{"schema":"lookcloser/record@0.2","compatible_with":["lookcloser/record@0.1"],"record_id":"817053024026","processing":{"collection_process_version":"2026-07-24.5","last_collected_at":"2026-07-27T01:11:33-0700","last_collection_event":"intake","label_reader_version":"2026-07-26.3","report_schema":"lookcloser/record@0.2","rendered_at":"2026-07-27T02:37:17-0700"},"analysis_status":"complete","processing_gaps":[],"gtin":"817053024026","listing_identifier":"B0CTR11676","brand":"SmartyPants","title":"SmartyPants Kids Fiber & Veggies: Prebiotic Fiber Gummies for Kids","listing_title":"SmartyPants Kids Fiber & Veggies: Prebiotic Fiber Gummies for Kids, Fiber Supplement with Inulin, Organic Green Veggie Blend, Vegan, Gluten Free, Mixed Berry Flavor, 60 Count (30 Day Supply)","identity":{"canonical_gtin":"00817053024026","source_listing_gtin":"00817053024026","listing_identifier":"B0CTR11676","product_image":"https://m.media-amazon.com/images/I/71r6cxfOxtL.jpg","product_image_status":"retained","product_image_provenance":{"status":"retained","source":"source_listing","identity_basis":"exact_listing_identifier","source_url":"https://www.amazon.com/dp/B0CTR11676","primary_url":"https://m.media-amazon.com/images/I/71r6cxfOxtL.jpg","image_count":8,"last_attempted":"2026-07-27T01:11:33-0700","attempts":1},"observed_at":"2026-07-27","source_confirmations":["source_listing_gtin","external_barcode_record"],"brand_consistency":{"status":"match","compatible":true,"listing_brand":"SmartyPants","package_brand":"SMARTY PANTS","match_method":"normalized_exact","similarity":1},"identity_rule":"exact identifiers only; related products are never substituted"},"trademark_owner":{"name":"SmartyPants, LLC","entity":"LIMITED LIABILITY COMPANY; CORPORATION","country":"DELAWARE, USA","address_filed":"DELAWARE, USA) DBA SmartyPants Healthy Minds, LLC; 827 Marco Place, Venice, CALIFORNIA 90291, UNITED STATES","address_public":"CALIFORNIA 90291, UNITED STATES; CALIFORNIA 90292, UNITED STATES","serial_number":"77906521","registration_number":"4026710","wordmark":"SMARTYPANTS","status_description":"REGISTERED AND RENEWED","filed_date":"2010-01-06T00:00:00","first_use_commerce_date":"2010-06-24","registration_date":"2011-09-13","assignment_recorded":true,"goods_services":["IC 005: Vitamins and nutritional supplements.","IC 044: Providing an Internet website featuring news and information in the field of children's health."],"source":"USPTO Trademark Search","source_url":"https://tsdr.uspto.gov/#caseNumber=77906521&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","identity_basis":"exact_wordmark_and_supplement_goods"},"trademark_owner_candidates":[],"trademark_owner_status":"found","product_manufacturer_link":"not_established","label_responsible_parties":[],"identity_nodes":[{"role":"trademark_owner","name":"SmartyPants, LLC","country":"DELAWARE, USA","address":"DELAWARE, USA) DBA SmartyPants Healthy Minds, LLC; 827 Marco Place, Venice, CALIFORNIA 90291, UNITED STATES","source_ref":"uspto_search","identity_basis":"exact_wordmark_supplement_class"}],"seller_of_record":null,"seller_of_record_status":"not_collected_founder_gated","consumer_view":{"template":"claim_question","kicker":"The useful read","headline":"FDA recall appears in this brand's history","deck":"An exact-product recall is a direct signal. A different product from the same firm is company context, not a strike against this item.","display_mode":"single_home_per_finding","finding_ids":["fda-public-records-fda-recall-appears-in-this-brand-s-history","label-and-serving-arithmetic-ingredient-amounts-are-hidden-inside-a-blen","certification-laboratory-record-testing-claimed-documentation-not-found","barcode-gtin-record-upc-independently-corroborated","nih-published-research-research-context-is-available-for-the-listed-ingr","uspto-trademark-registry-exact-trademark-owner-identified","review_velocity_gradual"],"point_finding_ids":["fda-public-records-fda-recall-appears-in-this-brand-s-history","label-and-serving-arithmetic-ingredient-amounts-are-hidden-inside-a-blen","certification-laboratory-record-testing-claimed-documentation-not-found"],"cards":[{"finding_id":"fda-public-records-fda-recall-appears-in-this-brand-s-history","card_type":"fda_recall","question":"safety","tone":"warn","weight":96,"headline":"FDA recall appears in this brand's history","evidence":"This recall is not about the product on this page. Smartypants Vitamins recalled a different product on November 13, 2018. FDA has since closed that case. The recalled item was “Smartypants Kids Complete, Non GMO Multi and omega 3's vitamin D3 for bones, vitamin B12 for Energy…”","so_what":"An exact-product recall is a direct signal. A different product from the same firm is company context, not a strike against this item.","source":"FDA public records","source_links":[],"registry_receipts":[{"source":"openfda_search","url":"https://api.fda.gov/food/enforcement.json?search=(recalling_firm:%22SmartyPants%22+OR+product_description:%22SmartyPants%22)&limit=5","label":"FDA enforcement search · SmartyPants","registry_name":"FDA enforcement","standard":null,"identifier":"SmartyPants"}],"evidence_id":"ev-a0ad73f62fb5","evidence_url":"https://lookcloser.ai/e/ev-a0ad73f62fb5","presentation_home":"finding_catalog"},{"finding_id":"label-and-serving-arithmetic-ingredient-amounts-are-hidden-inside-a-blen","card_type":"labeling_compliance","question":"label","tone":"warn","weight":80,"headline":"Ingredient amounts are hidden inside a blend","evidence":"The panel lists “Organic Greens Blend” as a combined amount. A blend total can’t tell you whether any single ingredient reaches a dose used in research.","so_what":"A blend total may be legal, but it prevents you from knowing whether any individual ingredient reaches a meaningful amount.","source":"Label and serving arithmetic","source_links":[],"registry_receipts":[],"evidence_id":"ev-660f85651caf","evidence_url":"https://lookcloser.ai/e/ev-660f85651caf","presentation_home":"finding_catalog"},{"finding_id":"certification-laboratory-record-testing-claimed-documentation-not-found","card_type":"testing_claimed_no_lab","question":"safety","tone":"warn","weight":80,"headline":"The observed listing says it is tested, but names no lab or certifier.","evidence":"The observed listing claims third-party testing without naming a lab or certifier. No product-bound report is retained, so the claim cannot be verified as stated. Under NSF/ANSI 173, NSF lists SmartyPants, Inc. …","so_what":"A testing badge without an issuer or report is a marketing claim, not evidence. Ask for the lab name and lot-specific report.","source":"Certification / laboratory record","source_links":[{"label":"Observed listing claim","url":"https://www.amazon.com/dp/B0CTR11676","role":"claim surface"},{"label":"NSF/ANSI 173 registry","url":"https://info.nsf.org/Certified/dietary/Listings.asp?CompanyName=smartypants&","role":"exact product · Kids Digestive Fiber & Veggies"}],"registry_receipts":[{"source":"nsf_search","url":"https://info.nsf.org/Certified/dietary/Listings.asp?CompanyName=smartypants&","label":"NSF/ANSI 173 · Kids Digestive Fiber & Veggies","registry_name":"NSF","standard":"NSF/ANSI 173","identifier":"Kids Digestive Fiber & Veggies"}],"evidence_id":"ev-4755fac8c14b","evidence_url":"https://lookcloser.ai/e/ev-4755fac8c14b","presentation_home":"claim_scorecard"},{"finding_id":"barcode-gtin-record-upc-independently-corroborated","card_type":"upc_corroborated","question":"owner","tone":"ok","weight":48,"headline":"The barcode identity checks out · 817053024026.","evidence":"UPCitemdb resolves 817053024026 to \"SmartyPants Kids Fiber & Veggies Gummies for Digestive Health, Mixed Berry - 60c\" (SmartyPants) — consistent with this listing.","so_what":"The barcode matches, so we are checking the right product rather than a look-alike.","source":"Barcode / GTIN record","source_links":[],"registry_receipts":[],"evidence_id":"ev-90bf4f319952","evidence_url":"https://lookcloser.ai/e/ev-90bf4f319952","presentation_home":"finding_catalog"},{"finding_id":"nih-published-research-research-context-is-available-for-the-listed-ingr","card_type":"research_available","question":"goals","tone":"neutral","weight":44,"headline":"Research