{"schema":"lookcloser/record@0.2","compatible_with":["lookcloser/record@0.1"],"record_id":"850009273055","processing":{"collection_process_version":"2026-07-24.5","last_collected_at":"2026-08-26T00:26:15-0700","last_collection_event":"intake","label_reader_version":"legacy_unversioned","report_schema":"lookcloser/record@0.2","rendered_at":"2026-09-03T13:44:38-0700"},"analysis_status":"complete","processing_gaps":[],"gtin":"850009273055","listing_identifier":"B085LR9BM2","brand":"Drink LMNT","title":"LMNT Zero Sugar Electrolytes - Raw Unflavored Salt | Drink Mix | 30-Count","listing_title":"LMNT Zero Sugar Electrolytes - Raw Unflavored Salt | Drink Mix | 30-Count","identity":{"canonical_gtin":"00850009273055","source_listing_gtin":"00850009273055","listing_identifier":"B085LR9BM2","product_image":"https://m.media-amazon.com/images/I/71k33txcIsL.jpg","product_image_status":"retained","product_image_provenance":{"status":"retained","source":"source_listing","identity_basis":"exact_listing_identifier","source_url":"https://www.amazon.com/dp/B085LR9BM2","primary_url":"https://m.media-amazon.com/images/I/71k33txcIsL.jpg","image_count":6,"last_attempted":"2026-08-26T00:26:15-0700","attempts":1},"observed_at":"2026-09-01","source_confirmations":["source_listing_gtin"],"brand_consistency":{"status":"unknown","compatible":null,"listing_brand":"Drink LMNT","package_brand":null,"match_method":"insufficient_text","similarity":null},"identity_rule":"exact identifiers only; related products are never substituted"},"trademark_owner":{"name":"DRINK LMNT, INC.","entity":"CORPORATION","country":"DELAWARE, USA","address_filed":"1925 Grand Ave Ste 129 #62539, Billings, Montana 59102, UNITED STATES","address_public":"Montana 59102, UNITED STATES","serial_number":"97278828","registration_number":"7078700","wordmark":"DRINK LMNT","status_description":"REGISTERED","filed_date":"2022-02-22T00:00:00","first_use_commerce_date":"2018-12-20","registration_date":"2023-06-13","assignment_recorded":false,"goods_services":["IC 005: Dietary supplement drink mixes."],"source":"USPTO Trademark Search","source_url":"https://tsdr.uspto.gov/#caseNumber=97278828&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","identity_basis":"exact_wordmark_and_supplement_goods"},"trademark_owner_candidates":[],"trademark_owner_status":"found","product_manufacturer_link":"not_established","label_responsible_parties":[],"identity_nodes":[{"role":"trademark_owner","name":"DRINK LMNT, INC.","country":"DELAWARE, USA","address":"1925 Grand Ave Ste 129 #62539, Billings, Montana 59102, UNITED STATES","source_ref":"uspto_search","identity_basis":"exact_wordmark_supplement_class"}],"seller_of_record":null,"seller_of_record_status":"not_collected_founder_gated","consumer_view":{"template":"identity_review","kicker":"The useful read","headline":"🇺🇸 Brand owner: DRINK LMNT, INC. · corporation, DELAWARE, USA","deck":"This tells you who is behind the brand and where the trademark record points. It does not by itself identify the manufacturer.","display_mode":"single_home_per_finding","finding_ids":["uspto-trademark-registry-exact-trademark-owner-identified"],"point_finding_ids":["uspto-trademark-registry-exact-trademark-owner-identified"],"cards":[{"finding_id":"uspto-trademark-registry-exact-trademark-owner-identified","card_type":"owner_identified","question":"owner","tone":"neutral","weight":38,"headline":"🇺🇸 Brand owner: DRINK LMNT, INC. · corporation, DELAWARE, USA","evidence":"USPTO lists DRINK LMNT, INC. (CORPORATION) in DELAWARE, USA for the exact brand wordmark. This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product.","so_what":"This tells you who is behind the brand and where the trademark record points. It does not by itself identify the manufacturer.","source":"USPTO trademark registry","source_links":[],"registry_receipts":[{"source":"uspto_search","url":"https://tsdr.uspto.gov/#caseNumber=97278828&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","label":"USPTO · Registration 7078700","registry_name":"USPTO","standard":null,"identifier":"Registration 7078700"}],"evidence_id":"ev-4f4a57b5fbd2","evidence_url":"https://lookcloser.ai/e/ev-4f4a57b5fbd2","presentation_home":"ownership_section"}],"research_links":[],"open_items":["No FDA recall matched this brand in the current search.","We have not found a public label filing for this exact product."]},"tldr":{"assessment":"checks_confirmed","headline":"Exact trademark owner identified","summary":"USPTO lists DRINK LMNT, INC. (CORPORATION) in DELAWARE, USA for the exact brand wordmark. This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product.","lead_finding_id":"uspto-trademark-registry-exact-trademark-owner-identified","key_findings":[{"id":"uspto-trademark-registry-exact-trademark-owner-identified","class":"ok","headline":"Exact trademark owner identified","source":"USPTO trademark registry","scope":"brand_owner"}],"documented_concern_count":0,"confirmed_check_count":1,"open_question_count":1,"usage_note":"Decision support, not medical advice or a product recommendation. Missing evidence is a gap, not a strike."},"origin_context":null,"verdict":{"state":"checks_confirmed","headline":"Exact trademark owner identified","detail":"USPTO lists DRINK LMNT, INC. (CORPORATION) in DELAWARE, USA for the exact brand wordmark. This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product.","lead_finding_id":"uspto-trademark-registry-exact-trademark-owner-identified","meaning":"Finding-first decision support. Confirmed checks are not endorsements; cautions identify documented facts or bounded comparisons, not medical advice."