{"schema":"lookcloser/record@0.2","compatible_with":["lookcloser/record@0.1"],"record_id":"628110628305","processing":{"collection_process_version":"2026-07-24.5","last_collected_at":"2026-07-31T08:16:27-0700","last_collection_event":"intake","label_reader_version":"2026-07-27.1","report_schema":"lookcloser/record@0.2","rendered_at":"2026-08-03T11:24:29-0700"},"analysis_status":"complete","processing_gaps":[],"gtin":"628110628305","listing_identifier":"B07G2BD4F9","brand":"NATURELO","title":"Naturelo Plant-Based Magnesium Glycinate Complex Supplement","listing_title":"NATURELO Magnesium Glycinate Chelate Complex - 200 mg Magnesium with Organic Vegetables to Support Sleep, Calm, Muscle Cramp & Stress Relief - Gluten Free, Non GMO - 120 Capsules","identity":{"canonical_gtin":"00628110628305","source_listing_gtin":"00628110628305","listing_identifier":"B07G2BD4F9","product_image":"https://m.media-amazon.com/images/I/71WEyDcU8xL.jpg","product_image_status":"retained","product_image_provenance":{"status":"retained","source":"source_listing","identity_basis":"exact_listing_identifier","source_url":"https://www.amazon.com/dp/B07G2BD4F9","primary_url":"https://m.media-amazon.com/images/I/71WEyDcU8xL.jpg","image_count":8,"last_attempted":"2026-07-31T08:16:27-0700","attempts":1},"observed_at":"2026-07-31","source_confirmations":["source_listing_gtin","brand_store_gtin"],"brand_consistency":{"status":"match","compatible":true,"listing_brand":"NATURELO","package_brand":"NATURELO","match_method":"normalized_exact","similarity":1},"identity_rule":"exact identifiers only; 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the entities may have distributor, manufacturer, or licensing relationships."}],"seller_of_record":null,"seller_of_record_status":"not_collected_founder_gated","consumer_view":{"template":"identity_review","kicker":"What we found","headline":"No individual ingredient amount is published — every figure is a blend total","deck":"Every amount on this panel is a blend total: Magnesium (from 513 mg Buffered Magnesium Glycinate Chelate Complex [Magnesium Oxide and Magnesium Bisglycinate]); Magnesium-Rich Plants Blend*. …","display_mode":"single_home_per_finding","finding_ids":["uspto-trademark-registry-multiple-uspto-brand-owner-records-are-shown","nih-published-research-each-ingredient-s-amount-is-disclosed","brand-storefront-same-barcode-on-the-brand-s-own-store","nih-published-research-research-context-is-available-for-the-listed-ingr"],"point_finding_ids":["uspto-trademark-registry-multiple-uspto-brand-owner-records-are-shown","nih-published-research-each-ingredient-s-amount-is-disclosed","brand-storefront-same-barcode-on-the-brand-s-own-store"],"cards":[{"finding_id":"uspto-trademark-registry-multiple-uspto-brand-owner-records-are-shown","card_type":"owner_candidates","question":"owner","tone":"neutral","weight":54,"headline":"Registered owner records: NATURELO PREMIUM SUPPLEMENTS LLC · Natural Health Alliance Ltd.","evidence":"USPTO returned multiple live supplement-class records for the exact brand wordmark: NATURELO PREMIUM SUPPLEMENTS LLC, Natural Health Alliance Ltd.. 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Ingredient evidence does not verify this product.","source":"NIH / published research","source_links":[{"label":"NIH ODS — Magnesium fact sheet","url":"https://ods.od.nih.gov/factsheets/Magnesium-HealthProfessional/","role":"magnesium context · not product evidence"},{"label":"PubMed search: magnesium glycinate supplementation","url":"https://pubmed.ncbi.nlm.nih.gov/?term=magnesium+glycinate+supplementation","role":"magnesium context · not product evidence"}],"registry_receipts":[{"source":"nih_ods_magnesium","url":"https://ods.od.nih.gov/factsheets/Magnesium-HealthProfessional/","label":"NIH ODS — Magnesium fact sheet","registry_name":"NIH ODS","standard":null,"identifier":"magnesium"}],"evidence_id":"ev-82109212a65b","evidence_url":"https://lookcloser.ai/e/ev-82109212a65b","presentation_home":"research_section"}],"research_links":[{"ingredient":"magnesium","label":"NIH ODS — Magnesium fact sheet","url":"https://ods.od.nih.gov/factsheets/Magnesium-HealthProfessional/","scope":"ingredient_context","product_evidence":false},{"ingredient":"magnesium","label":"PubMed search: magnesium glycinate supplementation","url":"https://pubmed.ncbi.nlm.nih.gov/?term=magnesium+glycinate+supplementation","scope":"ingredient_context","product_evidence":false}],"open_items":["No FDA recall matched this brand in the current search.","We have not found a public label filing for this exact product."]},"tldr":{"assessment":"checks_confirmed","headline":"Multiple USPTO brand-owner records are shown","summary":"USPTO returned multiple live supplement-class records for the exact brand wordmark: NATURELO PREMIUM SUPPLEMENTS LLC, Natural Health Alliance Ltd.. These records answer who owns registrations for the brand; the separate product-to-owner or manufacturer link remains open.","lead_finding_id":"uspto-trademark-registry-multiple-uspto-brand-owner-records-are-shown","key_findings":[{"id":"nih-published-research-each-ingredient-s-amount-is-disclosed","class":"ok","headline":"Each ingredient’s amount is disclosed","source":"NIH / published research","scope":"ingredient_context"},{"id":"brand-storefront-same-barcode-on-the-brand-s-own-store","class":"ok","headline":"Same barcode on the brand's own store","source":"Brand storefront","scope":"exact_listing"}],"documented_concern_count":1,"confirmed_check_count":2,"open_question_count":2,"usage_note":"Decision support, not medical advice or a product recommendation. 