Checked against public sources on July 26, 2026 · LookCloser does not sell or recommend supplements.
Does the marketing hold up?
Every ingredient shows its amount · 25 ingredients listed. Every ingredient shows its real amount — nothing is hidden in a proprietary blend.
“Couldn’t verify” means we looked and found no public proof — not a mark against the product. Most supplement claims cannot be independently verified by anyone, so grey is the normal state of this industry.
The public sources did not settle the marketing promises on this label.
Published research exists for ingredients in this formula — see Related research below. Whether this product’s doses match those studies could not be confirmed.
Ingredient research can support context, but it is not a trial of this exact product.
100% PREMIUM WHEY PROTEIN
Headlines first. Open evidence only when you want the source trail.
Every ingredient shows its real amount — nothing is hidden in a proprietary blend.
The panel gives a per-ingredient amount rather than hiding quantities inside a proprietary blend, so each one can be compared to published research.
Locked evidence record →Open the full source-linked findingThe barcode matches, so we are checking the right product rather than a look-alike.
The brand's store lists this exact barcode as “Super Advanced Whey Protein Powder, Chocolate” (variant: 1.78 lb. Tub) — identity confirmed across retailer listings.
Locked evidence record →Open the full source-linked findingA count that moves steadily is ordinary. A sudden burst is what deserves a closer look.
Written reviews rose from 809 to 870 between February 18 and July 21, 2026. The largest rise inside any single 30-day window was about 18, so the count moved in steps rather than in one burst.
Locked evidence record →Open the full source-linked findingThese are evidence gaps, not strikes against the product.
Filed address
90 Orville Drive, Bohemia, NEW YORK 11716, UNITED STATES
USPTO identifies the public owner or applicant behind this brand wordmark. This does not by itself identify the product manufacturer or prove where the product was made. Open USPTO source ↗
We could not match an amount on this product to a studied range for the same ingredient, so these links are ingredient background rather than a measurement of this product.
Not a score. Studies disagree with each other and change over time, so this sits beside the evidence rather than counting toward it — it is here so you can read the sources yourself.
The panel lists 1 g of prebiotic fiber (inulin-type) per serving. Studies we found used 3 g–10 g a day, so this sits below that range.
Study ranges differ between trials and change as research changes. This is background reading, not a pass, a failure, or a recommendation.
The panel lists 11 mg of zinc per serving. Studies we found used 8 mg–40 mg a day, so this sits inside that range.
Study ranges differ between trials and change as research changes. This is background reading, not a pass, a failure, or a recommendation.
$1.67 per labeled serving
matching UPC/GTIN · checked Jul 26, 2026
View on Amazon ↗$1.84 per labeled serving
matching UPC/GTIN · checked Jul 26, 2026
View on Brand website ↗$2.34 per labeled serving
matching UPC/GTIN · checked Jul 26, 2026
View on iHerb ↗$2.56 per labeled serving
matching UPC/GTIN · checked Jul 26, 2026
View on Target ↗We only show a price when the seller publishes the same barcode as the bottle. We haven’t found that match here.
Search Walmart ↗Same UPC/GTIN observed across 4 sellers. Amazon was lowest at $29.98; Target was highest at $45.99 — a $16.01 range at check time.
Reference prices only · no affiliate links · every compared seller must publish the matching UPC/GTIN.
The summary stops at product-specific facts. The full report preserves every source, calculation, limitation, and unresolved check for review or sharing.
Record built July 26, 2026. Sources: source listing observed at check time · USPTO Trademark Search · Keepa exact-listing history · NIH / published research · certification and regulator records where available. LookCloser publishes evidence and gaps; it does not advise for or against any supplement. Evidence-based corrections welcome.