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That is a gap in our records, not evidence that no filing exists."},"html_anchor":"finding-label-and-serving-arithmetic-public-label-filing-not-retained","report_url":"https://lookcloser.ai/p/850009136213/full#finding-label-and-serving-arithmetic-public-label-filing-not-retained"},{"id":"fda-public-records-recall-search-no-match-found-as-of-aug-14-2026","source":"FDA public records","class":"gap","noted":false,"severity":"info","weight":19,"headline":"Recall search: no match found (as of Aug 14, 2026)","detail":"This means only that no enforcement record matched the brand name — it does not mean the product was tested, reviewed, or cleared by FDA. New and untested products also have no recall records.","proof":"This means only that no enforcement record matched the brand name — it does not mean the product was tested, reviewed, or cleared by FDA. New and untested products also have no recall records.","identity_basis":"none","status":"live","source_refs":["openfda_search"],"source_url":"https://api.fda.gov/food/enforcement.json?search=(recalling_firm:%22Shore+Magic%22+OR+product_description:%22Shore+Magic%22)&limit=5","scope":"search_scope","inference_level":"gap","observed_at":"2026-08-14","presentation_tone":"caution","evidence_id":"ev-42f1fd93a137","evidence_url":"https://lookcloser.ai/e/ev-42f1fd93a137","content_fingerprint":"sha256:3447ff83d280adfca826bffa7207937d5d37973baeb589e4ea245d3934573220","registry_receipts":[],"evidence":{"summary":"This means only that no enforcement record matched the brand name — it does not mean the product was tested, reviewed, or cleared by FDA. New and untested products also have no recall records.","source_refs":["openfda_search"],"source_records":[{"source":"openfda_search","source_url":"https://api.fda.gov/food/enforcement.json?search=(recalling_firm:%22Shore+Magic%22+OR+product_description:%22Shore+Magic%22)&limit=5","observed_at":"2026-08-14","identity_basis":"search_only","scope":"product_or_brand","registry_name":"FDA enforcement","identifier":"Shore Magic","receipt_label":"FDA enforcement search · Shore Magic"}],"observed_at":"2026-08-14","looked":"LookCloser checked FDA public records.","found":"This means only that no enforcement record matched the brand name — it does not mean the product was tested, reviewed, or cleared by FDA. New and untested products also have no recall records."},"html_anchor":"finding-fda-public-records-recall-search-no-match-found-as-of-aug-14-2026","report_url":"https://lookcloser.ai/p/850009136213/full#finding-fda-public-records-recall-search-no-match-found-as-of-aug-14-2026"},{"id":"keepa-exact-listing-history-this-item-belongs-to-a-catalog-variation-fam","source":"Keepa exact-listing history","class":"gap","noted":false,"severity":"info","weight":19,"headline":"This item belongs to a catalog variation family","detail":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.","proof":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.","identity_basis":"listing","status":"live","source_refs":["keepa_history","source_listing"],"source_url":"https://keepa.com/#!product/1-B08WK398C5","scope":"exact_listing","inference_level":"gap","observed_at":"2026-08-14","presentation_tone":"gap","evidence_id":"ev-888d1942eab4","evidence_url":"https://lookcloser.ai/e/ev-888d1942eab4","content_fingerprint":"sha256:79776663f0746b234ff49e37128061f261ee20ab119a8ed276e17eb3d3b1809b","registry_receipts":[],"evidence":{"summary":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.","source_refs":["keepa_history","source_listing"],"source_records":[{"source":"keepa_history","source_url":"https://keepa.com/#!product/1-B08WK398C5","observed_at":"2026-08-14","identity_basis":"exact_listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B08WK398C5","observed_at":"2026-08-14","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-08-14","looked":"LookCloser checked Keepa exact-listing history.","found":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant."},"html_anchor":"finding-keepa-exact-listing-history-this-item-belongs-to-a-catalog-variation-fam","report_url":"https://lookcloser.ai/p/850009136213/full#finding-keepa-exact-listing-history-this-item-belongs-to-a-catalog-variation-fam"},{"id":"keepa-exact-listing-history-180-day-review-count-history-is-on-file","source":"Keepa exact-listing history","class":"gap","noted":false,"severity":"info","weight":16,"headline":"180-day review-count history is on file","detail":"Exact-listing history records written-review counts from 35 on 2025-12-18 to 38 on 2026-07-29 (net +3). