full reportFull record · 016500586586 · back to the summary
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What this is. We compare what a listing claims against what public records show — label arithmetic, barcode registries, NIH’s label catalog, FDA enforcement data, certification registries, and published research. Every statement below traces to one of those.
What the states mean. Confirmed = an outside source agrees. Contradicted = an outside source disagrees. Caution = something needs explaining. No data = we looked and found nothing — a gap, not a strike.
What it is not. A clean record is not an endorsement and never proof a product works. A thin record is not an accusation. We publish evidence and gaps; the conclusion is yours. Nothing here is medical advice.
Something wrong? Every figure is meant to be checkable — sources are named and linked. Send a correction and we’ll fix the record.
The listing-image panel publishes an amount for each of its 25 listed rows. That supports ingredient-by-ingredient review; it does not verify the contents.
| Panel row | Amount | %DV | What to notice |
|---|---|---|---|
| Calories | 5 | — | |
| Total Fat | 0.5 g | — | |
| Cholesterol | 5 mg | — | |
| Vitamin A (50% as beta-carotene) | 650 mcg | — | |
| Vitamin C | 85 mg | — | |
| Vitamin D | 15 mcg (600 IU) | — | |
| Vitamin E | 19 mg | — | |
| Thiamin (B1) | 1.4 mg | — | |
| Riboflavin (B2) | 1.6 mg | — | |
| Niacin | 18 mg | — | |
| Vitamin B6 | 2 mg | — | |
| Folate (800 mcg folic acid) | 1330 mcg DFE | — | |
| Vitamin B12 | 2.8 mcg | — | |
| Biotin | 35 mcg | — | |
| Pantothenic Acid | 7 mg | — | |
| Calcium | 150 mg | — | |
| Iron | 27 mg | — | |
| Iodine | 150 mcg | — | |
| Magnesium | 40 mg | — | |
| Zinc | 13 mg | — | |
| Copper | 1.3 mg | — | |
| Omega-3 Fatty Acids (from fish oil) | 235 mg | — | |
| DHA (docosahexaenoic acid) | 200 mg | — | |
| EPA (eicosapentaenoic acid) | 35 mg | — | |
| Choline | 110 mg | — |
FDA rules (21 CFR 101.36) require the amount of each dietary ingredient per serving unless hidden in a listed “proprietary blend” (legal, but a transparency yellow flag). A label stating no amount at all is non-compliant — a checkable red flag. This panel states amounts; the open question is whether those listed amounts are independently verified and how they compare with relevant research.
vision:google/gemini-2.5-flash Amounts are shown as listed panel data, not independently lab-tested contents.
Every check we ran
Confirmed evidence
These checks found support in the public record. They confirm specific facts, not the product as a whole.
USPTO lists Bayer HealthCare LLC (LIMITED LIABILITY COMPANY) in DELAWARE, USA for the exact brand wordmark. This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product.
UPCitemdb resolves 016500586586 to "One A Day Prenatal Advanced with Folic Acid - 60+60ct: Gluten-Free, Dairy-Free, " (One A Day) — consistent with this listing.
Documented concerns
These are documented contradictions or claims that need more evidence. They are separate from missing data.
No contradictions or product-specific cautions were found at this check depth.
Unresolved public record
We looked for these signals but could not settle them from public sources. A gap is not a strike.
The panel lists 235 mg EPA + DHA per serving (One softgel). One randomized dose-response trial used 300–1,800 mg/day; omega-3 studies vary widely. This is research context, not a recommendation or safety verdict.
We read the full Supplement Facts panel from the listing-image panel (below), but the label doesn’t state a serving weight, so the arithmetic can’t run. A gap in the label’s information, not evidence of a problem.
Published sources describe how omega-3, magnesium, zinc have been studied. This is ingredient context only; the record does not establish that this product delivers the studied dose or outcome. Sources: NIH ODS — Omega-3 Fatty Acids fact sheet, PubMed dose-response trial.
We have not found a public label filing for this exact product. That is a gap in our records, not evidence that no filing exists.
This means only that no enforcement record matched the brand name — it does not mean the product was tested, reviewed, or cleared by FDA. New and untested products also have no recall records.
The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.
Exact-listing history records written-review counts from 699 on 2025-07-29 to 821 on 2026-08-20 (net +122). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.
What to ask and check
Ask the brand or seller
Is this label filed with NIH’s Dietary Supplement Label Database (DSLD)?
Filing is voluntary, so absence proves nothing — but a filed label puts the full ingredient table on public record where anyone can read it.
Most brands and sellers publish a contact route. A clear answer adds evidence to the record; no answer leaves the question open.
Check for yourself — no one’s permission needed
Compare the panel on the bottle in your hand to the one shown in this record.
Ours was read from listing photos and can contain reading errors. The physical label is the source of truth — if they disagree, tell us and we’ll correct the record.
Scan the barcode on the package and confirm it reads 016500586586.
A mismatch between the barcode on the box and the one on the listing is worth pausing over — it can indicate a different variant, a repack, or a counterfeit.
