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That is a gap in our records, not evidence that no filing exists."},"html_anchor":"finding-label-and-serving-arithmetic-public-label-filing-not-retained","report_url":"https://lookcloser.ai/p/810047580935/full#finding-label-and-serving-arithmetic-public-label-filing-not-retained"},{"id":"fda-public-records-recall-search-no-match-found-as-of-aug-16-2026","source":"FDA public records","class":"gap","noted":false,"severity":"info","weight":19,"headline":"Recall search: no match found (as of Aug 16, 2026)","detail":"This means only that no enforcement record matched the brand name — it does not mean the product was tested, reviewed, or cleared by FDA. New and untested products also have no recall records.","proof":"This means only that no enforcement record matched the brand name — it does not mean the product was tested, reviewed, or cleared by FDA. New and untested products also have no recall records.","identity_basis":"none","status":"live","source_refs":["openfda_search"],"source_url":"https://api.fda.gov/food/enforcement.json?search=(recalling_firm:%22Equilife%22+OR+product_description:%22Equilife%22)&limit=5","scope":"search_scope","inference_level":"gap","observed_at":"2026-08-16","presentation_tone":"caution","evidence_id":"ev-ba7a088b0dd5","evidence_url":"https://lookcloser.ai/e/ev-ba7a088b0dd5","content_fingerprint":"sha256:d3b5e0a211d138417876f6b9567b18f9e74520358a28c0756eb57e145f6a8ec0","registry_receipts":[],"evidence":{"summary":"This means only that no enforcement record matched the brand name — it does not mean the product was tested, reviewed, or cleared by FDA. New and untested products also have no recall records.","source_refs":["openfda_search"],"source_records":[{"source":"openfda_search","source_url":"https://api.fda.gov/food/enforcement.json?search=(recalling_firm:%22Equilife%22+OR+product_description:%22Equilife%22)&limit=5","observed_at":"2026-08-16","identity_basis":"search_only","scope":"product_or_brand","registry_name":"FDA enforcement","identifier":"Equilife","receipt_label":"FDA enforcement search · Equilife"}],"observed_at":"2026-08-16","looked":"LookCloser checked FDA public records.","found":"This means only that no enforcement record matched the brand name — it does not mean the product was tested, reviewed, or cleared by FDA. New and untested products also have no recall records."},"html_anchor":"finding-fda-public-records-recall-search-no-match-found-as-of-aug-16-2026","report_url":"https://lookcloser.ai/p/810047580935/full#finding-fda-public-records-recall-search-no-match-found-as-of-aug-16-2026"},{"id":"uspto-trademark-registry-package-and-trademark-records-name-different-re","source":"USPTO trademark registry","class":"gap","noted":true,"severity":"info","weight":14,"headline":"Package and trademark records name different responsible entities","detail":"The package says distributed by: EquiLife®, 1150 Great Plain Ave, PO Box 920172 Needham, MA 02492. USPTO names Equilibrium Nutrition, LLC as the exact wordmark owner. That can be a normal distributor, manufacturer, or licensing relationship; the retained records do not establish the relationship.","proof":"The package says distributed by: EquiLife®, 1150 Great Plain Ave, PO Box 920172 Needham, MA 02492. USPTO names Equilibrium Nutrition, LLC as the exact wordmark owner. That can be a normal distributor, manufacturer, or licensing relationship; the retained records do not establish the relationship.","identity_basis":"owner_exact","status":"live","source_refs":["uspto_search","facts_panel"],"source_url":"https://tsdr.uspto.gov/#caseNumber=88467921&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","scope":"brand_owner","inference_level":"gap","observed_at":"2026-08-16","presentation_tone":"gap","evidence_id":"ev-e4ebb2076765","evidence_url":"https://lookcloser.ai/e/ev-e4ebb2076765","content_fingerprint":"sha256:ba854a2bae316af27bf20eba47732e3d135a9d867003e9888328f49ece0b1b14","registry_receipts":[{"source":"uspto_search","url":"https://tsdr.uspto.gov/#caseNumber=88467921&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","label":"USPTO · Registration 6065743","registry_name":"USPTO","standard":null,"identifier":"Registration 6065743"}],"evidence":{"summary":"The package says distributed by: EquiLife®, 1150 Great Plain Ave, PO Box 920172 Needham, MA 02492. USPTO names Equilibrium Nutrition, LLC as the exact wordmark owner. That can be a normal distributor, manufacturer, or licensing relationship; the retained records do not establish the relationship.","source_refs":["uspto_search","facts_panel"],"source_records":[{"source":"uspto_search","source_url":"https://tsdr.uspto.gov/#caseNumber=88467921&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","observed_at":"2026-08-16","identity_basis":"exact_wordmark_and_supplement_goods","scope":"brand","registry_name":"USPTO","identifier":"Registration 6065743","receipt_label":"USPTO · Registration 6065743"},{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B0B94MMT1H","observed_at":"2026-08-16","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-08-16","looked":"LookCloser checked USPTO trademark registry.","found":"The package says distributed by: EquiLife®, 1150 Great Plain Ave, PO Box 920172 Needham, MA 02492. USPTO names Equilibrium Nutrition, LLC as the exact wordmark owner. That can be a normal distributor, manufacturer, or licensing relationship; the retained records do not establish the relationship."},"html_anchor":"finding-uspto-trademark-registry-package-and-trademark-records-name-different-re","report_url":"https://lookcloser.ai/p/810047580935/full#finding-uspto-trademark-registry-package-and-trademark-records-name-different-re"},{"id":"barcode-gtin-record-upc-valid-no-independent-record","source":"Barcode / GTIN record","class":"gap","noted":false,"severity":"info","weight":14,"headline":"UPC valid, no independent record","detail":"Check digit passes; no third-party database record found yet. Coverage gaps are common — not a strike.","proof":"Check digit passes; no third-party database record found yet. Coverage gaps are common — not a strike.","identity_basis":"gtin","status":"live","source_refs":["barcode_search","source_listing"],"source_url":"https://world.openfoodfacts.org/product/00810047580935","scope":"exact_product","inference_level":"gap","observed_at":"2026-08-16","presentation_tone":"gap","evidence_id":"ev-7db96973d364","evidence_url":"https://lookcloser.ai/e/ev-7db96973d364","content_fingerprint":"sha256:910aad88ea2218bec199a0a2be74ff778eff8084b9328ffe7c5e9a3a1ef3b91c","registry_receipts":[],"evidence":{"summary":"Check digit passes; no third-party database record found yet. Coverage gaps are common — not a strike.","source_refs":["barcode_search","source_listing"],"source_records":[{"source":"barcode_search","source_url":"https://world.openfoodfacts.org/product/00810047580935","observed_at":"2026-08-16","identity_basis":"gtin","scope":"exact_gtin"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0B94MMT1H","observed_at":"2026-08-16","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-08-16","looked":"LookCloser checked Barcode / GTIN record.","found":"Check digit passes; no third-party database record found yet. Coverage gaps are common — not a strike."},"html_anchor":"finding-barcode-gtin-record-upc-valid-no-independent-record","report_url":"https://lookcloser.ai/p/810047580935/full#finding-barcode-gtin-record-upc-valid-no-independent-record"}],"evidence_records":[{"evidence_id":"ev-853745bd6ec4","record_id":"810047580935","gtin":"810047580935","claim_key":"finding:uspto-trademark-registry-exact-trademark-owner-identified","primary_source":"uspto_search","claim":"Exact trademark owner identified","bucket":"checks_out","looked":"LookCloser checked USPTO trademark registry.","found":"USPTO lists Equilibrium Nutrition, LLC (LIMITED LIABILITY COMPANY; CORPORATION) in MASSACHUSETTS, USA; DELAWARE, USA for the exact brand wordmark. This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product.","proof":{"detail":"USPTO lists Equilibrium Nutrition, LLC (LIMITED LIABILITY COMPANY; CORPORATION) in MASSACHUSETTS, USA; DELAWARE, USA for the exact brand wordmark. This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product."