links are available for prebiotic fiber, multivitamin / greens blend.","evidence":"Published sources describe how prebiotic fiber, multivitamin / greens blend have been studied. This is ingredient context only; the record does not establish that this product delivers the studied dose or outcome. …","so_what":"Use the linked research to check whether the ingredient and outcome you care about are actually connected. Ingredient evidence does not verify this product.","source":"NIH / published research","source_links":[{"label":"NIH ODS — Fiber overview (MVMS context)","url":"https://ods.od.nih.gov/factsheets/list-all/","role":"prebiotic fiber (inulin-type) context · not product evidence"},{"label":"PubMed search: inulin prebiotic randomized trial","url":"https://pubmed.ncbi.nlm.nih.gov/?term=inulin+prebiotic+randomized+trial","role":"prebiotic fiber (inulin-type) context · not product evidence"},{"label":"NIH ODS — Multivitamin/mineral supplements fact sheet","url":"https://ods.od.nih.gov/factsheets/MVMS-HealthProfessional/","role":"multivitamin / greens blend context · not product evidence"},{"label":"PubMed search: multivitamin supplementation outcomes","url":"https://pubmed.ncbi.nlm.nih.gov/?term=multivitamin+supplementation+health+outcomes","role":"multivitamin / greens blend context · not product evidence"}],"registry_receipts":[{"source":"nih_ods_fiber","url":"https://ods.od.nih.gov/factsheets/list-all/","label":"NIH ODS — Fiber overview (MVMS context)","registry_name":"NIH ODS","standard":null,"identifier":"prebiotic fiber (inulin-type)"},{"source":"nih_ods_multivitamin","url":"https://ods.od.nih.gov/factsheets/MVMS-HealthProfessional/","label":"NIH ODS — Multivitamin/mineral supplements fact sheet","registry_name":"NIH ODS","standard":null,"identifier":"multivitamin / greens blend"}],"evidence_id":"ev-0e68841bec89","evidence_url":"https://lookcloser.ai/e/ev-0e68841bec89","presentation_home":"research_section"},{"finding_id":"uspto-trademark-registry-exact-trademark-owner-identified","card_type":"owner_identified","question":"owner","tone":"neutral","weight":38,"headline":"🇺🇸 Brand owner: SmartyPants, LLC · limited liability company; corporation, DELAWARE, USA","evidence":"USPTO lists SmartyPants, LLC (LIMITED LIABILITY COMPANY; CORPORATION) in DELAWARE, USA for the exact brand wordmark. This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product.","so_what":"This tells you who is behind the brand and where the trademark record points. It does not by itself identify the manufacturer.","source":"USPTO trademark registry","source_links":[],"registry_receipts":[{"source":"uspto_search","url":"https://tsdr.uspto.gov/#caseNumber=77906521&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","label":"USPTO · Registration 4026710","registry_name":"USPTO","standard":null,"identifier":"Registration 4026710"}],"evidence_id":"ev-289cd2f1ce2a","evidence_url":"https://lookcloser.ai/e/ev-289cd2f1ce2a","presentation_home":"ownership_section"},{"finding_id":"review_velocity_gradual","card_type":"review_velocity","question":"reviews","tone":"ok","weight":28,"headline":"Reviews rose from 82 to 135 between July 2, 2025 and July 16, 2026 — no sudden jump.","evidence":"Written reviews rose from 82 to 135 between July 2, 2025 and July 16, 2026. The largest rise inside any single 30-day window was about 15, so the count moved in steps rather than in one burst.","so_what":"A count that moves steadily is ordinary. A sudden burst is what deserves a closer look.","source":"keepa","source_links":[{"label":"Keepa exact-listing history","url":"https://keepa.com/#!product/1-B0CTR11676","role":"dated count history · exact listing"}],"registry_receipts":[],"evidence_id":"ev-92f41a32049d","evidence_url":"https://lookcloser.ai/e/ev-92f41a32049d","presentation_home":"finding_catalog"}],"research_links":[{"ingredient":"prebiotic fiber (inulin-type)","label":"NIH ODS — Fiber overview (MVMS context)","url":"https://ods.od.nih.gov/factsheets/list-all/","scope":"ingredient_context","product_evidence":false},{"ingredient":"prebiotic fiber (inulin-type)","label":"PubMed search: inulin prebiotic randomized trial","url":"https://pubmed.ncbi.nlm.nih.gov/?term=inulin+prebiotic+randomized+trial","scope":"ingredient_context","product_evidence":false},{"ingredient":"multivitamin / greens blend","label":"NIH ODS — Multivitamin/mineral supplements fact sheet","url":"https://ods.od.nih.gov/factsheets/MVMS-HealthProfessional/","scope":"ingredient_context","product_evidence":false},{"ingredient":"multivitamin / greens blend","label":"PubMed search: multivitamin supplementation outcomes","url":"https://pubmed.ncbi.nlm.nih.gov/?term=multivitamin+supplementation+health+outcomes","scope":"ingredient_context","product_evidence":false}],"open_items":["We have not found a public label filing for this exact product."]},"tldr":{"assessment":"caution","headline":"FDA recall appears in this brand's history","summary":"This recall is not about the product on this page. Smartypants Vitamins recalled a different product on November 13, 2018. FDA has since closed that case. The recalled item was “Smartypants Kids Complete, Non GMO Multi and omega 3's vitamin D3 for bones, vitamin B12 for Energy: 90 gummies. UPC 8 5136 00425 5 Distributed by SmartyPants Inc., Marina d”. FDA recorded the reason as “Consumer complaints of finding foreign objects in bottles of gummy vitamins”. Verify at <a href=\"https://www.accessdata.fda.gov/scripts/ires/index.cfm\" rel=\"noopener\">FDA’s recall database</a>.","lead_finding_id":"fda-public-records-fda-recall-appears-in-this-brand-s-history","key_findings":[{"id":"label-and-serving-arithmetic-ingredient-amounts-are-hidden-inside-a-blen","class":"warn","headline":"Ingredient amounts are hidden inside a blend","source":"Label and serving arithmetic","scope":"exact_listing"},{"id":"uspto-trademark-registry-exact-trademark-owner-identified","class":"ok","headline":"Exact trademark owner identified","source":"USPTO trademark registry","scope":"brand_owner"}],"documented_concern_count":1,"confirmed_check_count":3,"open_question_count":2,"usage_note":"Decision support, not medical advice or a product recommendation. Missing evidence is a gap, not a strike."},"origin_context":null,"verdict":{"state":"caution","headline":"FDA recall appears in this brand's history","detail":"This recall is not about the product on this page. Smartypants Vitamins recalled a different product on November 13, 2018. FDA has since closed that case. The recalled item was “Smartypants Kids Complete, Non GMO Multi and omega 3's vitamin D3 for bones, vitamin B12 for Energy: 90 gummies. UPC 8 5136 00425 5 Distributed by SmartyPants Inc., Marina d”. FDA recorded the reason as “Consumer complaints of finding foreign objects in bottles of gummy vitamins”. Verify at <a href=\"https://www.accessdata.fda.gov/scripts/ires/index.cfm\" rel=\"noopener\">FDA’s recall database</a>.","lead_finding_id":"fda-public-records-fda-recall-appears-in-this-brand-s-history","meaning":"Finding-first decision support. Confirmed checks are not endorsements; cautions identify documented facts or bounded comparisons, not medical advice."},"public_verifiability":{"state":"caution","headline":"Caution — a finding needs explanation","detail":"Ingredient amounts are hidden inside a blend.","meaning":"Evidence availability only. Missing public data is a gap, never a strike."