{"schema":"lookcloser/record@0.2","compatible_with":["lookcloser/record@0.1"],"record_id":"818594017362","processing":{"collection_process_version":"2026-07-24.5","last_collected_at":"2026-07-26T00:51:45-0700","last_collection_event":"intake","label_reader_version":"2026-07-24.6","report_schema":"lookcloser/record@0.2","rendered_at":"2026-07-26T03:09:56-0700"},"analysis_status":"complete","processing_gaps":[],"gtin":"818594017362","listing_identifier":"B09XBWCHT5","brand":"Force Factor","title":"Force Factor Better Turmeric Supplement, Curcumin Extra Strength","listing_title":"Force Factor Better Turmeric Supplement, Curcumin Extra Strength","identity":{"canonical_gtin":"00818594017362","source_listing_gtin":"00818594017362","listing_identifier":"B09XBWCHT5","product_image":"https://m.media-amazon.com/images/I/81k4l2EwCjL.jpg","product_image_status":"retained","product_image_provenance":{"status":"retained","source":"source_listing","identity_basis":"exact_listing_identifier","source_url":"https://www.amazon.com/dp/B09XBWCHT5","primary_url":"https://m.media-amazon.com/images/I/81k4l2EwCjL.jpg","image_count":8,"last_attempted":"2026-07-26T00:51:45-0700","attempts":1},"observed_at":"2026-07-26","source_confirmations":["source_listing_gtin","external_barcode_record"],"brand_consistency":{"status":"match","compatible":true,"listing_brand":"Force Factor","package_brand":"FORCE FACTOR","match_method":"normalized_exact","similarity":1},"identity_rule":"exact identifiers only; related products are never substituted"},"trademark_owner":null,"trademark_owner_candidates":[{"name":"Hungry Fish Media, LLC","entity":"LIMITED LIABILITY COMPANY","country":"DELAWARE, USA","address_filed":"24 School Street, Suite 301, Boston, MASSACHUSETTS 021085139, UNITED STATES","address_public":"MASSACHUSETTS 021085139, UNITED STATES; Massachusetts 02210-1150, UNITED STATES","serial_number":"77731130","registration_number":"3786044","wordmark":"FORCE FACTOR","status_description":"REGISTERED AND RENEWED","filed_date":"2009-05-07T00:00:00","first_use_commerce_date":"2009-04-10","registration_date":"2010-05-04","assignment_recorded":true,"goods_services":["IC 005: Vitamin and mineral supplements; Vitamin supplements."],"source":"USPTO Trademark Search","source_url":"https://tsdr.uspto.gov/#caseNumber=77731130&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","identity_basis":"exact_wordmark_and_supplement_goods"},{"name":"Force Factor Brands LLC","entity":"LIMITED LIABILITY COMPANY","country":"Delaware, USA","address_filed":"332 Congress Street, Suite 200, Boston, Massachusetts 02210, UNITED STATES","address_public":"Massachusetts 02210, UNITED STATES","serial_number":"99270855","registration_number":"8142487","wordmark":"FORCE FACTOR","status_description":"REGISTERED","filed_date":"2025-07-07T00:00:00","first_use_commerce_date":"2009-04-10","registration_date":"2026-02-17","assignment_recorded":false,"goods_services":["IC 032: Energy drinks; 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the entities may have distributor, manufacturer, or licensing relationships."}],"seller_of_record":null,"seller_of_record_status":"not_collected_founder_gated","consumer_view":{"template":"claim_panel","kicker":"The useful read","headline":"Ingredient amounts are hidden inside a blend","deck":"A blend total may be legal, but it prevents you from knowing whether any individual ingredient reaches a meaningful amount.","display_mode":"single_home_per_finding","finding_ids":["label-and-serving-arithmetic-ingredient-amounts-are-hidden-inside-a-blen","uspto-trademark-registry-multiple-uspto-brand-owner-records-are-shown","barcode-gtin-record-upc-independently-corroborated","nih-published-research-research-context-is-available-for-the-listed-ingr","review_velocity_gradual"],"point_finding_ids":["label-and-serving-arithmetic-ingredient-amounts-are-hidden-inside-a-blen","uspto-trademark-registry-multiple-uspto-brand-owner-records-are-shown","barcode-gtin-record-upc-independently-corroborated"],"cards":[{"finding_id":"label-and-serving-arithmetic-ingredient-amounts-are-hidden-inside-a-blen","card_type":"labeling_compliance","question":"label","tone":"warn","weight":80,"headline":"Ingredient amounts are hidden inside a blend","evidence":"The panel lists “Better Turmeric® Optimal Absorption Matrix” as a combined amount. 