},"source_refs":[{"source":"uspto_search","source_url":"https://tsdr.uspto.gov/#caseNumber=88467921&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","observed_at":"2026-08-16","identity_basis":"exact_wordmark_and_supplement_goods","scope":"brand","registry_name":"USPTO","identifier":"Registration 6065743","receipt_label":"USPTO · Registration 6065743"}],"observed_at":"2026-08-16","content_fingerprint":"sha256:cd530884a8e61d5fa36f79a6544c18ef1826f5d94b8d680ce3c6e4ba228b054b","evidence_url":"https://lookcloser.ai/e/ev-853745bd6ec4"},{"evidence_id":"ev-1c8de0b7e9b3","record_id":"810047580935","gtin":"810047580935","claim_key":"finding:nih-published-research-each-ingredient-s-amount-is-disclosed","primary_source":"nih_ods_zinc","claim":"Each ingredient’s amount is disclosed","bucket":"checks_out","looked":"LookCloser checked NIH / published research.","found":"The panel gives a per-ingredient amount rather than hiding quantities inside a proprietary blend, so each one can be compared to published research.","proof":{"detail":"The panel gives a per-ingredient amount rather than hiding quantities inside a proprietary blend, so each one can be compared to published research."},"source_refs":[{"source":"nih_ods_zinc","source_url":"https://ods.od.nih.gov/factsheets/Zinc-HealthProfessional/","observed_at":"2026-08-16","identity_basis":"named_ingredient","scope":"ingredient","registry_name":"NIH ODS","identifier":"zinc","receipt_label":"NIH ODS — Zinc fact sheet"},{"source":"pubmed_ashwagandha","source_url":"https://pubmed.ncbi.nlm.nih.gov/?term=ashwagandha+randomized+controlled+trial","observed_at":"2026-08-16","identity_basis":"named_ingredient","scope":"ingredient"},{"source":"pubmed_turmeric","source_url":"https://pubmed.ncbi.nlm.nih.gov/?term=curcumin+bioavailability+piperine","observed_at":"2026-08-16","identity_basis":"named_ingredient","scope":"ingredient"},{"source":"pubmed_zinc","source_url":"https://pubmed.ncbi.nlm.nih.gov/?term=zinc+supplementation+randomized","observed_at":"2026-08-16","identity_basis":"named_ingredient","scope":"ingredient"}],"observed_at":"2026-08-16","content_fingerprint":"sha256:cf7cfd10df9de86baa54b93cb5843c303e0e74167a507c46abbef4b94b12de77","evidence_url":"https://lookcloser.ai/e/ev-1c8de0b7e9b3"},{"evidence_id":"ev-ba7a088b0dd5","record_id":"810047580935","gtin":"810047580935","claim_key":"finding:fda-public-records-recall-search-no-match-found-as-of-aug-16-2026","primary_source":"openfda_search","claim":"Recall search: no match found (as of Aug 16, 2026)","bucket":"unverified","looked":"LookCloser checked FDA public records.","found":"This means only that no enforcement record matched the brand name — it does not mean the product was tested, reviewed, or cleared by FDA. New and untested products also have no recall records.","proof":{"detail":"This means only that no enforcement record matched the brand name — it does not mean the product was tested, reviewed, or cleared by FDA. New and untested products also have no recall records."},"source_refs":[{"source":"openfda_search","source_url":"https://api.fda.gov/food/enforcement.json?search=(recalling_firm:%22Equilife%22+OR+product_description:%22Equilife%22)&limit=5","observed_at":"2026-08-16","identity_basis":"search_only","scope":"product_or_brand","registry_name":"FDA enforcement","identifier":"Equilife","receipt_label":"FDA enforcement search · Equilife"}],"observed_at":"2026-08-16","content_fingerprint":"sha256:d3b5e0a211d138417876f6b9567b18f9e74520358a28c0756eb57e145f6a8ec0","evidence_url":"https://lookcloser.ai/e/ev-ba7a088b0dd5"},{"evidence_id":"ev-e4ebb2076765","record_id":"810047580935","gtin":"810047580935","claim_key":"finding:uspto-trademark-registry-package-and-trademark-records-name-different-re","primary_source":"uspto_search","claim":"Package and trademark records name different responsible entities","bucket":"unverified","looked":"LookCloser checked USPTO trademark registry.","found":"The package says distributed by: EquiLife®, 1150 Great Plain Ave, PO Box 920172 Needham, MA 02492. USPTO names Equilibrium Nutrition, LLC as the exact wordmark owner. That can be a normal distributor, manufacturer, or licensing relationship; the retained records do not establish the relationship.","proof":{"detail":"The package says distributed by: EquiLife®, 1150 Great Plain Ave, PO Box 920172 Needham, MA 02492. USPTO names Equilibrium Nutrition, LLC as the exact wordmark owner. That can be a normal distributor, manufacturer, or licensing relationship; the retained records do not establish the relationship."