{"schema":"lookcloser/record@0.2","compatible_with":["lookcloser/record@0.1"],"record_id":"030772146576","processing":{"collection_process_version":"legacy_unversioned","last_collected_at":null,"last_collection_event":null,"label_reader_version":"2026-07-26.2","report_schema":"lookcloser/record@0.2","rendered_at":"2026-09-03T13:43:32-0700"},"analysis_status":"complete","processing_gaps":[],"gtin":"030772146576","listing_identifier":"B0CZSFWZMH","brand":"Metamucil","title":"Metamucil Fiber Supplement, Unflavored Clear Mixing Powder","listing_title":"Metamucil Fiber Supplement, Unflavored Clear Mixing Powder, No Grit, No Sugar Added, Plant Based Prebiotic Fiber Supplement Blend for Daily Digestive Health, 75 teaspoons","identity":{"canonical_gtin":"00030772146576","source_listing_gtin":"00030772146576","listing_identifier":"B0CZSFWZMH","product_image":"https://m.media-amazon.com/images/I/71oGCEhf1ML._AC_SL1500_.jpg","product_image_status":"retained","product_image_provenance":{"status":"retained","source":"source_listing","identity_basis":"exact_listing_identifier","source_url":null,"primary_url":"https://m.media-amazon.com/images/I/71oGCEhf1ML._AC_SL1500_.jpg","image_count":8,"last_attempted":"2026-07-23T12:28:10-0700","attempts":1,"last_verified":"2026-07-29T00:25:06-0700","last_http_status":206,"reachable":true},"observed_at":"2026-07-21","source_confirmations":["source_listing_gtin","external_barcode_record"],"brand_consistency":{"status":"match","compatible":true,"listing_brand":"Metamucil","package_brand":"Meta MUCIL","match_method":"normalized_exact","similarity":1},"identity_rule":"exact identifiers only; related products are never substituted"},"trademark_owner":{"name":"Procter & Gamble Company, The","entity":"CORPORATION","country":"OHIO, USA","address_filed":"One Procter & Gamble Plaza, The Procter and Gamble Company, Cincinnati, Ohio 45202, UNITED STATES","address_public":"Ohio 45202, UNITED STATES","serial_number":"78467962","registration_number":"3094217","wordmark":"METAMUCIL","status_description":"REGISTERED AND RENEWED","filed_date":"2004-08-16T00:00:00","first_use_commerce_date":"2005-02-28","registration_date":"2006-05-16","assignment_recorded":false,"goods_services":["IC 005: Dietary supplements."],"source":"USPTO Trademark Search","source_url":"https://tsdr.uspto.gov/#caseNumber=78467962&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","identity_basis":"exact_wordmark_and_supplement_goods"},"trademark_owner_candidates":[],"trademark_owner_status":"found","product_manufacturer_link":"not_established","label_responsible_parties":[],"identity_nodes":[{"role":"trademark_owner","name":"Procter & Gamble Company, The","country":"OHIO, USA","address":"One Procter & Gamble Plaza, The Procter and Gamble Company, Cincinnati, Ohio 45202, UNITED STATES","source_ref":"uspto_search","identity_basis":"exact_wordmark_supplement_class"}],"seller_of_record":null,"seller_of_record_status":"not_collected_founder_gated","consumer_view":{"template":"identity_review","kicker":"The useful read","headline":"The barcode identity checks out · 030772146576.","deck":"The barcode matches, so we are checking the right product rather than a look-alike.","display_mode":"single_home_per_finding","finding_ids":["barcode-gtin-record-upc-independently-corroborated","uspto-trademark-registry-exact-trademark-owner-identified","review_velocity_gradual"],"point_finding_ids":["barcode-gtin-record-upc-independently-corroborated","uspto-trademark-registry-exact-trademark-owner-identified","review_velocity_gradual"],"cards":[{"finding_id":"barcode-gtin-record-upc-independently-corroborated","card_type":"upc_corroborated","question":"owner","tone":"ok","weight":48,"headline":"The barcode identity checks out · 030772146576.","evidence":"Open Food Facts