},"consistency_score":7.5,"findings":[{"id":"label-and-serving-arithmetic-ingredient-amounts-are-hidden-inside-a-blen","source":"Label and serving arithmetic","class":"warn","noted":false,"severity":"warn","weight":80,"headline":"Ingredient amounts are hidden inside a blend","detail":"The panel lists “Organic Greens Blend” as a combined amount. A blend total can’t tell you whether any single ingredient reaches a dose used in research.","proof":"The panel lists “Organic Greens Blend” as a combined amount. A blend total can’t tell you whether any single ingredient reaches a dose used in research.","identity_basis":"listing","status":"live","source_refs":["facts_panel","source_listing"],"source_url":"https://www.amazon.com/dp/B0CTR11676","scope":"exact_listing","inference_level":"derived","observed_at":"2026-07-27","presentation_tone":"warn","evidence_id":"ev-660f85651caf","evidence_url":"https://lookcloser.ai/e/ev-660f85651caf","content_fingerprint":"sha256:c63850639954220b14d63727504c8c05b4040c9fa06de8b12d4c156e47d5e978","registry_receipts":[],"evidence":{"summary":"The panel lists “Organic Greens Blend” as a combined amount. A blend total can’t tell you whether any single ingredient reaches a dose used in research.","source_refs":["facts_panel","source_listing"],"source_records":[{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B0CTR11676","observed_at":"2026-07-27","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0CTR11676","observed_at":"2026-07-27","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-27","looked":"LookCloser checked Label and serving arithmetic.","found":"The panel lists “Organic Greens Blend” as a combined amount. A blend total can’t tell you whether any single ingredient reaches a dose used in research."},"html_anchor":"finding-label-and-serving-arithmetic-ingredient-amounts-are-hidden-inside-a-blen","report_url":"https://lookcloser.ai/p/817053024026/full#finding-label-and-serving-arithmetic-ingredient-amounts-are-hidden-inside-a-blen"},{"id":"uspto-trademark-registry-exact-trademark-owner-identified","source":"USPTO trademark registry","class":"ok","noted":false,"severity":"ok","weight":38,"headline":"Exact trademark owner identified","detail":"USPTO lists SmartyPants, LLC (LIMITED LIABILITY COMPANY; CORPORATION) in DELAWARE, USA for the exact brand wordmark. This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product.","proof":"USPTO lists SmartyPants, LLC (LIMITED LIABILITY COMPANY; CORPORATION) in DELAWARE, USA for the exact brand wordmark. This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product.","identity_basis":"owner_exact","status":"live","source_refs":["uspto_search"],"source_url":"https://tsdr.uspto.gov/#caseNumber=77906521&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","scope":"brand_owner","inference_level":"direct_observation","observed_at":"2026-07-27","presentation_tone":"ok","evidence_id":"ev-289cd2f1ce2a","evidence_url":"https://lookcloser.ai/e/ev-289cd2f1ce2a","content_fingerprint":"sha256:5c6f1a1921ebe064b284a284cb3e3a0caa0349d86a241e958f94159288d65543","registry_receipts":[{"source":"uspto_search","url":"https://tsdr.uspto.gov/#caseNumber=77906521&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","label":"USPTO · Registration 4026710","registry_name":"USPTO","standard":null,"identifier":"Registration 4026710"}],"evidence":{"summary":"USPTO lists SmartyPants, LLC (LIMITED LIABILITY COMPANY; CORPORATION) in DELAWARE, USA for the exact brand wordmark. This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product.","source_refs":["uspto_search"],"source_records":[{"source":"uspto_search","source_url":"https://tsdr.uspto.gov/#caseNumber=77906521&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","observed_at":"2026-07-27","identity_basis":"exact_wordmark_and_supplement_goods","scope":"brand","registry_name":"USPTO","identifier":"Registration 4026710","receipt_label":"USPTO · Registration 4026710"}],"observed_at":"2026-07-27","looked":"LookCloser checked USPTO trademark registry.","found":"USPTO lists SmartyPants, LLC (LIMITED LIABILITY COMPANY; CORPORATION) in DELAWARE, USA for the exact brand wordmark. This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product."},"html_anchor":"finding-uspto-trademark-registry-exact-trademark-owner-identified","report_url":"https://lookcloser.ai/p/817053024026/full#finding-uspto-trademark-registry-exact-trademark-owner-identified"},{"id":"barcode-gtin-record-upc-independently-corroborated","source":"Barcode / GTIN record","class":"ok","noted":false,"severity":"ok","weight":38,"headline":"UPC independently corroborated","detail":"UPCitemdb resolves 817053024026 to \"SmartyPants Kids Fiber & Veggies Gummies for Digestive Health, Mixed Berry - 60c\" (SmartyPants) — consistent with this listing.","proof":"UPCitemdb resolves 817053024026 to \"SmartyPants Kids Fiber & Veggies Gummies for Digestive Health, Mixed Berry - 60c\" (SmartyPants) — consistent with this listing.","identity_basis":"gtin","status":"live","source_refs":["barcode_search","source_listing"],"source_url":"https://world.openfoodfacts.org/product/00817053024026","scope":"exact_product","inference_level":"direct_observation","observed_at":"2026-07-27","presentation_tone":"ok","evidence_id":"ev-90bf4f319952","evidence_url":"https://lookcloser.ai/e/ev-90bf4f319952","content_fingerprint":"sha256:937c80d4cc53f346997938a150c549f6f43f983e523740ff88b529630e80dfa3","registry_receipts":[],"evidence":{"summary":"UPCitemdb resolves 817053024026 to \"SmartyPants Kids Fiber & Veggies Gummies for Digestive Health, Mixed Berry - 60c\" (SmartyPants) — consistent with this listing.","source_refs":["barcode_search","source_listing"],"source_records":[{"source":"barcode_search","source_url":"https://world.openfoodfacts.org/product/00817053024026","observed_at":"2026-07-27","identity_basis":"gtin","scope":"exact_gtin"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0CTR11676","observed_at":"2026-07-27","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-27","looked":"LookCloser checked Barcode / GTIN record.","found":"UPCitemdb resolves 817053024026 to \"SmartyPants Kids Fiber & Veggies Gummies for Digestive Health, Mixed Berry - 60c\" (SmartyPants) — consistent with this listing."},"html_anchor":"finding-barcode-gtin-record-upc-independently-corroborated","report_url":"https://lookcloser.ai/p/817053024026/full#finding-barcode-gtin-record-upc-independently-corroborated"},{"id":"certification-laboratory-record-testing-claimed-documentation-not-found","source":"Certification / laboratory record","class":"gap","noted":true,"severity":"pend","weight":23,"headline":"Testing claimed — documentation not found","detail":"The observed listing claims third-party testing without naming a lab or certifier. No product-bound report is retained, so the claim cannot be verified as stated. Under NSF/ANSI 173, NSF lists SmartyPants, Inc. products, including Kids Digestive 2 Billion CFU Probiotic, Grape, but the retained registry result does not cover this exact SKU. IFOS, USP, and Informed-Sport were not checked in this record.","proof":"The observed listing claims third-party testing without naming a lab or certifier. No product-bound report is retained, so the claim cannot be verified as stated. Under NSF/ANSI 173, NSF lists SmartyPants, Inc. products, including Kids Digestive 2 Billion CFU Probiotic, Grape, but the retained registry result does not cover this exact SKU. IFOS, USP, and Informed-Sport were not checked in this record.","identity_basis":"none","status":"live","source_refs":["nsf_search","source_listing"],"source_url":"https://info.nsf.org/Certified/dietary/Listings.asp?CompanyName=smartypants&","scope":"search_scope","inference_level":"gap","observed_at":"2026-07-27","presentation_tone":"gap","evidence_id":"ev-4755fac8c14b","evidence_url":"https://lookcloser.ai/e/ev-4755fac8c14b","content_fingerprint":"sha256:5c6df7e437906aa0c964f0863ea09d1f3d70aee7452f0e140707075aa5b04fca","registry_receipts":[{"source":"nsf_search","url":"https://info.nsf.org/Certified/dietary/Listings.asp?CompanyName=smartypants&","label":"NSF/ANSI 173 · Kids Digestive Fiber & Veggies","registry_name":"NSF","standard":"NSF/ANSI 173","identifier":"Kids Digestive Fiber & Veggies"}],"evidence":{"summary":"The observed listing claims third-party testing without naming a lab or certifier. No product-bound report is retained, so the claim cannot be verified as stated. Under NSF/ANSI 173, NSF lists SmartyPants, Inc. products, including Kids Digestive 2 Billion CFU Probiotic, Grape, but the retained registry result does not cover this exact SKU. IFOS, USP, and Informed-Sport were not checked in this record.","source_refs":["nsf_search","source_listing"],"source_records":[{"source":"nsf_search","source_url":"https://info.nsf.org/Certified/dietary/Listings.asp?CompanyName=smartypants&","observed_at":"2026-07-27","identity_basis":"company_brand","scope":"product_or_brand","registry_name":"NSF","standard":"NSF/ANSI 173","identifier":"Kids Digestive Fiber & Veggies","receipt_label":"NSF/ANSI 173 · Kids Digestive Fiber & Veggies"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0CTR11676","observed_at":"2026-07-27","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-27","looked":"LookCloser checked Certification / laboratory record.","found":"The observed listing claims third-party testing without naming a lab or certifier. No product-bound report is retained, so the claim cannot be verified as stated. Under NSF/ANSI 173, NSF lists SmartyPants, Inc. products, including Kids Digestive 2 Billion CFU Probiotic, Grape, but the retained registry result does not cover this exact SKU. IFOS, USP, and Informed-Sport were not checked in this record."