},"source_refs":[{"source":"uspto_search","source_url":"https://tsdr.uspto.gov/#caseNumber=88467921&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","observed_at":"2026-08-16","identity_basis":"exact_wordmark_and_supplement_goods","scope":"brand","registry_name":"USPTO","identifier":"Registration 6065743","receipt_label":"USPTO · Registration 6065743"},{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B0B94MMT1H","observed_at":"2026-08-16","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-08-16","content_fingerprint":"sha256:ba854a2bae316af27bf20eba47732e3d135a9d867003e9888328f49ece0b1b14","evidence_url":"https://lookcloser.ai/e/ev-e4ebb2076765"},{"evidence_id":"ev-8703f287f226","record_id":"810047580935","gtin":"810047580935","claim_key":"finding:label-and-serving-arithmetic-multi-ingredient-formula-panel-read-serving","primary_source":"facts_panel","claim":"Multi-ingredient formula — panel read, serving weight unknown","bucket":"unverified","looked":"LookCloser checked Label and serving arithmetic.","found":"We read the full Supplement Facts panel from the listing-image panel (below), but the label doesn’t state a serving weight, so the arithmetic can’t run. A gap in the label’s information, not evidence of a problem.","proof":{"detail":"We read the full Supplement Facts panel from the listing-image panel (below), but the label doesn’t state a serving weight, so the arithmetic can’t run. A gap in the label’s information, not evidence of a problem."},"source_refs":[{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B0B94MMT1H","observed_at":"2026-08-16","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0B94MMT1H","observed_at":"2026-08-16","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-08-16","content_fingerprint":"sha256:07eee3aa07b1e87b331d0a10961024029dcb5092ec3aacbf3c1b06c246eccf13","evidence_url":"https://lookcloser.ai/e/ev-8703f287f226"},{"evidence_id":"ev-9105171cf1ee","record_id":"810047580935","gtin":"810047580935","claim_key":"finding:label-and-serving-arithmetic-public-label-filing-not-retained","primary_source":"facts_panel","claim":"Public label filing not retained","bucket":"unverified","looked":"LookCloser checked Label and serving arithmetic.","found":"We have not found a public label filing for this exact product. That is a gap in our records, not evidence that no filing exists.","proof":{"detail":"We have not found a public label filing for this exact product. That is a gap in our records, not evidence that no filing exists."},"source_refs":[{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B0B94MMT1H","observed_at":"2026-08-16","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0B94MMT1H","observed_at":"2026-08-16","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-08-16","content_fingerprint":"sha256:41cc18b471b01d00fc47308edc53951679b58af165f10b44c6bbfa7e4ead8c30","evidence_url":"https://lookcloser.ai/e/ev-9105171cf1ee"},{"evidence_id":"ev-7db96973d364","record_id":"810047580935","gtin":"810047580935","claim_key":"finding:barcode-gtin-record-upc-valid-no-independent-record","primary_source":"barcode_search","claim":"UPC valid, no independent record","bucket":"unverified","looked":"LookCloser checked Barcode / GTIN record.","found":"Check digit passes; no third-party database record found yet. Coverage gaps are common — not a strike.","proof":{"detail":"Check digit passes; no third-party database record found yet. Coverage gaps are common — not a strike."