},"public_verifiability":{"state":"insufficient_public_data","headline":"This product can't be verified from public data","detail":"Neither good nor bad — the checks below show what this listing publishes and what it withholds. Verifiable products publish more.","meaning":"Evidence availability only. Missing public data is a gap, never a strike."},"consistency_score":null,"findings":[{"id":"uspto-trademark-registry-exact-trademark-owner-identified","source":"USPTO trademark registry","class":"ok","noted":false,"severity":"ok","weight":38,"headline":"Exact trademark owner identified","detail":"USPTO lists DRINK LMNT, INC. (CORPORATION) in DELAWARE, USA for the exact brand wordmark. This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product.","proof":"USPTO lists DRINK LMNT, INC. (CORPORATION) in DELAWARE, USA for the exact brand wordmark. This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product.","identity_basis":"owner_exact","status":"live","source_refs":["uspto_search"],"source_url":"https://tsdr.uspto.gov/#caseNumber=97278828&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","scope":"brand_owner","inference_level":"direct_observation","observed_at":"2026-09-01","presentation_tone":"ok","evidence_id":"ev-4f4a57b5fbd2","evidence_url":"https://lookcloser.ai/e/ev-4f4a57b5fbd2","content_fingerprint":"sha256:e334da3bbb27918cea38e4cc46435a4ca79857142733dc9105a32dd34c6909b9","registry_receipts":[{"source":"uspto_search","url":"https://tsdr.uspto.gov/#caseNumber=97278828&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","label":"USPTO · Registration 7078700","registry_name":"USPTO","standard":null,"identifier":"Registration 7078700"}],"evidence":{"summary":"USPTO lists DRINK LMNT, INC. (CORPORATION) in DELAWARE, USA for the exact brand wordmark. This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product.","source_refs":["uspto_search"],"source_records":[{"source":"uspto_search","source_url":"https://tsdr.uspto.gov/#caseNumber=97278828&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","observed_at":"2026-09-01","identity_basis":"exact_wordmark_and_supplement_goods","scope":"brand","registry_name":"USPTO","identifier":"Registration 7078700","receipt_label":"USPTO · Registration 7078700"}],"observed_at":"2026-09-01","looked":"LookCloser checked USPTO trademark registry.","found":"USPTO lists DRINK LMNT, INC. (CORPORATION) in DELAWARE, USA for the exact brand wordmark. This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product."},"html_anchor":"finding-uspto-trademark-registry-exact-trademark-owner-identified","report_url":"https://lookcloser.ai/p/850009273055/full#finding-uspto-trademark-registry-exact-trademark-owner-identified"},{"id":"label-and-serving-arithmetic-label-math-could-not-be-verified","source":"Label and serving arithmetic","class":"gap","noted":false,"severity":"pend","weight":26,"headline":"Label math could not be verified","detail":"The retained listing evidence does not establish net weight, unit count, per-serving dose, servings per container, so the dose claim cannot yet be checked against serving arithmetic. This is a neutral evidence gap, not a pass or strike.","proof":"The retained listing evidence does not establish net weight, unit count, per-serving dose, servings per container, so the dose claim cannot yet be checked against serving arithmetic. This is a neutral evidence gap, not a pass or strike.","identity_basis":"listing","status":"live","source_refs":["source_listing"],"source_url":"https://www.amazon.com/dp/B085LR9BM2","scope":"exact_listing","inference_level":"gap","observed_at":"2026-09-01","presentation_tone":"gap","evidence_id":"ev-86d4513d80f8","evidence_url":"https://lookcloser.ai/e/ev-86d4513d80f8","content_fingerprint":"sha256:d871ac105269a07ee0366cadd92b1a4d6015bd4c9acd811c028adb990039672f","registry_receipts":[],"evidence":{"summary":"The retained listing evidence does not establish net weight, unit count, per-serving dose, servings per container, so the dose claim cannot yet be checked against serving arithmetic. This is a neutral evidence gap, not a pass or strike.","source_refs":["source_listing"],"source_records":[{"source":"source_listing","source_url":"https://www.amazon.com/dp/B085LR9BM2","observed_at":"2026-09-01","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-09-01","looked":"LookCloser checked Label and serving arithmetic.","found":"The retained listing evidence does not establish net weight, unit count, per-serving dose, servings per container, so the dose claim cannot yet be checked against serving arithmetic. This is a neutral evidence gap, not a pass or strike."