Full record · 850015311857 · back to the summary
TRU NIAGEN Patented NAD+ Supplement, 300mg Niagen
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How to read this report
What this is. We compare what a listing claims against what public records show — label arithmetic, barcode registries, NIH’s label catalog, FDA enforcement data, certification registries, and published research. Every statement below traces to one of those.
What the states mean. Confirmed = an outside source agrees. Contradicted = an outside source disagrees. Caution = something needs explaining. No data = we looked and found nothing — a gap, not a strike.
What it is not. A clean record is not an endorsement and never proof a product works. A thin record is not an accusation. We publish evidence and gaps; the conclusion is yours. Nothing here is medical advice.
Something wrong? Every figure is meant to be checkable — sources are named and linked. Send a correction and we’ll fix the record.
What the label discloses
The listing-image panel publishes an amount for each of its 1 declared row. That supports ingredient-by-ingredient review; it does not verify the contents.
| Panel row | Amount | %DV | What to notice |
|---|---|---|---|
| NAD+ | 300 mg | — |
FDA rules (21 CFR 101.36) require the amount of each dietary ingredient per serving unless hidden in a declared “proprietary blend” (legal, but a transparency yellow flag). A label stating no amount at all is non-compliant — a checkable red flag. This panel states amounts; the open question is whether those declared amounts are independently verified and how they compare with relevant research.
vision:google/gemini-flash-1.5 Amounts are shown as declared panel data, not independently lab-tested contents.
Every check we ran
Each ingredient’s amount is disclosed
The panel gives a per-ingredient amount rather than hiding quantities inside a proprietary blend, so each one can be compared to published research.
No data yet: Label math could not be verified
The retained listing evidence does not establish net weight, unit count, per-serving dose, so the dose claim cannot yet be checked against serving arithmetic. This is a neutral evidence gap, not a pass or strike.
No data yet: Testing claimed — documentation not found
The listing claims third-party testing without naming any lab or certifier, so the claim can't be verified as stated.
Not found in NIH's DSLD label registry
The NIH Dietary Supplement Label Database has no matching label yet. Ingestion lags the market — recorded as a gap, not a strike.
UPC valid, no independent record
Check digit passes; no third-party database record found yet. Coverage gaps are common — not a strike.
180-day review-count history is on file
Exact-listing history records written-review counts from 910 on 2026-01-28 to 1,001 on 2026-07-14 (net +91). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.
This item belongs to a catalog variation family
The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.
What the listing promises — claim by claim
Why is this shown?
| Claim | Status | What we found |
|---|---|---|
| Clinical-evidence claim “…+ Brand IN AMERICA * Increase NAD+ Up to 51% CLINICALLY STUDIED 300mg daily increases NAD+ by up to 51% in 2…” | No evidence located We looked for: a named, citable clinical study of this product or formula | No named, citable study of this product or formula was located in public sources. The claim may rest on ingredient-level research rather than a trial of this product. |
| Quality-testing claim “…States with globally sourced ingredients and third-party tested by ISO/IEC accredited labs for potency, safe…” | Claimed, not verifiable We looked for: a named laboratory, a certificate of analysis, or a certification-registry entry | No named laboratory, no certificate of analysis, and no certification-registry entry matching this product was located. |
| Origin claim “…0 BEST OF THE INDUSTRY 2019 ALKYMIST ASSURED MANUFACTURED IN USA” | Claimed, not verifiable We looked for: customs records or label filings showing where ingredients were sourced and where it was made | “Made in USA” can describe only final bottling. Ingredient-sourcing records were not located for this product. |
| Benefit claim “…e 1 Daily | 1 Bottle A COMPLETE SUPPLEMENT – Support whole body wellness with Tru Niagen, a paten…” | Not assessed We looked for: whether the ingredient doses on the label match the doses used in published research | Ingredient-level evidence for this formula isn’t in our knowledge base yet. Recorded as not assessed — not as a negative. |
“No evidence located” does not mean a claim is false — it means the seller has not put evidence proportionate to the claim on the public record, and we could not find any. Absence of proof is not proof of absence.
Verifiability profile — 3 of 6 public signals
What this listing gives the public to check. Publishing these signals doesn't prove quality — but withholding them means claims can only be taken on faith.
Identity
| UPC (barcode) — also our record ID | 850015311857 — via source listing UPC |
| Brand | TRU NIAGEN |
| Source listing identifier | B07TK5K5TQ |
| Retailer listing title | TRU NIAGEN Patented NAD+ Supplement, 300mg Niagen, 30 Servings | Nicot… show full titleTRU NIAGEN Patented NAD+ Supplement, 300mg Niagen, 30 Servings | Nicotinamide Riboside (NR) Take 1 Daily | 1 Bottle |
From the label (photo-read)
| Serving size | 30 Vegetarian Capsules |
| Servings per container | 30 |
| Badges printed on pack | deliciousliving, CONSUMER CHOICE, GOLD, WINNER NUTRA INGREDIENTS AWARDS 2022, WATSONS HWB AWARDS 2020, BEST OF THE INDUSTRY 2019, ALKYMIST ASSURED, MANUFACTURED IN USA |
Supplement Facts panel (photo-read):
| Ingredient | Amount per serving | Reading confidence |
|---|---|---|
| NAD+ | 300 mg | High clearly legible in the photo |
Claims printed on the packaging:
“PATENTED NAD+ Booster” · “BACKED BY A Nobel Prize Winning Scientist” · “Age Better” · “PATENTED” · “#1 NAD+ Brand IN AMERICA *” · “Increase NAD+” · “Up to 51%” · “CLINICALLY STUDIED”
Read by a vision model from 7 listing photos — verbatim extraction; OCR errors possible. Spot a mistake? It will be corrected on review.
Where it sells
A brand storefront was found, but no exact-product price was published or identity-bound at build time.
Brand store truniagen.com: 13 supplement products — a single-category catalog.
Reference links for identification only — LookCloser has no affiliate relationships and earns nothing from any link on this page.
Ingredient science
No knowledge-base entry yet for this formula's active ingredients — entries are added as the KB grows. Absence of a science card is a coverage gap, not a judgment.
Record 850015311857 · built July 23, 2026 · lookcloser.ai · corrections@lookcloser.ai