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.","proof":"Exact-listing history records written-review counts from 35 on 2025-12-18 to 38 on 2026-07-29 (net +3). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.","identity_basis":"listing","status":"live","source_refs":["keepa_history","source_listing"],"source_url":"https://keepa.com/#!product/1-B08WK398C5","scope":"exact_listing","inference_level":"gap","observed_at":"2026-08-14","presentation_tone":"gap","evidence_id":"ev-18106d8c1e41","evidence_url":"https://lookcloser.ai/e/ev-18106d8c1e41","content_fingerprint":"sha256:36c75680eedc2cc816ee04b97b9ca069a9a30ee4940a2862b338358263ac8045","registry_receipts":[],"evidence":{"summary":"Exact-listing history records written-review counts from 35 on 2025-12-18 to 38 on 2026-07-29 (net +3). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.","source_refs":["keepa_history","source_listing"],"source_records":[{"source":"keepa_history","source_url":"https://keepa.com/#!product/1-B08WK398C5","observed_at":"2026-08-14","identity_basis":"exact_listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B08WK398C5","observed_at":"2026-08-14","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-08-14","looked":"LookCloser checked Keepa exact-listing history.","found":"Exact-listing history records written-review counts from 35 on 2025-12-18 to 38 on 2026-07-29 (net +3). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic."},"html_anchor":"finding-keepa-exact-listing-history-180-day-review-count-history-is-on-file","report_url":"https://lookcloser.ai/p/850009136213/full#finding-keepa-exact-listing-history-180-day-review-count-history-is-on-file"}],"evidence_records":[{"evidence_id":"ev-8f9fd09288cf","record_id":"850009136213","gtin":"850009136213","claim_key":"finding:uspto-trademark-registry-exact-trademark-owner-identified","primary_source":"uspto_search","claim":"Exact trademark owner identified","bucket":"checks_out","looked":"LookCloser checked USPTO trademark registry.","found":"USPTO lists Generation Joy LLC (LIMITED LIABILITY COMPANY) in Delaware, USA for the exact brand wordmark. 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This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product."},"source_refs":[{"source":"uspto_search","source_url":"https://tsdr.uspto.gov/#caseNumber=99146402&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","observed_at":"2026-08-14","identity_basis":"exact_wordmark_and_supplement_goods","scope":"brand","registry_name":"USPTO","identifier":"Registration 8049815","receipt_label":"USPTO · Registration 8049815"}],"observed_at":"2026-08-14","content_fingerprint":"sha256:f62d39c8bc21d201d5fc76dda66ff16579612086927d5177b7de9c06f82305ed","evidence_url":"https://lookcloser.ai/e/ev-8f9fd09288cf"},{"evidence_id":"ev-f480e5a6ee32","record_id":"850009136213","gtin":"850009136213","claim_key":"finding:barcode-gtin-record-upc-independently-corroborated","primary_source":"barcode_search","claim":"UPC independently corroborated","bucket":"checks_out","looked":"LookCloser checked Barcode / GTIN record.","found":"Open Food Facts resolves 850009136213 to \"shore magic\" () — consistent with this listing.","proof":{"detail":"Open Food Facts resolves 850009136213 to \"shore magic\" () — consistent with this listing."},"source_refs":[{"source":"barcode_search","source_url":"https://world.openfoodfacts.org/product/00850009136213","observed_at":"2026-08-14","identity_basis":"gtin","scope":"exact_gtin"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B08WK398C5","observed_at":"2026-08-14","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-08-14","content_fingerprint":"sha256:0bf5ca2539ab6b2459aee01efb3ef179b3919b7faddf1eb8d36c187a7e43bcb2","evidence_url":"https://lookcloser.ai/e/ev-f480e5a6ee32"},{"evidence_id":"ev-2cea57fadd35","record_id":"850009136213","gtin":"850009136213","claim_key":"finding:nih-published-research-each-ingredient-s-amount-is-disclosed","primary_source":"nih_ods_fiber","claim":"Each ingredient’s amount is disclosed","bucket":"checks_out","looked":"LookCloser checked NIH / published research.","found":"The panel gives a per-ingredient amount rather than hiding quantities inside a proprietary blend, so each one can be compared to published research.","proof":{"detail":"The panel gives a per-ingredient amount rather than hiding quantities inside a proprietary blend, so each one can be compared to published research."