Check the lot number and expiry on the bottle against any COA you’re given.
A certificate that doesn’t name your lot doesn’t describe what you’re holding.
These are the open questions on this specific record — not a warning about the product, and not a suggestion to buy or avoid it. Getting them answered is how you decide for yourself.
What the listing promises — claim by claim
| Claim | Status | What we found |
|---|---|---|
| Benefit claim “One A Day Prenatal Advanced- Prenatal Vitamins with Folic Acid, Choline, DHA & Iron, Pregnancy Vitamins for Women to Support Baby’s Development, 60+60 Ct (120 Total Set) ” | Partly supported We looked for: whether the ingredient doses on the label match the doses used in published research | Published research exists for ingredients in this formula. Whether this product’s doses match those studies could not be confirmed. |
“No evidence located” does not mean a claim is false — it means the seller has not put evidence proportionate to the claim on the public record, and we could not find any. Absence of proof is not proof of absence.
This label vs. the doses studied
| Ingredient | Where this label sits | Reading |
|---|---|---|
| Omega-3 Fatty Acids (from fish oil) | shaded = doses used in studies (300 mg–1.8 g) · bar = this label | 235 mg — below the studied range |
| Magnesium | shaded = doses used in studies (200 mg–420 mg) · bar = this label | 40 mg — below the studied range |
| Zinc | shaded = doses used in studies (8 mg–40 mg) · bar = this label | 13 mg — within the studied range |
Matching a studied dose does not mean the product works, and missing it does not mean it fails — it shows whether the label and the research are talking about the same amounts. Not a recommendation to take any amount.
Documented cautions
Statements from published sources about these ingredients — not advice about this product, and not a complete safety review. Anyone taking medication should talk to a pharmacist or clinician.
Verifiability profile — 3 of 6 public signals
What this listing gives the public to check. Publishing these signals doesn't prove quality — but withholding them means claims can only be taken on faith.
Identity
| UPC (barcode) — also our record ID | 016500586586 |
| Brand | ONE A DAY |
| Source listing identifier | B084PHB9WZ |
| Retailer listing title | One A Day Prenatal Advanced- Prenatal Vitamins with Folic Acid, Cholin… show full titleOne A Day Prenatal Advanced- Prenatal Vitamins with Folic Acid, Choline, DHA & Iron, Pregnancy Vitamins for Women to Support Baby’s Development, 60+60 Ct (120 Total Set) (Packaging May Vary) |
| USPTO brand owner | Bayer HealthCare LLC · LIMITED LIABILITY COMPANY · DELAWARE, USA |
| Owner filed address | 100 Bayer Boulevard, Whippany, NEW JERSEY 07981, UNITED STATES |
From the label (photo-read)
| Serving size | One softgel |
| Pack statement | 60 PRENATAL MULTIVITAMIN SOFTGELS & 60 CHOLINE TABLETS |
| Badges printed on pack | BAYER, DIETARY SUPPLEMENT, NO Egg Allergen, NO Dairy (Milk) Allergen, NO Wheat Allergen, NO Sesame Allergen, NO Crustacean Shellfish Allergen, NO Peanut & NO Tree Nut Allergens |
Supplement Facts panel (photo-read):
| Ingredient | Amount per serving | Reading confidence |
|---|---|---|
| Calories | 5 | High clearly legible in the photo |
| Total Fat | 0.5 g | High clearly legible in the photo |
| Cholesterol | 5 mg | High clearly legible in the photo |
| Vitamin A (50% as beta-carotene) | 650 mcg | High clearly legible in the photo |
| Vitamin C | 85 mg | High clearly legible in the photo |
| Vitamin D | 15 mcg (600 IU) | High clearly legible in the photo |
| Vitamin E | 19 mg | High clearly legible in the photo |
| Thiamin (B1) | 1.4 mg | High clearly legible in the photo |
| Riboflavin (B2) | 1.6 mg | High clearly legible in the photo |
| Niacin | 18 mg | High clearly legible in the photo |
| Vitamin B6 | 2 mg | High clearly legible in the photo |
| Folate (800 mcg folic acid) | 1330 mcg DFE | High clearly legible in the photo |
| Vitamin B12 | 2.8 mcg | High clearly legible in the photo |
| Biotin | 35 mcg | High clearly legible in the photo |
| Pantothenic Acid | 7 mg | High clearly legible in the photo |
| Calcium | 150 mg | High clearly legible in the photo |
| Iron | 27 mg | High clearly legible in the photo |
| Iodine | 150 mcg | High clearly legible in the photo |
| Magnesium | 40 mg | High clearly legible in the photo |
| Zinc | 13 mg | High clearly legible in the photo |
| Copper | 1.3 mg | High clearly legible in the photo |
| Omega-3 Fatty Acids (from fish oil) | 235 mg | High clearly legible in the photo |
| DHA (docosahexaenoic acid) | 200 mg | High clearly legible in the photo |
| EPA (eicosapentaenoic acid) | 35 mg | High clearly legible in the photo |
| Choline | 110 mg | High clearly legible in the photo |
Claims printed on the packaging:
“NEW LOOK” · “SAME FORMULA” · “Key nutrients to support healthy fetal growth and development, with 4 brain-building ingredients*” · “Our most advanced prenatal multivitamin with 4 brain building nutrients for baby:” · “To support neural tube development for baby's healthy brain & spinal cord formation.” · “Supports baby's healthy brain & eye development.” · “Has a critical role in neural & brain development for learning & memory.” · “Helps carry oxygen from you to your baby to support healthy brain development.”
