{"schema":"lookcloser/record@0.2","compatible_with":["lookcloser/record@0.1"],"record_id":"305734451747","processing":{"collection_process_version":"2026-07-24.5","last_collected_at":"2026-07-25T16:35:47-0700","last_collection_event":"intake","label_reader_version":"2026-07-24.6","report_schema":"lookcloser/record@0.2","rendered_at":"2026-07-25T19:45:45-0700"},"analysis_status":"complete","processing_gaps":[],"gtin":"305734451747","listing_identifier":"B09BVYY7XR","brand":"Centrum","title":"Centrum Multivitamin for Adults 18 and Over, 200 Tablets","listing_title":"Centrum Multivitamin for Adults 18 and Over, 200 Tablets","identity":{"canonical_gtin":"00305734451747","source_listing_gtin":"00305734451747","listing_identifier":"B09BVYY7XR","product_image":"https://m.media-amazon.com/images/I/61xv6xv-D-L.jpg","product_image_status":"retained","product_image_provenance":{"status":"retained","source":"source_listing","identity_basis":"exact_listing_identifier","source_url":"https://www.amazon.com/dp/B09BVYY7XR","primary_url":"https://m.media-amazon.com/images/I/61xv6xv-D-L.jpg","image_count":8,"last_attempted":"2026-07-25T16:35:47-0700","attempts":1},"observed_at":"2026-07-25","source_confirmations":["source_listing_gtin","external_barcode_record"],"brand_consistency":{"status":"match","compatible":true,"listing_brand":"Centrum","package_brand":"Centrum, Adults Multivitamin, 200 Tablets","match_method":"normalized_exact","similarity":0.3333},"identity_rule":"exact identifiers only; related products are never substituted"},"trademark_owner":null,"trademark_owner_candidates":[{"name":"AMERICAN CYANAMID COMPANY","entity":"CORPORATION; LIMITED LIABILITY COMPANY","country":"MAINE, USA; DELAWARE, USA","address_filed":"Five Giralda Farms, Madison, NEW JERSEY 07940, UNITED STATES","address_public":"NEW JERSEY 07940, UNITED STATES; Delaware 19808, UNITED STATES","serial_number":"74482638","registration_number":"1883293","wordmark":"CENTRUM","status_description":"REGISTERED AND RENEWED","filed_date":"1993-12-30T00:00:00","first_use_commerce_date":"1978-07-07","registration_date":"1995-03-14","assignment_recorded":true,"goods_services":["IC 005: nutritional and dietary supplements."],"source":"USPTO Trademark Search","source_url":"https://tsdr.uspto.gov/#caseNumber=74482638&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","identity_basis":"exact_wordmark_and_supplement_goods"},{"name":"GlaxoSmithKline Consumer Healthcare Holdings (US) LLC","entity":"LIMITED LIABILITY COMPANY","country":"DELAWARE, USA","address_filed":"251 LITTLE FALLS DRIVE, CORPORATION SERVICE COMPANY, WILMINGTON, DELAWARE 19808, UNITED STATES","address_public":"DELAWARE 19808, UNITED STATES","serial_number":"90185447","registration_number":"7145961","wordmark":"CENTRUM","status_description":"REGISTERED","filed_date":"2020-09-16T00:00:00","first_use_commerce_date":"2021-04-30","registration_date":"2023-08-22","assignment_recorded":true,"goods_services":["IC 005: Dietary and nutritional supplements; vitamins."],"source":"USPTO Trademark Search","source_url":"https://tsdr.uspto.gov/#caseNumber=90185447&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","identity_basis":"exact_wordmark_and_supplement_goods"}],"trademark_owner_status":"multiple","product_manufacturer_link":"not_established","label_responsible_parties":[{"role":"distributed_by","name":"HALEON","address":null,"verbatim":"HALEON"}],"identity_nodes":[{"role":"distributed_by","name":"HALEON","address":null,"verbatim":"HALEON","source_ref":"facts_panel","identity_basis":"verbatim_package_text","relationship_to_trademark_owner":"not_comparable","relationship_limit":"Different printed and trademark-owner names do not establish a conflict; the entities may have distributor, manufacturer, or licensing relationships."}],"seller_of_record":null,"seller_of_record_status":"not_collected_founder_gated","consumer_view":{"template":"identity_review","kicker":"The useful read","headline":"Registered owner records: AMERICAN CYANAMID COMPANY · GlaxoSmithKline Consumer Healthcare Holdings (US) LLC","deck":"The public ownership record is ambiguous. We show the exact candidates instead of choosing one by name similarity.","display_mode":"single_home_per_finding","finding_ids":["uspto-trademark-registry-multiple-uspto-brand-owner-records-are-shown","nih-published-research-each-ingredient-s-amount-is-disclosed","barcode-gtin-record-upc-independently-corroborated","review_velocity_gradual"],"point_finding_ids":["uspto-trademark-registry-multiple-uspto-brand-owner-records-are-shown","nih-published-research-each-ingredient-s-amount-is-disclosed","barcode-gtin-record-upc-independently-corroborated"],"cards":[{"finding_id":"uspto-trademark-registry-multiple-uspto-brand-owner-records-are-shown","card_type":"owner_candidates","question":"owner","tone":"neutral","weight":54,"headline":"Registered owner records: AMERICAN CYANAMID COMPANY · GlaxoSmithKline Consumer Healthcare Holdings (US) LLC","evidence":"USPTO returned multiple live supplement-class records for the exact brand wordmark: AMERICAN CYANAMID COMPANY, GlaxoSmithKline Consumer Healthcare Holdings (US) LLC. These records answer who owns registrations for the brand; the separate product-to-owner or manufacturer link rema…","so_what":"The public ownership record is ambiguous. We show the exact candidates instead of choosing one by name similarity.","source":"USPTO trademark registry","source_links":[],"registry_receipts":[{"source":"uspto_search","url":"https://tsdr.uspto.gov/#caseNumber=74482638&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","label":"USPTO · Registrations 1883293, 7145961","registry_name":"USPTO","standard":null,"identifier":"Registrations 1883293, 7145961"}],"evidence_id":"ev-d0c9245c8b4c","evidence_url":"https://lookcloser.ai/e/ev-d0c9245c8b4c","presentation_home":"finding_catalog"},{"finding_id":"nih-published-research-each-ingredient-s-amount-is-disclosed","card_type":"amounts_disclosed","question":"label","tone":"ok","weight":50,"headline":"Every ingredient shows its amount · 26 ingredients listed.","evidence":"The panel gives a per-ingredient amount rather than hiding quantities inside a proprietary blend, so each one can be compared to published research.","so_what":"Every ingredient shows its real amount — nothing is hidden in a proprietary blend.","source":"NIH / published research","source_links":[],"registry_receipts":[],"evidence_id":"ev-01131bd26de5","evidence_url":"https://lookcloser.ai/e/ev-01131bd26de5","presentation_home":"finding_catalog"},{"finding_id":"barcode-gtin-record-upc-independently-corroborated","card_type":"upc_corroborated","question":"owner","tone":"ok","weight":48,"headline":"The barcode identity checks out · 305734451747.","evidence":"Open Food Facts resolves 305734451747 to \"Multivitamin - Adults\" (Centrum) — consistent with this listing.","so_what":"The barcode matches, so we are checking the right product rather than a look-alike.","source":"Barcode / GTIN record","source_links":[],"registry_receipts":[],"evidence_id":"ev-789dce1b82cc","evidence_url":"https://lookcloser.ai/e/ev-789dce1b82cc","presentation_home":"finding_catalog"},{"finding_id":"review_velocity_gradual","card_type":"review_velocity","question":"reviews","tone":"ok","weight":28,"headline":"Reviews grew steadily — about 66 between February 1, 2026 to July 13, 2026, with no sudden spike.","evidence":"Written reviews grew from 799 to 865 across 2026-02-01 – 2026-07-13 with no single manufactured spike (largest 30-day gain ~16).","so_what":"Gradual growth is more ordinary. A sudden burst deserves a closer look.","source":"keepa","source_links":[{"label":"Keepa exact-listing history","url":"https://keepa.com/#!product/1-B09BVYY7XR","role":"dated count history · exact listing"}],"registry_receipts":[],"evidence_id":"ev-7997827eaecb","evidence_url":"https://lookcloser.ai/e/ev-7997827eaecb","presentation_home":"finding_catalog"}],"research_links":[{"ingredient":"zinc","label":"NIH ODS — Zinc fact sheet","url":"https://ods.od.nih.gov/factsheets/Zinc-HealthProfessional/","scope":"ingredient_context","product_evidence":false},{"ingredient":"zinc","label":"PubMed search: zinc supplementation trial","url":"https://pubmed.ncbi.nlm.nih.gov/?term=zinc+supplementation+randomized","scope":"ingredient_context","product_evidence":false},{"ingredient":"multivitamin / greens blend","label":"NIH ODS — Multivitamin/mineral supplements fact sheet","url":"https://ods.od.nih.gov/factsheets/MVMS-HealthProfessional/","scope":"ingredient_context","product_evidence":false},{"ingredient":"multivitamin / greens blend","label":"PubMed search: multivitamin supplementation outcomes","url":"https://pubmed.ncbi.nlm.nih.gov/?term=multivitamin+supplementation+health+outcomes","scope":"ingredient_context","product_evidence":false}],"open_items":["No identity-bound public label filing is retained in this record."]