},"html_anchor":"finding-label-and-serving-arithmetic-label-math-could-not-be-verified","report_url":"https://lookcloser.ai/p/850009273055/full#finding-label-and-serving-arithmetic-label-math-could-not-be-verified"},{"id":"label-and-serving-arithmetic-public-label-filing-not-retained","source":"Label and serving arithmetic","class":"gap","noted":false,"severity":"info","weight":19,"headline":"Public label filing not retained","detail":"We have not found a public label filing for this exact product. That is a gap in our records, not evidence that no filing exists.","proof":"We have not found a public label filing for this exact product. That is a gap in our records, not evidence that no filing exists.","identity_basis":"listing","status":"live","source_refs":["source_listing"],"source_url":"https://www.amazon.com/dp/B085LR9BM2","scope":"exact_listing","inference_level":"gap","observed_at":"2026-09-01","presentation_tone":"gap","evidence_id":"ev-56bedd1d16e5","evidence_url":"https://lookcloser.ai/e/ev-56bedd1d16e5","content_fingerprint":"sha256:a3dcd9a45ff7605c8bb1e4b007c8ed2225a1c2a1e6d98274c31164118c916841","registry_receipts":[],"evidence":{"summary":"We have not found a public label filing for this exact product. That is a gap in our records, not evidence that no filing exists.","source_refs":["source_listing"],"source_records":[{"source":"source_listing","source_url":"https://www.amazon.com/dp/B085LR9BM2","observed_at":"2026-09-01","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-09-01","looked":"LookCloser checked Label and serving arithmetic.","found":"We have not found a public label filing for this exact product. That is a gap in our records, not evidence that no filing exists."},"html_anchor":"finding-label-and-serving-arithmetic-public-label-filing-not-retained","report_url":"https://lookcloser.ai/p/850009273055/full#finding-label-and-serving-arithmetic-public-label-filing-not-retained"},{"id":"fda-public-records-recall-search-no-match-found-as-of-sep-03-2026","source":"FDA public records","class":"gap","noted":false,"severity":"info","weight":19,"headline":"Recall search: no match found (as of Sep 03, 2026)","detail":"This means only that no enforcement record matched the brand name — it does not mean the product was tested, reviewed, or cleared by FDA. New and untested products also have no recall records.","proof":"This means only that no enforcement record matched the brand name — it does not mean the product was tested, reviewed, or cleared by FDA. New and untested products also have no recall records.","identity_basis":"none","status":"live","source_refs":["openfda_search"],"source_url":"https://api.fda.gov/food/enforcement.json?search=(recalling_firm:%22Drink+LMNT%22+OR+product_description:%22Drink+LMNT%22)&limit=5","scope":"search_scope","inference_level":"gap","observed_at":"2026-09-01","presentation_tone":"caution","evidence_id":"ev-85d5998f72a8","evidence_url":"https://lookcloser.ai/e/ev-85d5998f72a8","content_fingerprint":"sha256:fbd0274b8c69960f980df0cf188d254508601d2e42437330e03ac666240dacdb","registry_receipts":[],"evidence":{"summary":"This means only that no enforcement record matched the brand name — it does not mean the product was tested, reviewed, or cleared by FDA. New and untested products also have no recall records.","source_refs":["openfda_search"],"source_records":[{"source":"openfda_search","source_url":"https://api.fda.gov/food/enforcement.json?search=(recalling_firm:%22Drink+LMNT%22+OR+product_description:%22Drink+LMNT%22)&limit=5","observed_at":"2026-09-01","identity_basis":"search_only","scope":"product_or_brand","registry_name":"FDA enforcement","identifier":"Drink LMNT","receipt_label":"FDA enforcement search · Drink LMNT"}],"observed_at":"2026-09-01","looked":"LookCloser checked FDA public records.","found":"This means only that no enforcement record matched the brand name — it does not mean the product was tested, reviewed, or cleared by FDA. New and untested products also have no recall records."},"html_anchor":"finding-fda-public-records-recall-search-no-match-found-as-of-sep-03-2026","report_url":"https://lookcloser.ai/p/850009273055/full#finding-fda-public-records-recall-search-no-match-found-as-of-sep-03-2026"},{"id":"keepa-exact-listing-history-this-item-belongs-to-a-catalog-variation-fam","source":"Keepa exact-listing history","class":"gap","noted":false,"severity":"info","weight":19,"headline":"This item belongs to a catalog variation family","detail":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.","proof":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.","identity_basis":"listing","status":"live","source_refs":["keepa_history","source_listing"],"source_url":"https://keepa.com/#!product/1-B085LR9BM2","scope":"exact_listing","inference_level":"gap","observed_at":"2026-09-01","presentation_tone":"gap","evidence_id":"ev-41ab098c7386","evidence_url":"https://lookcloser.ai/e/ev-41ab098c7386","content_fingerprint":"sha256:503907160034e27bb6d2ff89fcbf5d873939dc735beec64acebcdee9512233c7","registry_receipts":[],"evidence":{"summary":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.","source_refs":["keepa_history","source_listing"],"source_records":[{"source":"keepa_history","source_url":"https://keepa.com/#!product/1-B085LR9BM2","observed_at":"2026-09-01","identity_basis":"exact_listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B085LR9BM2","observed_at":"2026-09-01","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-09-01","looked":"LookCloser checked Keepa exact-listing history.","found":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant."},"html_anchor":"finding-keepa-exact-listing-history-this-item-belongs-to-a-catalog-variation-fam","report_url":"https://lookcloser.ai/p/850009273055/full#finding-keepa-exact-listing-history-this-item-belongs-to-a-catalog-variation-fam"},{"id":"keepa-exact-listing-history-180-day-review-count-history-is-on-file","source":"Keepa exact-listing history","class":"gap","noted":false,"severity":"info","weight":16,"headline":"180-day review-count history is on file","detail":"Exact-listing history records written-review counts from 390 on 2025-07-23 to 581 on 2026-08-24 (net +191). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.","proof":"Exact-listing history records written-review counts from 390 on 2025-07-23 to 581 on 2026-08-24 (net +191). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.","identity_basis":"listing","status":"live","source_refs":["keepa_history","source_listing"],"source_url":"https://keepa.com/#!product/1-B085LR9BM2","scope":"exact_listing","inference_level":"gap","observed_at":"2026-09-01","presentation_tone":"gap","evidence_id":"ev-ad3e2604474a","evidence_url":"https://lookcloser.ai/e/ev-ad3e2604474a","content_fingerprint":"sha256:06fec0142fbd22cc24daebfb6d854b6e6013f7e53d097b00397ac3d55f2eaa0f","registry_receipts":[],"evidence":{"summary":"Exact-listing history records written-review counts from 390 on 2025-07-23 to 581 on 2026-08-24 (net +191). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.","source_refs":["keepa_history","source_listing"],"source_records":[{"source":"keepa_history","source_url":"https://keepa.com/#!product/1-B085LR9BM2","observed_at":"2026-09-01","identity_basis":"exact_listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B085LR9BM2","observed_at":"2026-09-01","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-09-01","looked":"LookCloser checked Keepa exact-listing history.","found":"Exact-listing history records written-review counts from 390 on 2025-07-23 to 581 on 2026-08-24 (net +191). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic."},"html_anchor":"finding-keepa-exact-listing-history-180-day-review-count-history-is-on-file","report_url":"https://lookcloser.ai/p/850009273055/full#finding-keepa-exact-listing-history-180-day-review-count-history-is-on-file"},{"id":"barcode-gtin-record-barcode-record-is-too-sparse-to-confirm-identity","source":"Barcode / GTIN record","class":"gap","noted":false,"severity":"info","weight":14,"headline":"Barcode record is too sparse to confirm identity","detail":"Open Food Facts resolves 850009273055 to \"Electrolyte Drink Mix\" (LMNT), but that record lacks enough exact brand/product detail to confirm or contradict this listing.","proof":"Open Food Facts resolves 850009273055 to \"Electrolyte Drink Mix\" (LMNT), but that record lacks enough exact brand/product detail to confirm or contradict this listing.","identity_basis":"gtin","status":"live","source_refs":["barcode_search","source_listing"],"source_url":"https://world.openfoodfacts.org/product/00850009273055","scope":"exact_product","inference_level":"gap","observed_at":"2026-09-01","presentation_tone":"gap","evidence_id":"ev-99b6164133d7","evidence_url":"https://lookcloser.ai/e/ev-99b6164133d7","content_fingerprint":"sha256:225745108b2816530a2b30533d033a50905936ce218bbe88f28af4e2103277d6","registry_receipts":[],"evidence":{"summary":"Open Food Facts resolves 850009273055 to \"Electrolyte Drink Mix\" (LMNT), but that record lacks enough exact brand/product detail to confirm or contradict this listing.","source_refs":["barcode_search","source_listing"],"source_records":[{"source":"barcode_search","source_url":"https://world.openfoodfacts.org/product/00850009273055","observed_at":"2026-09-01","identity_basis":"gtin","scope":"exact_gtin"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B085LR9BM2","observed_at":"2026-09-01","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-09-01","looked":"LookCloser checked Barcode / GTIN record.","found":"Open Food Facts resolves 850009273055 to \"Electrolyte Drink Mix\" (LMNT), but that record lacks enough exact brand/product detail to confirm or contradict this listing."},"html_anchor":"finding-barcode-gtin-record-barcode-record-is-too-sparse-to-confirm-identity","report_url":"https://lookcloser.ai/p/850009273055/full#finding-barcode-gtin-record-barcode-record-is-too-sparse-to-confirm-identity"}],"evidence_records":[{"evidence_id":"ev-4f4a57b5fbd2","record_id":"850009273055","gtin":"850009273055","claim_key":"finding:uspto-trademark-registry-exact-trademark-owner-identified","primary_source":"uspto_search","claim":"Exact trademark owner identified","bucket":"checks_out","looked":"LookCloser checked USPTO trademark registry.","found":"USPTO lists DRINK LMNT, INC. (CORPORATION) in DELAWARE, USA for the exact brand wordmark. This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product.","proof":{"detail":"USPTO lists DRINK LMNT, INC. (CORPORATION) in DELAWARE, USA for the exact brand wordmark. This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product."},"source_refs":[{"source":"uspto_search","source_url":"https://tsdr.uspto.gov/#caseNumber=97278828&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","observed_at":"2026-09-01","identity_basis":"exact_wordmark_and_supplement_goods","scope":"brand","registry_name":"USPTO","identifier":"Registration 7078700","receipt_label":"USPTO · Registration 7078700"}],"observed_at":"2026-09-01","content_fingerprint":"sha256:e334da3bbb27918cea38e4cc46435a4ca79857142733dc9105a32dd34c6909b9","evidence_url":"https://lookcloser.ai/e/ev-4f4a57b5fbd2"},{"evidence_id":"ev-85d5998f72a8","record_id":"850009273055","gtin":"850009273055","claim_key":"finding:fda-public-records-recall-search-no-match-found-as-of-sep-03-2026","primary_source":"openfda_search","claim":"Recall search: no match found (as of Sep 03, 2026)","bucket":"unverified","looked":"LookCloser checked FDA public records.","found":"This means only that no enforcement record matched the brand name — it does not mean the product was tested, reviewed, or cleared by FDA. New and untested products also have no recall records.","proof":{"detail":"This means only that no enforcement record matched the brand name — it does not mean the product was tested, reviewed, or cleared by FDA. New and untested products also have no recall records."