Found on the brand's own store
The brand's store lists this exact barcode as “Whole Food Multivitamin with Immune Support Blend” (variant: Default Title) — identity confirmed across retailer listings.
Full record · 628110628695 · back to the summary
Naturelo Whole Food Multivitamin with Immune Support Blend
Exact product checkedGTIN 00628110628695 · checked 2026-08-02
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How to read this report
What this is. We compare what a listing claims against what public records show — label arithmetic, barcode registries, NIH’s label catalog, FDA enforcement data, certification registries, and published research. Every statement below traces to one of those.
What the states mean. Confirmed = an outside source agrees. Contradicted = an outside source disagrees. Caution = something needs explaining. No data = we looked and found nothing — a gap, not a strike.
What it is not. A clean record is not an endorsement and never proof a product works. A thin record is not an accusation. We publish evidence and gaps; the conclusion is yours. Nothing here is medical advice.
Something wrong? Every figure is meant to be checkable — sources are named and linked. Send a correction and we’ll fix the record.
Panel, decoded
What the label discloses
25listed rows
23separately quantified
2combined blend totals
The listing-image panel publishes 23 separately ingredients with amounts and 2 combined blend totals. Ingredients inside a blend do not have separate amounts.
| Panel row | Amount | %DV | What to notice |
|---|---|---|---|
| Vitamin A (as Natural Beta Carotene from Blakeslea trispora) | 1000 mcg RAE | — | |
| Vitamin C [from L-Ascorbate & Organic Acerola Cherry Extract (Fruit)] | 320 mg | — | |
| Vitamin D3 (as Plant-based Cholecalciferol from Wild-harvested Lichen) | 25 mcg (1000 IU) | — | |
| Vitamin E (as d-Alpha Tocopheryl from Sunflower) | 15 mg | — | |
| Vitamin B1 (from Thiamine HCl) | 3 mg | — | |
| Vitamin B2 (Riboflavin) | 3 mg | — | |
| Vitamin B3 (as Niacinamide) | 20 mg NE | — | |
| Vitamin B6 (from Pyridoxal-5-Phosphate) | 4 mg | — | |
| Folate (as Active L-5-Methylfolate) | 400 mcg DFE | — | |
| Vitamin B12 (as Methylcobalamin) | 6 mcg | — | |
| Biotin (as D-Biotin) | 150 mcg | — | |
| Vitamin B5 (from d-Calcium Pantothenate) | 9 mg | — | |
| Calcium (as Plant-based Aquamin® from Marine Algae and Dicalcium Phosphate) | 80 mg | — | |
| Phosphorus (from Dicalcium Phosphate) | 18.6 mg | — | |
| Iodine (from Wild, Hand-harvested Kelp) | 150 mcg | — | |
| Magnesium (from Aquamin® Magnesium) | 80 mg | — | |
| Zinc (from Zinc Amino Acid Chelate) | 15 mg | — | |
| Selenium (from Selenium Glycinate) | 55 mcg | — | |
| Copper (from Copper Citrate) | 0.9 mg | — | |
| Manganese (as Manganese Sulfate) | 2.3 mg | — | |
| Chromium (from Chromium Polynicotinate) | 35 mcg | — | |
| Molybdenum (as Molybdenum Krebs Complex) | 45 mcg | — | |
| Potassium (from Potassium Chloride) | 75 mg | — | |
| Immune Blend | 100 mg | — | |
| Organic Fruit & Vegetable Blend | 60 mg | — |
FDA rules (21 CFR 101.36) require the amount of each dietary ingredient per serving unless hidden in a listed “proprietary blend” (legal, but a transparency yellow flag). A label stating no amount at all is non-compliant — a checkable red flag. This panel states amounts; the open question is whether those listed amounts are independently verified and how they compare with relevant research.
vision:claude-cli:subscription Amounts are shown as listed panel data, not independently lab-tested contents.
Every check we ran
Confirmed evidence
What checked out1
These checks found support in the public record. They confirm specific facts, not the product as a whole.
Confirmed
Documented concerns
What needs caution1
These are documented contradictions or claims that need more evidence. They are separate from missing data.