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A gap in the label’s information, not evidence of a problem.","proof":"We read the full Supplement Facts panel from the listing-image panel (below), but the label doesn’t state a serving weight, so the arithmetic can’t run. A gap in the label’s information, not evidence of a problem.","identity_basis":"listing","status":"live","source_refs":["facts_panel","source_listing"],"source_url":"https://www.amazon.com/dp/B07G2BD4F9","scope":"exact_listing","inference_level":"gap","observed_at":"2026-07-31","presentation_tone":"gap","evidence_id":"ev-151a9c53e37d","evidence_url":"https://lookcloser.ai/e/ev-151a9c53e37d","content_fingerprint":"sha256:592fbc56d08ad000c4da2a461c08ab97e57abbed83cdbeb50f2e0b3389be4998","registry_receipts":[],"evidence":{"summary":"We read the full Supplement Facts panel from the listing-image panel (below), but the label doesn’t state a serving weight, so the arithmetic can’t run. 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A gap in the label’s information, not evidence of a problem."},"html_anchor":"finding-label-and-serving-arithmetic-multi-ingredient-formula-panel-read-serving","report_url":"https://lookcloser.ai/p/628110628305/full#finding-label-and-serving-arithmetic-multi-ingredient-formula-panel-read-serving"},{"id":"nih-published-research-research-context-is-available-for-the-listed-ingr","source":"NIH / published research","class":"gap","noted":false,"severity":"info","weight":22,"headline":"Research context is available for the listed ingredients","detail":"Published sources describe how magnesium have been studied. This is ingredient context only; the record does not establish that this product delivers the studied dose or outcome. Sources: NIH ODS — Magnesium fact sheet, PubMed search: magnesium glycinate supplementation.","proof":"Published sources describe how magnesium have been studied. This is ingredient context only; the record does not establish that this product delivers the studied dose or outcome. Sources: NIH ODS — Magnesium fact sheet, PubMed search: magnesium glycinate supplementation.","identity_basis":"ingredient","status":"live","source_refs":["nih_ods_magnesium","pubmed_magnesium"],"source_url":"https://ods.od.nih.gov/factsheets/Magnesium-HealthProfessional/","scope":"ingredient_context","inference_level":"gap","observed_at":"2026-07-31","presentation_tone":"gap","evidence_id":"ev-82109212a65b","evidence_url":"https://lookcloser.ai/e/ev-82109212a65b","content_fingerprint":"sha256:d43c6ea5440c596ec6a9d3f16f0d870148ca592b5414463a0ead98953a1b3d87","registry_receipts":[{"source":"nih_ods_magnesium","url":"https://ods.od.nih.gov/factsheets/Magnesium-HealthProfessional/","label":"NIH ODS — Magnesium fact sheet","registry_name":"NIH ODS","standard":null,"identifier":"magnesium"}],"evidence":{"summary":"Published sources describe how magnesium have been studied. 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This is ingredient context only; the record does not establish that this product delivers the studied dose or outcome. Sources: NIH ODS — Magnesium fact sheet, PubMed search: magnesium glycinate supplementation."},"html_anchor":"finding-nih-published-research-research-context-is-available-for-the-listed-ingr","report_url":"https://lookcloser.ai/p/628110628305/full#finding-nih-published-research-research-context-is-available-for-the-listed-ingr"},{"id":"certification-laboratory-record-brand-holds-nsf-ansi-173-certification-b","source":"Certification / laboratory record","class":"gap","noted":false,"severity":"info","weight":19,"headline":"Brand holds NSF/ANSI 173 certification (brand-level)","detail":"NATURELO Premium Supplements, LLC appears in NSF’s certified-products registry with 8 certified product(s), but we couldn’t confirm this exact listing is among them. Closest listed product: “NATURELO Teen WF Multi Capsules”. Certification covers contents and contaminants — not effectiveness.","proof":"NATURELO Premium Supplements, LLC appears in NSF’s certified-products registry with 8 certified product(s), but we couldn’t confirm this exact listing is among them. Closest listed product: “NATURELO Teen WF Multi Capsules”. Certification covers contents and contaminants — not effectiveness.","identity_basis":"none","status":"live","source_refs":["nsf_search","source_listing"],"source_url":"https://info.nsf.org/Certified/dietary/Listings.asp?CompanyName=naturelo&","scope":"search_scope","inference_level":"gap","observed_at":"2026-07-31","presentation_tone":"gap","evidence_id":"ev-5258117573ca","evidence_url":"https://lookcloser.ai/e/ev-5258117573ca","content_fingerprint":"sha256:f42268bcea61e4fe99b7eb01bed9871e8ec7ea1f55004091440bd97ff386841d","registry_receipts":[{"source":"nsf_search","url":"https://info.nsf.org/Certified/dietary/Listings.asp?CompanyName=naturelo&","label":"NSF/ANSI 