{"schema":"lookcloser/record@0.2","compatible_with":["lookcloser/record@0.1"],"record_id":"025077154197","processing":{"collection_process_version":"2026-07-22.1","last_collected_at":"2026-07-23T04:07:45-0700","last_collection_event":"intake","label_reader_version":"2026-07-22.1","report_schema":"lookcloser/record@0.2","rendered_at":"2026-07-23T13:13:23-0700"},"analysis_status":"complete","processing_gaps":[],"gtin":"025077154197","listing_identifier":"B004R68S2K","brand":"Puritan's Pride","title":"Puritan's Pride Turmeric Curcumin 500mg, Standarized to 95% Cucuminoids","listing_title":"Puritan's Pride Turmeric Curcumin 500mg, Standarized to 95% Cucuminoids, Herbal Dietary Supplement for Antioxidant Health, 180 Radpid Release Capsules","identity":{"canonical_gtin":"25077154197","source_listing_gtin":"25077154197","listing_identifier":"B004R68S2K","product_image":"https://m.media-amazon.com/images/I/71+X+PkbdrL.jpg","product_image_status":"retained","product_image_provenance":{"status":"retained","source":"source_listing","identity_basis":"exact_listing_identifier","source_url":null,"primary_url":"https://m.media-amazon.com/images/I/71+X+PkbdrL.jpg","image_count":7,"last_attempted":"2026-07-23T12:28:10-0700","attempts":1},"observed_at":"2026-07-23","source_confirmations":["source_listing_gtin","external_barcode_record"],"identity_rule":"exact identifiers only; related products are never substituted"},"trademark_owner":null,"trademark_owner_candidates":[],"trademark_owner_status":"not_found","product_manufacturer_link":"not_established","consumer_view":{"template":"claim_question","kicker":"The useful read","headline":"FDA recall appears in this brand's history","deck":"An exact-product recall is a direct signal. 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The brand should explain the mismatch.","source":"Listing claim vs Supplement Facts"},{"finding_id":"nih-published-research-each-ingredient-s-amount-is-disclosed","card_type":"amounts_disclosed","question":"label","tone":"ok","weight":50,"headline":"Every declared ingredient has an amount · 3 quantified rows.","evidence":"The panel gives a per-ingredient amount rather than hiding quantities inside a proprietary blend, so each one can be compared to published research.","so_what":"You can compare each declared dose with research instead of guessing what is hidden inside a blend.","source":"NIH / published research"},{"finding_id":"barcode-gtin-record-upc-independently-corroborated","card_type":"upc_corroborated","question":"owner","tone":"ok","weight":48,"headline":"The barcode identity checks out · 025077154197.","evidence":"UPCitemdb resolves 025077154197 to \"Puritan s Pride Turmeric Curcumin 500 mg Herbal Supplement green 180 count ca\" (Puritan s Pride) — consistent with this listing.","so_what":"The outside identifier points to this product, so the other checks are less likely to be about a look-alike.","source":"Barcode / GTIN record"},{"finding_id":"nih-published-research-research-context-is-available-for-the-listed-ingr","card_type":"research_available","question":"goals","tone":"neutral","weight":44,"headline":"Research links are available for turmeric / curcumin.","evidence":"Published sources describe how turmeric / curcumin have been studied. 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The recalled product was: “BLUE GREEN ALGAE: Packaged under the following brands: AMERICAN HEALTH KALMATH SHORES BLUE GREEN ALGAE, 120 CAPSULES, UPC: 0 76630 02542 3 and Puritan's Pride PREMIUM Kalamath Lake” — not necessarily the product on this page. Verify at <a href=\"https://www.accessdata.fda.gov/scripts/ires/index.cfm\" rel=\"noopener\">FDA’s recall database</a>.","lead_finding_id":"fda-public-records-fda-recall-appears-in-this-brand-s-history","key_findings":[{"id":"nih-published-research-each-ingredient-s-amount-is-disclosed","class":"ok","headline":"Each ingredient’s amount is disclosed","source":"NIH / published research","scope":"ingredient_context"},{"id":"barcode-gtin-record-upc-independently-corroborated","class":"ok","headline":"UPC independently corroborated","source":"Barcode / GTIN record","scope":"exact_product"}],"documented_concern_count":0,"confirmed_check_count":2,"open_question_count":0,"usage_note":"Decision support, not medical advice or a product recommendation. Missing evidence is a gap, not a strike."