{"schema":"lookcloser/record@0.2","compatible_with":["lookcloser/record@0.1"],"record_id":"810085819448","processing":{"collection_process_version":"2026-07-24.5","last_collected_at":"2026-07-26T01:55:06-0700","last_collection_event":"intake","label_reader_version":"2026-07-24.6","report_schema":"lookcloser/record@0.2","rendered_at":"2026-07-26T03:26:50-0700"},"analysis_status":"complete","processing_gaps":[],"gtin":"810085819448","listing_identifier":"B0BYBB4HF7","brand":"GHOST","title":"GHOST Whey Protein Powder, Cinnabon - 2LB, 25G of Protein","listing_title":"GHOST Whey Protein Powder, Cinnabon - 2LB, 25G of Protein","identity":{"canonical_gtin":"00810085819448","source_listing_gtin":"00810085819448","listing_identifier":"B0BYBB4HF7","product_image":"https://m.media-amazon.com/images/I/71ozUmJoKtL.jpg","product_image_status":"retained","product_image_provenance":{"status":"retained","source":"source_listing","identity_basis":"exact_listing_identifier","source_url":"https://www.amazon.com/dp/B0BYBB4HF7","primary_url":"https://m.media-amazon.com/images/I/71ozUmJoKtL.jpg","image_count":6,"last_attempted":"2026-07-26T01:55:05-0700","attempts":1},"observed_at":"2026-07-26","source_confirmations":["source_listing_gtin","external_barcode_record"],"brand_consistency":{"status":"match","compatible":true,"listing_brand":"GHOST","package_brand":"GHOST","match_method":"normalized_exact","similarity":1},"identity_rule":"exact identifiers only; related products are never substituted"},"trademark_owner":null,"trademark_owner_candidates":[{"name":"Lourenco, Daniel","entity":"INDIVIDUAL; LIMITED LIABILITY COMPANY","country":"USA; NEVADA, USA","address_filed":"355 E Ohio St 4009, Chicago, ILLINOIS 60611, UNITED STATES","address_public":"ILLINOIS 60611, UNITED STATES; Nevada 89012, UNITED STATES","serial_number":"86118943","registration_number":"4905591","wordmark":"GHOST","status_description":"REGISTERED AND RENEWED","filed_date":"2013-11-14T00:00:00","first_use_commerce_date":"2015-11-11","registration_date":"2016-02-23","assignment_recorded":true,"goods_services":["IC 005: Dietary and nutritional supplements."],"source":"USPTO Trademark Search","source_url":"https://tsdr.uspto.gov/#caseNumber=86118943&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","identity_basis":"exact_wordmark_and_supplement_goods"},{"name":"Ghost L.L.C.","entity":"LIMITED LIABILITY COMPANY","country":"NEVADA, USA","address_filed":"170 S. Green Valley Parkway, Suite 300, Henderson, Nevada 89012, UNITED STATES","address_public":"Nevada 89012, UNITED STATES","serial_number":"88506410","registration_number":"6057086","wordmark":"GHOST","status_description":"REGISTERED","filed_date":"2019-07-09T00:00:00","first_use_commerce_date":"2016-06-01","registration_date":"2020-05-19","assignment_recorded":false,"goods_services":["IC 035: Online retail store services featuring dietary and nutritional supplements, sports drinks, energy drinks, and drinking accessories."],"source":"USPTO Trademark Search","source_url":"https://tsdr.uspto.gov/#caseNumber=88506410&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","identity_basis":"exact_wordmark_and_supplement_goods"},{"name":"Ghost L.L.C.","entity":"LIMITED LIABILITY COMPANY","country":"Nevada, USA","address_filed":"170 S. GREEN VALLEY PARKWAY #300, Henderson, Nevada 89012, UNITED STATES","address_public":"Nevada 89012, UNITED STATES","serial_number":"99582809","registration_number":null,"wordmark":"GHOST","status_description":"NON-FINAL ACTION - MAILED","filed_date":"2026-01-07T00:00:00","first_use_commerce_date":"2016-05-02","registration_date":null,"assignment_recorded":false,"goods_services":["IC 035: On-line retail store services featuring dietary and nutritional supplements, protein powders, sports drinks, protein drinks, hydration drinks, energy drinks, beverage containers, and drinking accessories.","IC 021: Shaker bottles sold empty; Insulated containers for food or beverage for domestic use; Thermal insulated containers for food or beverages; Insulated containers for food or beverages; Travel mugs; Reusable plastic water bottles sold empty; Reusable stainless steel water bottles sold empty; Water bottles sold empty; Insulating sleeve holders for beverage cans; Coffee mugs; Cups and mugs; Insulated mugs; Plastic water bottles sold empty.","IC 041: Entertainment services, namely, providing videocasts in the field of sports nutrition, fitness, functional foods and beverages, and brand culture and behind-the-scenes development of brands in the foregoing fields; Providing entertainment information in the fields of sports nutrition, fitness, functional foods and beverages, and brand culture and behind-the-scenes development of brands in the foregoing fields via a website."],"source":"USPTO Trademark Search","source_url":"https://tsdr.uspto.gov/#caseNumber=99582809&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","identity_basis":"exact_wordmark_and_supplement_goods"}],"trademark_owner_status":"multiple","product_manufacturer_link":"not_established","label_responsible_parties":[{"role":"manufactured_for","name":"GHOST LLC","address":"1700 S Pavilion Center Drive, Suite 640\nLas Vegas, NV 89135, U.S.A.","verbatim":"MANUFACTURED FOR GHOST LLC\n1700 S Pavilion Center Drive, Suite 640\nLas Vegas, NV 89135, U.S.A.