{"schema":"lookcloser/record@0.2","compatible_with":["lookcloser/record@0.1"],"record_id":"811067032770","processing":{"collection_process_version":"2026-07-24.5","last_collected_at":"2026-07-27T06:24:37-0700","last_collection_event":"intake","label_reader_version":"2026-07-26.3","report_schema":"lookcloser/record@0.2","rendered_at":"2026-07-27T08:56:53-0700"},"analysis_status":"complete","processing_gaps":[],"gtin":"811067032770","listing_identifier":"B0CB4QHF3N","brand":"Viva Naturals","title":"Viva Naturals Omega 3 Fish Oil Supplement – 2500 mg High-Potency Fish Oil per Serving","listing_title":"Viva Naturals Omega 3 Fish Oil Supplement – 2500 mg High-Potency Fish Oil per Serving, Easy-to-Absorb Re-esterified Triglyceride Form, Pescatarian-Friendly DPA EPA DHA Omega 3 Supplement, 60 Softgels","identity":{"canonical_gtin":"00811067032770","source_listing_gtin":"00811067032770","listing_identifier":"B0CB4QHF3N","product_image":"https://m.media-amazon.com/images/I/71-h8H7QvTL.jpg","product_image_status":"retained","product_image_provenance":{"status":"retained","source":"source_listing","identity_basis":"exact_listing_identifier","source_url":"https://www.amazon.com/dp/B0CB4QHF3N","primary_url":"https://m.media-amazon.com/images/I/71-h8H7QvTL.jpg","image_count":8,"last_attempted":"2026-07-27T06:24:37-0700","attempts":1},"observed_at":"2026-07-27","source_confirmations":["source_listing_gtin","external_barcode_record"],"brand_consistency":{"status":"match","compatible":true,"listing_brand":"Viva Naturals","package_brand":"vivanaturals","match_method":"normalized_exact","similarity":1},"identity_rule":"exact identifiers only; 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This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product."},"html_anchor":"finding-uspto-trademark-registry-exact-trademark-owner-identified","report_url":"https://lookcloser.ai/p/811067032770/full#finding-uspto-trademark-registry-exact-trademark-owner-identified"},{"id":"barcode-gtin-record-upc-independently-corroborated","source":"Barcode / GTIN record","class":"ok","noted":false,"severity":"ok","weight":38,"headline":"UPC independently corroborated","detail":"Open Food Facts resolves 811067032770 to \"Triple-strength Omega-3 Fish Oil\" (Viva Naturals) — consistent with this listing.","proof":"Open Food Facts resolves 811067032770 to \"Triple-strength Omega-3 Fish Oil\" (Viva Naturals) — consistent with this listing.","identity_basis":"gtin","status":"live","source_refs":["barcode_search","source_listing"],"source_url":"https://world.openfoodfacts.org/product/00811067032770","scope":"exact_product","inference_level":"direct_observation","observed_at":"2026-07-27","presentation_tone":"ok","evidence_id":"ev-a2cb3d74cf2e","evidence_url":"https://lookcloser.ai/e/ev-a2cb3d74cf2e","content_fingerprint":"sha256:cc05d312aec87311d9c46e72ee82762e28b2cf1da5dd58b6b58f716a71d9a148","registry_receipts":[],"evidence":{"summary":"Open Food Facts resolves 811067032770 to \"Triple-strength Omega-3 Fish Oil\" (Viva Naturals) — consistent with this listing.","source_refs":["barcode_search","source_listing"],"source_records":[{"source":"barcode_search","source_url":"https://world.openfoodfacts.org/product/00811067032770","observed_at":"2026-07-27","identity_basis":"gtin","scope":"exact_gtin"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0CB4QHF3N","observed_at":"2026-07-27","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-27","looked":"LookCloser checked Barcode / GTIN record.","found":"Open Food Facts resolves 811067032770 to \"Triple-strength Omega-3 Fish Oil\" (Viva Naturals) — consistent with this listing."},"html_anchor":"finding-barcode-gtin-record-upc-independently-corroborated","report_url":"https://lookcloser.ai/p/811067032770/full#finding-barcode-gtin-record-upc-independently-corroborated"},{"id":"label-and-serving-arithmetic-multi-ingredient-formula-panel-read-serving","source":"Label and serving arithmetic","class":"gap","noted":false,"severity":"info","weight":22,"headline":"Multi-ingredient formula — panel read, serving weight unknown","detail":"We read the full Supplement Facts panel from the listing-image panel (below), but the label doesn’t state a serving weight, so the arithmetic can’t run. A gap in the label’s information, not evidence of a problem.","proof":"We read the full Supplement Facts panel from the listing-image panel (below), but the label doesn’t