Every ingredient amount is disclosed
The panel gives a per-ingredient amount rather than hiding quantities inside a proprietary blend, so each one can be compared to published research.
Full record · 766298025803 · back to the summary
Pure Encapsulations NR Longevity NAD Supplement
Exact product checkedGTIN 00766298025803 · checked 2026-07-26
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How to read this report
What this is. We compare what a listing claims against what public records show — label arithmetic, barcode registries, NIH’s label catalog, FDA enforcement data, certification registries, and published research. Every statement below traces to one of those.
What the states mean. Confirmed = an outside source agrees. Contradicted = an outside source disagrees. Caution = something needs explaining. No data = we looked and found nothing — a gap, not a strike.
What it is not. A clean record is not an endorsement and never proof a product works. A thin record is not an accusation. We publish evidence and gaps; the conclusion is yours. Nothing here is medical advice.
Something wrong? Every figure is meant to be checkable — sources are named and linked. Send a correction and we’ll fix the record.
Panel, decoded
What the label discloses
3listed rows
3separately quantified
0combined blend totals
The listing-image panel publishes an amount for each of its 3 listed rows. That supports ingredient-by-ingredient review; it does not verify the contents.
| Panel row | Amount | %DV | What to notice |
|---|---|---|---|
| Nicotinamide riboside chloride (NR) | 300 mg | — | |
| Broccoli (Brassica oleracea italica) sprout concentrate (whole plant) (standardized to contain 800 mcg sulforaphane) | 200 mg | — | |
| Trans-resveratrol | 150 mg | — |
FDA rules (21 CFR 101.36) require the amount of each dietary ingredient per serving unless hidden in a listed “proprietary blend” (legal, but a transparency yellow flag). A label stating no amount at all is non-compliant — a checkable red flag. This panel states amounts; the open question is whether those listed amounts are independently verified and how they compare with relevant research.
vision:google/gemini-flash-1.5 Amounts are shown as listed panel data, not independently lab-tested contents.
Every check we ran
Confirmed evidence
What checked out3
These checks found support in the public record. They confirm specific facts, not the product as a whole.
Confirmed
Exact trademark owner identified
USPTO lists Pure Encapsulations, Inc. (CORPORATION; SOCIÉTÉ ANONYME (SA)) in DELAWARE, USA; SWITZERLAND for the exact brand wordmark. This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product.
Barcode confirmed in an outside database
Open Food Facts resolves 766298025803 to "NR Longevity" (Pure Encapsulations) — consistent with this listing.
Documented concerns
What needs caution0
These are documented contradictions or claims that need more evidence. They are separate from missing data.
No contradictions or product-specific cautions were found at this check depth.
Unresolved public record
What is still missing5
We looked for these signals but could not settle them from public sources. A gap is not a strike.
Multi-ingredient formula — panel read, serving weight unknown
We read the full Supplement Facts panel from the listing-image panel (below), but the label doesn’t state a serving weight, so the arithmetic can’t run. A gap in the label’s information, not evidence of a problem.
FDA recall appears in this brand's history
This recall is not about the product on this page. Pure Encapsulations, Inc. recalled a different product on November 17, 2017. FDA has since closed that case. The recalled item was “Pure Encapsulations Systemic Enzyme Complex DIETARY SUPPLEMENT 180 CAPSULES UPC: 7 66298 00862 2”. FDA recorded the reason as “Product contains undeclared sulfites”. Verify at FDA’s recall database.
Public label filing not saved
We have not found a public label filing for this exact product. That is a gap in our records, not evidence that no filing exists.
180-day review-count history is on file
Exact-listing history records written-review counts from 47 on 2026-02-19 to 47 on 2026-02-19 (net +0). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.
Package and trademark records name different responsible entitie
The package says distributed by: Chromadex, Inc.. USPTO names Pure Encapsulations, Inc. as the exact wordmark owner. That can be a normal distributor, manufacturer, or licensing relationship; the saved records do not establish the relationship.
What to ask and check
What would settle the open questions
Why is this shown?
Everything we couldn’t verify is something a person can still ask about. Rather than leave gaps sitting as dead ends, we turn each one into a specific question — the exact document, citation, or number that would settle it — plus the things you can confirm yourself with the bottle in your hand.
Ask the brand or seller
1
Is this label filed with NIH’s Dietary Supplement Label Database (DSLD)?
Filing is voluntary, so absence proves nothing — but a filed label puts the full ingredient table on public record where anyone can read it.
Most brands and sellers publish a contact route. A clear answer adds evidence to the record; no answer leaves the question open.
Check for yourself — no one’s permission needed
1
Compare the panel on the bottle in your hand to the one shown in this record.