resolves 030772146576 to \"CLEAR FIBER BLEND\" (Meta Mucil) — consistent with this listing.","so_what":"The barcode matches, so we are checking the right product rather than a look-alike.","source":"Barcode / GTIN record","source_links":[],"registry_receipts":[],"evidence_id":"ev-670e34b039cf","evidence_url":"https://lookcloser.ai/e/ev-670e34b039cf","presentation_home":"finding_catalog"},{"finding_id":"uspto-trademark-registry-exact-trademark-owner-identified","card_type":"owner_identified","question":"owner","tone":"neutral","weight":38,"headline":"🇺🇸 Brand owner: Procter & Gamble Company, The · corporation, OHIO, USA","evidence":"USPTO lists Procter & Gamble Company, The (CORPORATION) in OHIO, USA for the exact brand wordmark. 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A sudden burst is what deserves a closer look.","source":"keepa","source_links":[{"label":"Keepa exact-listing history","url":"https://keepa.com/#!product/1-B0CZSFWZMH","role":"dated count history · exact listing"}],"registry_receipts":[],"evidence_id":"ev-cb280cda158f","evidence_url":"https://lookcloser.ai/e/ev-cb280cda158f","presentation_home":"finding_catalog"}],"research_links":[{"ingredient":"prebiotic fiber (inulin-type)","label":"NIH ODS — Fiber overview (MVMS context)","url":"https://ods.od.nih.gov/factsheets/list-all/","scope":"ingredient_context","product_evidence":false},{"ingredient":"prebiotic fiber (inulin-type)","label":"PubMed search: inulin prebiotic randomized trial","url":"https://pubmed.ncbi.nlm.nih.gov/?term=inulin+prebiotic+randomized+trial","scope":"ingredient_context","product_evidence":false}],"open_items":["No FDA recall matched this brand in the current search.","We have not found a public label filing for this exact product."]},"tldr":{"assessment":"checks_confirmed","headline":"UPC independently corroborated","summary":"Open Food Facts resolves 030772146576 to \"CLEAR FIBER BLEND\" (Meta Mucil) — consistent with this listing.","lead_finding_id":"barcode-gtin-record-upc-independently-corroborated","key_findings":[{"id":"uspto-trademark-registry-exact-trademark-owner-identified","class":"ok","headline":"Exact trademark owner identified","source":"USPTO trademark registry","scope":"brand_owner"},{"id":"barcode-gtin-record-upc-independently-corroborated","class":"ok","headline":"UPC independently corroborated","source":"Barcode / GTIN record","scope":"exact_product"},{"id":"review_velocity_gradual","class":"ok","headline":"The review count moved gradually, not in one burst","source":"keepa","scope":"exact_listing"}],"documented_concern_count":0,"confirmed_check_count":3,"open_question_count":0,"usage_note":"Decision support, not medical advice or a product recommendation. 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This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product.","source_refs":["uspto_search"],"source_records":[{"source":"uspto_search","source_url":"https://tsdr.uspto.gov/#caseNumber=78467962&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","observed_at":"2026-07-21","identity_basis":"exact_wordmark_and_supplement_goods","scope":"brand","registry_name":"USPTO","identifier":"Registration 3094217","receipt_label":"USPTO · Registration 3094217"}],"observed_at":"2026-07-21","looked":"LookCloser checked USPTO trademark registry.","found":"USPTO lists Procter & Gamble Company, The (CORPORATION) in OHIO, USA for the exact brand wordmark. This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product."