Full record · 733739046390 · back to the summary
NOW Foods Supplements, Turmeric Curcumin, Derived from Turmeric Root Extract
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How to read this report
What this is. We compare what a listing claims against what public records show — label arithmetic, barcode registries, NIH’s label catalog, FDA enforcement data, certification registries, and published research. Every statement below traces to one of those.
What the states mean. Confirmed = an outside source agrees. Contradicted = an outside source disagrees. Caution = something needs explaining. No data = we looked and found nothing — a gap, not a strike.
What it is not. A clean record is not an endorsement and never proof a product works. A thin record is not an accusation. We publish evidence and gaps; the conclusion is yours. Nothing here is medical advice.
Something wrong? Every figure is meant to be checkable — sources are named and linked. Send a correction and we’ll fix the record.
What the label discloses
The listing-image panel publishes an amount for each of its 1 declared row. That supports ingredient-by-ingredient review; it does not verify the contents.
| Panel row | Amount | %DV | What to notice |
|---|---|---|---|
| Turmeric Root Extract (Curcuma longa) | 665 mg* | — |
FDA rules (21 CFR 101.36) require the amount of each dietary ingredient per serving unless hidden in a declared “proprietary blend” (legal, but a transparency yellow flag). A label stating no amount at all is non-compliant — a checkable red flag. This panel states amounts; the open question is whether those declared amounts are independently verified and how they compare with relevant research.
vision:google/gemini-flash-1.5 Amounts are shown as declared panel data, not independently lab-tested contents.
Every check we ran
Each ingredient’s amount is disclosed
The panel gives a per-ingredient amount rather than hiding quantities inside a proprietary blend, so each one can be compared to published research.
No data yet: Label math could not be verified
The retained listing evidence does not establish net weight, unit count, per-serving dose, servings per container, so the dose claim cannot yet be checked against serving arithmetic. This is a neutral evidence gap, not a pass or strike.
Research context is available for the listed ingredients
Published sources describe how turmeric / curcumin have been studied. This is ingredient context only; the record does not establish that this product delivers the studied dose or outcome. Sources: NIH NCCIH — Turmeric, PubMed search: curcumin bioavailability piperine.
Not found in NIH's DSLD label registry
The NIH Dietary Supplement Label Database has no matching label yet. Ingestion lags the market — recorded as a gap, not a strike.
FDA recall appears in this brand's history
Brand-level context only, not a finding about this product. Now Foods recalled a different or not-exactly-bound product on 2025-05-08: “regular yeast was inadvertently packaged as nutritional yeast” (status: Terminated). The recalled product was: “NOW Nutritional Yeast Powder, Nt. Wt. 10oz. UPC 7 33739 02460 2” — not necessarily the product on this page. Verify at FDA’s recall database.
Barcode record is too sparse to confirm identity
Open Food Facts resolves 733739046390 to "Tumeric Curcumin" (brand not supplied), but that record lacks enough exact brand/product detail to confirm or contradict this listing.
180-day review-count history is on file
Exact-listing history records written-review counts from 266 on 2026-03-05 to 268 on 2026-04-16 (net +2). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.
This item belongs to a catalog variation family
The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.
What the listing promises — claim by claim
Why is this shown?
| Claim | Status | What we found |
|---|---|---|
| Manufacturing claim “…ree nut or sesame ingredients. Produced in a GMP facility that processes other ingredients co…” | Claimed, not verifiable We looked for: the facility registration or certificate behind the claim | Facility-level claims can be accurate and still say nothing about this product’s contents. No registration document was located. |
| Benefit claim “…nt of turmeric Potent antioxidant properties Supports colon health, exerts neuroprotective activit…” | Partly supported We looked for: whether the ingredient doses on the label match the doses used in published research | Published research exists for ingredients in this formula — see Related research below. Whether this product’s doses match those studies could not be confirmed. |
“No evidence located” does not mean a claim is false — it means the seller has not put evidence proportionate to the claim on the public record, and we could not find any. Absence of proof is not proof of absence.
This label vs. the doses studied
Why is this shown?
| Ingredient | Where this label sits | Reading |
|---|---|---|
| Turmeric Root Extract (Curcuma longa) | shaded = doses used in studies (500 mg–2 g) · bar = this label | 665 mg — within the studied range |
Matching a studied dose does not mean the product works, and missing it does not mean it fails — it shows whether the label and the research are talking about the same amounts. Not a recommendation to take any amount.
Verifiability profile — 2 of 6 public signals
What this listing gives the public to check. Publishing these signals doesn't prove quality — but withholding them means claims can only be taken on faith.
Identity
| UPC (barcode) — also our record ID | 733739046390 — via source listing UPC |
| Brand | NOW Foods |
| Source listing identifier | B000QSLHIU |
| Retailer listing title | NOW Foods Supplements, Turmeric Curcumin, Derived from Turmeric Root E… show full titleNOW Foods Supplements, Turmeric Curcumin, Derived from Turmeric Root Extract, Herbal Supplement, 120 Veg Capsules |
From the label (photo-read)
| Serving size | 1 Veg Capsule |
| Pack statement | 120 Veg Capsules |
| Badges printed on pack | K, GMP QUALITY ASSURED, GMP CERTIFICATION, intertek, FOUNDING, PARTNER |
Supplement Facts panel (photo-read):
| Ingredient | Amount per serving | Reading confidence |
|---|---|---|
| Turmeric Root Extract (Curcuma longa) | 665 mg* | High clearly legible in the photo |
Claims printed on the packaging:
“Standardized Extract” · “95% Curcuminoids” · “A Dietary Supplement” · “Vegetarian/Vegan” · “Non- GMO” · “Family owned since 1968.” · “Made and quality tested in the USA with globally sourced ingredients.” · “Not manufactured with yeast, wheat, gluten, soy, milk, egg, fish, shellfish, tree nut or sesame ingredients.”
Read by a vision model from 6 listing photos — verbatim extraction; OCR errors possible. Spot a mistake? It will be corrected on review.
Ingredient science — NIH references
Turmeric — NIH ODS · MedlinePlus · PubMed (1,288) · botanical; rare hepatotoxicity reports
Reference data from the NIH Office of Dietary Supplements, IOM Dietary Reference Intakes, and PubMed. A Tolerable Upper Intake Level is a documented reference figure, not a safety verdict — both the declared amount and the reference are shown for your own judgment. LookCloser gives no medical advice.
Related research & consistency
turmeric / curcumin — NIH NCCIH — Turmeric · PubMed search: curcumin bioavailability piperine · WebMD: turmeric · ClinicalTrials.gov — 286 registered studies
ℹ Use pattern in research: plain curcumin absorbs poorly — most positive trials pair it with piperine (black pepper) or a bioavailability-enhanced form.
These notes state where label numbers and marketing framing sit relative to published research — documentation for your own judgment, not medical advice. LookCloser does not advise for or against taking any supplement.
Record 733739046390 · built July 23, 2026 · lookcloser.ai · corrections@lookcloser.ai