{"schema":"lookcloser/record@0.2","compatible_with":["lookcloser/record@0.1"],"record_id":"850043179214","processing":{"collection_process_version":"2026-07-23.4","last_collected_at":"2026-07-23T21:09:27-0700","last_collection_event":"intake","label_reader_version":"2026-07-23.5","report_schema":"lookcloser/record@0.2","rendered_at":"2026-07-23T22:27:11-0700"},"analysis_status":"complete","processing_gaps":[],"gtin":"850043179214","listing_identifier":"B0CG2RQHBY","brand":"Santa Cruz Paleo","title":"Santa Cruz Paleo Electrolyte Powder, Lemonade Flavor","listing_title":"Santa Cruz Paleo Electrolyte Powder, Lemonade Flavor, Sugar Free Hydration Drink Mix with Himalayan Pink Salt, Sea Salt, Magnesium Glycinate, Potassium Chloride, Sweetened with Stevia, 30 Servings","identity":{"canonical_gtin":"850043179214","source_listing_gtin":"850043179214","listing_identifier":"B0CG2RQHBY","product_image":"https://m.media-amazon.com/images/I/71kUrKj09+L.jpg","product_image_status":"retained","product_image_provenance":{"status":"retained","source":"source_listing","identity_basis":"exact_listing_identifier","source_url":"https://www.amazon.com/dp/B0CG2RQHBY","primary_url":"https://m.media-amazon.com/images/I/71kUrKj09+L.jpg","image_count":8,"last_attempted":"2026-07-23T21:09:27-0700","attempts":1},"observed_at":"2026-07-23","source_confirmations":["source_listing_gtin","external_barcode_record"],"brand_consistency":{"status":"match","compatible":true,"listing_brand":"Santa Cruz Paleo","package_brand":"SANTA CRUZ PALEO","match_method":"normalized_exact","similarity":1},"identity_rule":"exact identifiers only; related products are never substituted"},"trademark_owner":null,"trademark_owner_candidates":[],"trademark_owner_status":"not_found","product_manufacturer_link":"not_established","label_responsible_parties":[{"role":"manufactured_by","name":null,"address":null,"verbatim":"MANUFACTURED"},{"role":"distributed_by","name":"Santa Cruz Paleo Inc.","address":"343 Soquel Ave #312 Santa Cruz CA 95062","verbatim":"Distributed by:\nSanta Cruz Paleo Inc.\n343 Soquel Ave #312\nSanta Cruz CA 95062\nsantacruzpaleo.com"}],"identity_nodes":[{"role":"manufactured_by","name":null,"address":null,"verbatim":"MANUFACTURED","source_ref":"facts_panel","identity_basis":"verbatim_package_text","relationship_to_trademark_owner":"not_comparable","relationship_limit":"Different printed and trademark-owner names do not establish a conflict; the entities may have distributor, manufacturer, or licensing relationships."},{"role":"distributed_by","name":"Santa Cruz Paleo Inc.","address":"343 Soquel Ave #312 Santa Cruz CA 95062","verbatim":"Distributed by:\nSanta Cruz Paleo Inc.\n343 Soquel Ave #312\nSanta Cruz CA 95062\nsantacruzpaleo.com","source_ref":"facts_panel","identity_basis":"verbatim_package_text","relationship_to_trademark_owner":"not_comparable","relationship_limit":"Different printed and trademark-owner names do not establish a conflict; the entities may have distributor, manufacturer, or licensing relationships."}],"seller_of_record":null,"seller_of_record_status":"not_collected_founder_gated","consumer_view":{"template":"claim_panel","kicker":"The useful read","headline":"Panel carries documented template or translation artifacts","deck":"Template, translation, or duplicate-row artifacts are reasons to trust the printed numbers less until the brand supplies a clean, product-specific panel.","display_mode":"single_home_per_finding","finding_ids":["panel_integrity","certification-laboratory-record-testing-claimed-documentation-not-found","nih-published-research-each-ingredient-s-amount-is-disclosed","barcode-gtin-record-upc-independently-corroborated"],"point_finding_ids":["panel_integrity","certification-laboratory-record-testing-claimed-documentation-not-found","nih-published-research-each-ingredient-s-amount-is-disclosed"],"cards":[{"finding_id":"panel_integrity","card_type":"panel_integrity","question":"label","tone":"warn","weight":88,"headline":"Panel carries documented template or translation artifacts","evidence":"The panel carries these quoted observations: “Calories has no unit”. US-market labels are produced under cGMP controls; these are template or translation artifacts worth checking, not proof that the label is