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These records answer who owns registrations for the brand; the separate product-to-owner or manufacturer link remains open.","so_what":"The public ownership record is ambiguous. 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Ingredient evidence does not verify this product.","source":"NIH / published research","source_links":[{"label":"NIH NCCIH — Turmeric","url":"https://www.nccih.nih.gov/health/turmeric","role":"turmeric / curcumin context · not product evidence"},{"label":"PubMed search: curcumin bioavailability piperine","url":"https://pubmed.ncbi.nlm.nih.gov/?term=curcumin+bioavailability+piperine","role":"turmeric / curcumin context · not product evidence"}],"registry_receipts":[],"evidence_id":"ev-3c6fc97a97fd","evidence_url":"https://lookcloser.ai/e/ev-3c6fc97a97fd","presentation_home":"research_section"},{"finding_id":"review_velocity_gradual","card_type":"review_velocity","question":"reviews","tone":"ok","weight":28,"headline":"Reviews rose from 442 to 459 between February 4 and July 16, 2026 — no sudden jump.","evidence":"Written reviews rose from 442 to 459 between February 4 and July 16, 2026. The largest rise inside any single 30-day window was about 10, so the count moved in steps rather than in one burst.","so_what":"A count that moves steadily is ordinary. A sudden burst is what deserves a closer look.","source":"keepa","source_links":[{"label":"Keepa exact-listing history","url":"https://keepa.com/#!product/1-B09XBWCHT5","role":"dated count history · exact listing"}],"registry_receipts":[],"evidence_id":"ev-c64d083101f3","evidence_url":"https://lookcloser.ai/e/ev-c64d083101f3","presentation_home":"finding_catalog"}],"research_links":[{"ingredient":"turmeric / curcumin","label":"NIH NCCIH — Turmeric","url":"https://www.nccih.nih.gov/health/turmeric","scope":"ingredient_context","product_evidence":false},{"ingredient":"turmeric / curcumin","label":"PubMed search: curcumin bioavailability piperine","url":"https://pubmed.ncbi.nlm.nih.gov/?term=curcumin+bioavailability+piperine","scope":"ingredient_context","product_evidence":false}],"open_items":["We have not found a public label filing for this exact product.","No FDA recall matched this brand in the current search."]},"tldr":{"assessment":"caution","headline":"Ingredient amounts are hidden inside a blend","summary":"The panel lists “Better Turmeric® Optimal Absorption Matrix” as a combined amount. 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A blend total can’t tell you whether any single ingredient reaches a dose used in research."},"html_anchor":"finding-label-and-serving-arithmetic-ingredient-amounts-are-hidden-inside-a-blen","report_url":"https://lookcloser.ai/p/818594017362/full#finding-label-and-serving-arithmetic-ingredient-amounts-are-hidden-inside-a-blen"},{"id":"barcode-gtin-record-upc-independently-corroborated","source":"Barcode / GTIN record","class":"ok","severity":"ok","weight":38,"headline":"UPC independently corroborated","detail":"Open Food Facts resolves 818594017362 to \"BETTER TURMERIC EXTRA STRENGTH CURCUMIN + SUPERFOODS\" (FORCE FACTOR) — consistent with this listing.","proof":"Open Food Facts resolves 818594017362 to \"BETTER TURMERIC EXTRA STRENGTH CURCUMIN + SUPERFOODS\" (FORCE FACTOR) — consistent with this listing.","identity_basis":"gtin","status":"live","source_refs":["barcode_search","source_listing"],"source_url":"https://world.openfoodfacts.org/product/00818594017362","scope":"exact_product","inference_level":"direct_observation","observed_at":"2026-07-26","presentation_tone":"ok","evidence_id":"ev-275de58d7ace","evidence_url":"https://lookcloser.ai/e/ev-275de58d7ace","content_fingerprint":"sha256:fc92429da50ff8cb65f609036e72dcf48d68ccb24395b8ab07af71f8b786f4b9","registry_receipts":[],"evidence":{"summary":"Open Food Facts resolves 818594017362 to \"BETTER TURMERIC EXTRA STRENGTH CURCUMIN + SUPERFOODS\" (FORCE FACTOR) — consistent with this listing.","source_refs":["barcode_search","source_listing"],"source_records":[{"source":"barcode_search","source_url":"https://world.openfoodfacts.org/product/00818594017362","observed_at":"2026-07-26","identity_basis":"gtin","scope":"exact_gtin"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B09XBWCHT5","observed_at":"2026-07-26","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-26","looked":"LookCloser checked Barcode / GTIN record.","found":"Open Food Facts resolves 818594017362 to \"BETTER TURMERIC EXTRA STRENGTH CURCUMIN + SUPERFOODS\" (FORCE FACTOR) — consistent with this listing."