{"schema":"lookcloser/record@0.2","compatible_with":["lookcloser/record@0.1"],"record_id":"850008464775","processing":{"collection_process_version":"legacy_unversioned","last_collected_at":null,"last_collection_event":null,"label_reader_version":"legacy_unversioned","report_schema":"lookcloser/record@0.2","rendered_at":"2026-07-22T17:27:56-0700"},"analysis_status":"complete","processing_gaps":[],"gtin":"850008464775","listing_identifier":"B09N44X5GZ","brand":"HAVASU NUTRITION","title":"Saw Palmetto for Men, DHT Blocker and Prostate Health Supplement","listing_title":"Saw Palmetto for Men, DHT Blocker and Prostate Health Supplement, 120 Count","identity":{"canonical_gtin":"850008464775","source_listing_gtin":"850008464775","listing_identifier":"B09N44X5GZ","product_image":"https://m.media-amazon.com/images/I/61xFe8pHpmL.jpg","observed_at":"2026-07-21","source_confirmations":["source_listing_gtin","nih_dsld_label"],"identity_rule":"exact identifiers only; related products are never substituted"},"trademark_owner":{"name":"Newman, Matthew A","entity":["LIMITED LIABILITY COMPANY","LIMITED LIABILITY COMPANY"],"country":"['MISSOURI, USA', 'FLORIDA, USA']","address_filed":"507 Chapel Cross, Florissant, MISSOURI 63130, UNITED STATES","address_public":["MISSOURI 63130, UNITED STATES","FLORIDA 33647, UNITED STATES"],"serial_number":"87317307","registration_number":"5290127","wordmark":"HAVASU NUTRITION","status_description":"SECTION 8 & 15-ACCEPTED AND ACKNOWLEDGED","filed_date":"2017-01-30T00:00:00","first_use_commerce_date":"2017-01-01","registration_date":"2017-09-19","assignment_recorded":true,"goods_services":["IC 005: Nutritional supplements."],"source":"USPTO Trademark Search","source_url":"https://tmsearch.uspto.gov/","identity_basis":"exact_wordmark_and_supplement_goods"},"trademark_owner_candidates":[],"trademark_owner_status":"found","product_manufacturer_link":"not_established","consumer_view":{"template":"checks_out","kicker":"What checks out","headline":"The panel publishes 3 amounts, led by Saw Palmetto Blend [Saw Palmetto Powder (Fruit), Saw Palmetto Extract (Fruit) (45% Fatty Acids)] 500 mg, Stinging Nettle (Urtica dioica) Leaf Powder 360 mg.","deck":"The panel gives a per-ingredient amount rather than hiding quantities inside a proprietary blend, so each one can be compared to published research.","point_finding_ids":["uspto-trademark-registry-exact-trademark-owner-identified","nih-label-catalog-registered-in-nih-s-supplement-label-database-dsld"]},"tldr":{"assessment":"checks_confirmed","headline":"Registered in NIH's supplement label database (DSLD)","summary":"Label #323709 “Saw Palmetto” (Havasu Nutrition), entered 2024-11-22, with the full Supplement Facts on file — see the panel below. Company on file: Distributor — Havasu Nutrition, St. Petersburg, FL, USA.","lead_finding_id":"nih-label-catalog-registered-in-nih-s-supplement-label-database-dsld","key_findings":[{"id":"nih-label-catalog-registered-in-nih-s-supplement-label-database-dsld","class":"ok","headline":"Registered in NIH's supplement label database (DSLD)","source":"NIH label catalog","scope":"ingredient_context"},{"id":"nih-published-research-each-ingredient-s-amount-is-disclosed","class":"ok","headline":"Each ingredient’s amount is disclosed","source":"NIH / published research","scope":"ingredient_context"},{"id":"uspto-trademark-registry-exact-trademark-owner-identified","class":"ok","headline":"Exact trademark owner identified","source":"USPTO trademark registry","scope":"brand_owner"}],"documented_concern_count":0,"confirmed_check_count":3,"open_question_count":0,"usage_note":"Decision support, not medical advice or a product recommendation. Missing evidence is a gap, not a strike."},"origin_context":null,"verdict":{"state":"checks_confirmed","headline":"Registered in NIH's supplement label database (DSLD)","detail":"Label #323709 “Saw Palmetto” (Havasu Nutrition), entered 2024-11-22, with the full Supplement Facts on file — see the panel below. Company on file: Distributor — Havasu Nutrition, St. Petersburg, FL, USA.","lead_finding_id":"nih-label-catalog-registered-in-nih-s-supplement-label-database-dsld","meaning":"Finding-first decision support. Confirmed checks are not endorsements; cautions identify documented facts or bounded comparisons, not medical advice."},"public_verifiability":{"state":"insufficient_public_data","headline":"This product can't be verified from public data","detail":"Neither good nor bad — the checks below show what this listing publishes and what it withholds. Verifiable products publish more.","meaning":"Evidence availability only. 