state a serving weight, so the arithmetic can’t run. A gap in the label’s information, not evidence of a problem.","identity_basis":"listing","status":"live","source_refs":["facts_panel","source_listing"],"source_url":"https://www.amazon.com/dp/B0CB4QHF3N","scope":"exact_listing","inference_level":"gap","observed_at":"2026-07-27","presentation_tone":"gap","evidence_id":"ev-cce9333f287b","evidence_url":"https://lookcloser.ai/e/ev-cce9333f287b","content_fingerprint":"sha256:599e1e70d4b9738ebd7e7c8ef67c59477cea8277de3312f0653e52f754c3714e","registry_receipts":[],"evidence":{"summary":"We read the full Supplement Facts panel from the listing-image panel (below), but the label doesn’t state a serving weight, so the arithmetic can’t run. 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A gap in the label’s information, not evidence of a problem."},"html_anchor":"finding-label-and-serving-arithmetic-multi-ingredient-formula-panel-read-serving","report_url":"https://lookcloser.ai/p/811067032770/full#finding-label-and-serving-arithmetic-multi-ingredient-formula-panel-read-serving"},{"id":"nih-published-research-research-context-is-available-for-the-listed-ingr","source":"NIH / published research","class":"gap","noted":false,"severity":"info","weight":22,"headline":"Research context is available for the listed ingredients","detail":"Published sources describe how omega-3 have been studied. This is ingredient context only; the record does not establish that this product delivers the studied dose or outcome. Sources: NIH ODS — Omega-3 Fatty Acids fact sheet, PubMed dose-response trial.","proof":"Published sources describe how omega-3 have been studied. This is ingredient context only; the record does not establish that this product delivers the studied dose or outcome. 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This is ingredient context only; the record does not establish that this product delivers the studied dose or outcome. Sources: NIH ODS — Omega-3 Fatty Acids fact sheet, PubMed dose-response trial."},"html_anchor":"finding-nih-published-research-research-context-is-available-for-the-listed-ingr","report_url":"https://lookcloser.ai/p/811067032770/full#finding-nih-published-research-research-context-is-available-for-the-listed-ingr"},{"id":"label-and-serving-arithmetic-public-label-filing-not-retained","source":"Label and serving arithmetic","class":"gap","noted":false,"severity":"info","weight":19,"headline":"Public label filing not retained","detail":"We have not found a public label filing for this exact product. That is a gap in our records, not evidence that no filing exists.","proof":"We have not found a public label filing for this exact product. That is a gap in our records, not evidence that no filing exists.","identity_basis":"listing","status":"live","source_refs":["facts_panel","source_listing"],"source_url":"https://www.amazon.com/dp/B0CB4QHF3N","scope":"exact_listing","inference_level":"gap","observed_at":"2026-07-27","presentation_tone":"gap","evidence_id":"ev-788e41176add","evidence_url":"https://lookcloser.ai/e/ev-788e41176add","content_fingerprint":"sha256:ff43e34c071d7cba1f11428cb3ce16f1f1391a0acf5a8caa24ed338e6e935fdb","registry_receipts":[],"evidence":{"summary":"We have not found a public label filing for this exact product. 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Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.","identity_basis":"listing","status":"live","source_refs":["keepa_history","source_listing"],"source_url":"https://keepa.com/#!product/1-B0CB4QHF3N","scope":"exact_listing","inference_level":"gap","observed_at":"2026-07-27","presentation_tone":"gap","evidence_id":"ev-492c5e590221","evidence_url":"https://lookcloser.ai/e/ev-492c5e590221","content_fingerprint":"sha256:4a44d9c366b4f44b8e4f17a14492e11fe24ea89ebcce4aa0ca5409603793f63e","registry_receipts":[],"evidence":{"summary":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.","source_refs":["keepa_history","source_listing"],"source_records":[{"source":"keepa_history","source_url":"https://keepa.com/#!product/1-B0CB4QHF3N","observed_at":"2026-07-27","identity_basis":"exact_listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0CB4QHF3N","observed_at":"2026-07-27","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-27","looked":"LookCloser checked Keepa exact-listing history.","found":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant."},"html_anchor":"finding-keepa-exact-listing-history-this-item-belongs-to-a-catalog-variation-fam","report_url":"https://lookcloser.ai/p/811067032770/full#finding-keepa-exact-listing-history-this-item-belongs-to-a-catalog-variation-fam"},{"id":"keepa-exact-listing-history-180-day-review-count-history-is-on-file","source":"Keepa exact-listing history","class":"gap","noted":false,"severity":"info","weight":16,"headline":"180-day review-count history is on file","detail":"Exact-listing history records written-review counts from 60 on 2025-06-27 to 114 on 2026-07-14 (net +54). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.","proof":"Exact-listing history records written-review counts from 60 on 2025-06-27 to 114 on 2026-07-14 (net +54). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.","identity_basis":"listing","status":"live","source_refs":["keepa_history","source_listing"],"source_url":"https://keepa.com/#!product/1-B0CB4QHF3N","scope":"exact_listing","inference_level":"gap","observed_at":"2026-07-27","presentation_tone":"gap","evidence_id":"ev-f0c88676a92f","evidence_url":"https://lookcloser.ai/e/ev-f0c88676a92f","content_fingerprint":"sha256:436cb25cfbac779ff4f0734230bc1084ea009588aa607d488c8355ae697ade37","registry_receipts":[],"evidence":{"summary":"Exact-listing history records written-review counts from 60 on 2025-06-27 to 114 on 2026-07-14 (net +54). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.","source_refs":["keepa_history","source_listing"],"source_records":[{"source":"keepa_history","source_url":"https://keepa.com/#!product/1-B0CB4QHF3N","observed_at":"2026-07-27","identity_basis":"exact_listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0CB4QHF3N","observed_at":"2026-07-27","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-27","looked":"LookCloser checked Keepa exact-listing history.","found":"Exact-listing history records written-review counts from 60 on 2025-06-27 to 114 on 2026-07-14 (net +54). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic."},"html_anchor":"finding-keepa-exact-listing-history-180-day-review-count-history-is-on-file","report_url":"https://lookcloser.ai/p/811067032770/full#finding-keepa-exact-listing-history-180-day-review-count-history-is-on-file"}],"evidence_records":[{"evidence_id":"ev-9bc10aaf3313","record_id":"811067032770","gtin":"811067032770","claim_key":"finding:uspto-trademark-registry-exact-trademark-owner-identified","primary_source":"uspto_search","claim":"Exact trademark owner identified","bucket":"checks_out","looked":"LookCloser checked USPTO trademark registry.","found":"USPTO lists Viva Naturals Inc. (CORPORATION) in CANADA for the exact brand wordmark. This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product.","proof":{"detail":"USPTO lists Viva Naturals Inc. (CORPORATION) in CANADA for the exact brand wordmark. This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product."},"source_refs":[{"source":"uspto_search","source_url":"https://tsdr.uspto.gov/#caseNumber=87356045&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","observed_at":"2026-07-27","identity_basis":"exact_wordmark_and_supplement_goods","scope":"brand","registry_name":"USPTO","identifier":"Registration 7245302","receipt_label":"USPTO · Registration 7245302"}],"observed_at":"2026-07-27","content_fingerprint":"sha256:38ef85b8040c45ae6e77dfb23d5fd34b22d60041b73e6ce4a62f981eb3894d28","evidence_url":"https://lookcloser.ai/e/ev-9bc10aaf3313"},{"evidence_id":"ev-a2cb3d74cf2e","record_id":"811067032770","gtin":"811067032770","claim_key":"finding:barcode-gtin-record-upc-independently-corroborated","primary_source":"barcode_search","claim":"UPC independently corroborated","bucket":"checks_out","looked":"LookCloser checked Barcode / GTIN record.","found":"Open Food Facts resolves 811067032770 to \"Triple-strength Omega-3 Fish Oil\" (Viva Naturals) — consistent with this listing.","proof":{"detail":"Open Food Facts resolves 811067032770 to \"Triple-strength Omega-3 Fish Oil\" (Viva Naturals) — consistent with this listing."