},"tldr":{"assessment":"checks_confirmed","headline":"Multiple USPTO brand-owner records are shown","summary":"USPTO returned multiple live supplement-class records for the exact brand wordmark: AMERICAN CYANAMID COMPANY, GlaxoSmithKline Consumer Healthcare Holdings (US) LLC. These records answer who owns registrations for the brand; the separate product-to-owner or manufacturer link remains open.","lead_finding_id":"uspto-trademark-registry-multiple-uspto-brand-owner-records-are-shown","key_findings":[{"id":"nih-published-research-each-ingredient-s-amount-is-disclosed","class":"ok","headline":"Each ingredient’s amount is disclosed","source":"NIH / published research","scope":"ingredient_context"},{"id":"barcode-gtin-record-upc-independently-corroborated","class":"ok","headline":"UPC independently corroborated","source":"Barcode / GTIN record","scope":"exact_product"},{"id":"review_velocity_gradual","class":"ok","headline":"Reviews accumulated gradually","source":"keepa","scope":"exact_listing"}],"documented_concern_count":0,"confirmed_check_count":3,"open_question_count":1,"usage_note":"Decision support, not medical advice or a product recommendation. Missing evidence is a gap, not a strike."},"origin_context":null,"verdict":{"state":"checks_confirmed","headline":"Multiple USPTO brand-owner records are shown","detail":"USPTO returned multiple live supplement-class records for the exact brand wordmark: AMERICAN CYANAMID COMPANY, GlaxoSmithKline Consumer Healthcare Holdings (US) LLC. These records answer who owns registrations for the brand; the separate product-to-owner or manufacturer link remains open.","lead_finding_id":"uspto-trademark-registry-multiple-uspto-brand-owner-records-are-shown","meaning":"Finding-first decision support. Confirmed checks are not endorsements; cautions identify documented facts or bounded comparisons, not medical advice."},"public_verifiability":{"state":"insufficient_public_data","headline":"This product can't be verified from public data","detail":"Neither good nor bad — the checks below show what this listing publishes and what it withholds. Verifiable products publish more.","meaning":"Evidence availability only. Missing public data is a gap, never a strike."},"consistency_score":null,"findings":[{"id":"nih-published-research-each-ingredient-s-amount-is-disclosed","source":"NIH / published research","class":"ok","severity":"ok","weight":38,"headline":"Each ingredient’s amount is disclosed","detail":"The panel gives a per-ingredient amount rather than hiding quantities inside a proprietary blend, so each one can be compared to published research.","proof":"The panel gives a per-ingredient amount rather than hiding quantities inside a proprietary blend, so each one can be compared to published research.","identity_basis":"ingredient","status":"live","source_refs":["nih_ods_multivitamin","nih_ods_zinc","pubmed_multivitamin","pubmed_zinc"],"source_url":"https://ods.od.nih.gov/factsheets/MVMS-HealthProfessional/","scope":"ingredient_context","inference_level":"direct_observation","observed_at":"2026-07-25","presentation_tone":"ok","evidence_id":"ev-01131bd26de5","evidence_url":"https://lookcloser.ai/e/ev-01131bd26de5","content_fingerprint":"sha256:725cecc616f57952941b36b512ed3dc4b0af01efe3fb7ea4d06b7cbf997060e4","registry_receipts":[],"evidence":{"summary":"The panel gives a per-ingredient amount rather than hiding quantities inside a proprietary blend, so each one can be compared to published research.","source_refs":["nih_ods_multivitamin","nih_ods_zinc","pubmed_multivitamin","pubmed_zinc"],"source_records":[{"source":"nih_ods_multivitamin","source_url":"https://ods.od.nih.gov/factsheets/MVMS-HealthProfessional/","observed_at":"2026-07-25","identity_basis":"named_ingredient","scope":"ingredient","registry_name":"NIH ODS","identifier":"multivitamin / greens blend","receipt_label":"NIH ODS — Multivitamin/mineral supplements fact sheet"},{"source":"nih_ods_zinc","source_url":"https://ods.od.nih.gov/factsheets/Zinc-HealthProfessional/","observed_at":"2026-07-25","identity_basis":"named_ingredient","scope":"ingredient","registry_name":"NIH ODS","identifier":"zinc","receipt_label":"NIH ODS — Zinc fact sheet"},{"source":"pubmed_multivitamin","source_url":"https://pubmed.ncbi.nlm.nih.gov/?term=multivitamin+supplementation+health+outcomes","observed_at":"2026-07-25","identity_basis":"named_ingredient","scope":"ingredient"},{"source":"pubmed_zinc","source_url":"https://pubmed.ncbi.nlm.nih.gov/?term=zinc+supplementation+randomized","observed_at":"2026-07-25","identity_basis":"named_ingredient","scope":"ingredient"}],"observed_at":"2026-07-25","looked":"LookCloser checked NIH / published research.","found":"The panel gives a per-ingredient amount rather than hiding quantities inside a proprietary blend, so each one can be compared to published research."},"html_anchor":"finding-nih-published-research-each-ingredient-s-amount-is-disclosed","report_url":"https://lookcloser.ai/p/305734451747/full#finding-nih-published-research-each-ingredient-s-amount-is-disclosed"},{"id":"barcode-gtin-record-upc-independently-corroborated","source":"Barcode / GTIN record","class":"ok","severity":"ok","weight":38,"headline":"UPC independently corroborated","detail":"Open Food Facts resolves 305734451747 to \"Multivitamin - Adults\" (Centrum) — consistent with this listing.","proof":"Open Food Facts resolves 305734451747 to \"Multivitamin - Adults\" (Centrum) — consistent with this listing.","identity_basis":"gtin","status":"live","source_refs":["barcode_search","source_listing"],"source_url":"https://world.openfoodfacts.org/product/00305734451747","scope":"exact_product","inference_level":"direct_observation","observed_at":"2026-07-25","presentation_tone":"ok","evidence_id":"ev-789dce1b82cc","evidence_url":"https://lookcloser.ai/e/ev-789dce1b82cc","content_fingerprint":"sha256:09529617e4fdd90930ece123ff18d9e965c8f3e601c2377cbfb1dbcecb281049","registry_receipts":[],"evidence":{"summary":"Open Food Facts resolves 305734451747 to \"Multivitamin - Adults\" (Centrum) — consistent with this listing.","source_refs":["barcode_search","source_listing"],"source_records":[{"source":"barcode_search","source_url":"https://world.openfoodfacts.org/product/00305734451747","observed_at":"2026-07-25","identity_basis":"gtin","scope":"exact_gtin"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B09BVYY7XR","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-25","looked":"LookCloser checked Barcode / GTIN record.","found":"Open Food Facts resolves 305734451747 to \"Multivitamin - Adults\" (Centrum) — consistent with this listing."