full reportFull record · 813006016995 · back to the summary
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What this is. We compare what a listing claims against what public records show — label arithmetic, barcode registries, NIH’s label catalog, FDA enforcement data, certification registries, and published research. Every statement below traces to one of those.
What the states mean. Confirmed = an outside source agrees. Contradicted = an outside source disagrees. Caution = something needs explaining. No data = we looked and found nothing — a gap, not a strike.
What it is not. A clean record is not an endorsement and never proof a product works. A thin record is not an accusation. We publish evidence and gaps; the conclusion is yours. Nothing here is medical advice.
Something wrong? Every figure is meant to be checkable — sources are named and linked. Send a correction and we’ll fix the record.
The listing-image panel publishes an amount for each of its 1 listed row. That supports ingredient-by-ingredient review; it does not verify the contents.
| Panel row | Amount | %DV | What to notice |
|---|---|---|---|
| Vitamin D3 | 125 mcg 625% | — |
FDA rules (21 CFR 101.36) require the amount of each dietary ingredient per serving unless hidden in a listed “proprietary blend” (legal, but a transparency yellow flag). A label stating no amount at all is non-compliant — a checkable red flag. This panel states amounts; the open question is whether those listed amounts are independently verified and how they compare with relevant research.
vision:google/gemini-2.5-flash Amounts are shown as listed panel data, not independently lab-tested contents.
Every check we ran
Confirmed evidence
These checks found support in the public record. They confirm specific facts, not the product as a whole.
USPTO lists Domain Technologies, LLC (LIMITED LIABILITY COMPANY) in FLORIDA, USA for the exact brand wordmark. This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product.
Documented concerns
These are documented contradictions or claims that need more evidence. They are separate from missing data.
No contradictions or product-specific cautions were found at this check depth.
Unresolved public record
We looked for these signals but could not settle them from public sources. A gap is not a strike.
The current image extraction saved 1 ingredient name(s) but no usable amounts. This is a LookCloser processing gap, not evidence that the brand withheld the numbers; dose arithmetic is withheld until the panel is re-read.
This recall is not about the product on this page. Mercola Group recalled a different product on April 29, 2014. FDA has since closed that case. The recalled item was “Organic Cocoa Cassava bars, 1.59 oz (45 g), individually packaged in foil pouches and sold under the Dr. Mercola brand. Sold at retail locations in display cases containing 12 bars”. FDA recorded the reason as “This voluntary recall has been initiated because the Dr. Mercola Organic Cocoa Cassava bars may contain undeclared milk protein”. Verify at FDA’s recall database.
We have not found a public label filing for this exact product. That is a gap in our records, not evidence that no filing exists.
The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.
Exact-listing history records written-review counts from 57 on 2025-08-19 to 59 on 2026-06-23 (net +2). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.
Open Food Facts resolves 813006016995 to "" (brand not supplied), but that record lacks enough exact brand/product detail to confirm or contradict this listing.
The package says distributed by: NHP, 125 SW 3rd Place Cape Coral, FL 33991 USA. USPTO names Domain Technologies, LLC as the exact wordmark owner. That can be a normal distributor, manufacturer, or licensing relationship; the saved records do not establish the relationship.
What to ask and check
Ask the brand or seller
Is this label filed with NIH’s Dietary Supplement Label Database (DSLD)?
Filing is voluntary, so absence proves nothing — but a filed label puts the full ingredient table on public record where anyone can read it.
Were the endorsing professionals compensated, and what exactly did they review?
An endorsement can be genuine and still not mean the product was tested. Ask whether they reviewed the formula, the manufacturing, or only the marketing.
Most brands and sellers publish a contact route. A clear answer adds evidence to the record; no answer leaves the question open.
Check for yourself — no one’s permission needed
Compare the panel on the bottle in your hand to the one shown in this record.
Ours was read from listing photos and can contain reading errors. The physical label is the source of truth — if they disagree, tell us and we’ll correct the record.
Scan the barcode on the package and confirm it reads 813006016995.
A mismatch between the barcode on the box and the one on the listing is worth pausing over — it can indicate a different variant, a repack, or a counterfeit.