},"html_anchor":"finding-barcode-gtin-record-upc-independently-corroborated","report_url":"https://lookcloser.ai/p/818594017362/full#finding-barcode-gtin-record-upc-independently-corroborated"},{"id":"label-and-serving-arithmetic-multi-ingredient-formula-panel-read-serving","source":"Label and serving arithmetic","class":"gap","severity":"info","weight":22,"headline":"Multi-ingredient formula — panel read, serving weight unknown","detail":"We read the full Supplement Facts panel from the listing-image panel (below), but the label doesn’t state a serving weight, so the arithmetic can’t run. 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A gap in the label’s information, not evidence of a problem."},"html_anchor":"finding-label-and-serving-arithmetic-multi-ingredient-formula-panel-read-serving","report_url":"https://lookcloser.ai/p/818594017362/full#finding-label-and-serving-arithmetic-multi-ingredient-formula-panel-read-serving"},{"id":"nih-published-research-research-context-is-available-for-the-listed-ingr","source":"NIH / published research","class":"gap","severity":"info","weight":22,"headline":"Research context is available for the listed ingredients","detail":"Published sources describe how turmeric / curcumin have been studied. This is ingredient context only; the record does not establish that this product delivers the studied dose or outcome. Sources: NIH NCCIH — Turmeric, PubMed search: curcumin bioavailability piperine.","proof":"Published sources describe how turmeric / curcumin have been studied. 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Certification covers contents and contaminants — not effectiveness.","identity_basis":"none","status":"live","source_refs":["nsf_search","source_listing"],"source_url":"https://info.nsf.org/Certified/dietary/Listings.asp?CompanyName=force&","scope":"search_scope","inference_level":"gap","observed_at":"2026-07-26","presentation_tone":"gap","evidence_id":"ev-d2524a4bb0d5","evidence_url":"https://lookcloser.ai/e/ev-d2524a4bb0d5","content_fingerprint":"sha256:75a99977dac7d2fc065df14fbfb8f68fb453fa6a11e38ae81010582d87b9c256","registry_receipts":[{"source":"nsf_search","url":"https://info.nsf.org/Certified/dietary/Listings.asp?CompanyName=force&","label":"NSF/ANSI 173 · Force Factor, LLC","registry_name":"NSF","standard":"NSF/ANSI 173","identifier":"Force Factor, LLC"}],"evidence":{"summary":"Force Factor, LLC appears in NSF’s certified-products registry with 6 certified product(s), but we couldn’t confirm this exact listing is among them. 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That is a gap in our records, not evidence that no filing exists.","identity_basis":"listing","status":"live","source_refs":["facts_panel","source_listing"],"source_url":"https://www.amazon.com/dp/B09XBWCHT5","scope":"exact_listing","inference_level":"gap","observed_at":"2026-07-26","presentation_tone":"gap","evidence_id":"ev-7b4a1e29854a","evidence_url":"https://lookcloser.ai/e/ev-7b4a1e29854a","content_fingerprint":"sha256:689ee0b45c07cdf6d55ecb9c959b09826d41fb502305b9d943fa59db49736488","registry_receipts":[],"evidence":{"summary":"We have not found a public label filing for this exact product. That is a gap in our records, not evidence that no filing exists.","source_refs":["facts_panel","source_listing"],"source_records":[{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B09XBWCHT5","observed_at":"2026-07-26","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B09XBWCHT5","observed_at":"2026-07-26","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-26","looked":"LookCloser checked Label and serving arithmetic.","found":"We have not found a public label filing for this exact product. That is a gap in our records, not evidence that no filing exists."