},"html_anchor":"finding-barcode-gtin-record-upc-independently-corroborated","report_url":"https://lookcloser.ai/p/305734451747/full#finding-barcode-gtin-record-upc-independently-corroborated"},{"id":"label-and-serving-arithmetic-multi-ingredient-formula-panel-read-serving","source":"Label and serving arithmetic","class":"gap","severity":"info","weight":22,"headline":"Multi-ingredient formula — panel read, serving weight unknown","detail":"We read the full Supplement Facts panel from the exact retailer panel (below), but the label doesn’t state a serving weight, so the arithmetic can’t run. A gap in the label’s information, not evidence of a problem.","proof":"We read the full Supplement Facts panel from the exact retailer panel (below), but the label doesn’t state a serving weight, so the arithmetic can’t run. A gap in the label’s information, not evidence of a problem.","identity_basis":"listing","status":"live","source_refs":["facts_panel","source_listing"],"source_url":"https://www.iherb.com/pr/centrum-adults-multivitamin-200-tablets/125279","scope":"exact_listing","inference_level":"gap","observed_at":"2026-07-25","presentation_tone":"gap","evidence_id":"ev-8fd3b9715da6","evidence_url":"https://lookcloser.ai/e/ev-8fd3b9715da6","content_fingerprint":"sha256:022df8dc57d8fe1b026d6e7bad318dabda5639c6180e8a1861515aaa39f4611d","registry_receipts":[],"evidence":{"summary":"We read the full Supplement Facts panel from the exact retailer panel (below), but the label doesn’t state a serving weight, so the arithmetic can’t run. A gap in the label’s information, not evidence of a problem.","source_refs":["facts_panel","source_listing"],"source_records":[{"source":"facts_panel","source_url":"https://www.iherb.com/pr/centrum-adults-multivitamin-200-tablets/125279","observed_at":"2026-07-25","identity_basis":"exact_gtin","scope":"exact_product"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B09BVYY7XR","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-25","looked":"LookCloser checked Label and serving arithmetic.","found":"We read the full Supplement Facts panel from the exact retailer panel (below), but the label doesn’t state a serving weight, so the arithmetic can’t run. A gap in the label’s information, not evidence of a problem."},"html_anchor":"finding-label-and-serving-arithmetic-multi-ingredient-formula-panel-read-serving","report_url":"https://lookcloser.ai/p/305734451747/full#finding-label-and-serving-arithmetic-multi-ingredient-formula-panel-read-serving"},{"id":"review_velocity_gradual","source":"keepa","class":"ok","weight":20,"headline":"Reviews accumulated gradually","detail":"Written reviews grew from 799 to 865 across 2026-02-01 – 2026-07-13 with no single manufactured spike (largest 30-day gain ~16).","proof":{"first":["2026-02-01",799],"last":["2026-07-13",865],"max_30d_review_gain":16},"identity_basis":"listing","status":"live","severity":"ok","source_refs":["source_listing"],"source_url":"https://www.amazon.com/dp/B09BVYY7XR","scope":"exact_listing","inference_level":"direct_observation","observed_at":"2026-07-25","presentation_tone":"ok","evidence_id":"ev-7997827eaecb","evidence_url":"https://lookcloser.ai/e/ev-7997827eaecb","content_fingerprint":"sha256:50d3284aa99308645c0157213e6045f3a68ec93553ceee2fd4ce058bc3d45cce","registry_receipts":[],"evidence":{"summary":{"first":["2026-02-01",799],"last":["2026-07-13",865],"max_30d_review_gain":16},"source_refs":["source_listing"],"source_records":[{"source":"source_listing","source_url":"https://www.amazon.com/dp/B09BVYY7XR","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-25","looked":"LookCloser checked keepa.","found":"Written reviews grew from 799 to 865 across 2026-02-01 – 2026-07-13 with no single manufactured spike (largest 30-day gain ~16)."},"html_anchor":"finding-review_velocity_gradual","report_url":"https://lookcloser.ai/p/305734451747/full#finding-review_velocity_gradual"},{"id":"label-and-serving-arithmetic-public-label-filing-not-retained","source":"Label and serving arithmetic","class":"gap","severity":"info","weight":19,"headline":"Public label filing not retained","detail":"This record does not currently hold an identity-bound public label filing for the exact product. That is a LookCloser coverage gap, not evidence that no filing exists.","proof":"This record does not currently hold an identity-bound public label filing for the exact product. That is a LookCloser coverage gap, not evidence that no filing exists.","identity_basis":"listing","status":"live","source_refs":["facts_panel","source_listing"],"source_url":"https://www.iherb.com/pr/centrum-adults-multivitamin-200-tablets/125279","scope":"exact_listing","inference_level":"gap","observed_at":"2026-07-25","presentation_tone":"gap","evidence_id":"ev-155d81de584a","evidence_url":"https://lookcloser.ai/e/ev-155d81de584a","content_fingerprint":"sha256:c65030fb58c4e654dd084714bb6f9770a1045a83231d6a5dc40c375e79fa9545","registry_receipts":[],"evidence":{"summary":"This record does not currently hold an identity-bound public label filing for the exact product. That is a LookCloser coverage gap, not evidence that no filing exists.","source_refs":["facts_panel","source_listing"],"source_records":[{"source":"facts_panel","source_url":"https://www.iherb.com/pr/centrum-adults-multivitamin-200-tablets/125279","observed_at":"2026-07-25","identity_basis":"exact_gtin","scope":"exact_product"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B09BVYY7XR","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-25","looked":"LookCloser checked Label and serving arithmetic.","found":"This record does not currently hold an identity-bound public label filing for the exact product. That is a LookCloser coverage gap, not evidence that no filing exists."},"html_anchor":"finding-label-and-serving-arithmetic-public-label-filing-not-retained","report_url":"https://lookcloser.ai/p/305734451747/full#finding-label-and-serving-arithmetic-public-label-filing-not-retained"},{"id":"keepa-exact-listing-history-this-item-belongs-to-a-catalog-variation-fam","source":"Keepa exact-listing history","class":"gap","severity":"info","weight":19,"headline":"This item belongs to a catalog variation family","detail":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.","proof":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.","identity_basis":"listing","status":"live","source_refs":["keepa_history","source_listing"],"source_url":"https://keepa.com/#!product/1-B09BVYY7XR","scope":"exact_listing","inference_level":"gap","observed_at":"2026-07-25","presentation_tone":"gap","evidence_id":"ev-d7766bf12622","evidence_url":"https://lookcloser.ai/e/ev-d7766bf12622","content_fingerprint":"sha256:f6aa4e0d816bd3f6277727525e77f9a3c6c4167976ae1dfccb7341bb78dda21a","registry_receipts":[],"evidence":{"summary":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.","source_refs":["keepa_history","source_listing"],"source_records":[{"source":"keepa_history","source_url":"https://keepa.com/#!product/1-B09BVYY7XR","observed_at":"2026-07-25","identity_basis":"exact_listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B09BVYY7XR","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-25","looked":"LookCloser checked Keepa exact-listing history.","found":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant."},"html_anchor":"finding-keepa-exact-listing-history-this-item-belongs-to-a-catalog-variation-fam","report_url":"https://lookcloser.ai/p/305734451747/full#finding-keepa-exact-listing-history-this-item-belongs-to-a-catalog-variation-fam"},{"id":"uspto-trademark-registry-multiple-uspto-brand-owner-records-are-shown","source":"USPTO trademark registry","class":"gap","severity":"pend","weight":18,"headline":"Multiple USPTO brand-owner records are shown","detail":"USPTO returned multiple live supplement-class records for the exact brand wordmark: AMERICAN CYANAMID COMPANY, GlaxoSmithKline Consumer Healthcare Holdings (US) LLC. These records answer who owns registrations for the brand; the separate product-to-owner or manufacturer link remains open.","proof":"USPTO returned multiple live supplement-class records for the exact brand wordmark: AMERICAN CYANAMID COMPANY, GlaxoSmithKline Consumer Healthcare Holdings (US) LLC. These records answer who owns registrations for the brand; the separate product-to-owner or manufacturer link remains open.","identity_basis":"owner_exact","status":"live","source_refs":["uspto_search"],"source_url":"https://tsdr.uspto.gov/#caseNumber=74482638&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","scope":"brand_owner","inference_level":"gap","observed_at":"2026-07-25","presentation_tone":"gap","evidence_id":"ev-d0c9245c8b4c","evidence_url":"https://lookcloser.ai/e/ev-d0c9245c8b4c","content_fingerprint":"sha256:ca84eb1be8c8f3aa2fbf4c1a8cb1a41d18ec34e2641d334658c124f90e49890e","registry_receipts":[{"source":"uspto_search","url":"https://tsdr.uspto.gov/#caseNumber=74482638&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","label":"USPTO · Registrations 1883293, 7145961","registry_name":"USPTO","standard":null,"identifier":"Registrations 1883293, 7145961"}],"evidence":{"summary":"USPTO returned multiple live supplement-class records for the exact brand wordmark: AMERICAN CYANAMID COMPANY, GlaxoSmithKline Consumer Healthcare Holdings (US) LLC. These records answer who owns registrations for the brand; the separate product-to-owner or manufacturer link remains open.","source_refs":["uspto_search"],"source_records":[{"source":"uspto_search","source_url":"https://tsdr.uspto.gov/#caseNumber=74482638&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","observed_at":"2026-07-25","identity_basis":"exact_wordmark_and_supplement_goods","scope":"brand","registry_name":"USPTO","identifier":"Registrations 1883293, 7145961","receipt_label":"USPTO · Registrations 1883293, 7145961"}],"observed_at":"2026-07-25","looked":"LookCloser checked USPTO trademark registry.","found":"USPTO returned multiple live supplement-class records for the exact brand wordmark: AMERICAN CYANAMID COMPANY, GlaxoSmithKline Consumer Healthcare Holdings (US) LLC. These records answer who owns registrations for the brand; the separate product-to-owner or manufacturer link remains open."},"html_anchor":"finding-uspto-trademark-registry-multiple-uspto-brand-owner-records-are-shown","report_url":"https://lookcloser.ai/p/305734451747/full#finding-uspto-trademark-registry-multiple-uspto-brand-owner-records-are-shown"},{"id":"keepa-exact-listing-history-180-day-review-count-history-is-on-file","source":"Keepa exact-listing history","class":"gap","severity":"info","weight":16,"headline":"180-day review-count history is on file","detail":"Exact-listing history records written-review counts from 799 on 2026-02-01 to 865 on 2026-07-13 (net +66). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.","proof":"Exact-listing history records written-review counts from 799 on 2026-02-01 to 865 on 2026-07-13 (net +66). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.","identity_basis":"listing","status":"live","source_refs":["keepa_history","source_listing"],"source_url":"https://keepa.com/#!product/1-B09BVYY7XR","scope":"exact_listing","inference_level":"gap","observed_at":"2026-07-25","presentation_tone":"gap","evidence_id":"ev-97f74d161f5d","evidence_url":"https://lookcloser.ai/e/ev-97f74d161f5d","content_fingerprint":"sha256:90b330e0315bee6d85086d823387438113b44fe4658ef9522800fe9bf805eb8d","registry_receipts":[],"evidence":{"summary":"Exact-listing history records written-review counts from 799 on 2026-02-01 to 865 on 2026-07-13 (net +66). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.","source_refs":["keepa_history","source_listing"],"source_records":[{"source":"keepa_history","source_url":"https://keepa.com/#!product/1-B09BVYY7XR","observed_at":"2026-07-25","identity_basis":"exact_listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B09BVYY7XR","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-25","looked":"LookCloser checked Keepa exact-listing history.","found":"Exact-listing history records written-review counts from 799 on 2026-02-01 to 865 on 2026-07-13 (net +66). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic."},"html_anchor":"finding-keepa-exact-listing-history-180-day-review-count-history-is-on-file","report_url":"https://lookcloser.ai/p/305734451747/full#finding-keepa-exact-listing-history-180-day-review-count-history-is-on-file"}],"evidence_records":[{"evidence_id":"ev-8fd3b9715da6","record_id":"305734451747","gtin":"305734451747","claim_key":"finding:label-and-serving-arithmetic-multi-ingredient-formula-panel-read-serving","primary_source":"facts_panel","claim":"Multi-ingredient formula — panel read, serving weight unknown","bucket":"unverified","looked":"LookCloser checked Label and serving arithmetic.","found":"We read the full Supplement Facts panel from the exact retailer panel (below), but the label doesn’t state a serving weight, so the arithmetic can’t run. A gap in the label’s information, not evidence of a problem.","proof":{"detail":"We read the full Supplement Facts panel from the exact retailer panel (below), but the label doesn’t state a serving weight, so the arithmetic can’t run. A gap in the label’s information, not evidence of a problem."},"source_refs":[{"source":"facts_panel","source_url":"https://www.iherb.com/pr/centrum-adults-multivitamin-200-tablets/125279","observed_at":"2026-07-25","identity_basis":"exact_gtin","scope":"exact_product"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B09BVYY7XR","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-25","content_fingerprint":"sha256:022df8dc57d8fe1b026d6e7bad318dabda5639c6180e8a1861515aaa39f4611d","evidence_url":"https://lookcloser.ai/e/ev-8fd3b9715da6"},{"evidence_id":"ev-01131bd26de5","record_id":"305734451747","gtin":"305734451747","claim_key":"finding:nih-published-research-each-ingredient-s-amount-is-disclosed","primary_source":"nih_ods_multivitamin","claim":"Each ingredient’s amount is disclosed","bucket":"checks_out","looked":"LookCloser checked NIH / published research.","found":"The panel gives a per-ingredient amount rather than hiding quantities inside a proprietary blend, so each one can be compared to published research.","proof":{"detail":"The panel gives a per-ingredient amount rather than hiding quantities inside a proprietary blend, so each one can be compared to published research."},"source_refs":[{"source":"nih_ods_multivitamin","source_url":"https://ods.od.nih.gov/factsheets/MVMS-HealthProfessional/","observed_at":"2026-07-25","identity_basis":"named_ingredient","scope":"ingredient","registry_name":"NIH ODS","identifier":"multivitamin / greens blend","receipt_label":"NIH ODS — Multivitamin/mineral supplements fact sheet"},{"source":"nih_ods_zinc","source_url":"https://ods.od.nih.gov/factsheets/Zinc-HealthProfessional/","observed_at":"2026-07-25","identity_basis":"named_ingredient","scope":"ingredient","registry_name":"NIH ODS","identifier":"zinc","receipt_label":"NIH ODS — Zinc fact sheet"},{"source":"pubmed_multivitamin","source_url":"https://pubmed.ncbi.nlm.nih.gov/?term=multivitamin+supplementation+health+outcomes","observed_at":"2026-07-25","identity_basis":"named_ingredient","scope":"ingredient"},{"source":"pubmed_zinc","source_url":"https://pubmed.ncbi.nlm.nih.gov/?term=zinc+supplementation+randomized","observed_at":"2026-07-25","identity_basis":"named_ingredient","scope":"ingredient"}],"observed_at":"2026-07-25","content_fingerprint":"sha256:725cecc616f57952941b36b512ed3dc4b0af01efe3fb7ea4d06b7cbf997060e4","evidence_url":"https://lookcloser.ai/e/ev-01131bd26de5"},{"evidence_id":"ev-155d81de584a","record_id":"305734451747","gtin":"305734451747","claim_key":"finding:label-and-serving-arithmetic-public-label-filing-not-retained","primary_source":"facts_panel","claim":"Public label filing not retained","bucket":"unverified","looked":"LookCloser checked Label and serving arithmetic.","found":"This record does not currently hold an identity-bound public label filing for the exact product. That is a LookCloser coverage gap, not evidence that no filing exists.","proof":{"detail":"This record does not currently hold an identity-bound public label filing for the exact product. That is a LookCloser coverage gap, not evidence that no filing exists."