{"schema":"lookcloser/record@0.2","compatible_with":["lookcloser/record@0.1"],"record_id":"850027537030","processing":{"collection_process_version":"2026-07-24.5","last_collected_at":"2026-07-25T01:05:34-0700","last_collection_event":"intake","label_reader_version":"2026-07-24.6","report_schema":"lookcloser/record@0.2","rendered_at":"2026-07-25T13:43:36-0700"},"analysis_status":"needs_label_retry","processing_gaps":[{"code":"names_only_amounts_unreadable","message":"The panel read captured 2 ingredient name(s), but no usable amounts; dose comparison is withheld.","product_conclusion":false}],"gtin":"850027537030","listing_identifier":"B0BRQR4M7R","brand":"ELYSIUM","title":"ELYSIUM Basis NAD Plus Supplement 30 Servings - with Nicotinamide Riboside 250mg and Pte…","listing_title":"ELYSIUM Basis NAD Plus Supplement 30 Servings - with Nicotinamide Riboside 250mg and Pterostilbene 50mg - Healthy Aging Supplement & Cellular Energy","identity":{"canonical_gtin":"00850027537030","source_listing_gtin":"00850027537030","listing_identifier":"B0BRQR4M7R","product_image":"https://m.media-amazon.com/images/I/619diaqunBL.jpg","product_image_status":"retained","product_image_provenance":{"status":"retained","source":"source_listing","identity_basis":"exact_listing_identifier","source_url":"https://www.amazon.com/dp/B0BRQR4M7R","primary_url":"https://m.media-amazon.com/images/I/619diaqunBL.jpg","image_count":8,"last_attempted":"2026-07-25T01:05:33-0700","attempts":1},"observed_at":"2026-07-25","source_confirmations":["source_listing_gtin","external_barcode_record"],"brand_consistency":{"status":"match","compatible":true,"listing_brand":"ELYSIUM","package_brand":"ELYSIUM","match_method":"normalized_exact","similarity":1},"identity_rule":"exact identifiers only; related products are never substituted"},"trademark_owner":null,"trademark_owner_candidates":[{"name":"Elysium Health LLC","entity":"LIMITED LIABILITY COMPANY; CORPORATION","country":"FLORIDA, USA; DELAWARE, USA","address_filed":"594 Broadway, Suite 707, New York, NEW YORK 10012, UNITED STATES","address_public":"NEW YORK 10012, UNITED STATES; NEW YORK 10013, UNITED STATES","serial_number":"86307013","registration_number":"4783210","wordmark":"ELYSIUM","status_description":"REGISTERED AND RENEWED","filed_date":"2014-06-11T00:00:00","first_use_commerce_date":"2015-02-03","registration_date":"2015-07-28","assignment_recorded":true,"goods_services":["IC 005: Dietary and nutritional supplements.","IC 035: Online retail store services featuring dietary and nutritional supplements."],"source":"USPTO Trademark Search","source_url":"https://tsdr.uspto.gov/#caseNumber=86307013&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","identity_basis":"exact_wordmark_and_supplement_goods"},{"name":"Elysium Health Strategies, LLC","entity":"LIMITED LIABILITY COMPANY","country":"UTAH, USA; WASHINGTON, USA","address_filed":"7500 212th St. SW, Suite 104, Edmonds, WASHINGTON 98026, UNITED STATES","address_public":"WASHINGTON 98026, UNITED STATES","serial_number":"86455024","registration_number":"4956783","wordmark":"ELYSIUM","status_description":"REGISTERED AND RENEWED","filed_date":"2014-11-14T00:00:00","first_use_commerce_date":"2015-07-15","registration_date":"2016-05-10","assignment_recorded":true,"goods_services":["IC 044: Medical services, excluding the prescribing or recommending of dietary and nutritional supplements or vitamins."],"source":"USPTO Trademark Search","source_url":"https://tsdr.uspto.gov/#caseNumber=86455024&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","identity_basis":"exact_wordmark_and_supplement_goods"}],"trademark_owner_status":"multiple","product_manufacturer_link":"not_established","label_responsible_parties":[],"identity_nodes":[],"seller_of_record":null,"seller_of_record_status":"not_collected_founder_gated","consumer_view":{"template":"identity_review","kicker":"The useful read","headline":"Registered owner records: Elysium Health LLC · Elysium Health Strategies, LLC","deck":"The public ownership record is ambiguous. We show the exact candidates instead of choosing one by name similarity.","display_mode":"single_home_per_finding","finding_ids":["uspto-trademark-registry-multiple-uspto-brand-owner-records-are-shown","barcode-gtin-record-upc-independently-corroborated"],"point_finding_ids":["uspto-trademark-registry-multiple-uspto-brand-owner-records-are-shown","barcode-gtin-record-upc-independently-corroborated"],"cards":[{"finding_id":"uspto-trademark-registry-multiple-uspto-brand-owner-records-are-shown","card_type":"owner_candidates","question":"owner","tone":"neutral","weight":54,"headline":"Registered owner records: Elysium Health LLC · Elysium Health Strategies, LLC","evidence":"USPTO returned multiple live supplement-class records for the exact brand wordmark: Elysium Health LLC, Elysium Health Strategies, LLC. These records answer who owns registrations for the brand; the separate product-to-owner or manufacturer link remains open.","so_what":"The public ownership record is ambiguous. We show the exact candidates instead of choosing one by name similarity.","source":"USPTO trademark registry","source_links":[],"registry_receipts":[{"source":"uspto_search","url":"https://tsdr.uspto.gov/#caseNumber=86307013&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","label":"USPTO · Registrations 4783210, 4956783","registry_name":"USPTO","standard":null,"identifier":"Registrations 4783210, 4956783"}],"evidence_id":"ev-e5793e0d910b","evidence_url":"https://lookcloser.ai/e/ev-e5793e0d910b","presentation_home":"finding_catalog"},{"finding_id":"barcode-gtin-record-upc-independently-corroborated","card_type":"upc_corroborated","question":"owner","tone":"ok","weight":48,"headline":"The barcode identity checks out · 850027537030.","evidence":"UPCitemdb resolves 850027537030 to \"ELYSIUM Basis: NAD+ Supplement for Healthy Aging & Cellular Energy with 250mg 6\" (Elysium) — consistent with this listing.","so_what":"The barcode matches, so we are checking the right product rather than a look-alike.","source":"Barcode / GTIN record","source_links":[],"registry_receipts":[],"evidence_id":"ev-d19f1faba6c3","evidence_url":"https://lookcloser.ai/e/ev-d19f1faba6c3","presentation_home":"finding_catalog"}],"research_links":[],"open_items":["Panel amounts still need a clearer source image.","No identity-bound public label filing is retained in this record.","No dated review-history series is on file yet."]