},"source_refs":[{"source":"openfda_search","source_url":"https://api.fda.gov/food/enforcement.json?search=(recalling_firm:%22Drink+LMNT%22+OR+product_description:%22Drink+LMNT%22)&limit=5","observed_at":"2026-09-01","identity_basis":"search_only","scope":"product_or_brand","registry_name":"FDA enforcement","identifier":"Drink LMNT","receipt_label":"FDA enforcement search · Drink LMNT"}],"observed_at":"2026-09-01","content_fingerprint":"sha256:fbd0274b8c69960f980df0cf188d254508601d2e42437330e03ac666240dacdb","evidence_url":"https://lookcloser.ai/e/ev-85d5998f72a8"},{"evidence_id":"ev-86d4513d80f8","record_id":"850009273055","gtin":"850009273055","claim_key":"finding:label-and-serving-arithmetic-label-math-could-not-be-verified","primary_source":"source_listing","claim":"Label math could not be verified","bucket":"unverified","looked":"LookCloser checked Label and serving arithmetic.","found":"The retained listing evidence does not establish net weight, unit count, per-serving dose, servings per container, so the dose claim cannot yet be checked against serving arithmetic. This is a neutral evidence gap, not a pass or strike.","proof":{"detail":"The retained listing evidence does not establish net weight, unit count, per-serving dose, servings per container, so the dose claim cannot yet be checked against serving arithmetic. This is a neutral evidence gap, not a pass or strike."},"source_refs":[{"source":"source_listing","source_url":"https://www.amazon.com/dp/B085LR9BM2","observed_at":"2026-09-01","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-09-01","content_fingerprint":"sha256:d871ac105269a07ee0366cadd92b1a4d6015bd4c9acd811c028adb990039672f","evidence_url":"https://lookcloser.ai/e/ev-86d4513d80f8"},{"evidence_id":"ev-56bedd1d16e5","record_id":"850009273055","gtin":"850009273055","claim_key":"finding:label-and-serving-arithmetic-public-label-filing-not-retained","primary_source":"source_listing","claim":"Public label filing not retained","bucket":"unverified","looked":"LookCloser checked Label and serving arithmetic.","found":"We have not found a public label filing for this exact product. That is a gap in our records, not evidence that no filing exists.","proof":{"detail":"We have not found a public label filing for this exact product. That is a gap in our records, not evidence that no filing exists."},"source_refs":[{"source":"source_listing","source_url":"https://www.amazon.com/dp/B085LR9BM2","observed_at":"2026-09-01","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-09-01","content_fingerprint":"sha256:a3dcd9a45ff7605c8bb1e4b007c8ed2225a1c2a1e6d98274c31164118c916841","evidence_url":"https://lookcloser.ai/e/ev-56bedd1d16e5"},{"evidence_id":"ev-99b6164133d7","record_id":"850009273055","gtin":"850009273055","claim_key":"finding:barcode-gtin-record-barcode-record-is-too-sparse-to-confirm-identity","primary_source":"barcode_search","claim":"Barcode record is too sparse to confirm identity","bucket":"unverified","looked":"LookCloser checked Barcode / GTIN record.","found":"Open Food Facts resolves 850009273055 to \"Electrolyte Drink Mix\" (LMNT), but that record lacks enough exact brand/product detail to confirm or contradict this listing.","proof":{"detail":"Open Food Facts resolves 850009273055 to \"Electrolyte Drink Mix\" (LMNT), but that record lacks enough exact brand/product detail to confirm or contradict this listing."},"source_refs":[{"source":"barcode_search","source_url":"https://world.openfoodfacts.org/product/00850009273055","observed_at":"2026-09-01","identity_basis":"gtin","scope":"exact_gtin"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B085LR9BM2","observed_at":"2026-09-01","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-09-01","content_fingerprint":"sha256:225745108b2816530a2b30533d033a50905936ce218bbe88f28af4e2103277d6","evidence_url":"https://lookcloser.ai/e/ev-99b6164133d7"},{"evidence_id":"ev-ad3e2604474a","record_id":"850009273055","gtin":"850009273055","claim_key":"finding:keepa-exact-listing-history-180-day-review-count-history-is-on-file","primary_source":"keepa_history","claim":"180-day review-count history is on file","bucket":"unverified","looked":"LookCloser checked Keepa exact-listing history.","found":"Exact-listing history records written-review counts from 390 on 2025-07-23 to 581 on 2026-08-24 (net +191). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.","proof":{"detail":"Exact-listing history records written-review counts from 390 on 2025-07-23 to 581 on 2026-08-24 (net +191). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic."},"source_refs":[{"source":"keepa_history","source_url":"https://keepa.com/#!product/1-B085LR9BM2","observed_at":"2026-09-01","identity_basis":"exact_listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B085LR9BM2","observed_at":"2026-09-01","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-09-01","content_fingerprint":"sha256:06fec0142fbd22cc24daebfb6d854b6e6013f7e53d097b00397ac3d55f2eaa0f","evidence_url":"https://lookcloser.ai/e/ev-ad3e2604474a"},{"evidence_id":"ev-41ab098c7386","record_id":"850009273055","gtin":"850009273055","claim_key":"finding:keepa-exact-listing-history-this-item-belongs-to-a-catalog-variation-fam","primary_source":"keepa_history","claim":"This item belongs to a catalog variation family","bucket":"unverified","looked":"LookCloser checked Keepa exact-listing history.","found":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.","proof":{"detail":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant."},"source_refs":[{"source":"keepa_history","source_url":"https://keepa.com/#!product/1-B085LR9BM2","observed_at":"2026-09-01","identity_basis":"exact_listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B085LR9BM2","observed_at":"2026-09-01","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-09-01","content_fingerprint":"sha256:503907160034e27bb6d2ff89fcbf5d873939dc735beec64acebcdee9512233c7","evidence_url":"https://lookcloser.ai/e/ev-41ab098c7386"}],"label_math":{"verdict":"UNKNOWN","claimed_subject":null,"claimed_mg":null,"serving_mass_mg":null,"percent_of_serving":null,"serving_mass_source":null,"ambiguity":null,"declared_actives_total_mg":null,"headline_claim_mg":null,"headline_subject":null,"subject_actual_mg":null},"listing_claims":{"dose_claims":[],"testing":{"claimed":false,"named_lab_or_certifier":false},"container":{"units":null,"servings":null,"pack_count":1,"units_conflict":false},"marketing_text":[],"certification_text":[],"claim_checks":[],"identity_basis":"source_listing_and_identity_bound_label"},"facts_panel_status":"not_captured","label_photo_read":{"barcode":null,"actives":[],"panel_rows":[]},"resolved_facts_panel":null,"nih_dsld":null,"ingredient_science":null,"nsf_certification":null,"brand_documentation_request":null,"plain_summary":null,"fda_recalls":{"count":0},"offers_at_check_time":[["Retailer listing",45]],"price_comparison":{"identity_basis":"upc_gtin","record_gtin":"00850009273055","source_listing_gtin":"00850009273055","retailer_gtin_match":true,"brand_store_gtin_match":false,"seller_identifiers":{},"same_product_only":true,"offers":[["Amazon",45]],"offer_records":[{"seller":"Amazon","price":45,"currency":"USD","url":"https://www.amazon.com/dp/B085LR9BM2","observed_at":"2026-09-01","identity_basis":"exact_gtin","gtin":"00850009273055","rating":null,"price_source":"Submitted listing","price_type":"listing_page"}],"observed_at":"2026-09-01"},"commerce_context":{"observed_at":"2026-09-01","record_gtin":"00850009273055","source_listing":{"status":"exact_listing","url":"https://www.amazon.com/dp/B085LR9BM2","price":45,"price_receipt":{"status":"available","amount":45,"currency":"USD","price_type":"listing_page","observed_at":"2026-09-01","source":"Submitted listing","source_url":"https://www.amazon.com/dp/B085LR9BM2","identity_basis":"exact_listing_identifier","listing_identifier":"B085LR9BM2"},"rating":null,"rating_count":null,"published_gtin":"00850009273055"},"brand_site":{"status":"candidate_product","host":"https://drinklmnt.com","url":"https://drinklmnt.com/products/lmnt-recharge-electrolyte-drink","title":"LMNT Zero-Sugar Electrolytes","variant":"Default Title","price":45,"availability":"unknown","published_gtin":null,"identity_basis":"product_anchor_candidate","comparison_allowed":false,"candidate_binding":{"valid":true,"reason":"shared_product_anchor_phrase","score":828,"overlap":["electrolytes","sugar","zero"],"strong_overlap":["electrolytes","sugar","zero"],"listing_forms":[],"candidate_forms":[],"listing_doses":[],"candidate_doses":[],"listing_audience":[],"candidate_audience":[],"listing_primary":["zero","sugar","electrolytes"],"candidate_primary":["zero","sugar","electrolytes"],"identity_basis":"product_anchor_candidate"},"shared_marketing_markers":[],"review_surface":{"status":"not_published","url":"https://drinklmnt.com/products/lmnt-recharge-electrolyte-drink","observed_at":"2026-09-01","identity_basis":"product_anchor_candidate","comparison_allowed":false},"testing_surface":{"status":"no_testing_claim_on_product_page","third_party_tested_claim":false,"gmp_claim":false,"named_lab_or_certifier":[],"document_links":[],"source_url":"https://drinklmnt.com/products/lmnt-recharge-electrolyte-drink","scope":"brand_product_page","meaning":"A published testing statement is a claim until a named issuer or product-bound report can be checked."}},"exact_offers":[{"seller":"Amazon","price":45,"currency":"USD","url":"https://www.amazon.com/dp/B085LR9BM2","observed_at":"2026-09-01","identity_basis":"exact_gtin","gtin":"00850009273055","rating":null,"price_source":"Submitted listing","price_type":"listing_page"}],"external_marketplaces":{"iherb":{"source":"iHerb","status":"eligible_not_checked","identity_basis":"exact_gtin_required","gtin":"00850009273055","search_url":"https://www.iherb.com/search?kw=Drink+LMNT+LMNT+Zero+Sugar+Electrolytes+-+Raw+Unflavored+Salt+%7C+Drink+Mix+%7C+30-Count"},"target":{"source":"Target","status":"eligible_not_checked","identity_basis":"exact_gtin_required","gtin":"00850009273055","search_url":"https://www.target.com/s?searchTerm=Drink+LMNT+LMNT+Zero+Sugar+Electrolytes+-+Raw+Unflavored+Salt+%7C+Drink+Mix+%7C+30-Count"},"walmart":{"source":"Walmart","status":"eligible_not_checked","identity_basis":"exact_gtin_required","gtin":"00850009273055","search_url":"https://www.walmart.com/search?q=Drink+LMNT+LMNT+Zero+Sugar+Electrolytes+-+Raw+Unflavored+Salt+%7C+Drink+Mix+%7C+30-Count"}},"comparison_status":"exact_single_seller","identity_rule":"Prices and reviews are compared only when both pages publish the same UPC/GTIN."