fabricated or that the product is unsafe.","so_what":"Template, translation, or duplicate-row artifacts are reasons to trust the printed numbers less until the brand supplies a clean, product-specific panel.","source":"Supplement Facts panel","source_links":[],"registry_receipts":[],"evidence_id":"ev-e43e5a270c09","evidence_url":"https://lookcloser.ai/e/ev-e43e5a270c09","presentation_home":"finding_catalog"},{"finding_id":"certification-laboratory-record-testing-claimed-documentation-not-found","card_type":"testing_claimed_no_lab","question":"safety","tone":"warn","weight":80,"headline":"The observed listing says it is tested, but names no lab or certifier.","evidence":"The observed listing claims third-party testing without naming a lab or certifier. No product-bound report is retained, so the claim cannot be verified as stated. NSF, IFOS, USP, and Informed-Sport were not checked in this record.","so_what":"A testing badge without an issuer or report is a marketing claim, not evidence. Ask for the lab name and lot-specific report.","source":"Certification / laboratory record","source_links":[{"label":"Observed listing claim","url":"https://www.amazon.com/dp/B0CG2RQHBY","role":"claim surface"}],"registry_receipts":[],"evidence_id":"ev-9ff81d3fc336","evidence_url":"https://lookcloser.ai/e/ev-9ff81d3fc336","presentation_home":"claim_scorecard"},{"finding_id":"nih-published-research-each-ingredient-s-amount-is-disclosed","card_type":"amounts_disclosed","question":"label","tone":"ok","weight":50,"headline":"Every declared ingredient has an amount · 15 quantified rows.","evidence":"The panel gives a per-ingredient amount rather than hiding quantities inside a proprietary blend, so each one can be compared to published research.","so_what":"You can compare each declared dose with research instead of guessing what is hidden inside a blend.","source":"NIH / published research","source_links":[],"registry_receipts":[],"evidence_id":"ev-61bdcd385fc7","evidence_url":"https://lookcloser.ai/e/ev-61bdcd385fc7","presentation_home":"finding_catalog"},{"finding_id":"barcode-gtin-record-upc-independently-corroborated","card_type":"upc_corroborated","question":"owner","tone":"ok","weight":48,"headline":"The barcode identity checks out · 850043179214.","evidence":"Open Food Facts resolves 850043179214 to \"Lemonade Electrolytes\" (SANTA CRUZ PALEO) — consistent with this listing.","so_what":"The outside identifier points to this product, so the other checks are less likely to be about a look-alike.","source":"Barcode / GTIN record","source_links":[],"registry_receipts":[],"evidence_id":"ev-ccaeaaa6daf6","evidence_url":"https://lookcloser.ai/e/ev-ccaeaaa6daf6","presentation_home":"finding_catalog"}],"research_links":[{"ingredient":"magnesium","label":"NIH ODS — Magnesium fact sheet","url":"https://ods.od.nih.gov/factsheets/Magnesium-HealthProfessional/","scope":"ingredient_context","product_evidence":false},{"ingredient":"magnesium","label":"PubMed search: magnesium glycinate supplementation","url":"https://pubmed.ncbi.nlm.nih.gov/?term=magnesium+glycinate+supplementation","scope":"ingredient_context","product_evidence":false}],"open_items":["No identity-bound public label filing is retained in this record."]},"tldr":{"assessment":"caution","headline":"Panel carries documented template or translation artifacts","summary":"The panel carries these quoted observations: “Calories has no unit”. US-market labels are produced under cGMP controls; these are template or translation artifacts worth checking, not proof that the label is fabricated or that the product is unsafe.","lead_finding_id":"panel_integrity","key_findings":[{"id":"panel_integrity","class":"warn","headline":"Panel carries documented template or translation artifacts","source":"Supplement Facts panel","scope":"exact_listing"},{"id":"nih-published-research-each-ingredient-s-amount-is-disclosed","class":"ok","headline":"Each ingredient’s amount is disclosed","source":"NIH / published research","scope":"ingredient_context"}],"documented_concern_count":1,"confirmed_check_count":2,"open_question_count":1,"usage_note":"Decision support, not medical advice or a product recommendation. Missing evidence is a gap, not a strike."