},"tldr":{"assessment":"checks_confirmed","headline":"Multiple USPTO brand-owner records are shown","summary":"USPTO returned multiple live supplement-class records for the exact brand wordmark: Elysium Health LLC, Elysium Health Strategies, LLC. These records answer who owns registrations for the brand; the separate product-to-owner or manufacturer link remains open.","lead_finding_id":"uspto-trademark-registry-multiple-uspto-brand-owner-records-are-shown","key_findings":[{"id":"barcode-gtin-record-upc-independently-corroborated","class":"ok","headline":"UPC independently corroborated","source":"Barcode / GTIN record","scope":"exact_product"}],"documented_concern_count":0,"confirmed_check_count":1,"open_question_count":2,"usage_note":"Decision support, not medical advice or a product recommendation. Missing evidence is a gap, not a strike."},"origin_context":null,"verdict":{"state":"checks_confirmed","headline":"Multiple USPTO brand-owner records are shown","detail":"USPTO returned multiple live supplement-class records for the exact brand wordmark: Elysium Health LLC, Elysium Health Strategies, LLC. These records answer who owns registrations for the brand; the separate product-to-owner or manufacturer link remains open.","lead_finding_id":"uspto-trademark-registry-multiple-uspto-brand-owner-records-are-shown","meaning":"Finding-first decision support. Confirmed checks are not endorsements; cautions identify documented facts or bounded comparisons, not medical advice."},"public_verifiability":{"state":"insufficient_public_data","headline":"This product can't be verified from public data","detail":"Neither good nor bad — the checks below show what this listing publishes and what it withholds. Verifiable products publish more.","meaning":"Evidence availability only. Missing public data is a gap, never a strike."},"consistency_score":null,"findings":[{"id":"barcode-gtin-record-upc-independently-corroborated","source":"Barcode / GTIN record","class":"ok","severity":"ok","weight":38,"headline":"UPC independently corroborated","detail":"UPCitemdb resolves 850027537030 to \"ELYSIUM Basis: NAD+ Supplement for Healthy Aging & Cellular Energy with 250mg  6\" (Elysium) — consistent with this listing.","proof":"UPCitemdb resolves 850027537030 to \"ELYSIUM Basis: NAD+ Supplement for Healthy Aging & Cellular Energy with 250mg  6\" (Elysium) — consistent with this listing.","identity_basis":"gtin","status":"live","source_refs":["barcode_search","source_listing"],"source_url":"https://world.openfoodfacts.org/product/00850027537030","scope":"exact_product","inference_level":"direct_observation","observed_at":"2026-07-25","presentation_tone":"ok","evidence_id":"ev-d19f1faba6c3","evidence_url":"https://lookcloser.ai/e/ev-d19f1faba6c3","content_fingerprint":"sha256:770da5df9ad36168bb35c475757a9bcfbf7c2f3fe0db9dbe256fbf3b5925b6e6","registry_receipts":[],"evidence":{"summary":"UPCitemdb resolves 850027537030 to \"ELYSIUM Basis: NAD+ Supplement for Healthy Aging & Cellular Energy with 250mg  6\" (Elysium) — consistent with this listing.","source_refs":["barcode_search","source_listing"],"source_records":[{"source":"barcode_search","source_url":"https://world.openfoodfacts.org/product/00850027537030","observed_at":"2026-07-25","identity_basis":"gtin","scope":"exact_gtin"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0BRQR4M7R","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-25","looked":"LookCloser checked Barcode / GTIN record.","found":"UPCitemdb resolves 850027537030 to \"ELYSIUM Basis: NAD+ Supplement for Healthy Aging & Cellular Energy with 250mg  6\" (Elysium) — consistent with this listing."},"html_anchor":"finding-barcode-gtin-record-upc-independently-corroborated","report_url":"https://lookcloser.ai/p/850027537030/full#finding-barcode-gtin-record-upc-independently-corroborated"},{"id":"keepa-exact-listing-history-review-count-history-not-available","source":"Keepa exact-listing history","class":"gap","severity":"pend","weight":23,"headline":"Review-count history: not available","detail":"Marketplace rating not shown★ — rating count unavailable. No exact-listing count history was available, so no review-pattern claim is made.","proof":"Marketplace rating not shown★ — rating count unavailable. No exact-listing count history was available, so no review-pattern claim is made.","identity_basis":"listing","status":"live","source_refs":["keepa_history","source_listing"],"source_url":"https://keepa.com/#!product/1-B0BRQR4M7R","scope":"exact_listing","inference_level":"gap","observed_at":"2026-07-25","presentation_tone":"gap","evidence_id":"ev-51fc3eff4ab7","evidence_url":"https://lookcloser.ai/e/ev-51fc3eff4ab7","content_fingerprint":"sha256:dfe1c0d9af2570f0e530696e10892cd4c38184133cccb4236c3cd937c3def123","registry_receipts":[],"evidence":{"summary":"Marketplace rating not shown★ — rating count unavailable. No exact-listing count history was available, so no review-pattern claim is made.","source_refs":["keepa_history","source_listing"],"source_records":[{"source":"keepa_history","source_url":"https://keepa.com/#!product/1-B0BRQR4M7R","observed_at":"2026-07-25","identity_basis":"exact_listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0BRQR4M7R","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-25","looked":"LookCloser checked Keepa exact-listing history.","found":"Marketplace rating not shown★ — rating count unavailable. No exact-listing count history was available, so no review-pattern claim is made."},"html_anchor":"finding-keepa-exact-listing-history-review-count-history-not-available","report_url":"https://lookcloser.ai/p/850027537030/full#finding-keepa-exact-listing-history-review-count-history-not-available"},{"id":"label-and-serving-arithmetic-panel-amounts-are-awaiting-a-clearer-image-","source":"Label and serving arithmetic","class":"gap","severity":"info","weight":22,"headline":"Panel amounts are awaiting a clearer image read","detail":"The current image extraction retained 2 ingredient name(s) but no usable amounts. This is a LookCloser processing gap, not evidence that the brand withheld the numbers; dose arithmetic is withheld until the panel is re-read.","proof":"The current image extraction retained 2 ingredient name(s) but no usable amounts. This is a LookCloser processing gap, not evidence that the brand withheld the numbers; dose arithmetic is withheld until the panel is re-read.","identity_basis":"listing","status":"live","source_refs":["facts_panel","source_listing"],"source_url":"https://www.amazon.com/dp/B0BRQR4M7R","scope":"exact_listing","inference_level":"gap","observed_at":"2026-07-25","presentation_tone":"gap","evidence_id":"ev-e6d89531f582","evidence_url":"https://lookcloser.ai/e/ev-e6d89531f582","content_fingerprint":"sha256:3dd48003417c0cbe1de738a22e5c21e5bf020bfda2075625dca5d2719aceebb9","registry_receipts":[],"evidence":{"summary":"The current image extraction retained 2 ingredient name(s) but no usable amounts. This is a LookCloser processing gap, not evidence that the brand withheld the numbers; dose arithmetic is withheld until the panel is re-read.","source_refs":["facts_panel","source_listing"],"source_records":[{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B0BRQR4M7R","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0BRQR4M7R","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-25","looked":"LookCloser checked Label and serving arithmetic.","found":"The current image extraction retained 2 ingredient name(s) but no usable amounts. This is a LookCloser processing gap, not evidence that the brand withheld the numbers; dose arithmetic is withheld until the panel is re-read."