},"source_refs":[{"source":"barcode_search","source_url":"https://world.openfoodfacts.org/product/00811067032770","observed_at":"2026-07-27","identity_basis":"gtin","scope":"exact_gtin"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0CB4QHF3N","observed_at":"2026-07-27","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-27","content_fingerprint":"sha256:cc05d312aec87311d9c46e72ee82762e28b2cf1da5dd58b6b58f716a71d9a148","evidence_url":"https://lookcloser.ai/e/ev-a2cb3d74cf2e"},{"evidence_id":"ev-65a43c04dd18","record_id":"811067032770","gtin":"811067032770","claim_key":"finding:nih-published-research-each-ingredient-s-amount-is-disclosed","primary_source":"nih_ods_omega-3","claim":"Each ingredient’s amount is disclosed","bucket":"checks_out","looked":"LookCloser checked NIH / published research.","found":"The panel gives a per-ingredient amount rather than hiding quantities inside a proprietary blend, so each one can be compared to published research.","proof":{"detail":"The panel gives a per-ingredient amount rather than hiding quantities inside a proprietary blend, so each one can be compared to published research."},"source_refs":[{"source":"nih_ods_omega-3","source_url":"https://ods.od.nih.gov/factsheets/Omega3FattyAcids-HealthProfessional/","observed_at":"2026-07-27","identity_basis":"named_ingredient","scope":"ingredient","registry_name":"NIH ODS","identifier":"omega-3 (EPA + DHA)","receipt_label":"NIH ODS — Omega-3 Fatty Acids fact sheet"},{"source":"pubmed_omega-3","source_url":"https://pubmed.ncbi.nlm.nih.gov/24252845/","observed_at":"2026-07-27","identity_basis":"named_ingredient","scope":"ingredient"}],"observed_at":"2026-07-27","content_fingerprint":"sha256:45c0e37d196e1da53b68619fd63ca6229e477561ddeacac36b7db483e16ee13a","evidence_url":"https://lookcloser.ai/e/ev-65a43c04dd18"},{"evidence_id":"ev-d8cdff585a84","record_id":"811067032770","gtin":"811067032770","claim_key":"finding:fda-public-records-recall-search-no-match-found-as-of-jul-27-2026","primary_source":"openfda_search","claim":"Recall search: no match found (as of Jul 27, 2026)","bucket":"unverified","looked":"LookCloser checked FDA public records.","found":"This means only that no enforcement record matched the brand name — it does not mean the product was tested, reviewed, or cleared by FDA. New and untested products also have no recall records.","proof":{"detail":"This means only that no enforcement record matched the brand name — it does not mean the product was tested, reviewed, or cleared by FDA. New and untested products also have no recall records."},"source_refs":[{"source":"openfda_search","source_url":"https://api.fda.gov/food/enforcement.json?search=(recalling_firm:%22Viva+Naturals%22+OR+product_description:%22Viva+Naturals%22)&limit=5","observed_at":"2026-07-27","identity_basis":"search_only","scope":"product_or_brand","registry_name":"FDA enforcement","identifier":"Viva Naturals","receipt_label":"FDA enforcement search · Viva Naturals"}],"observed_at":"2026-07-27","content_fingerprint":"sha256:32f8e07c89ce937c6e1b322b80c7ba2005e308f8730a1fec324736d49bd58aed","evidence_url":"https://lookcloser.ai/e/ev-d8cdff585a84"},{"evidence_id":"ev-cce9333f287b","record_id":"811067032770","gtin":"811067032770","claim_key":"finding:label-and-serving-arithmetic-multi-ingredient-formula-panel-read-serving","primary_source":"facts_panel","claim":"Multi-ingredient formula — panel read, serving weight unknown","bucket":"unverified","looked":"LookCloser checked Label and serving arithmetic.","found":"We read the full Supplement Facts panel from the listing-image panel (below), but the label doesn’t state a serving weight, so the arithmetic can’t run. A gap in the label’s information, not evidence of a problem.","proof":{"detail":"We read the full Supplement Facts panel from the listing-image panel (below), but the label doesn’t state a serving weight, so the arithmetic can’t run. A gap in the label’s information, not evidence of a problem."},"source_refs":[{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B0CB4QHF3N","observed_at":"2026-07-27","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0CB4QHF3N","observed_at":"2026-07-27","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-27","content_fingerprint":"sha256:599e1e70d4b9738ebd7e7c8ef67c59477cea8277de3312f0653e52f754c3714e","evidence_url":"https://lookcloser.ai/e/ev-cce9333f287b"},{"evidence_id":"ev-788e41176add","record_id":"811067032770","gtin":"811067032770","claim_key":"finding:label-and-serving-arithmetic-public-label-filing-not-retained","primary_source":"facts_panel","claim":"Public label filing not retained","bucket":"unverified","looked":"LookCloser checked Label and serving arithmetic.","found":"We have not found a public label filing for this exact product. That is a gap in our records, not evidence that no filing exists.","proof":{"detail":"We have not found a public label filing for this exact product. That is a gap in our records, not evidence that no filing exists."