\n1-844-GHOST-88 (446-7888)"},{"role":"distributed_by","name":"Cinnabon Franchisor SPV LLC","address":null,"verbatim":"Cinnabon Franchisor SPV LLC."}],"identity_nodes":[{"role":"manufactured_for","name":"GHOST LLC","address":"1700 S Pavilion Center Drive, Suite 640\nLas Vegas, NV 89135, U.S.A.","verbatim":"MANUFACTURED FOR GHOST LLC\n1700 S Pavilion Center Drive, Suite 640\nLas Vegas, NV 89135, U.S.A.\n1-844-GHOST-88 (446-7888)","source_ref":"facts_panel","identity_basis":"verbatim_package_text","relationship_to_trademark_owner":"not_comparable","relationship_limit":"Different printed and trademark-owner names do not establish a conflict; the entities may have distributor, manufacturer, or licensing relationships."},{"role":"distributed_by","name":"Cinnabon Franchisor SPV LLC","address":null,"verbatim":"Cinnabon Franchisor SPV LLC.","source_ref":"facts_panel","identity_basis":"verbatim_package_text","relationship_to_trademark_owner":"not_comparable","relationship_limit":"Different printed and trademark-owner names do not establish a conflict; the entities may have distributor, manufacturer, or licensing relationships."}],"seller_of_record":null,"seller_of_record_status":"not_collected_founder_gated","consumer_view":{"template":"identity_review","kicker":"The useful read","headline":"Registered owner records: Lourenco, Daniel · Ghost L.L.C.","deck":"The public ownership record is ambiguous. We show the exact candidates instead of choosing one by name similarity.","display_mode":"single_home_per_finding","finding_ids":["uspto-trademark-registry-multiple-uspto-brand-owner-records-are-shown","nih-published-research-each-ingredient-s-amount-is-disclosed","barcode-gtin-record-upc-independently-corroborated","nih-published-research-research-context-is-available-for-the-listed-ingr","review_velocity_gradual"],"point_finding_ids":["uspto-trademark-registry-multiple-uspto-brand-owner-records-are-shown","nih-published-research-each-ingredient-s-amount-is-disclosed","barcode-gtin-record-upc-independently-corroborated"],"cards":[{"finding_id":"uspto-trademark-registry-multiple-uspto-brand-owner-records-are-shown","card_type":"owner_candidates","question":"owner","tone":"neutral","weight":54,"headline":"Registered owner records: Lourenco, Daniel · Ghost L.L.C.","evidence":"USPTO returned multiple live supplement-class records for the exact brand wordmark: Lourenco, Daniel, Ghost L.L.C.. These records answer who owns registrations for the brand; the separate product-to-owner or manufacturer link remains open.","so_what":"The public ownership record is ambiguous. We show the exact candidates instead of choosing one by name similarity.","source":"USPTO trademark registry","source_links":[],"registry_receipts":[{"source":"uspto_search","url":"https://tsdr.uspto.gov/#caseNumber=86118943&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","label":"USPTO · Registrations 4905591, 6057086, 99582809","registry_name":"USPTO","standard":null,"identifier":"Registrations 4905591, 6057086, 99582809"}],"evidence_id":"ev-03f306ba03cd","evidence_url":"https://lookcloser.ai/e/ev-03f306ba03cd","presentation_home":"finding_catalog"},{"finding_id":"nih-published-research-each-ingredient-s-amount-is-disclosed","card_type":"amounts_disclosed","question":"label","tone":"ok","weight":50,"headline":"Every ingredient shows its amount · 14 ingredients listed.","evidence":"The panel gives a per-ingredient amount rather than hiding quantities inside a proprietary blend, so each one can be compared to published research.","so_what":"Every ingredient shows its real amount — nothing is hidden in a proprietary blend.","source":"NIH / published research","source_links":[],"registry_receipts":[],"evidence_id":"ev-917d61f615c6","evidence_url":"https://lookcloser.ai/e/ev-917d61f615c6","presentation_home":"finding_catalog"},{"finding_id":"barcode-gtin-record-upc-independently-corroborated","card_type":"upc_corroborated","question":"owner","tone":"ok","weight":48,"headline":"The barcode identity checks out · 810085819448.","evidence":"Open Food Facts resolves 810085819448 to \"Whey Protein: Cinnabon\" (Ghost) — consistent with this listing.","so_what":"The barcode matches, so we are checking the right product rather than a look-alike.","source":"Barcode / GTIN record","source_links":[],"registry_receipts":[],"evidence_id":"ev-579c7c84038c","evidence_url":"https://lookcloser.ai/e/ev-579c7c84038c","presentation_home":"finding_catalog"},{"finding_id":"nih-published-research-research-context-is-available-for-the-listed-ingr","card_type":"research_available","question":"goals","tone":"neutral","weight":44,"headline":"Research links are