},"html_anchor":"finding-uspto-trademark-registry-exact-trademark-owner-identified","report_url":"https://lookcloser.ai/p/030772146576/full#finding-uspto-trademark-registry-exact-trademark-owner-identified"},{"id":"barcode-gtin-record-upc-independently-corroborated","source":"Barcode / GTIN record","class":"ok","noted":false,"severity":"ok","weight":38,"headline":"UPC independently corroborated","detail":"Open Food Facts resolves 030772146576 to \"CLEAR FIBER BLEND\" (Meta Mucil) — consistent with this listing.","proof":"Open Food Facts resolves 030772146576 to \"CLEAR FIBER BLEND\" (Meta Mucil) — consistent with this listing.","identity_basis":"gtin","status":"live","source_refs":["barcode_search","source_listing"],"source_url":"https://world.openfoodfacts.org/product/00030772146576","scope":"exact_product","inference_level":"direct_observation","observed_at":"2026-07-21","presentation_tone":"ok","evidence_id":"ev-670e34b039cf","evidence_url":"https://lookcloser.ai/e/ev-670e34b039cf","content_fingerprint":"sha256:b22a46e7b463831d39a4c88cba766eb392c8650dc0b9599222ee8896c48979ce","registry_receipts":[],"evidence":{"summary":"Open Food Facts resolves 030772146576 to \"CLEAR FIBER BLEND\" (Meta Mucil) — consistent with this listing.","source_refs":["barcode_search","source_listing"],"source_records":[{"source":"barcode_search","source_url":"https://world.openfoodfacts.org/product/00030772146576","observed_at":"2026-07-21","identity_basis":"gtin","scope":"exact_gtin"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0CZSFWZMH","observed_at":"2026-07-21","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-21","looked":"LookCloser checked Barcode / GTIN record.","found":"Open Food Facts resolves 030772146576 to \"CLEAR FIBER BLEND\" (Meta Mucil) — consistent with this listing."},"html_anchor":"finding-barcode-gtin-record-upc-independently-corroborated","report_url":"https://lookcloser.ai/p/030772146576/full#finding-barcode-gtin-record-upc-independently-corroborated"},{"id":"label-and-serving-arithmetic-single-dose-label-math-not-applicable-to-th","source":"Label and serving arithmetic","class":"gap","noted":false,"severity":"info","weight":22,"headline":"Single-dose label math: not applicable to this formula","detail":"Multi-ingredient blend with no single headline dose to check. The record did not retain a legible Supplement Facts panel from the source listing. A gap in the record, not a strike.","proof":"Multi-ingredient blend with no single headline dose to check. The record did not retain a legible Supplement Facts panel from the source listing. A gap in the record, not a strike.","identity_basis":"listing","status":"live","source_refs":["source_listing"],"source_url":"https://www.amazon.com/dp/B0CZSFWZMH","scope":"exact_listing","inference_level":"gap","observed_at":"2026-07-21","presentation_tone":"gap","evidence_id":"ev-af19520fc769","evidence_url":"https://lookcloser.ai/e/ev-af19520fc769","content_fingerprint":"sha256:9ba03713ad700ea713c8e8b9931a2d9d75ef2a2fe3f41027c4516508526ae604","registry_receipts":[],"evidence":{"summary":"Multi-ingredient blend with no single headline dose to check. The record did not retain a legible Supplement Facts panel from the source listing. A gap in the record, not a strike.","source_refs":["source_listing"],"source_records":[{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0CZSFWZMH","observed_at":"2026-07-21","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-21","looked":"LookCloser checked Label and serving arithmetic.","found":"Multi-ingredient blend with no single headline dose to check. The record did not retain a legible Supplement Facts panel from the source listing. A gap in the record, not a strike."