},"source_refs":[{"source":"nih_ods_fiber","source_url":"https://ods.od.nih.gov/factsheets/list-all/","observed_at":"2026-08-14","identity_basis":"named_ingredient","scope":"ingredient","registry_name":"NIH ODS","identifier":"prebiotic fiber (inulin-type)","receipt_label":"NIH ODS — Fiber overview (MVMS context)"},{"source":"pubmed_fiber","source_url":"https://pubmed.ncbi.nlm.nih.gov/?term=inulin+prebiotic+randomized+trial","observed_at":"2026-08-14","identity_basis":"named_ingredient","scope":"ingredient"}],"observed_at":"2026-08-14","content_fingerprint":"sha256:4b28d1e9c2d46f4e573baf20f6e27bac3a0194098f60a73963e57200fea7bc7d","evidence_url":"https://lookcloser.ai/e/ev-2cea57fadd35"},{"evidence_id":"ev-42f1fd93a137","record_id":"850009136213","gtin":"850009136213","claim_key":"finding:fda-public-records-recall-search-no-match-found-as-of-aug-14-2026","primary_source":"openfda_search","claim":"Recall search: no match found (as of Aug 14, 2026)","bucket":"unverified","looked":"LookCloser checked FDA public records.","found":"This means only that no enforcement record matched the brand name — it does not mean the product was tested, reviewed, or cleared by FDA. 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New and untested products also have no recall records."},"source_refs":[{"source":"openfda_search","source_url":"https://api.fda.gov/food/enforcement.json?search=(recalling_firm:%22Shore+Magic%22+OR+product_description:%22Shore+Magic%22)&limit=5","observed_at":"2026-08-14","identity_basis":"search_only","scope":"product_or_brand","registry_name":"FDA enforcement","identifier":"Shore Magic","receipt_label":"FDA enforcement search · Shore Magic"}],"observed_at":"2026-08-14","content_fingerprint":"sha256:3447ff83d280adfca826bffa7207937d5d37973baeb589e4ea245d3934573220","evidence_url":"https://lookcloser.ai/e/ev-42f1fd93a137"},{"evidence_id":"ev-e6195fc65476","record_id":"850009136213","gtin":"850009136213","claim_key":"finding:label-and-serving-arithmetic-no-physical-impossibility-in-the-listed-amo","primary_source":"facts_panel","claim":"No physical impossibility in the listed amounts","bucket":"unverified","looked":"LookCloser checked Label and serving arithmetic.","found":"Technical check only: the panel’s 6 actives sum to 0 mg, which fits inside the ≈10,000 mg serving. This means the numbers are physically possible — it does not mean the formula was validated or the contents confirmed.","proof":{"detail":"Technical check only: the panel’s 6 actives sum to 0 mg, which fits inside the ≈10,000 mg serving. This means the numbers are physically possible — it does not mean the formula was validated or the contents confirmed."},"source_refs":[{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B08WK398C5","observed_at":"2026-08-14","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B08WK398C5","observed_at":"2026-08-14","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-08-14","content_fingerprint":"sha256:acddb6dbfde8ec31bba3c06b46474c700f1c32b65ee5327a1992a465993dcac1","evidence_url":"https://lookcloser.ai/e/ev-e6195fc65476"},{"evidence_id":"ev-3847ab7b06a8","record_id":"850009136213","gtin":"850009136213","claim_key":"finding:label-and-serving-arithmetic-photo-read-pack-math-is-internally-consiste","primary_source":"facts_panel","claim":"Photo-read pack math is internally consistent","bucket":"unverified","looked":"LookCloser checked Label and serving arithmetic.","found":"30 servings × 10 g = 300 g, matching the printed net weight 300 g (NET WT. 10.58 OZ (300g)). This checks agreement within the photo read; it is not an independent contents test.","proof":{"detail":"30 servings × 10 g = 300 g, matching the printed net weight 300 g (NET WT. 10.58 OZ (300g)). This checks agreement within the photo read; it is not an independent contents test."},"source_refs":[{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B08WK398C5","observed_at":"2026-08-14","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B08WK398C5","observed_at":"2026-08-14","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-08-14","content_fingerprint":"sha256:3e76bdd02e47e194a0b542104c72337466673c83eb35afd05d9300d3f8921775","evidence_url":"https://lookcloser.ai/e/ev-3847ab7b06a8"},{"evidence_id":"ev-cd0b176e7e02","record_id":"850009136213","gtin":"850009136213","claim_key":"finding:label-and-serving-arithmetic-public-label-filing-not-retained","primary_source":"facts_panel","claim":"Public label filing not retained","bucket":"unverified","looked":"LookCloser checked Label and serving arithmetic.","found":"We have not found a public label filing for this exact product. That is a gap in our records, not evidence that no filing exists.","proof":{"detail":"We have not found a public label filing for this exact product. That is a gap in our records, not evidence that no filing exists."