available for prebiotic fiber.","evidence":"Published sources describe how prebiotic fiber have been studied. This is ingredient context only; the record does not establish that this product delivers the studied dose or outcome. Sources: NIH ODS — Fiber overview (MVMS context), PubMed search: inulin prebiotic randomized…","so_what":"Use the linked research to check whether the ingredient and outcome you care about are actually connected. Ingredient evidence does not verify this product.","source":"NIH / published research","source_links":[{"label":"NIH ODS — Fiber overview (MVMS context)","url":"https://ods.od.nih.gov/factsheets/list-all/","role":"prebiotic fiber (inulin-type) context · not product evidence"},{"label":"PubMed search: inulin prebiotic randomized trial","url":"https://pubmed.ncbi.nlm.nih.gov/?term=inulin+prebiotic+randomized+trial","role":"prebiotic fiber (inulin-type) context · not product evidence"}],"registry_receipts":[{"source":"nih_ods_fiber","url":"https://ods.od.nih.gov/factsheets/list-all/","label":"NIH ODS — Fiber overview (MVMS context)","registry_name":"NIH ODS","standard":null,"identifier":"prebiotic fiber (inulin-type)"}],"evidence_id":"ev-ce6325096040","evidence_url":"https://lookcloser.ai/e/ev-ce6325096040","presentation_home":"research_section"},{"finding_id":"review_velocity_gradual","card_type":"review_velocity","question":"reviews","tone":"ok","weight":28,"headline":"Reviews rose from 237 to 257 between February 28 and July 20, 2026 — no sudden jump.","evidence":"Written reviews rose from 237 to 257 between February 28 and July 20, 2026. The largest rise inside any single 30-day window was about 9, so the count moved in steps rather than in one burst.","so_what":"A count that moves steadily is ordinary. A sudden burst is what deserves a closer look.","source":"keepa","source_links":[{"label":"Keepa exact-listing history","url":"https://keepa.com/#!product/1-B0BYBB4HF7","role":"dated count history · exact listing"}],"registry_receipts":[],"evidence_id":"ev-a3dd987081b6","evidence_url":"https://lookcloser.ai/e/ev-a3dd987081b6","presentation_home":"finding_catalog"}],"research_links":[{"ingredient":"prebiotic fiber (inulin-type)","label":"NIH ODS — Fiber overview (MVMS context)","url":"https://ods.od.nih.gov/factsheets/list-all/","scope":"ingredient_context","product_evidence":false},{"ingredient":"prebiotic fiber (inulin-type)","label":"PubMed search: inulin prebiotic randomized trial","url":"https://pubmed.ncbi.nlm.nih.gov/?term=inulin+prebiotic+randomized+trial","scope":"ingredient_context","product_evidence":false}],"open_items":["We have not found a public label filing for this exact product.","No FDA recall matched this brand in the current search."]},"tldr":{"assessment":"checks_confirmed","headline":"Multiple USPTO brand-owner records are shown","summary":"USPTO returned multiple live supplement-class records for the exact brand wordmark: Lourenco, Daniel, Ghost L.L.C.. These records answer who owns registrations for the brand; the separate product-to-owner or manufacturer link remains open.","lead_finding_id":"uspto-trademark-registry-multiple-uspto-brand-owner-records-are-shown","key_findings":[{"id":"nih-published-research-each-ingredient-s-amount-is-disclosed","class":"ok","headline":"Each ingredient’s amount is disclosed","source":"NIH / published research","scope":"ingredient_context"},{"id":"barcode-gtin-record-upc-independently-corroborated","class":"ok","headline":"UPC independently corroborated","source":"Barcode / GTIN record","scope":"exact_product"},{"id":"review_velocity_gradual","class":"ok","headline":"The review count moved gradually, not in one burst","source":"keepa","scope":"exact_listing"}],"documented_concern_count":0,"confirmed_check_count":3,"open_question_count":2,"usage_note":"Decision support, not medical advice or a product recommendation. Missing evidence is a gap, not a strike."},"origin_context":null,"verdict":{"state":"checks_confirmed","headline":"Multiple USPTO brand-owner records are shown","detail":"USPTO returned multiple live supplement-class records for the exact brand wordmark: Lourenco, Daniel, Ghost L.L.C.. These records answer who owns registrations for the brand; the separate product-to-owner or manufacturer link remains open.","lead_finding_id":"uspto-trademark-registry-multiple-uspto-brand-owner-records-are-shown","meaning":"Finding-first decision support. Confirmed checks are not endorsements; cautions identify documented facts or bounded comparisons, not medical advice."},"public_verifiability":{"state":"insufficient_public_data","headline":"This product can't be verified from public data","detail":"Neither good nor bad — the checks below show what this listing publishes and what it withholds. Verifiable products publish more.","meaning":"Evidence availability only. Missing public data is a gap, never a strike."