},"html_anchor":"finding-certification-laboratory-record-testing-claimed-documentation-not-found","report_url":"https://lookcloser.ai/p/817053024026/full#finding-certification-laboratory-record-testing-claimed-documentation-not-found"},{"id":"label-and-serving-arithmetic-multi-ingredient-formula-panel-read-serving","source":"Label and serving arithmetic","class":"gap","noted":false,"severity":"info","weight":22,"headline":"Multi-ingredient formula — panel read, serving weight unknown","detail":"We read the full Supplement Facts panel from the listing-image panel (below), but the label doesn’t state a serving weight, so the arithmetic can’t run. A gap in the label’s information, not evidence of a problem.","proof":"We read the full Supplement Facts panel from the listing-image panel (below), but the label doesn’t state a serving weight, so the arithmetic can’t run. A gap in the label’s information, not evidence of a problem.","identity_basis":"listing","status":"live","source_refs":["facts_panel","source_listing"],"source_url":"https://www.amazon.com/dp/B0CTR11676","scope":"exact_listing","inference_level":"gap","observed_at":"2026-07-27","presentation_tone":"gap","evidence_id":"ev-0810a348806b","evidence_url":"https://lookcloser.ai/e/ev-0810a348806b","content_fingerprint":"sha256:e3db95ec5f6ac07c6b41461dddc7ad22d3b47abbcb99e3e98197681bd53f9648","registry_receipts":[],"evidence":{"summary":"We read the full Supplement Facts panel from the listing-image panel (below), but the label doesn’t state a serving weight, so the arithmetic can’t run. A gap in the label’s information, not evidence of a problem.","source_refs":["facts_panel","source_listing"],"source_records":[{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B0CTR11676","observed_at":"2026-07-27","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0CTR11676","observed_at":"2026-07-27","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-27","looked":"LookCloser checked Label and serving arithmetic.","found":"We read the full Supplement Facts panel from the listing-image panel (below), but the label doesn’t state a serving weight, so the arithmetic can’t run. A gap in the label’s information, not evidence of a problem."},"html_anchor":"finding-label-and-serving-arithmetic-multi-ingredient-formula-panel-read-serving","report_url":"https://lookcloser.ai/p/817053024026/full#finding-label-and-serving-arithmetic-multi-ingredient-formula-panel-read-serving"},{"id":"nih-published-research-research-context-is-available-for-the-listed-ingr","source":"NIH / published research","class":"gap","noted":false,"severity":"info","weight":22,"headline":"Research context is available for the listed ingredients","detail":"Published sources describe how prebiotic fiber, multivitamin / greens blend have been studied. This is ingredient context only; the record does not establish that this product delivers the studied dose or outcome. Sources: NIH ODS — Fiber overview (MVMS context), PubMed search: inulin prebiotic randomized trial.","proof":"Published sources describe how prebiotic fiber, multivitamin / greens blend have been studied. This is ingredient context only; the record does not establish that this product delivers the studied dose or outcome. Sources: NIH ODS — Fiber overview (MVMS context), PubMed search: inulin prebiotic randomized trial.","identity_basis":"ingredient","status":"live","source_refs":["nih_ods_fiber","nih_ods_multivitamin","pubmed_fiber","pubmed_multivitamin"],"source_url":"https://ods.od.nih.gov/factsheets/list-all/","scope":"ingredient_context","inference_level":"gap","observed_at":"2026-07-27","presentation_tone":"gap","evidence_id":"ev-0e68841bec89","evidence_url":"https://lookcloser.ai/e/ev-0e68841bec89","content_fingerprint":"sha256:c5705c540b37a8c8a1aa5f410e625435992479af04c7d7253e327fa5567c741e","registry_receipts":[{"source":"nih_ods_fiber","url":"https://ods.od.nih.gov/factsheets/list-all/","label":"NIH ODS — Fiber overview (MVMS context)","registry_name":"NIH ODS","standard":null,"identifier":"prebiotic fiber (inulin-type)"},{"source":"nih_ods_multivitamin","url":"https://ods.od.nih.gov/factsheets/MVMS-HealthProfessional/","label":"NIH ODS — Multivitamin/mineral supplements fact sheet","registry_name":"NIH ODS","standard":null,"identifier":"multivitamin / greens blend"}],"evidence":{"summary":"Published sources describe how prebiotic fiber, multivitamin / greens blend have been studied. This is ingredient context only; the record does not establish that this product delivers the studied dose or outcome. Sources: NIH ODS — Fiber overview (MVMS context), PubMed search: inulin prebiotic randomized trial.","source_refs":["nih_ods_fiber","nih_ods_multivitamin","pubmed_fiber","pubmed_multivitamin"],"source_records":[{"source":"nih_ods_fiber","source_url":"https://ods.od.nih.gov/factsheets/list-all/","observed_at":"2026-07-27","identity_basis":"named_ingredient","scope":"ingredient","registry_name":"NIH ODS","identifier":"prebiotic fiber (inulin-type)","receipt_label":"NIH ODS — Fiber overview (MVMS context)"},{"source":"nih_ods_multivitamin","source_url":"https://ods.od.nih.gov/factsheets/MVMS-HealthProfessional/","observed_at":"2026-07-27","identity_basis":"named_ingredient","scope":"ingredient","registry_name":"NIH ODS","identifier":"multivitamin / greens blend","receipt_label":"NIH ODS — Multivitamin/mineral supplements fact sheet"},{"source":"pubmed_fiber","source_url":"https://pubmed.ncbi.nlm.nih.gov/?term=inulin+prebiotic+randomized+trial","observed_at":"2026-07-27","identity_basis":"named_ingredient","scope":"ingredient"},{"source":"pubmed_multivitamin","source_url":"https://pubmed.ncbi.nlm.nih.gov/?term=multivitamin+supplementation+health+outcomes","observed_at":"2026-07-27","identity_basis":"named_ingredient","scope":"ingredient"}],"observed_at":"2026-07-27","looked":"LookCloser checked NIH / published research.","found":"Published sources describe how prebiotic fiber, multivitamin / greens blend have been studied. This is ingredient context only; the record does not establish that this product delivers the studied dose or outcome. Sources: NIH ODS — Fiber overview (MVMS context), PubMed search: inulin prebiotic randomized trial."},"html_anchor":"finding-nih-published-research-research-context-is-available-for-the-listed-ingr","report_url":"https://lookcloser.ai/p/817053024026/full#finding-nih-published-research-research-context-is-available-for-the-listed-ingr"},{"id":"review_velocity_gradual","source":"keepa","class":"ok","weight":20,"headline":"The review count moved gradually, not in one burst","detail":"Written reviews rose from 82 to 135 between July 2, 2025 and July 16, 2026. The largest rise inside any single 30-day window was about 15, so the count moved in steps rather than in one burst.","proof":{"first":["2025-07-02",82],"last":["2026-07-16",135],"max_30d_review_gain":15},"identity_basis":"listing","status":"live","severity":"ok","source_refs":["source_listing"],"source_url":"https://www.amazon.com/dp/B0CTR11676","scope":"exact_listing","inference_level":"direct_observation","observed_at":"2026-07-27","presentation_tone":"ok","evidence_id":"ev-92f41a32049d","evidence_url":"https://lookcloser.ai/e/ev-92f41a32049d","content_fingerprint":"sha256:8597bba3ac0a058f8d882409e7951cba737b194259946813bf5c52c9beda63bb","registry_receipts":[],"evidence":{"summary":{"first":["2025-07-02",82],"last":["2026-07-16",135],"max_30d_review_gain":15},"source_refs":["source_listing"],"source_records":[{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0CTR11676","observed_at":"2026-07-27","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-27","looked":"LookCloser checked keepa.","found":"Written reviews rose from 82 to 135 between July 2, 2025 and July 16, 2026. The largest rise inside any single 30-day window was about 15, so the count moved in steps rather than in one burst."