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This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product.","identity_basis":"owner_exact","status":"live","source_refs":["uspto_search"],"source_url":"https://tsdr.uspto.gov/#caseNumber=86417346&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","scope":"brand_owner","inference_level":"direct_observation","observed_at":"2026-07-24","presentation_tone":"ok","evidence_id":"ev-47919eddc4d0","evidence_url":"https://lookcloser.ai/e/ev-47919eddc4d0","content_fingerprint":"sha256:ec7b9052ba44a8ddb8ed1cb7d41f38c0d8e0c4ad83e7575b5fb9f1b95c60c960","registry_receipts":[{"source":"uspto_search","url":"https://tsdr.uspto.gov/#caseNumber=86417346&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","label":"USPTO · Registration 4783519","registry_name":"USPTO","standard":null,"identifier":"Registration 4783519"}],"evidence":{"summary":"USPTO lists OLLY PBC (CORPORATION) in DELAWARE, USA for the exact brand wordmark. This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product.","source_refs":["uspto_search"],"source_records":[{"source":"uspto_search","source_url":"https://tsdr.uspto.gov/#caseNumber=86417346&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","observed_at":"2026-07-24","identity_basis":"exact_wordmark_and_supplement_goods","scope":"brand","registry_name":"USPTO","identifier":"Registration 4783519","receipt_label":"USPTO · Registration 4783519"}],"observed_at":"2026-07-24","looked":"LookCloser checked USPTO trademark registry.","found":"USPTO lists OLLY PBC (CORPORATION) in DELAWARE, USA for the exact brand wordmark. This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product."},"html_anchor":"finding-uspto-trademark-registry-exact-trademark-owner-identified","report_url":"https://lookcloser.ai/p/840160201462/full#finding-uspto-trademark-registry-exact-trademark-owner-identified"},{"id":"barcode-gtin-record-upc-independently-corroborated","source":"Barcode / GTIN record","class":"ok","severity":"ok","weight":38,"headline":"UPC independently corroborated","detail":"UPCitemdb resolves 840160201462 to \"OLLY Extra Strength Sleep Gummies with 5mg Melatonin - Blackberry Zen - 120ct\" (OLLY) — consistent with this listing.","proof":"UPCitemdb resolves 840160201462 to \"OLLY Extra Strength Sleep Gummies with 5mg Melatonin - Blackberry Zen - 120ct\" (OLLY) — consistent with this listing.","identity_basis":"gtin","status":"live","source_refs":["barcode_search","source_listing"],"source_url":"https://world.openfoodfacts.org/product/00840160201462","scope":"exact_product","inference_level":"direct_observation","observed_at":"2026-07-24","presentation_tone":"ok","evidence_id":"ev-65865ad3af59","evidence_url":"https://lookcloser.ai/e/ev-65865ad3af59","content_fingerprint":"sha256:974c5e1f06038703932a6213bddbdb460e4060daecf3a30c5f66d1b92931ee7d","registry_receipts":[],"evidence":{"summary":"UPCitemdb resolves 840160201462 to \"OLLY Extra Strength Sleep Gummies with 5mg Melatonin - Blackberry Zen - 120ct\" (OLLY) — consistent with this listing.","source_refs":["barcode_search","source_listing"],"source_records":[{"source":"barcode_search","source_url":"https://world.openfoodfacts.org/product/00840160201462","observed_at":"2026-07-24","identity_basis":"gtin","scope":"exact_gtin"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B09S3F7YSY","observed_at":"2026-07-24","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-24","looked":"LookCloser checked Barcode / GTIN record.","found":"UPCitemdb resolves 840160201462 to \"OLLY Extra Strength Sleep Gummies with 5mg Melatonin - Blackberry Zen - 120ct\" (OLLY) — consistent with this listing."},"html_anchor":"finding-barcode-gtin-record-upc-independently-corroborated","report_url":"https://lookcloser.ai/p/840160201462/full#finding-barcode-gtin-record-upc-independently-corroborated"},{"id":"label-and-serving-arithmetic-listing-claim-matches-the-supplement-facts-","source":"Label and serving arithmetic","class":"gap","severity":"info","weight":22,"headline":"Listing claim matches the Supplement Facts panel","detail":"The listing claims 5 mg; the photo-read Supplement Facts panel shows Melatonin at 5 mg per serving — the listing text and its photo-read panel agree; this is internal consistency, not independent testing.","proof":"The listing claims 5 mg; the photo-read Supplement Facts panel shows Melatonin at 5 mg per serving — the listing text and its photo-read panel agree; this is internal consistency, not independent testing.","identity_basis":"listing","status":"live","source_refs":["facts_panel","source_listing"],"source_url":"https://www.amazon.com/dp/B09S3F7YSY","scope":"exact_listing","inference_level":"gap","observed_at":"2026-07-24","presentation_tone":"gap","evidence_id":"ev-70c65651697f","evidence_url":"https://lookcloser.ai/e/ev-70c65651697f","content_fingerprint":"sha256:a919d94ef1bf51a214fc667bb3a22118f5678c9152f1dabe8bbdea852a648772","registry_receipts":[],"evidence":{"summary":"The