},"source_refs":[{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B08WK398C5","observed_at":"2026-08-14","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B08WK398C5","observed_at":"2026-08-14","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-08-14","content_fingerprint":"sha256:cda18f8394bf113402db3c9e07dfd7cc89dadac1334d77825f68729ae1a2efdc","evidence_url":"https://lookcloser.ai/e/ev-cd0b176e7e02"},{"evidence_id":"ev-18106d8c1e41","record_id":"850009136213","gtin":"850009136213","claim_key":"finding:keepa-exact-listing-history-180-day-review-count-history-is-on-file","primary_source":"keepa_history","claim":"180-day review-count history is on file","bucket":"unverified","looked":"LookCloser checked Keepa exact-listing history.","found":"Exact-listing history records written-review counts from 35 on 2025-12-18 to 38 on 2026-07-29 (net +3). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.","proof":{"detail":"Exact-listing history records written-review counts from 35 on 2025-12-18 to 38 on 2026-07-29 (net +3). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic."},"source_refs":[{"source":"keepa_history","source_url":"https://keepa.com/#!product/1-B08WK398C5","observed_at":"2026-08-14","identity_basis":"exact_listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B08WK398C5","observed_at":"2026-08-14","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-08-14","content_fingerprint":"sha256:36c75680eedc2cc816ee04b97b9ca069a9a30ee4940a2862b338358263ac8045","evidence_url":"https://lookcloser.ai/e/ev-18106d8c1e41"},{"evidence_id":"ev-888d1942eab4","record_id":"850009136213","gtin":"850009136213","claim_key":"finding:keepa-exact-listing-history-this-item-belongs-to-a-catalog-variation-fam","primary_source":"keepa_history","claim":"This item belongs to a catalog variation family","bucket":"unverified","looked":"LookCloser checked Keepa exact-listing history.","found":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.","proof":{"detail":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant."},"source_refs":[{"source":"keepa_history","source_url":"https://keepa.com/#!product/1-B08WK398C5","observed_at":"2026-08-14","identity_basis":"exact_listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B08WK398C5","observed_at":"2026-08-14","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-08-14","content_fingerprint":"sha256:79776663f0746b234ff49e37128061f261ee20ab119a8ed276e17eb3d3b1809b","evidence_url":"https://lookcloser.ai/e/ev-888d1942eab4"},{"evidence_id":"ev-5cc70b8fd486","record_id":"850009136213","gtin":"850009136213","claim_key":"finding:nih-published-research-research-context-is-available-for-the-listed-ingr","primary_source":"nih_ods_fiber","claim":"Research context is available for the listed ingredients","bucket":"unverified","looked":"LookCloser checked NIH / published research.","found":"Published sources describe how prebiotic fiber have been studied. This is ingredient context only; the record does not establish that this product delivers the studied dose or outcome. Sources: NIH ODS — Fiber overview (MVMS context), PubMed search: inulin prebiotic randomized trial.","proof":{"detail":"Published sources describe how prebiotic fiber have been studied. This is ingredient context only; the record does not establish that this product delivers the studied dose or outcome. Sources: NIH ODS — Fiber overview (MVMS context), PubMed search: inulin prebiotic randomized trial."},"source_refs":[{"source":"nih_ods_fiber","source_url":"https://ods.od.nih.gov/factsheets/list-all/","observed_at":"2026-08-14","identity_basis":"named_ingredient","scope":"ingredient","registry_name":"NIH ODS","identifier":"prebiotic fiber (inulin-type)","receipt_label":"NIH ODS — Fiber overview (MVMS context)"},{"source":"pubmed_fiber","source_url":"https://pubmed.ncbi.nlm.nih.gov/?term=inulin+prebiotic+randomized+trial","observed_at":"2026-08-14","identity_basis":"named_ingredient","scope":"ingredient"}],"observed_at":"2026-08-14","content_fingerprint":"sha256:2dfb41c90855047b58f2bbe7886c3b57501be2c83a5eecefde5391c2c8cd30aa","evidence_url":"https://lookcloser.ai/e/ev-5cc70b8fd486"},{"evidence_id":"ev-0b043d42a74a","record_id":"850009136213","gtin":"850009136213","claim_key":"claim:manufacturing","primary_source":"source_listing","claim":"“GMP”","bucket":"partly","looked":"the facility registration or certificate behind the claim","found":"“GMP-certified” describes factory processes, not what is in the bottle. 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