“QUALITY”
Evidence →“GMP-certified” describes factory processes, not what is in the bottle. The claim does not name a certifier or public register that a shopper can check.
Exact product checked · GTIN 00810147980307Secret Element · checked Jul 22, 2026 · on sale since Dec 7, 2023🇺🇸 USPTO wordmark owner · Shabanov, Vladislav · USA; FLORIDA, USA
Quick read · Secret Element
Secret Element Sea Moss Capsules with Burdock Root
Checked against public sources between July 22 and July 24, 2026 · LookCloser does not sell or recommend supplements.
120capsules · 40 servings
Does the marketing hold up?
🇺🇸 Brand owner: Shabanov, Vladislav · individual; limited liability company, USA; FLORIDA, USA. This tells you who is behind the brand and where the trademark record points. It does not by itself identify the manufacturer.
Is the dose real?Panel read — dose not verified4 ingredients listed; no advertised amount we could confirm against them
What a serving costs$0.65per serving, at the checked price
Is it tested?No testing claim made
Who’s behind it?🇺🇸Shabanov, Vladislavindividual; limited liability company · USA; FLORIDA, USA
Is it the real thing?✓Barcode matches outside records
Trouble on record?Recall check not run yeta gap in our records, not a finding about the product
“Couldn’t verify” means we looked and found no public proof — not a mark against the product. Most supplement claims cannot be independently verified by anyone, so grey is the normal state of this industry.
1◖ partly confirmed1? couldn’t verifyno contradictions · no recalls
The label itself
What the Supplement Facts panel says
| Irish Sea Moss (Chondrus Crispus) [Whole Plant] | we could not read this line |
|---|---|
| Bladderwrack Powder (Fucus Vesiculosus) [Whole Plant] | we could not read this line |
| Burdock Powder (Arctium Lappa) [Root] | we could not read this line |
| Muira Puama Powder (Ptychopetalum olacoides) [Bark] | 2,000 mg |
Printed on the package: MADE IN USA · AMERICAN PRODUCT · VEGAN · NON GMO · MADE IN USA · GMP QUALITY PRACTICE · GLUTEN FREE · AMERICAN PRODUCT
We read 4 lines from the package photograph. It is our transcript of the label, not the manufacturer’s panel, and it may be incomplete.
Marketing claims, checked
The checks, one by one
The public sources did not settle the marketing promises on this label.
◐Partly confirmed1
Ingredient research can support context, but it is not a trial of this exact product.
?Couldn’t verify independently1
“in the USA – Manufactured in the USA using globally sourced”
Evidence →“Made in USA” can describe only final bottling. Ingredient-sourcing records were not located for this product.
We looked and found no public proof. That does not count against the product.
Quick read · 1 useful finding
What is worth knowing.
Headlines first. Open evidence only when you want the source trail.
CheckedCan you trust the review pattern?
We can see 27 of this product’s 202 reviews — the count rose between August 9, 2025 and August 19, 2026. That is too small a slice to say anything about the wider pattern.
A count that moves steadily is ordinary. A sudden burst is what deserves a closer look.
Evidence and sources
Written reviews rose from 175 to 202 between August 9, 2025 and August 19, 2026. The largest rise inside any single 30-day window was about 6, so the count moved in steps rather than in one burst.
Locked evidence record →Open the full source-linked findingWhat remains open 2
- We have not found a public label filing for this exact product.
- Barcode checksum is valid; no independent product record was found.
These are evidence gaps, not strikes against the product.
Who owns the brand wordmark?
🇺🇸
Shabanov, VladislavIndividual; Limited Liability Company · exact supplement-class mark for SECRET ELEMENT
Filed address
200 Sunny Isles Boulevard, Apt. 2-1001, Sunny Isles Beach, FLORIDA 33160, UNITED STATES
USPTO identifies the public owner or applicant behind this brand wordmark. This does not by itself identify the product manufacturer or prove where the product was made. Open USPTO source ↗
Where it sells
Price check for this exact product
Amazon
Exact UPC/GTIN match$25.97
$0.65 per labeled serving
matching UPC/GTIN · checked Aug 29, 2026
View on Amazon ↗Brand website
Official product-page candidate · UPC absent$31.00
Official shopping lead; excluded from exact price comparisons.
Secret Element Sea Moss · 1 PACK ONE TIME PURCHASE. Confirm the package UPC/GTIN before buying.
Check brand website ↗iHerb
Not confirmedNo exact listing saved
We only show a price when the seller publishes the same barcode as the bottle. We haven’t found that match here.
Search iHerb ↗Target
Not confirmedNo exact listing saved
We only show a price when the seller publishes the same barcode as the bottle. We haven’t found that match here.
Search Target ↗Walmart
Not confirmedNo exact listing saved
We only show a price when the seller publishes the same barcode as the bottle. We haven’t found that match here.
Search Walmart ↗Only one exact price was available at build time; prices change by date, seller, and promotion.
The brand-page price is shown as a shopping lead only. It is excluded from the exact-product price difference because the page does not publish this record's matching UPC/GTIN.
Reference prices only · no affiliate links · every compared seller must publish the matching UPC/GTIN.
Want the complete evidence trail?
The summary stops at product-specific facts. The full report preserves every source, calculation, limitation, and unresolved check for review or sharing.
Record built September 03, 2026. Sources: source listing observed at check time · USPTO Trademark Search · Keepa exact-listing history · NIH / published research · certification and regulator records where available. LookCloser publishes evidence and gaps; it does not advise for or against any supplement. Evidence-based corrections welcome.