},"html_anchor":"finding-label-and-serving-arithmetic-panel-amounts-are-awaiting-a-clearer-image-","report_url":"https://lookcloser.ai/p/850027537030/full#finding-label-and-serving-arithmetic-panel-amounts-are-awaiting-a-clearer-image-"},{"id":"certification-laboratory-record-brand-holds-nsf-ansi-173-certification-b","source":"Certification / laboratory record","class":"gap","severity":"info","weight":19,"headline":"Brand holds NSF/ANSI 173 certification (brand-level)","detail":"Elysium Health appears in NSF’s certified-products registry with 4 certified product(s), but we couldn’t confirm this exact listing is among them. Closest listed product: “Basis”. Certification covers contents and contaminants — not effectiveness.","proof":"Elysium Health appears in NSF’s certified-products registry with 4 certified product(s), but we couldn’t confirm this exact listing is among them. Closest listed product: “Basis”. Certification covers contents and contaminants — not effectiveness.","identity_basis":"none","status":"live","source_refs":["nsf_search","source_listing"],"source_url":"https://info.nsf.org/Certified/dietary/Listings.asp?CompanyName=elysium&","scope":"search_scope","inference_level":"gap","observed_at":"2026-07-25","presentation_tone":"gap","evidence_id":"ev-dc2ce172eaa6","evidence_url":"https://lookcloser.ai/e/ev-dc2ce172eaa6","content_fingerprint":"sha256:aaaa60be219f6629aa746bcb6516c31cb3caeb793c49a6e52a5849c054191e7c","registry_receipts":[{"source":"nsf_search","url":"https://info.nsf.org/Certified/dietary/Listings.asp?CompanyName=elysium&","label":"NSF/ANSI 173 · Elysium Health","registry_name":"NSF","standard":"NSF/ANSI 173","identifier":"Elysium Health"}],"evidence":{"summary":"Elysium Health appears in NSF’s certified-products registry with 4 certified product(s), but we couldn’t confirm this exact listing is among them. Closest listed product: “Basis”. Certification covers contents and contaminants — not effectiveness.","source_refs":["nsf_search","source_listing"],"source_records":[{"source":"nsf_search","source_url":"https://info.nsf.org/Certified/dietary/Listings.asp?CompanyName=elysium&","observed_at":"2026-07-25","identity_basis":"company_brand","scope":"product_or_brand","registry_name":"NSF","standard":"NSF/ANSI 173","identifier":"Elysium Health","receipt_label":"NSF/ANSI 173 · Elysium Health"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0BRQR4M7R","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-25","looked":"LookCloser checked Certification / laboratory record.","found":"Elysium Health appears in NSF’s certified-products registry with 4 certified product(s), but we couldn’t confirm this exact listing is among them. Closest listed product: “Basis”. Certification covers contents and contaminants — not effectiveness."},"html_anchor":"finding-certification-laboratory-record-brand-holds-nsf-ansi-173-certification-b","report_url":"https://lookcloser.ai/p/850027537030/full#finding-certification-laboratory-record-brand-holds-nsf-ansi-173-certification-b"},{"id":"label-and-serving-arithmetic-public-label-filing-not-retained","source":"Label and serving arithmetic","class":"gap","severity":"info","weight":19,"headline":"Public label filing not retained","detail":"This record does not currently hold an identity-bound public label filing for the exact product. That is a LookCloser coverage gap, not evidence that no filing exists.","proof":"This record does not currently hold an identity-bound public label filing for the exact product. That is a LookCloser coverage gap, not evidence that no filing exists.","identity_basis":"listing","status":"live","source_refs":["facts_panel","source_listing"],"source_url":"https://www.amazon.com/dp/B0BRQR4M7R","scope":"exact_listing","inference_level":"gap","observed_at":"2026-07-25","presentation_tone":"gap","evidence_id":"ev-0477ef43d9f0","evidence_url":"https://lookcloser.ai/e/ev-0477ef43d9f0","content_fingerprint":"sha256:a0802949e5abd4569b5c182f0a5916e9eac07a0b0ab99cbc890ae5c7787a306a","registry_receipts":[],"evidence":{"summary":"This record does not currently hold an identity-bound public label filing for the exact product. That is a LookCloser coverage gap, not evidence that no filing exists.","source_refs":["facts_panel","source_listing"],"source_records":[{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B0BRQR4M7R","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0BRQR4M7R","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-25","looked":"LookCloser checked Label and serving arithmetic.","found":"This record does not currently hold an identity-bound public label filing for the exact product. That is a LookCloser coverage gap, not evidence that no filing exists."},"html_anchor":"finding-label-and-serving-arithmetic-public-label-filing-not-retained","report_url":"https://lookcloser.ai/p/850027537030/full#finding-label-and-serving-arithmetic-public-label-filing-not-retained"},{"id":"uspto-trademark-registry-multiple-uspto-brand-owner-records-are-shown","source":"USPTO trademark registry","class":"gap","severity":"pend","weight":18,"headline":"Multiple USPTO brand-owner records are shown","detail":"USPTO returned multiple live supplement-class records for the exact brand wordmark: Elysium Health LLC, Elysium Health Strategies, LLC. These records answer who owns registrations for the brand; the separate product-to-owner or manufacturer link remains open.","proof":"USPTO returned multiple live supplement-class records for the exact brand wordmark: Elysium Health LLC, Elysium Health Strategies, LLC. These records answer who owns registrations for the brand; the separate product-to-owner or manufacturer link remains open.","identity_basis":"owner_exact","status":"live","source_refs":["uspto_search"],"source_url":"https://tsdr.uspto.gov/#caseNumber=86307013&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","scope":"brand_owner","inference_level":"gap","observed_at":"2026-07-25","presentation_tone":"gap","evidence_id":"ev-e5793e0d910b","evidence_url":"https://lookcloser.ai/e/ev-e5793e0d910b","content_fingerprint":"sha256:8a615c60faae70605cf73c5c47adaa85101b97b3e6eeac6f70c9c6ac30722a17","registry_receipts":[{"source":"uspto_search","url":"https://tsdr.uspto.gov/#caseNumber=86307013&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","label":"USPTO · Registrations 4783210, 4956783","registry_name":"USPTO","standard":null,"identifier":"Registrations 4783210, 4956783"}],"evidence":{"summary":"USPTO returned multiple live supplement-class records for the exact brand wordmark: Elysium Health LLC, Elysium Health Strategies, LLC. These records answer who owns registrations for the brand; the separate product-to-owner or manufacturer link remains open.","source_refs":["uspto_search"],"source_records":[{"source":"uspto_search","source_url":"https://tsdr.uspto.gov/#caseNumber=86307013&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","observed_at":"2026-07-25","identity_basis":"exact_wordmark_and_supplement_goods","scope":"brand","registry_name":"USPTO","identifier":"Registrations 4783210, 4956783","receipt_label":"USPTO · Registrations 4783210, 4956783"}],"observed_at":"2026-07-25","looked":"LookCloser checked USPTO trademark registry.","found":"USPTO returned multiple live supplement-class records for the exact brand wordmark: Elysium Health LLC, Elysium Health Strategies, LLC. These records answer who owns registrations for the brand; the separate product-to-owner or manufacturer link remains open."},"html_anchor":"finding-uspto-trademark-registry-multiple-uspto-brand-owner-records-are-shown","report_url":"https://lookcloser.ai/p/850027537030/full#finding-uspto-trademark-registry-multiple-uspto-brand-owner-records-are-shown"}],"evidence_records":[{"evidence_id":"ev-e6d89531f582","record_id":"850027537030","gtin":"850027537030","claim_key":"finding:label-and-serving-arithmetic-panel-amounts-are-awaiting-a-clearer-image-","primary_source":"facts_panel","claim":"Panel amounts are awaiting a clearer image read","bucket":"unverified","looked":"LookCloser checked Label and serving arithmetic.","found":"The current image extraction retained 2 ingredient name(s) but no usable amounts. This is a LookCloser processing gap, not evidence that the brand withheld the numbers; dose arithmetic is withheld until the panel is re-read.","proof":{"detail":"The current image extraction retained 2 ingredient name(s) but no usable amounts. This is a LookCloser processing gap, not evidence that the brand withheld the numbers; dose arithmetic is withheld until the panel is re-read."},"source_refs":[{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B0BRQR4M7R","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0BRQR4M7R","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-25","content_fingerprint":"sha256:3dd48003417c0cbe1de738a22e5c21e5bf020bfda2075625dca5d2719aceebb9","evidence_url":"https://lookcloser.ai/e/ev-e6d89531f582"},{"evidence_id":"ev-0477ef43d9f0","record_id":"850027537030","gtin":"850027537030","claim_key":"finding:label-and-serving-arithmetic-public-label-filing-not-retained","primary_source":"facts_panel","claim":"Public label filing not retained","bucket":"unverified","looked":"LookCloser checked Label and serving arithmetic.","found":"This record does not currently hold an identity-bound public label filing for the exact product. That is a LookCloser coverage gap, not evidence that no filing exists.","proof":{"detail":"This record does not currently hold an identity-bound public label filing for the exact product. That is a LookCloser coverage gap, not evidence that no filing exists."},"source_refs":[{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B0BRQR4M7R","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0BRQR4M7R","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-25","content_fingerprint":"sha256:a0802949e5abd4569b5c182f0a5916e9eac07a0b0ab99cbc890ae5c7787a306a","evidence_url":"https://lookcloser.ai/e/ev-0477ef43d9f0"},{"evidence_id":"ev-dc2ce172eaa6","record_id":"850027537030","gtin":"850027537030","claim_key":"finding:certification-laboratory-record-brand-holds-nsf-ansi-173-certification-b","primary_source":"nsf_search","claim":"Brand holds NSF/ANSI 173 certification (brand-level)","bucket":"unverified","looked":"LookCloser checked Certification / laboratory record.","found":"Elysium Health appears in NSF’s certified-products registry with 4 certified product(s), but we couldn’t confirm this exact listing is among them. Closest listed product: “Basis”. Certification covers contents and contaminants — not effectiveness.","proof":{"detail":"Elysium Health appears in NSF’s certified-products registry with 4 certified product(s), but we couldn’t confirm this exact listing is among them. Closest listed product: “Basis”. Certification covers contents and contaminants — not effectiveness."},"source_refs":[{"source":"nsf_search","source_url":"https://info.nsf.org/Certified/dietary/Listings.asp?CompanyName=elysium&","observed_at":"2026-07-25","identity_basis":"company_brand","scope":"product_or_brand","registry_name":"NSF","standard":"NSF/ANSI 173","identifier":"Elysium Health","receipt_label":"NSF/ANSI 173 · Elysium Health"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0BRQR4M7R","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-25","content_fingerprint":"sha256:aaaa60be219f6629aa746bcb6516c31cb3caeb793c49a6e52a5849c054191e7c","evidence_url":"https://lookcloser.ai/e/ev-dc2ce172eaa6"},{"evidence_id":"ev-e5793e0d910b","record_id":"850027537030","gtin":"850027537030","claim_key":"finding:uspto-trademark-registry-multiple-uspto-brand-owner-records-are-shown","primary_source":"uspto_search","claim":"Multiple USPTO brand-owner records are shown","bucket":"unverified","looked":"LookCloser checked USPTO trademark registry.","found":"USPTO returned multiple live supplement-class records for the exact brand wordmark: Elysium Health LLC, Elysium Health Strategies, LLC. These records answer who owns registrations for the brand; the separate product-to-owner or manufacturer link remains open.","proof":{"detail":"USPTO returned multiple live supplement-class records for the exact brand wordmark: Elysium Health LLC, Elysium Health Strategies, LLC. These records answer who owns registrations for the brand; the separate product-to-owner or manufacturer link remains open."