LookCloser.aipublic supplement evidence
Exact product checked · GTIN 00727783901835New Chapter · checked Aug 6, 2026 · on sale since Aug 31, 2018USPTO returned 2 exact supplement-class owner records · inspect the identity trailPackage says distributed by: NEW CHAPTER, INC. · 90 TECHNOLOGY DRIVE, BRATTLEBORO, VT 05301 USA
Quick read · New Chapter

New Chapter All-Flora Probiotic Supplement

Checked against public sources on August 6, 2026 · LookCloser does not sell or recommend supplements.

60capsules

Does the marketing hold up?

FDA recall appears in this brand's history. An exact-product recall is a direct signal. A different product from the same firm is company context, not a strike against this item.

Is the dose real?Panel read — dose not verified7 ingredients listed; no advertised amount we could confirm against them
What a serving costsNo price found for this exact barcode
Is it tested?NSF seal printed on the labelwe read it off the package photo; not confirmed in NSF’s registry
Who’s behind it?USPTO lists 2 owner recordssame brand name, more than one registrant — we don’t choose between them
Is it the real thing?Barcode matches outside records
Trouble on record?Brand history — not this product

“Couldn’t verify” means we looked and found no public proof — not a mark against the product. Most supplement claims cannot be independently verified by anyone, so grey is the normal state of this industry.

1◖ partly confirmedno contradictions · brand-level recall on file
The label itself

What the Supplement Facts panel says

Serving size Serving size 1 Capsule

Proprietary Probiotic Blend300 mg
Saccharomyces boulardii2.5 Billion CFU
Lactobacillus plantarum LP01, Bifidobacterium breve BR037.5 Billion CFU
Total Cultures10 Billion CFU
Inulin (from Organic Jerusalem Artichoke [Helianthus tuberosus] [root])100 mg
Digestive Support Blend27 mg
Organic Turmeric (rhizome)9 mg

Printed on the package: NSF Certified Ingredients · NSF · Kosher (U) · B Corporation · Vegetarian Capsules · iGen NON-GMO TESTED · Non-GMO · Certified Gluten-Free by NSF

We read 7 lines from the package photograph. It is our transcript of the label, not the manufacturer’s panel, and it may be incomplete.

Marketing claims, checked

The checks, one by one

The public sources did not settle the marketing promises on this label.

Partly confirmed1

“DIGESTION SUPPORT: All-Flora Probiotic is a triple combination of probiotics for digestive health, including bowel regularity and reducing…”

Published research exists for ingredients in this formula. Whether this product’s doses match those studies could not be confirmed.

Evidence →

Ingredient research can support context, but it is not a trial of this exact product.

Marketing language, not scored

Advanced Digestion & Complete Gut Health*

Quick read · 2 useful findings

What is worth knowing.

Headlines first. Open evidence only when you want the source trail.

Needs explanationAny trouble in public records?

FDA recall appears in this brand's history

An exact-product recall is a direct signal. A different product from the same firm is company context, not a strike against this item.

Evidence and sources

This recall is not about the product on this page. New Chapter, Inc. recalled a different product on March 13, 2013. FDA has since closed that case. The recalled item was “NewChapter Probiotic Elderberry, 90 vegetarian capsules bottle. Dietary Supplement UPC: 7-27783-00123-8”. …

Locked evidence record →Open the full source-linked finding
Public contextWho is behind it?

Registered owner records: New Chapter, Inc. · New Moon Extracts, Inc.

The public ownership record is ambiguous. We show the exact candidates instead of choosing one by name similarity.

Evidence and sources

USPTO returned multiple live supplement-class records for the exact brand wordmark: New Chapter, Inc., New Moon Extracts, Inc.. These records answer who owns registrations for the brand; the separate product-to-owner or manufacturer link remains open.

Locked evidence record →Open the full source-linked finding
What remains open 2
  • We have not found a public label filing for this exact product.
  • Barcode checksum is valid; no independent product record was found.

These are evidence gaps, not strikes against the product.

Who owns the brand wordmark?

The brand has 2 exact supplement-class records

These are the USPTO records behind the brand name. We show them all rather than choosing one by similarity.

🇺🇸New Chapter, Inc.

DELAWARE, USA · Registration 6412831

90 Technology Driive, Brattleboro, VERMONT 05301, UNITED STATES

Goods covered by this record

IC 005: Dietary and nutritional supplements.

🇺🇸New Moon Extracts, Inc.

VERMONT, USA; DELAWARE, USA · Registration 1828013

P. O. Box 1947, 105 Main St., Brattleboro, VERMONT 053021947, UNITED STATES

Goods covered by this record

IC 005: food supplements.

This answers who owns registrations for the brand wordmark. It does not by itself prove which entity made, imported, or sold this specific product. Open USPTO source ↗

Research behind the findings

Dose and research context

We could not match an amount on this product to a studied range for the same ingredient, so these links are ingredient background rather than a measurement of this product.

Background reading

What the research says about these amounts

Not a score. Studies disagree with each other and change over time, so this sits beside the evidence rather than counting toward it — it is here so you can read the sources yourself.

The panel lists 9 mg of turmeric / curcumin per serving. Studies we found used 500 mg–2 g a day, so this sits below that range.

0studied 500 mg–2 g

Study ranges differ between trials and change as research changes. This is background reading, not a pass, a failure, or a recommendation.

The panel lists 100 mg of prebiotic fiber (inulin-type) per serving. Studies we found used 3 g–10 g a day, so this sits below that range.

0studied 3 g–10 g

Study ranges differ between trials and change as research changes. This is background reading, not a pass, a failure, or a recommendation.

Where it sells

Price check for this exact product

Amazon

Exact UPC/GTIN match
$54.97

matching UPC/GTIN · checked Aug 6, 2026

View on Amazon ↗

Brand website

Official product-page candidate · UPC absent
$62.00

Official shopping lead; excluded from exact price comparisons.

All-Flora™ Probiotic Women’s Daily · 60 Day. Confirm the package UPC/GTIN before buying.

Check brand website ↗

iHerb

Not confirmed
No exact listing saved

We only show a price when the seller publishes the same barcode as the bottle. We haven’t found that match here.

Search iHerb ↗

Target

Not confirmed
No exact listing saved

We only show a price when the seller publishes the same barcode as the bottle. We haven’t found that match here.

Search Target ↗

Walmart

Not confirmed
No exact listing saved

We only show a price when the seller publishes the same barcode as the bottle. We haven’t found that match here.

Search Walmart ↗

Only one exact price was available at build time; prices change by date, seller, and promotion.

The brand-page price is shown as a shopping lead only. It is excluded from the exact-product price difference because the page does not publish this record's matching UPC/GTIN.

Reference prices only · no affiliate links · every compared seller must publish the matching UPC/GTIN.

Want to inspect the evidence?

The full report shows every source, the exact unresolved question, and the documentation that would settle it.

Read / share full evidence →

Record built August 06, 2026. Sources: source listing observed at check time · USPTO Trademark Search · Keepa exact-listing history · NIH / published research · certification and regulator records where available. LookCloser publishes evidence and gaps; it does not advise for or against any supplement. Evidence-based corrections welcome.