},"source_refs":[{"source":"facts_panel","source_url":"https://www.iherb.com/pr/centrum-adults-multivitamin-200-tablets/125279","observed_at":"2026-07-25","identity_basis":"exact_gtin","scope":"exact_product"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B09BVYY7XR","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-25","content_fingerprint":"sha256:c65030fb58c4e654dd084714bb6f9770a1045a83231d6a5dc40c375e79fa9545","evidence_url":"https://lookcloser.ai/e/ev-155d81de584a"},{"evidence_id":"ev-d0c9245c8b4c","record_id":"305734451747","gtin":"305734451747","claim_key":"finding:uspto-trademark-registry-multiple-uspto-brand-owner-records-are-shown","primary_source":"uspto_search","claim":"Multiple USPTO brand-owner records are shown","bucket":"unverified","looked":"LookCloser checked USPTO trademark registry.","found":"USPTO returned multiple live supplement-class records for the exact brand wordmark: AMERICAN CYANAMID COMPANY, GlaxoSmithKline Consumer Healthcare Holdings (US) LLC. These records answer who owns registrations for the brand; the separate product-to-owner or manufacturer link remains open.","proof":{"detail":"USPTO returned multiple live supplement-class records for the exact brand wordmark: AMERICAN CYANAMID COMPANY, GlaxoSmithKline Consumer Healthcare Holdings (US) LLC. These records answer who owns registrations for the brand; the separate product-to-owner or manufacturer link remains open."},"source_refs":[{"source":"uspto_search","source_url":"https://tsdr.uspto.gov/#caseNumber=74482638&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","observed_at":"2026-07-25","identity_basis":"exact_wordmark_and_supplement_goods","scope":"brand","registry_name":"USPTO","identifier":"Registrations 1883293, 7145961","receipt_label":"USPTO · Registrations 1883293, 7145961"}],"observed_at":"2026-07-25","content_fingerprint":"sha256:ca84eb1be8c8f3aa2fbf4c1a8cb1a41d18ec34e2641d334658c124f90e49890e","evidence_url":"https://lookcloser.ai/e/ev-d0c9245c8b4c"},{"evidence_id":"ev-789dce1b82cc","record_id":"305734451747","gtin":"305734451747","claim_key":"finding:barcode-gtin-record-upc-independently-corroborated","primary_source":"barcode_search","claim":"UPC independently corroborated","bucket":"checks_out","looked":"LookCloser checked Barcode / GTIN record.","found":"Open Food Facts resolves 305734451747 to \"Multivitamin - Adults\" (Centrum) — consistent with this listing.","proof":{"detail":"Open Food Facts resolves 305734451747 to \"Multivitamin - Adults\" (Centrum) — consistent with this listing."},"source_refs":[{"source":"barcode_search","source_url":"https://world.openfoodfacts.org/product/00305734451747","observed_at":"2026-07-25","identity_basis":"gtin","scope":"exact_gtin"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B09BVYY7XR","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-25","content_fingerprint":"sha256:09529617e4fdd90930ece123ff18d9e965c8f3e601c2377cbfb1dbcecb281049","evidence_url":"https://lookcloser.ai/e/ev-789dce1b82cc"},{"evidence_id":"ev-97f74d161f5d","record_id":"305734451747","gtin":"305734451747","claim_key":"finding:keepa-exact-listing-history-180-day-review-count-history-is-on-file","primary_source":"keepa_history","claim":"180-day review-count history is on file","bucket":"unverified","looked":"LookCloser checked Keepa exact-listing history.","found":"Exact-listing history records written-review counts from 799 on 2026-02-01 to 865 on 2026-07-13 (net +66). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.","proof":{"detail":"Exact-listing history records written-review counts from 799 on 2026-02-01 to 865 on 2026-07-13 (net +66). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic."},"source_refs":[{"source":"keepa_history","source_url":"https://keepa.com/#!product/1-B09BVYY7XR","observed_at":"2026-07-25","identity_basis":"exact_listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B09BVYY7XR","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-25","content_fingerprint":"sha256:90b330e0315bee6d85086d823387438113b44fe4658ef9522800fe9bf805eb8d","evidence_url":"https://lookcloser.ai/e/ev-97f74d161f5d"},{"evidence_id":"ev-d7766bf12622","record_id":"305734451747","gtin":"305734451747","claim_key":"finding:keepa-exact-listing-history-this-item-belongs-to-a-catalog-variation-fam","primary_source":"keepa_history","claim":"This item belongs to a catalog variation family","bucket":"unverified","looked":"LookCloser checked Keepa exact-listing history.","found":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.","proof":{"detail":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant."},"source_refs":[{"source":"keepa_history","source_url":"https://keepa.com/#!product/1-B09BVYY7XR","observed_at":"2026-07-25","identity_basis":"exact_listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B09BVYY7XR","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-25","content_fingerprint":"sha256:f6aa4e0d816bd3f6277727525e77f9a3c6c4167976ae1dfccb7341bb78dda21a","evidence_url":"https://lookcloser.ai/e/ev-d7766bf12622"},{"evidence_id":"ev-7997827eaecb","record_id":"305734451747","gtin":"305734451747","claim_key":"finding:review_velocity_gradual","primary_source":"source_listing","claim":"Reviews accumulated gradually","bucket":"checks_out","looked":"LookCloser checked keepa.","found":"Written reviews grew from 799 to 865 across 2026-02-01 – 2026-07-13 with no single manufactured spike (largest 30-day gain ~16).","proof":{"first":["2026-02-01",799],"last":["2026-07-13",865],"max_30d_review_gain":16},"source_refs":[{"source":"source_listing","source_url":"https://www.amazon.com/dp/B09BVYY7XR","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-25","content_fingerprint":"sha256:50d3284aa99308645c0157213e6045f3a68ec93553ceee2fd4ce058bc3d45cce","evidence_url":"https://lookcloser.ai/e/ev-7997827eaecb"}],"label_math":{"verdict":"UNKNOWN","claimed_subject":null,"claimed_mg":null,"serving_mass_mg":1000,"percent_of_serving":null,"serving_mass_source":"serving size on the label, keyed to UPC 305734451747","ambiguity":null,"declared_actives_total_mg":200,"headline_claim_mg":null,"headline_subject":null,"subject_actual_mg":null},"listing_claims":{"dose_claims":[],"testing":{"claimed":false,"named_lab_or_certifier":false},"container":{"units":200,"servings":null,"pack_count":1,"units_conflict":false},"marketing_text":["#1 DOCTOR RECOMMENDED MULTIVITAMIN BRAND","Supports energy, immunity, metabolism + whole body health*","Complete multi-vitamin with increased levels of Vitamin C and Zinc+","SUPPORTS","Metabolism","Whole Body Health","Immunity","Energy","Contains 100 percent of the daily value of 14 essential vitamins and minerals nutrients","Designed to include"],"certification_text":[],"claim_checks":[{"kind":"authority","label":"Professional-endorsement claim","snippet":"…an. Check your plan for specific details. #1 DOCTOR RECOMMENDED MULTIVITAMIN BRAND Supports energy, immunity…","looked":"who the professionals are, whether they were compensated, and what the endorsement covers","found":"A professional endorsement is a marketing credential, not clinical evidence. Public sources don’t establish who was consulted, whether they were paid, or what specifically they reviewed.","status":"context"},{"kind":"efficacy","label":"Benefit claim","snippet":"…Vitamins for energy, metabolism and immunity support (1) 23 micronutrients including Vitamin D3 t…","looked":"whether the ingredient doses on the label match the doses used in published research","found":"Ingredient-level evidence for this formula isn’t in our knowledge base yet. Recorded as not assessed — not as a