},"origin_context":null,"verdict":{"state":"caution","headline":"Panel carries documented template or translation artifacts","detail":"The panel carries these quoted observations: “Calories has no unit”. US-market labels are produced under cGMP controls; these are template or translation artifacts worth checking, not proof that the label is fabricated or that the product is unsafe.","lead_finding_id":"panel_integrity","meaning":"Finding-first decision support. Confirmed checks are not endorsements; cautions identify documented facts or bounded comparisons, not medical advice."},"public_verifiability":{"state":"caution","headline":"Caution — panel needs explanation","detail":"The panel separates the headline blend number from the named ingredient; the evidence is below.","meaning":"Evidence availability only. Missing public data is a gap, never a strike."},"consistency_score":7.5,"findings":[{"id":"panel_integrity","source":"Supplement Facts panel","class":"warn","severity":"warn","weight":88,"headline":"Panel carries documented template or translation artifacts","detail":"The panel carries these quoted observations: “Calories has no unit”. US-market labels are produced under cGMP controls; these are template or translation artifacts worth checking, not proof that the label is fabricated or that the product is unsafe.","proof":{"quoted_tells":["Calories has no unit"],"observation_only":true},"identity_basis":"listing","status":"live","source_refs":["facts_panel","source_listing"],"source_url":"https://www.amazon.com/dp/B0CG2RQHBY","scope":"exact_listing","inference_level":"direct_observation","observed_at":"2026-07-23","presentation_tone":"warn","evidence_id":"ev-e43e5a270c09","evidence_url":"https://lookcloser.ai/e/ev-e43e5a270c09","content_fingerprint":"sha256:0920caa087335fdbf037a021843939d006b37cf78ca2276cfc297331a3f058e5","registry_receipts":[],"evidence":{"summary":{"quoted_tells":["Calories has no unit"],"observation_only":true},"source_refs":["facts_panel","source_listing"],"source_records":[{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B0CG2RQHBY","observed_at":"2026-07-23","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0CG2RQHBY","observed_at":"2026-07-23","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-23","looked":"LookCloser checked Supplement Facts panel.","found":"The panel carries these quoted observations: “Calories has no unit”. US-market labels are produced under cGMP controls; these are template or translation artifacts worth checking, not proof that the label is fabricated or that the product is unsafe."},"html_anchor":"finding-panel_integrity","report_url":"https://lookcloser.ai/p/850043179214#finding-panel_integrity"},{"id":"nih-published-research-each-ingredient-s-amount-is-disclosed","source":"NIH / published research","class":"ok","severity":"ok","weight":38,"headline":"Each ingredient’s amount is disclosed","detail":"The panel gives a per-ingredient amount rather than hiding quantities inside a proprietary blend, so each one can be compared to published research.","proof":"The panel gives a per-ingredient amount rather than hiding quantities inside a proprietary blend, so each one can be compared to published research.","identity_basis":"ingredient","status":"live","source_refs":["nih_ods_magnesium","pubmed_magnesium"],"source_url":"https://ods.od.nih.gov/factsheets/Magnesium-HealthProfessional/","scope":"ingredient_context","inference_level":"direct_observation","observed_at":"2026-07-23","presentation_tone":"ok","evidence_id":"ev-61bdcd385fc7","evidence_url":"https://lookcloser.ai/e/ev-61bdcd385fc7","content_fingerprint":"sha256:d751256b1cd2b8d57d40e0d54f5487467911c3777c6aed50c03d2217ce3f2da9","registry_receipts":[],"evidence":{"summary":"The panel gives a per-ingredient amount rather than hiding quantities inside a proprietary blend, so each one can be compared to published research.","source_refs":["nih_ods_magnesium","pubmed_magnesium"],"source_records":[{"source":"nih_ods_magnesium","source_url":"https://ods.od.nih.gov/factsheets/Magnesium-HealthProfessional/","observed_at":"2026-07-23","identity_basis":"named_ingredient","scope":"ingredient","registry_name":"NIH ODS","identifier":"magnesium","receipt_label":"NIH ODS — Magnesium fact sheet"},{"source":"pubmed_magnesium","source_url":"https://pubmed.ncbi.nlm.nih.gov/?term=magnesium+glycinate+supplementation","observed_at":"2026-07-23","identity_basis":"named_ingredient","scope":"ingredient"}],"observed_at":"2026-07-23","looked":"LookCloser checked NIH / published research.","found":"The panel gives a per-ingredient amount rather than hiding quantities inside a proprietary blend, so each one can be compared to published research."