},"source_refs":[{"source":"uspto_search","source_url":"https://tsdr.uspto.gov/#caseNumber=86307013&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","observed_at":"2026-07-25","identity_basis":"exact_wordmark_and_supplement_goods","scope":"brand","registry_name":"USPTO","identifier":"Registrations 4783210, 4956783","receipt_label":"USPTO · Registrations 4783210, 4956783"}],"observed_at":"2026-07-25","content_fingerprint":"sha256:8a615c60faae70605cf73c5c47adaa85101b97b3e6eeac6f70c9c6ac30722a17","evidence_url":"https://lookcloser.ai/e/ev-e5793e0d910b"},{"evidence_id":"ev-d19f1faba6c3","record_id":"850027537030","gtin":"850027537030","claim_key":"finding:barcode-gtin-record-upc-independently-corroborated","primary_source":"barcode_search","claim":"UPC independently corroborated","bucket":"checks_out","looked":"LookCloser checked Barcode / GTIN record.","found":"UPCitemdb resolves 850027537030 to \"ELYSIUM Basis: NAD+ Supplement for Healthy Aging & Cellular Energy with 250mg  6\" (Elysium) — consistent with this listing.","proof":{"detail":"UPCitemdb resolves 850027537030 to \"ELYSIUM Basis: NAD+ Supplement for Healthy Aging & Cellular Energy with 250mg  6\" (Elysium) — consistent with this listing."},"source_refs":[{"source":"barcode_search","source_url":"https://world.openfoodfacts.org/product/00850027537030","observed_at":"2026-07-25","identity_basis":"gtin","scope":"exact_gtin"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0BRQR4M7R","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-25","content_fingerprint":"sha256:770da5df9ad36168bb35c475757a9bcfbf7c2f3fe0db9dbe256fbf3b5925b6e6","evidence_url":"https://lookcloser.ai/e/ev-d19f1faba6c3"},{"evidence_id":"ev-51fc3eff4ab7","record_id":"850027537030","gtin":"850027537030","claim_key":"finding:keepa-exact-listing-history-review-count-history-not-available","primary_source":"keepa_history","claim":"Review-count history: not available","bucket":"unverified","looked":"LookCloser checked Keepa exact-listing history.","found":"Marketplace rating not shown★ — rating count unavailable. No exact-listing count history was available, so no review-pattern claim is made.","proof":{"detail":"Marketplace rating not shown★ — rating count unavailable. No exact-listing count history was available, so no review-pattern claim is made."},"source_refs":[{"source":"keepa_history","source_url":"https://keepa.com/#!product/1-B0BRQR4M7R","observed_at":"2026-07-25","identity_basis":"exact_listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0BRQR4M7R","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-25","content_fingerprint":"sha256:dfe1c0d9af2570f0e530696e10892cd4c38184133cccb4236c3cd937c3def123","evidence_url":"https://lookcloser.ai/e/ev-51fc3eff4ab7"},{"evidence_id":"ev-4ddf9e514d0e","record_id":"850027537030","gtin":"850027537030","claim_key":"claim:clinical","primary_source":"source_listing","claim":"“of which can diminish as we age. Basis is clinically proven to boost NAD+ levels by 40% in a”","bucket":"claimed_no_support","looked":"a named, citable clinical study of this product or formula","found":"We found no named, citable study of this product or formula. The claim may rest on ingredient research rather than a trial of this product.","proof":{"kind":"clinical","status":"not-substantiated","snippet":"…ll of which can diminish as we age. Basis is clinically proven to boost NAD+ levels by 40% in a double-blin…"},"source_refs":[{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0BRQR4M7R","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-25","content_fingerprint":"sha256:66c42bc99b7e2b9afb5d8da1e25ac2ab810403cb8d0b2376b36176357bad638f","evidence_url":"https://lookcloser.ai/e/ev-4ddf9e514d0e"}],"label_math":{"verdict":"UNKNOWN","claimed_subject":null,"claimed_mg":null,"serving_mass_mg":null,"percent_of_serving":null,"serving_mass_source":null,"ambiguity":null,"declared_actives_total_mg":250,"headline_claim_mg":null,"headline_subject":null,"subject_actual_mg":null},"listing_claims":{"dose_claims":[],"testing":{"claimed":false,"named_lab_or_certifier":true},"container":{"units":null,"servings":30,"pack_count":1,"units_conflict":false},"marketing_text":["Cellular Health + Optimization®","Increase your NAD+ levels by 40% for healthy aging.","PATENTED","300mg per 30 servings","Enhance mitochondrial function","Fortify your cells against daily wear and tear","Supercharge your cellular energy","THE PROVEN NAD+ SUPPLEMENT","365 days of healthy aging","Your NAD+ levels are now 40% higher"],"certification_text":["GH WELLNESS LAB INNOVATION RESEARCH HEAL","NSF TM CERTIFIED SPORT"],"claim_checks":[{"kind":"clinical","label":"Clinical-evidence claim","snippet":"…ll of which can diminish as we age. Basis is clinically proven to boost NAD+ levels by 40% in a double-blin…","looked":"a named, citable clinical study of this product or formula","found":"We found no named, citable study of this product or formula. The claim may rest on ingredient research rather than a trial of this product.","status":"not-substantiated"},{"kind":"efficacy","label":"Benefit claim","snippet":"…s a cutting-edge NAD+ supplement designed to boost and elevate NAD+ levels by an astounding 40%…","looked":"whether the ingredient doses on the label match the doses used in published research","found":"Ingredient-level evidence for this formula isn’t in our knowledge base yet. Recorded as not assessed — not as a negative.","status":"not-assessed"}],"identity_basis":"source_listing_and_identity_bound_label"},"facts_panel_status":"captured","label_photo_read":{"src":"vision:google/gemini-flash-1.5","reader_version":"2026-07-24.6","images_read":8,"source_images":["https://m.media-amazon.com/images/I/619diaqunBL.jpg","https://m.media-amazon.com/images/I/81cJUBDiXnL.jpg","https://m.media-amazon.com/images/I/81ujqC9aNpL.jpg","https://m.media-amazon.com/images/I/81DMbV6zrTL.jpg","https://m.media-amazon.com/images/I/8146pPMqRiL.jpg","https://m.media-amazon.com/images/I/81ptLXnvbOL.jpg","https://m.media-amazon.com/images/I/71A0v591LcL.jpg","https://m.media-amazon.com/images/I/91qqzs-bsqL.jpg"],"facts_panel_image":6,"brand":"ELYSIUM","product_name":"Basis Cellular Health + Optimization","barcode":null,"barcode_identity_status":"unreadable_or_absent","serving_size_text":"2 Vegetarian Capsules","serving_size_g":null,"servings_per_container":30,"net_weight_text":null,"net_weight_g":null,"unit_count_text":"60 Capsules","actives":[{"name":"NR-E (Patent-Pending Crystalline Nicotinamide Riboside)","amount":"250mg","unit":"**%"},{"name":"PT (Pterostilbene)","amount":"50mg","unit":"**%"}],"responsible_parties":[],"websites":[],"label_claims":["Cellular Health + Optimization®","Increase your NAD+ levels by 40% for healthy aging.","PATENTED","300mg per 30 servings","Enhance mitochondrial function","Fortify your cells against daily wear and tear","Supercharge your cellular energy","THE PROVEN NAD+ SUPPLEMENT","365 days of healthy aging","Your NAD+ levels are now 40% higher"],"certifications":["GH WELLNESS LAB INNOVATION RESEARCH HEAL","NSF TM CERTIFIED SPORT"],"panel_rows":[{"name":"NR-E (Patent-Pending Crystalline Nicotinamide Riboside)","amount":"250mg","unit":"**%"},{"name":"PT (Pterostilbene)","amount":"50mg","unit":"**%"}]},"resolved_facts_panel":{"src":"vision:google/gemini-flash-1.5","reader_version":"2026-07-24.6","images_read":8,"source_images":["https://m.media-amazon.com/images/I/619diaqunBL.jpg","https://m.media-amazon.com/images/I/81cJUBDiXnL.jpg","https://m.media-amazon.com/images/I/81ujqC9aNpL.jpg","https://m.media-amazon.com/images/I/81DMbV6zrTL.jpg","https://m.media-amazon.com/images/I/8146pPMqRiL.jpg","https://m.media-amazon.com/images/I/81ptLXnvbOL.jpg","https://m.media-amazon.com/images/I/71A0v591LcL.jpg","https://m.media-amazon.com/images/I/91qqzs-bsqL.jpg"],"facts_panel_image":6,"brand":"ELYSIUM","product_name":"Basis Cellular Health + Optimization","barcode":null,"barcode_identity_status":"unreadable_or_absent","serving_size_text":"2 Vegetarian Capsules","serving_size_g":null,"servings_per_container":30,"net_weight_text":null,"net_weight_g":null,"unit_count_text":"60 Capsules","actives":[{"name":"NR-E (Patent-Pending Crystalline Nicotinamide Riboside)","amount":"250mg","unit":"**%"},{"name":"PT (Pterostilbene)","amount":"50mg","unit":"**%"}],"responsible_parties":[],"websites":[],"label_claims":["Cellular Health + Optimization®","Increase your NAD+ levels by 40% for healthy aging.","PATENTED","300mg per 30 servings","Enhance mitochondrial function","Fortify your cells against daily wear and tear","Supercharge your cellular energy","THE PROVEN NAD+ SUPPLEMENT","365 days of healthy aging","Your NAD+ levels are now 40% higher"],"certifications":["GH WELLNESS LAB INNOVATION RESEARCH HEAL","NSF TM CERTIFIED SPORT"],"panel_rows":[{"name":"NR-E (Patent-Pending Crystalline Nicotinamide Riboside)","amount":"250mg","unit":"**%"},{"name":"PT (Pterostilbene)","amount":"50mg","unit":"**%"}]},"nih_dsld":null,"ingredient_science":null,"nsf_certification":{"company":"Elysium Health","identity_basis":"company_brand","products":["Basis","Senolytic Complex","Matter","Signal"],"matched_product":null,"closest_product":"Basis","standard":"NSF/ANSI 173","url":"https://info.nsf.org/Certified/dietary/Listings.asp?CompanyName=elysium&"},"brand_documentation_request":null,"plain_summary":null,"fda_recalls":null,"offers_at_check_time":[["Retailer listing",60],["iHerb",60]],"price_comparison":{"identity_basis":"upc_gtin","record_gtin":"00850027537030","source_listing_gtin":"00850027537030","retailer_gtin_match":true,"brand_store_gtin_match":false,"seller_identifiers":{},"same_product_only":true,"offers":[["Amazon",60],["iHerb",60]],"offer_records":[{"seller":"Amazon","price":60,"currency":"USD","url":"https://www.amazon.com/dp/B0BRQR4M7R","observed_at":"2026-07-25T09:13:22.499064+00:00","identity_basis":"exact_gtin","gtin":"00850027537030","rating":null,"price_source":"Keepa","price_type":"lowest_new"},{"seller":"iHerb","price":60,"currency":"USD","url":"https://www.iherb.com/pr/elysium-basis-cellular-health-optimization-60-capsules/146230","observed_at":"2026-07-25","identity_basis":"exact_gtin","gtin":"00850027537030","rating":{"value":4.7,"count":76}}],"observed_at":"2026-07-25"},"commerce_context":{"observed_at":"2026-07-25","record_gtin":"00850027537030","source_listing":{"status":"exact_listing","url":"https://www.amazon.com/dp/B0BRQR4M7R","price":60,"price_receipt":{"status":"available","amount":60,"currency":"USD","price_type":"lowest_new","observed_at":"2026-07-25T09:13:22.499064+00:00","source":"Keepa","source_url":"https://keepa.com/#!product/1-B0BRQR4M7R","listing_url":"https://www.amazon.com/dp/B0BRQR4M7R","identity_basis":"exact_listing_identifier","listing_identifier":"B0BRQR4M7R","raw_cents":6000},"rating":null,"rating_count":null,"published_gtin":"00850027537030"},"brand_site":{"status":"not_confirmed","host":null,"url":null,"title":null,"variant":null,"price":null,"availability":"unknown","published_gtin":null,"identity_basis":"exact_name_domain_candidates_checked","comparison_allowed":false,"candidate_binding":null,"shared_marketing_markers":[],"review_surface":null,"testing_surface":null},"exact_offers":[{"seller":"Amazon","price":60,"currency":"USD","url":"https://www.amazon.com/dp/B0BRQR4M7R","observed_at":"2026-07-25T09:13:22.499064+00:00","identity_basis":"exact_gtin","gtin":"00850027537030","rating":null,"price_source":"Keepa","price_type":"lowest_new"},{"seller":"iHerb","price":60,"currency":"USD","url":"https://www.iherb.com/pr/elysium-basis-cellular-health-optimization-60-capsules/146230","observed_at":"2026-07-25","identity_basis":"exact_gtin","gtin":"00850027537030","rating":{"value":4.7,"count":76}}],"external_marketplaces":{"iherb":{"source":"iHerb","source_url":"https://www.iherb.com/pr/elysium-basis-cellular-health-optimization-60-capsules/146230","search_url":"https://www.iherb.com/search?kw=ELYSIUM+ELYSIUM+Basis+NAD+Plus+Supplement+30+Servings+-+with+Nicotinamide+Riboside+250mg+and+Pterostilbene+50mg+-+Healthy+Aging+Supplement+%26+Cellular+Energy","price":60,"currency":"USD","availability":"in_stock","title":"Elysium, Basis, Cellular Health + Optimization, 60 Capsules","rating":{"value":4.7,"count":76},"supplement_facts":{"status":"published","serving_size":null,"servings_per_container":null,"verbatim":"Supplement Facts."},"published_claims":["non_gmo","gluten_free"],"observed_at":"2026-07-25","receipt":{"lookup_url":"https://www.iherb.com/search?kw=850027537030","lookup_urls":["https://uk.iherb.com/search?kw=850027537030","https://ch.iherb.com/search?kw=850027537030","https://no.iherb.com/search?kw=850027537030","https://www.iherb.com/search?kw=850027537030"],"lookup_gtins":["00850027537030","850027537030","0850027537030"],"product_url":"https://www.iherb.com/pr/elysium-basis-cellular-health-optimization-60-capsules/146230","fetched_via":"text reader","published_gtins":["850027537030"],"canonical_published_gtins":["00850027537030"]},"status":"found","gtin":"850027537030","canonical_gtin":"00850027537030","identity_basis":"exact_gtin","comparison_allowed":true},"target":{"source":"Target","source_url":"https://www.target.com/p/coca-cola-10pk-7-5-fl-oz-mini-cans/-/A-51139832","search_url":"https://www.target.com/s?searchTerm=ELYSIUM+ELYSIUM+Basis+NAD+Plus+Supplement+30+Servings+-+with+Nicotinamide+Riboside+250mg+and+Pterostilbene+50mg+-+Healthy+Aging+Supplement+%26+Cellular+Energy","price":6.99,"currency":"USD","availability":"in_stock","title":"Coca-Cola Soda - 10pk/7.5 fl oz Mini-Cans","rating":{"value":4.73,"count":27088},"supplement_facts":null,"published_claims":[],"observed_at":"2026-07-25","receipt":{"lookup_url":"https://html.duckduckgo.com/html/?q=site%3Atarget.com%2Fp+850027537030","lookup_urls":["https://html.duckduckgo.com/html/?q=site%3Atarget.com%2Fp+850027537030"],"lookup_gtins":["00850027537030","850027537030","0850027537030"],"product_url":"https://www.target.com/p/coca-cola-10pk-7-5-fl-oz-mini-cans/-/A-51139832","fetched_via":"direct page + text reader","published_gtins":["049000067217"],"canonical_published_gtins":["00049000067217"]},"status":"not_found","identity_basis":"search_only","comparison_allowed":false,"candidate_binding":null,"limitation":"Search did not produce a page that could be bound to this product."