},"html_anchor":"finding-label-and-serving-arithmetic-public-label-filing-not-retained","report_url":"https://lookcloser.ai/p/818594017362/full#finding-label-and-serving-arithmetic-public-label-filing-not-retained"},{"id":"fda-public-records-recall-search-no-match-found-as-of-jul-26-2026","source":"FDA public records","class":"gap","severity":"info","weight":19,"headline":"Recall search: no match found (as of Jul 26, 2026)","detail":"This means only that no enforcement record matched the brand name — it does not mean the product was tested, reviewed, or cleared by FDA. New and untested products also have no recall records.","proof":"This means only that no enforcement record matched the brand name — it does not mean the product was tested, reviewed, or cleared by FDA. New and untested products also have no recall records.","identity_basis":"none","status":"live","source_refs":["openfda_search"],"source_url":"https://api.fda.gov/food/enforcement.json?search=(recalling_firm:%22Force+Factor%22+OR+product_description:%22Force+Factor%22)&limit=5","scope":"search_scope","inference_level":"gap","observed_at":"2026-07-26","presentation_tone":"caution","evidence_id":"ev-094484cfa705","evidence_url":"https://lookcloser.ai/e/ev-094484cfa705","content_fingerprint":"sha256:622c58275838720c1bb78d38239cc752709c8abb2c08fef01e5f352f320ffb98","registry_receipts":[],"evidence":{"summary":"This means only that no enforcement record matched the brand name — it does not mean the product was tested, reviewed, or cleared by FDA. New and untested products also have no recall records.","source_refs":["openfda_search"],"source_records":[{"source":"openfda_search","source_url":"https://api.fda.gov/food/enforcement.json?search=(recalling_firm:%22Force+Factor%22+OR+product_description:%22Force+Factor%22)&limit=5","observed_at":"2026-07-26","identity_basis":"search_only","scope":"product_or_brand","registry_name":"FDA enforcement","identifier":"Force Factor","receipt_label":"FDA enforcement search · Force Factor"}],"observed_at":"2026-07-26","looked":"LookCloser checked FDA public records.","found":"This means only that no enforcement record matched the brand name — it does not mean the product was tested, reviewed, or cleared by FDA. New and untested products also have no recall records."},"html_anchor":"finding-fda-public-records-recall-search-no-match-found-as-of-jul-26-2026","report_url":"https://lookcloser.ai/p/818594017362/full#finding-fda-public-records-recall-search-no-match-found-as-of-jul-26-2026"},{"id":"keepa-exact-listing-history-this-item-belongs-to-a-catalog-variation-fam","source":"Keepa exact-listing history","class":"gap","severity":"info","weight":19,"headline":"This item belongs to a catalog variation family","detail":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.","proof":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.","identity_basis":"listing","status":"live","source_refs":["keepa_history","source_listing"],"source_url":"https://keepa.com/#!product/1-B09XBWCHT5","scope":"exact_listing","inference_level":"gap","observed_at":"2026-07-26","presentation_tone":"gap","evidence_id":"ev-9bde5584074b","evidence_url":"https://lookcloser.ai/e/ev-9bde5584074b","content_fingerprint":"sha256:2728328b9433feedab6b10c8faff62099c697935a3fd7663feb552ce37bdf37a","registry_receipts":[],"evidence":{"summary":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.","source_refs":["keepa_history","source_listing"],"source_records":[{"source":"keepa_history","source_url":"https://keepa.com/#!product/1-B09XBWCHT5","observed_at":"2026-07-26","identity_basis":"exact_listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B09XBWCHT5","observed_at":"2026-07-26","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-26","looked":"LookCloser checked Keepa exact-listing history.","found":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant."},"html_anchor":"finding-keepa-exact-listing-history-this-item-belongs-to-a-catalog-variation-fam","report_url":"https://lookcloser.ai/p/818594017362/full#finding-keepa-exact-listing-history-this-item-belongs-to-a-catalog-variation-fam"},{"id":"uspto-trademark-registry-multiple-uspto-brand-owner-records-are-shown","source":"USPTO trademark registry","class":"gap","severity":"pend","weight":18,"headline":"Multiple USPTO brand-owner records are shown","detail":"USPTO returned multiple live supplement-class records for the exact brand wordmark: Hungry Fish Media, LLC, Force Factor Brands LLC. These records answer who owns registrations for the brand; the separate product-to-owner or manufacturer link remains open.","proof":"USPTO returned multiple live supplement-class records for the exact brand wordmark: Hungry Fish Media, LLC, Force Factor Brands LLC. These records answer who owns registrations for the brand; the separate product-to-owner or manufacturer link remains open.","identity_basis":"owner_exact","status":"live","source_refs":["uspto_search"],"source_url":"https://tsdr.uspto.gov/#caseNumber=77731130&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","scope":"brand_owner","inference_level":"gap","observed_at":"2026-07-26","presentation_tone":"gap","evidence_id":"ev-737f5a5eea0a","evidence_url":"https://lookcloser.ai/e/ev-737f5a5eea0a","content_fingerprint":"sha256:94a8faeec2cbbb1854feaad60d13f455ac79177195292c4bf510da1249f99a7a","registry_receipts":[{"source":"uspto_search","url":"https://tsdr.uspto.gov/#caseNumber=77731130&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","label":"USPTO · Registrations 3786044, 8142487","registry_name":"USPTO","standard":null,"identifier":"Registrations 3786044, 8142487"}],"evidence":{"summary":"USPTO returned multiple live supplement-class records for the exact brand wordmark: Hungry Fish Media, LLC, Force Factor Brands LLC. These records answer who owns registrations for the brand; the separate product-to-owner or manufacturer link remains open.","source_refs":["uspto_search"],"source_records":[{"source":"uspto_search","source_url":"https://tsdr.uspto.gov/#caseNumber=77731130&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","observed_at":"2026-07-26","identity_basis":"exact_wordmark_and_supplement_goods","scope":"brand","registry_name":"USPTO","identifier":"Registrations 3786044, 8142487","receipt_label":"USPTO · Registrations 3786044, 8142487"}],"observed_at":"2026-07-26","looked":"LookCloser checked USPTO trademark registry.","found":"USPTO returned multiple live supplement-class records for the exact brand wordmark: Hungry Fish Media, LLC, Force Factor Brands LLC. These records answer who owns registrations for the brand; the separate product-to-owner or manufacturer link remains open."},"html_anchor":"finding-uspto-trademark-registry-multiple-uspto-brand-owner-records-are-shown","report_url":"https://lookcloser.ai/p/818594017362/full#finding-uspto-trademark-registry-multiple-uspto-brand-owner-records-are-shown"},{"id":"keepa-exact-listing-history-180-day-review-count-history-is-on-file","source":"Keepa exact-listing history","class":"gap","severity":"info","weight":16,"headline":"180-day review-count history is on file","detail":"Exact-listing history records written-review counts from 440 on 2026-01-29 to 459 on 2026-07-16 (net +19). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.","proof":"Exact-listing history records written-review counts from 440 on 2026-01-29 to 459 on 2026-07-16 (net +19). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.","identity_basis":"listing","status":"live","source_refs":["keepa_history","source_listing"],"source_url":"https://keepa.com/#!product/1-B09XBWCHT5","scope":"exact_listing","inference_level":"gap","observed_at":"2026-07-26","presentation_tone":"gap","evidence_id":"ev-fa85bc148327","evidence_url":"https://lookcloser.ai/e/ev-fa85bc148327","content_fingerprint":"sha256:5d6bc5a3be8aecdad145b83248e56bb8b6c9fc285875cce70a40cebe4c558977","registry_receipts":[],"evidence":{"summary":"Exact-listing history records written-review counts from 440 on 2026-01-29 to 459 on 2026-07-16 (net +19). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.","source_refs":["keepa_history","source_listing"],"source_records":[{"source":"keepa_history","source_url":"https://keepa.com/#!product/1-B09XBWCHT5","observed_at":"2026-07-26","identity_basis":"exact_listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B09XBWCHT5","observed_at":"2026-07-26","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-26","looked":"LookCloser checked Keepa exact-listing history.","found":"Exact-listing history records written-review counts from 440 on 2026-01-29 to 459 on 2026-07-16 (net +19). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic."},"html_anchor":"finding-keepa-exact-listing-history-180-day-review-count-history-is-on-file","report_url":"https://lookcloser.ai/p/818594017362/full#finding-keepa-exact-listing-history-180-day-review-count-history-is-on-file"}],"evidence_records":[{"evidence_id":"ev-25c2d2421d42","record_id":"818594017362","gtin":"818594017362","claim_key":"finding:label-and-serving-arithmetic-multi-ingredient-formula-panel-read-serving","primary_source":"facts_panel","claim":"Multi-ingredient formula — panel read, serving weight unknown","bucket":"unverified","looked":"LookCloser checked Label and serving arithmetic.","found":"We read the full Supplement Facts panel from the listing-image panel (below), but the label doesn’t state a serving weight, so the arithmetic can’t run. A gap in the label’s information, not evidence of a problem.","proof":{"detail":"We read the full Supplement Facts panel from the listing-image panel (below), but the label doesn’t state a serving weight, so the arithmetic can’t run. A gap in the label’s information, not evidence of a problem."},"source_refs":[{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B09XBWCHT5","observed_at":"2026-07-26","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B09XBWCHT5","observed_at":"2026-07-26","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-26","content_fingerprint":"sha256:1a287883b78c37b2ce1b8f8e6c1111dfd20efd849ad8e98f4b3629a4383f0e1a","evidence_url":"https://lookcloser.ai/e/ev-25c2d2421d42"},{"evidence_id":"ev-3c6fc97a97fd","record_id":"818594017362","gtin":"818594017362","claim_key":"finding:nih-published-research-research-context-is-available-for-the-listed-ingr","primary_source":"pubmed_turmeric","claim":"Research context is available for the listed ingredients","bucket":"unverified","looked":"LookCloser checked NIH / published research.","found":"Published sources describe how turmeric / curcumin have been studied. This is ingredient context only; the record does not establish that this product delivers the studied dose or outcome. Sources: NIH NCCIH — Turmeric, PubMed search: curcumin bioavailability piperine.","proof":{"detail":"Published sources describe how turmeric / curcumin have been studied. This is ingredient context only; the record does not establish that this product delivers the studied dose or outcome. Sources: NIH NCCIH — Turmeric, PubMed search: curcumin bioavailability piperine."},"source_refs":[{"source":"pubmed_turmeric","source_url":"https://pubmed.ncbi.nlm.nih.gov/?term=curcumin+bioavailability+piperine","observed_at":"2026-07-26","identity_basis":"named_ingredient","scope":"ingredient"}],"observed_at":"2026-07-26","content_fingerprint":"sha256:2383b7581d51be3e63ca74316e3782663c7824fe98224dca48e618952c6a34e5","evidence_url":"https://lookcloser.ai/e/ev-3c6fc97a97fd"},{"evidence_id":"ev-6fe487efcc4b","record_id":"818594017362","gtin":"818594017362","claim_key":"finding:label-and-serving-arithmetic-ingredient-amounts-are-hidden-inside-a-blen","primary_source":"facts_panel","claim":"Ingredient amounts are hidden inside a blend","bucket":"claimed_no_support","looked":"LookCloser checked Label and serving arithmetic.","found":"The panel lists “Better Turmeric® Optimal Absorption Matrix” as a combined amount. A blend total can’t tell you whether any single ingredient reaches a dose used in research.","proof":{"detail":"The panel lists “Better Turmeric® Optimal Absorption Matrix” as a combined amount. A blend total can’t tell you whether any single ingredient reaches a dose used in research."