},"consistency_score":null,"findings":[{"id":"nih-published-research-each-ingredient-s-amount-is-disclosed","source":"NIH / published research","class":"ok","severity":"ok","weight":38,"headline":"Each ingredient’s amount is disclosed","detail":"The panel gives a per-ingredient amount rather than hiding quantities inside a proprietary blend, so each one can be compared to published research.","proof":"The panel gives a per-ingredient amount rather than hiding quantities inside a proprietary blend, so each one can be compared to published research.","identity_basis":"ingredient","status":"live","source_refs":["nih_ods_fiber","pubmed_fiber"],"source_url":"https://ods.od.nih.gov/factsheets/list-all/","scope":"ingredient_context","inference_level":"direct_observation","observed_at":"2026-07-26","presentation_tone":"ok","evidence_id":"ev-917d61f615c6","evidence_url":"https://lookcloser.ai/e/ev-917d61f615c6","content_fingerprint":"sha256:c33fa7cd83bad3a2f9c0a307e007beb701750038ef77982edf4eb1420b8a93f9","registry_receipts":[],"evidence":{"summary":"The panel gives a per-ingredient amount rather than hiding quantities inside a proprietary blend, so each one can be compared to published research.","source_refs":["nih_ods_fiber","pubmed_fiber"],"source_records":[{"source":"nih_ods_fiber","source_url":"https://ods.od.nih.gov/factsheets/list-all/","observed_at":"2026-07-26","identity_basis":"named_ingredient","scope":"ingredient","registry_name":"NIH ODS","identifier":"prebiotic fiber (inulin-type)","receipt_label":"NIH ODS — Fiber overview (MVMS context)"},{"source":"pubmed_fiber","source_url":"https://pubmed.ncbi.nlm.nih.gov/?term=inulin+prebiotic+randomized+trial","observed_at":"2026-07-26","identity_basis":"named_ingredient","scope":"ingredient"}],"observed_at":"2026-07-26","looked":"LookCloser checked NIH / published research.","found":"The panel gives a per-ingredient amount rather than hiding quantities inside a proprietary blend, so each one can be compared to published research."},"html_anchor":"finding-nih-published-research-each-ingredient-s-amount-is-disclosed","report_url":"https://lookcloser.ai/p/810085819448/full#finding-nih-published-research-each-ingredient-s-amount-is-disclosed"},{"id":"barcode-gtin-record-upc-independently-corroborated","source":"Barcode / GTIN record","class":"ok","severity":"ok","weight":38,"headline":"UPC independently corroborated","detail":"Open Food Facts resolves 810085819448 to \"Whey Protein: Cinnabon\" (Ghost) — consistent with this listing.","proof":"Open Food Facts resolves 810085819448 to \"Whey Protein: Cinnabon\" (Ghost) — consistent with this listing.","identity_basis":"gtin","status":"live","source_refs":["barcode_search","source_listing"],"source_url":"https://world.openfoodfacts.org/product/00810085819448","scope":"exact_product","inference_level":"direct_observation","observed_at":"2026-07-26","presentation_tone":"ok","evidence_id":"ev-579c7c84038c","evidence_url":"https://lookcloser.ai/e/ev-579c7c84038c","content_fingerprint":"sha256:e49bda375ef19d9442033058991c9b27f9864a894f8550fd32de5d9857faf29b","registry_receipts":[],"evidence":{"summary":"Open Food Facts resolves 810085819448 to \"Whey Protein: Cinnabon\" (Ghost) — consistent with this listing.","source_refs":["barcode_search","source_listing"],"source_records":[{"source":"barcode_search","source_url":"https://world.openfoodfacts.org/product/00810085819448","observed_at":"2026-07-26","identity_basis":"gtin","scope":"exact_gtin"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0BYBB4HF7","observed_at":"2026-07-26","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-26","looked":"LookCloser checked Barcode / GTIN record.","found":"Open Food Facts resolves 810085819448 to \"Whey Protein: Cinnabon\" (Ghost) — consistent with this listing."},"html_anchor":"finding-barcode-gtin-record-upc-independently-corroborated","report_url":"https://lookcloser.ai/p/810085819448/full#finding-barcode-gtin-record-upc-independently-corroborated"},{"id":"label-and-serving-arithmetic-no-physical-impossibility-in-the-listed-amo","source":"Label and serving arithmetic","class":"gap","severity":"info","weight":22,"headline":"No physical impossibility in the listed amounts","detail":"Technical check only: the panel’s 6 actives sum to 318 mg, which fits inside the ≈34,000 mg serving. This means the numbers are physically possible — it does not mean the formula was validated or the contents confirmed.","proof":"Technical check only: the panel’s 6 actives sum to 318 mg, which fits inside the ≈34,000 mg serving. This means the numbers are physically possible — it does not mean the formula was validated or the contents confirmed.","identity_basis":"listing","status":"live","source_refs":["facts_panel","source_listing"],"source_url":"https://www.amazon.com/dp/B0BYBB4HF7","scope":"exact_listing","inference_level":"gap","observed_at":"2026-07-26","presentation_tone":"gap","evidence_id":"ev-ef7a90522785","evidence_url":"https://lookcloser.ai/e/ev-ef7a90522785","content_fingerprint":"sha256:5df6d45b5a86ccccd8900e3a3427f1c3174d87b4b269b31aef0a1278139733d6","registry_receipts":[],"evidence":{"summary":"Technical