full reportFull record · 323900040434 · back to the summary
Free to read, download and share — no signup, no paywall, no ads.
What this is. We compare what a listing claims against what public records show — label arithmetic, barcode registries, NIH’s label catalog, FDA enforcement data, certification registries, and published research. Every statement below traces to one of those.
What the states mean. Confirmed = an outside source agrees. Contradicted = an outside source disagrees. Caution = something needs explaining. No data = we looked and found nothing — a gap, not a strike.
What it is not. A clean record is not an endorsement and never proof a product works. A thin record is not an accusation. We publish evidence and gaps; the conclusion is yours. Nothing here is medical advice.
Something wrong? Every figure is meant to be checkable — sources are named and linked. Send a correction and we’ll fix the record.
We did the comparison: the listing claims 2 mg of melatonin, and the listing-image panel shows 2 mg melatonin 2 gummies. Those amounts agree. This is internal consistency, not independent lab testing.
| Panel row | Amount | %DV | What to notice |
|---|---|---|---|
| Calories | 25 | — | |
| Total Carbohydrate | 6 g | — | |
| Total Sugars | 5 g | — | |
| Includes 5 g Added Sugars | 5 g | — | |
| Sodium | 15 mg | — | |
| Melatonin | 2 mg | — | |
| PURE Zzzs™ Blend | 30 mg | — |
FDA rules (21 CFR 101.36) require the amount of each dietary ingredient per serving unless hidden in a listed “proprietary blend” (legal, but a transparency yellow flag). A label stating no amount at all is non-compliant — a checkable red flag. This panel states amounts; any remaining comparison concerns the front-label framing.
vision:google/gemini-2.5-flash Amounts are shown as listed panel data, not independently lab-tested contents.
Every check we ran
Confirmed evidence
These checks found support in the public record. They confirm specific facts, not the product as a whole.
label claims 2 mg/serving — within the range commonly used in research (sleep trials commonly use 0.5–5 mg; higher doses are not shown to work better and gummy products have repeatedly been found to differ from their labels). Sources: NIH NCCIH — Melatonin, PubMed search: melatonin dose sleep onset.
UPCitemdb resolves 323900040434 to "Pure Zzzs Melatonin Gummies - Wildberry Vanilla - 72ct" (ZzzQuil) — consistent with this listing.
Documented concerns
These are documented contradictions or claims that need more evidence. They are separate from missing data.
A serving is 4 gummies, and the panel lists 11,000 mg — 11 g — of melatonin in that serving. What the panel doesn’t give is the one number needed to check it: what a serving weighs. Gummies of this type usually run somewhere around 2.5 to 3.5 grams each, which would put 4 of them near 10 to 14 grams. If that holds here, melatonin would be a high share of the serving’s weight, and that is why we stopped on this number. But we did not weigh these gummies. The 2.5–3.5 gram figure is a general estimate for the format, not a measurement of this product. One published number would settle it: the weight of one gummy, or of a 4-gummy serving. Until then we can’t confirm the 11 g and we can’t dispute it. Nothing here says the product is short — only that the label doesn’t let anyone check. Checked September 3, 2026.
Unresolved public record
We looked for these signals but could not settle them from public sources. A gap is not a strike.
The listing claims 2 mg; the photo-read Supplement Facts panel shows Melatonin at 2 mg per serving — the listing text and its photo-read panel agree; this is internal consistency, not independent testing.
Published sources describe how melatonin have been studied. This is ingredient context only; the record does not establish that this product delivers the studied dose or outcome. Sources: NIH NCCIH — Melatonin, PubMed search: melatonin dose sleep onset.
We have not found a public label filing for this exact product. That is a gap in our records, not evidence that no filing exists.
This means only that no enforcement record matched the brand name — it does not mean the product was tested, reviewed, or cleared by FDA. New and untested products also have no recall records.
The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.
Exact-listing history records written-review counts from 1,824 on 2025-07-29 to 2,004 on 2026-08-26 (net +180). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.
This record does not hold an exact, supplement-class public ownership record for the brand. That is a LookCloser coverage gap, not evidence that the brand has no owner or that the product is improper.
What to ask and check
Ask the brand or seller
Is this label filed with NIH’s Dietary Supplement Label Database (DSLD)?
Filing is voluntary, so absence proves nothing — but a filed label puts the full ingredient table on public record where anyone can read it.
What is the amount of each ingredient inside the proprietary blend?
A blend total tells you nothing about whether any single ingredient reaches a dose used in research. Brands may decline — that answer is informative too.
Most brands and sellers publish a contact route. A clear answer adds evidence to the record; no answer leaves the question open.
Check for yourself — no one’s permission needed
Compare the panel on the bottle in your hand to the one shown in this record.
Ours was read from listing photos and can contain reading errors. The physical label is the source of truth — if they disagree, tell us and we’ll correct the record.
Scan the barcode on the package and confirm it reads 323900040434.
A mismatch between the barcode on the box and the one on the listing is worth pausing over — it can indicate a different variant, a repack, or a counterfeit.
Check the lot number and expiry on the bottle against any COA you’re given.
A certificate that doesn’t name your lot doesn’t describe what you’re holding.