},"html_anchor":"finding-nih-published-research-each-ingredient-s-amount-is-disclosed","report_url":"https://lookcloser.ai/p/850043179214#finding-nih-published-research-each-ingredient-s-amount-is-disclosed"},{"id":"barcode-gtin-record-upc-independently-corroborated","source":"Barcode / GTIN record","class":"ok","severity":"ok","weight":38,"headline":"UPC independently corroborated","detail":"Open Food Facts resolves 850043179214 to \"Lemonade Electrolytes\" (SANTA CRUZ PALEO) — consistent with this listing.","proof":"Open Food Facts resolves 850043179214 to \"Lemonade Electrolytes\" (SANTA CRUZ PALEO) — consistent with this listing.","identity_basis":"gtin","status":"live","source_refs":["barcode_search","source_listing"],"source_url":"https://world.openfoodfacts.org/product/850043179214","scope":"exact_product","inference_level":"direct_observation","observed_at":"2026-07-23","presentation_tone":"ok","evidence_id":"ev-ccaeaaa6daf6","evidence_url":"https://lookcloser.ai/e/ev-ccaeaaa6daf6","content_fingerprint":"sha256:708c8bdaa59ef0f02cc05ecd91e7ce92ca0848886330999d15bf0d3f53f41735","registry_receipts":[],"evidence":{"summary":"Open Food Facts resolves 850043179214 to \"Lemonade Electrolytes\" (SANTA CRUZ PALEO) — consistent with this listing.","source_refs":["barcode_search","source_listing"],"source_records":[{"source":"barcode_search","source_url":"https://world.openfoodfacts.org/product/850043179214","observed_at":"2026-07-23","identity_basis":"gtin","scope":"exact_gtin"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0CG2RQHBY","observed_at":"2026-07-23","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-23","looked":"LookCloser checked Barcode / GTIN record.","found":"Open Food Facts resolves 850043179214 to \"Lemonade Electrolytes\" (SANTA CRUZ PALEO) — consistent with this listing."},"html_anchor":"finding-barcode-gtin-record-upc-independently-corroborated","report_url":"https://lookcloser.ai/p/850043179214#finding-barcode-gtin-record-upc-independently-corroborated"},{"id":"certification-laboratory-record-testing-claimed-documentation-not-found","source":"Certification / laboratory record","class":"gap","severity":"pend","weight":23,"headline":"Testing claimed — documentation not found","detail":"The observed listing claims third-party testing without naming a lab or certifier. No product-bound report is retained, so the claim cannot be verified as stated. NSF, IFOS, USP, and Informed-Sport were not checked in this record.","proof":"The observed listing claims third-party testing without naming a lab or certifier. No product-bound report is retained, so the claim cannot be verified as stated. NSF, IFOS, USP, and Informed-Sport were not checked in this record.","identity_basis":"none","status":"live","source_refs":["source_listing"],"source_url":"https://www.amazon.com/dp/B0CG2RQHBY","scope":"search_scope","inference_level":"gap","observed_at":"2026-07-23","presentation_tone":"gap","evidence_id":"ev-9ff81d3fc336","evidence_url":"https://lookcloser.ai/e/ev-9ff81d3fc336","content_fingerprint":"sha256:0b044fc0574b910b0b41f907d54c5d19da632f2f1142b3f512ad01b747a382a5","registry_receipts":[],"evidence":{"summary":"The observed listing claims third-party testing without naming a lab or certifier. No product-bound report is retained, so the claim cannot be verified as stated. NSF, IFOS, USP, and Informed-Sport were not checked in this record.","source_refs":["source_listing"],"source_records":[{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0CG2RQHBY","observed_at":"2026-07-23","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-23","looked":"LookCloser checked Certification / laboratory record.","found":"The observed listing claims third-party testing without naming a lab or certifier. No product-bound report is retained, so the claim cannot be verified as stated. NSF, IFOS, USP, and Informed-Sport were not checked in this record."