listing claims 5 mg; the photo-read Supplement Facts panel shows Melatonin at 5 mg per serving — the listing text and its photo-read panel agree; this is internal consistency, not independent testing.","source_refs":["facts_panel","source_listing"],"source_records":[{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B09S3F7YSY","observed_at":"2026-07-24","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B09S3F7YSY","observed_at":"2026-07-24","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-24","looked":"LookCloser checked Label and serving arithmetic.","found":"The listing claims 5 mg; the photo-read Supplement Facts panel shows Melatonin at 5 mg per serving — the listing text and its photo-read panel agree; this is internal consistency, not independent testing."},"html_anchor":"finding-label-and-serving-arithmetic-listing-claim-matches-the-supplement-facts-","report_url":"https://lookcloser.ai/p/840160201462/full#finding-label-and-serving-arithmetic-listing-claim-matches-the-supplement-facts-"},{"id":"nih-published-research-reaching-a-studied-dose-costs-about-19-month","source":"NIH / published research","class":"gap","severity":"info","weight":22,"headline":"Reaching a studied dose costs about $19/month","detail":"At 1.0 serving(s) a day to reach the low end of the studied range (0.5–5 mg), this product runs roughly $19 per month. A price observation, not a recommendation.","proof":"At 1.0 serving(s) a day to reach the low end of the studied range (0.5–5 mg), this product runs roughly $19 per month. A price observation, not a recommendation.","identity_basis":"ingredient","status":"live","source_refs":["pubmed_melatonin"],"source_url":"https://pubmed.ncbi.nlm.nih.gov/?term=melatonin+dose+sleep+onset+meta-analysis","scope":"ingredient_context","inference_level":"gap","observed_at":"2026-07-24","presentation_tone":"gap","evidence_id":"ev-5da3c185c09b","evidence_url":"https://lookcloser.ai/e/ev-5da3c185c09b","content_fingerprint":"sha256:a91b6c3f1552cd929df457fd46b66a0b95fe45b250c17c77140b3f0bd245ac0f","registry_receipts":[],"evidence":{"summary":"At 1.0 serving(s) a day to reach the low end of the studied range (0.5–5 mg), this product runs roughly $19 per month. A price observation, not a recommendation.","source_refs":["pubmed_melatonin"],"source_records":[{"source":"pubmed_melatonin","source_url":"https://pubmed.ncbi.nlm.nih.gov/?term=melatonin+dose+sleep+onset+meta-analysis","observed_at":"2026-07-24","identity_basis":"named_ingredient","scope":"ingredient"}],"observed_at":"2026-07-24","looked":"LookCloser checked NIH / published research.","found":"At 1.0 serving(s) a day to reach the low end of the studied range (0.5–5 mg), this product runs roughly $19 per month. A price observation, not a recommendation."},"html_anchor":"finding-nih-published-research-reaching-a-studied-dose-costs-about-19-month","report_url":"https://lookcloser.ai/p/840160201462/full#finding-nih-published-research-reaching-a-studied-dose-costs-about-19-month"},{"id":"nih-published-research-research-context-is-available-for-the-listed-ingr","source":"NIH / published research","class":"gap","severity":"info","weight":22,"headline":"Research context is available for the listed ingredients","detail":"Published sources describe how melatonin have been studied. This is ingredient context only; the record does not establish that this product delivers the studied dose or outcome. Sources: NIH NCCIH — Melatonin, PubMed search: melatonin dose sleep onset.","proof":"Published sources describe how melatonin have been studied. This is ingredient context only; the record does not establish that this product delivers the studied dose or outcome. Sources: NIH NCCIH — Melatonin, PubMed search: melatonin dose sleep onset.","identity_basis":"ingredient","status":"live","source_refs":["pubmed_melatonin"],"source_url":"https://pubmed.ncbi.nlm.nih.gov/?term=melatonin+dose+sleep+onset+meta-analysis","scope":"ingredient_context","inference_level":"gap","observed_at":"2026-07-24","presentation_tone":"gap","evidence_id":"ev-f6e85022ca2a","evidence_url":"https://lookcloser.ai/e/ev-f6e85022ca2a","content_fingerprint":"sha256:0e713c2006a82bb47b117af35f694e215ffd37f499a1dc84c225fd183fa86ef5","registry_receipts":[],"evidence":{"summary":"Published sources describe how melatonin have been studied. This is ingredient context only; the record does not establish that this product delivers the studied dose or outcome. Sources: NIH NCCIH — Melatonin, PubMed search: melatonin dose sleep onset.","source_refs":["pubmed_melatonin"],"source_records":[{"source":"pubmed_melatonin","source_url":"https://pubmed.ncbi.nlm.nih.gov/?term=melatonin+dose+sleep+onset+meta-analysis","observed_at":"2026-07-24","identity_basis":"named_ingredient","scope":"ingredient"}],"observed_at":"2026-07-24","looked":"LookCloser checked NIH / published research.","found":"Published sources describe how melatonin have been studied. This is ingredient context only; the record does not establish that this product delivers the studied dose or outcome. Sources: NIH NCCIH — Melatonin, PubMed search: melatonin dose sleep onset."