},"html_anchor":"finding-label-and-serving-arithmetic-single-dose-label-math-not-applicable-to-th","report_url":"https://lookcloser.ai/p/030772146576/full#finding-label-and-serving-arithmetic-single-dose-label-math-not-applicable-to-th"},{"id":"review_velocity_gradual","source":"keepa","class":"ok","weight":20,"headline":"The review count moved gradually, not in one burst","detail":"Written reviews rose from 289 to 391 between January 23 and August 28, 2026. The largest rise inside any single 30-day window was about 30, so the count moved in steps rather than in one burst.","proof":{"first":["2026-01-23",289],"last":["2026-08-28",391],"max_30d_review_gain":30},"identity_basis":"listing","status":"live","severity":"ok","source_refs":["source_listing"],"source_url":"https://www.amazon.com/dp/B0CZSFWZMH","scope":"exact_listing","inference_level":"direct_observation","observed_at":"2026-07-21","presentation_tone":"ok","evidence_id":"ev-cb280cda158f","evidence_url":"https://lookcloser.ai/e/ev-cb280cda158f","content_fingerprint":"sha256:2c1badee66edced566d7b0413151170dd1c05cb5f5a2fa5670c19fd5ad8eb6c1","registry_receipts":[],"evidence":{"summary":{"first":["2026-01-23",289],"last":["2026-08-28",391],"max_30d_review_gain":30},"source_refs":["source_listing"],"source_records":[{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0CZSFWZMH","observed_at":"2026-07-21","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-21","looked":"LookCloser checked keepa.","found":"Written reviews rose from 289 to 391 between January 23 and August 28, 2026. The largest rise inside any single 30-day window was about 30, so the count moved in steps rather than in one burst."},"html_anchor":"finding-review_velocity_gradual","report_url":"https://lookcloser.ai/p/030772146576/full#finding-review_velocity_gradual"},{"id":"label-and-serving-arithmetic-public-label-filing-not-retained","source":"Label and serving arithmetic","class":"gap","noted":false,"severity":"info","weight":19,"headline":"Public label filing not retained","detail":"We have not found a public label filing for this exact product. That is a gap in our records, not evidence that no filing exists.","proof":"We have not found a public label filing for this exact product. That is a gap in our records, not evidence that no filing exists.","identity_basis":"listing","status":"live","source_refs":["source_listing"],"source_url":"https://www.amazon.com/dp/B0CZSFWZMH","scope":"exact_listing","inference_level":"gap","observed_at":"2026-07-21","presentation_tone":"gap","evidence_id":"ev-38571cf47ddc","evidence_url":"https://lookcloser.ai/e/ev-38571cf47ddc","content_fingerprint":"sha256:6c8d950466367252aa224262a5e5cdf5f4a65b18ec6071980e571092b897366b","registry_receipts":[],"evidence":{"summary":"We have not found a public label filing for this exact product. That is a gap in our records, not evidence that no filing exists.","source_refs":["source_listing"],"source_records":[{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0CZSFWZMH","observed_at":"2026-07-21","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-21","looked":"LookCloser checked Label and serving arithmetic.","found":"We have not found a public label filing for this exact product. That is a gap in our records, not evidence that no filing exists."},"html_anchor":"finding-label-and-serving-arithmetic-public-label-filing-not-retained","report_url":"https://lookcloser.ai/p/030772146576/full#finding-label-and-serving-arithmetic-public-label-filing-not-retained"},{"id":"fda-public-records-recall-search-no-match-found-as-of-sep-03-2026","source":"FDA public records","class":"gap","noted":false,"severity":"info","weight":19,"headline":"Recall search: no match found (as of Sep 03, 2026)","detail":"This means only that no enforcement record matched the brand name — it does not mean the product was tested, reviewed, or cleared by FDA. New and untested products also have no recall records.","proof":"This means only that no enforcement record matched the brand name — it does not mean the product was tested, reviewed, or cleared by FDA. New and untested products also have no recall