},"html_anchor":"finding-review_velocity_gradual","report_url":"https://lookcloser.ai/p/817053024026/full#finding-review_velocity_gradual"},{"id":"certification-laboratory-record-brand-holds-nsf-ansi-173-certification-b","source":"Certification / laboratory record","class":"gap","noted":false,"severity":"info","weight":19,"headline":"Brand holds NSF/ANSI 173 certification (brand-level)","detail":"SmartyPants, Inc. appears in NSF’s certified-products registry with 10 certified product(s), but we couldn’t confirm this exact listing is among them. Closest listed product: “Kids Digestive Fiber & Veggies”. Certification covers contents and contaminants — not effectiveness.","proof":"SmartyPants, Inc. appears in NSF’s certified-products registry with 10 certified product(s), but we couldn’t confirm this exact listing is among them. Closest listed product: “Kids Digestive Fiber & Veggies”. Certification covers contents and contaminants — not effectiveness.","identity_basis":"none","status":"live","source_refs":["nsf_search","source_listing"],"source_url":"https://info.nsf.org/Certified/dietary/Listings.asp?CompanyName=smartypants&","scope":"search_scope","inference_level":"gap","observed_at":"2026-07-27","presentation_tone":"gap","evidence_id":"ev-ee08f06c7a67","evidence_url":"https://lookcloser.ai/e/ev-ee08f06c7a67","content_fingerprint":"sha256:d801e2b0f885196e770fef680c4d96b657d1758a1db4aba7dee25838b7a8dd20","registry_receipts":[{"source":"nsf_search","url":"https://info.nsf.org/Certified/dietary/Listings.asp?CompanyName=smartypants&","label":"NSF/ANSI 173 · Kids Digestive Fiber & Veggies","registry_name":"NSF","standard":"NSF/ANSI 173","identifier":"Kids Digestive Fiber & Veggies"}],"evidence":{"summary":"SmartyPants, Inc. appears in NSF’s certified-products registry with 10 certified product(s), but we couldn’t confirm this exact listing is among them. Closest listed product: “Kids Digestive Fiber & Veggies”. Certification covers contents and contaminants — not effectiveness.","source_refs":["nsf_search","source_listing"],"source_records":[{"source":"nsf_search","source_url":"https://info.nsf.org/Certified/dietary/Listings.asp?CompanyName=smartypants&","observed_at":"2026-07-27","identity_basis":"company_brand","scope":"product_or_brand","registry_name":"NSF","standard":"NSF/ANSI 173","identifier":"Kids Digestive Fiber & Veggies","receipt_label":"NSF/ANSI 173 · Kids Digestive Fiber & Veggies"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0CTR11676","observed_at":"2026-07-27","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-27","looked":"LookCloser checked Certification / laboratory record.","found":"SmartyPants, Inc. appears in NSF’s certified-products registry with 10 certified product(s), but we couldn’t confirm this exact listing is among them. Closest listed product: “Kids Digestive Fiber & Veggies”. Certification covers contents and contaminants — not effectiveness."},"html_anchor":"finding-certification-laboratory-record-brand-holds-nsf-ansi-173-certification-b","report_url":"https://lookcloser.ai/p/817053024026/full#finding-certification-laboratory-record-brand-holds-nsf-ansi-173-certification-b"},{"id":"fda-public-records-fda-recall-appears-in-this-brand-s-history","source":"FDA public records","class":"gap","noted":true,"severity":"info","weight":19,"headline":"FDA recall appears in this brand's history","detail":"This recall is not about the product on this page. Smartypants Vitamins recalled a different product on November 13, 2018. FDA has since closed that case. The recalled item was “Smartypants Kids Complete, Non GMO Multi and omega 3's vitamin D3 for bones, vitamin B12 for Energy: 90 gummies. UPC 8 5136 00425 5 Distributed by SmartyPants Inc., Marina d”. FDA recorded the reason as “Consumer complaints of finding foreign objects in bottles of gummy vitamins”. Verify at <a href=\"https://www.accessdata.fda.gov/scripts/ires/index.cfm\" rel=\"noopener\">FDA’s recall database</a>.","proof":"This recall is not about the product on this page. Smartypants Vitamins recalled a different product on November 13, 2018. FDA has since closed that case. The recalled item was “Smartypants Kids Complete, Non GMO Multi and omega 3's vitamin D3 for bones, vitamin B12 for Energy: 90 gummies. UPC 8 5136 00425 5 Distributed by SmartyPants Inc., Marina d”. FDA recorded the reason as “Consumer complaints of finding foreign objects in bottles of gummy vitamins”. Verify at <a href=\"https://www.accessdata.fda.gov/scripts/ires/index.cfm\" rel=\"noopener\">FDA’s recall database</a>.","identity_basis":"none","status":"live","source_refs":["openfda_search"],"source_url":"https://api.fda.gov/food/enforcement.json?search=(recalling_firm:%22SmartyPants%22+OR+product_description:%22SmartyPants%22)&limit=5","scope":"search_scope","inference_level":"gap","observed_at":"2026-07-27","presentation_tone":"caution","evidence_id":"ev-a0ad73f62fb5","evidence_url":"https://lookcloser.ai/e/ev-a0ad73f62fb5","content_fingerprint":"sha256:c3c423b9a078a96cd935d913af685ed33529958aab2c8edc5abe0874b50339ba","registry_receipts":[{"source":"openfda_search","url":"https://api.fda.gov/food/enforcement.json?search=(recalling_firm:%22SmartyPants%22+OR+product_description:%22SmartyPants%22)&limit=5","label":"FDA enforcement search · SmartyPants","registry_name":"FDA enforcement","standard":null,"identifier":"SmartyPants"}],"evidence":{"summary":"This recall is not about the product on this page. Smartypants Vitamins recalled a different product on November 13, 2018. FDA has since closed that case. The recalled item was “Smartypants Kids Complete, Non GMO Multi and omega 3's vitamin D3 for bones, vitamin B12 for Energy: 90 gummies. UPC 8 5136 00425 5 Distributed by SmartyPants Inc., Marina d”. FDA recorded the reason as “Consumer complaints of finding foreign objects in bottles of gummy vitamins”. Verify at <a href=\"https://www.accessdata.fda.gov/scripts/ires/index.cfm\" rel=\"noopener\">FDA’s recall database</a>.","source_refs":["openfda_search"],"source_records":[{"source":"openfda_search","source_url":"https://api.fda.gov/food/enforcement.json?search=(recalling_firm:%22SmartyPants%22+OR+product_description:%22SmartyPants%22)&limit=5","observed_at":"2026-07-27","identity_basis":"recalling_firm","scope":"product_or_brand","registry_name":"FDA enforcement","identifier":"SmartyPants","receipt_label":"FDA enforcement search · SmartyPants"}],"observed_at":"2026-07-27","looked":"LookCloser checked FDA public records.","found":"This recall is not about the product on this page. Smartypants Vitamins recalled a different product on November 13, 2018. FDA has since closed that case. The recalled item was “Smartypants Kids Complete, Non GMO Multi and omega 3's vitamin D3 for bones, vitamin B12 for Energy: 90 gummies. UPC 8 5136 00425 5 Distributed by SmartyPants Inc., Marina d”. FDA recorded the reason as “Consumer complaints of finding foreign objects in bottles of gummy vitamins”. Verify at <a href=\"https://www.accessdata.fda.gov/scripts/ires/index.cfm\" rel=\"noopener\">FDA’s recall database</a>."