},"html_anchor":"finding-nih-published-research-research-context-is-available-for-the-listed-ingr","report_url":"https://lookcloser.ai/p/840160201462/full#finding-nih-published-research-research-context-is-available-for-the-listed-ingr"},{"id":"review_velocity_gradual","source":"keepa","class":"ok","weight":20,"headline":"Reviews accumulated gradually","detail":"Written reviews grew from 158 to 174 across 2026-02-14 – 2026-07-20 with no single manufactured spike (largest 30-day gain ~5).","proof":{"first":["2026-02-14",158],"last":["2026-07-20",174],"max_30d_review_gain":5},"identity_basis":"listing","status":"live","severity":"ok","source_refs":["source_listing"],"source_url":"https://www.amazon.com/dp/B09S3F7YSY","scope":"exact_listing","inference_level":"direct_observation","observed_at":"2026-07-24","presentation_tone":"ok","evidence_id":"ev-ed066f13b4a1","evidence_url":"https://lookcloser.ai/e/ev-ed066f13b4a1","content_fingerprint":"sha256:3d95089300857a8f88a934fecebf8f6d7b6e01000265e21fd9e0d074e81ea518","registry_receipts":[],"evidence":{"summary":{"first":["2026-02-14",158],"last":["2026-07-20",174],"max_30d_review_gain":5},"source_refs":["source_listing"],"source_records":[{"source":"source_listing","source_url":"https://www.amazon.com/dp/B09S3F7YSY","observed_at":"2026-07-24","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-24","looked":"LookCloser checked keepa.","found":"Written reviews grew from 158 to 174 across 2026-02-14 – 2026-07-20 with no single manufactured spike (largest 30-day gain ~5)."},"html_anchor":"finding-review_velocity_gradual","report_url":"https://lookcloser.ai/p/840160201462/full#finding-review_velocity_gradual"},{"id":"certification-laboratory-record-brand-holds-nsf-ansi-173-certification-b","source":"Certification / laboratory record","class":"gap","severity":"info","weight":19,"headline":"Brand holds NSF/ANSI 173 certification (brand-level)","detail":"OLLY, Public Benefit Corporation appears in NSF’s certified-products registry with 10 certified product(s), but we couldn’t confirm this exact listing is among them. Closest listed product: “EXTRA STRENGTH SLEEP”. Certification covers contents and contaminants — not effectiveness.","proof":"OLLY, Public Benefit Corporation appears in NSF’s certified-products registry with 10 certified product(s), but we couldn’t confirm this exact listing is among them. Closest listed product: “EXTRA STRENGTH SLEEP”. Certification covers contents and contaminants — not effectiveness.","identity_basis":"none","status":"live","source_refs":["nsf_search","source_listing"],"source_url":"https://info.nsf.org/Certified/dietary/Listings.asp?CompanyName=olly&","scope":"search_scope","inference_level":"gap","observed_at":"2026-07-24","presentation_tone":"gap","evidence_id":"ev-c96a1478aaec","evidence_url":"https://lookcloser.ai/e/ev-c96a1478aaec","content_fingerprint":"sha256:46a0e113d85c1a00c961073fea44c0c2a1d5bd15ce48b909104c7b0c2136f20a","registry_receipts":[{"source":"nsf_search","url":"https://info.nsf.org/Certified/dietary/Listings.asp?CompanyName=olly&","label":"NSF/ANSI 173 · EXTRA STRENGTH SLEEP","registry_name":"NSF","standard":"NSF/ANSI 173","identifier":"EXTRA STRENGTH SLEEP"}],"evidence":{"summary":"OLLY, Public Benefit Corporation appears in NSF’s certified-products registry with 10 certified product(s), but we couldn’t confirm this exact listing is among them. Closest listed product: “EXTRA STRENGTH SLEEP”. Certification covers contents and contaminants — not effectiveness.","source_refs":["nsf_search","source_listing"],"source_records":[{"source":"nsf_search","source_url":"https://info.nsf.org/Certified/dietary/Listings.asp?CompanyName=olly&","observed_at":"2026-07-24","identity_basis":"company_brand","scope":"product_or_brand","registry_name":"NSF","standard":"NSF/ANSI 173","identifier":"EXTRA STRENGTH SLEEP","receipt_label":"NSF/ANSI 173 · EXTRA STRENGTH SLEEP"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B09S3F7YSY","observed_at":"2026-07-24","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-24","looked":"LookCloser checked Certification / laboratory record.","found":"OLLY, Public Benefit Corporation appears in NSF’s certified-products registry with 10 certified product(s), but we couldn’t confirm this exact listing is among them. Closest listed product: “EXTRA STRENGTH SLEEP”. Certification covers contents and contaminants — not effectiveness."