173 · NATURELO Premium Supplements, LLC","registry_name":"NSF","standard":"NSF/ANSI 173","identifier":"NATURELO Premium Supplements, LLC"}],"evidence":{"summary":"NATURELO Premium Supplements, LLC appears in NSF’s certified-products registry with 8 certified product(s), but we couldn’t confirm this exact listing is among them. Closest listed product: “NATURELO Teen WF Multi Capsules”. Certification covers contents and contaminants — not effectiveness.","source_refs":["nsf_search","source_listing"],"source_records":[{"source":"nsf_search","source_url":"https://info.nsf.org/Certified/dietary/Listings.asp?CompanyName=naturelo&","observed_at":"2026-07-31","identity_basis":"company_brand","scope":"product_or_brand","registry_name":"NSF","standard":"NSF/ANSI 173","identifier":"NATURELO Premium Supplements, LLC","receipt_label":"NSF/ANSI 173 · NATURELO Premium Supplements, LLC"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B07G2BD4F9","observed_at":"2026-07-31","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-31","looked":"LookCloser checked Certification / laboratory record.","found":"NATURELO Premium Supplements, LLC appears in NSF’s certified-products registry with 8 certified product(s), but we couldn’t confirm this exact listing is among them. Closest listed product: “NATURELO Teen WF Multi Capsules”. Certification covers contents and contaminants — not effectiveness."},"html_anchor":"finding-certification-laboratory-record-brand-holds-nsf-ansi-173-certification-b","report_url":"https://lookcloser.ai/p/628110628305/full#finding-certification-laboratory-record-brand-holds-nsf-ansi-173-certification-b"},{"id":"label-and-serving-arithmetic-public-label-filing-not-retained","source":"Label and serving arithmetic","class":"gap","noted":false,"severity":"info","weight":19,"headline":"Public label filing not retained","detail":"We have not found a public label filing for this exact product. That is a gap in our records, not evidence that no filing exists.","proof":"We have not found a public label filing for this exact product. That is a gap in our records, not evidence that no filing exists.","identity_basis":"listing","status":"live","source_refs":["facts_panel","source_listing"],"source_url":"https://www.amazon.com/dp/B07G2BD4F9","scope":"exact_listing","inference_level":"gap","observed_at":"2026-07-31","presentation_tone":"gap","evidence_id":"ev-02751de3a235","evidence_url":"https://lookcloser.ai/e/ev-02751de3a235","content_fingerprint":"sha256:6c65ca6717de1fcd2e39d9bbb730b7217acaf15ab847a07f82b8782d50d0fd7c","registry_receipts":[],"evidence":{"summary":"We have not found a public label filing for this exact product. That is a gap in our records, not evidence that no filing exists.","source_refs":["facts_panel","source_listing"],"source_records":[{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B07G2BD4F9","observed_at":"2026-07-31","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B07G2BD4F9","observed_at":"2026-07-31","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-31","looked":"LookCloser checked Label and serving arithmetic.","found":"We have not found a public label filing for this exact product. That is a gap in our records, not evidence that no filing exists."},"html_anchor":"finding-label-and-serving-arithmetic-public-label-filing-not-retained","report_url":"https://lookcloser.ai/p/628110628305/full#finding-label-and-serving-arithmetic-public-label-filing-not-retained"},{"id":"fda-public-records-recall-search-no-match-found-as-of-aug-03-2026","source":"FDA public records","class":"gap","noted":false,"severity":"info","weight":19,"headline":"Recall search: no match found (as of Aug 03, 2026)","detail":"This means only that no enforcement record matched the brand name — it does not mean the product was tested, reviewed, or cleared by FDA. New and untested products also have no recall records.","proof":"This means only that no enforcement record matched the brand name — it does not mean the product was tested, reviewed, or cleared by FDA. New and untested products also have no recall records.","identity_basis":"none","status":"live","source_refs":["openfda_search"],"source_url":"https://api.fda.gov/food/enforcement.json?search=(recalling_firm:%22NATURELO%22+OR+product_description:%22NATURELO%22)&limit=5","scope":"search_scope","inference_level":"gap","observed_at":"2026-07-31","presentation_tone":"caution","evidence_id":"ev-ce484edac9f1","evidence_url":"https://lookcloser.ai/e/ev-ce484edac9f1","content_fingerprint":"sha256:5e613ebf343f889f1cefd4d1cd9f1ffeff34dd170d8f8ea3a387d200a93ce9f3","registry_receipts":[],"evidence":{"summary":"This means only that no enforcement record matched the brand name — it does not mean the product was tested, reviewed, or cleared by FDA. New and untested products also have no recall records.","source_refs":["openfda_search"],"source_records":[{"source":"openfda_search","source_url":"https://api.fda.gov/food/enforcement.json?search=(recalling_firm:%22NATURELO%22+OR+product_description:%22NATURELO%22)&limit=5","observed_at":"2026-07-31","identity_basis":"search_only","scope":"product_or_brand","registry_name":"FDA enforcement","identifier":"NATURELO","receipt_label":"FDA enforcement search · NATURELO"}],"observed_at":"2026-07-31","looked":"LookCloser checked FDA public records.","found":"This means only that no enforcement record matched the brand name — it does not mean the product was tested, reviewed, or cleared by FDA. New and untested products also have no recall records."