records.","identity_basis":"none","status":"live","source_refs":["openfda_search"],"source_url":"https://api.fda.gov/food/enforcement.json?search=(recalling_firm:%22Metamucil%22+OR+product_description:%22Metamucil%22)&limit=5","scope":"search_scope","inference_level":"gap","observed_at":"2026-07-21","presentation_tone":"caution","evidence_id":"ev-5a9a3a05b316","evidence_url":"https://lookcloser.ai/e/ev-5a9a3a05b316","content_fingerprint":"sha256:179d3b0095ec1f1e14ebdac88a40a132a37bb2c1a87529b6f970739df05e6ea2","registry_receipts":[],"evidence":{"summary":"This means only that no enforcement record matched the brand name — it does not mean the product was tested, reviewed, or cleared by FDA. New and untested products also have no recall records.","source_refs":["openfda_search"],"source_records":[{"source":"openfda_search","source_url":"https://api.fda.gov/food/enforcement.json?search=(recalling_firm:%22Metamucil%22+OR+product_description:%22Metamucil%22)&limit=5","observed_at":"2026-07-21","identity_basis":"search_only","scope":"product_or_brand","registry_name":"FDA enforcement","identifier":"Metamucil","receipt_label":"FDA enforcement search · Metamucil"}],"observed_at":"2026-07-21","looked":"LookCloser checked FDA public records.","found":"This means only that no enforcement record matched the brand name — it does not mean the product was tested, reviewed, or cleared by FDA. New and untested products also have no recall records."},"html_anchor":"finding-fda-public-records-recall-search-no-match-found-as-of-sep-03-2026","report_url":"https://lookcloser.ai/p/030772146576/full#finding-fda-public-records-recall-search-no-match-found-as-of-sep-03-2026"},{"id":"keepa-exact-listing-history-this-item-belongs-to-a-catalog-variation-fam","source":"Keepa exact-listing history","class":"gap","noted":false,"severity":"info","weight":19,"headline":"This item belongs to a catalog variation family","detail":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.","proof":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.","identity_basis":"listing","status":"live","source_refs":["keepa_history","source_listing"],"source_url":"https://keepa.com/#!product/1-B0CZSFWZMH","scope":"exact_listing","inference_level":"gap","observed_at":"2026-07-21","presentation_tone":"gap","evidence_id":"ev-d16605dd86b4","evidence_url":"https://lookcloser.ai/e/ev-d16605dd86b4","content_fingerprint":"sha256:e185623125533a0fb69716604700aca1fc8a546000d6db1eae8775e2b0f979b6","registry_receipts":[],"evidence":{"summary":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.","source_refs":["keepa_history","source_listing"],"source_records":[{"source":"keepa_history","source_url":"https://keepa.com/#!product/1-B0CZSFWZMH","observed_at":"2026-07-21","identity_basis":"exact_listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0CZSFWZMH","observed_at":"2026-07-21","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-21","looked":"LookCloser checked Keepa exact-listing history.","found":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant."},"html_anchor":"finding-keepa-exact-listing-history-this-item-belongs-to-a-catalog-variation-fam","report_url":"https://lookcloser.ai/p/030772146576/full#finding-keepa-exact-listing-history-this-item-belongs-to-a-catalog-variation-fam"},{"id":"keepa-exact-listing-history-180-day-review-count-history-is-on-file","source":"Keepa exact-listing history","class":"gap","noted":false,"severity":"info","weight":16,"headline":"180-day review-count history is on file","detail":"Exact-listing history records written-review counts from 0 on 2026-01-21 to 391 on 2026-08-28 (net +391). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.","proof":"Exact-listing history records written-review counts from 0 on 2026-01-21 to 391 on 2026-08-28 (net +391). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.","identity_basis":"listing","status":"live","source_refs":["keepa_history","source_listing"],"source_url":"https://keepa.com/#!product/1-B0CZSFWZMH","scope":"exact_listing","inference_level":"gap","observed_at":"2026-07-21","presentation_tone":"gap","evidence_id":"ev-ebf5a782220a","evidence_url":"https://lookcloser.ai/e/ev-ebf5a782220a","content_fingerprint":"sha256:9586c7c22c4c0c7093a84a0c640b02f28ad8963b996de25102973ccaa73702e4","registry_receipts":[],"evidence":{"summary":"Exact-listing history records written-review counts from 0 on 2026-01-21 to 391 on 2026-08-28 (net +391). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.","source_refs":["keepa_history","source_listing"],"source_records":[{"source":"keepa_history","source_url":"https://keepa.com/#!product/1-B0CZSFWZMH","observed_at":"2026-07-21","identity_basis":"exact_listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0CZSFWZMH","observed_at":"2026-07-21","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-21","looked":"LookCloser checked Keepa exact-listing history.","found":"Exact-listing history records written-review counts from 0 on 2026-01-21 to 391 on 2026-08-28 (net +391). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic."},"html_anchor":"finding-keepa-exact-listing-history-180-day-review-count-history-is-on-file","report_url":"https://lookcloser.ai/p/030772146576/full#finding-keepa-exact-listing-history-180-day-review-count-history-is-on-file"}],"evidence_records":[{"evidence_id":"ev-996c10a0df4a","record_id":"030772146576","gtin":"030772146576","claim_key":"finding:uspto-trademark-registry-exact-trademark-owner-identified","primary_source":"uspto_search","claim":"Exact trademark owner identified","bucket":"checks_out","looked":"LookCloser checked USPTO trademark registry.","found":"USPTO lists Procter & Gamble Company, The (CORPORATION) in OHIO, USA for the exact brand wordmark. This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product.","proof":{"detail":"USPTO lists Procter & Gamble Company, The (CORPORATION) in OHIO, USA for the exact brand wordmark. This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product."},"source_refs":[{"source":"uspto_search","source_url":"https://tsdr.uspto.gov/#caseNumber=78467962&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","observed_at":"2026-07-21","identity_basis":"exact_wordmark_and_supplement_goods","scope":"brand","registry_name":"USPTO","identifier":"Registration 3094217","receipt_label":"USPTO · Registration 3094217"}],"observed_at":"2026-07-21","content_fingerprint":"sha256:d6f0554d8d440bcedab7134aa2dff59be8f2cb92e6d65f833ca2c5c7f98bfff6","evidence_url":"https://lookcloser.ai/e/ev-996c10a0df4a"},{"evidence_id":"ev-670e34b039cf","record_id":"030772146576","gtin":"030772146576","claim_key":"finding:barcode-gtin-record-upc-independently-corroborated","primary_source":"barcode_search","claim":"UPC independently corroborated","bucket":"checks_out","looked":"LookCloser checked Barcode / GTIN record.","found":"Open Food Facts resolves 030772146576 to \"CLEAR FIBER BLEND\" (Meta Mucil) — consistent with this listing.","proof":{"detail":"Open Food Facts resolves 030772146576 to \"CLEAR FIBER BLEND\" (Meta Mucil) — consistent with this listing."