Ours was read from listing photos and can contain reading errors. The physical label is the source of truth — if they disagree, tell us and we’ll correct the record.
2
Scan the barcode on the package and confirm it reads 766298025803.
A mismatch between the barcode on the box and the one on the listing is worth pausing over — it can indicate a different variant, a repack, or a counterfeit.
3
Check the lot number and expiry on the bottle against any COA you’re given.
A certificate that doesn’t name your lot doesn’t describe what you’re holding.
These are the open questions on this specific record — not a warning about the product, and not a suggestion to buy or avoid it. Getting them answered is how you decide for yourself.
What the listing promises — claim by claim
Why is this shown?
A listing’s promises are the reason people buy. Each one gets its own row: what was promised, what evidence would settle it, and what we could actually find. We never call a claim false — only whether proof proportionate to it exists on the public record.
| Claim | Status | What we found |
|---|---|---|
| Benefit claim “…Encapsulations NR Longevity NAD Supplement – Supports Healthy Aging, NAD+ Replenishment, Mitochond…” | Not checked yet We looked for: whether the ingredient doses on the label match the doses used in published research | Ingredient-level evidence for this formula isn’t in our knowledge base yet. Recorded as not checked yet — not as a negative. |
“No evidence located” does not mean a claim is false — it means the seller has not put evidence proportionate to the claim on the public record, and we could not find any. Absence of proof is not proof of absence.
Verifiability profile — 3 of 6 public signals
✓ UPC / GTIN published✓ Supplement Facts visible in photos✓ Brand's own store found· Per-serving dose established — not published· Found in NIH's label catalog (DSLD) — not published· Third-party lab named or registry-certified — not published
What this listing gives the public to check. Publishing these signals doesn't prove quality — but withholding them means claims can only be taken on faith.
Identity
| UPC (barcode) — also our record ID | 766298025803 — via source listing UPC |
| Brand | Pure Encapsulations |
| Source listing identifier | B0D7FQS8G4 |
| Retailer listing title | Pure Encapsulations NR Longevity NAD Supplement – Supports Healthy Agi… show full titlePure Encapsulations NR Longevity NAD Supplement – Supports Healthy Aging, NAD+ Replenishment, Mitochondrial Function, with NIAGEN* – Gluten Free, Non-GMO, Hypoallergenic – 60 Capsules |
| USPTO brand owner | Pure Encapsulations, Inc. · CORPORATION; SOCIÉTÉ ANONYME (SA) · DELAWARE, USA; SWITZERLAND |
| Owner filed address | 490 Boston Post Road, Sudbury, MASSACHUSETTS 01776, UNITED STATES |
From the label (photo-read)
| Serving size | 2 capsules |
| Servings per container | 30 |
| Badges printed on pack | GFCO.ORG, GMO, VEG, V, Gluten Free, FREE FROM GMOs, Gluten-free, Non-GMO |
Supplement Facts panel (photo-read):
| Ingredient | Amount per serving | Reading confidence |
|---|---|---|
| Nicotinamide riboside chloride (NR) | 300 mg | High clearly legible in the photo |
| Broccoli (Brassica oleracea italica) sprout concentrate (who | 200 mg | High clearly legible in the photo |
| Trans-resveratrol | 150 mg | High clearly legible in the photo |
Claims printed on the packaging:
“Decreases the effects of cellular aging” · “Gluten-free, Non-GMO” · “Hypoallergenic” · “Daily value (DV) not established” · “This statement has not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, tre” · “Promotes cellular health and vitality*” · “Supports healthy aging processes*” · “Provides antioxidant support*”
Read by a vision model from 7 listing photos — verbatim extraction; OCR errors possible. Spot a mistake? It will be corrected on review.
Where it sells
| Seller | Price |
|---|---|
| Retailer listing ↗ | $65.00 checked Jul 26, 2026 — varies by variant/session; price history pending |
Official brand domain: www.pureencapsulations.com. This storefront does not expose a complete public catalog count.
Reference links for identification only — LookCloser has no affiliate relationships and earns nothing from any link on this page.
Ingredient science
No knowledge-base entry yet for this formula's active ingredients — entries are added as the KB grows. Absence of a science card is a coverage gap, not a judgment.
Ingredient science — NIH references
Niacin — NIH ODS · MedlinePlus · PubMed (2,689) · UL 35 mg (supplemental/added niacin, adults)
Reference data from the NIH Office of Dietary Supplements, IOM Dietary Reference Intakes, and PubMed. A Tolerable Upper Intake Level is a documented reference figure, not a safety verdict — both the listed amount and the reference are shown for your own judgment. LookCloser gives no medical advice.
Record 766298025803 · built July 26, 2026 · lookcloser.ai · corrections@lookcloser.ai