Unresolved public record
What is still missing10
We looked for these signals but could not settle them from public sources. A gap is not a strike.
“Lab tested” claimed, but no lab or report named
The observed listing and the exact brand product page both claim third-party testing. Neither names the laboratory or links a product- or lot-specific report. Repeating the claim across two pages confirms the brand publishes it, not that testing occurred. Under NSF/ANSI 173, NSF lists NATURELO Premium Supplements, LLC products, including NATURELO Vegan K2 + D3, but the saved registry result does not cover this exact SKU. IFOS, USP, and Informed-Sport were not checked in this record.
Multiple USPTO brand-owner records are shown
USPTO returned multiple live supplement-class records for the exact brand wordmark: NATURELO PREMIUM SUPPLEMENTS LLC, Natural Health Alliance Ltd.. These records answer who owns registrations for the brand; the separate product-to-owner or manufacturer link remains open.
Multi-ingredient formula — panel read, serving weight unknown
We read the full Supplement Facts panel from the listing-image panel (below), but the label doesn’t state a serving weight, so the arithmetic can’t run. A gap in the label’s information, not evidence of a problem.
Research context is available for the listed ingredients
Published sources describe how magnesium, zinc have been studied. This is ingredient context only; the record does not establish that this product delivers the studied dose or outcome. Sources: NIH ODS — Magnesium fact sheet, PubMed search: magnesium glycinate supplementation.
Certified by NSF — contents and contaminants checked
NATURELO Premium Supplements, LLC appears in NSF’s certified-products registry with 8 certified product(s), but we couldn’t confirm this exact listing is among them. Closest listed product: “NATURELO One Daily Multivitamin for Women Capsules”. Certification covers contents and contaminants — not effectiveness.
Public label filing not saved
We have not found a public label filing for this exact product. That is a gap in our records, not evidence that no filing exists.
No recall found — which is not the same as being tested
This means only that no enforcement record matched the brand name — it does not mean the product was tested, reviewed, or cleared by FDA. New and untested products also have no recall records.
This item belongs to a catalog variation family
The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.
180-day review-count history is on file
Exact-listing history records written-review counts from 119 on 2025-08-09 to 134 on 2026-07-30 (net +15). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.
UPC valid, no independent record
Check digit passes; no third-party database record found yet. Coverage gaps are common — not a strike.
What to ask and check
What would settle the open questions
Why is this shown?
Everything we couldn’t verify is something a person can still ask about. Rather than leave gaps sitting as dead ends, we turn each one into a specific question — the exact document, citation, or number that would settle it — plus the things you can confirm yourself with the bottle in your hand.
Ask the brand or seller
1
Can you send the certificate of analysis (COA) for the lot number on my bottle?
A real COA names the testing laboratory, the test date, the lot it covers, and what was measured. “Third-party tested” with no document behind it is a marketing sentence.
2
Is this label filed with NIH’s Dietary Supplement Label Database (DSLD)?
Filing is voluntary, so absence proves nothing — but a filed label puts the full ingredient table on public record where anyone can read it.
3
What is the amount of each ingredient inside the proprietary blend?
A blend total tells you nothing about whether any single ingredient reaches a dose used in research. Brands may decline — that answer is informative too.
Most brands and sellers publish a contact route. A clear answer adds evidence to the record; no answer leaves the question open.
Check for yourself — no one’s permission needed
1
Compare the panel on the bottle in your hand to the one shown in this record.
Ours was read from listing photos and can contain reading errors. The physical label is the source of truth — if they disagree, tell us and we’ll correct the record.
2
Scan the barcode on the package and confirm it reads 628110628695.
A mismatch between the barcode on the box and the one on the listing is worth pausing over — it can indicate a different variant, a repack, or a counterfeit.
3
Look the product up yourself in NSF’s certified-products registry.
Search “NATURELO Premium Supplements, LLC” at info.nsf.org — certification covers contents and contaminants, not effectiveness.
4
Check the lot number and expiry on the bottle against any COA you’re given.
A certificate that doesn’t name your lot doesn’t describe what you’re holding.
These are the open questions on this specific record — not a warning about the product, and not a suggestion to buy or avoid it. Getting them answered is how you decide for yourself.
What the listing promises — claim by claim
Why is this shown?
A listing’s promises are the reason people buy. Each one gets its own row: what was promised, what evidence would settle it, and what we could actually find. We never call a claim false — only whether proof proportionate to it exists on the public record.
| Claim | Status | What we found |
|---|---|---|
| Quality-testing claim “…And all NATURELO supplements are lab-tested for purity and potency.…” | Claimed, not verifiable We looked for: the observed listing, saved brand product page, the NSF/ANSI 173 certified-products registry, any linked COA or test report; IFOS, USP, Informed-Sport were not queried | No named laboratory or lot-specific certificate was found for this exact product. The exact brand page repeats a testing claim but names no issuer. Under NSF/ANSI 173, NSF lists NATURELO Premium Supplements, LLC products, including NATURELO Vegan K2 + D3, but not this exact SKU. IFOS, USP, and Informed-Sport were not checked in this record. This is a public-evidence limit, not a finding that testing did not occur. |
| Benefit claim “NATURELO Whole Food Multivitamin + Immune Blend with Elderberry & Mushrooms - Complete Multivitamin with Extra Immune Support - C, D3, Zinc, Elderberry, Reishi, Shitake -” | Partly supported We looked for: whether the ingredient doses on the label match the doses used in published research | Published research exists for ingredients in this formula. Whether this product’s doses match those studies could not be confirmed. |
“No evidence located” does not mean a claim is false — it means the seller has not put evidence proportionate to the claim on the public record, and we could not find any. Absence of proof is not proof of absence.
This label vs. the doses studied
Why is this shown?
An ingredient can be well-studied at one amount and barely studied at the amount in your bottle. This lines the label up against the doses researchers actually used. It answers ‘are these the same numbers?’ — never ‘should you take this?’
| Ingredient | Where this label sits | Reading |
|---|---|---|
| Magnesium (from Aquamin® Magnesium) | shaded = doses used in studies (200 mg–420 mg) · bar = this label | 80 mg — below the studied range |
| Zinc (from Zinc Amino Acid Chelate) | shaded = doses used in studies (8 mg–40 mg) · bar = this label | 15 mg — within the studied range |
Matching a studied dose does not mean the product works, and missing it does not mean it fails — it shows whether the label and the research are talking about the same amounts. Not a recommendation to take any amount.
Documented cautions
- magnesium — daily oral use; chelated forms (glycinate) are studied for absorption — note labels may state compound mass rather than elemental magnesium, which differs ~7-fold
- zinc — daily oral use; sustained high intakes can interfere with copper absorption — a documented interaction, not advice
Statements from published sources about these ingredients — not advice about this product, and not a complete safety review. Anyone taking medication should talk to a pharmacist or clinician.
Verifiability profile — 3 of 6 public signals
✓ UPC / GTIN published✓ Supplement Facts visible in photos✓ Brand's own store found· Per-serving dose established — not published· Found in NIH's label catalog (DSLD) — not published· Third-party lab named or registry-certified — not published
What this listing gives the public to check. Publishing these signals doesn't prove quality — but withholding them means claims can only be taken on faith.
