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That is a gap in our records, not evidence that no filing exists.","identity_basis":"listing","status":"live","source_refs":["facts_panel","source_listing"],"source_url":"https://www.amazon.com/dp/B0GKJ596VV","scope":"exact_listing","inference_level":"gap","observed_at":"2026-08-12","presentation_tone":"gap","evidence_id":"ev-c91affc8b1c7","evidence_url":"https://lookcloser.ai/e/ev-c91affc8b1c7","content_fingerprint":"sha256:d315c5c407cbc697558330efdf8673fcb25ea5a84ef7d0a3bc20d42f41ec547d","registry_receipts":[],"evidence":{"summary":"We have not found a public label filing for this exact product. That is a gap in our records, not evidence that no filing exists.","source_refs":["facts_panel","source_listing"],"source_records":[{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B0GKJ596VV","observed_at":"2026-08-12","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0GKJ596VV","observed_at":"2026-08-12","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-08-12","looked":"LookCloser checked Label and serving arithmetic.","found":"We have not found a public label filing for this exact product. That is a gap in our records, not evidence that no filing exists."},"html_anchor":"finding-label-and-serving-arithmetic-public-label-filing-not-retained","report_url":"https://lookcloser.ai/p/652671423680/full#finding-label-and-serving-arithmetic-public-label-filing-not-retained"},{"id":"fda-public-records-recall-search-no-match-found-as-of-aug-12-2026","source":"FDA public records","class":"gap","noted":false,"severity":"info","weight":19,"headline":"Recall search: no match found (as of Aug 12, 2026)","detail":"This means only that no enforcement record matched the brand name — it does not mean the product was tested, reviewed, or cleared by FDA. New and untested products also have no recall records.","proof":"This means only that no enforcement record matched the brand name — it does not mean the product was tested, reviewed, or cleared by FDA. New and untested products also have no recall records.","identity_basis":"none","status":"live","source_refs":["openfda_search"],"source_url":"https://api.fda.gov/food/enforcement.json?search=(recalling_firm:%22Lunakai%22+OR+product_description:%22Lunakai%22)&limit=5","scope":"search_scope","inference_level":"gap","observed_at":"2026-08-12","presentation_tone":"caution","evidence_id":"ev-9df702ed7466","evidence_url":"https://lookcloser.ai/e/ev-9df702ed7466","content_fingerprint":"sha256:cd6b57cfe8deddc11f5402da8c8db9fcc51f0a0301f198931919c024aa6ed3a1","registry_receipts":[],"evidence":{"summary":"This means only that no enforcement record matched the brand name — it does not mean the product was tested, reviewed, or cleared by FDA. New and untested products also have no recall records.","source_refs":["openfda_search"],"source_records":[{"source":"openfda_search","source_url":"https://api.fda.gov/food/enforcement.json?search=(recalling_firm:%22Lunakai%22+OR+product_description:%22Lunakai%22)&limit=5","observed_at":"2026-08-12","identity_basis":"search_only","scope":"product_or_brand","registry_name":"FDA enforcement","identifier":"Lunakai","receipt_label":"FDA enforcement search · Lunakai"}],"observed_at":"2026-08-12","looked":"LookCloser checked FDA public records.","found":"This means only that no enforcement record matched the brand name — it does not mean the product was tested, reviewed, or cleared by FDA. New and untested products also have no recall records."},"html_anchor":"finding-fda-public-records-recall-search-no-match-found-as-of-aug-12-2026","report_url":"https://lookcloser.ai/p/652671423680/full#finding-fda-public-records-recall-search-no-match-found-as-of-aug-12-2026"},{"id":"keepa-exact-listing-history-this-item-belongs-to-a-catalog-variation-fam","source":"Keepa exact-listing history","class":"gap","noted":false,"severity":"info","weight":19,"headline":"This item belongs to a catalog variation