check only: the panel’s 6 actives sum to 318 mg, which fits inside the ≈34,000 mg serving. This means the numbers are physically possible — it does not mean the formula was validated or the contents confirmed.","source_refs":["facts_panel","source_listing"],"source_records":[{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B0BYBB4HF7","observed_at":"2026-07-26","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0BYBB4HF7","observed_at":"2026-07-26","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-26","looked":"LookCloser checked Label and serving arithmetic.","found":"Technical check only: the panel’s 6 actives sum to 318 mg, which fits inside the ≈34,000 mg serving. This means the numbers are physically possible — it does not mean the formula was validated or the contents confirmed."},"html_anchor":"finding-label-and-serving-arithmetic-no-physical-impossibility-in-the-listed-amo","report_url":"https://lookcloser.ai/p/810085819448/full#finding-label-and-serving-arithmetic-no-physical-impossibility-in-the-listed-amo"},{"id":"label-and-serving-arithmetic-photo-read-pack-math-is-internally-consiste","source":"Label and serving arithmetic","class":"gap","severity":"info","weight":22,"headline":"Photo-read pack math is internally consistent","detail":"27 servings × 34 g = 918 g, matching the printed net weight 918 g (NET WT. 2lb (918g)). This checks agreement within the photo read; it is not an independent contents test.","proof":"27 servings × 34 g = 918 g, matching the printed net weight 918 g (NET WT. 2lb (918g)). This checks agreement within the photo read; it is not an independent contents test.","identity_basis":"listing","status":"live","source_refs":["facts_panel","source_listing"],"source_url":"https://www.amazon.com/dp/B0BYBB4HF7","scope":"exact_listing","inference_level":"gap","observed_at":"2026-07-26","presentation_tone":"gap","evidence_id":"ev-923d0f7e6e07","evidence_url":"https://lookcloser.ai/e/ev-923d0f7e6e07","content_fingerprint":"sha256:207c042d7fcf73fc0b3c1b1bbc35d90f9465b6847018ecbfede8a8cc652654d4","registry_receipts":[],"evidence":{"summary":"27 servings × 34 g = 918 g, matching the printed net weight 918 g (NET WT. 2lb (918g)). This checks agreement within the photo read; it is not an independent contents test.","source_refs":["facts_panel","source_listing"],"source_records":[{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B0BYBB4HF7","observed_at":"2026-07-26","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0BYBB4HF7","observed_at":"2026-07-26","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-26","looked":"LookCloser checked Label and serving arithmetic.","found":"27 servings × 34 g = 918 g, matching the printed net weight 918 g (NET WT. 2lb (918g)). This checks agreement within the photo read; it is not an independent contents test."},"html_anchor":"finding-label-and-serving-arithmetic-photo-read-pack-math-is-internally-consiste","report_url":"https://lookcloser.ai/p/810085819448/full#finding-label-and-serving-arithmetic-photo-read-pack-math-is-internally-consiste"},{"id":"nih-published-research-research-context-is-available-for-the-listed-ingr","source":"NIH / published research","class":"gap","severity":"info","weight":22,"headline":"Research context is available for the listed ingredients","detail":"Published sources describe how prebiotic fiber have been studied. This is ingredient context only; the record does not establish that this product delivers the studied dose or outcome. Sources: NIH ODS — Fiber overview (MVMS context), PubMed search: inulin prebiotic randomized trial.","proof":"Published sources describe how prebiotic fiber have been studied. This is ingredient context only; the record does not establish that this product delivers the studied dose or outcome. Sources: NIH ODS — Fiber overview (MVMS context), PubMed search: inulin prebiotic randomized trial.","identity_basis":"ingredient","status":"live","source_refs":["nih_ods_fiber","pubmed_fiber"],"source_url":"https://ods.od.nih.gov/factsheets/list-all/","scope":"ingredient_context","inference_level":"gap","observed_at":"2026-07-26","presentation_tone":"gap","evidence_id":"ev-ce6325096040","evidence_url":"https://lookcloser.ai/e/ev-ce6325096040","content_fingerprint":"sha256:4f35c81cfadd88ba8cc5a89f3e72bfb48530b66ce2a6ea30af591038b2d659c6","registry_receipts":[{"source":"nih_ods_fiber","url":"https://ods.od.nih.gov/factsheets/list-all/","label":"NIH ODS — Fiber overview (MVMS context)","registry_name":"NIH ODS","standard":null,"identifier":"prebiotic fiber (inulin-type)"}],"evidence":{"summary":"Published sources describe how prebiotic fiber have been studied. This is ingredient context only; the record does not establish that this product delivers the studied dose or outcome. Sources: NIH ODS — Fiber overview (MVMS context), PubMed search: inulin prebiotic randomized