Check the lot number and expiry on the bottle against any COA you’re given.
A certificate that doesn’t name your lot doesn’t describe what you’re holding.
These are the open questions on this specific record — not a warning about the product, and not a suggestion to buy or avoid it. Getting them answered is how you decide for yourself.
What the listing promises — claim by claim
| Claim | Status | What we found |
|---|---|---|
| Professional-endorsement claim “…Mercola’s commitment to providing high-quality, physician-formulated supplements…” | Marketing credential We looked for: who the professionals are, whether they were compensated, and what the endorsement covers | A professional endorsement is a marketing credential, not clinical evidence. Public sources don’t establish who was consulted, whether they were paid, or what specifically they reviewed. |
| Benefit claim “…Mercola Liposomal Vitamin D3 - Supports Heart, Bone & Immune Health - 5,000 IU Per Serving - Non-GMO, Soy Free & Gluten Free - 30 Capsules (30 Servings)…” | Not checked yet We looked for: whether the ingredient doses on the label match the doses used in published research | Ingredient-level evidence for this formula isn’t in our knowledge base yet. Recorded as not checked yet — not as a negative. |
“No evidence located” does not mean a claim is false — it means the seller has not put evidence proportionate to the claim on the public record, and we could not find any. Absence of proof is not proof of absence.
Verifiability profile — 3 of 6 public signals
What this listing gives the public to check. Publishing these signals doesn't prove quality — but withholding them means claims can only be taken on faith.
Identity
| UPC (barcode) — also our record ID | 813006016995 — via source listing UPC |
| Brand | Dr. Mercola |
| Source listing identifier | B00I3CNYQE |
| Retailer listing title | Dr. Mercola Liposomal Vitamin D3 - Supports Heart, Bone & Immune Healt… show full titleDr. Mercola Liposomal Vitamin D3 - Supports Heart, Bone & Immune Health - 5,000 IU Per Serving - Non-GMO, Soy Free & Gluten Free - 30 Capsules (30 Servings) |
| USPTO brand owner | Domain Technologies, LLC · LIMITED LIABILITY COMPANY · FLORIDA, USA |
| Owner filed address | 125 SW 3RD PLACE, Suite 205, Cape Coral, Florida 33991, UNITED STATES |
From the label (photo-read)
| Serving size | 1 Capsule |
| Servings per container | 30 |
| Pack statement | 30 Capsules |
| Badges printed on pack | CONTENT CERTIFIED, NSF, Dietary Supplement, CONTENTS CERTIFIED NSF, CONTENTS CERTIFIED |
Supplement Facts panel (photo-read):
| Ingredient | Amount per serving | Reading confidence |
|---|---|---|
| Vitamin D3 | 125 mcg 625% | High clearly legible in the photo |
Claims printed on the packaging:
“5,000 IU Per Capsule” · “Providing quality products since 2001.” · “IMMUNE” · “SUPPORT*” · “BONE & JOINT” · “LIPOSOMAL” · “Powerful antioxidant that provides support for your body's systems*” · “Formulated for enhanced bioavailability”
Read by a vision model from 7 listing photos — verbatim extraction; OCR errors possible. Spot a mistake? It will be corrected on review.
Where it sells
| Seller | Price |
|---|---|
| Retailer listing ↗ | $16.97 checked Jul 27, 2026 — varies by variant/session; price history pending |
Reference links for identification only — LookCloser has no affiliate relationships and earns nothing from any link on this page.
Ingredient science
No knowledge-base entry yet for this formula's active ingredients — entries are added as the KB grows. Absence of a science card is a coverage gap, not a judgment.
Ingredient science — NIH references
Vitamin D — NIH ODS · MedlinePlus · PubMed (26,500) · UL 100 mcg (adults; 100 mcg = 4,000 IU)
Reference data from the NIH Office of Dietary Supplements, IOM Dietary Reference Intakes, and PubMed. A Tolerable Upper Intake Level is a documented reference figure, not a safety verdict — both the listed amount and the reference are shown for your own judgment. LookCloser gives no medical advice.
Record 813006016995 · built July 27, 2026 · lookcloser.ai · corrections@lookcloser.ai