negative.","status":"not-assessed"}],"identity_basis":"source_listing_and_identity_bound_label"},"facts_panel_status":"captured","label_photo_read":{"src":"vision:google/gemini-flash-1.5","reader_version":"2026-07-24.6","images_read":8,"source_images":["https://m.media-amazon.com/images/I/61xv6xv-D-L.jpg","https://m.media-amazon.com/images/I/91Z+L53RsdL.jpg","https://m.media-amazon.com/images/I/81GnNXGNbvL.jpg","https://m.media-amazon.com/images/I/81vO0eKXrdL.jpg","https://m.media-amazon.com/images/I/81a4a0fJZ7L.jpg","https://m.media-amazon.com/images/I/81YHwAj3zUL.jpg","https://m.media-amazon.com/images/I/71kETWDznTL.jpg","https://m.media-amazon.com/images/I/81B98YlicQL.jpg"],"facts_panel_image":null,"brand":"Centrum","product_name":"ADULTS","barcode":null,"barcode_identity_status":"unreadable_or_absent","serving_size_text":null,"serving_size_g":null,"servings_per_container":null,"net_weight_text":"8 fl oz (236 mL)","net_weight_g":236,"unit_count_text":null,"actives":[],"responsible_parties":[{"role":"distributed_by","name":"HALEON","address":null,"verbatim":"HALEON"}],"websites":[],"label_claims":["#1 DOCTOR RECOMMENDED MULTIVITAMIN BRAND","Supports energy, immunity, metabolism + whole body health*","Complete multi-vitamin with increased levels of Vitamin C and Zinc+","SUPPORTS","Metabolism","Whole Body Health","Immunity","Energy","Contains 100 percent of the daily value of 14 essential vitamins and minerals nutrients","Designed to include"],"certifications":[],"panel_rows":[]},"resolved_facts_panel":{"src":"iHerb exact-GTIN product page","reader_version":"2026-07-24.6","images_read":8,"source_images":["https://m.media-amazon.com/images/I/61xv6xv-D-L.jpg","https://m.media-amazon.com/images/I/91Z+L53RsdL.jpg","https://m.media-amazon.com/images/I/81GnNXGNbvL.jpg","https://m.media-amazon.com/images/I/81vO0eKXrdL.jpg","https://m.media-amazon.com/images/I/81a4a0fJZ7L.jpg","https://m.media-amazon.com/images/I/81YHwAj3zUL.jpg","https://m.media-amazon.com/images/I/71kETWDznTL.jpg","https://m.media-amazon.com/images/I/81B98YlicQL.jpg"],"facts_panel_image":null,"brand":"Centrum, Adults Multivitamin, 200 Tablets","product_name":"Centrum, Adults Multivitamin, 200 Tablets","barcode":"305734451747","barcode_identity_status":"exact_gtin","serving_size_text":"1 tablet","serving_size_g":null,"servings_per_container":null,"net_weight_text":"8 fl oz (236 mL)","net_weight_g":236,"unit_count_text":null,"actives":[{"name":"Vitamin A","amount":"1,050","unit":"mcg","source":"iHerb"},{"name":"Vitamin C","amount":"60","unit":"mg","source":"iHerb"},{"name":"Vitamin D3","amount":"25","unit":"mcg","source":"iHerb"},{"name":"Vitamin E","amount":"13.5","unit":"mg","source":"iHerb"},{"name":"Vitamin K","amount":"25","unit":"mcg","source":"iHerb"},{"name":"Thiamin","amount":"1.5","unit":"mg","source":"iHerb"},{"name":"Riboflavin","amount":"1.7","unit":"mg","source":"iHerb"},{"name":"Niacin","amount":"20","unit":"mg","source":"iHerb"},{"name":"Vitamin B6","amount":"2","unit":"mg","source":"iHerb"},{"name":"Folate","amount":"667","unit":"mcg DFE","source":"iHerb"},{"name":"Vitamin B12","amount":"6","unit":"mcg","source":"iHerb"},{"name":"Biotin","amount":"30","unit":"mcg","source":"iHerb"},{"name":"Pantothenic Acid","amount":"10","unit":"mg","source":"iHerb"},{"name":"Calcium","amount":"200","unit":"mg","source":"iHerb"},{"name":"Iron","amount":"18","unit":"mg","source":"iHerb"},{"name":"Phosphorus","amount":"20","unit":"mg","source":"iHerb"},{"name":"lodine","amount":"150","unit":"mcg","source":"iHerb"},{"name":"Magnesium","amount":"50","unit":"mg","source":"iHerb"},{"name":"Zinc","amount":"11","unit":"mg","source":"iHerb"},{"name":"Selenium","amount":"55","unit":"mcg","source":"iHerb"},{"name":"Copper","amount":"0.5","unit":"mg","source":"iHerb"},{"name":"Manganese","amount":"2.3","unit":"mg","source":"iHerb"},{"name":"Chromium","amount":"35","unit":"mcg","source":"iHerb"},{"name":"Molybdenum","amount":"45","unit":"mcg","source":"iHerb"},{"name":"Chloride","amount":"72","unit":"mg","source":"iHerb"},{"name":"Potassium","amount":"80","unit":"mg","source":"iHerb"}],"responsible_parties":[{"role":"distributed_by","name":"HALEON","address":null,"verbatim":"HALEON"}],"websites":[],"label_claims":["#1 DOCTOR RECOMMENDED MULTIVITAMIN BRAND","Supports energy, immunity, metabolism + whole body health*","Complete multi-vitamin with increased levels of Vitamin C and Zinc+","SUPPORTS","Metabolism","Whole Body Health","Immunity","Energy","Contains 100 percent of the daily value of 14 essential vitamins and minerals nutrients","Designed to include"],"certifications":[],"panel_rows":[{"name":"Vitamin A","amount":"1,050","unit":"mcg","source":"iHerb"},{"name":"Vitamin C","amount":"60","unit":"mg","source":"iHerb"},{"name":"Vitamin D3","amount":"25","unit":"mcg","source":"iHerb"},{"name":"Vitamin E","amount":"13.5","unit":"mg","source":"iHerb"},{"name":"Vitamin K","amount":"25","unit":"mcg","source":"iHerb"},{"name":"Thiamin","amount":"1.5","unit":"mg","source":"iHerb"},{"name":"Riboflavin","amount":"1.7","unit":"mg","source":"iHerb"},{"name":"Niacin","amount":"20","unit":"mg","source":"iHerb"},{"name":"Vitamin B6","amount":"2","unit":"mg","source":"iHerb"},{"name":"Folate","amount":"667","unit":"mcg DFE","source":"iHerb"},{"name":"Vitamin B12","amount":"6","unit":"mcg","source":"iHerb"},{"name":"Biotin","amount":"30","unit":"mcg","source":"iHerb"},{"name":"Pantothenic Acid","amount":"10","unit":"mg","source":"iHerb"},{"name":"Calcium","amount":"200","unit":"mg","source":"iHerb"},{"name":"Iron","amount":"18","unit":"mg","source":"iHerb"},{"name":"Phosphorus","amount":"20","unit":"mg","source":"iHerb"},{"name":"lodine","amount":"150","unit":"mcg","source":"iHerb"},{"name":"Magnesium","amount":"50","unit":"mg","source":"iHerb"},{"name":"Zinc","amount":"11","unit":"mg","source":"iHerb"},{"name":"Selenium","amount":"55","unit":"mcg","source":"iHerb"},{"name":"Copper","amount":"0.5","unit":"mg","source":"iHerb"},{"name":"Manganese","amount":"2.3","unit":"mg","source":"iHerb"},{"name":"Chromium","amount":"35","unit":"mcg","source":"iHerb"},{"name":"Molybdenum","amount":"45","unit":"mcg","source":"iHerb"},{"name":"Chloride","amount":"72","unit":"mg","source":"iHerb"},{"name":"Potassium","amount":"80","unit":"mg","source":"iHerb"}],"source_note":"iHerb Supplement Facts (exact UPC/GTIN)","panel_source":"exact_marketplace","panel_source_url":"https://www.iherb.com/pr/centrum-adults-multivitamin-200-tablets/125279"},"nih_dsld":null,"ingredient_science":null,"nsf_certification":null,"brand_documentation_request":null,"plain_summary":null,"fda_recalls":null,"offers_at_check_time":[["Retailer listing",10.97],["iHerb",17.73]],"price_comparison":{"identity_basis":"upc_gtin","record_gtin":"00305734451747","source_listing_gtin":"00305734451747","retailer_gtin_match":true,"brand_store_gtin_match":false,"seller_identifiers":{},"same_product_only":true,"offers":[["Amazon",10.97],["iHerb",17.73]],"offer_records":[{"seller":"Amazon","price":10.97,"currency":"USD","url":"https://www.amazon.com/dp/B09BVYY7XR","observed_at":"2026-07-26T00:39:48.877419+00:00","identity_basis":"exact_gtin","gtin":"00305734451747","rating":null,"price_source":"Keepa","price_type":"amazon_retail"},{"seller":"iHerb","price":17.73,"currency":"USD","url":"https://www.iherb.com/pr/centrum-adults-multivitamin-200-tablets/125279","observed_at":"2026-07-25","identity_basis":"exact_gtin","gtin":"00305734451747","rating":{"value":4.7,"count":1276}}],"observed_at":"2026-07-25"},"commerce_context":{"observed_at":"2026-07-25","record_gtin":"00305734451747","source_listing":{"status":"exact_listing","url":"https://www.amazon.com/dp/B09BVYY7XR","price":10.97,"price_receipt":{"status":"available","amount":10.97,"currency":"USD","price_type":"amazon_retail","observed_at":"2026-07-26T00:39:48.877419+00:00","source":"Keepa","source_url":"https://keepa.com/#!product/1-B09BVYY7XR","listing_url":"https://www.amazon.com/dp/B09BVYY7XR","identity_basis":"exact_listing_identifier","listing_identifier":"B09BVYY7XR","raw_cents":1097},"rating":null,"rating_count":null,"published_gtin":"00305734451747"},"brand_site":{"status":"store_found_no_product","host":"https://www.centrum.com","url":"https://www.centrum.com","title":null,"variant":null,"price":null,"availability":"unknown","published_gtin":null,"identity_basis":"brand_domain_only","comparison_allowed":false,"candidate_binding":null,"shared_marketing_markers":[],"review_surface":null,"testing_surface":null},"exact_offers":[{"seller":"Amazon","price":10.97,"currency":"USD","url":"https://www.amazon.com/dp/B09BVYY7XR","observed_at":"2026-07-26T00:39:48.877419+00:00","identity_basis":"exact_gtin","gtin":"00305734451747","rating":null,"price_source":"Keepa","price_type":"amazon_retail"},{"seller":"iHerb","price":17.73,"currency":"USD","url":"https://www.iherb.com/pr/centrum-adults-multivitamin-200-tablets/125279","observed_at":"2026-07-25","identity_basis":"exact_gtin","gtin":"00305734451747","rating":{"value":4.7,"count":1276}}],"external_marketplaces":{"iherb":{"source":"iHerb","source_url":"https://www.iherb.com/pr/centrum-adults-multivitamin-200-tablets/125279","search_url":"https://www.iherb.com/search?kw=Centrum+Centrum+Multivitamin+for+Adults+18+and+Over%2C+200+Tablets","price":17.73,"currency":"USD","availability":"in_stock","title":"Centrum, Adults Multivitamin, 200 Tablets","rating":{"value":4.7,"count":1276},"supplement_facts":{"status":"published","serving_size":"1 tablet","servings_per_container":null,"verbatim":"**Supplement facts**\n**Serving Size:** 1 tablet\n**Amount Per Serving****%DV***\nVitamin A 1,050 mcg (29% as Beta-Carotene)117%\nVitamin C 60 mg 67%\nVitamin D3 25 mcg (1,000 IU)125%\nVitamin E 13.5 mg 90%\nVitamin K 25 mcg 21%\nThiamin 1.5 mg 125%\nRiboflavin 1.7 mg 131%\nNiacin 20 mg 125%\nVitamin B6 2 mg 118%\nFolate 667 mcg DFE (400 mcg Folic Acid)167%\nVitamin B12 6 mcg 250%\nBiotin 30 mcg 100%\nPantothenic Acid 10 mg 200%\nCalcium 200 mg 15%\nIron 18 mg 100%\nPhosphorus 20 mg 2%\nlodine 150 mcg 100%\nMagnesium 50 mg 12%\nZinc 11 mg 100%\nSelenium 55 mcg 100%\nCopper 0.5 mg 56%\nManganese 2.3 mg 100%\nChromium 35 mcg 100%\nMolybdenum 45 mcg 100%\nChloride 72 mg 3%\nPotassium 80 mg 2%\n*Daily Value"},"published_claims":["non_gmo","gluten_free"],"observed_at":"2026-07-25","receipt":{"lookup_url":"https://www.iherb.com/search?kw=305734451747","lookup_urls":["https://ch.iherb.com/search?kw=305734451747","https://no.iherb.com/search?kw=305734451747","https://sa.iherb.com/search?kw=305734451747","https://www.iherb.com/search?kw=305734451747"],"lookup_gtins":["00305734451747","305734451747","0305734451747"],"product_url":"https://www.iherb.com/pr/centrum-adults-multivitamin-200-tablets/125279","fetched_via":"text reader","published_gtins":["305734451747"],"canonical_published_gtins":["00305734451747"]},"status":"found","gtin":"305734451747","canonical_gtin":"00305734451747","identity_basis":"exact_gtin","comparison_allowed":true},"target":{"source":"Target","source_url":"https://www.target.com/p/pok-233-mon-trading-card-game-mega-evolution-perfect-order-elite-trainer-box/-/A-95230445","search_url":"https://www.target.com/s?searchTerm=Centrum+Centrum+Multivitamin+for+Adults+18+and+Over%2C+200+Tablets","price":59.99,"currency":"USD","availability":"in_stock","title":"Pokémon Trading Card Game: Mega Evolution Perfect Order Elite Trainer Box","rating":{"value":3.52,"count":548},"supplement_facts":null,"published_claims":[],"observed_at":"2026-07-25","receipt":{"lookup_url":"https://html.duckduckgo.com/html/?q=site%3Atarget.com%2Fp+305734451747","lookup_urls":["https://html.duckduckgo.com/html/?q=site%3Atarget.com%2Fp+305734451747"],"lookup_gtins":["00305734451747","305734451747","0305734451747"],"product_url":"https://www.target.com/p/pok-233-mon-trading-card-game-mega-evolution-perfect-order-elite-trainer-box/-/A-95230445","fetched_via":"direct page + text reader","published_gtins":["196214152038"],"canonical_published_gtins":["00196214152038"]},"status":"not_found","identity_basis":"search_only","comparison_allowed":false,"candidate_binding":null,"limitation":"Search did not produce a page that could be bound to this product."},"walmart":{"source":"Walmart","status":"eligible_not_checked","identity_basis":"exact_gtin_required","gtin":"00305734451747","search_url":"https://www.walmart.com/search?q=Centrum+Centrum+Multivitamin+for+Adults+18+and+Over%2C+200+Tablets"}},"comparison_status":"exact_multi_seller","identity_rule":"Prices and reviews are compared only when both pages publish the same UPC/GTIN."},"brand_store":{"domain_lookup":{"status":"confirmed","brand":"Centrum","host":"https://www.centrum.com","source_url":"https://www.centrum.com","identity_basis":"exact_name_domain_plus_onsite_brand","observed_at":"2026-07-25","product_sitemap_count":41,"attempts":[{"url":"https://www.centrum.com","outcome":"brand_name_observed"}]},"host":"https://www.centrum.com","platform":"headless_or_other","discovery_basis":"exact_name_domain_plus_onsite_brand"},"brand_review_surface":null,"ratings_surface":{"stars":null,"count":null,"observed_at":"2026-07-25","source_ref":"source_listing","identity_basis":"exact_listing_identifier","note":"retailer rating surface; not a product-quality or authenticity verdict"},"review_count_history":{"identity_basis":"exact_listing_identifier","selection_basis":"built_record","demand_reach":null,"rating_count":{"points":[],"summary":null},"written_review_count":{"points":[["2026-02-01",799],["2026-02-14",801],["2026-02-28",805],["2026-03-14",816],["2026-03-23",818],["2026-04-06",822],["2026-04-15",824],["2026-04-30",830],["2026-05-14",838],["2026-05-28",841],["2026-06-16",849],["2026-06-30",854],["2026-07-13",865]],"summary":{"start":["2026-02-01",799],"latest":["2026-07-13",865],"net_change":66,"largest_increase":11,"largest_decrease":0}},"price_snapshot":{"status":"available","amount":10.97,"currency":"USD","price_type":"amazon_retail","observed_at":"2026-07-26T00:39:48.877419+00:00","source":"Keepa","source_url":"https://keepa.com/#!product/1-B09BVYY7XR","listing_url":"https://www.amazon.com/dp/B09BVYY7XR","identity_basis":"exact_listing_identifier","listing_identifier":"B09BVYY7XR","raw_cents":1097},"catalog_snapshot":{"observed_at":"2026-07-26T00:39:48.877419+00:00","listed_since":"2025-11-17","parent_listing_identifier":"B0CKVPYRS7","root_category_id":3760901,"category_path":[{"id":3760901,"name":"Health & Household"},{"id":23675621011,"name":"Vitamins, Minerals & Supplements"},{"id":6936790011,"name":"Vitamins"},{"id":3774861,"name":"Multivitamins"}],"brand":"Centrum","manufacturer":"Haleon US Services Inc.","monthly_sold_estimate":7000,"monthly_sold_note":"Source estimate; demand context only, not verified unit sales.","review_counts_last_observed":"2026-07-13","sales_rank_drops":{"30_days":72,"90_days":215,"180_days":547},"out_of_stock_percentage":{"30_days":null,"90_days":null,"180_days":null},"offer_count":4,"context_note":"Rank drops, stockout percentages, offer counts, and monthly-sold values are source observations or estimates; they do not establish product quality."