family","detail":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.","proof":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.","identity_basis":"listing","status":"live","source_refs":["keepa_history","source_listing"],"source_url":"https://keepa.com/#!product/1-B0GKJ596VV","scope":"exact_listing","inference_level":"gap","observed_at":"2026-08-12","presentation_tone":"gap","evidence_id":"ev-c9a92738e9e7","evidence_url":"https://lookcloser.ai/e/ev-c9a92738e9e7","content_fingerprint":"sha256:d6c1c699106482af5928447070f4ba3993046114bfa71e3807aee582c8f40e4a","registry_receipts":[],"evidence":{"summary":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.","source_refs":["keepa_history","source_listing"],"source_records":[{"source":"keepa_history","source_url":"https://keepa.com/#!product/1-B0GKJ596VV","observed_at":"2026-08-12","identity_basis":"exact_listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0GKJ596VV","observed_at":"2026-08-12","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-08-12","looked":"LookCloser checked Keepa exact-listing history.","found":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant."},"html_anchor":"finding-keepa-exact-listing-history-this-item-belongs-to-a-catalog-variation-fam","report_url":"https://lookcloser.ai/p/652671423680/full#finding-keepa-exact-listing-history-this-item-belongs-to-a-catalog-variation-fam"},{"id":"keepa-exact-listing-history-180-day-review-count-history-is-on-file","source":"Keepa exact-listing history","class":"gap","noted":false,"severity":"info","weight":16,"headline":"180-day review-count history is on file","detail":"Exact-listing history records written-review counts from 0 on 2026-05-05 to 97 on 2026-08-09 (net +97). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.","proof":"Exact-listing history records written-review counts from 0 on 2026-05-05 to 97 on 2026-08-09 (net +97). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.","identity_basis":"listing","status":"live","source_refs":["keepa_history","source_listing"],"source_url":"https://keepa.com/#!product/1-B0GKJ596VV","scope":"exact_listing","inference_level":"gap","observed_at":"2026-08-12","presentation_tone":"gap","evidence_id":"ev-b4a41e7141be","evidence_url":"https://lookcloser.ai/e/ev-b4a41e7141be","content_fingerprint":"sha256:303542c997f6af987a37bb83fbfa6cc3a123c6c4ee837bee01437469fdc2dcbd","registry_receipts":[],"evidence":{"summary":"Exact-listing history records written-review counts from 0 on 2026-05-05 to 97 on 2026-08-09 (net +97). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.","source_refs":["keepa_history","source_listing"],"source_records":[{"source":"keepa_history","source_url":"https://keepa.com/#!product/1-B0GKJ596VV","observed_at":"2026-08-12","identity_basis":"exact_listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0GKJ596VV","observed_at":"2026-08-12","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-08-12","looked":"LookCloser checked Keepa exact-listing history.","found":"Exact-listing history records written-review counts from 0 on 2026-05-05 to 97 on 2026-08-09 (net +97). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic."},"html_anchor":"finding-keepa-exact-listing-history-180-day-review-count-history-is-on-file","report_url":"https://lookcloser.ai/p/652671423680/full#finding-keepa-exact-listing-history-180-day-review-count-history-is-on-file"},{"id":"barcode-gtin-record-upc-valid-no-independent-record","source":"Barcode / GTIN record","class":"gap","noted":false,"severity":"info","weight":14,"headline":"UPC valid, no independent record","detail":"Check digit passes; no third-party database record found yet. Coverage gaps are common — not a strike.","proof":"Check digit passes; no third-party database record found yet. Coverage gaps are common — not a strike.","identity_basis":"gtin","status":"live","source_refs":["barcode_search","source_listing"],"source_url":"https://world.openfoodfacts.org/product/00652671423680","scope":"exact_product","inference_level":"gap","observed_at":"2026-08-12","presentation_tone":"gap","evidence_id":"ev-0dcfd0815235","evidence_url":"https://lookcloser.ai/e/ev-0dcfd0815235","content_fingerprint":"sha256:de766f2a88858b9b16c6e469bd0dd9f44ed288938f7c569da8c330f1848ceb0b","registry_receipts":[],"evidence":{"summary":"Check digit passes; no third-party database record found yet. Coverage gaps are common — not a strike.","source_refs":["barcode_search","source_listing"],"source_records":[{"source":"barcode_search","source_url":"https://world.openfoodfacts.org/product/00652671423680","observed_at":"2026-08-12","identity_basis":"gtin","scope":"exact_gtin"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0GKJ596VV","observed_at":"2026-08-12","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-08-12","looked":"LookCloser checked Barcode / GTIN record.","found":"Check digit passes; no third-party database record found yet. Coverage gaps are common — not a strike."