},"html_anchor":"finding-fda-public-records-recall-search-no-match-found-as-of-aug-03-2026","report_url":"https://lookcloser.ai/p/628110628305/full#finding-fda-public-records-recall-search-no-match-found-as-of-aug-03-2026"},{"id":"keepa-exact-listing-history-this-item-belongs-to-a-catalog-variation-fam","source":"Keepa exact-listing history","class":"gap","noted":false,"severity":"info","weight":19,"headline":"This item belongs to a catalog variation family","detail":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.","proof":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.","identity_basis":"listing","status":"live","source_refs":["keepa_history","source_listing"],"source_url":"https://keepa.com/#!product/1-B07G2BD4F9","scope":"exact_listing","inference_level":"gap","observed_at":"2026-07-31","presentation_tone":"gap","evidence_id":"ev-7cdb8a30984c","evidence_url":"https://lookcloser.ai/e/ev-7cdb8a30984c","content_fingerprint":"sha256:5631e3fb4c11d75b92bb04de6987c2551760e3c150987e4fda550fa343adcc6e","registry_receipts":[],"evidence":{"summary":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.","source_refs":["keepa_history","source_listing"],"source_records":[{"source":"keepa_history","source_url":"https://keepa.com/#!product/1-B07G2BD4F9","observed_at":"2026-07-31","identity_basis":"exact_listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B07G2BD4F9","observed_at":"2026-07-31","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-31","looked":"LookCloser checked Keepa exact-listing history.","found":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant."},"html_anchor":"finding-keepa-exact-listing-history-this-item-belongs-to-a-catalog-variation-fam","report_url":"https://lookcloser.ai/p/628110628305/full#finding-keepa-exact-listing-history-this-item-belongs-to-a-catalog-variation-fam"},{"id":"uspto-trademark-registry-multiple-uspto-brand-owner-records-are-shown","source":"USPTO trademark registry","class":"gap","noted":false,"severity":"pend","weight":18,"headline":"Multiple USPTO brand-owner records are shown","detail":"USPTO returned multiple live supplement-class records for the exact brand wordmark: NATURELO PREMIUM SUPPLEMENTS LLC, Natural Health Alliance Ltd.. These records answer who owns registrations for the brand; the separate product-to-owner or manufacturer link remains open.","proof":"USPTO returned multiple live supplement-class records for the exact brand wordmark: NATURELO PREMIUM SUPPLEMENTS LLC, Natural Health Alliance Ltd.. These records answer who owns registrations for the brand; the separate product-to-owner or manufacturer link remains open.","identity_basis":"owner_exact","status":"live","source_refs":["uspto_search"],"source_url":"https://tsdr.uspto.gov/#caseNumber=97210371&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","scope":"brand_owner","inference_level":"gap","observed_at":"2026-07-31","presentation_tone":"gap","evidence_id":"ev-71f445dda9fc","evidence_url":"https://lookcloser.ai/e/ev-71f445dda9fc","content_fingerprint":"sha256:0132bd7c2debbcf5017186bd6054644ca0e8559366fb5de2ea94755701d208a6","registry_receipts":[{"source":"uspto_search","url":"https://tsdr.uspto.gov/#caseNumber=97210371&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","label":"USPTO · Registrations 6973263, 5122476","registry_name":"USPTO","standard":null,"identifier":"Registrations 6973263, 5122476"}],"evidence":{"summary":"USPTO returned multiple live supplement-class records for the exact brand wordmark: NATURELO PREMIUM SUPPLEMENTS LLC, Natural Health Alliance Ltd.. These records answer who owns registrations for the brand; the separate product-to-owner or manufacturer link remains open.","source_refs":["uspto_search"],"source_records":[{"source":"uspto_search","source_url":"https://tsdr.uspto.gov/#caseNumber=97210371&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","observed_at":"2026-07-31","identity_basis":"exact_wordmark_and_supplement_goods","scope":"brand","registry_name":"USPTO","identifier":"Registrations 6973263, 5122476","receipt_label":"USPTO · Registrations 6973263, 5122476"}],"observed_at":"2026-07-31","looked":"LookCloser checked USPTO trademark registry.","found":"USPTO returned multiple live supplement-class records for the exact brand wordmark: NATURELO PREMIUM SUPPLEMENTS LLC, Natural Health Alliance Ltd.. These records answer who owns registrations for the brand; the separate product-to-owner or manufacturer link remains open."