These are the open questions on this specific record — not a warning about the product, and not a suggestion to buy or avoid it. Getting them answered is how you decide for yourself.
What the listing promises — claim by claim
| Claim | Status | What we found |
|---|---|---|
| Speed-of-results claim “…WILDBERRY VANILLA FLAVORED: these fast-acting melatonin gummies are wildberry vanilla Flavored - you'll look forward to falling asleep, whether you're at home or traveli” | No evidence located We looked for: a study measuring the stated outcome over the stated time | We found no study of this product measuring the stated outcome over the stated timeframe. |
“No evidence located” does not mean a claim is false — it means the seller has not put evidence proportionate to the claim on the public record, and we could not find any. Absence of proof is not proof of absence.
This label vs. the doses studied
| Ingredient | Where this label sits | Reading |
|---|---|---|
| Melatonin | shaded = doses used in studies (0.5 mg–5 mg) · bar = this label | 2 mg — within the studied range |
Matching a studied dose does not mean the product works, and missing it does not mean it fails — it shows whether the label and the research are talking about the same amounts. Not a recommendation to take any amount.
Verifiability profile — 4 of 6 public signals
What this listing gives the public to check. Publishing these signals doesn't prove quality — but withholding them means claims can only be taken on faith.
Identity
| UPC (barcode) — also our record ID | 323900040434 |
| Brand | ZzzQuil |
| Source listing identifier | B07N46LTJJ |
| Retailer listing title | ZzzQuil, Pure Zzzs Melatonin Gummies, Sleep Aid, Melatonin 2mg, with C… show full titleZzzQuil, Pure Zzzs Melatonin Gummies, Sleep Aid, Melatonin 2mg, with Chamomile and Lavender, Melatonin Sleep Gummies, Sleep Aids for Adults, Wildberry Vanilla Flavored, 72 Sleep Gummies |
From the label (photo-read)
| Serving size | 2 Gummies |
| Pack statement | 72 GUMMIES |
| Badges printed on pack | MIXED BERRY Flavored, ZzzQuil, DIETARY SUPPLEMENT, Download on the App Store |
Supplement Facts panel (photo-read):
| Ingredient | Amount per serving | Reading confidence |
|---|---|---|
| Calories | 25 | High clearly legible in the photo |
| Total Carbohydrate | 6 g | High clearly legible in the photo |
| Total Sugars | 5 g | High clearly legible in the photo |
| Includes 5 g Added Sugars | 5 g | High clearly legible in the photo |
| Sodium | 15 mg | High clearly legible in the photo |
| Melatonin | 2 mg | High clearly legible in the photo |
| PURE Zzzs™ Blend | 30 mg | High clearly legible in the photo |
Claims printed on the packaging:
“Sleep Soundly” · “Wake Refreshed*” · “100% Drug Free” · “MIXED BERRY FLAVORED” · “DIETARY SUPPLEMENT” · “HELPS YOU NATURALLY FALL ASLEEP FAST” · “NO NEXT DAY GROGGINESS” · “Sleep Soundly Wake Refreshed”
Read by a vision model from 8 listing photos — verbatim extraction; OCR errors possible. Spot a mistake? It will be corrected on review.
Listed ingredients (as stated on the listing)
Melatonin, Chamomile (Matricaria recutita L.) flower extract, lemon balm (Melissa officinalis L.) leaf extract, valerian (Valeriana officinalis L.) root extract, lavender (Lavandula officinalis L. Chaix) flower extract. Other Ingredients: sucrose, corn syrup, water; Less than 2% of: hydrogenated coconut oil, pectin, natural flavors, maltodextrin, sodium potassium tartrate, citric acid, soy lecithin, sodium citrate, malic acid, sodium polyphosphate, Red 40, Blue 1. Contains: Soy, Tree Nuts (Coconut)
Where it sells
We found a brand storefront, but we could not match any price on it to this exact product when we checked.
Official brand domain: www.zzzquil.com. This storefront does not expose a complete public catalog count.
Reference links for identification only — LookCloser has no affiliate relationships and earns nothing from any link on this page.
Ingredient science — NIH references
Melatonin — NIH ODS · MedlinePlus · PubMed (2,320) · a hormone; not a vitamin/mineral
Reference data from the NIH Office of Dietary Supplements, IOM Dietary Reference Intakes, and PubMed. A Tolerable Upper Intake Level is a documented reference figure, not a safety verdict — both the listed amount and the reference are shown for your own judgment. LookCloser gives no medical advice.
Related research & consistency
melatonin — NIH NCCIH — Melatonin · PubMed search: melatonin dose sleep onset · ClinicalTrials.gov — 1,068 registered studies
✓ Dosage: label claims 2 mg/serving — within the range commonly used in research (sleep trials commonly use 0.5–5 mg; higher doses are not shown to work better and gummy products have repeatedly been found to differ from their labels).
ℹ Use pattern in research: taken before bed; timing matters more than size of dose in the research.
These notes state where label numbers and marketing framing sit relative to published research — documentation for your own judgment, not medical advice. LookCloser does not advise for or against taking any supplement.
Record 323900040434 · built September 03, 2026 · lookcloser.ai · corrections@lookcloser.ai