},"walmart":{"source":"Walmart","status":"eligible_not_checked","identity_basis":"exact_gtin_required","gtin":"00850027537030","search_url":"https://www.walmart.com/search?q=ELYSIUM+ELYSIUM+Basis+NAD+Plus+Supplement+30+Servings+-+with+Nicotinamide+Riboside+250mg+and+Pterostilbene+50mg+-+Healthy+Aging+Supplement+%26+Cellular+Energy"}},"comparison_status":"exact_multi_seller","identity_rule":"Prices and reviews are compared only when both pages publish the same UPC/GTIN."},"brand_store":{"domain_lookup":{"status":"not_confirmed","brand":"ELYSIUM","host":null,"source_url":null,"identity_basis":"exact_name_domain_candidates_checked","observed_at":"2026-07-25","attempts":[{"url":"https://www.elysium.com","outcome":"supplement_context_not_observed"},{"url":"https://elysium.com","outcome":"supplement_context_not_observed"},{"url":"https://www.elysium.co","outcome":"supplement_context_not_observed"},{"url":"https://elysium.co","outcome":"supplement_context_not_observed"},{"url":"https://getelysium.com","outcome":"brand_name_not_observed"},{"url":"https://getelysium.co","outcome":"unavailable","detail":"<urlopen error [Errno -2] Name or service not known>"},{"url":"https://tryelysium.com","outcome":"brand_name_not_observed"},{"url":"https://tryelysium.co","outcome":"unavailable","detail":"<urlopen error [Errno -2] Name or service not known>"},{"url":"https://useelysium.com","outcome":"unavailable","detail":"<urlopen error [Errno -2] Name or service not known>"},{"url":"https://useelysium.co","outcome":"unavailable","detail":"<urlopen error [Errno -2] Name or service not known>"},{"url":"https://myelysium.com","outcome":"supplement_context_not_observed"},{"url":"https://myelysium.co","outcome":"brand_name_not_observed"},{"url":"https://shopelysium.com","outcome":"supplement_context_not_observed"},{"url":"https://shopelysium.co","outcome":"unavailable","detail":"<urlopen error [Errno -2] Name or service not known>"},{"url":"https://drinkelysium.com","outcome":"unavailable","detail":"<urlopen error [SSL: TLSV1_ALERT_INTERNAL_ERROR] tlsv1 alert internal error (_ssl.c:1000)>"},{"url":"https://drinkelysium.co","outcome":"unavailable","detail":"<urlopen error [Errno -2] Name or service not known>"}],"search_receipt":{"checked_at":"2026-07-25","provider":"Firecrawl Search","query":"elysium basis nad official website","queries":["elysium basis nad official website"],"query_fingerprint":"elysium basis nad official website","discovery_version":"2026-07-24.2-owner-label","result_count":0,"outcome":"search_unavailable","retryable":true,"provider_errors":["http_402: Insufficient credits to perform this request. For more credits, you can upgrade your plan at https://firecrawl.dev/pricing or try changing the request limit to "]}}},"brand_review_surface":null,"ratings_surface":{"stars":null,"count":null,"observed_at":"2026-07-25","source_ref":"source_listing","identity_basis":"exact_listing_identifier","note":"retailer rating surface; not a product-quality or authenticity verdict"},"review_count_history":{"identity_basis":"exact_listing_identifier","selection_basis":"built_record","demand_reach":null,"rating_count":{"points":[],"summary":null},"written_review_count":{"points":[],"summary":null},"price_snapshot":{"status":"available","amount":60,"currency":"USD","price_type":"lowest_new","observed_at":"2026-07-25T09:13:22.499064+00:00","source":"Keepa","source_url":"https://keepa.com/#!product/1-B0BRQR4M7R","listing_url":"https://www.amazon.com/dp/B0BRQR4M7R","identity_basis":"exact_listing_identifier","listing_identifier":"B0BRQR4M7R","raw_cents":6000},"catalog_snapshot":{"observed_at":"2026-07-25T09:13:22.499064+00:00","listed_since":"2023-02-14","parent_listing_identifier":null,"root_category_id":3760901,"category_path":[{"id":3760901,"name":"Health & Household"},{"id":23675621011,"name":"Vitamins, Minerals & Supplements"},{"id":3773931,"name":"Blended Vitamin & Mineral Supplements"}],"brand":"ELYSIUM","manufacturer":"Elysium Health","monthly_sold_estimate":1000,"monthly_sold_note":"Source estimate; demand context only, not verified unit sales.","review_counts_last_observed":"2024-03-26","sales_rank_drops":{"30_days":10,"90_days":38,"180_days":67},"out_of_stock_percentage":{"30_days":null,"90_days":null,"180_days":null},"offer_count":2,"context_note":"Rank drops, stockout percentages, offer counts, and monthly-sold values are source observations or estimates; they do not establish product quality."}},"source_registry":{"source_listing":{"type":"product_listing","scope":"exact_listing","observed_at":"2026-07-25","url":"https://www.amazon.com/dp/B0BRQR4M7R","identity_basis":"listing_identifier","limitation":null},"barcode_search":{"type":"barcode_registry_search","scope":"exact_gtin","observed_at":"2026-07-25","url":"https://world.openfoodfacts.org/product/00850027537030","identity_basis":"gtin"},"nih_dsld_search":{"type":"government_label_catalog","scope":"product_label","observed_at":"2026-07-25","url":"https://dsld.od.nih.gov/","identity_basis":"search_only","checked":false,"registry_name":"NIH DSLD","identifier":null,"receipt_label":null},"uspto_search":{"type":"government_trademark_registry","scope":"brand","observed_at":"2026-07-25","url":"https://tsdr.uspto.gov/#caseNumber=86307013&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","identity_basis":"exact_wordmark_and_supplement_goods","checked":true,"registry_name":"USPTO","identifier":"Registrations 4783210, 4956783","receipt_label":"USPTO · Registrations 4783210, 4956783"},"openfda_search":{"type":"government_enforcement_search","scope":"product_or_brand","observed_at":"2026-07-25","url":"https://api.fda.gov/food/enforcement.json?search=(recalling_firm:%22ELYSIUM%22+OR+product_description:%22ELYSIUM%22)&limit=5","identity_basis":"search_only","checked":false,"registry_name":"FDA enforcement","identifier":"ELYSIUM","receipt_label":null},"nsf_search":{"type":"certification_registry_search","scope":"product_or_brand","observed_at":"2026-07-25","url":"https://info.nsf.org/Certified/dietary/Listings.asp?CompanyName=elysium&","identity_basis":"company_brand","checked":true,"registry_name":"NSF","standard":"NSF/ANSI 173","identifier":"Elysium Health","receipt_label":"NSF/ANSI 173 · Elysium Health"},"keepa_history":{"type":"paid_catalog_history","scope":"exact_listing","observed_at":"2026-07-25","url":"https://keepa.com/#!product/1-B0BRQR4M7R","identity_basis":"exact_listing_identifier"},"facts_panel":{"type":"image_read_supplement_facts","scope":"exact_listing","observed_at":"2026-07-25","url":"https://www.amazon.com/dp/B0BRQR4M7R","identity_basis":"listing_identifier","limitation":null},"commerce_target":{"type":"retailer_product_surface","scope":"candidate_product","observed_at":"2026-07-25","url":"https://www.target.com/p/coca-cola-10pk-7-5-fl-oz-mini-cans/-/A-51139832","identity_basis":"search_only","comparison_allowed":false,"limitation":"Search did not produce a page that could be bound to this product."