},"source_refs":[{"source":"barcode_search","source_url":"https://world.openfoodfacts.org/product/00810047580935","observed_at":"2026-08-16","identity_basis":"gtin","scope":"exact_gtin"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0B94MMT1H","observed_at":"2026-08-16","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-08-16","content_fingerprint":"sha256:910aad88ea2218bec199a0a2be74ff778eff8084b9328ffe7c5e9a3a1ef3b91c","evidence_url":"https://lookcloser.ai/e/ev-7db96973d364"},{"evidence_id":"ev-cd2e3abdcd04","record_id":"810047580935","gtin":"810047580935","claim_key":"finding:keepa-exact-listing-history-review-count-history-not-available","primary_source":"keepa_history","claim":"Review-count history: not available","bucket":"unverified","looked":"LookCloser checked Keepa exact-listing history.","found":"Marketplace rating not shown★ — rating count unavailable. No exact-listing count history was available, so no review-pattern claim is made.","proof":{"detail":"Marketplace rating not shown★ — rating count unavailable. No exact-listing count history was available, so no review-pattern claim is made."},"source_refs":[{"source":"keepa_history","source_url":"https://keepa.com/#!product/1-B0B94MMT1H","observed_at":"2026-08-16","identity_basis":"exact_listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0B94MMT1H","observed_at":"2026-08-16","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-08-16","content_fingerprint":"sha256:78222d4ffbdba355da1081b78ee3e8254e7db3b97318b51c3a57afc5af517d25","evidence_url":"https://lookcloser.ai/e/ev-cd2e3abdcd04"},{"evidence_id":"ev-fe26148aaeb0","record_id":"810047580935","gtin":"810047580935","claim_key":"finding:nih-published-research-research-context-is-available-for-the-listed-ingr","primary_source":"nih_ods_zinc","claim":"Research context is available for the listed ingredients","bucket":"unverified","looked":"LookCloser checked NIH / published research.","found":"Published sources describe how turmeric / curcumin, ashwagandha, zinc have been studied. This is ingredient context only; the record does not establish that this product delivers the studied dose or outcome. Sources: NIH NCCIH — Turmeric, PubMed search: curcumin bioavailability piperine.","proof":{"detail":"Published sources describe how turmeric / curcumin, ashwagandha, zinc have been studied. This is ingredient context only; the record does not establish that this product delivers the studied dose or outcome. Sources: NIH NCCIH — Turmeric, PubMed search: curcumin bioavailability piperine."},"source_refs":[{"source":"nih_ods_zinc","source_url":"https://ods.od.nih.gov/factsheets/Zinc-HealthProfessional/","observed_at":"2026-08-16","identity_basis":"named_ingredient","scope":"ingredient","registry_name":"NIH ODS","identifier":"zinc","receipt_label":"NIH ODS — Zinc fact sheet"},{"source":"pubmed_ashwagandha","source_url":"https://pubmed.ncbi.nlm.nih.gov/?term=ashwagandha+randomized+controlled+trial","observed_at":"2026-08-16","identity_basis":"named_ingredient","scope":"ingredient"},{"source":"pubmed_turmeric","source_url":"https://pubmed.ncbi.nlm.nih.gov/?term=curcumin+bioavailability+piperine","observed_at":"2026-08-16","identity_basis":"named_ingredient","scope":"ingredient"},{"source":"pubmed_zinc","source_url":"https://pubmed.ncbi.nlm.nih.gov/?term=zinc+supplementation+randomized","observed_at":"2026-08-16","identity_basis":"named_ingredient","scope":"ingredient"}],"observed_at":"2026-08-16","content_fingerprint":"sha256:0cd23968f44672f2021d8707263e2440983ecf282c746a96a684dba5b81caf5d","evidence_url":"https://lookcloser.ai/e/ev-fe26148aaeb0"},{"evidence_id":"ev-6d6265a37d45","record_id":"810047580935","gtin":"810047580935","claim_key":"claim:clinical","primary_source":"source_listing","claim":"“STUDIED INGREDIENTS: Each serving includes vitamins & adaptogenic herbs like biotin, zinc, selenium, copper, saw palmetto, ashwagandha and”","bucket":"claimed_no_support","looked":"a named, citable clinical study of this product or formula","found":"We found no named, citable study of this product or formula. 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