Read by a vision model from 7 listing photos — verbatim extraction; OCR errors possible. Spot a mistake? It will be corrected on review.
Where it sells
We found a brand storefront, but we could not match any price on it to this exact product when we checked.
Official brand domain: www.oneaday.com. This storefront does not expose a complete public catalog count.
Reference links for identification only — LookCloser has no affiliate relationships and earns nothing from any link on this page.
Ingredient science — NIH references
Vitamin A — NIH ODS · MedlinePlus · PubMed (10,699) · UL 3000 mcg (preformed vitamin A (retinol); excludes beta-carotene)
Vitamin C — NIH ODS · MedlinePlus · PubMed (11,019) · UL 2000 mg (total intake, adults)
Vitamin D — NIH ODS · MedlinePlus · PubMed (26,500) · UL 100 mcg (adults; 100 mcg = 4,000 IU)
Vitamin E — NIH ODS · MedlinePlus · PubMed (12,326) · UL 1000 mg (supplemental alpha-tocopherol, adults)
Thiamin — NIH ODS · MedlinePlus · PubMed (1,262) · no UL established
Riboflavin — NIH ODS · MedlinePlus · PubMed (3,172) · no UL established
Niacin — NIH ODS · MedlinePlus · PubMed (2,689) · UL 35 mg (supplemental/added niacin, adults)
Vitamin B6 — NIH ODS · MedlinePlus · PubMed (2,372) · UL 100 mg (adults; chronic high intake linked to neuropathy)
Folate — NIH ODS · MedlinePlus · PubMed (10,628) · UL 1000 mcg (synthetic folic acid from supplements/fortified food)
Vitamin B12 — NIH ODS · MedlinePlus · PubMed (5,006) · no UL established
Biotin — NIH ODS · MedlinePlus · PubMed (1,606) · no UL; high doses interfere with lab tests
Pantothenic Acid — NIH ODS · MedlinePlus · PubMed (601) · no UL established
Calcium — NIH ODS · MedlinePlus · PubMed (48,938) · UL 2500 mg (adults 19-50 (2,000 mg for 51+))
Iron — NIH ODS · MedlinePlus · PubMed (28,479) · UL 45 mg (adults, from all sources)
Iodine — NIH ODS · MedlinePlus · PubMed (6,462) · UL 1100 mcg (adults)
Magnesium — NIH ODS · MedlinePlus · PubMed (11,814) · UL 350 mg (SUPPLEMENTAL magnesium only (not from food))
Zinc — NIH ODS · MedlinePlus · PubMed (19,708) · UL 40 mg (adults, from all sources)
Copper — NIH ODS · MedlinePlus · PubMed (9,405) · UL 10 mg (adults)
Omega-3 — NIH ODS · MedlinePlus · PubMed (14,320) · FDA: <5 g/day EPA+DHA from supplements
Choline — NIH ODS · MedlinePlus · PubMed (7,299) · UL 3500 mg (adults)
Reference data from the NIH Office of Dietary Supplements, IOM Dietary Reference Intakes, and PubMed. A Tolerable Upper Intake Level is a documented reference figure, not a safety verdict — both the listed amount and the reference are shown for your own judgment. LookCloser gives no medical advice.
Related research & consistency
omega-3 (EPA + DHA) — NIH ODS — Omega-3 Fatty Acids fact sheet · PubMed dose-response trial · ClinicalTrials.gov — 684 registered studies
ℹ Use pattern in research: research measures EPA and DHA together, not the weight of the fish-oil concentrate; the panel must expose those rows separately.
magnesium — NIH ODS — Magnesium fact sheet · PubMed search: magnesium glycinate supplementation · WebMD: magnesium · ClinicalTrials.gov — 3,206 registered studies
ℹ Use pattern in research: daily oral use; chelated forms (glycinate) are studied for absorption — note labels may state compound mass rather than elemental magnesium, which differs ~7-fold.
zinc — NIH ODS — Zinc fact sheet · PubMed search: zinc supplementation trial · ClinicalTrials.gov — 1,598 registered studies
ℹ Use pattern in research: daily oral use; sustained high intakes can interfere with copper absorption — a documented interaction, not advice.
These notes state where label numbers and marketing framing sit relative to published research — documentation for your own judgment, not medical advice. LookCloser does not advise for or against taking any supplement.
Record 016500586586 · built September 03, 2026 · lookcloser.ai · corrections@lookcloser.ai