full reportFull record · 766298008189 · back to the summary
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What this is. We compare what a listing claims against what public records show — label arithmetic, barcode registries, NIH’s label catalog, FDA enforcement data, certification registries, and published research. Every statement below traces to one of those.
What the states mean. Confirmed = an outside source agrees. Contradicted = an outside source disagrees. Caution = something needs explaining. No data = we looked and found nothing — a gap, not a strike.
What it is not. A clean record is not an endorsement and never proof a product works. A thin record is not an accusation. We publish evidence and gaps; the conclusion is yours. Nothing here is medical advice.
Something wrong? Every figure is meant to be checkable — sources are named and linked. Send a correction and we’ll fix the record.
The listing-image panel publishes an amount for each of its 1 listed row. That supports ingredient-by-ingredient review; it does not verify the contents.
| Panel row | Amount | %DV | What to notice |
|---|---|---|---|
| Vitamin D (as cholecalciferol) (D3) | 25 mcg (1,000 IU) %DV | — |
FDA rules (21 CFR 101.36) require the amount of each dietary ingredient per serving unless hidden in a listed “proprietary blend” (legal, but a transparency yellow flag). A label stating no amount at all is non-compliant — a checkable red flag. This panel states amounts; the open question is whether those listed amounts are independently verified and how they compare with relevant research.
vision:google/gemini-flash-1.5 Amounts are shown as listed panel data, not independently lab-tested contents.
Every check we ran
Confirmed evidence
These checks found support in the public record. They confirm specific facts, not the product as a whole.
USPTO lists Pure Encapsulations, Inc. (CORPORATION; SOCIÉTÉ ANONYME (SA)) in DELAWARE, USA; SWITZERLAND for the exact brand wordmark. This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product.
Written reviews rose from 231 to 242 between February 12 and July 23, 2026. The largest rise inside any single 30-day window was about 3, so the count moved in steps rather than in one burst.
Documented concerns
These are documented contradictions or claims that need more evidence. They are separate from missing data.
No contradictions or product-specific cautions were found at this check depth.
Unresolved public record
We looked for these signals but could not settle them from public sources. A gap is not a strike.
The current image extraction saved 1 ingredient name(s) but no usable amounts. This is a LookCloser processing gap, not evidence that the brand withheld the numbers; dose arithmetic is withheld until the panel is re-read.
This recall is not about the product on this page. Pure Encapsulations, Inc. recalled a different product on November 17, 2017. FDA has since closed that case. The recalled item was “Pure Encapsulations Systemic Enzyme Complex DIETARY SUPPLEMENT 180 CAPSULES UPC: 7 66298 00862 2”. FDA recorded the reason as “Product contains undeclared sulfites”. Verify at FDA’s recall database.
We have not found a public label filing for this exact product. That is a gap in our records, not evidence that no filing exists.
The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.
Exact-listing history records written-review counts from 226 on 2026-01-29 to 242 on 2026-07-23 (net +16). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.
Check digit passes; no third-party database record found yet. Coverage gaps are common — not a strike.
What to ask and check
Ask the brand or seller
Is this label filed with NIH’s Dietary Supplement Label Database (DSLD)?
Filing is voluntary, so absence proves nothing — but a filed label puts the full ingredient table on public record where anyone can read it.
Most brands and sellers publish a contact route. A clear answer adds evidence to the record; no answer leaves the question open.
Check for yourself — no one’s permission needed
Compare the panel on the bottle in your hand to the one shown in this record.
Ours was read from listing photos and can contain reading errors. The physical label is the source of truth — if they disagree, tell us and we’ll correct the record.
Scan the barcode on the package and confirm it reads 766298008189.
A mismatch between the barcode on the box and the one on the listing is worth pausing over — it can indicate a different variant, a repack, or a counterfeit.
Check the lot number and expiry on the bottle against any COA you’re given.
A certificate that doesn’t name your lot doesn’t describe what you’re holding.
These are the open questions on this specific record — not a warning about the product, and not a suggestion to buy or avoid it. Getting them answered is how you decide for yourself.
What the listing promises — claim by claim
| Claim | Status | What we found |
|---|---|---|
| Benefit claim “…Vitamin D3 25 mcg (1,000 IU) - Supplement to Support Bone, Joint, Breast, Heart, Colon & Immune H…” | Not checked yet We looked for: whether the ingredient doses on the label match the doses used in published research | Ingredient-level evidence for this formula isn’t in our knowledge base yet. Recorded as not checked yet — not as a negative. |
“No evidence located” does not mean a claim is false — it means the seller has not put evidence proportionate to the claim on the public record, and we could not find any. Absence of proof is not proof of absence.
Verifiability profile — 3 of 6 public signals
What this listing gives the public to check. Publishing these signals doesn't prove quality — but withholding them means claims can only be taken on faith.
Identity
| UPC (barcode) — also our record ID | 766298008189 — via source listing UPC |
| Brand | Pure Encapsulations |
| Source listing identifier | B002AMFNTY |
| Retailer listing title | Pure Encapsulations Vitamin D3 25 mcg (1,000 IU) - Supplement to Suppo… show full titlePure Encapsulations Vitamin D3 25 mcg (1,000 IU) - Supplement to Support Bone, Joint, Breast, Heart, Colon & Immune Health* - with Premium Vitamin D - 120 Capsules |
| USPTO brand owner | Pure Encapsulations, Inc. · CORPORATION; SOCIÉTÉ ANONYME (SA) · DELAWARE, USA; SWITZERLAND |
| Owner filed address | 490 Boston Post Road, Sudbury, MASSACHUSETTS 01776, UNITED STATES |
From the label (photo-read)
| Serving size | 1 capsule |
| Servings per container | 120 |
| Badges printed on pack | GFCO.ORG, GMO, VEG, Gluten-free, Non-GMO, Hypoallergenic |
Supplement Facts panel (photo-read):
| Ingredient | Amount per serving | Reading confidence |
|---|---|---|
| Vitamin D (as cholecalciferol) (D3) | 25 mcg (1,000 IU) %DV | High clearly legible in the photo |
Claims printed on the packaging:
“Supports musculoskeletal cardiovascular, neurocognitive, cellular and immune health” · “Gluten-free, Non-GMO & Hypoallergenic” · “Gluten Free” · “FREE FROM GMOs†” · “Soy Free” · “Dairy Free” · “Vegetarian” · “Supports bone and musculoskeletal health*”
Read by a vision model from 7 listing photos — verbatim extraction; OCR errors possible. Spot a mistake? It will be corrected on review.
Where it sells
| Seller | Price |
|---|---|
| Retailer listing ↗ | $27.00 checked Jul 26, 2026 — varies by variant/session; price history pending |
Official brand domain: www.pureencapsulations.com. This storefront does not expose a complete public catalog count.
Reference links for identification only — LookCloser has no affiliate relationships and earns nothing from any link on this page.
Ingredient science
No knowledge-base entry yet for this formula's active ingredients — entries are added as the KB grows. Absence of a science card is a coverage gap, not a judgment.
Ingredient science — NIH references
Vitamin D — NIH ODS · MedlinePlus · PubMed (26,500) · UL 100 mcg (adults; 100 mcg = 4,000 IU)
Reference data from the NIH Office of Dietary Supplements, IOM Dietary Reference Intakes, and PubMed. A Tolerable Upper Intake Level is a documented reference figure, not a safety verdict — both the listed amount and the reference are shown for your own judgment. LookCloser gives no medical advice.
Record 766298008189 · built July 26, 2026 · lookcloser.ai · corrections@lookcloser.ai