},"html_anchor":"finding-uspto-trademark-registry-multiple-uspto-brand-owner-records-are-shown","report_url":"https://lookcloser.ai/p/628110628305/full#finding-uspto-trademark-registry-multiple-uspto-brand-owner-records-are-shown"},{"id":"keepa-exact-listing-history-180-day-review-count-history-is-on-file","source":"Keepa exact-listing history","class":"gap","noted":false,"severity":"info","weight":16,"headline":"180-day review-count history is on file","detail":"Exact-listing history records written-review counts from 951 on 2025-06-29 to 1,084 on 2026-07-21 (net +133). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.","proof":"Exact-listing history records written-review counts from 951 on 2025-06-29 to 1,084 on 2026-07-21 (net +133). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.","identity_basis":"listing","status":"live","source_refs":["keepa_history","source_listing"],"source_url":"https://keepa.com/#!product/1-B07G2BD4F9","scope":"exact_listing","inference_level":"gap","observed_at":"2026-07-31","presentation_tone":"gap","evidence_id":"ev-a6bce54b8c1b","evidence_url":"https://lookcloser.ai/e/ev-a6bce54b8c1b","content_fingerprint":"sha256:5848686f2b5b0a0215337eec4379a7bfb1f0c1b2c838092b491c480a931ddcbf","registry_receipts":[],"evidence":{"summary":"Exact-listing history records written-review counts from 951 on 2025-06-29 to 1,084 on 2026-07-21 (net +133). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.","source_refs":["keepa_history","source_listing"],"source_records":[{"source":"keepa_history","source_url":"https://keepa.com/#!product/1-B07G2BD4F9","observed_at":"2026-07-31","identity_basis":"exact_listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B07G2BD4F9","observed_at":"2026-07-31","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-31","looked":"LookCloser checked Keepa exact-listing history.","found":"Exact-listing history records written-review counts from 951 on 2025-06-29 to 1,084 on 2026-07-21 (net +133). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic."},"html_anchor":"finding-keepa-exact-listing-history-180-day-review-count-history-is-on-file","report_url":"https://lookcloser.ai/p/628110628305/full#finding-keepa-exact-listing-history-180-day-review-count-history-is-on-file"},{"id":"barcode-gtin-record-barcode-record-is-too-sparse-to-confirm-identity","source":"Barcode / GTIN record","class":"gap","noted":false,"severity":"info","weight":14,"headline":"Barcode record is too sparse to confirm identity","detail":"Open Food Facts resolves 628110628305 to \"Magnesium\" (brand not supplied), but that record lacks enough exact brand/product detail to confirm or contradict this listing.","proof":"Open Food Facts resolves 628110628305 to \"Magnesium\" (brand not supplied), but that record lacks enough exact brand/product detail to confirm or contradict this listing.","identity_basis":"gtin","status":"live","source_refs":["barcode_search","source_listing"],"source_url":"https://world.openfoodfacts.org/product/00628110628305","scope":"exact_product","inference_level":"gap","observed_at":"2026-07-31","presentation_tone":"gap","evidence_id":"ev-dc1f737bcc03","evidence_url":"https://lookcloser.ai/e/ev-dc1f737bcc03","content_fingerprint":"sha256:3e761a590b553ed44655d27307f6887938a9124275c7a8078110995bdd971e93","registry_receipts":[],"evidence":{"summary":"Open Food Facts resolves 628110628305 to \"Magnesium\" (brand not supplied), but that record lacks enough exact brand/product detail to confirm or contradict this listing.","source_refs":["barcode_search","source_listing"],"source_records":[{"source":"barcode_search","source_url":"https://world.openfoodfacts.org/product/00628110628305","observed_at":"2026-07-31","identity_basis":"gtin","scope":"exact_gtin"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B07G2BD4F9","observed_at":"2026-07-31","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-31","looked":"LookCloser checked Barcode / GTIN record.","found":"Open Food Facts resolves 628110628305 to \"Magnesium\" (brand not supplied), but that record lacks enough exact brand/product detail to confirm or contradict this listing."},"html_anchor":"finding-barcode-gtin-record-barcode-record-is-too-sparse-to-confirm-identity","report_url":"https://lookcloser.ai/p/628110628305/full#finding-barcode-gtin-record-barcode-record-is-too-sparse-to-confirm-identity"}],"evidence_records":[{"evidence_id":"ev-6953aae2ea31","record_id":"628110628305","gtin":"628110628305","claim_key":"finding:blend_only_panel","primary_source":"facts_panel","claim":"No individual ingredient amount is published — every figure is a blend total","bucket":"claimed_no_support","looked":"LookCloser checked Supplement Facts panel.","found":"Every amount on this panel is a blend total: Magnesium (from 513 mg Buffered Magnesium Glycinate Chelate Complex [Magnesium Oxide and Magnesium Bisglycinate]); Magnesium-Rich Plants Blend*. A blend total tells you the combined weight of several ingredients, not how much of any one of them you are getting — the amounts could be split in any proportion. Manufacturers are allowed to label this way. It means the individual doses are not public, so nobody outside the company can check