trial.","source_refs":["nih_ods_fiber","pubmed_fiber"],"source_records":[{"source":"nih_ods_fiber","source_url":"https://ods.od.nih.gov/factsheets/list-all/","observed_at":"2026-07-26","identity_basis":"named_ingredient","scope":"ingredient","registry_name":"NIH ODS","identifier":"prebiotic fiber (inulin-type)","receipt_label":"NIH ODS — Fiber overview (MVMS context)"},{"source":"pubmed_fiber","source_url":"https://pubmed.ncbi.nlm.nih.gov/?term=inulin+prebiotic+randomized+trial","observed_at":"2026-07-26","identity_basis":"named_ingredient","scope":"ingredient"}],"observed_at":"2026-07-26","looked":"LookCloser checked NIH / published research.","found":"Published sources describe how prebiotic fiber have been studied. This is ingredient context only; the record does not establish that this product delivers the studied dose or outcome. Sources: NIH ODS — Fiber overview (MVMS context), PubMed search: inulin prebiotic randomized trial."},"html_anchor":"finding-nih-published-research-research-context-is-available-for-the-listed-ingr","report_url":"https://lookcloser.ai/p/810085819448/full#finding-nih-published-research-research-context-is-available-for-the-listed-ingr"},{"id":"review_velocity_gradual","source":"keepa","class":"ok","weight":20,"headline":"The review count moved gradually, not in one burst","detail":"Written reviews rose from 237 to 257 between February 28 and July 20, 2026. The largest rise inside any single 30-day window was about 9, so the count moved in steps rather than in one burst.","proof":{"first":["2026-02-28",237],"last":["2026-07-20",257],"max_30d_review_gain":9},"identity_basis":"listing","status":"live","severity":"ok","source_refs":["source_listing"],"source_url":"https://www.amazon.com/dp/B0BYBB4HF7","scope":"exact_listing","inference_level":"direct_observation","observed_at":"2026-07-26","presentation_tone":"ok","evidence_id":"ev-a3dd987081b6","evidence_url":"https://lookcloser.ai/e/ev-a3dd987081b6","content_fingerprint":"sha256:19a6daf88571050b40d447f1f09029a17b67eff2fc24544c1f475fe5cf8ea891","registry_receipts":[],"evidence":{"summary":{"first":["2026-02-28",237],"last":["2026-07-20",257],"max_30d_review_gain":9},"source_refs":["source_listing"],"source_records":[{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0BYBB4HF7","observed_at":"2026-07-26","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-26","looked":"LookCloser checked keepa.","found":"Written reviews rose from 237 to 257 between February 28 and July 20, 2026. The largest rise inside any single 30-day window was about 9, so the count moved in steps rather than in one burst."},"html_anchor":"finding-review_velocity_gradual","report_url":"https://lookcloser.ai/p/810085819448/full#finding-review_velocity_gradual"},{"id":"certification-laboratory-record-brand-holds-nsf-ansi-173-certification-b","source":"Certification / laboratory record","class":"gap","severity":"info","weight":19,"headline":"Brand holds NSF/ANSI 173 certification (brand-level)","detail":"Ghost, LLC appears in NSF’s certified-products registry with 0 certified product(s), but we couldn’t confirm this exact listing is among them. Certification covers contents and contaminants — not effectiveness.","proof":"Ghost, LLC appears in NSF’s certified-products registry with 0 certified product(s), but we couldn’t confirm this exact listing is among them. Certification covers contents and contaminants — not effectiveness.","identity_basis":"none","status":"live","source_refs":["nsf_search","source_listing"],"source_url":"https://info.nsf.org/Certified/dietary/Listings.asp?CompanyName=ghost&","scope":"search_scope","inference_level":"gap","observed_at":"2026-07-26","presentation_tone":"gap","evidence_id":"ev-e445ccceb2c6","evidence_url":"https://lookcloser.ai/e/ev-e445ccceb2c6","content_fingerprint":"sha256:0195ff16c5459e0b2218c286701b9d0c990dad2947665c7bf3404b8ed557d51a","registry_receipts":[{"source":"nsf_search","url":"https://info.nsf.org/Certified/dietary/Listings.asp?CompanyName=ghost&","label":"NSF/ANSI 173 · Ghost, LLC","registry_name":"NSF","standard":"NSF/ANSI 173","identifier":"Ghost, LLC"}],"evidence":{"summary":"Ghost, LLC appears in NSF’s certified-products registry with 0 certified product(s), but we couldn’t confirm this exact listing is among them. Certification covers contents and contaminants — not effectiveness.","source_refs":["nsf_search","source_listing"],"source_records":[{"source":"nsf_search","source_url":"https://info.nsf.org/Certified/dietary/Listings.asp?CompanyName=ghost&","observed_at":"2026-07-26","identity_basis":"company_brand","scope":"product_or_brand","registry_name":"NSF","standard":"NSF/ANSI 173","identifier":"Ghost, LLC","receipt_label":"NSF/ANSI 173 · Ghost, LLC"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0BYBB4HF7","observed_at":"2026-07-26","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-26","looked":"LookCloser checked Certification / laboratory record.","found":"Ghost, LLC appears in NSF’s certified-products registry with 0 certified product(s), but we couldn’t confirm this exact listing is among them. 