},"origin_context":null,"verdict":{"state":"checks_confirmed","headline":"FDA recall appears in this brand's history","detail":"Brand-level context only, not a finding about this product. Natures Bounty Inc recalled a different or not-exactly-bound product on 2018-08-07: “High level of microcystin observed in the product.” (status: Terminated). The recalled product was: “BLUE GREEN ALGAE: Packaged under the following brands: AMERICAN HEALTH KALMATH SHORES BLUE GREEN ALGAE, 120 CAPSULES, UPC: 0 76630 02542 3 and Puritan's Pride PREMIUM Kalamath Lake” — not necessarily the product on this page. Verify at <a href=\"https://www.accessdata.fda.gov/scripts/ires/index.cfm\" rel=\"noopener\">FDA’s recall database</a>.","lead_finding_id":"fda-public-records-fda-recall-appears-in-this-brand-s-history","meaning":"Finding-first decision support. Confirmed checks are not endorsements; cautions identify documented facts or bounded comparisons, not medical advice."},"public_verifiability":{"state":"caution","headline":"Caution — panel needs explanation","detail":"The panel separates the headline blend number from the named ingredient; the evidence is below.","meaning":"Evidence availability only. Missing public data is a gap, never a strike."},"consistency_score":10,"findings":[{"id":"nih-published-research-each-ingredient-s-amount-is-disclosed","source":"NIH / published research","class":"ok","severity":"ok","weight":38,"headline":"Each ingredient’s amount is disclosed","detail":"The panel gives a per-ingredient amount rather than hiding quantities inside a proprietary blend, so each one can be compared to published research.","proof":"The panel gives a per-ingredient amount rather than hiding quantities inside a proprietary blend, so each one can be compared to published research.","identity_basis":"ingredient","status":"live","source_refs":["nih_ods_turmeric","pubmed_turmeric"],"source_url":"https://ods.od.nih.gov/factsheets/Turmeric-HealthProfessional/","scope":"ingredient_context","inference_level":"direct_observation","observed_at":"2026-07-23","presentation_tone":"ok","evidence":{"summary":"The panel gives a per-ingredient amount rather than hiding quantities inside a proprietary blend, so each one can be compared to published research.","source_refs":["nih_ods_turmeric","pubmed_turmeric"],"observed_at":"2026-07-23"},"html_anchor":"finding-nih-published-research-each-ingredient-s-amount-is-disclosed","report_url":"https://lookcloser.ai/p/025077154197#finding-nih-published-research-each-ingredient-s-amount-is-disclosed"},{"id":"claim_not_on_panel","source":"Listing claim vs Supplement Facts","class":"gap","severity":"info","weight":38,"headline":"The headline amount is not tied to a same-name panel row","detail":"The listing presents 500 mg for curcumin, but vision:google/gemini-flash-1.5 does not contain a same-name quantified row. 