},"brand_store":{"domain_lookup":{"status":"confirmed","brand":"Drink LMNT","host":"https://drinklmnt.com","source_url":"https://drinklmnt.com","identity_basis":"exact_name_domain_plus_onsite_brand","observed_at":"2026-09-03","product_sitemap_count":10,"attempts":[{"url":"https://www.drinklmnt.com","outcome":"redirected_away_from_brand_domain","destination":"https://cart.drinklmnt.com"},{"url":"https://drinklmnt.com","outcome":"brand_name_observed"}]},"host":"https://drinklmnt.com","platform":"headless_or_other","discovery_basis":"exact_name_domain_plus_onsite_brand","candidate_review_surface":{"status":"not_published","url":"https://drinklmnt.com/products/lmnt-recharge-electrolyte-drink","observed_at":"2026-09-01","identity_basis":"product_anchor_candidate","comparison_allowed":false}},"brand_review_surface":null,"ratings_surface":{"stars":null,"count":null,"observed_at":"2026-09-01","source_ref":"source_listing","identity_basis":"exact_listing_identifier","note":"retailer rating surface; not a product-quality or authenticity verdict"},"review_count_history":{"identity_basis":"exact_listing_identifier","selection_basis":"built_record","demand_reach":null,"rating_count":{"points":[],"summary":null},"written_review_count":{"points":[["2025-07-23",390],["2025-07-24",391],["2025-07-29",399],["2025-08-04",405],["2025-08-08",406],["2025-08-10",401],["2025-08-11",402],["2025-08-17",403],["2025-08-18",404],["2025-08-27",406],["2025-08-31",407],["2025-09-06",410],["2025-09-07",413],["2025-09-11",415],["2025-09-14",416],["2025-09-18",418],["2025-09-19",419],["2025-09-21",420],["2025-09-24",421],["2025-10-03",422],["2025-10-05",426],["2025-10-10",432],["2025-10-13",433],["2025-10-14",435],["2025-10-18",436],["2025-10-23",435],["2025-10-25",432],["2025-11-02",433],["2025-11-06",434],["2025-11-11",435],["2025-11-17",437],["2025-11-21",440],["2025-11-27",441],["2025-12-02",444],["2025-12-04",444],["2025-12-07",454],["2025-12-08",459],["2025-12-10",465],["2025-12-15",461],["2025-12-16",464],["2025-12-26",469],["2025-12-28",471],["2025-12-29",472],["2026-01-05",476],["2026-01-11",480],["2026-01-15",479],["2026-01-18",481],["2026-01-23",482],["2026-01-25",484],["2026-01-30",486],["2026-02-04",489],["2026-02-07",490],["2026-02-12",492],["2026-02-17",494],["2026-02-23",497],["2026-02-28",501],["2026-03-05",500],["2026-03-09",503],["2026-03-14",510],["2026-03-19",515],["2026-03-25",523],["2026-03-30",525],["2026-04-03",528],["2026-04-08",529],["2026-04-13",533],["2026-04-23",540],["2026-05-01",545],["2026-05-06",546],["2026-05-18",549],["2026-05-23",553],["2026-05-28",554],["2026-06-02",557],["2026-06-06",559],["2026-06-15",563],["2026-06-20",562],["2026-06-30",564],["2026-07-07",572],["2026-07-16",580],["2026-07-21",584],["2026-07-31",581],["2026-08-06",582],["2026-08-11",585],["2026-08-24",581]],"summary":{"start":["2025-07-23",390],"latest":["2026-08-24",581],"net_change":191,"largest_increase":10,"largest_decrease":-5}},"price_snapshot":{"status":"available","amount":45,"currency":"USD","price_type":"amazon_retail","observed_at":"2026-08-26T07:26:56.945553+00:00","source":"Keepa","source_url":"https://keepa.com/#!product/1-B085LR9BM2","listing_url":"https://www.amazon.com/dp/B085LR9BM2","identity_basis":"exact_listing_identifier","listing_identifier":"B085LR9BM2","raw_cents":4500},"catalog_snapshot":{"observed_at":"2026-08-26T07:26:56.945553+00:00","listed_since":"2019-05-29","parent_listing_identifier":"B0FXG58VBS","root_category_id":3760901,"category_path":[{"id":3760901,"name":"Health & Household"},{"id":3764441,"name":"Diet & Sports Nutrition"},{"id":6973663011,"name":"Sports Nutrition"},{"id":6973694011,"name":"Electrolyte Replacements"}],"brand":"Drink LMNT","manufacturer":"LMNT ELEMENTAL LABS","monthly_sold_estimate":10000,"monthly_sold_note":"Source estimate; demand context only, not verified unit sales.","review_counts_last_observed":"2026-08-24","sales_rank_drops":{"30_days":16,"90_days":39,"180_days":75},"out_of_stock_percentage":{"30_days":null,"90_days":null,"180_days":null},"offer_count":3,"context_note":"Rank drops, stockout percentages, offer counts, and monthly-sold values are source observations or estimates; they do not establish product quality."}},"source_registry":{"source_listing":{"type":"product_listing","scope":"exact_listing","observed_at":"2026-09-01","url":"https://www.amazon.com/dp/B085LR9BM2","identity_basis":"listing_identifier","limitation":null},"barcode_search":{"type":"barcode_registry_search","scope":"exact_gtin","observed_at":"2026-09-01","url":"https://world.openfoodfacts.org/product/00850009273055","identity_basis":"gtin"},"nih_dsld_search":{"type":"government_label_catalog","scope":"product_label","observed_at":"2026-09-01","url":"https://dsld.od.nih.gov/","identity_basis":"search_only","checked":false,"registry_name":"NIH DSLD","identifier":null,"receipt_label":null},"uspto_search":{"type":"government_trademark_registry","scope":"brand","observed_at":"2026-09-01","url":"https://tsdr.uspto.gov/#caseNumber=97278828&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","identity_basis":"exact_wordmark_and_supplement_goods","checked":true,"registry_name":"USPTO","identifier":"Registration 7078700","receipt_label":"USPTO · Registration 7078700"},"openfda_search":{"type":"government_enforcement_search","scope":"product_or_brand","observed_at":"2026-09-01","url":"https://api.fda.gov/food/enforcement.json?search=(recalling_firm:%22Drink+LMNT%22+OR+product_description:%22Drink+LMNT%22)&limit=5","identity_basis":"search_only","checked":true,"registry_name":"FDA enforcement","identifier":"Drink LMNT","receipt_label":"FDA enforcement search · Drink LMNT"},"nsf_search":{"type":"certification_registry_search","scope":"product_or_brand","observed_at":"2026-09-01","url":"https://info.nsf.org/Certified/dietary/","identity_basis":"search_only","checked":false,"registry_name":"NSF","standard":null,"identifier":null,"receipt_label":null},"keepa_history":{"type":"paid_catalog_history","scope":"exact_listing","observed_at":"2026-09-01","url":"https://keepa.com/#!product/1-B085LR9BM2","identity_basis":"exact_listing_identifier"},"brand_store":{"type":"brand_storefront","scope":"brand_or_exact_product","observed_at":"2026-09-01","url":"https://drinklmnt.com/products/lmnt-recharge-electrolyte-drink","identity_basis":"product_anchor_candidate","comparison_allowed":false,"limitation":"Price, claims, and aggregate reviews are discovery evidence only; this page does not publish the record's matching UPC/GTIN."