},"html_anchor":"finding-fda-public-records-fda-recall-appears-in-this-brand-s-history","report_url":"https://lookcloser.ai/p/817053024026/full#finding-fda-public-records-fda-recall-appears-in-this-brand-s-history"},{"id":"label-and-serving-arithmetic-public-label-filing-not-retained","source":"Label and serving arithmetic","class":"gap","noted":false,"severity":"info","weight":19,"headline":"Public label filing not retained","detail":"We have not found a public label filing for this exact product. That is a gap in our records, not evidence that no filing exists.","proof":"We have not found a public label filing for this exact product. That is a gap in our records, not evidence that no filing exists.","identity_basis":"listing","status":"live","source_refs":["facts_panel","source_listing"],"source_url":"https://www.amazon.com/dp/B0CTR11676","scope":"exact_listing","inference_level":"gap","observed_at":"2026-07-27","presentation_tone":"gap","evidence_id":"ev-946a8bb7c88f","evidence_url":"https://lookcloser.ai/e/ev-946a8bb7c88f","content_fingerprint":"sha256:3e57724f6fc87cd152067a4692701d930478c37f580e8f5cb955ea7cea64c5da","registry_receipts":[],"evidence":{"summary":"We have not found a public label filing for this exact product. That is a gap in our records, not evidence that no filing exists.","source_refs":["facts_panel","source_listing"],"source_records":[{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B0CTR11676","observed_at":"2026-07-27","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0CTR11676","observed_at":"2026-07-27","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-27","looked":"LookCloser checked Label and serving arithmetic.","found":"We have not found a public label filing for this exact product. That is a gap in our records, not evidence that no filing exists."},"html_anchor":"finding-label-and-serving-arithmetic-public-label-filing-not-retained","report_url":"https://lookcloser.ai/p/817053024026/full#finding-label-and-serving-arithmetic-public-label-filing-not-retained"},{"id":"keepa-exact-listing-history-this-item-belongs-to-a-catalog-variation-fam","source":"Keepa exact-listing history","class":"gap","noted":false,"severity":"info","weight":19,"headline":"This item belongs to a catalog variation family","detail":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.","proof":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.","identity_basis":"listing","status":"live","source_refs":["keepa_history","source_listing"],"source_url":"https://keepa.com/#!product/1-B0CTR11676","scope":"exact_listing","inference_level":"gap","observed_at":"2026-07-27","presentation_tone":"gap","evidence_id":"ev-9b0aad70f0ef","evidence_url":"https://lookcloser.ai/e/ev-9b0aad70f0ef","content_fingerprint":"sha256:6cb6a3e51a26050ebdfde23066028f3341d040da945da557efedd771f21794fa","registry_receipts":[],"evidence":{"summary":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.","source_refs":["keepa_history","source_listing"],"source_records":[{"source":"keepa_history","source_url":"https://keepa.com/#!product/1-B0CTR11676","observed_at":"2026-07-27","identity_basis":"exact_listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0CTR11676","observed_at":"2026-07-27","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-27","looked":"LookCloser checked Keepa exact-listing history.","found":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant."},"html_anchor":"finding-keepa-exact-listing-history-this-item-belongs-to-a-catalog-variation-fam","report_url":"https://lookcloser.ai/p/817053024026/full#finding-keepa-exact-listing-history-this-item-belongs-to-a-catalog-variation-fam"},{"id":"keepa-exact-listing-history-180-day-review-count-history-is-on-file","source":"Keepa exact-listing history","class":"gap","noted":false,"severity":"info","weight":16,"headline":"180-day review-count history is on file","detail":"Exact-listing history records written-review counts from 81 on 2025-06-25 to 135 on 2026-07-16 (net +54). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.","proof":"Exact-listing history records written-review counts from 81 on 2025-06-25 to 135 on 2026-07-16 (net +54). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.","identity_basis":"listing","status":"live","source_refs":["keepa_history","source_listing"],"source_url":"https://keepa.com/#!product/1-B0CTR11676","scope":"exact_listing","inference_level":"gap","observed_at":"2026-07-27","presentation_tone":"gap","evidence_id":"ev-5615a7566c9a","evidence_url":"https://lookcloser.ai/e/ev-5615a7566c9a","content_fingerprint":"sha256:f6f9e60a112ff9c29c7d7a07b95f627c43eb07d63ea7da162ae103b8c12ee993","registry_receipts":[],"evidence":{"summary":"Exact-listing history records written-review counts from 81 on 2025-06-25 to 135 on 2026-07-16 (net +54). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.","source_refs":["keepa_history","source_listing"],"source_records":[{"source":"keepa_history","source_url":"https://keepa.com/#!product/1-B0CTR11676","observed_at":"2026-07-27","identity_basis":"exact_listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0CTR11676","observed_at":"2026-07-27","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-27","looked":"LookCloser checked Keepa exact-listing history.","found":"Exact-listing history records written-review counts from 81 on 2025-06-25 to 135 on 2026-07-16 (net +54). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic."},"html_anchor":"finding-keepa-exact-listing-history-180-day-review-count-history-is-on-file","report_url":"https://lookcloser.ai/p/817053024026/full#finding-keepa-exact-listing-history-180-day-review-count-history-is-on-file"}],"evidence_records":[{"evidence_id":"ev-660f85651caf","record_id":"817053024026","gtin":"817053024026","claim_key":"finding:label-and-serving-arithmetic-ingredient-amounts-are-hidden-inside-a-blen","primary_source":"facts_panel","claim":"Ingredient amounts are hidden inside a blend","bucket":"claimed_no_support","looked":"LookCloser checked Label and serving arithmetic.","found":"The panel lists “Organic Greens Blend” as a combined amount. A blend total can’t tell you whether any single ingredient reaches a dose used in research.","proof":{"detail":"The panel lists “Organic Greens Blend” as a combined amount. A blend total can’t tell you whether any single ingredient reaches a dose used in research."},"source_refs":[{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B0CTR11676","observed_at":"2026-07-27","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0CTR11676","observed_at":"2026-07-27","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-27","content_fingerprint":"sha256:c63850639954220b14d63727504c8c05b4040c9fa06de8b12d4c156e47d5e978","evidence_url":"https://lookcloser.ai/e/ev-660f85651caf"},{"evidence_id":"ev-289cd2f1ce2a","record_id":"817053024026","gtin":"817053024026","claim_key":"finding:uspto-trademark-registry-exact-trademark-owner-identified","primary_source":"uspto_search","claim":"Exact trademark owner identified","bucket":"checks_out","looked":"LookCloser checked USPTO trademark registry.","found":"USPTO lists SmartyPants, LLC (LIMITED LIABILITY COMPANY; CORPORATION) in DELAWARE, USA for the exact brand wordmark. This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product.","proof":{"detail":"USPTO lists SmartyPants, LLC (LIMITED LIABILITY COMPANY; CORPORATION) in DELAWARE, USA for the exact brand wordmark. This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product."},"source_refs":[{"source":"uspto_search","source_url":"https://tsdr.uspto.gov/#caseNumber=77906521&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","observed_at":"2026-07-27","identity_basis":"exact_wordmark_and_supplement_goods","scope":"brand","registry_name":"USPTO","identifier":"Registration 4026710","receipt_label":"USPTO · Registration 4026710"}],"observed_at":"2026-07-27","content_fingerprint":"sha256:5c6f1a1921ebe064b284a284cb3e3a0caa0349d86a241e958f94159288d65543","evidence_url":"https://lookcloser.ai/e/ev-289cd2f1ce2a"},{"evidence_id":"ev-90bf4f319952","record_id":"817053024026","gtin":"817053024026","claim_key":"finding:barcode-gtin-record-upc-independently-corroborated","primary_source":"barcode_search","claim":"UPC independently corroborated","bucket":"checks_out","looked":"LookCloser checked Barcode / GTIN record.","found":"UPCitemdb resolves 817053024026 to \"SmartyPants Kids Fiber & Veggies Gummies for Digestive Health, Mixed Berry - 60c\" (SmartyPants) — consistent with this listing.","proof":{"detail":"UPCitemdb resolves 817053024026 to \"SmartyPants Kids Fiber & Veggies Gummies for Digestive Health, Mixed Berry - 60c\" (SmartyPants) — consistent with this listing."