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Company on file: Distributor — Havasu Nutrition, St. Petersburg, FL, USA.","source_refs":["nih_dsld_search"],"observed_at":"2026-07-21"},"html_anchor":"finding-nih-label-catalog-registered-in-nih-s-supplement-label-database-dsld","report_url":"https://lookcloser.ai/p/850008464775#finding-nih-label-catalog-registered-in-nih-s-supplement-label-database-dsld"},{"id":"nih-published-research-each-ingredient-s-amount-is-disclosed","source":"NIH / published research","class":"ok","severity":"ok","weight":38,"headline":"Each ingredient’s amount is disclosed","detail":"The panel gives a per-ingredient amount rather than hiding quantities inside a proprietary blend, so each one can be compared to published research.","proof":"The panel gives a per-ingredient amount rather than hiding quantities inside a proprietary blend, so each one can be compared to published research.","identity_basis":"ingredient","status":"live","source_refs":["facts_panel","source_listing"],"source_url":"https://www.amazon.com/dp/B09N44X5GZ","scope":"ingredient_context","inference_level":"direct_observation","observed_at":"2026-07-21","presentation_tone":"ok","evidence":{"summary":"The panel gives a per-ingredient amount rather than hiding quantities inside a proprietary blend, so each one can be compared to published research.","source_refs":["facts_panel","source_listing"],"observed_at":"2026-07-21"},"html_anchor":"finding-nih-published-research-each-ingredient-s-amount-is-disclosed","report_url":"https://lookcloser.ai/p/850008464775#finding-nih-published-research-each-ingredient-s-amount-is-disclosed"},{"id":"uspto-trademark-registry-exact-trademark-owner-identified","source":"USPTO trademark registry","class":"ok","severity":"ok","weight":38,"headline":"Exact trademark owner identified","detail":"USPTO lists Newman, Matthew A (['LIMITED LIABILITY COMPANY', 'LIMITED LIABILITY COMPANY']) in ['MISSOURI, USA', 'FLORIDA, USA'] for the exact brand wordmark. This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product.","proof":"USPTO lists Newman, Matthew A (['LIMITED LIABILITY COMPANY', 'LIMITED LIABILITY COMPANY']) in ['MISSOURI, USA', 'FLORIDA, USA'] for the exact brand wordmark. This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product.","identity_basis":"owner_exact","status":"live","source_refs":["uspto_search"],"source_url":"https://tmsearch.uspto.gov/","scope":"brand_owner","inference_level":"direct_observation","observed_at":"2026-07-21","presentation_tone":"ok","evidence":{"summary":"USPTO lists Newman, Matthew A (['LIMITED LIABILITY COMPANY', 'LIMITED LIABILITY COMPANY']) in ['MISSOURI, USA', 'FLORIDA, USA'] for the exact brand wordmark. 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A gap in the label’s information, not evidence of a problem.","source_refs":["facts_panel","source_listing"],"observed_at":"2026-07-21"},"html_anchor":"finding-label-and-serving-arithmetic-multi-ingredient-formula-panel-read-serving","report_url":"https://lookcloser.ai/p/850008464775#finding-label-and-serving-arithmetic-multi-ingredient-formula-panel-read-serving"},{"id":"fda-public-records-category-context-sexual-enhancement-products-carry-do","source":"FDA public records","class":"gap","severity":"info","weight":19,"headline":"Category context: sexual-enhancement products carry documented FDA risk","detail":"FDA's health-fraud program documents sexual-enhancement products as the most common supplement category found to contain undeclared prescription-drug ingredients. This is a category-level documented fact from FDA's public database — not a test result for this specific product. Source: fda.gov (linked in Related research).","proof":"FDA's health-fraud program documents sexual-enhancement products as the most common supplement category found to contain undeclared prescription-drug ingredients. This is a category-level documented fact from FDA's public database — not a test result for this specific product. Source: fda.gov (linked in Related research).","identity_basis":"none","status":"live","source_refs":["openfda_search"],"source_url":"https://api.fda.gov/food/enforcement.json","scope":"search_scope","inference_level":"gap","observed_at":"2026-07-21","presentation_tone":"gap","evidence":{"summary":"FDA's health-fraud program documents sexual-enhancement products as the most common supplement category found to contain undeclared prescription-drug ingredients. This is a category-level documented fact from FDA's public database — not a test result for this specific product. Source: fda.gov (linked in Related research).","source_refs":["openfda_search"],"observed_at":"2026-07-21"},"html_anchor":"finding-fda-public-records-category-context-sexual-enhancement-products-carry-do","report_url":"https://lookcloser.ai/p/850008464775#finding-fda-public-records-category-context-sexual-enhancement-products-carry-do"},{"id":"keepa-exact-listing-history-this-item-belongs-to-a-catalog-variation-fam","source":"Keepa exact-listing history","class":"gap","severity":"info","weight":19,"headline":"This item belongs to a catalog variation family","detail":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.","proof":"The paid catalog links this exact item to a parent listing. 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