Identity
| UPC (barcode) — also our record ID | 628110628695 — via source listing UPC |
| Brand | NATURELO |
| Source listing identifier | B094NY91P2 |
| Retailer listing title | NATURELO Whole Food Multivitamin + Immune Blend with Elderberry & Mush… show full titleNATURELO Whole Food Multivitamin + Immune Blend with Elderberry & Mushrooms - Complete Multivitamin with Extra Immune Support - C, D3, Zinc, Elderberry, Reishi, Shitake - 60 Vegan Capsules |
| USPTO brand-owner record | NATURELO PREMIUM SUPPLEMENTS LLC · DELAWARE, USA · registration 6973263 · 440 US 22, SUITE 210, BRIDGEWATER, NEW JERSEY 08807, UNITED STATES |
| USPTO brand-owner record | Natural Health Alliance Ltd. · CANADA; DELAWARE, USA · registration 5122476 · 105 - 1288 Marinaside Crescent, Vancouver, V6Z2Z5, CANADA |
From the label (photo-read)
| Serving size | Serving Size 2 Capsules |
| Servings per container | 30 |
| Pack statement | 60 VEGETARIAN CAPSULES |
| Badges printed on pack | Non-GMO, Vegan, no soy, no gluten, no preservatives, no GMOs, no dairy, no coloring |
Supplement Facts panel (photo-read):
| Ingredient | Amount per serving | Reading confidence |
|---|---|---|
| Vitamin A (as Natural Beta Carotene from Blakeslea trispora) | 1000 mcg RAE | High clearly legible in the photo |
| Vitamin C [from L-Ascorbate & Organic Acerola Cherry Ext | 320 mg | High clearly legible in the photo |
| Vitamin D3 (as Plant-based Cholecalciferol from Wild-harvest | 25 mcg (1000 IU) | High clearly legible in the photo |
| Vitamin E (as d-Alpha Tocopheryl from Sunflower) | 15 mg | High clearly legible in the photo |
| Vitamin B1 (from Thiamine HCl) | 3 mg | High clearly legible in the photo |
| Vitamin B2 (Riboflavin) | 3 mg | High clearly legible in the photo |
| Vitamin B3 (as Niacinamide) | 20 mg NE | High clearly legible in the photo |
| Vitamin B6 (from Pyridoxal-5-Phosphate) | 4 mg | High clearly legible in the photo |
| Folate (as Active L-5-Methylfolate) | 400 mcg DFE | High clearly legible in the photo |
| Vitamin B12 (as Methylcobalamin) | 6 mcg | High clearly legible in the photo |
| Biotin (as D-Biotin) | 150 mcg | High clearly legible in the photo |
| Vitamin B5 (from d-Calcium Pantothenate) | 9 mg | High clearly legible in the photo |
| Calcium (as Plant-based Aquamin® from Marine Algae and Dical | 80 mg | High clearly legible in the photo |
| Phosphorus (from Dicalcium Phosphate) | 18.6 mg | High clearly legible in the photo |
| Iodine (from Wild, Hand-harvested Kelp) | 150 mcg | High clearly legible in the photo |
| Magnesium (from Aquamin® Magnesium) | 80 mg | High clearly legible in the photo |
| Zinc (from Zinc Amino Acid Chelate) | 15 mg | High clearly legible in the photo |
| Selenium (from Selenium Glycinate) | 55 mcg | High clearly legible in the photo |
| Copper (from Copper Citrate) | 0.9 mg | High clearly legible in the photo |
| Manganese (as Manganese Sulfate) | 2.3 mg | High clearly legible in the photo |
| Chromium (from Chromium Polynicotinate) | 35 mcg | High clearly legible in the photo |
| Molybdenum (as Molybdenum Krebs Complex) | 45 mcg | High clearly legible in the photo |
| Potassium (from Potassium Chloride) | 75 mg | High clearly legible in the photo |
| Immune Blend | 100 mg | High clearly legible in the photo |
| Organic Fruit & Vegetable Blend | 60 mg | High clearly legible in the photo |
Claims printed on the packaging:
“FROM NATURE WITH LOVE” · “formulated to support energy, heart & immune health” · “DIETARY SUPPLEMENT” · “+ IMMUNE BLEND with elderberry & mushrooms” · “Whole Body Health - 24 vitamins & minerals for everyday wellness*” · “Plant-Powered Formula - Made with plant-based nutrients & superfoods” · “Whole Food Nutrition - With real, organic fruits & vegetables” · “No Nonsense - Non-GMO & vegan. No preservatives or additives.”
Read by a vision model from 8 listing photos — verbatim extraction; OCR errors possible. Spot a mistake? It will be corrected on review.
Where it sells
| Seller | Price |
|---|---|
| Retailer listing ↗ | $28.95 checked Aug 02, 2026 — varies by variant/session; price history pending |
| Brand store (naturelo.com) ↗ | $28.95 variant: Default Title — matching UPC/GTIN |
Brand store naturelo.com: 69 supplement products (+4 merch items) — for comparison, single-focus brands typically carry 5–30 products; very broad catalogs are common among companies that rebrand ready-made formulas — a pattern note, not a verdict.