},"source_refs":[{"source":"barcode_search","source_url":"https://world.openfoodfacts.org/product/00817053024026","observed_at":"2026-07-27","identity_basis":"gtin","scope":"exact_gtin"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0CTR11676","observed_at":"2026-07-27","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-27","content_fingerprint":"sha256:937c80d4cc53f346997938a150c549f6f43f983e523740ff88b529630e80dfa3","evidence_url":"https://lookcloser.ai/e/ev-90bf4f319952"},{"evidence_id":"ev-92f41a32049d","record_id":"817053024026","gtin":"817053024026","claim_key":"finding:review_velocity_gradual","primary_source":"source_listing","claim":"The review count moved gradually, not in one burst","bucket":"checks_out","looked":"LookCloser checked keepa.","found":"Written reviews rose from 82 to 135 between July 2, 2025 and July 16, 2026. The largest rise inside any single 30-day window was about 15, so the count moved in steps rather than in one burst.","proof":{"first":["2025-07-02",82],"last":["2026-07-16",135],"max_30d_review_gain":15},"source_refs":[{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0CTR11676","observed_at":"2026-07-27","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-27","content_fingerprint":"sha256:8597bba3ac0a058f8d882409e7951cba737b194259946813bf5c52c9beda63bb","evidence_url":"https://lookcloser.ai/e/ev-92f41a32049d"},{"evidence_id":"ev-a0ad73f62fb5","record_id":"817053024026","gtin":"817053024026","claim_key":"finding:fda-public-records-fda-recall-appears-in-this-brand-s-history","primary_source":"openfda_search","claim":"FDA recall appears in this brand's history","bucket":"unverified","looked":"LookCloser checked FDA public records.","found":"This recall is not about the product on this page. Smartypants Vitamins recalled a different product on November 13, 2018. FDA has since closed that case. The recalled item was “Smartypants Kids Complete, Non GMO Multi and omega 3's vitamin D3 for bones, vitamin B12 for Energy: 90 gummies. UPC 8 5136 00425 5 Distributed by SmartyPants Inc., Marina d”. FDA recorded the reason as “Consumer complaints of finding foreign objects in bottles of gummy vitamins”. Verify at <a href=\"https://www.accessdata.fda.gov/scripts/ires/index.cfm\" rel=\"noopener\">FDA’s recall database</a>.","proof":{"detail":"This recall is not about the product on this page. Smartypants Vitamins recalled a different product on November 13, 2018. FDA has since closed that case. The recalled item was “Smartypants Kids Complete, Non GMO Multi and omega 3's vitamin D3 for bones, vitamin B12 for Energy: 90 gummies. UPC 8 5136 00425 5 Distributed by SmartyPants Inc., Marina d”. FDA recorded the reason as “Consumer complaints of finding foreign objects in bottles of gummy vitamins”. Verify at <a href=\"https://www.accessdata.fda.gov/scripts/ires/index.cfm\" rel=\"noopener\">FDA’s recall database</a>."},"source_refs":[{"source":"openfda_search","source_url":"https://api.fda.gov/food/enforcement.json?search=(recalling_firm:%22SmartyPants%22+OR+product_description:%22SmartyPants%22)&limit=5","observed_at":"2026-07-27","identity_basis":"recalling_firm","scope":"product_or_brand","registry_name":"FDA enforcement","identifier":"SmartyPants","receipt_label":"FDA enforcement search · SmartyPants"}],"observed_at":"2026-07-27","content_fingerprint":"sha256:c3c423b9a078a96cd935d913af685ed33529958aab2c8edc5abe0874b50339ba","evidence_url":"https://lookcloser.ai/e/ev-a0ad73f62fb5"},{"evidence_id":"ev-0810a348806b","record_id":"817053024026","gtin":"817053024026","claim_key":"finding:label-and-serving-arithmetic-multi-ingredient-formula-panel-read-serving","primary_source":"facts_panel","claim":"Multi-ingredient formula — panel read, serving weight unknown","bucket":"unverified","looked":"LookCloser checked Label and serving arithmetic.","found":"We read the full Supplement Facts panel from the listing-image panel (below), but the label doesn’t state a serving weight, so the arithmetic can’t run. A gap in the label’s information, not evidence of a problem.","proof":{"detail":"We read the full Supplement Facts panel from the listing-image panel (below), but the label doesn’t state a serving weight, so the arithmetic can’t run. A gap in the label’s information, not evidence of a problem."},"source_refs":[{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B0CTR11676","observed_at":"2026-07-27","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0CTR11676","observed_at":"2026-07-27","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-27","content_fingerprint":"sha256:e3db95ec5f6ac07c6b41461dddc7ad22d3b47abbcb99e3e98197681bd53f9648","evidence_url":"https://lookcloser.ai/e/ev-0810a348806b"},{"evidence_id":"ev-946a8bb7c88f","record_id":"817053024026","gtin":"817053024026","claim_key":"finding:label-and-serving-arithmetic-public-label-filing-not-retained","primary_source":"facts_panel","claim":"Public label filing not retained","bucket":"unverified","looked":"LookCloser checked Label and serving arithmetic.","found":"We have not found a public label filing for this exact product. That is a gap in our records, not evidence that no filing exists.","proof":{"detail":"We have not found a public label filing for this exact product. That is a gap in our records, not evidence that no filing exists."},"source_refs":[{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B0CTR11676","observed_at":"2026-07-27","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0CTR11676","observed_at":"2026-07-27","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-27","content_fingerprint":"sha256:3e57724f6fc87cd152067a4692701d930478c37f580e8f5cb955ea7cea64c5da","evidence_url":"https://lookcloser.ai/e/ev-946a8bb7c88f"},{"evidence_id":"ev-ee08f06c7a67","record_id":"817053024026","gtin":"817053024026","claim_key":"finding:certification-laboratory-record-brand-holds-nsf-ansi-173-certification-b","primary_source":"nsf_search","claim":"Brand holds NSF/ANSI 173 certification (brand-level)","bucket":"unverified","looked":"LookCloser checked Certification / laboratory record.","found":"SmartyPants, Inc. appears in NSF’s certified-products registry with 10 certified product(s), but we couldn’t confirm this exact listing is among them. Closest listed product: “Kids Digestive Fiber & Veggies”. Certification covers contents and contaminants — not effectiveness.","proof":{"detail":"SmartyPants, Inc. appears in NSF’s certified-products registry with 10 certified product(s), but we couldn’t confirm this exact listing is among them. Closest listed product: “Kids Digestive Fiber & Veggies”. Certification covers contents and contaminants — not effectiveness."},"source_refs":[{"source":"nsf_search","source_url":"https://info.nsf.org/Certified/dietary/Listings.asp?CompanyName=smartypants&","observed_at":"2026-07-27","identity_basis":"company_brand","scope":"product_or_brand","registry_name":"NSF","standard":"NSF/ANSI 173","identifier":"Kids Digestive Fiber & Veggies","receipt_label":"NSF/ANSI 173 · Kids Digestive Fiber & Veggies"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0CTR11676","observed_at":"2026-07-27","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-27","content_fingerprint":"sha256:d801e2b0f885196e770fef680c4d96b657d1758a1db4aba7dee25838b7a8dd20","evidence_url":"https://lookcloser.ai/e/ev-ee08f06c7a67"},{"evidence_id":"ev-4755fac8c14b","record_id":"817053024026","gtin":"817053024026","claim_key":"finding:certification-laboratory-record-testing-claimed-documentation-not-found","primary_source":"nsf_search","claim":"Testing claimed — documentation not found","bucket":"unverified","looked":"LookCloser checked Certification / laboratory record.","found":"The observed listing claims third-party testing without naming a lab or certifier. No product-bound report is retained, so the claim cannot be verified as stated. Under NSF/ANSI 173, NSF lists SmartyPants, Inc. products, including Kids Digestive 2 Billion CFU Probiotic, Grape, but the retained registry result does not cover this exact SKU. IFOS, USP, and Informed-Sport were not checked in this record.","proof":{"detail":"The observed listing claims third-party testing without naming a lab or certifier. No product-bound report is retained, so the claim cannot be verified as stated. Under NSF/ANSI 173, NSF lists SmartyPants, Inc. products, including Kids Digestive 2 Billion CFU Probiotic, Grape, but the retained registry result does not cover this exact SKU. IFOS, USP, and Informed-Sport were not checked in this record."