},"html_anchor":"finding-certification-laboratory-record-testing-claimed-documentation-not-found","report_url":"https://lookcloser.ai/p/850043179214#finding-certification-laboratory-record-testing-claimed-documentation-not-found"},{"id":"label-and-serving-arithmetic-no-physical-impossibility-in-the-listed-amo","source":"Label and serving arithmetic","class":"gap","severity":"info","weight":22,"headline":"No physical impossibility in the listed amounts","detail":"Technical check only: the panel’s 11 actives sum to 1,260 mg, which fits inside the ≈4,140 mg serving. This means the numbers are physically possible — it does not mean the formula was validated or the contents confirmed.","proof":"Technical check only: the panel’s 11 actives sum to 1,260 mg, which fits inside the ≈4,140 mg serving. This means the numbers are physically possible — it does not mean the formula was validated or the contents confirmed.","identity_basis":"listing","status":"live","source_refs":["facts_panel","source_listing"],"source_url":"https://www.amazon.com/dp/B0CG2RQHBY","scope":"exact_listing","inference_level":"gap","observed_at":"2026-07-23","presentation_tone":"gap","evidence_id":"ev-28c99e999151","evidence_url":"https://lookcloser.ai/e/ev-28c99e999151","content_fingerprint":"sha256:5415aa53b72420241a39cf6776b88843ba38fc916eaac92f95332ff459de692c","registry_receipts":[],"evidence":{"summary":"Technical check only: the panel’s 11 actives sum to 1,260 mg, which fits inside the ≈4,140 mg serving. This means the numbers are physically possible — it does not mean the formula was validated or the contents confirmed.","source_refs":["facts_panel","source_listing"],"source_records":[{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B0CG2RQHBY","observed_at":"2026-07-23","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0CG2RQHBY","observed_at":"2026-07-23","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-23","looked":"LookCloser checked Label and serving arithmetic.","found":"Technical check only: the panel’s 11 actives sum to 1,260 mg, which fits inside the ≈4,140 mg serving. This means the numbers are physically possible — it does not mean the formula was validated or the contents confirmed."},"html_anchor":"finding-label-and-serving-arithmetic-no-physical-impossibility-in-the-listed-amo","report_url":"https://lookcloser.ai/p/850043179214#finding-label-and-serving-arithmetic-no-physical-impossibility-in-the-listed-amo"},{"id":"label-and-serving-arithmetic-photo-read-pack-math-is-internally-consiste","source":"Label and serving arithmetic","class":"gap","severity":"info","weight":22,"headline":"Photo-read pack math is internally consistent","detail":"30 servings × 4.14 g = 124.2 g, matching the printed net weight 124 g (Net Wt. 4.4 oz (124g)). This checks agreement within the photo read; it is not an independent contents test.","proof":"30 servings × 4.14 g = 124.2 g, matching the printed net weight 124 g (Net Wt. 4.4 oz (124g)). This checks agreement within the photo read; it is not an independent contents test.","identity_basis":"listing","status":"live","source_refs":["facts_panel","source_listing"],"source_url":"https://www.amazon.com/dp/B0CG2RQHBY","scope":"exact_listing","inference_level":"gap","observed_at":"2026-07-23","presentation_tone":"gap","evidence_id":"ev-92e25a6d07f1","evidence_url":"https://lookcloser.ai/e/ev-92e25a6d07f1","content_fingerprint":"sha256:0718cf4c705df69621396bae2bf4b276d439162878196dca45b9613fd86fe03a","registry_receipts":[],"evidence":{"summary":"30 servings × 4.14 g = 124.2 g, matching the printed net weight 124 g (Net Wt. 4.4 oz (124g)). This checks agreement within the photo read; it is not an independent contents test.","source_refs":["facts_panel","source_listing"],"source_records":[{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B0CG2RQHBY","observed_at":"2026-07-23","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0CG2RQHBY","observed_at":"2026-07-23","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-23","looked":"LookCloser checked Label and serving arithmetic.","found":"30 servings × 4.14 g = 124.2 g, matching the printed net weight 124 g (Net Wt. 4.4 oz (124g)). This checks agreement within the photo read; it is not an independent contents test."