them.","proof":{"blend_rows":2,"total_rows":2},"source_refs":[{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B07G2BD4F9","observed_at":"2026-07-31","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B07G2BD4F9","observed_at":"2026-07-31","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-31","content_fingerprint":"sha256:d64bf878a7101f412041f172c5d5be54ddc1ee5114dac47b250f6033eef0c097","evidence_url":"https://lookcloser.ai/e/ev-6953aae2ea31"},{"evidence_id":"ev-b675749de865","record_id":"628110628305","gtin":"628110628305","claim_key":"finding:brand-storefront-same-barcode-on-the-brand-s-own-store","primary_source":"brand_store","claim":"Same barcode on the brand's own store","bucket":"checks_out","looked":"LookCloser checked Brand storefront.","found":"The brand's store lists this exact barcode as “Plant-Based Magnesium Glycinate Complex Supplement” (variant: 120 Capsules) — identity confirmed across retailer listings.","proof":{"detail":"The brand's store lists this exact barcode as “Plant-Based Magnesium Glycinate Complex Supplement” (variant: 120 Capsules) — identity confirmed across retailer listings."},"source_refs":[{"source":"brand_store","source_url":"https://naturelo.com/products/magnesium-glycinate-chelate","observed_at":"2026-07-31","identity_basis":"exact_gtin","scope":"brand_or_exact_product"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B07G2BD4F9","observed_at":"2026-07-31","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-31","content_fingerprint":"sha256:65caff2223c8f0d6935a4cdcc0938ca18bac2946519df01fbe2c855affedc8ef","evidence_url":"https://lookcloser.ai/e/ev-b675749de865"},{"evidence_id":"ev-016f0626b62a","record_id":"628110628305","gtin":"628110628305","claim_key":"finding:nih-published-research-each-ingredient-s-amount-is-disclosed","primary_source":"nih_ods_magnesium","claim":"Each ingredient’s amount is disclosed","bucket":"checks_out","looked":"LookCloser checked NIH / published research.","found":"The panel gives a per-ingredient amount rather than hiding quantities inside a proprietary blend, so each one can be compared to published research.","proof":{"detail":"The panel gives a per-ingredient amount rather than hiding quantities inside a proprietary blend, so each one can be compared to published research."},"source_refs":[{"source":"nih_ods_magnesium","source_url":"https://ods.od.nih.gov/factsheets/Magnesium-HealthProfessional/","observed_at":"2026-07-31","identity_basis":"named_ingredient","scope":"ingredient","registry_name":"NIH ODS","identifier":"magnesium","receipt_label":"NIH ODS — Magnesium fact sheet"},{"source":"pubmed_magnesium","source_url":"https://pubmed.ncbi.nlm.nih.gov/?term=magnesium+glycinate+supplementation","observed_at":"2026-07-31","identity_basis":"named_ingredient","scope":"ingredient"}],"observed_at":"2026-07-31","content_fingerprint":"sha256:bce108227871dede11a82f99fe903de4b3a0b99c14381b6a3b3a7ae13a947dec","evidence_url":"https://lookcloser.ai/e/ev-016f0626b62a"},{"evidence_id":"ev-ce484edac9f1","record_id":"628110628305","gtin":"628110628305","claim_key":"finding:fda-public-records-recall-search-no-match-found-as-of-aug-03-2026","primary_source":"openfda_search","claim":"Recall search: no match found (as of Aug 03, 2026)","bucket":"unverified","looked":"LookCloser checked FDA public records.","found":"This means only that no enforcement record matched the brand name — it does not mean the product was tested, reviewed, or cleared by FDA. New and untested products also have no recall records.","proof":{"detail":"This means only that no enforcement record matched the brand name — it does not mean the product was tested, reviewed, or cleared by FDA. New and untested products also have no recall records."},"source_refs":[{"source":"openfda_search","source_url":"https://api.fda.gov/food/enforcement.json?search=(recalling_firm:%22NATURELO%22+OR+product_description:%22NATURELO%22)&limit=5","observed_at":"2026-07-31","identity_basis":"search_only","scope":"product_or_brand","registry_name":"FDA enforcement","identifier":"NATURELO","receipt_label":"FDA enforcement search · NATURELO"}],"observed_at":"2026-07-31","content_fingerprint":"sha256:5e613ebf343f889f1cefd4d1cd9f1ffeff34dd170d8f8ea3a387d200a93ce9f3","evidence_url":"https://lookcloser.ai/e/ev-ce484edac9f1"},{"evidence_id":"ev-71f445dda9fc","record_id":"628110628305","gtin":"628110628305","claim_key":"finding:uspto-trademark-registry-multiple-uspto-brand-owner-records-are-shown","primary_source":"uspto_search","claim":"Multiple USPTO brand-owner records are shown","bucket":"unverified","looked":"LookCloser checked USPTO trademark registry.","found":"USPTO returned multiple live supplement-class records for the exact brand wordmark: NATURELO PREMIUM SUPPLEMENTS LLC, Natural Health Alliance Ltd.. These records answer who owns registrations for the brand; the separate product-to-owner or manufacturer link remains open.","proof":{"detail":"USPTO returned multiple live supplement-class records for the exact brand wordmark: NATURELO PREMIUM SUPPLEMENTS LLC, Natural Health Alliance Ltd.. These records answer who owns registrations for the brand; the separate product-to-owner or manufacturer link remains open."