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This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product."},"html_anchor":"finding-uspto-trademark-registry-exact-trademark-owner-identified","report_url":"https://lookcloser.ai/p/840050601723/full#finding-uspto-trademark-registry-exact-trademark-owner-identified"},{"id":"barcode-gtin-record-upc-independently-corroborated","source":"Barcode / GTIN record","class":"ok","severity":"ok","weight":38,"headline":"UPC independently corroborated","detail":"UPCitemdb resolves 840050601723 to \"Methylcobalamin B12 Sublingual | 5000mcg | 120 Tablets | by Horbaach\" (Horbaach) — consistent with this listing.","proof":"UPCitemdb resolves 840050601723 to \"Methylcobalamin B12 Sublingual | 5000mcg | 120 Tablets | by Horbaach\" (Horbaach) — consistent with this listing.","identity_basis":"gtin","status":"live","source_refs":["barcode_search","source_listing"],"source_url":"https://world.openfoodfacts.org/product/00840050601723","scope":"exact_product","inference_level":"direct_observation","observed_at":"2026-07-25","presentation_tone":"ok","evidence_id":"ev-9bbf4449b071","evidence_url":"https://lookcloser.ai/e/ev-9bbf4449b071","content_fingerprint":"sha256:b536bcac55a70ebde099d35d709c4b7bffc05b86f75cb12d533dce51839c6d61","registry_receipts":[],"evidence":{"summary":"UPCitemdb resolves 840050601723 to \"Methylcobalamin B12 Sublingual | 5000mcg | 120 Tablets | by Horbaach\" (Horbaach) — consistent with this listing.","source_refs":["barcode_search","source_listing"],"source_records":[{"source":"barcode_search","source_url":"https://world.openfoodfacts.org/product/00840050601723","observed_at":"2026-07-25","identity_basis":"gtin","scope":"exact_gtin"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B083JLZPZX","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-25","looked":"LookCloser checked Barcode / GTIN record.","found":"UPCitemdb resolves 840050601723 to \"Methylcobalamin B12 Sublingual | 5000mcg | 120 Tablets | by Horbaach\" (Horbaach) — consistent with this listing."},"html_anchor":"finding-barcode-gtin-record-upc-independently-corroborated","report_url":"https://lookcloser.ai/p/840050601723/full#finding-barcode-gtin-record-upc-independently-corroborated"},{"id":"label-and-serving-arithmetic-label-math-could-not-be-verified","source":"Label and serving arithmetic","class":"gap","severity":"pend","weight":26,"headline":"Label math could not be verified","detail":"The retained listing evidence does not establish net weight, unit count, per-serving dose, servings per container, so the dose claim cannot yet be checked against serving arithmetic. 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This is a neutral evidence gap, not a pass or strike."},"html_anchor":"finding-label-and-serving-arithmetic-label-math-could-not-be-verified","report_url":"https://lookcloser.ai/p/840050601723/full#finding-label-and-serving-arithmetic-label-math-could-not-be-verified"},{"id":"certification-laboratory-record-testing-claimed-documentation-not-found","source":"Certification / laboratory record","class":"gap","severity":"pend","weight":23,"headline":"Testing claimed — documentation not found","detail":"The observed listing claims third-party testing without naming a lab or certifier. No product-bound report is retained, so the claim cannot be verified as stated. NSF, IFOS, USP, and Informed-Sport were not checked in this record.","proof":"The observed listing claims third-party testing without naming a lab or certifier. No product-bound report is retained, so the claim cannot be verified as stated. NSF, IFOS, USP, and Informed-Sport were not checked in this record.","identity_basis":"none","status":"live","source_refs":["source_listing"],"source_url":"https://www.amazon.com/dp/B083JLZPZX","scope":"search_scope","inference_level":"gap","observed_at":"2026-07-25","presentation_tone":"gap","evidence_id":"ev-33a8910bff45","evidence_url":"https://lookcloser.ai/e/ev-33a8910bff45","content_fingerprint":"sha256:ba4c7e6af9fb009d569d01d605bb96ebaa4b6245a192d161f0b65cd8a4d2350e","registry_receipts":[],"evidence":{"summary":"The observed listing claims third-party testing without naming a lab or certifier. No product-bound report is retained, so the claim cannot be verified as stated. 