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A gap in the label’s information, not evidence of a problem.","proof":"We read the full Supplement Facts panel from the listing-image panel (below), but the label doesn’t state a serving weight, so the arithmetic can’t run. A gap in the label’s information, not evidence of a problem.","identity_basis":"listing","status":"live","source_refs":["facts_panel","source_listing"],"source_url":"https://www.amazon.com/dp/B004R68S2K","scope":"exact_listing","inference_level":"gap","observed_at":"2026-07-23","presentation_tone":"gap","evidence":{"summary":"We read the full Supplement Facts panel from the listing-image panel (below), but the label doesn’t state a serving weight, so the arithmetic can’t run. A gap in the label’s information, not evidence of a problem.","source_refs":["facts_panel","source_listing"],"observed_at":"2026-07-23"},"html_anchor":"finding-label-and-serving-arithmetic-multi-ingredient-formula-panel-read-serving","report_url":"https://lookcloser.ai/p/025077154197#finding-label-and-serving-arithmetic-multi-ingredient-formula-panel-read-serving"},{"id":"nih-published-research-research-context-is-available-for-the-listed-ingr","source":"NIH / published research","class":"gap","severity":"info","weight":22,"headline":"Research context is available for the listed ingredients","detail":"Published sources describe how turmeric / curcumin have been studied. This is ingredient context only; the record does not establish that this product delivers the studied dose or outcome. Sources: NIH NCCIH — Turmeric, PubMed search: curcumin bioavailability piperine.","proof":"Published sources describe how turmeric / curcumin have been studied. This is ingredient context only; the record does not establish that this product delivers the studied dose or outcome. Sources: NIH NCCIH — Turmeric, PubMed search: curcumin bioavailability piperine.","identity_basis":"ingredient","status":"live","source_refs":["nih_ods_turmeric","pubmed_turmeric"],"source_url":"https://ods.od.nih.gov/factsheets/Turmeric-HealthProfessional/","scope":"ingredient_context","inference_level":"gap","observed_at":"2026-07-23","presentation_tone":"gap","evidence":{"summary":"Published sources describe how turmeric / curcumin have been studied. This is ingredient context only; the record does not establish that this product delivers the studied dose or outcome. Sources: NIH NCCIH — Turmeric, PubMed search: curcumin bioavailability piperine.","source_refs":["nih_ods_turmeric","pubmed_turmeric"],"observed_at":"2026-07-23"},"html_anchor":"finding-nih-published-research-research-context-is-available-for-the-listed-ingr","report_url":"https://lookcloser.ai/p/025077154197#finding-nih-published-research-research-context-is-available-for-the-listed-ingr"},{"id":"fda-public-records-fda-recall-appears-in-this-brand-s-history","source":"FDA public records","class":"gap","severity":"info","weight":19,"headline":"FDA recall appears in this brand's history","detail":"Brand-level context only, not a finding about this product. Natures Bounty Inc recalled a different or not-exactly-bound product on 2018-08-07: “High level of microcystin observed in the product.” (status: Terminated). The recalled product was: “BLUE GREEN ALGAE: Packaged under the following brands: AMERICAN HEALTH KALMATH SHORES BLUE GREEN ALGAE, 120 CAPSULES, UPC: 0 76630 02542 3 and Puritan's Pride PREMIUM Kalamath Lake” — not necessarily the product on this page. Verify at <a href=\"https://www.accessdata.fda.gov/scripts/ires/index.cfm\" rel=\"noopener\">FDA’s recall database</a>.","proof":"Brand-level context only, not a finding about this product. Natures Bounty Inc recalled a different or not-exactly-bound product on 2018-08-07: “High level of microcystin observed in the product.” (status: Terminated). The recalled product was: “BLUE GREEN ALGAE: Packaged under the following brands: AMERICAN HEALTH KALMATH SHORES BLUE GREEN ALGAE, 120 CAPSULES, UPC: 0 76630 02542 3 and Puritan's Pride PREMIUM Kalamath Lake” — not necessarily the product on this page. Verify at <a href=\"https://www.accessdata.fda.gov/scripts/ires/index.cfm\" rel=\"noopener\">FDA’s recall database</a>.","identity_basis":"none","status":"live","source_refs":["openfda_search"],"source_url":"https://api.fda.gov/food/enforcement.json","scope":"search_scope","inference_level":"gap","observed_at":"2026-07-23","presentation_tone":"caution","evidence":{"summary":"Brand-level