},"source_refs":[{"source":"uspto_search","source_url":"https://tsdr.uspto.gov/#caseNumber=97210371&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","observed_at":"2026-07-31","identity_basis":"exact_wordmark_and_supplement_goods","scope":"brand","registry_name":"USPTO","identifier":"Registrations 6973263, 5122476","receipt_label":"USPTO · Registrations 6973263, 5122476"}],"observed_at":"2026-07-31","content_fingerprint":"sha256:0132bd7c2debbcf5017186bd6054644ca0e8559366fb5de2ea94755701d208a6","evidence_url":"https://lookcloser.ai/e/ev-71f445dda9fc"},{"evidence_id":"ev-151a9c53e37d","record_id":"628110628305","gtin":"628110628305","claim_key":"finding:label-and-serving-arithmetic-multi-ingredient-formula-panel-read-serving","primary_source":"facts_panel","claim":"Multi-ingredient formula — panel read, serving weight unknown","bucket":"unverified","looked":"LookCloser checked Label and serving arithmetic.","found":"We read the full Supplement Facts panel from the listing-image panel (below), but the label doesn’t state a serving weight, so the arithmetic can’t run. A gap in the label’s information, not evidence of a problem.","proof":{"detail":"We read the full Supplement Facts panel from the listing-image panel (below), but the label doesn’t state a serving weight, so the arithmetic can’t run. A gap in the label’s information, not evidence of a problem."},"source_refs":[{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B07G2BD4F9","observed_at":"2026-07-31","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B07G2BD4F9","observed_at":"2026-07-31","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-31","content_fingerprint":"sha256:592fbc56d08ad000c4da2a461c08ab97e57abbed83cdbeb50f2e0b3389be4998","evidence_url":"https://lookcloser.ai/e/ev-151a9c53e37d"},{"evidence_id":"ev-02751de3a235","record_id":"628110628305","gtin":"628110628305","claim_key":"finding:label-and-serving-arithmetic-public-label-filing-not-retained","primary_source":"facts_panel","claim":"Public label filing not retained","bucket":"unverified","looked":"LookCloser checked Label and serving arithmetic.","found":"We have not found a public label filing for this exact product. That is a gap in our records, not evidence that no filing exists.","proof":{"detail":"We have not found a public label filing for this exact product. That is a gap in our records, not evidence that no filing exists."},"source_refs":[{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B07G2BD4F9","observed_at":"2026-07-31","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B07G2BD4F9","observed_at":"2026-07-31","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-31","content_fingerprint":"sha256:6c65ca6717de1fcd2e39d9bbb730b7217acaf15ab847a07f82b8782d50d0fd7c","evidence_url":"https://lookcloser.ai/e/ev-02751de3a235"},{"evidence_id":"ev-dc1f737bcc03","record_id":"628110628305","gtin":"628110628305","claim_key":"finding:barcode-gtin-record-barcode-record-is-too-sparse-to-confirm-identity","primary_source":"barcode_search","claim":"Barcode record is too sparse to confirm identity","bucket":"unverified","looked":"LookCloser checked Barcode / GTIN record.","found":"Open Food Facts resolves 628110628305 to \"Magnesium\" (brand not supplied), but that record lacks enough exact brand/product detail to confirm or contradict this listing.","proof":{"detail":"Open Food Facts resolves 628110628305 to \"Magnesium\" (brand not supplied), but that record lacks enough exact brand/product detail to confirm or contradict this listing."},"source_refs":[{"source":"barcode_search","source_url":"https://world.openfoodfacts.org/product/00628110628305","observed_at":"2026-07-31","identity_basis":"gtin","scope":"exact_gtin"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B07G2BD4F9","observed_at":"2026-07-31","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-31","content_fingerprint":"sha256:3e761a590b553ed44655d27307f6887938a9124275c7a8078110995bdd971e93","evidence_url":"https://lookcloser.ai/e/ev-dc1f737bcc03"},{"evidence_id":"ev-5258117573ca","record_id":"628110628305","gtin":"628110628305","claim_key":"finding:certification-laboratory-record-brand-holds-nsf-ansi-173-certification-b","primary_source":"nsf_search","claim":"Brand holds NSF/ANSI 173 certification (brand-level)","bucket":"unverified","looked":"LookCloser checked Certification / laboratory record.","found":"NATURELO Premium Supplements, LLC appears in NSF’s certified-products registry with 8 certified product(s), but we couldn’t confirm this exact listing is among them. Closest listed product: “NATURELO Teen WF Multi Capsules”. Certification covers contents and contaminants — not effectiveness.","proof":{"detail":"NATURELO Premium Supplements, LLC appears in NSF’s certified-products registry with 8 certified product(s), but we couldn’t confirm this exact listing is among them. Closest listed product: “NATURELO Teen WF Multi Capsules”. Certification covers contents and contaminants — not effectiveness."