},"html_anchor":"finding-certification-laboratory-record-brand-holds-nsf-ansi-173-certification-b","report_url":"https://lookcloser.ai/p/840160201462/full#finding-certification-laboratory-record-brand-holds-nsf-ansi-173-certification-b"},{"id":"keepa-exact-listing-history-this-item-belongs-to-a-catalog-variation-fam","source":"Keepa exact-listing history","class":"gap","severity":"info","weight":19,"headline":"This item belongs to a catalog variation family","detail":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.","proof":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.","identity_basis":"listing","status":"live","source_refs":["keepa_history","source_listing"],"source_url":"https://keepa.com/#!product/1-B09S3F7YSY","scope":"exact_listing","inference_level":"gap","observed_at":"2026-07-24","presentation_tone":"gap","evidence_id":"ev-5d1358fbb5dd","evidence_url":"https://lookcloser.ai/e/ev-5d1358fbb5dd","content_fingerprint":"sha256:02930f0f7c73d4512efbde64030889ae24a84a6fe72ab995730cdb0875c5bca6","registry_receipts":[],"evidence":{"summary":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.","source_refs":["keepa_history","source_listing"],"source_records":[{"source":"keepa_history","source_url":"https://keepa.com/#!product/1-B09S3F7YSY","observed_at":"2026-07-24","identity_basis":"exact_listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B09S3F7YSY","observed_at":"2026-07-24","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-24","looked":"LookCloser checked Keepa exact-listing history.","found":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant."},"html_anchor":"finding-keepa-exact-listing-history-this-item-belongs-to-a-catalog-variation-fam","report_url":"https://lookcloser.ai/p/840160201462/full#finding-keepa-exact-listing-history-this-item-belongs-to-a-catalog-variation-fam"},{"id":"keepa-exact-listing-history-180-day-review-count-history-is-on-file","source":"Keepa exact-listing history","class":"gap","severity":"info","weight":16,"headline":"180-day review-count history is on file","detail":"Exact-listing history records written-review counts from 157 on 2026-01-31 to 174 on 2026-07-20 (net +17). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.","proof":"Exact-listing history records written-review counts from 157 on 2026-01-31 to 174 on 2026-07-20 (net +17). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.","identity_basis":"listing","status":"live","source_refs":["keepa_history","source_listing"],"source_url":"https://keepa.com/#!product/1-B09S3F7YSY","scope":"exact_listing","inference_level":"gap","observed_at":"2026-07-24","presentation_tone":"gap","evidence_id":"ev-80a8d2c9a182","evidence_url":"https://lookcloser.ai/e/ev-80a8d2c9a182","content_fingerprint":"sha256:c1f30d0bc435f282f0371adfb7ef85a905f512c81f03fd52906ab88697e02dfc","registry_receipts":[],"evidence":{"summary":"Exact-listing history records written-review counts from 157 on 2026-01-31 to 174 on 2026-07-20 (net +17). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.","source_refs":["keepa_history","source_listing"],"source_records":[{"source":"keepa_history","source_url":"https://keepa.com/#!product/1-B09S3F7YSY","observed_at":"2026-07-24","identity_basis":"exact_listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B09S3F7YSY","observed_at":"2026-07-24","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-24","looked":"LookCloser checked Keepa exact-listing history.","found":"Exact-listing history records written-review counts from 157 on 2026-01-31 to 174 on 2026-07-20 (net +17). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic."},"html_anchor":"finding-keepa-exact-listing-history-180-day-review-count-history-is-on-file","report_url":"https://lookcloser.ai/p/840160201462/full#finding-keepa-exact-listing-history-180-day-review-count-history-is-on-file"},{"id":"uspto-trademark-registry-package-and-trademark-records-name-different-re","source":"USPTO trademark registry","class":"gap","severity":"info","weight":14,"headline":"Package and trademark records name different responsible entities","detail":"The package says distributed by: OLLY Public Benefit Corp., San Francisco, CA 94111. USPTO names OLLY PBC as the exact wordmark owner. That can be a normal distributor, manufacturer, or licensing relationship; the retained records do not establish the relationship.","proof":"The package says distributed by: OLLY Public Benefit Corp., San Francisco, CA 94111. USPTO names OLLY PBC as the exact wordmark owner. That can be a normal distributor, manufacturer, or licensing relationship; the retained records do not establish the relationship.","identity_basis":"owner_exact","status":"live","source_refs":["uspto_search","facts_panel"],"source_url":"https://tsdr.uspto.gov/#caseNumber=86417346&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","scope":"brand_owner","inference_level":"gap","observed_at":"2026-07-24","presentation_tone":"gap","evidence_id":"ev-19fd3b8a15e0","evidence_url":"https://lookcloser.ai/e/ev-19fd3b8a15e0","content_fingerprint":"sha256:4ca12f3f1cc76b2908a001cd073a5a1ae3da04ba22201cea768101216eb5fa73","registry_receipts":[{"source":"uspto_search","url":"https://tsdr.uspto.gov/#caseNumber=86417346&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","label":"USPTO · Registration 4783519","registry_name":"USPTO","standard":null,"identifier":"Registration 4783519"}],"evidence":{"summary":"The package says distributed by: OLLY Public Benefit Corp., San Francisco, CA 94111. USPTO names OLLY PBC as the exact wordmark owner. That can be a normal distributor, manufacturer, or licensing relationship; the retained records do not establish the relationship.","source_refs":["uspto_search","facts_panel"],"source_records":[{"source":"uspto_search","source_url":"https://tsdr.uspto.gov/#caseNumber=86417346&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","observed_at":"2026-07-24","identity_basis":"exact_wordmark_and_supplement_goods","scope":"brand","registry_name":"USPTO","identifier":"Registration 4783519","receipt_label":"USPTO · Registration 4783519"},{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B09S3F7YSY","observed_at":"2026-07-24","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-24","looked":"LookCloser checked USPTO trademark registry.","found":"The package says distributed by: OLLY Public Benefit Corp., San Francisco, CA 94111. USPTO names OLLY PBC as the exact wordmark owner. That can be a normal distributor, manufacturer, or licensing relationship; the retained records do not establish the relationship."},"html_anchor":"finding-uspto-trademark-registry-package-and-trademark-records-name-different-re","report_url":"https://lookcloser.ai/p/840160201462/full#finding-uspto-trademark-registry-package-and-trademark-records-name-different-re"}],"evidence_records":[{"evidence_id":"ev-70c65651697f","record_id":"840160201462","gtin":"840160201462","claim_key":"finding:label-and-serving-arithmetic-listing-claim-matches-the-supplement-facts-","primary_source":"facts_panel","claim":"Listing claim matches the Supplement Facts panel","bucket":"unverified","looked":"LookCloser checked Label and serving arithmetic.","found":"The listing claims 5 mg; the photo-read Supplement Facts panel shows Melatonin at 5 mg per serving — the listing text and its photo-read panel agree; this is internal consistency, not independent testing.","proof":{"detail":"The listing claims 5 mg; the photo-read Supplement Facts panel shows Melatonin at 5 mg per serving — the listing text and its photo-read panel agree; this is internal consistency, not independent testing."},"source_refs":[{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B09S3F7YSY","observed_at":"2026-07-24","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B09S3F7YSY","observed_at":"2026-07-24","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-24","content_fingerprint":"sha256:a919d94ef1bf51a214fc667bb3a22118f5678c9152f1dabe8bbdea852a648772","evidence_url":"https://lookcloser.ai/e/ev-70c65651697f"},{"evidence_id":"ev-fb2ef68b2148","record_id":"840160201462","gtin":"840160201462","claim_key":"finding:nih-published-research-melatonin-dose-matches-published-studies","primary_source":"pubmed_melatonin","claim":"Melatonin dose matches published studies","bucket":"checks_out","looked":"LookCloser checked NIH / published research.","found":"label claims 5 mg/serving — within the range commonly used in research (sleep trials commonly use 0.5–5 mg; higher doses are not shown to work better and gummy products have repeatedly been found to differ from their labels). Sources: NIH NCCIH — Melatonin, PubMed search: melatonin dose sleep onset.","proof":{"detail":"label claims 5 mg/serving — within the range commonly used in research (sleep trials commonly use 0.5–5 mg; higher doses are not shown to work better and gummy products have repeatedly been found to differ from their labels). Sources: NIH NCCIH — Melatonin, PubMed search: melatonin dose sleep onset."},"source_refs":[{"source":"pubmed_melatonin","source_url":"https://pubmed.ncbi.nlm.nih.gov/?term=melatonin+dose+sleep+onset+meta-analysis","observed_at":"2026-07-24","identity_basis":"named_ingredient","scope":"ingredient"}],"observed_at":"2026-07-24","content_fingerprint":"sha256:95eb74ea4d7bdcd65bd1c9da9c99c12768d6fdd3ec51f7f543be0e8c510ae3c4","evidence_url":"https://lookcloser.ai/e/ev-fb2ef68b2148"},{"evidence_id":"ev-f6e85022ca2a","record_id":"840160201462","gtin":"840160201462","claim_key":"finding:nih-published-research-research-context-is-available-for-the-listed-ingr","primary_source":"pubmed_melatonin","claim":"Research context is available for the listed ingredients","bucket":"unverified","looked":"LookCloser checked NIH / published research.","found":"Published sources describe how melatonin have been studied. This is ingredient context only; the record does not establish that this product delivers the studied dose or outcome. Sources: NIH NCCIH — Melatonin, PubMed search: melatonin dose sleep onset.","proof":{"detail":"Published sources describe how melatonin have been studied. This is ingredient context only; the record does not establish that this product delivers the studied dose or outcome. Sources: NIH NCCIH — Melatonin, PubMed search: melatonin dose sleep onset."