}},"decision_support":{"disclosure":{"status":"panel_unavailable","summary":"No Supplement Facts rows for this exact product are available.","captured_rows":0,"quantified_rows":0,"separately_quantified_rows":0,"combined_blend_rows":[],"integrity_tells":[],"derived_from":["nih_dsld_search","source_listing"]},"identity_convergence":{"gtin":"00850009273055","confirmations":["source_listing_gtin"],"confirmation_count":1,"summary":"1 source(s) matched to this exact product agree on its identity.","not_a_quality_score":true},"research_coverage":{"panel_rows":0,"ingredients_with_reference_context":0,"exact_product_dose_comparisons":0,"dose_comparison_finding_ids":[],"blend_limits_dose_comparison":false,"limitation":"Ingredient context is not product efficacy evidence."},"review_trajectory":{"status":"observed","start":{"date":"2025-07-23","count":390},"latest":{"date":"2026-08-24","count":581},"net_change":191,"span_days":397,"average_change_per_30_days":14.4,"largest_single_interval_increase":10,"identity_basis":"exact_listing_identifier","limitation":"Count movement does not establish review authenticity; variation families may share counts."},"review_surface_comparison":null,"market":{"offers":[{"seller":"Amazon","price":45,"currency":"USD","url":"https://www.amazon.com/dp/B085LR9BM2","observed_at":"2026-09-01","identity_basis":"exact_gtin","gtin":"00850009273055","rating":null,"price_source":"Submitted listing","price_type":"listing_page"}],"exact_gtin_only":true,"price_spread":null,"servings_basis":null,"limitation":"Prices are point-in-time observations."},"ownership":{"status":"found","owner":{"name":"DRINK LMNT, INC.","entity":"CORPORATION","country":"DELAWARE, USA","address_filed":"1925 Grand Ave Ste 129 #62539, Billings, Montana 59102, UNITED STATES","address_public":"Montana 59102, UNITED STATES","serial_number":"97278828","registration_number":"7078700","wordmark":"DRINK LMNT","status_description":"REGISTERED","filed_date":"2022-02-22T00:00:00","first_use_commerce_date":"2018-12-20","registration_date":"2023-06-13","assignment_recorded":false,"goods_services":["IC 005: Dietary supplement drink mixes."],"source":"USPTO Trademark Search","source_url":"https://tsdr.uspto.gov/#caseNumber=97278828&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","identity_basis":"exact_wordmark_and_supplement_goods"},"candidate_count":1,"brand_age_months":92.5,"manufacturer_link":"not_established","limitation":"Trademark ownership does not establish manufacturer or country of manufacture."},"open_questions":[{"finding_id":"label-and-serving-arithmetic-label-math-could-not-be-verified","question":"Do the labeled amounts reconcile with the stated serving and container?","source_headline":"Label math could not be verified","needed_evidence":"Supplement Facts panel matched to this exact product","priority":26,"absence_is_not_a_strike":true}],"connected_signals":[],"evidence_balance":{"documented_concerns":0,"confirmed_checks":1,"neutral_or_open_findings":6,"material_open_questions":1,"concern_finding_ids":[],"confirmation_finding_ids":["uspto-trademark-registry-exact-trademark-owner-identified"]},"claim_scorecard":{"version":"2026-07-23.9","fairness_note":"Couldn’t verify means public proof was not found; it is not a mark against the product. Ingredient research is not treated as a trial of this exact product.","bucket_order":["contradicted","overreaching","checks_out","partly","claimed_no_support","unverified"],"buckets":{"contradicted":[],"overreaching":[],"checks_out":[],"partly":[],"claimed_no_support":[],"unverified":[]},"counts":{"contradicted":0,"overreaching":0,"checks_out":0,"partly":0,"claimed_no_support":0,"unverified":0},"puffery":[],"consumed_finding_ids":[]},"brand_presence":{"status":"candidate_product","host":"https://drinklmnt.com","exact_product_page":null,"consumer_meaning":"Brand presence is reported separately from exact-product identity.","absence_is_not_a_strike":true}},"observations":{"offers":[{"seller":"Amazon","price":45,"currency":"USD","url":"https://www.amazon.com/dp/B085LR9BM2","observed_at":"2026-09-01","identity_basis":"exact_gtin","gtin":"00850009273055","rating":null,"price_source":"Submitted listing","price_type":"listing_page"}],"ratings":{"stars":null,"count":null,"observed_at":"2026-09-01","source_ref":"source_listing"},"facts_panel_source":null},"report_url":"https://lookcloser.ai/p/850009273055","methodology":"https://lookcloser.ai/methodology","built_at":"2026-09-03T20:44:38Z","status":"complete","caveats":["Pre-launch beta; not yet independently archived.","Prices and ratings are point-in-time snapshots.","LookCloser does not advise for or against any supplement."],"content_fingerprint":"sha256:db97397cc930c9abf53ac0b15575fc23eeb6b7b7ba3a62be6e5ba99a2fb84cb5"}