Full record · 840160201646 · back to the summary
Olly Ultra Strength Prenatal Softgels
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How to read this report
What this is. We compare what a listing claims against what public records show — label arithmetic, barcode registries, NIH’s label catalog, FDA enforcement data, certification registries, and published research. Every statement below traces to one of those.
What the states mean. Confirmed = an outside source agrees. Contradicted = an outside source disagrees. Caution = something needs explaining. No data = we looked and found nothing — a gap, not a strike.
What it is not. A clean record is not an endorsement and never proof a product works. A thin record is not an accusation. We publish evidence and gaps; the conclusion is yours. Nothing here is medical advice.
Something wrong? Every figure is meant to be checkable — sources are named and linked. Send a correction and we’ll fix the record.
Every check we ran
Intake method matches the research
Nothing in this listing contradicts how these ingredients were studied (multivitamin / greens blend). For example, multivitamin / greens blend: research evaluates multivitamins ingredient-by-ingredient — blend-level health claims outrun what blend-level evidence can show. Sources: NIH ODS — Multivitamin/mineral supplements fact sheet, PubMed search: multivitamin supplementation outcomes.
NSF/ANSI 173 certification on file (registry-verified)
NSF’s certified-products registry lists “ULTRA STRENGTH PRENATAL SOFTGEL” under OLLY, Public Benefit Corporation. This certification covers identity and quantity of contents plus contaminant limits — not effectiveness. Verified directly against info.nsf.org at build time.
UPC independently corroborated
Open Food Facts resolves 840160201646 to "Prenatal Folic Acid + DHA" (OLLY.) — consistent with this listing.
No data yet: Trademark owner candidates are ambiguous
USPTO returned multiple live supplement-related marks with the exact brand wordmark and different registrants. The owner is withheld until the product-to-mark identity is pinned down.
Single-dose label math: not applicable to this formula
Multi-ingredient blend with no single headline dose to check, and no Supplement Facts panel was visible in the listing photos to check instead. A gap in the listing, not a strike.
Not found in NIH's DSLD label registry
The NIH Dietary Supplement Label Database has no matching label yet. Ingestion lags the market — recorded as a gap, not a strike.
180-day review-count history is on file
Exact-listing history records written-review counts from 462 on 2026-01-31 to 522 on 2026-07-13 (net +60). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.
This item belongs to a catalog variation family
The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.
What the listing promises — claim by claim
Why is this shown?
| Claim | Status | What we found |
|---|---|---|
| Benefit claim “…tra Strength Prenatal Multivitamin Softgels, Supports Mom's Wellness & Baby's Healthy Growth and B…” | Partly supported We looked for: whether the ingredient doses on the label match the doses used in published research | Published research exists for ingredients in this formula — see Related research below. Whether this product’s doses match those studies could not be confirmed. |
“No evidence located” does not mean a claim is false — it means the seller has not put evidence proportionate to the claim on the public record, and we could not find any. Absence of proof is not proof of absence.
Verifiability profile — 3 of 6 public signals
What this listing gives the public to check. Publishing these signals doesn't prove quality — but withholding them means claims can only be taken on faith.
Identity
| UPC (barcode) — also our record ID | 840160201646 |
| Brand | OLLY |
| Source listing identifier | B08LQYMV9D |
| Retailer listing title | OLLY Ultra Strength Prenatal Multivitamin Softgels, Supports Mom's Wel… show full titleOLLY Ultra Strength Prenatal Multivitamin Softgels, Supports Mom's Wellness & Baby's Healthy Growth and Brain Development,* Folic Acid, DHA, Iron, Vitamins B, C, D & E, 30 Day Supply - 60 Count |
From the label (photo-read)
| Pack statement | 60 SOFTGELS |
| Badges printed on pack | NSF |
No Supplement Facts panel appears in the listing photos — the full per-ingredient table isn't shown to buyers before purchase. Recorded as a transparency gap, not a strike.
Claims printed on the packaging:
“ULTRA STRENGTH” · “For Mom's Wellness & Baby's Healthy Growth & Brain Development*” · “Softgel Color May Vary Per Bottle” · “Same OLLY goodness inside.” · “PRENATAL” · “Folic Acid + DHA” · “MULTIVITAMIN for wellness, healthy growth & brain development” · “Delivers essential nutrients + Omega-3 DHA for mom's wellness & baby's growth & brain development.”
Read by a vision model from 7 listing photos — verbatim extraction; OCR errors possible. Spot a mistake? It will be corrected on review.
Where it sells
| Seller | Price |
|---|---|
| Brand store (olly.com) ↗ | $19.99 same product on the brand store — bottle count or subscription plan may differ from the retailer listing |
Brand store olly.com: 71 supplement products (+2 merch items) — for comparison, single-focus brands typically carry 5–30 products; very broad catalogs are common among companies that rebrand ready-made formulas — a pattern note, not a verdict.
Reference links for identification only — LookCloser has no affiliate relationships and earns nothing from any link on this page.
Related research & consistency
multivitamin / greens blend — NIH ODS — Multivitamin/mineral supplements fact sheet · PubMed search: multivitamin supplementation outcomes · ClinicalTrials.gov — 497 registered studies
ℹ Use pattern in research: research evaluates multivitamins ingredient-by-ingredient — blend-level health claims outrun what blend-level evidence can show.
These notes state where label numbers and marketing framing sit relative to published research — documentation for your own judgment, not medical advice. LookCloser does not advise for or against taking any supplement.
Record 840160201646 · built July 21, 2026 · lookcloser.ai · corrections@lookcloser.ai