},"source_refs":[{"source":"pubmed_melatonin","source_url":"https://pubmed.ncbi.nlm.nih.gov/?term=melatonin+dose+sleep+onset+meta-analysis","observed_at":"2026-07-24","identity_basis":"named_ingredient","scope":"ingredient"}],"observed_at":"2026-07-24","content_fingerprint":"sha256:0e713c2006a82bb47b117af35f694e215ffd37f499a1dc84c225fd183fa86ef5","evidence_url":"https://lookcloser.ai/e/ev-f6e85022ca2a"},{"evidence_id":"ev-5da3c185c09b","record_id":"840160201462","gtin":"840160201462","claim_key":"finding:nih-published-research-reaching-a-studied-dose-costs-about-19-month","primary_source":"pubmed_melatonin","claim":"Reaching a studied dose costs about $19/month","bucket":"unverified","looked":"LookCloser checked NIH / published research.","found":"At 1.0 serving(s) a day to reach the low end of the studied range (0.5–5 mg), this product runs roughly $19 per month. A price observation, not a recommendation.","proof":{"detail":"At 1.0 serving(s) a day to reach the low end of the studied range (0.5–5 mg), this product runs roughly $19 per month. A price observation, not a recommendation."},"source_refs":[{"source":"pubmed_melatonin","source_url":"https://pubmed.ncbi.nlm.nih.gov/?term=melatonin+dose+sleep+onset+meta-analysis","observed_at":"2026-07-24","identity_basis":"named_ingredient","scope":"ingredient"}],"observed_at":"2026-07-24","content_fingerprint":"sha256:a91b6c3f1552cd929df457fd46b66a0b95fe45b250c17c77140b3f0bd245ac0f","evidence_url":"https://lookcloser.ai/e/ev-5da3c185c09b"},{"evidence_id":"ev-084a14118b06","record_id":"840160201462","gtin":"840160201462","claim_key":"finding:nih-label-catalog-registered-in-nih-s-supplement-label-database-dsld","primary_source":"nih_dsld_search","claim":"Registered in NIH's supplement label database (DSLD)","bucket":"checks_out","looked":"LookCloser checked NIH label catalog.","found":"Label #180866 “Restful Sleep Blackberry Zen” (OLLY), entered 2018-09-21, with the full Supplement Facts on file — see the panel below. NIH marks this label as off-market (superseded or discontinued version). Company on file: Distributor — OLLY Public Benefit Corp., San Francisco, CA.","proof":{"detail":"Label #180866 “Restful Sleep Blackberry Zen” (OLLY), entered 2018-09-21, with the full Supplement Facts on file — see the panel below. NIH marks this label as off-market (superseded or discontinued version). Company on file: Distributor — OLLY Public Benefit Corp., San Francisco, CA."},"source_refs":[{"source":"nih_dsld_search","source_url":"https://dsld.od.nih.gov/label/180866","observed_at":"2026-07-24","identity_basis":"brand_product_name","scope":"product_label","registry_name":"NIH DSLD","identifier":"Label #180866","receipt_label":"NIH DSLD · Label #180866"}],"observed_at":"2026-07-24","content_fingerprint":"sha256:5133d6addbbe79351b0666d72cd4b93984d0afe039f8d81375496a0d430ba6f1","evidence_url":"https://lookcloser.ai/e/ev-084a14118b06"},{"evidence_id":"ev-c96a1478aaec","record_id":"840160201462","gtin":"840160201462","claim_key":"finding:certification-laboratory-record-brand-holds-nsf-ansi-173-certification-b","primary_source":"nsf_search","claim":"Brand holds NSF/ANSI 173 certification (brand-level)","bucket":"unverified","looked":"LookCloser checked Certification / laboratory record.","found":"OLLY, Public Benefit Corporation appears in NSF’s certified-products registry with 10 certified product(s), but we couldn’t confirm this exact listing is among them. Closest listed product: “EXTRA STRENGTH SLEEP”. Certification covers contents and contaminants — not effectiveness.","proof":{"detail":"OLLY, Public Benefit Corporation appears in NSF’s certified-products registry with 10 certified product(s), but we couldn’t confirm this exact listing is among them. Closest listed product: “EXTRA STRENGTH SLEEP”. Certification covers contents and contaminants — not effectiveness."},"source_refs":[{"source":"nsf_search","source_url":"https://info.nsf.org/Certified/dietary/Listings.asp?CompanyName=olly&","observed_at":"2026-07-24","identity_basis":"company_brand","scope":"product_or_brand","registry_name":"NSF","standard":"NSF/ANSI 173","identifier":"EXTRA STRENGTH SLEEP","receipt_label":"NSF/ANSI 173 · EXTRA STRENGTH SLEEP"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B09S3F7YSY","observed_at":"2026-07-24","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-24","content_fingerprint":"sha256:46a0e113d85c1a00c961073fea44c0c2a1d5bd15ce48b909104c7b0c2136f20a","evidence_url":"https://lookcloser.ai/e/ev-c96a1478aaec"},{"evidence_id":"ev-47919eddc4d0","record_id":"840160201462","gtin":"840160201462","claim_key":"finding:uspto-trademark-registry-exact-trademark-owner-identified","primary_source":"uspto_search","claim":"Exact trademark owner identified","bucket":"checks_out","looked":"LookCloser checked USPTO trademark registry.","found":"USPTO lists OLLY PBC (CORPORATION) in DELAWARE, USA for the exact brand wordmark. This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product.","proof":{"detail":"USPTO lists OLLY PBC (CORPORATION) in DELAWARE, USA for the exact brand wordmark. This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product."