},"source_refs":[{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B09XBWCHT5","observed_at":"2026-07-26","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B09XBWCHT5","observed_at":"2026-07-26","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-26","content_fingerprint":"sha256:ebed4f1a30e3630fddb011cbd2c3c61b73d43d342f59737379bd518530f1bba8","evidence_url":"https://lookcloser.ai/e/ev-6fe487efcc4b"},{"evidence_id":"ev-7b4a1e29854a","record_id":"818594017362","gtin":"818594017362","claim_key":"finding:label-and-serving-arithmetic-public-label-filing-not-retained","primary_source":"facts_panel","claim":"Public label filing not retained","bucket":"unverified","looked":"LookCloser checked Label and serving arithmetic.","found":"We have not found a public label filing for this exact product. That is a gap in our records, not evidence that no filing exists.","proof":{"detail":"We have not found a public label filing for this exact product. That is a gap in our records, not evidence that no filing exists."},"source_refs":[{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B09XBWCHT5","observed_at":"2026-07-26","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B09XBWCHT5","observed_at":"2026-07-26","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-26","content_fingerprint":"sha256:689ee0b45c07cdf6d55ecb9c959b09826d41fb502305b9d943fa59db49736488","evidence_url":"https://lookcloser.ai/e/ev-7b4a1e29854a"},{"evidence_id":"ev-094484cfa705","record_id":"818594017362","gtin":"818594017362","claim_key":"finding:fda-public-records-recall-search-no-match-found-as-of-jul-26-2026","primary_source":"openfda_search","claim":"Recall search: no match found (as of Jul 26, 2026)","bucket":"unverified","looked":"LookCloser checked FDA public records.","found":"This means only that no enforcement record matched the brand name — it does not mean the product was tested, reviewed, or cleared by FDA. New and untested products also have no recall records.","proof":{"detail":"This means only that no enforcement record matched the brand name — it does not mean the product was tested, reviewed, or cleared by FDA. New and untested products also have no recall records."},"source_refs":[{"source":"openfda_search","source_url":"https://api.fda.gov/food/enforcement.json?search=(recalling_firm:%22Force+Factor%22+OR+product_description:%22Force+Factor%22)&limit=5","observed_at":"2026-07-26","identity_basis":"search_only","scope":"product_or_brand","registry_name":"FDA enforcement","identifier":"Force Factor","receipt_label":"FDA enforcement search · Force Factor"}],"observed_at":"2026-07-26","content_fingerprint":"sha256:622c58275838720c1bb78d38239cc752709c8abb2c08fef01e5f352f320ffb98","evidence_url":"https://lookcloser.ai/e/ev-094484cfa705"},{"evidence_id":"ev-d2524a4bb0d5","record_id":"818594017362","gtin":"818594017362","claim_key":"finding:certification-laboratory-record-brand-holds-nsf-ansi-173-certification-b","primary_source":"nsf_search","claim":"Brand holds NSF/ANSI 173 certification (brand-level)","bucket":"unverified","looked":"LookCloser checked Certification / laboratory record.","found":"Force Factor, LLC appears in NSF’s certified-products registry with 6 certified product(s), but we couldn’t confirm this exact listing is among them. Certification covers contents and contaminants — not effectiveness.","proof":{"detail":"Force Factor, LLC appears in NSF’s certified-products registry with 6 certified product(s), but we couldn’t confirm this exact listing is among them. Certification covers contents and contaminants — not effectiveness."},"source_refs":[{"source":"nsf_search","source_url":"https://info.nsf.org/Certified/dietary/Listings.asp?CompanyName=force&","observed_at":"2026-07-26","identity_basis":"company_brand","scope":"product_or_brand","registry_name":"NSF","standard":"NSF/ANSI 173","identifier":"Force Factor, LLC","receipt_label":"NSF/ANSI 173 · Force Factor, LLC"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B09XBWCHT5","observed_at":"2026-07-26","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-26","content_fingerprint":"sha256:75a99977dac7d2fc065df14fbfb8f68fb453fa6a11e38ae81010582d87b9c256","evidence_url":"https://lookcloser.ai/e/ev-d2524a4bb0d5"},{"evidence_id":"ev-737f5a5eea0a","record_id":"818594017362","gtin":"818594017362","claim_key":"finding:uspto-trademark-registry-multiple-uspto-brand-owner-records-are-shown","primary_source":"uspto_search","claim":"Multiple