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NSF, IFOS, USP, and Informed-Sport were not checked in this record."},"html_anchor":"finding-certification-laboratory-record-testing-claimed-documentation-not-found","report_url":"https://lookcloser.ai/p/840050601723/full#finding-certification-laboratory-record-testing-claimed-documentation-not-found"},{"id":"review_velocity_gradual","source":"keepa","class":"ok","weight":20,"headline":"Reviews accumulated gradually","detail":"Written reviews grew from 891 to 1007 across 2026-02-18 – 2026-07-14 with no single manufactured spike (largest 30-day gain ~30).","proof":{"first":["2026-02-18",891],"last":["2026-07-14",1007],"max_30d_review_gain":30},"identity_basis":"listing","status":"live","severity":"ok","source_refs":["source_listing"],"source_url":"https://www.amazon.com/dp/B083JLZPZX","scope":"exact_listing","inference_level":"direct_observation","observed_at":"2026-07-25","presentation_tone":"ok","evidence_id":"ev-dbbb3a663eef","evidence_url":"https://lookcloser.ai/e/ev-dbbb3a663eef","content_fingerprint":"sha256:4fe638c8d859129d779382a2f982953408f75766b62a649ebc1fcb0a806821cd","registry_receipts":[],"evidence":{"summary":{"first":["2026-02-18",891],"last":["2026-07-14",1007],"max_30d_review_gain":30},"source_refs":["source_listing"],"source_records":[{"source":"source_listing","source_url":"https://www.amazon.com/dp/B083JLZPZX","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-25","looked":"LookCloser checked keepa.","found":"Written reviews grew from 891 to 1007 across 2026-02-18 – 2026-07-14 with no single manufactured spike (largest 30-day gain ~30)."},"html_anchor":"finding-review_velocity_gradual","report_url":"https://lookcloser.ai/p/840050601723/full#finding-review_velocity_gradual"},{"id":"label-and-serving-arithmetic-public-label-filing-not-retained","source":"Label and serving arithmetic","class":"gap","severity":"info","weight":19,"headline":"Public label filing not retained","detail":"This record does not currently hold an identity-bound public label filing for the exact product. 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Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.","identity_basis":"listing","status":"live","source_refs":["keepa_history","source_listing"],"source_url":"https://keepa.com/#!product/1-B083JLZPZX","scope":"exact_listing","inference_level":"gap","observed_at":"2026-07-25","presentation_tone":"gap","evidence_id":"ev-bd11b509c00a","evidence_url":"https://lookcloser.ai/e/ev-bd11b509c00a","content_fingerprint":"sha256:48333a0b68738230c623334d0f7cb2933da0affb9cdff252d76c815e041f7f86","registry_receipts":[],"evidence":{"summary":"The paid catalog links this exact item to a parent listing. 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Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant."},"html_anchor":"finding-keepa-exact-listing-history-this-item-belongs-to-a-catalog-variation-fam","report_url":"https://lookcloser.ai/p/840050601723/full#finding-keepa-exact-listing-history-this-item-belongs-to-a-catalog-variation-fam"},{"id":"keepa-exact-listing-history-180-day-review-count-history-is-on-file","source":"Keepa exact-listing history","class":"gap","severity":"info","weight":16,"headline":"180-day review-count history is on file","detail":"Exact-listing history records written-review counts from 860 on 2026-02-04 to 1,007 on 2026-07-14 (net +147). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.","proof":"Exact-listing history records written-review counts from 860 on 2026-02-04 to 1,007 on 2026-07-14 (net +147). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.","identity_basis":"listing","status":"live","source_refs":["keepa_history","source_listing"],"source_url":"https://keepa.com/#!product/1-B083JLZPZX","scope":"exact_listing","inference_level":"gap","observed_at":"2026-07-25","presentation_tone":"gap","evidence_id":"ev-0c00aaac29c5","evidence_url":"https://lookcloser.ai/e/ev-0c00aaac29c5","content_fingerprint":"sha256:e2b0606d3ecb4906b2efd11c8265887807d639b4afa45d1a364728d24af00171","registry_receipts":[],"evidence":{"summary":"Exact-listing history records written-review counts from 860 on 2026-02-04 to 1,007 on 2026-07-14 (net +147). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.","source_refs":["keepa_history","source_listing"],"source_records":[{"source":"keepa_history","source_url":"https://keepa.com/#!product/1-B083JLZPZX","observed_at":"2026-07-25","identity_basis":"exact_listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B083JLZPZX","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-25","looked":"LookCloser checked Keepa exact-listing history.","found":"Exact-listing history records written-review counts from 860 on 2026-02-04 to 1,007 on 2026-07-14 (net +147). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic."},"html_anchor":"finding-keepa-exact-listing-history-180-day-review-count-history-is-on-file","report_url":"https://lookcloser.ai/p/840050601723/full#finding-keepa-exact-listing-history-180-day-review-count-history-is-on-file"}],"evidence_records":[{"evidence_id":"ev-06032ff18750","record_id":"840050601723","gtin":"840050601723","claim_key":"finding:label-and-serving-arithmetic-label-math-could-not-be-verified","primary_source":"facts_panel","claim":"Label math could not be verified","bucket":"unverified","looked":"LookCloser checked Label and serving arithmetic.","found":"The retained listing evidence does not establish net weight, unit count, per-serving dose, servings per container, so the dose claim cannot yet be checked against serving arithmetic. This is a neutral evidence gap, not a pass or strike.","proof":{"detail":"The retained listing evidence does not establish net weight, unit count, per-serving dose, servings per container, so the dose claim cannot yet be checked against serving arithmetic. This is a neutral evidence gap, not a pass or strike."},"source_refs":[{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B083JLZPZX","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B083JLZPZX","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-25","content_fingerprint":"sha256:c4a24eedcdf28ef8cc0355279f6512ede816b738cbe02ee28f3875811223175b","evidence_url":"https://lookcloser.ai/e/ev-06032ff18750"},{"evidence_id":"ev-61faa0607b79","record_id":"840050601723","gtin":"840050601723","claim_key":"finding:nih-published-research-each-ingredient-s-amount-is-disclosed","primary_source":"facts_panel","claim":"Each ingredient’s amount is disclosed","bucket":"checks_out","looked":"LookCloser checked NIH / published research.","found":"The panel gives a per-ingredient amount rather than hiding quantities inside a proprietary blend, so each one can be compared to published research.","proof":{"detail":"The panel gives a per-ingredient amount rather than hiding quantities inside a proprietary blend, so each one can be compared to published research."},"source_refs":[{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B083JLZPZX","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B083JLZPZX","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-25","content_fingerprint":"sha256:687e446036587628e562d1e5de0310cf74022de5735075135dfd205d478efbd5","evidence_url":"https://lookcloser.ai/e/ev-61faa0607b79"},{"evidence_id":"ev-808599e8fde3","record_id":"840050601723","gtin":"840050601723","claim_key":"finding:label-and-serving-arithmetic-public-label-filing-not-retained","primary_source":"facts_panel","claim":"Public label filing not retained","bucket":"unverified","looked":"LookCloser checked Label and serving arithmetic.","found":"This record does not currently hold an identity-bound public label filing for the exact product. That is a LookCloser coverage gap, not evidence that no filing exists.","proof":{"detail":"This record does not currently hold an identity-bound public label filing for the exact product. That is a LookCloser coverage gap, not evidence that no filing exists."