},"source_refs":[{"source":"nsf_search","source_url":"https://info.nsf.org/Certified/dietary/Listings.asp?CompanyName=naturelo&","observed_at":"2026-07-31","identity_basis":"company_brand","scope":"product_or_brand","registry_name":"NSF","standard":"NSF/ANSI 173","identifier":"NATURELO Premium Supplements, LLC","receipt_label":"NSF/ANSI 173 · NATURELO Premium Supplements, LLC"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B07G2BD4F9","observed_at":"2026-07-31","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-31","content_fingerprint":"sha256:f42268bcea61e4fe99b7eb01bed9871e8ec7ea1f55004091440bd97ff386841d","evidence_url":"https://lookcloser.ai/e/ev-5258117573ca"},{"evidence_id":"ev-a6bce54b8c1b","record_id":"628110628305","gtin":"628110628305","claim_key":"finding:keepa-exact-listing-history-180-day-review-count-history-is-on-file","primary_source":"keepa_history","claim":"180-day review-count history is on file","bucket":"unverified","looked":"LookCloser checked Keepa exact-listing history.","found":"Exact-listing history records written-review counts from 951 on 2025-06-29 to 1,084 on 2026-07-21 (net +133). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.","proof":{"detail":"Exact-listing history records written-review counts from 951 on 2025-06-29 to 1,084 on 2026-07-21 (net +133). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic."},"source_refs":[{"source":"keepa_history","source_url":"https://keepa.com/#!product/1-B07G2BD4F9","observed_at":"2026-07-31","identity_basis":"exact_listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B07G2BD4F9","observed_at":"2026-07-31","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-31","content_fingerprint":"sha256:5848686f2b5b0a0215337eec4379a7bfb1f0c1b2c838092b491c480a931ddcbf","evidence_url":"https://lookcloser.ai/e/ev-a6bce54b8c1b"},{"evidence_id":"ev-7cdb8a30984c","record_id":"628110628305","gtin":"628110628305","claim_key":"finding:keepa-exact-listing-history-this-item-belongs-to-a-catalog-variation-fam","primary_source":"keepa_history","claim":"This item belongs to a catalog variation family","bucket":"unverified","looked":"LookCloser checked Keepa exact-listing history.","found":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.","proof":{"detail":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant."},"source_refs":[{"source":"keepa_history","source_url":"https://keepa.com/#!product/1-B07G2BD4F9","observed_at":"2026-07-31","identity_basis":"exact_listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B07G2BD4F9","observed_at":"2026-07-31","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-31","content_fingerprint":"sha256:5631e3fb4c11d75b92bb04de6987c2551760e3c150987e4fda550fa343adcc6e","evidence_url":"https://lookcloser.ai/e/ev-7cdb8a30984c"},{"evidence_id":"ev-82109212a65b","record_id":"628110628305","gtin":"628110628305","claim_key":"finding:nih-published-research-research-context-is-available-for-the-listed-ingr","primary_source":"nih_ods_magnesium","claim":"Research context is available for the listed ingredients","bucket":"unverified","looked":"LookCloser checked NIH / published research.","found":"Published sources describe how magnesium have been studied. 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Sources: NIH ODS — Magnesium fact sheet, PubMed search: magnesium glycinate supplementation."},"source_refs":[{"source":"nih_ods_magnesium","source_url":"https://ods.od.nih.gov/factsheets/Magnesium-HealthProfessional/","observed_at":"2026-07-31","identity_basis":"named_ingredient","scope":"ingredient","registry_name":"NIH ODS","identifier":"magnesium","receipt_label":"NIH ODS — Magnesium fact sheet"},{"source":"pubmed_magnesium","source_url":"https://pubmed.ncbi.nlm.nih.gov/?term=magnesium+glycinate+supplementation","observed_at":"2026-07-31","identity_basis":"named_ingredient","scope":"ingredient"}],"observed_at":"2026-07-31","content_fingerprint":"sha256:d43c6ea5440c596ec6a9d3f16f0d870148ca592b5414463a0ead98953a1b3d87","evidence_url":"https://lookcloser.ai/e/ev-82109212a65b"},{"evidence_id":"ev-283d9adfccf4","record_id":"628110628305","gtin":"628110628305","claim_key":"claim:manufacturing","primary_source":"source_listing","claim":"“LABEL: Made in a GMP compliant”","bucket":"partly","looked":"the facility registration or certificate behind the claim","found":"“GMP-certified” describes factory processes, not what is in the bottle. 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\"Serving Size 1 Capsule\", \"serving_size_g\": null, \"servings_per_container\": 120, \"net_weight_text\": null, \"net_weight_g\": null, \"unit_count_text\": null, \"responsible_parties\": [], \"websites\": [], \"actives\": [{\"name\": \"Magnesium (from 513 mg Buffered Magnesium Glycinate Chelate Complex [Magnesium Oxide and Magnesium Bisglycinate])\", \"amount\": \"200\", \"unit\": \"mg\"}, {\"name\": \"Magnesium-Rich Plants Blend*\", \"amount\": \"30\", \"unit\": \"mg\"}, {\"name\": \"Organic Spinach Leaf\", \"amount\": null, \"unit\": null}, {\"name\": \"Organic Chard Leaf\", \"amount\": null, \"unit\": null}, {\"name\": \"Organic Okra Fruit\", \"amount\": null, \"unit\": null}, {\"name\": \"Organic Quinoa Grain (Chenopodium quinoa)\", \"amount\": null, \"unit\": null}, {\"name\": \"Organic Black Bean (Phaseolus vulgaris)\", \"amount\": null, \"unit\": null}, {\"name\": \"Organic Pumpkin Fruit\", \"amount\": null, \"unit\": null}, {\"name\": \"Organic Sunflower Seed\", \"amount\": 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