},"source_refs":[{"source":"barcode_search","source_url":"https://world.openfoodfacts.org/product/00030772146576","observed_at":"2026-07-21","identity_basis":"gtin","scope":"exact_gtin"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0CZSFWZMH","observed_at":"2026-07-21","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-21","content_fingerprint":"sha256:b22a46e7b463831d39a4c88cba766eb392c8650dc0b9599222ee8896c48979ce","evidence_url":"https://lookcloser.ai/e/ev-670e34b039cf"},{"evidence_id":"ev-cb280cda158f","record_id":"030772146576","gtin":"030772146576","claim_key":"finding:review_velocity_gradual","primary_source":"source_listing","claim":"The review count moved gradually, not in one burst","bucket":"checks_out","looked":"LookCloser checked keepa.","found":"Written reviews rose from 289 to 391 between January 23 and August 28, 2026. The largest rise inside any single 30-day window was about 30, so the count moved in steps rather than in one burst.","proof":{"first":["2026-01-23",289],"last":["2026-08-28",391],"max_30d_review_gain":30},"source_refs":[{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0CZSFWZMH","observed_at":"2026-07-21","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-21","content_fingerprint":"sha256:2c1badee66edced566d7b0413151170dd1c05cb5f5a2fa5670c19fd5ad8eb6c1","evidence_url":"https://lookcloser.ai/e/ev-cb280cda158f"},{"evidence_id":"ev-5a9a3a05b316","record_id":"030772146576","gtin":"030772146576","claim_key":"finding:fda-public-records-recall-search-no-match-found-as-of-sep-03-2026","primary_source":"openfda_search","claim":"Recall search: no match found (as of Sep 03, 2026)","bucket":"unverified","looked":"LookCloser checked FDA public records.","found":"This means only that no enforcement record matched the brand name — it does not mean the product was tested, reviewed, or cleared by FDA. New and untested products also have no recall records.","proof":{"detail":"This means only that no enforcement record matched the brand name — it does not mean the product was tested, reviewed, or cleared by FDA. New and untested products also have no recall records."},"source_refs":[{"source":"openfda_search","source_url":"https://api.fda.gov/food/enforcement.json?search=(recalling_firm:%22Metamucil%22+OR+product_description:%22Metamucil%22)&limit=5","observed_at":"2026-07-21","identity_basis":"search_only","scope":"product_or_brand","registry_name":"FDA enforcement","identifier":"Metamucil","receipt_label":"FDA enforcement search · Metamucil"}],"observed_at":"2026-07-21","content_fingerprint":"sha256:179d3b0095ec1f1e14ebdac88a40a132a37bb2c1a87529b6f970739df05e6ea2","evidence_url":"https://lookcloser.ai/e/ev-5a9a3a05b316"},{"evidence_id":"ev-af19520fc769","record_id":"030772146576","gtin":"030772146576","claim_key":"finding:label-and-serving-arithmetic-single-dose-label-math-not-applicable-to-th","primary_source":"source_listing","claim":"Single-dose label math: not applicable to this formula","bucket":"unverified","looked":"LookCloser checked Label and serving arithmetic.","found":"Multi-ingredient blend with no single headline dose to check. The record did not retain a legible Supplement Facts panel from the source listing. A gap in the record, not a strike.","proof":{"detail":"Multi-ingredient blend with no single headline dose to check. The record did not retain a legible Supplement Facts panel from the source listing. 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Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic."},"source_refs":[{"source":"keepa_history","source_url":"https://keepa.com/#!product/1-B0CZSFWZMH","observed_at":"2026-07-21","identity_basis":"exact_listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0CZSFWZMH","observed_at":"2026-07-21","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-21","content_fingerprint":"sha256:9586c7c22c4c0c7093a84a0c640b02f28ad8963b996de25102973ccaa73702e4","evidence_url":"https://lookcloser.ai/e/ev-ebf5a782220a"},{"evidence_id":"ev-d16605dd86b4","record_id":"030772146576","gtin":"030772146576","claim_key":"finding:keepa-exact-listing-history-this-item-belongs-to-a-catalog-variation-fam","primary_source":"keepa_history","claim":"This item belongs to a catalog variation family","bucket":"unverified","looked":"LookCloser checked Keepa exact-listing history.","found":"The paid catalog links this exact item to a parent listing. 