},"html_anchor":"finding-barcode-gtin-record-upc-valid-no-independent-record","report_url":"https://lookcloser.ai/p/652671423680/full#finding-barcode-gtin-record-upc-valid-no-independent-record"}],"evidence_records":[{"evidence_id":"ev-64f78c771ef9","record_id":"652671423680","gtin":"652671423680","claim_key":"finding:claim_vs_panel_unexplained_melatonin","primary_source":"source_listing","claim":"The listing says 10 mg of melatonin; the panel says 20 mg","bucket":"claimed_no_support","looked":"LookCloser checked listing+facts_panel.","found":"We could not find an explanation for the difference — no blend, extract ratio, compound form or multi-capsule serving accounts for it. You are getting 20 mg of melatonin per serving. Worth asking the brand which number describes the capsule you swallow.","proof":{"claim_mg":10,"panel_mg":20,"panel_row":"Melatonin","ratio":0.5,"pattern":"unexplained","subject":"melatonin"},"source_refs":[{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0GKJ596VV","observed_at":"2026-08-12","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-08-12","content_fingerprint":"sha256:9fae06ef6169d789615552cbbe3765c753644fdcb4ff67ce4425cddb55906c52","evidence_url":"https://lookcloser.ai/e/ev-64f78c771ef9"},{"evidence_id":"ev-b2eb7b0c2b97","record_id":"652671423680","gtin":"652671423680","claim_key":"finding:uspto-trademark-registry-exact-trademark-owner-identified","primary_source":"uspto_search","claim":"Exact trademark owner identified","bucket":"checks_out","looked":"LookCloser checked USPTO trademark registry.","found":"USPTO lists Wild and Free LLC (LIMITED LIABILITY COMPANY) in WYOMING, USA for the exact brand wordmark. This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product.","proof":{"detail":"USPTO lists Wild and Free LLC (LIMITED LIABILITY COMPANY) in WYOMING, USA for the exact brand wordmark. This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product."},"source_refs":[{"source":"uspto_search","source_url":"https://tsdr.uspto.gov/#caseNumber=90781981&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","observed_at":"2026-08-12","identity_basis":"exact_wordmark_and_supplement_goods","scope":"brand","registry_name":"USPTO","identifier":"Registration 6779504","receipt_label":"USPTO · Registration 6779504"}],"observed_at":"2026-08-12","content_fingerprint":"sha256:9bd3ec49656498b7c513b02994d11ff670720e1c7d1edc5b54097183ff9979a9","evidence_url":"https://lookcloser.ai/e/ev-b2eb7b0c2b97"},{"evidence_id":"ev-9f22d67a80f0","record_id":"652671423680","gtin":"652671423680","claim_key":"finding:review_velocity_gradual","primary_source":"source_listing","claim":"The review count moved gradually, not in one burst","bucket":"checks_out","looked":"LookCloser checked keepa.","found":"Written reviews rose from 0 to 97 between May 5 and August 9, 2026. The largest rise inside any single 30-day window was about 46, so the count moved in steps rather than in one burst.","proof":{"first":["2026-05-05",0],"last":["2026-08-09",97],"max_30d_review_gain":46},"source_refs":[{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0GKJ596VV","observed_at":"2026-08-12","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-08-12","content_fingerprint":"sha256:1d6dfc99fb34cdfc631791108531dd80aa341004e405cd1a640a9cb63fdcd4a1","evidence_url":"https://lookcloser.ai/e/ev-9f22d67a80f0"},{"evidence_id":"ev-7d7a3ff5beae","record_id":"652671423680","gtin":"652671423680","claim_key":"finding:nih-published-research-each-ingredient-s-amount-is-disclosed","primary_source":"pubmed_melatonin","claim":"Each ingredient’s amount is disclosed","bucket":"checks_out","looked":"LookCloser checked NIH / published research.","found":"The panel gives a per-ingredient amount rather than hiding quantities inside a proprietary blend, so each one can be compared to published research.","proof":{"detail":"The panel gives a per-ingredient amount rather than hiding quantities inside a proprietary blend, so each one can be compared to published research."