LookCloser.aipublic supplement evidence
Exact product checked · GTIN 00733739029515NOW Foods · checked Sep 2, 2026 · on sale since Aug 20, 2019
Quick read · NOW Foods

NOW Foods Supplements

Checked against public sources between July 26 and September 2, 2026 · LookCloser does not sell or recommend supplements.

Does the marketing hold up?

FDA recall appears in this brand's history. An exact-product recall is a direct signal. A different product from the same firm is company context, not a strike against this item.

Is the dose real?Panel read — dose not verified4 ingredients listed; no advertised amount we could confirm against them
What a serving costs$0.16per serving, at the checked price
Is it tested?No testing claim made
Who’s behind it?No exact match in USPTO
Is it the real thing?Barcode matches outside records
Trouble on record?Brand history — not this product

“Couldn’t verify” means we looked and found no public proof — not a mark against the product. Most supplement claims cannot be independently verified by anyone, so grey is the normal state of this industry.

1✓ checked out2◖ partly confirmedno contradictions · brand-level recall on file
The label itself

What the Supplement Facts panel says

Serving size 1 Level Teaspoon (approx. 4 g) · 114 servings per container · NET WT. 1 LB. (454 g)

Calories10
Total Carbohydrate4 g
Dietary Fiber4 g
Organic Inulin (FOS) (from Blue Agave)3.3 g

Printed on the package: USDA ORGANIC · NON GMO Project VERIFIED · QUALITY GMP ASSURED · H · K · GMP CERTIFICATION · intertek · K Kosher

We read 4 lines from the package photograph. It is our transcript of the label, not the manufacturer’s panel, and it may be incomplete.

Marketing claims, checked

The checks, one by one

1 promise checks out. 2 could not be fully confirmed from public sources.

Matches the label1

“Certified Organic by QAI. US-ORG-050”

The identifier is visibly present on the saved package image. Presence is confirmed; registry validity is a separate check.

Evidence →

Partly confirmed2

“Inulin thus helps to maintain intestinal health and function* GMP Quality Assured: NPA A-rated GMP certification means that every aspect of the…”

“GMP-certified” describes factory processes, not what is in the bottle. The claim does not name a certifier or public register that a shopper can check.

Evidence →
“NOW Foods Supplements, Inulin Prebiotic Pure Powder, Certified Organic, Non-GMO Project Verified, Intestinal Support*,”

Published research exists for ingredients in this formula. Whether this product’s doses match those studies could not be confirmed.

Evidence →

Ingredient research can support context, but it is not a trial of this exact product.

Quick read · 3 useful findings

What is worth knowing.

Headlines first. Open evidence only when you want the source trail.

Needs explanationAny trouble in public records?

FDA recall appears in this brand's history

An exact-product recall is a direct signal. A different product from the same firm is company context, not a strike against this item.

Evidence and sources

This recall is not about the product on this page. Now Foods recalled a different product on May 8, 2025. FDA has since closed that case. The recalled item was “NOW Nutritional Yeast Powder, Nt. Wt. 10oz. UPC 7 33739 02460 2”. …

Locked evidence record →Open the full source-linked finding
Needs explanationWho is behind it?

Listing brand: NOW Foods · package: Digestive

Ownership and outside records for the listing brand may not describe the branding printed on the package. Confirm the package identity before treating them as the same brand.

Evidence and sources

The exact product listing names “NOW Foods,” while the saved package/panel image reads “Digestive.” This can reflect a product line, catalog error, changed listing, or different packaging; it does not prove substitution. …

Locked evidence record →Open the full source-linked finding
CheckedIs the label honest?

Every ingredient shows its amount · 4 ingredients listed.

Every ingredient shows its real amount — nothing is hidden in a proprietary blend.

Evidence and sources

The panel gives a per-ingredient amount rather than hiding quantities inside a proprietary blend, so each one can be compared to published research.

Locked evidence record →Open the full source-linked finding
What remains open 2
  • We have not found a public label filing for this exact product.
  • Brand ownership is not settled in this record.

These are evidence gaps, not strikes against the product.

Research behind the findings

Dose and research context

We could not match an amount on this product to a studied range for the same ingredient, so these links are ingredient background rather than a measurement of this product.

Background reading

What the research says about these amounts

Not a score. Studies disagree with each other and change over time, so this sits beside the evidence rather than counting toward it — it is here so you can read the sources yourself.

The panel lists 4 g of prebiotic fiber (inulin-type) per serving. Studies we found used 3 g–10 g a day, so this sits inside that range.

0studied 3 g–10 g

Study ranges differ between trials and change as research changes. This is background reading, not a pass, a failure, or a recommendation.

Where it sells

Price check for this exact product

Amazon

Exact UPC/GTIN match
$18.37

$0.16 per labeled serving

matching UPC/GTIN · checked Sep 2, 2026

View on Amazon ↗

iHerb

Exact UPC/GTIN match
$18.37

4.7/5 · 23,274 ratings

$0.16 per labeled serving

matching UPC/GTIN · checked Jul 26, 2026

View on iHerb ↗

Target

Not confirmed
No exact listing saved

We only show a price when the seller publishes the same barcode as the bottle. We haven’t found that match here.

Search Target ↗

Walmart

Not confirmed
No exact listing saved

We only show a price when the seller publishes the same barcode as the bottle. We haven’t found that match here.

Search Walmart ↗

Same UPC/GTIN observed across 2 sellers at the same price at check time.

Reference prices only · no affiliate links · every compared seller must publish the matching UPC/GTIN.

Want to inspect the evidence?

The full report shows every source, the exact unresolved question, and the documentation that would settle it.

Read / share full evidence →

Record built September 03, 2026. Sources: source listing observed at check time · USPTO Trademark Search · Keepa exact-listing history · NIH / published research · certification and regulator records where available. LookCloser publishes evidence and gaps; it does not advise for or against any supplement. Evidence-based corrections welcome.