},"source_refs":[{"source":"nsf_search","source_url":"https://info.nsf.org/Certified/dietary/Listings.asp?CompanyName=smartypants&","observed_at":"2026-07-27","identity_basis":"company_brand","scope":"product_or_brand","registry_name":"NSF","standard":"NSF/ANSI 173","identifier":"Kids Digestive Fiber & Veggies","receipt_label":"NSF/ANSI 173 · Kids Digestive Fiber & Veggies"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0CTR11676","observed_at":"2026-07-27","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-27","content_fingerprint":"sha256:5c6df7e437906aa0c964f0863ea09d1f3d70aee7452f0e140707075aa5b04fca","evidence_url":"https://lookcloser.ai/e/ev-4755fac8c14b"},{"evidence_id":"ev-5615a7566c9a","record_id":"817053024026","gtin":"817053024026","claim_key":"finding:keepa-exact-listing-history-180-day-review-count-history-is-on-file","primary_source":"keepa_history","claim":"180-day review-count history is on file","bucket":"unverified","looked":"LookCloser checked Keepa exact-listing history.","found":"Exact-listing history records written-review counts from 81 on 2025-06-25 to 135 on 2026-07-16 (net +54). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.","proof":{"detail":"Exact-listing history records written-review counts from 81 on 2025-06-25 to 135 on 2026-07-16 (net +54). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic."},"source_refs":[{"source":"keepa_history","source_url":"https://keepa.com/#!product/1-B0CTR11676","observed_at":"2026-07-27","identity_basis":"exact_listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0CTR11676","observed_at":"2026-07-27","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-27","content_fingerprint":"sha256:f6f9e60a112ff9c29c7d7a07b95f627c43eb07d63ea7da162ae103b8c12ee993","evidence_url":"https://lookcloser.ai/e/ev-5615a7566c9a"},{"evidence_id":"ev-9b0aad70f0ef","record_id":"817053024026","gtin":"817053024026","claim_key":"finding:keepa-exact-listing-history-this-item-belongs-to-a-catalog-variation-fam","primary_source":"keepa_history","claim":"This item belongs to a catalog variation family","bucket":"unverified","looked":"LookCloser checked Keepa exact-listing history.","found":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.","proof":{"detail":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant."},"source_refs":[{"source":"keepa_history","source_url":"https://keepa.com/#!product/1-B0CTR11676","observed_at":"2026-07-27","identity_basis":"exact_listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0CTR11676","observed_at":"2026-07-27","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-27","content_fingerprint":"sha256:6cb6a3e51a26050ebdfde23066028f3341d040da945da557efedd771f21794fa","evidence_url":"https://lookcloser.ai/e/ev-9b0aad70f0ef"},{"evidence_id":"ev-0e68841bec89","record_id":"817053024026","gtin":"817053024026","claim_key":"finding:nih-published-research-research-context-is-available-for-the-listed-ingr","primary_source":"nih_ods_fiber","claim":"Research context is available for the listed ingredients","bucket":"unverified","looked":"LookCloser checked NIH / published research.","found":"Published sources describe how prebiotic fiber, multivitamin / greens blend have been studied. This is ingredient context only; the record does not establish that this product delivers the studied dose or outcome. Sources: NIH ODS — Fiber overview (MVMS context), PubMed search: inulin prebiotic randomized trial.","proof":{"detail":"Published sources describe how prebiotic fiber, multivitamin / greens blend have been studied. This is ingredient context only; the record does not establish that this product delivers the studied dose or outcome. Sources: NIH ODS — Fiber overview (MVMS context), PubMed search: inulin prebiotic randomized trial."},"source_refs":[{"source":"nih_ods_fiber","source_url":"https://ods.od.nih.gov/factsheets/list-all/","observed_at":"2026-07-27","identity_basis":"named_ingredient","scope":"ingredient","registry_name":"NIH ODS","identifier":"prebiotic fiber (inulin-type)","receipt_label":"NIH ODS — Fiber overview (MVMS context)"},{"source":"nih_ods_multivitamin","source_url":"https://ods.od.nih.gov/factsheets/MVMS-HealthProfessional/","observed_at":"2026-07-27","identity_basis":"named_ingredient","scope":"ingredient","registry_name":"NIH ODS","identifier":"multivitamin / greens blend","receipt_label":"NIH ODS — Multivitamin/mineral supplements fact sheet"},{"source":"pubmed_fiber","source_url":"https://pubmed.ncbi.nlm.nih.gov/?term=inulin+prebiotic+randomized+trial","observed_at":"2026-07-27","identity_basis":"named_ingredient","scope":"ingredient"},{"source":"pubmed_multivitamin","source_url":"https://pubmed.ncbi.nlm.nih.gov/?term=multivitamin+supplementation+health+outcomes","observed_at":"2026-07-27","identity_basis":"named_ingredient","scope":"ingredient"}],"observed_at":"2026-07-27","content_fingerprint":"sha256:c5705c540b37a8c8a1aa5f410e625435992479af04c7d7253e327fa5567c741e","evidence_url":"https://lookcloser.ai/e/ev-0e68841bec89"},{"evidence_id":"ev-9a52ea8aacc5","record_id":"817053024026","gtin":"817053024026","claim_key":"claim:testing","primary_source":"source_listing","claim":"“CLEAN, 3RD PARTY TESTED FORMULA: Our fiber supplement is a Clean Label Project Purity Award”","bucket":"unverified","looked":"the observed listing, retained brand product page, the NSF/ANSI 173 certified-products registry, any linked COA or test report; IFOS, USP, Informed-Sport were not queried","found":"No named laboratory or lot-specific certificate was found for this exact product. No exact brand product page was available for a document check. Under NSF/ANSI 173, NSF lists SmartyPants, Inc. products, including Kids Digestive 2 Billion CFU Probiotic, Grape, but not this exact SKU. IFOS, USP, and Informed-Sport were not checked in this record. This is a public-evidence limit, not a finding that testing did not occur.","proof":{"kind":"testing","status":"unverified","snippet":"…CERTIFIED CLEAN, 3RD PARTY TESTED FORMULA: Our fiber supplement is a Clean Label Project Purity Award Winner!…"},"source_refs":[{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0CTR11676","observed_at":"2026-07-27","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"nsf_search","source_url":"https://info.nsf.org/Certified/dietary/Listings.asp?CompanyName=smartypants&","observed_at":"2026-07-27","identity_basis":"company_brand","scope":"product_or_brand","registry_name":"NSF","standard":"NSF/ANSI 173","identifier":"Kids Digestive Fiber & Veggies","receipt_label":"NSF/ANSI 173 · Kids Digestive Fiber & Veggies"}],"observed_at":"2026-07-27","content_fingerprint":"sha256:623e183274cc7a827a4fc923230c775e0ca4ec6310f86f087b9a06c98f172972","evidence_url":"https://lookcloser.ai/e/ev-9a52ea8aacc5"},{"evidence_id":"ev-177f53b50fbc","record_id":"817053024026","gtin":"817053024026","claim_key":"claim:efficacy","primary_source":"source_listing","claim":"“FIBER GUMMIES FOR KIDS: SmartyPants Kids Fiber & Veggies is specifically formulated to support regular digestion* in kids 4+ with prebiotic…”","bucket":"partly","looked":"whether the ingredient doses on the label match the doses used in published research","found":"Published research exists for ingredients in this formula. 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