},"source_refs":[{"source":"pubmed_melatonin","source_url":"https://pubmed.ncbi.nlm.nih.gov/?term=melatonin+dose+sleep+onset+meta-analysis","observed_at":"2026-08-12","identity_basis":"named_ingredient","scope":"ingredient"}],"observed_at":"2026-08-12","content_fingerprint":"sha256:77686bf3b1830c3baa2c8c4833493475d5f3d541e39221ad1fddba65b874176f","evidence_url":"https://lookcloser.ai/e/ev-7d7a3ff5beae"},{"evidence_id":"ev-9df702ed7466","record_id":"652671423680","gtin":"652671423680","claim_key":"finding:fda-public-records-recall-search-no-match-found-as-of-aug-12-2026","primary_source":"openfda_search","claim":"Recall search: no match found (as of Aug 12, 2026)","bucket":"unverified","looked":"LookCloser checked FDA public records.","found":"This means only that no enforcement record matched the brand name — it does not mean the product was tested, reviewed, or cleared by FDA. New and untested products also have no recall records.","proof":{"detail":"This means only that no enforcement record matched the brand name — it does not mean the product was tested, reviewed, or cleared by FDA. New and untested products also have no recall records."},"source_refs":[{"source":"openfda_search","source_url":"https://api.fda.gov/food/enforcement.json?search=(recalling_firm:%22Lunakai%22+OR+product_description:%22Lunakai%22)&limit=5","observed_at":"2026-08-12","identity_basis":"search_only","scope":"product_or_brand","registry_name":"FDA enforcement","identifier":"Lunakai","receipt_label":"FDA enforcement search · Lunakai"}],"observed_at":"2026-08-12","content_fingerprint":"sha256:cd6b57cfe8deddc11f5402da8c8db9fcc51f0a0301f198931919c024aa6ed3a1","evidence_url":"https://lookcloser.ai/e/ev-9df702ed7466"},{"evidence_id":"ev-0c8d59f29205","record_id":"652671423680","gtin":"652671423680","claim_key":"finding:label-and-serving-arithmetic-multi-ingredient-formula-panel-read-serving","primary_source":"facts_panel","claim":"Multi-ingredient formula — panel read, serving weight unknown","bucket":"unverified","looked":"LookCloser checked Label and serving arithmetic.","found":"We read the full Supplement Facts panel from the listing-image panel (below), but the label doesn’t state a serving weight, so the arithmetic can’t run. A gap in the label’s information, not evidence of a problem.","proof":{"detail":"We read the full Supplement Facts panel from the listing-image panel (below), but the label doesn’t state a serving weight, so the arithmetic can’t run. A gap in the label’s information, not evidence of a problem."},"source_refs":[{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B0GKJ596VV","observed_at":"2026-08-12","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0GKJ596VV","observed_at":"2026-08-12","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-08-12","content_fingerprint":"sha256:7fd3e757b962b14defb726e5b4eb5335b113ffe1b5af27ee88f95229d80b90c2","evidence_url":"https://lookcloser.ai/e/ev-0c8d59f29205"},{"evidence_id":"ev-c91affc8b1c7","record_id":"652671423680","gtin":"652671423680","claim_key":"finding:label-and-serving-arithmetic-public-label-filing-not-retained","primary_source":"facts_panel","claim":"Public label filing not retained","bucket":"unverified","looked":"LookCloser checked Label and serving arithmetic.","found":"We have not found a public label filing for this exact product. That is a gap in our records, not evidence that no filing exists.","proof":{"detail":"We have not found a public label filing for this exact product. That is a gap in our records, not evidence that no filing exists."},"source_refs":[{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B0GKJ596VV","observed_at":"2026-08-12","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0GKJ596VV","observed_at":"2026-08-12","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-08-12","content_fingerprint":"sha256:d315c5c407cbc697558330efdf8673fcb25ea5a84ef7d0a3bc20d42f41ec547d","evidence_url":"https://lookcloser.ai/e/ev-c91affc8b1c7"},{"evidence_id":"ev-0dcfd0815235","record_id":"652671423680","gtin":"652671423680","claim_key":"finding:barcode-gtin-record-upc-valid-no-independent-record","primary_source":"barcode_search","claim":"UPC valid, no independent record","bucket":"unverified","looked":"LookCloser checked Barcode / GTIN record.","found":"Check digit passes; no third-party database record found yet. Coverage gaps are common — not a strike.","proof":{"detail":"Check digit passes; no third-party database record found yet. Coverage gaps are common — not a strike."