},"source_refs":[{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B083JLZPZX","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B083JLZPZX","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-25","content_fingerprint":"sha256:dc828c5d14e143830169e95c7ffda5f1f0e74d5e157aacc57778750741112eb6","evidence_url":"https://lookcloser.ai/e/ev-808599e8fde3"},{"evidence_id":"ev-18cbad2ad91c","record_id":"840050601723","gtin":"840050601723","claim_key":"finding:uspto-trademark-registry-exact-trademark-owner-identified","primary_source":"uspto_search","claim":"Exact trademark owner identified","bucket":"checks_out","looked":"LookCloser checked USPTO trademark registry.","found":"USPTO lists Horbaach Manufacturing LLC (LIMITED LIABILITY COMPANY) in NEVADA, USA for the exact brand wordmark. This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product.","proof":{"detail":"USPTO lists Horbaach Manufacturing LLC (LIMITED LIABILITY COMPANY) in NEVADA, USA for the exact brand wordmark. This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product."},"source_refs":[{"source":"uspto_search","source_url":"https://tsdr.uspto.gov/#caseNumber=88273671&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","observed_at":"2026-07-25","identity_basis":"exact_wordmark_and_supplement_goods","scope":"brand","registry_name":"USPTO","identifier":"Registration 5928571","receipt_label":"USPTO · Registration 5928571"}],"observed_at":"2026-07-25","content_fingerprint":"sha256:d6ddf158b2b9d08360862ffe0972d911132b72e94393cfb08e5736da45550f39","evidence_url":"https://lookcloser.ai/e/ev-18cbad2ad91c"},{"evidence_id":"ev-9bbf4449b071","record_id":"840050601723","gtin":"840050601723","claim_key":"finding:barcode-gtin-record-upc-independently-corroborated","primary_source":"barcode_search","claim":"UPC independently corroborated","bucket":"checks_out","looked":"LookCloser checked Barcode / GTIN record.","found":"UPCitemdb resolves 840050601723 to \"Methylcobalamin B12 Sublingual | 5000mcg | 120 Tablets | by Horbaach\" (Horbaach) — consistent with this listing.","proof":{"detail":"UPCitemdb resolves 840050601723 to \"Methylcobalamin B12 Sublingual | 5000mcg | 120 Tablets | by Horbaach\" (Horbaach) — consistent with this listing."},"source_refs":[{"source":"barcode_search","source_url":"https://world.openfoodfacts.org/product/00840050601723","observed_at":"2026-07-25","identity_basis":"gtin","scope":"exact_gtin"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B083JLZPZX","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-25","content_fingerprint":"sha256:b536bcac55a70ebde099d35d709c4b7bffc05b86f75cb12d533dce51839c6d61","evidence_url":"https://lookcloser.ai/e/ev-9bbf4449b071"},{"evidence_id":"ev-33a8910bff45","record_id":"840050601723","gtin":"840050601723","claim_key":"finding:certification-laboratory-record-testing-claimed-documentation-not-found","primary_source":"source_listing","claim":"Testing claimed — documentation not found","bucket":"unverified","looked":"LookCloser checked Certification / laboratory record.","found":"The observed listing claims third-party testing without naming a lab or certifier. No product-bound report is retained, so the claim cannot be verified as stated. NSF, IFOS, USP, and Informed-Sport were not checked in this record.","proof":{"detail":"The observed listing claims third-party testing without naming a lab or certifier. No product-bound report is retained, so the claim cannot be verified as stated. NSF, IFOS, USP, and Informed-Sport were not checked in this record."},"source_refs":[{"source":"source_listing","source_url":"https://www.amazon.com/dp/B083JLZPZX","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-25","content_fingerprint":"sha256:ba4c7e6af9fb009d569d01d605bb96ebaa4b6245a192d161f0b65cd8a4d2350e","evidence_url":"https://lookcloser.ai/e/ev-33a8910bff45"},{"evidence_id":"ev-0c00aaac29c5","record_id":"840050601723","gtin":"840050601723","claim_key":"finding:keepa-exact-listing-history-180-day-review-count-history-is-on-file","primary_source":"keepa_history","claim":"180-day review-count history is on file","bucket":"unverified","looked":"LookCloser checked Keepa exact-listing history.","found":"Exact-listing history records written-review counts from 860 on 2026-02-04 to 1,007 on 2026-07-14 (net +147). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.","proof":{"detail":"Exact-listing history records written-review counts from 860 on 2026-02-04 to 1,007 on 2026-07-14 (net +147). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic."},"source_refs":[{"source":"keepa_history","source_url":"https://keepa.com/#!product/1-B083JLZPZX","observed_at":"2026-07-25","identity_basis":"exact_listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B083JLZPZX","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-25","content_fingerprint":"sha256:e2b0606d3ecb4906b2efd11c8265887807d639b4afa45d1a364728d24af00171","evidence_url":"https://lookcloser.ai/e/ev-0c00aaac29c5"},{"evidence_id":"ev-bd11b509c00a","record_id":"840050601723","gtin":"840050601723","claim_key":"finding:keepa-exact-listing-history-this-item-belongs-to-a-catalog-variation-fam","primary_source":"keepa_history","claim":"This item belongs to a catalog variation family","bucket":"unverified","looked":"LookCloser checked Keepa exact-listing history.","found":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.","proof":{"detail":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant."},"source_refs":[{"source":"keepa_history","source_url":"https://keepa.com/#!product/1-B083JLZPZX","observed_at":"2026-07-25","identity_basis":"exact_listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B083JLZPZX","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-25","content_fingerprint":"sha256:48333a0b68738230c623334d0f7cb2933da0affb9cdff252d76c815e041f7f86","evidence_url":"https://lookcloser.ai/e/ev-bd11b509c00a"},{"evidence_id":"ev-dbbb3a663eef","record_id":"840050601723","gtin":"840050601723","claim_key":"finding:review_velocity_gradual","primary_source":"source_listing","claim":"Reviews accumulated gradually","bucket":"checks_out","looked":"LookCloser checked keepa.","found":"Written reviews grew from 891 to 1007 across 2026-02-18 – 2026-07-14 with no single manufactured spike (largest 30-day gain ~30).","proof":{"first":["2026-02-18",891],"last":["2026-07-14",1007],"max_30d_review_gain":30},"source_refs":[{"source":"source_listing","source_url":"https://www.amazon.com/dp/B083JLZPZX","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-25","content_fingerprint":"sha256:4fe638c8d859129d779382a2f982953408f75766b62a649ebc1fcb0a806821cd","evidence_url":"https://lookcloser.ai/e/ev-dbbb3a663eef"},{"evidence_id":"ev-e5e3e921041b","record_id":"840050601723","gtin":"840050601723","claim_key":"claim:testing","primary_source":"source_listing","claim":"“formula is backed by our commitment to purity and potency HORBAACH MANUFACTURERS: Laboratory Tested,”","bucket":"unverified","looked":"the observed listing, retained brand product page, any linked COA or test report; NSF, IFOS, USP, Informed-Sport were not queried","found":"No named laboratory or lot-specific certificate was found for this exact product. No exact brand product page was available for a document check. NSF, IFOS, USP, and Informed-Sport were not checked in this record. This is a public-evidence limit, not a finding that testing did not occur.","proof":{"kind":"testing","status":"unverified","snippet":"…vegan formula is backed by our commitment to purity and potency HORBAACH MANUFACTURERS: Laboratory Tested, T…"},"source_refs":[{"source":"source_listing","source_url":"https://www.amazon.com/dp/B083JLZPZX","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"brand_store","source_url":"https://horbaach.com","observed_at":"2026-07-25","identity_basis":"brand_domain_only","scope":"brand_or_exact_product"}],"observed_at":"2026-07-25","content_fingerprint":"sha256:3b280fa5cd84898701353fb55babdabbeb939e5941ca751f3641c45ada730734","evidence_url":"https://lookcloser.ai/e/ev-e5e3e921041b"},{"evidence_id":"ev-02b95aa9a1c8","record_id":"840050601723","gtin":"840050601723","claim_key":"claim:manufacturing","primary_source":"source_listing","claim":"“PACKAGED & LAB TESTED IN THE USA GOOD MANUFACTURING PRACTICE NON-GMO VEGAN FORMULA NON-GMO PROMISE GMP”","bucket":"partly","looked":"the facility registration or certificate behind the claim","found":"“GMP-certified” describes factory processes, not what is in the bottle. 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