context only, not a finding about this product. Natures Bounty Inc recalled a different or not-exactly-bound product on 2018-08-07: “High level of microcystin observed in the product.” (status: Terminated). The recalled product was: “BLUE GREEN ALGAE: Packaged under the following brands: AMERICAN HEALTH KALMATH SHORES BLUE GREEN ALGAE, 120 CAPSULES, UPC: 0 76630 02542 3 and Puritan's Pride PREMIUM Kalamath Lake” — not necessarily the product on this page. Verify at <a href=\"https://www.accessdata.fda.gov/scripts/ires/index.cfm\" rel=\"noopener\">FDA’s recall database</a>.","source_refs":["openfda_search"],"observed_at":"2026-07-23"},"html_anchor":"finding-fda-public-records-fda-recall-appears-in-this-brand-s-history","report_url":"https://lookcloser.ai/p/025077154197#finding-fda-public-records-fda-recall-appears-in-this-brand-s-history"},{"id":"nih-label-catalog-not-found-in-nih-s-dsld-label-registry","source":"NIH label catalog","class":"gap","severity":"info","weight":19,"headline":"Not found in NIH's DSLD label registry","detail":"The NIH Dietary Supplement Label Database has no matching label yet. Ingestion lags the market — recorded as a gap, not a strike.","proof":"The NIH Dietary Supplement Label Database has no matching label yet. 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Ingestion lags the market — recorded as a gap, not a strike.","source_refs":["nih_dsld_search"],"observed_at":"2026-07-23"},"html_anchor":"finding-nih-label-catalog-not-found-in-nih-s-dsld-label-registry","report_url":"https://lookcloser.ai/p/025077154197#finding-nih-label-catalog-not-found-in-nih-s-dsld-label-registry"},{"id":"keepa-exact-listing-history-180-day-review-count-history-is-on-file","source":"Keepa exact-listing history","class":"gap","severity":"info","weight":16,"headline":"180-day review-count history is on file","detail":"Exact-listing history records written-review counts from 460 on 2026-01-31 to 467 on 2026-04-17 (net +7). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.","proof":"Exact-listing history records written-review counts from 460 on 2026-01-31 to 467 on 2026-04-17 (net +7). 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Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.","source_refs":["keepa_history","source_listing"],"observed_at":"2026-07-23"},"html_anchor":"finding-keepa-exact-listing-history-180-day-review-count-history-is-on-file","report_url":"https://lookcloser.ai/p/025077154197#finding-keepa-exact-listing-history-180-day-review-count-history-is-on-file"}],"label_math":{"verdict":"UNKNOWN","claimed_subject":null,"claimed_mg":null,"serving_mass_mg":null,"percent_of_serving":null,"serving_mass_source":null,"ambiguity":null,"declared_actives_total_mg":500,"headline_claim_mg":500,"headline_subject":"curcumin","subject_actual_mg":null},"listing_claims":{"dose_claims":[{"subject":"curcumin","amount_mg":500,"basis":"unspecified"}],"testing":{"claimed":false,"named_lab_or_certifier":false},"container":{"units":null,"servings":null,"pack_count":1,"units_conflict":false},"marketing_text":["WITH 50MG OF TURMERIC EXTRACT","STANDARDIZED TO CONTAIN 95% CURCUMINOIDS","CONTAINS ANTIOXIDANT POWER*","STANDARDIZED EXTRACT","RAPID RELEASE","Herbal Supplement","Features antioxidant properties*","Supports overall wellness and a healthy lifestyle*","Features beneficial flavonoids","that provide antioxidant"],"certification_text":[],"claim_checks":[{"kind":"efficacy","label":"Benefit claim","snippet":"…Supplement Features antioxidant properties* Supports overall wellness and a healthy lifestyle* Fe…","looked":"whether the ingredient doses on the label match the doses used in published research","found":"Published research exists for ingredients in this formula — see Related research below. 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