“egg, or whey. Equip’s clean formula supports bloat-free nutrition and delivers the same”
Evidence →Published research exists for ingredients in this formula. Whether this product’s doses match those studies could not be confirmed.
Exact product checked · GTIN 00850020087044Equip · checked Jul 26, 2026 · on sale since Aug 9, 2015USPTO returned 2 exact supplement-class owner records · inspect the identity trail
Quick read · Equip
Equip Prime Chocolate Protein Powder
Checked against public sources on July 26, 2026 · LookCloser does not sell or recommend supplements.
Does the marketing hold up?
The observed listing says it is tested, but names no lab or certifier. A testing badge without an issuer or report is a marketing claim, not evidence. Ask for the lab name and lot-specific report.
Is the dose real?Panel read — dose not verified8 ingredients listed; no advertised amount we could confirm against them
What a serving costs$2.27per serving, at the checked price
Is it tested?Claimed — no lab or certificate found
Who’s behind it?USPTO lists 2 owner recordssame brand name, more than one registrant — we don’t choose between them
Is it the real thing?✓Barcode matches outside records
Trouble on record?✓No recalls found
“Couldn’t verify” means we looked and found no public proof — not a mark against the product. Most supplement claims cannot be independently verified by anyone, so grey is the normal state of this industry.
1◖ partly confirmed1? couldn’t verifyno contradictions · no recalls
Marketing claims, checked
The checks, one by one
The public sources did not settle the marketing promises on this label.
◐Partly confirmed1
Ingredient research can support context, but it is not a trial of this exact product.
?Couldn’t verify independently1
“grass fed beef protein isolate powder is 3rd party tested. If you are not satisfied with your first”
Evidence →No named laboratory or lot-specific certificate was found for this exact product. No exact brand product page was available for a document check. NSF, IFOS, USP, and Informed-Sport were not checked in this record. This is a public-evidence limit, not a finding that testing did not occur.
We looked and found no public proof. That does not count against the product.
Quick read · 4 useful findings
What is worth knowing.
Headlines first. Open evidence only when you want the source trail.
Public contextWho is behind it?
Registered owner records: PUREWOD LLC · Equip Foods LLC
The public ownership record is ambiguous. We show the exact candidates instead of choosing one by name similarity.
Evidence and sources
USPTO returned multiple live supplement-class records for the exact brand wordmark: PUREWOD LLC, Equip Foods LLC. These records answer who owns registrations for the brand; the separate product-to-owner or manufacturer link remains open.
Locked evidence record →Open the full source-linked findingChecks outIs the label honest?
Every ingredient shows its amount · 8 ingredients listed.
Every ingredient shows its real amount — nothing is hidden in a proprietary blend.
Evidence and sources
The panel gives a per-ingredient amount rather than hiding quantities inside a proprietary blend, so each one can be compared to published research.
Locked evidence record →Open the full source-linked findingChecks outWho is behind it?
The barcode identity checks out · 850020087044.
The barcode matches, so we are checking the right product rather than a look-alike.
Evidence and sources
Open Food Facts resolves 850020087044 to "Chocolate Protein" (Prime protein) — consistent with this listing.
Locked evidence record →Open the full source-linked findingChecks outCan you trust the review pattern?
Reviews rose from 1,094 to 1,230 between February 5 and July 16, 2026 — no sudden jump.
A count that moves steadily is ordinary. A sudden burst is what deserves a closer look.
Evidence and sources
Written reviews rose from 1,094 to 1,230 between February 5 and July 16, 2026. The largest rise inside any single 30-day window was about 33, so the count moved in steps rather than in one burst.
Locked evidence record →Open the full source-linked findingWhat remains open 2
- We have not found a public label filing for this exact product.
- No FDA recall matched this brand in the current search.
These are evidence gaps, not strikes against the product.
Who owns the brand wordmark?
The brand has 2 exact supplement-class records
These are the USPTO records behind the brand name. We show them all rather than choosing one by similarity.
🇺🇸PUREWOD LLC
DELAWARE, USA · Registration 6406193
1800 E 4TH ST STE. 101, AUSTIN, TEXAS 78702, UNITED STATES
Goods covered by this record
IC 005: Dietary supplements for human consumption; Nutritional supplements; Protein supplements; Dietary and nutritional supplements.
🇺🇸Equip Foods LLC
Delaware, USA · Registration application / registration number not stated
180 Lakeview Avenue Suite 1710, West Palm Beach, Florida 33401, UNITED STATES
Goods covered by this record
IC 005: Dietary supplements for human consumption; Nutritional supplements; Protein supplements; Dietary and nutritional supplements.
This answers who owns registrations for the brand wordmark. It does not by itself prove which entity made, imported, or sold this specific product. Open USPTO source ↗
Research behind the findings
Dose and research context
We could not match an amount on this product to a studied range for the same ingredient, so these links are ingredient background rather than a measurement of this product.
Background reading
What the research says about these amounts
Not a score. Studies disagree with each other and change over time, so this sits beside the evidence rather than counting toward it — it is here so you can read the sources yourself.
The panel lists 1 g of prebiotic fiber (inulin-type) per serving. Studies we found used 3 g–10 g a day, so this sits below that range.
0studied 3 g–10 g
Study ranges differ between trials and change as research changes. This is background reading, not a pass, a failure, or a recommendation.
Where it sells
Price check for this exact product
Amazon
Exact UPC/GTIN match$67.99
$2.27 per labeled serving
matching UPC/GTIN · checked Jul 26, 2026
View on Amazon ↗iHerb
Not confirmedNo exact listing saved
We only show a price when the seller publishes the same barcode as the bottle. We haven’t found that match here.
Search iHerb ↗Target
Not confirmedNo exact listing saved
We only show a price when the seller publishes the same barcode as the bottle. We haven’t found that match here.
Search Target ↗Walmart
Not confirmedNo exact listing saved
We only show a price when the seller publishes the same barcode as the bottle. We haven’t found that match here.
Search Walmart ↗Only one exact price was available at build time; prices change by date, seller, and promotion.
No official brand storefront is confirmed in this record. That is neutral, but it prevents a direct brand-price, label, review, and document check.
Reference prices only · no affiliate links · every compared seller must publish the matching UPC/GTIN.
Want to inspect the evidence?
The full report shows every source, the exact unresolved question, and the documentation that would settle it.
Record built July 26, 2026. Sources: source listing observed at check time · USPTO Trademark Search · Keepa exact-listing history · NIH / published research · certification and regulator records where available. LookCloser publishes evidence and gaps; it does not advise for or against any supplement. Evidence-based corrections welcome.