Reference links for identification only — LookCloser has no affiliate relationships and earns nothing from any link on this page.
Ingredient science — NIH references
Vitamin A — NIH ODS · MedlinePlus · PubMed (10,699) · UL 3000 mcg (preformed vitamin A (retinol); excludes beta-carotene)
Vitamin C — NIH ODS · MedlinePlus · PubMed (11,019) · UL 2000 mg (total intake, adults)
Vitamin D — NIH ODS · MedlinePlus · PubMed (26,500) · UL 100 mcg (adults; 100 mcg = 4,000 IU)
Vitamin E — NIH ODS · MedlinePlus · PubMed (12,326) · UL 1000 mg (supplemental alpha-tocopherol, adults)
Thiamin — NIH ODS · MedlinePlus · PubMed (1,262) · no UL established
Riboflavin — NIH ODS · MedlinePlus · PubMed (3,172) · no UL established
Niacin — NIH ODS · MedlinePlus · PubMed (2,689) · UL 35 mg (supplemental/added niacin, adults)
Vitamin B6 — NIH ODS · MedlinePlus · PubMed (2,372) · UL 100 mg (adults; chronic high intake linked to neuropathy)
Folate — NIH ODS · MedlinePlus · PubMed (10,628) · UL 1000 mcg (synthetic folic acid from supplements/fortified food)
Vitamin B12 — NIH ODS · MedlinePlus · PubMed (5,006) · no UL established
Biotin — NIH ODS · MedlinePlus · PubMed (1,606) · no UL; high doses interfere with lab tests
Pantothenic Acid — NIH ODS · MedlinePlus · PubMed (601) · no UL established
Calcium — NIH ODS · MedlinePlus · PubMed (48,938) · UL 2500 mg (adults 19-50 (2,000 mg for 51+))
Phosphorus — NIH ODS · MedlinePlus · PubMed (13,233) · UL 4000 mg (adults 19-70)
Iodine — NIH ODS · MedlinePlus · PubMed (6,462) · UL 1100 mcg (adults)
Magnesium — NIH ODS · MedlinePlus · PubMed (11,814) · UL 350 mg (SUPPLEMENTAL magnesium only (not from food))
Zinc — NIH ODS · MedlinePlus · PubMed (19,708) · UL 40 mg (adults, from all sources)
Selenium — NIH ODS · MedlinePlus · PubMed (12,481) · UL 400 mcg (adults)
Copper — NIH ODS · MedlinePlus · PubMed (9,405) · UL 10 mg (adults)
Manganese — NIH ODS · MedlinePlus · PubMed (3,608) · UL 11 mg (adults)
Molybdenum — NIH ODS · MedlinePlus · PubMed (809) · UL 2000 mcg (adults)
Potassium — NIH ODS · MedlinePlus · PubMed (16,128) · no UL; supplements capped at 99 mg OTC
Reference data from the NIH Office of Dietary Supplements, IOM Dietary Reference Intakes, and PubMed. A Tolerable Upper Intake Level is a documented reference figure, not a safety verdict — both the listed amount and the reference are shown for your own judgment. LookCloser gives no medical advice.
Related research & consistency
magnesium — NIH ODS — Magnesium fact sheet · PubMed search: magnesium glycinate supplementation · WebMD: magnesium · ClinicalTrials.gov — 3,206 registered studies
ℹ Use pattern in research: daily oral use; chelated forms (glycinate) are studied for absorption — note labels may state compound mass rather than elemental magnesium, which differs ~7-fold.
zinc — NIH ODS — Zinc fact sheet · PubMed search: zinc supplementation trial · ClinicalTrials.gov — 1,598 registered studies
ℹ Use pattern in research: daily oral use; sustained high intakes can interfere with copper absorption — a documented interaction, not advice.
These notes state where label numbers and marketing framing sit relative to published research — documentation for your own judgment, not medical advice. LookCloser does not advise for or against taking any supplement.
Record 628110628695 · built August 02, 2026 · lookcloser.ai · corrections@lookcloser.ai