USPTO brand-owner records are shown","bucket":"unverified","looked":"LookCloser checked USPTO trademark registry.","found":"USPTO returned multiple live supplement-class records for the exact brand wordmark: Hungry Fish Media, LLC, Force Factor Brands LLC. These records answer who owns registrations for the brand; the separate product-to-owner or manufacturer link remains open.","proof":{"detail":"USPTO returned multiple live supplement-class records for the exact brand wordmark: Hungry Fish Media, LLC, Force Factor Brands LLC. These records answer who owns registrations for the brand; the separate product-to-owner or manufacturer link remains open."},"source_refs":[{"source":"uspto_search","source_url":"https://tsdr.uspto.gov/#caseNumber=77731130&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","observed_at":"2026-07-26","identity_basis":"exact_wordmark_and_supplement_goods","scope":"brand","registry_name":"USPTO","identifier":"Registrations 3786044, 8142487","receipt_label":"USPTO · Registrations 3786044, 8142487"}],"observed_at":"2026-07-26","content_fingerprint":"sha256:94a8faeec2cbbb1854feaad60d13f455ac79177195292c4bf510da1249f99a7a","evidence_url":"https://lookcloser.ai/e/ev-737f5a5eea0a"},{"evidence_id":"ev-275de58d7ace","record_id":"818594017362","gtin":"818594017362","claim_key":"finding:barcode-gtin-record-upc-independently-corroborated","primary_source":"barcode_search","claim":"UPC independently corroborated","bucket":"checks_out","looked":"LookCloser checked Barcode / GTIN record.","found":"Open Food Facts resolves 818594017362 to \"BETTER TURMERIC EXTRA STRENGTH CURCUMIN + SUPERFOODS\" (FORCE FACTOR) — consistent with this listing.","proof":{"detail":"Open Food Facts resolves 818594017362 to \"BETTER TURMERIC EXTRA STRENGTH CURCUMIN + SUPERFOODS\" (FORCE FACTOR) — consistent with this listing."},"source_refs":[{"source":"barcode_search","source_url":"https://world.openfoodfacts.org/product/00818594017362","observed_at":"2026-07-26","identity_basis":"gtin","scope":"exact_gtin"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B09XBWCHT5","observed_at":"2026-07-26","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-26","content_fingerprint":"sha256:fc92429da50ff8cb65f609036e72dcf48d68ccb24395b8ab07af71f8b786f4b9","evidence_url":"https://lookcloser.ai/e/ev-275de58d7ace"},{"evidence_id":"ev-fa85bc148327","record_id":"818594017362","gtin":"818594017362","claim_key":"finding:keepa-exact-listing-history-180-day-review-count-history-is-on-file","primary_source":"keepa_history","claim":"180-day review-count history is on file","bucket":"unverified","looked":"LookCloser checked Keepa exact-listing history.","found":"Exact-listing history records written-review counts from 440 on 2026-01-29 to 459 on 2026-07-16 (net +19). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.","proof":{"detail":"Exact-listing history records written-review counts from 440 on 2026-01-29 to 459 on 2026-07-16 (net +19). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic."},"source_refs":[{"source":"keepa_history","source_url":"https://keepa.com/#!product/1-B09XBWCHT5","observed_at":"2026-07-26","identity_basis":"exact_listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B09XBWCHT5","observed_at":"2026-07-26","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-26","content_fingerprint":"sha256:5d6bc5a3be8aecdad145b83248e56bb8b6c9fc285875cce70a40cebe4c558977","evidence_url":"https://lookcloser.ai/e/ev-fa85bc148327"},{"evidence_id":"ev-9bde5584074b","record_id":"818594017362","gtin":"818594017362","claim_key":"finding:keepa-exact-listing-history-this-item-belongs-to-a-catalog-variation-fam","primary_source":"keepa_history","claim":"This item belongs to a catalog variation family","bucket":"unverified","looked":"LookCloser checked Keepa exact-listing history.","found":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.","proof":{"detail":"The paid catalog links this exact item to a parent listing. 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