},"source_refs":[{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B0CB4QHF3N","observed_at":"2026-07-27","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0CB4QHF3N","observed_at":"2026-07-27","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-27","content_fingerprint":"sha256:ff43e34c071d7cba1f11428cb3ce16f1f1391a0acf5a8caa24ed338e6e935fdb","evidence_url":"https://lookcloser.ai/e/ev-788e41176add"},{"evidence_id":"ev-f0c88676a92f","record_id":"811067032770","gtin":"811067032770","claim_key":"finding:keepa-exact-listing-history-180-day-review-count-history-is-on-file","primary_source":"keepa_history","claim":"180-day review-count history is on file","bucket":"unverified","looked":"LookCloser checked Keepa exact-listing history.","found":"Exact-listing history records written-review counts from 60 on 2025-06-27 to 114 on 2026-07-14 (net +54). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.","proof":{"detail":"Exact-listing history records written-review counts from 60 on 2025-06-27 to 114 on 2026-07-14 (net +54). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic."},"source_refs":[{"source":"keepa_history","source_url":"https://keepa.com/#!product/1-B0CB4QHF3N","observed_at":"2026-07-27","identity_basis":"exact_listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0CB4QHF3N","observed_at":"2026-07-27","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-27","content_fingerprint":"sha256:436cb25cfbac779ff4f0734230bc1084ea009588aa607d488c8355ae697ade37","evidence_url":"https://lookcloser.ai/e/ev-f0c88676a92f"},{"evidence_id":"ev-492c5e590221","record_id":"811067032770","gtin":"811067032770","claim_key":"finding:keepa-exact-listing-history-this-item-belongs-to-a-catalog-variation-fam","primary_source":"keepa_history","claim":"This item belongs to a catalog variation family","bucket":"unverified","looked":"LookCloser checked Keepa exact-listing history.","found":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.","proof":{"detail":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant."},"source_refs":[{"source":"keepa_history","source_url":"https://keepa.com/#!product/1-B0CB4QHF3N","observed_at":"2026-07-27","identity_basis":"exact_listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0CB4QHF3N","observed_at":"2026-07-27","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-27","content_fingerprint":"sha256:4a44d9c366b4f44b8e4f17a14492e11fe24ea89ebcce4aa0ca5409603793f63e","evidence_url":"https://lookcloser.ai/e/ev-492c5e590221"},{"evidence_id":"ev-977e6d26278d","record_id":"811067032770","gtin":"811067032770","claim_key":"finding:dose_vs_research","primary_source":"nih_ods_omega-3","claim":"EPA + DHA dose is above one studied range","bucket":"unverified","looked":"LookCloser checked NIH / published research.","found":"The panel declares 2,070 mg EPA + DHA per serving (2 Softgels). 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Sources: NIH ODS — Omega-3 Fatty Acids fact sheet, PubMed dose-response trial."},"source_refs":[{"source":"nih_ods_omega-3","source_url":"https://ods.od.nih.gov/factsheets/Omega3FattyAcids-HealthProfessional/","observed_at":"2026-07-27","identity_basis":"named_ingredient","scope":"ingredient","registry_name":"NIH ODS","identifier":"omega-3 (EPA + DHA)","receipt_label":"NIH ODS — Omega-3 Fatty Acids fact sheet"},{"source":"pubmed_omega-3","source_url":"https://pubmed.ncbi.nlm.nih.gov/24252845/","observed_at":"2026-07-27","identity_basis":"named_ingredient","scope":"ingredient"}],"observed_at":"2026-07-27","content_fingerprint":"sha256:703438900abf35e72314af3dde9a7e703a1bc04095cfa8a17f7ae74a497974b2","evidence_url":"https://lookcloser.ai/e/ev-58fa3d913152"},{"evidence_id":"ev-b6911b349bf7","record_id":"811067032770","gtin":"811067032770","claim_key":"claim:efficacy","primary_source":"source_listing","claim":"“for HEART, BRAIN, SKIN & EYE HEALTH* - Science has shown that not only do the omega-3s in fish oil offer cardiovascular support for men and women,…”","bucket":"partly","looked":"whether the ingredient doses on the label match the doses used in published research","found":"The panel declares 2,070 mg EPA + DHA per serving (2 Softgels). 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