},"source_refs":[{"source":"barcode_search","source_url":"https://world.openfoodfacts.org/product/00652671423680","observed_at":"2026-08-12","identity_basis":"gtin","scope":"exact_gtin"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0GKJ596VV","observed_at":"2026-08-12","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-08-12","content_fingerprint":"sha256:de766f2a88858b9b16c6e469bd0dd9f44ed288938f7c569da8c330f1848ceb0b","evidence_url":"https://lookcloser.ai/e/ev-0dcfd0815235"},{"evidence_id":"ev-2e0c7823d142","record_id":"652671423680","gtin":"652671423680","claim_key":"finding:certification-laboratory-record-testing-claimed-documentation-not-found","primary_source":"source_listing","claim":"Testing claimed — documentation not found","bucket":"unverified","looked":"LookCloser checked Certification / laboratory record.","found":"The observed listing claims third-party testing without naming a lab or certifier. No product-bound report is retained, so the claim cannot be verified as stated. NSF, IFOS, USP, and Informed-Sport were not checked in this record.","proof":{"detail":"The observed listing claims third-party testing without naming a lab or certifier. No product-bound report is retained, so the claim cannot be verified as stated. NSF, IFOS, USP, and Informed-Sport were not checked in this record."},"source_refs":[{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0GKJ596VV","observed_at":"2026-08-12","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-08-12","content_fingerprint":"sha256:8a9f29e32a6a9079fa9d5ad86c278786a786b0fef9bd531ecc7d55181a088024","evidence_url":"https://lookcloser.ai/e/ev-2e0c7823d142"},{"evidence_id":"ev-b4a41e7141be","record_id":"652671423680","gtin":"652671423680","claim_key":"finding:keepa-exact-listing-history-180-day-review-count-history-is-on-file","primary_source":"keepa_history","claim":"180-day review-count history is on file","bucket":"unverified","looked":"LookCloser checked Keepa exact-listing history.","found":"Exact-listing history records written-review counts from 0 on 2026-05-05 to 97 on 2026-08-09 (net +97). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.","proof":{"detail":"Exact-listing history records written-review counts from 0 on 2026-05-05 to 97 on 2026-08-09 (net +97). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic."},"source_refs":[{"source":"keepa_history","source_url":"https://keepa.com/#!product/1-B0GKJ596VV","observed_at":"2026-08-12","identity_basis":"exact_listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0GKJ596VV","observed_at":"2026-08-12","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-08-12","content_fingerprint":"sha256:303542c997f6af987a37bb83fbfa6cc3a123c6c4ee837bee01437469fdc2dcbd","evidence_url":"https://lookcloser.ai/e/ev-b4a41e7141be"},{"evidence_id":"ev-c9a92738e9e7","record_id":"652671423680","gtin":"652671423680","claim_key":"finding:keepa-exact-listing-history-this-item-belongs-to-a-catalog-variation-fam","primary_source":"keepa_history","claim":"This item belongs to a catalog variation family","bucket":"unverified","looked":"LookCloser checked Keepa exact-listing history.","found":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.","proof":{"detail":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant."},"source_refs":[{"source":"keepa_history","source_url":"https://keepa.com/#!product/1-B0GKJ596VV","observed_at":"2026-08-12","identity_basis":"exact_listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0GKJ596VV","observed_at":"2026-08-12","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-08-12","content_fingerprint":"sha256:d6c1c699106482af5928447070f4ba3993046114bfa71e3807aee582c8f40e4a","evidence_url":"https://lookcloser.ai/e/ev-c9a92738e9e7"},{"evidence_id":"ev-5bffc8b0702b","record_id":"652671423680","gtin":"652671423680","claim_key":"finding:nih-published-research-research-context-is-available-for-the-listed-ingr","primary_source":"pubmed_melatonin","claim":"Research context is available for the listed ingredients","bucket":"unverified","looked":"LookCloser checked NIH / published research.","found":"Published sources describe how melatonin have been studied. This is ingredient context only; the record does not establish that this product delivers the studied dose or outcome. Sources: NIH NCCIH — Melatonin, PubMed search: melatonin dose sleep onset.","proof":{"detail":"Published sources describe how melatonin have been studied. This is ingredient context only; the record does not establish that this product delivers the studied dose or outcome. 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