Checked against public sources on July 25, 2026 · LookCloser does not sell or recommend supplements.
Does the marketing hold up?
FDA recall appears in this brand's history. An exact-product recall is a direct signal. A different product from the same firm is company context, not a strike against this item.
“Couldn’t verify” means we looked and found no public proof — not a mark against the product. Most supplement claims cannot be independently verified by anyone, so grey is the normal state of this industry.
| Calories | 30 |
|---|---|
| Total Fat | 0 g |
| Sodium | 10 mg |
| Total Carbohydrate | 8 g |
| Dietary Fiber | 7 g |
| Soluble Fiber | 6 g |
| Insoluble Fiber | 1 g |
| Protein | 0 g |
| Iron | 1.5 mg |
| Potassium | 87 mg |
Printed on the package: K · NON GMO Project VERIFIED · QUALITY GMP ASSURED · GMP CERTIFICATION · Certified Organic · Vegetarian Vegan · Vegetarian Wegar · Kosher
We read 10 lines from the package photograph. It is our transcript of the label, not the manufacturer’s panel, and it may be incomplete.
The public sources did not settle the marketing promises on this label.
“GMP-certified” describes factory processes, not what is in the bottle. The claim does not name a certifier or public register that a shopper can check.
Ingredient research can support context, but it is not a trial of this exact product.
Headlines first. Open evidence only when you want the source trail.
An exact-product recall is a direct signal. A different product from the same firm is company context, not a strike against this item.
This recall is not about the product on this page. Now Foods recalled a different product on May 8, 2025. FDA has since closed that case. The recalled item was “NOW Nutritional Yeast Powder, Nt. Wt. 10oz. UPC 7 33739 02460 2”. …
Locked evidence record →Open the full source-linked findingEvery ingredient shows its real amount — nothing is hidden in a proprietary blend.
The panel gives a per-ingredient amount rather than hiding quantities inside a proprietary blend, so each one can be compared to published research.
Locked evidence record →Open the full source-linked findingThe barcode matches, so we are checking the right product rather than a look-alike.
Open Food Facts resolves 733739059758 to "Psyllium Husk Powder" (NOW®) — consistent with this listing.
Locked evidence record →Open the full source-linked findingA count that moves steadily is ordinary. A sudden burst is what deserves a closer look.
Written reviews rose from 463 to 553 between October 15, 2025 and August 28, 2026. The largest rise inside any single 30-day window was about 15, so the count moved in steps rather than in one burst.
Locked evidence record →Open the full source-linked findingThese are evidence gaps, not strikes against the product.
We could not match an amount on this product to a studied range for the same ingredient, so these links are ingredient background rather than a measurement of this product.
Not a score. Studies disagree with each other and change over time, so this sits beside the evidence rather than counting toward it — it is here so you can read the sources yourself.
The panel lists 7 g of prebiotic fiber (inulin-type) per serving. Studies we found used 3 g–10 g a day, so this sits inside that range.
Study ranges differ between trials and change as research changes. This is background reading, not a pass, a failure, or a recommendation.
$0.30 per labeled serving
matching UPC/GTIN · checked Aug 29, 2026
View on Amazon ↗$0.31 per labeled serving
matching UPC/GTIN · checked Jul 25, 2026
View on iHerb ↗We only show a price when the seller publishes the same barcode as the bottle. We haven’t found that match here.
Search Target ↗We only show a price when the seller publishes the same barcode as the bottle. We haven’t found that match here.
Search Walmart ↗Same UPC/GTIN observed across 2 sellers. Amazon was lowest at $11.30; iHerb was highest at $11.75 — a $0.45 range at check time.
Reference prices only · no affiliate links · every compared seller must publish the matching UPC/GTIN.
The full report shows every source, the exact unresolved question, and the documentation that would settle it.
Record built September 03, 2026. Sources: source listing observed at check time · USPTO Trademark Search · Keepa exact-listing history · NIH / published research · certification and regulator records where available. LookCloser publishes evidence and gaps; it does not advise for or against any supplement. Evidence-based corrections welcome.