“Collagen 20,000 mg per serving”
Evidence →The label promises 20,000 mg per serving. The panel says 20,000 mg. They match.
Exact product checked · GTIN 00850008654497vital proteins · checked Jul 22, 2026 · on sale since May 7, 2014🇺🇸 USPTO wordmark owner · Vital Proteins LLC · DELAWARE, USA; SWITZERLANDPackage says manufactured for: Vital Proteins · 3400 Wolf Rd Ste 200, Franklin Park, IL 60131
Quick read · vital proteins
Vital Proteins Collagen Peptides Advanced
Checked against public sources between July 22 and July 24, 2026 · LookCloser does not sell or recommend supplements.
Does the marketing hold up?
FDA recall appears in this brand's history. An exact-product recall is a direct signal. A different product from the same firm is company context, not a strike against this item.
Is the dose real?✓Listing and panel agreeboth say 20 g of Collagen peptides
What a serving costs$1.68per serving, at the checked price
Is it tested?No testing claim made
Who’s behind it?🇺🇸Vital Proteins LLClimited liability company; société anonyme (sa) · DELAWARE, USA; SWITZERLAND
Is it the real thing?✓Barcode matches outside records
Trouble on record?Brand history — not this product
“Couldn’t verify” means we looked and found no public proof — not a mark against the product. Most supplement claims cannot be independently verified by anyone, so grey is the normal state of this industry.
1✓ checked out1◖ partly confirmedno contradictions · brand-level recall on file
The label itself
What the Supplement Facts panel says
| Calories | 70 |
|---|---|
| Protein | 18 g |
| Vitamin C | 90 mg |
| Sodium | 110 mg |
| Collagen peptides | 20 g |
| Hyaluronic acid | 120 mg |
Printed on the package: Made Without Gluten · Made Without Dairy · Certified B Corporation · K
We read 6 lines from the package photograph. It is our transcript of the label, not the manufacturer’s panel, and it may be incomplete.
Marketing claims, checked
The checks, one by one
1 promise checks out. 1 could not be fully confirmed from public sources.
✓Matches the label1
◐Partly confirmed1
“COLLAGEN PRODUCTION: With 100% daily value of Vitamin C, this Vital Proteins Collagen Peptides Advanced Powder helps promote collagen production…”
Evidence →Ingredient evidence exists; on dose: label claims 20000 mg/serving — above the range commonly used in research (trials use 2.5–15 g/day of hydrolyzed peptides).
Ingredient research can support context, but it is not a trial of this exact product.
Quick read · 4 useful findings
What is worth knowing.
Headlines first. Open evidence only when you want the source trail.
Needs explanationAny trouble in public records?
FDA recall appears in this brand's history
An exact-product recall is a direct signal. A different product from the same firm is company context, not a strike against this item.
Evidence and sources
This recall is not about the product on this page. Vital Proteins recalled a different product on April 21, 2023. FDA has since closed that case. The recalled item was “Vital Proteins Collagen Peptides, retail 24oz plastic canister, UPC 8 57273 00866 6; 6 retail units per…”
Locked evidence record →Open the full source-linked findingNeeds explanationCan you trust the review pattern?
Reviews went from 12,974 to 10,000 between July 29 and November 12, 2025 — 35% of them arrived in a single month.
A count that moves steadily is ordinary. A sudden burst is what deserves a closer look.
Evidence and sources
The dated series runs from 12,974 written reviews on July 29, 2025 to 10,000 on November 12, 2025. Up to 3,506 written reviews were added within a single ~30-day window — 35% of the total. Sudden bursts are the usual fingerprint of incentivized or bought reviews; a steady climb…
Locked evidence record →Open the full source-linked findingCheckedIs the label honest?
Every ingredient shows its amount · 6 ingredients listed.
Every ingredient shows its real amount — nothing is hidden in a proprietary blend.
Evidence and sources
The panel gives a per-ingredient amount rather than hiding quantities inside a proprietary blend, so each one can be compared to published research.
Locked evidence record →Open the full source-linked findingCheckedWho is behind it?
The barcode identity checks out · 850008654497.
The barcode matches, so we are checking the right product rather than a look-alike.
Evidence and sources
The brand's store lists this exact barcode as “Collagen Peptides Advanced - with Hyaluronic Acid & Vitamin C” (variant: 20oz with HA + Vitamin C) — identity confirmed across retailer listings.
Locked evidence record →Open the full source-linked findingWhat remains open 1
- We have not found a public label filing for this exact product.
These are evidence gaps, not strikes against the product.
Who owns the brand wordmark?
🇺🇸
Vital Proteins LLCLimited Liability Company; Société Anonyme (Sa) · exact supplement-class mark for VITAL PROTEINS
Filed address
3400 Wolf Road, Franklin Park, ILLINOIS 60131, UNITED STATES
USPTO identifies the public owner or applicant behind this brand wordmark. This does not by itself identify the product manufacturer or prove where the product was made. Open USPTO source ↗
Research behind the findings
Dose and research context
We could not match an amount on this product to a studied range for the same ingredient, so these links are ingredient background rather than a measurement of this product.
Background reading
What the research says about these amounts
Not a score. Studies disagree with each other and change over time, so this sits beside the evidence rather than counting toward it — it is here so you can read the sources yourself.
The panel lists 20 g of collagen peptides per serving. Studies we found used 2.5 g–15 g a day, so this sits above that range.
0studied 2.5 g–15 g
Study ranges differ between trials and change as research changes. This is background reading, not a pass, a failure, or a recommendation.
Where it sells
Price check for this exact product
Amazon
Exact UPC/GTIN match$45.42
$1.68 per labeled serving
matching UPC/GTIN · checked Aug 29, 2026
View on Amazon ↗Brand website
Exact UPC/GTIN match$49.99
$1.85 per labeled serving
matching UPC/GTIN · checked Jul 22, 2026
View on Brand website ↗iHerb
Not confirmedNo exact listing saved
We only show a price when the seller publishes the same barcode as the bottle. We haven’t found that match here.
Search iHerb ↗Target
Not confirmedNo exact listing saved
We only show a price when the seller publishes the same barcode as the bottle. We haven’t found that match here.
Search Target ↗Walmart
Not confirmedNo exact listing saved
We only show a price when the seller publishes the same barcode as the bottle. We haven’t found that match here.
Search Walmart ↗Same UPC/GTIN observed across 2 sellers. Amazon was lowest at $45.42; Brand website was highest at $49.99 — a $4.57 range at check time.
Reference prices only · no affiliate links · every compared seller must publish the matching UPC/GTIN.
Want the complete evidence trail?
The summary stops at product-specific facts. The full report preserves every source, calculation, limitation, and unresolved check for review or sharing.
Record built September 03, 2026. Sources: source listing observed at check time · USPTO Trademark Search · Keepa exact-listing history · NIH / published research · certification and regulator records where available. LookCloser publishes evidence and gaps; it does not advise for or against any supplement. Evidence-based corrections welcome.