},"source_refs":[{"source":"uspto_search","source_url":"https://tsdr.uspto.gov/#caseNumber=86417346&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","observed_at":"2026-07-24","identity_basis":"exact_wordmark_and_supplement_goods","scope":"brand","registry_name":"USPTO","identifier":"Registration 4783519","receipt_label":"USPTO · Registration 4783519"}],"observed_at":"2026-07-24","content_fingerprint":"sha256:ec7b9052ba44a8ddb8ed1cb7d41f38c0d8e0c4ad83e7575b5fb9f1b95c60c960","evidence_url":"https://lookcloser.ai/e/ev-47919eddc4d0"},{"evidence_id":"ev-19fd3b8a15e0","record_id":"840160201462","gtin":"840160201462","claim_key":"finding:uspto-trademark-registry-package-and-trademark-records-name-different-re","primary_source":"uspto_search","claim":"Package and trademark records name different responsible entities","bucket":"unverified","looked":"LookCloser checked USPTO trademark registry.","found":"The package says distributed by: OLLY Public Benefit Corp., San Francisco, CA 94111. USPTO names OLLY PBC as the exact wordmark owner. That can be a normal distributor, manufacturer, or licensing relationship; the retained records do not establish the relationship.","proof":{"detail":"The package says distributed by: OLLY Public Benefit Corp., San Francisco, CA 94111. USPTO names OLLY PBC as the exact wordmark owner. That can be a normal distributor, manufacturer, or licensing relationship; the retained records do not establish the relationship."},"source_refs":[{"source":"uspto_search","source_url":"https://tsdr.uspto.gov/#caseNumber=86417346&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","observed_at":"2026-07-24","identity_basis":"exact_wordmark_and_supplement_goods","scope":"brand","registry_name":"USPTO","identifier":"Registration 4783519","receipt_label":"USPTO · Registration 4783519"},{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B09S3F7YSY","observed_at":"2026-07-24","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-24","content_fingerprint":"sha256:4ca12f3f1cc76b2908a001cd073a5a1ae3da04ba22201cea768101216eb5fa73","evidence_url":"https://lookcloser.ai/e/ev-19fd3b8a15e0"},{"evidence_id":"ev-65865ad3af59","record_id":"840160201462","gtin":"840160201462","claim_key":"finding:barcode-gtin-record-upc-independently-corroborated","primary_source":"barcode_search","claim":"UPC independently corroborated","bucket":"checks_out","looked":"LookCloser checked Barcode / GTIN record.","found":"UPCitemdb resolves 840160201462 to \"OLLY Extra Strength Sleep Gummies with 5mg Melatonin - Blackberry Zen - 120ct\" (OLLY) — consistent with this listing.","proof":{"detail":"UPCitemdb resolves 840160201462 to \"OLLY Extra Strength Sleep Gummies with 5mg Melatonin - Blackberry Zen - 120ct\" (OLLY) — consistent with this listing."},"source_refs":[{"source":"barcode_search","source_url":"https://world.openfoodfacts.org/product/00840160201462","observed_at":"2026-07-24","identity_basis":"gtin","scope":"exact_gtin"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B09S3F7YSY","observed_at":"2026-07-24","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-24","content_fingerprint":"sha256:974c5e1f06038703932a6213bddbdb460e4060daecf3a30c5f66d1b92931ee7d","evidence_url":"https://lookcloser.ai/e/ev-65865ad3af59"},{"evidence_id":"ev-80a8d2c9a182","record_id":"840160201462","gtin":"840160201462","claim_key":"finding:keepa-exact-listing-history-180-day-review-count-history-is-on-file","primary_source":"keepa_history","claim":"180-day review-count history is on file","bucket":"unverified","looked":"LookCloser checked Keepa exact-listing history.","found":"Exact-listing history records written-review counts from 157 on 2026-01-31 to 174 on 2026-07-20 (net +17). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.","proof":{"detail":"Exact-listing history records written-review counts from 157 on 2026-01-31 to 174 on 2026-07-20 (net +17). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic."},"source_refs":[{"source":"keepa_history","source_url":"https://keepa.com/#!product/1-B09S3F7YSY","observed_at":"2026-07-24","identity_basis":"exact_listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B09S3F7YSY","observed_at":"2026-07-24","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-24","content_fingerprint":"sha256:c1f30d0bc435f282f0371adfb7ef85a905f512c81f03fd52906ab88697e02dfc","evidence_url":"https://lookcloser.ai/e/ev-80a8d2c9a182"},{"evidence_id":"ev-5d1358fbb5dd","record_id":"840160201462","gtin":"840160201462","claim_key":"finding:keepa-exact-listing-history-this-item-belongs-to-a-catalog-variation-fam","primary_source":"keepa_history","claim":"This item belongs to a catalog variation family","bucket":"unverified","looked":"LookCloser checked Keepa exact-listing history.","found":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.","proof":{"detail":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant."},"source_refs":[{"source":"keepa_history","source_url":"https://keepa.com/#!product/1-B09S3F7YSY","observed_at":"2026-07-24","identity_basis":"exact_listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B09S3F7YSY","observed_at":"2026-07-24","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-24","content_fingerprint":"sha256:02930f0f7c73d4512efbde64030889ae24a84a6fe72ab995730cdb0875c5bca6","evidence_url":"https://lookcloser.ai/e/ev-5d1358fbb5dd"},{"evidence_id":"ev-ed066f13b4a1","record_id":"840160201462","gtin":"840160201462","claim_key":"finding:review_velocity_gradual","primary_source":"source_listing","claim":"Reviews accumulated gradually","bucket":"checks_out","looked":"LookCloser checked keepa.","found":"Written reviews grew from 158 to 174 across 2026-02-14 – 2026-07-20 with no single manufactured spike (largest 30-day gain ~5).","proof":{"first":["2026-02-14",158],"last":["2026-07-20",174],"max_30d_review_gain":5},"source_refs":[{"source":"source_listing","source_url":"https://www.amazon.com/dp/B09S3F7YSY","observed_at":"2026-07-24","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-24","content_fingerprint":"sha256:3d95089300857a8f88a934fecebf8f6d7b6e01000265e21fd9e0d074e81ea518","evidence_url":"https://lookcloser.ai/e/ev-ed066f13b4a1"},{"evidence_id":"ev-0282eaf01295","record_id":"840160201462","gtin":"840160201462","claim_key":"finding:serving_mass_impossibility","primary_source":"facts_panel","claim":"Declared contents barely fit the format’s physics","bucket":"claimed_no_support","looked":"LookCloser checked Label and serving arithmetic.","found":"Declared contents total at least 3 g per 4-gummy serving: 0 g of major actives plus 3 g carbohydrate. A typical pectin gummy is assumed here to weigh 2.5–3.5 g, making a 4-gummy serving roughly 10–14 g. The panel does not state serving weight, so this remains a warning: the declared contents barely fit the format’s physics. The 2.5–3.5 g gummy assumption is not a measurement.","proof":{"declared_contents_mg":3000,"active_total_mg":null,"carbohydrate_mg":3000,"typical_gummy_mass_g":[2.5,3.5],"serving_count":4,"serving_weight_stated":false,"stated_serving_mass_mg":null},"source_refs":[{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B09S3F7YSY","observed_at":"2026-07-24","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B09S3F7YSY","observed_at":"2026-07-24","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-24","content_fingerprint":"sha256:f909248e273731b883f19ce0f1510b705fb007f9dc4efe3045300f015cdef03a","evidence_url":"https://lookcloser.ai/e/ev-0282eaf01295"},{"evidence_id":"ev-4fff520677d7","record_id":"840160201462","gtin":"840160201462","claim_key":"claim:efficacy","primary_source":"source_listing","claim":"“Gummies for Adults, 5 mg Melatonin Sleep Support Supplement* L-Theanine & Botanical”","bucket":"partly","looked":"whether the ingredient doses on the label match the doses used in published research","found":"Ingredient evidence exists; on dose: label claims 5 mg/serving — within the range commonly used in research (sleep trials commonly use 0.5–5 mg; higher doses are not shown to work better and gummy products have repeatedly been found to differ from their labels).","proof":{"kind":"efficacy","status":"partly","snippet":"…eep Gummies for Adults, 5 mg Melatonin Sleep Support Supplement* L-Theanine & Botanical Extracts,…"},"source_refs":[{"source":"source_listing","source_url":"https://www.amazon.com/dp/B09S3F7YSY","observed_at":"2026-07-24","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"nih_ods_melatonin","source_url":"https://ods.od.nih.gov/factsheets/Melatonin-HealthProfessional/","observed_at":"2026-07-24","identity_basis":"named_ingredient","scope":"ingredient","registry_name":"NIH ODS","identifier":"melatonin","receipt_label":"NIH ODS · melatonin fact sheet"},{"source":"pubmed_melatonin","source_url":"https://pubmed.ncbi.nlm.nih.gov/?term=melatonin+dose+sleep+onset+meta-analysis","observed_at":"2026-07-24","identity_basis":"named_ingredient","scope":"ingredient"}],"observed_at":"2026-07-24","content_fingerprint":"sha256:bc0036d548c1f0ce9a4494ea1ef86faad1f1f9693eae1364f37e977fd4a89566","evidence_url":"https://lookcloser.ai/e/ev-4fff520677d7"},{"evidence_id":"ev-38d24f8be12b","record_id":"840160201462","gtin":"840160201462","claim_key":"dose:melatonin","primary_source":"facts_panel","claim":"“Melatonin 5 mg per serving”","bucket":"checks_out","looked":"the listing dose against the exact same named panel subject","found":"The label promises 5 mg per serving. The panel says 5 mg. They 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