LookCloser.aipublic supplement evidence
Exact product checked · GTIN 00850004639375Primal Kitchen · checked Aug 4, 2026 · on sale since Oct 2, 2019USPTO returned 2 exact supplement-class owner records · inspect the identity trail
Quick read · Primal Kitchen

Primal Kitchen Vanilla Collagen Fuel® Drink Mix

Checked against public sources on August 4, 2026 · LookCloser does not sell or recommend supplements.

Does the marketing hold up?

FDA recall appears in this brand's history. An exact-product recall is a direct signal. A different product from the same firm is company context, not a strike against this item.

Is the dose real?Panel read — dose not verified15 ingredients listed; no advertised amount we could confirm against them
What a serving costs$1.14per serving, at the checked price
Is it tested?No testing claim made
Who’s behind it?USPTO lists 2 owner recordssame brand name, more than one registrant — we don’t choose between them
Is it the real thing?Barcode matches outside records
Trouble on record?Brand history — not this product

“Couldn’t verify” means we looked and found no public proof — not a mark against the product. Most supplement claims cannot be independently verified by anyone, so grey is the normal state of this industry.

1◖ partly confirmedno contradictions · brand-level recall on file
The label itself

What the Supplement Facts panel says

Serving size 1 Scoop (16g) · 35 servings per container · NET WT 1.26 LB (575 g)

Calories70
Total Fat2.5 g
Saturated Fat2.5 g
Trans Fat0 g
Cholesterol0 mg
Sodium65 mg
Total Carbohydrate1 g
Dietary Fiber0 g
Total Sugars0 g
Includes Added Sugars0 g
Protein10 g
Vitamin D0 mcg
Calcium0 mg
Iron0.4 mg
Potassium35 mg

We read 15 lines from the package photograph. It is our transcript of the label, not the manufacturer’s panel, and it may be incomplete.

Marketing claims, checked

The checks, one by one

The public sources did not settle the marketing promises on this label.

Partly confirmed1

“Collagen 20 oz: Boost your collagen intake with the creamy vanilla flavor of our bestselling collagen”

Published research exists for ingredients in this formula. Whether this product’s doses match those studies could not be confirmed.

Evidence →

Ingredient research can support context, but it is not a trial of this exact product.

Quick read · 5 useful findings

What is worth knowing.

Headlines first. Open evidence only when you want the source trail.

Needs explanationAny trouble in public records?

FDA recall appears in this brand's history

An exact-product recall is a direct signal. A different product from the same firm is company context, not a strike against this item.

Evidence and sources

This recall is not about the product on this page. KRAFT HEINZ FOODS COMPANY recalled a different product on April 19, 2024. FDA has since closed that case. The recalled item was “Primal Kitchen Avocado Oil 1PT 9.3 FL OZ (750ml) glass bottle UPC 855232007194, 6 bottles per…”

Locked evidence record →Open the full source-linked finding
Public contextIs the label honest?

The headline amount is not tied to a panel row for the same ingredient

You are being sold on an ingredient the verified panel does not separately declare. The brand should explain the mismatch.

Evidence and sources

The listing presents 11,000 mg for collagen, but vision:claude-cli:subscription does not contain a same-name quantified row. The saved image read may be incomplete, so this is a specific question to resolve rather than a contradiction.

Locked evidence record →Open the full source-linked finding
Public contextWho is behind it?

Registered owner records: Primal Nutrition, LLC · Primal Nutrition, Inc.

The public ownership record is ambiguous. We show the exact candidates instead of choosing one by name similarity.

Evidence and sources

USPTO returned multiple live supplement-class records for the exact brand wordmark: Primal Nutrition, LLC, Primal Nutrition, Inc.. These records answer who owns registrations for the brand; the separate product-to-owner or manufacturer link remains open.

Locked evidence record →Open the full source-linked finding
CheckedIs the label honest?

Every ingredient shows its amount · 15 ingredients listed.

Every ingredient shows its real amount — nothing is hidden in a proprietary blend.

Evidence and sources

The panel gives a per-ingredient amount rather than hiding quantities inside a proprietary blend, so each one can be compared to published research.

Locked evidence record →Open the full source-linked finding
Public contextWill you get what you pay for?

Reaching a studied dose costs about $34/month

Comparing cost at a research-relevant amount shows how quickly the package is used and what the routine actually costs.

Evidence and sources

At 1.0 serving(s) a day to reach the low end of the studied range (3000–10000 mg), this product runs roughly $34 per month. A price observation, not a recommendation.

Locked evidence record →Open the full source-linked finding
What remains open 1
  • We have not found a public label filing for this exact product.

These are evidence gaps, not strikes against the product.

Who owns the brand wordmark?

The brand has 2 exact supplement-class records

These are the USPTO records behind the brand name. We show them all rather than choosing one by similarity.

🇺🇸Primal Nutrition, LLC

DELAWARE, USA · Registration 5610112

1641 S. Rose Avenue, Oxnard, CALIFORNIA 93033, UNITED STATES

Goods covered by this record

IC 029: Edible avocado oil.; IC 005: Powdered nutritional supplement drink mix containing collagen protein or whey protein.

🇺🇸Primal Nutrition, Inc.

CALIFORNIA, USA; DELAWARE, USA · Registration 5093019

6202 Ramirez Mesa Drive, Malibu, CALIFORNIA 90265, UNITED STATES

Goods covered by this record

IC 005: [ [ Pre-packed food products, namely, meal replacements, namely, nutritional supplement meal replacement bars, and energy bars, namely, nutritional supplement energy bars ] ].; IC 030: Pre-packed food products, namely, condiments, namely, mayonnaise, salad dressings, sauces, namely, garlic-based sauce, honey mustard sauce [, meal replacements, namely, chocolate-based meal replacement bars, energy bars, namely, high protein cereal based energy bar ].

This answers who owns registrations for the brand wordmark. It does not by itself prove which entity made, imported, or sold this specific product. Open USPTO source ↗

Research behind the findings

Dose and research context

We could not match an amount on this product to a studied range for the same ingredient, so these links are ingredient background rather than a measurement of this product.

Where it sells

Price check for this exact product

Amazon

Exact UPC/GTIN match
$39.99

$1.14 per labeled serving

matching UPC/GTIN · checked Aug 4, 2026

View on Amazon ↗

iHerb

Not confirmed
No exact listing saved

We only show a price when the seller publishes the same barcode as the bottle. We haven’t found that match here.

Search iHerb ↗

Target

Not confirmed
No exact listing saved

We only show a price when the seller publishes the same barcode as the bottle. We haven’t found that match here.

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Walmart

Not confirmed
No exact listing saved

We only show a price when the seller publishes the same barcode as the bottle. We haven’t found that match here.

Search Walmart ↗

Only one exact price was available at build time; prices change by date, seller, and promotion.

Reference prices only · no affiliate links · every compared seller must publish the matching UPC/GTIN.

Want to inspect the evidence?

The full report shows every source, the exact unresolved question, and the documentation that would settle it.

Read / share full evidence →

Record built August 04, 2026. Sources: source listing observed at check time · USPTO Trademark Search · Keepa exact-listing history · NIH / published research · certification and regulator records where available. LookCloser publishes evidence and gaps; it does not advise for or against any supplement. Evidence-based corrections welcome.