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null,\n \"product_name\": null,\n \"barcode\": null,\n \"panel\": false,\n \"serving_size_text\": null,\n \"serving_size_g\": null,\n \"servings_per_container\": null,\n \"net_weight_text\": null,\n \"net_weight_g\": null,\n \"unit_count_text\": null,\n \"responsible_parties\": [],\n \"websites\": [],\n \"actives\": [],\n \"label_claims\": [\"CLEAR MIXING\", \"UNFLAVORED\", \"NO GRIT\"],\n \"certifications\": []}\n```"},{"img":2,"model":"google/gemini-2.5-flash","text":"```json\n{\"brand\": null, \"product_name\": null, \"barcode\": null, \"panel\": false, \"serving_size_text\": null, \"serving_size_g\": null, \"servings_per_container\": null, \"net_weight_text\": null, \"net_weight_g\": null, \"unit_count_text\": null, \"responsible_parties\": [], \"websites\": [], \"actives\": [], \"label_claims\": [\"FIBERSOL®\", \"HELPS PROMOTE REGULARITY*\", \"PREBIOTIC INULIN\", \"NOURISHES\", \"GOOD BACTERIA\", \"IN YOUR GUT*\"], \"certifications\": []}\n```"},{"img":3,"model":"google/gemini-2.5-flash","text":"```json\n{\"brand\": \"Meta\", \"product_name\": \"MUCIL CLEAR FIBER BLEND\", \"barcode\": null, \"panel\": false, \"serving_size_text\": null, \"serving_size_g\": null, \"servings_per_container\": null, \"net_weight_text\": null, \"net_weight_g\": null, \"unit_count_text\": null, \"responsible_parties\": [], \"websites\": [], \"actives\": [], \"label_claims\": [\"3g OF FIBER IN JUST 1 TSP\", \"FIBER SUPPLEMENT\", \"UNFLAVORED\"], \"certifications\": []}\n```"},{"img":4,"model":"google/gemini-2.5-flash","text":"```json\n{\"brand\": null, \"product_name\": null, \"barcode\": null, \"panel\": false, \"serving_size_text\": null, \"serving_size_g\": null, \"servings_per_container\": null, \"net_weight_text\": null, \"net_weight_g\": null, \"unit_count_text\": null, \"responsible_parties\": [], \"websites\": [], \"actives\": [], \"label_claims\": [\"PREBIOTIC PLANT-BASED FIBER BLEND\", \"NO ADDED SUGARS\"], \"certifications\": []}\n```"},{"img":5,"model":"google/gemini-2.5-flash","text":"```json\n{\"brand\": \"METAMUCIL\", \"product_name\": null, \"barcode\": null, \"panel\": false, \"serving_size_text\": null, \"serving_size_g\": null, \"servings_per_container\": null, \"net_weight_text\": null, \"net_weight_g\": null, \"unit_count_text\": null, \"responsible_parties\": [], \"websites\": [], \"actives\": [], \"label_claims\": [\"ADD METAMUCIL CLEAR FIBER BLEND TO YOUR COFFEE, SMOOTHIES, YOGURT, AND MORE!\"], \"certifications\": []}\n```"},{"img":6,"model":"google/gemini-2.5-flash","text":"```json\n{\"brand\": null, \"product_name\": null, \"barcode\": null, \"panel\": false, \"serving_size_text\": null, \"serving_size_g\": null, \"servings_per_container\": null, \"net_weight_text\": null, \"net_weight_g\": null, \"unit_count_text\": null, \"responsible_parties\": [], \"websites\": [], \"actives\": [], \"label_claims\": [\"PRO TIPS FOR MIXING CLEAR FIBER BLEND INTO HOT BEVERAGES\", \"#1 ADD POWDER\", \"#2 POUR BEVERAGE\", \"#3 MIX WITH HAND FROTHER\"], \"certifications\": []}\n```"},{"img":7,"model":"google/gemini-2.5-flash","text":"```json\n{\"brand\": null, \"product_name\": null, \"barcode\": null, \"panel\": false, \"serving_size_text\": null, \"serving_size_g\": null, \"servings_per_container\": null, \"net_weight_text\": null, \"net_weight_g\": null, \"unit_count_text\": null, \"responsible_parties\": [], \"websites\": [], \"actives\": [], \"label_claims\": [\"THERE'S MORE\", \"TO METAMUCIL\", \"HELPS PROMOTE DIGESTIVE HEALTH AND SATISFY HUNGER\", \"naturally and artificially flavored\", \"NO SUGAR ADDED\", \"NO SUGAR ADDED\"], \"certifications\": 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