},"commerce_iherb":{"type":"retailer_product_surface","scope":"exact_product","observed_at":"2026-07-25","url":"https://www.iherb.com/pr/elysium-basis-cellular-health-optimization-60-capsules/146230","identity_basis":"exact_gtin","comparison_allowed":true,"limitation":null}},"decision_support":{"disclosure":{"status":"names_only_amounts_unreadable","summary":"The panel read captured 2 ingredient name(s), but no usable amounts; dose comparison is withheld.","captured_rows":2,"quantified_rows":0,"separately_quantified_rows":0,"combined_blend_rows":[],"integrity_tells":[],"derived_from":["facts_panel"]},"identity_convergence":{"gtin":"00850027537030","confirmations":["source_listing_gtin","external_barcode_record"],"confirmation_count":2,"summary":"2 identity-bound source(s) converge on this product.","not_a_quality_score":true},"research_coverage":{"panel_rows":2,"ingredients_with_reference_context":0,"exact_product_dose_comparisons":0,"dose_comparison_finding_ids":[],"blend_limits_dose_comparison":false,"limitation":"Ingredient context is not product efficacy evidence."},"review_trajectory":{"status":"not_available","identity_basis":"exact_listing_identifier"},"review_surface_comparison":null,"market":{"offers":[{"seller":"Amazon","price":60,"currency":"USD","url":"https://www.amazon.com/dp/B0BRQR4M7R","observed_at":"2026-07-25T09:13:22.499064+00:00","identity_basis":"exact_gtin","gtin":"00850027537030","rating":null,"price_source":"Keepa","price_type":"lowest_new","price_per_labeled_serving":2},{"seller":"iHerb","price":60,"currency":"USD","url":"https://www.iherb.com/pr/elysium-basis-cellular-health-optimization-60-capsules/146230","observed_at":"2026-07-25","identity_basis":"exact_gtin","gtin":"00850027537030","rating":{"value":4.7,"count":76},"price_per_labeled_serving":2}],"exact_gtin_only":true,"price_spread":0,"servings_basis":30,"limitation":"Prices are point-in-time observations."},"ownership":{"status":"multiple","owner":null,"candidate_count":2,"brand_age_months":41.3,"manufacturer_link":"not_established","limitation":"Trademark ownership does not establish manufacturer or country of manufacture."},"open_questions":[{"finding_id":"uspto-trademark-registry-multiple-uspto-brand-owner-records-are-shown","question":"Which exact USPTO registrant is tied to this product's brand use?","source_headline":"Multiple USPTO brand-owner records are shown","needed_evidence":"exact-wordmark ownership record","priority":18,"absence_is_not_a_strike":true},{"finding_id":"certification-laboratory-record-brand-holds-nsf-ansi-173-certification-b","question":"Is this exact product, not only the brand, covered by the certification record?","source_headline":"Brand holds NSF/ANSI 173 certification (brand-level)","needed_evidence":"exact product registry entry","priority":19,"absence_is_not_a_strike":true}],"connected_signals":[],"evidence_balance":{"documented_concerns":0,"confirmed_checks":1,"neutral_or_open_findings":5,"material_open_questions":2,"concern_finding_ids":[],"confirmation_finding_ids":["barcode-gtin-record-upc-independently-corroborated"]},"claim_scorecard":{"version":"2026-07-23.9","fairness_note":"Couldn’t verify means public proof was not found; it is not a mark against the product. Ingredient research is not treated as a trial of this exact product.","bucket_order":["contradicted","overreaching","checks_out","partly","claimed_no_support","unverified"],"buckets":{"contradicted":[],"overreaching":[],"checks_out":[],"partly":[],"claimed_no_support":[{"bucket":"claimed_no_support","claim_key":"claim:clinical","claim":"“of which can diminish as we age. Basis is clinically proven to boost NAD+ levels by 40% in a”","check":"We found no named, citable study of this product or formula. The claim may rest on ingredient research rather than a trial of this product.","looked":"a named, citable clinical study of this product or formula","found":"We found no named, citable study of this product or formula. The claim may rest on ingredient research rather than a trial of this product.","finding_id":null,"registry_receipts":[],"evidence_id":"ev-4ddf9e514d0e","evidence_url":"https://lookcloser.ai/e/ev-4ddf9e514d0e","content_fingerprint":"sha256:66c42bc99b7e2b9afb5d8da1e25ac2ab810403cb8d0b2376b36176357bad638f","observed_at":"2026-07-25","source_refs":[{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0BRQR4M7R","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"}],"proof":{"kind":"clinical","status":"not-substantiated","snippet":"…ll of which can diminish as we age. Basis is clinically proven to boost NAD+ levels by 40% in a double-blin…"}}],"unverified":[]},"counts":{"contradicted":0,"overreaching":0,"checks_out":0,"partly":0,"claimed_no_support":1,"unverified":0},"puffery":[],"consumed_finding_ids":[]},"brand_presence":{"status":"not_confirmed","host":null,"exact_product_page":null,"consumer_meaning":"No independent brand website was confirmed, limiting direct label, price, review, contact, and testing-document checks.","absence_is_not_a_strike":true}},"observations":{"offers":[{"seller":"Amazon","price":60,"currency":"USD","url":"https://www.amazon.com/dp/B0BRQR4M7R","observed_at":"2026-07-25T09:13:22.499064+00:00","identity_basis":"exact_gtin","gtin":"00850027537030","rating":null,"price_source":"Keepa","price_type":"lowest_new"},{"seller":"iHerb","price":60,"currency":"USD","url":"https://www.iherb.com/pr/elysium-basis-cellular-health-optimization-60-capsules/146230","observed_at":"2026-07-25","identity_basis":"exact_gtin","gtin":"00850027537030","rating":{"value":4.7,"count":76}}],"ratings":{"stars":null,"count":null,"observed_at":"2026-07-25","source_ref":"source_listing"},"facts_panel_source":"listing_image"},"report_url":"https://lookcloser.ai/p/850027537030","methodology":"https://lookcloser.ai/methodology","built_at":"2026-07-25T20:43:36Z","status":"complete","caveats":["Pre-launch beta; not yet independently archived.","Listing-image panel data was machine-read; transcription errors are possible.","Prices and ratings are point-in-time snapshots.","LookCloser does not advise for or against any supplement."],"content_fingerprint":"sha256:f54224e3bac6219a748e44e9973cc119835e6b6736bfcc7cf3636cb1384db429"}