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That is a gap in our records, not evidence that no filing exists.","identity_basis":"listing","status":"live","source_refs":["facts_panel","source_listing"],"source_url":"https://www.amazon.com/dp/B0BYBB4HF7","scope":"exact_listing","inference_level":"gap","observed_at":"2026-07-26","presentation_tone":"gap","evidence_id":"ev-ffd2979dc2c0","evidence_url":"https://lookcloser.ai/e/ev-ffd2979dc2c0","content_fingerprint":"sha256:085b25894abcd157b185dd408bc86770cbf5b70126f9f87672d3fa5c1e1a3160","registry_receipts":[],"evidence":{"summary":"We have not found a public label filing for this exact product. That is a gap in our records, not evidence that no filing exists.","source_refs":["facts_panel","source_listing"],"source_records":[{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B0BYBB4HF7","observed_at":"2026-07-26","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0BYBB4HF7","observed_at":"2026-07-26","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-26","looked":"LookCloser checked Label and serving arithmetic.","found":"We have not found a public label filing for this exact product. That is a gap in our records, not evidence that no filing exists."},"html_anchor":"finding-label-and-serving-arithmetic-public-label-filing-not-retained","report_url":"https://lookcloser.ai/p/810085819448/full#finding-label-and-serving-arithmetic-public-label-filing-not-retained"},{"id":"fda-public-records-recall-search-no-match-found-as-of-jul-26-2026","source":"FDA public records","class":"gap","severity":"info","weight":19,"headline":"Recall search: no match found (as of Jul 26, 2026)","detail":"This means only that no enforcement record matched the brand name — it does not mean the product was tested, reviewed, or cleared by FDA. New and untested products also have no recall records.","proof":"This means only that no enforcement record matched the brand name — it does not mean the product was tested, reviewed, or cleared by FDA. New and untested products also have no recall records.","identity_basis":"none","status":"live","source_refs":["openfda_search"],"source_url":"https://api.fda.gov/food/enforcement.json?search=(recalling_firm:%22GHOST%22+OR+product_description:%22GHOST%22)&limit=5","scope":"search_scope","inference_level":"gap","observed_at":"2026-07-26","presentation_tone":"caution","evidence_id":"ev-53d25796ad7d","evidence_url":"https://lookcloser.ai/e/ev-53d25796ad7d","content_fingerprint":"sha256:0576ce5121d4c0fa8f1f7e2ff2f5236b76dff978b82a39281037e15e00ed4d52","registry_receipts":[],"evidence":{"summary":"This means only that no enforcement record matched the brand name — it does not mean the product was tested, reviewed, or cleared by FDA. 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New and untested products also have no recall records."},"html_anchor":"finding-fda-public-records-recall-search-no-match-found-as-of-jul-26-2026","report_url":"https://lookcloser.ai/p/810085819448/full#finding-fda-public-records-recall-search-no-match-found-as-of-jul-26-2026"},{"id":"keepa-exact-listing-history-this-item-belongs-to-a-catalog-variation-fam","source":"Keepa exact-listing history","class":"gap","severity":"info","weight":19,"headline":"This item belongs to a catalog variation family","detail":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.","proof":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.","identity_basis":"listing","status":"live","source_refs":["keepa_history","source_listing"],"source_url":"https://keepa.com/#!product/1-B0BYBB4HF7","scope":"exact_listing","inference_level":"gap","observed_at":"2026-07-26","presentation_tone":"gap","evidence_id":"ev-25efedd66e32","evidence_url":"https://lookcloser.ai/e/ev-25efedd66e32","content_fingerprint":"sha256:53e2c89eeca53e5134fb98914f1eba8cc826005ef64a008729419bd84262643f","registry_receipts":[],"evidence":{"summary":"The paid catalog links this exact item to a parent listing. 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These records answer who owns registrations for the brand; the separate product-to-owner or manufacturer link remains open.","proof":"USPTO returned multiple live supplement-class records for the exact brand wordmark: Lourenco, Daniel, Ghost L.L.C.. 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These records answer who owns registrations for the brand; the separate product-to-owner or manufacturer link remains open."},"html_anchor":"finding-uspto-trademark-registry-multiple-uspto-brand-owner-records-are-shown","report_url":"https://lookcloser.ai/p/810085819448/full#finding-uspto-trademark-registry-multiple-uspto-brand-owner-records-are-shown"},{"id":"keepa-exact-listing-history-180-day-review-count-history-is-on-file","source":"Keepa exact-listing history","class":"gap","severity":"info","weight":16,"headline":"180-day review-count history is on file","detail":"Exact-listing history records written-review counts from 235 on 2026-02-04 to 257 on 2026-07-20 (net +22). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.","proof":"Exact-listing history records written-review counts from 235 on 2026-02-04 to 257 on 2026-07-20 (net +22). 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This means the numbers are physically possible — it does not mean the formula was validated or the contents confirmed."},"source_refs":[{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B0BYBB4HF7","observed_at":"2026-07-26","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0BYBB4HF7","observed_at":"2026-07-26","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-26","content_fingerprint":"sha256:5df6d45b5a86ccccd8900e3a3427f1c3174d87b4b269b31aef0a1278139733d6","evidence_url":"https://lookcloser.ai/e/ev-ef7a90522785"},{"evidence_id":"ev-ce6325096040","record_id":"810085819448","gtin":"810085819448","claim_key":"finding:nih-published-research-research-context-is-available-for-the-listed-ingr","primary_source":"nih_ods_fiber","claim":"Research context is available for the listed ingredients","bucket":"unverified","looked":"LookCloser checked NIH / published research.","found":"Published sources describe how prebiotic fiber have been studied. 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This checks agreement within the photo read; it is not an independent contents test.","proof":{"detail":"27 servings × 34 g = 918 g, matching the printed net weight 918 g (NET WT. 2lb (918g)). This checks agreement within the photo read; it is not an independent contents test."},"source_refs":[{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B0BYBB4HF7","observed_at":"2026-07-26","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0BYBB4HF7","observed_at":"2026-07-26","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-26","content_fingerprint":"sha256:207c042d7fcf73fc0b3c1b1bbc35d90f9465b6847018ecbfede8a8cc652654d4","evidence_url":"https://lookcloser.ai/e/ev-923d0f7e6e07"},{"evidence_id":"ev-ffd2979dc2c0","record_id":"810085819448","gtin":"810085819448","claim_key":"finding:label-and-serving-arithmetic-public-label-filing-not-retained","primary_source":"facts_panel","claim":"Public label filing not retained","bucket":"unverified","looked":"LookCloser checked Label and serving arithmetic.","found":"We have not found a public label filing for this exact product. That is a gap in our records, not evidence that no filing exists.","proof":{"detail":"We have not found a public label filing for this exact product. That is a gap in our records, not evidence that no filing exists."},"source_refs":[{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B0BYBB4HF7","observed_at":"2026-07-26","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0BYBB4HF7","observed_at":"2026-07-26","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-26","content_fingerprint":"sha256:085b25894abcd157b185dd408bc86770cbf5b70126f9f87672d3fa5c1e1a3160","evidence_url":"https://lookcloser.ai/e/ev-ffd2979dc2c0"},{"evidence_id":"ev-53d25796ad7d","record_id":"810085819448","gtin":"810085819448","claim_key":"finding:fda-public-records-recall-search-no-match-found-as-of-jul-26-2026","primary_source":"openfda_search","claim":"Recall search: no match found (as of Jul 26, 2026)","bucket":"unverified","looked":"LookCloser checked FDA public records.","found":"This means only that no enforcement record matched the brand name — it does not mean the product was tested, reviewed, or cleared by FDA. 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New and untested products also have no recall records."},"source_refs":[{"source":"openfda_search","source_url":"https://api.fda.gov/food/enforcement.json?search=(recalling_firm:%22GHOST%22+OR+product_description:%22GHOST%22)&limit=5","observed_at":"2026-07-26","identity_basis":"search_only","scope":"product_or_brand","registry_name":"FDA enforcement","identifier":"GHOST","receipt_label":"FDA enforcement search · GHOST"}],"observed_at":"2026-07-26","content_fingerprint":"sha256:0576ce5121d4c0fa8f1f7e2ff2f5236b76dff978b82a39281037e15e00ed4d52","evidence_url":"https://lookcloser.ai/e/ev-53d25796ad7d"},{"evidence_id":"ev-e445ccceb2c6","record_id":"810085819448","gtin":"810085819448","claim_key":"finding:certification-laboratory-record-brand-holds-nsf-ansi-173-certification-b","primary_source":"nsf_search","claim":"Brand holds NSF/ANSI 173 certification (brand-level)","bucket":"unverified","looked":"LookCloser checked Certification / laboratory record.","found":"Ghost, LLC appears in NSF’s certified-products registry with 0 certified product(s), but we couldn’t confirm this exact listing is among them. Certification covers contents and contaminants — not effectiveness.","proof":{"detail":"Ghost, LLC appears in NSF’s certified-products registry with 0 certified product(s), but we couldn’t confirm this exact listing is among them. 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