}},"source_registry":{"source_listing":{"type":"product_listing","scope":"exact_listing","observed_at":"2026-07-25","url":"https://www.amazon.com/dp/B09BVYY7XR","identity_basis":"listing_identifier","limitation":null},"barcode_search":{"type":"barcode_registry_search","scope":"exact_gtin","observed_at":"2026-07-25","url":"https://world.openfoodfacts.org/product/00305734451747","identity_basis":"gtin"},"nih_dsld_search":{"type":"government_label_catalog","scope":"product_label","observed_at":"2026-07-25","url":"https://dsld.od.nih.gov/","identity_basis":"search_only","checked":false,"registry_name":"NIH DSLD","identifier":null,"receipt_label":null},"uspto_search":{"type":"government_trademark_registry","scope":"brand","observed_at":"2026-07-25","url":"https://tsdr.uspto.gov/#caseNumber=74482638&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","identity_basis":"exact_wordmark_and_supplement_goods","checked":true,"registry_name":"USPTO","identifier":"Registrations 1883293, 7145961","receipt_label":"USPTO · Registrations 1883293, 7145961"},"openfda_search":{"type":"government_enforcement_search","scope":"product_or_brand","observed_at":"2026-07-25","url":"https://api.fda.gov/food/enforcement.json?search=(recalling_firm:%22Centrum%22+OR+product_description:%22Centrum%22)&limit=5","identity_basis":"search_only","checked":false,"registry_name":"FDA enforcement","identifier":"Centrum","receipt_label":null},"nsf_search":{"type":"certification_registry_search","scope":"product_or_brand","observed_at":"2026-07-25","url":"https://info.nsf.org/Certified/dietary/","identity_basis":"search_only","checked":false,"registry_name":"NSF","standard":null,"identifier":null,"receipt_label":null},"keepa_history":{"type":"paid_catalog_history","scope":"exact_listing","observed_at":"2026-07-25","url":"https://keepa.com/#!product/1-B09BVYY7XR","identity_basis":"exact_listing_identifier"},"facts_panel":{"type":"retailer_published_supplement_facts","scope":"exact_product","observed_at":"2026-07-25","url":"https://www.iherb.com/pr/centrum-adults-multivitamin-200-tablets/125279","identity_basis":"exact_gtin","comparison_allowed":true},"brand_store":{"type":"brand_storefront","scope":"brand_or_exact_product","observed_at":"2026-07-25","url":"https://www.centrum.com","identity_basis":"brand_domain_only","comparison_allowed":false,"limitation":null},"commerce_target":{"type":"retailer_product_surface","scope":"candidate_product","observed_at":"2026-07-25","url":"https://www.target.com/p/pok-233-mon-trading-card-game-mega-evolution-perfect-order-elite-trainer-box/-/A-95230445","identity_basis":"search_only","comparison_allowed":false,"limitation":"Search did not produce a page that could be bound to this product."},"commerce_iherb":{"type":"retailer_product_surface","scope":"exact_product","observed_at":"2026-07-25","url":"https://www.iherb.com/pr/centrum-adults-multivitamin-200-tablets/125279","identity_basis":"exact_gtin","comparison_allowed":true,"limitation":null},"nih_ods_zinc":{"type":"government_ingredient_reference","scope":"ingredient","observed_at":"2026-07-25","url":"https://ods.od.nih.gov/factsheets/Zinc-HealthProfessional/","identity_basis":"named_ingredient","checked":true,"registry_name":"NIH ODS","identifier":"zinc","receipt_label":"NIH ODS — Zinc fact sheet"},"pubmed_zinc":{"type":"research_index","scope":"ingredient","observed_at":"2026-07-25","url":"https://pubmed.ncbi.nlm.nih.gov/?term=zinc+supplementation+randomized","identity_basis":"named_ingredient"},"nih_ods_multivitamin":{"type":"government_ingredient_reference","scope":"ingredient","observed_at":"2026-07-25","url":"https://ods.od.nih.gov/factsheets/MVMS-HealthProfessional/","identity_basis":"named_ingredient","checked":true,"registry_name":"NIH ODS","identifier":"multivitamin / greens blend","receipt_label":"NIH ODS — Multivitamin/mineral supplements fact sheet"},"pubmed_multivitamin":{"type":"research_index","scope":"ingredient","observed_at":"2026-07-25","url":"https://pubmed.ncbi.nlm.nih.gov/?term=multivitamin+supplementation+health+outcomes","identity_basis":"named_ingredient"}},"decision_support":{"disclosure":{"status":"amounts_disclosed","summary":"All 26 captured rows publish an amount.","captured_rows":26,"quantified_rows":26,"separately_quantified_rows":26,"combined_blend_rows":[],"integrity_tells":[],"derived_from":["facts_panel"]},"identity_convergence":{"gtin":"00305734451747","confirmations":["source_listing_gtin","external_barcode_record"],"confirmation_count":2,"summary":"2 identity-bound source(s) converge on this product.","not_a_quality_score":true},"research_coverage":{"panel_rows":26,"ingredients_with_reference_context":0,"exact_product_dose_comparisons":0,"dose_comparison_finding_ids":[],"blend_limits_dose_comparison":false,"limitation":"Ingredient context is not product efficacy evidence."},"review_trajectory":{"status":"observed","start":{"date":"2026-02-01","count":799},"latest":{"date":"2026-07-13","count":865},"net_change":66,"span_days":162,"average_change_per_30_days":12.2,"largest_single_interval_increase":11,"identity_basis":"exact_listing_identifier","limitation":"Count movement does not establish review authenticity; variation families may share counts."},"review_surface_comparison":null,"market":{"offers":[{"seller":"Amazon","price":10.97,"currency":"USD","url":"https://www.amazon.com/dp/B09BVYY7XR","observed_at":"2026-07-26T00:39:48.877419+00:00","identity_basis":"exact_gtin","gtin":"00305734451747","rating":null,"price_source":"Keepa","price_type":"amazon_retail"},{"seller":"iHerb","price":17.73,"currency":"USD","url":"https://www.iherb.com/pr/centrum-adults-multivitamin-200-tablets/125279","observed_at":"2026-07-25","identity_basis":"exact_gtin","gtin":"00305734451747","rating":{"value":4.7,"count":1276}}],"exact_gtin_only":true,"price_spread":6.76,"servings_basis":null,"limitation":"Prices are point-in-time observations."},"ownership":{"status":"multiple","owner":null,"candidate_count":2,"brand_age_months":8.2,"manufacturer_link":"not_established","limitation":"Trademark ownership does not establish manufacturer or country of manufacture."},"open_questions":[{"finding_id":"uspto-trademark-registry-multiple-uspto-brand-owner-records-are-shown","question":"Which exact USPTO registrant is tied to this product's brand use?","source_headline":"Multiple USPTO brand-owner records are shown","needed_evidence":"exact-wordmark ownership record","priority":18,"absence_is_not_a_strike":true}],"connected_signals":[],"evidence_balance":{"documented_concerns":0,"confirmed_checks":3,"neutral_or_open_findings":5,"material_open_questions":1,"concern_finding_ids":[],"confirmation_finding_ids":["nih-published-research-each-ingredient-s-amount-is-disclosed","barcode-gtin-record-upc-independently-corroborated","review_velocity_gradual"]},"claim_scorecard":{"version":"2026-07-23.9","fairness_note":"Couldn’t verify means public proof was not found; it is not a mark against the product. Ingredient research is not treated as a trial of this exact product.","bucket_order":["contradicted","overreaching","checks_out","partly","claimed_no_support","unverified"],"buckets":{"contradicted":[],"overreaching":[],"checks_out":[],"partly":[],"claimed_no_support":[],"unverified":[]},"counts":{"contradicted":0,"overreaching":0,"checks_out":0,"partly":0,"claimed_no_support":0,"unverified":0},"puffery":[],"consumed_finding_ids":[]},"brand_presence":{"status":"store_found_no_product","host":"https://www.centrum.com","exact_product_page":null,"consumer_meaning":"Brand presence is reported separately from exact-product identity.","absence_is_not_a_strike":true}},"observations":{"offers":[{"seller":"Amazon","price":10.97,"currency":"USD","url":"https://www.amazon.com/dp/B09BVYY7XR","observed_at":"2026-07-26T00:39:48.877419+00:00","identity_basis":"exact_gtin","gtin":"00305734451747","rating":null,"price_source":"Keepa","price_type":"amazon_retail"},{"seller":"iHerb","price":17.73,"currency":"USD","url":"https://www.iherb.com/pr/centrum-adults-multivitamin-200-tablets/125279","observed_at":"2026-07-25","identity_basis":"exact_gtin","gtin":"00305734451747","rating":{"value":4.7,"count":1276}}],"ratings":{"stars":null,"count":null,"observed_at":"2026-07-25","source_ref":"source_listing"},"facts_panel_source":"exact_marketplace"},"report_url":"https://lookcloser.ai/p/305734451747","methodology":"https://lookcloser.ai/methodology","built_at":"2026-07-26T02:45:45Z","status":"complete","caveats":["Pre-launch beta; not yet independently archived.","Prices and ratings are point-in-time snapshots.","LookCloser does not advise for or against any supplement."],"content_fingerprint":"sha256:12e3ef79c46d5e0d3eec0d255274bc3b613667ce4f77bc0fc197078cbd0f58ba"}