},"html_anchor":"finding-label-and-serving-arithmetic-photo-read-pack-math-is-internally-consiste","report_url":"https://lookcloser.ai/p/850043179214#finding-label-and-serving-arithmetic-photo-read-pack-math-is-internally-consiste"},{"id":"label-and-serving-arithmetic-public-label-filing-not-retained","source":"Label and serving arithmetic","class":"gap","severity":"info","weight":19,"headline":"Public label filing not retained","detail":"This record does not currently hold an identity-bound public label filing for the exact product. That is a LookCloser coverage gap, not evidence that no filing exists.","proof":"This record does not currently hold an identity-bound public label filing for the exact product. That is a LookCloser coverage gap, not evidence that no filing exists.","identity_basis":"listing","status":"live","source_refs":["facts_panel","source_listing"],"source_url":"https://www.amazon.com/dp/B0CG2RQHBY","scope":"exact_listing","inference_level":"gap","observed_at":"2026-07-23","presentation_tone":"gap","evidence_id":"ev-165339802ab6","evidence_url":"https://lookcloser.ai/e/ev-165339802ab6","content_fingerprint":"sha256:38ea3e1272f5016ad75a42f48bd82fd20703836314373df80bd06a7f7dd4f07f","registry_receipts":[],"evidence":{"summary":"This record does not currently hold an identity-bound public label filing for the exact product. That is a LookCloser coverage gap, not evidence that no filing exists.","source_refs":["facts_panel","source_listing"],"source_records":[{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B0CG2RQHBY","observed_at":"2026-07-23","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0CG2RQHBY","observed_at":"2026-07-23","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-23","looked":"LookCloser checked Label and serving arithmetic.","found":"This record does not currently hold an identity-bound public label filing for the exact product. That is a LookCloser coverage gap, not evidence that no filing exists."},"html_anchor":"finding-label-and-serving-arithmetic-public-label-filing-not-retained","report_url":"https://lookcloser.ai/p/850043179214#finding-label-and-serving-arithmetic-public-label-filing-not-retained"},{"id":"keepa-exact-listing-history-this-item-belongs-to-a-catalog-variation-fam","source":"Keepa exact-listing history","class":"gap","severity":"info","weight":19,"headline":"This item belongs to a catalog variation family","detail":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.","proof":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.","identity_basis":"listing","status":"live","source_refs":["keepa_history","source_listing"],"source_url":"https://keepa.com/#!api","scope":"exact_listing","inference_level":"gap","observed_at":"2026-07-23","presentation_tone":"gap","evidence_id":"ev-489f24b8eb77","evidence_url":"https://lookcloser.ai/e/ev-489f24b8eb77","content_fingerprint":"sha256:0bdd500f5f5ba9f4b8b6aabe4b4a1b7fd61f46fb23336ef1a9ff395bf75157de","registry_receipts":[],"evidence":{"summary":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.","source_refs":["keepa_history","source_listing"],"source_records":[{"source":"keepa_history","source_url":"https://keepa.com/#!api","observed_at":"2026-07-23","identity_basis":"exact_listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0CG2RQHBY","observed_at":"2026-07-23","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-23","looked":"LookCloser checked Keepa exact-listing history.","found":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant."},"html_anchor":"finding-keepa-exact-listing-history-this-item-belongs-to-a-catalog-variation-fam","report_url":"https://lookcloser.ai/p/850043179214#finding-keepa-exact-listing-history-this-item-belongs-to-a-catalog-variation-fam"},{"id":"keepa-exact-listing-history-180-day-review-count-history-is-on-file","source":"Keepa exact-listing history","class":"gap","severity":"info","weight":16,"headline":"180-day review-count history is on file","detail":"Exact-listing history records written-review counts from 152 on 2026-03-13 to 170 on 2026-07-13 (net +18). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.","proof":"Exact-listing history records written-review counts from 152 on 2026-03-13 to 170 on 2026-07-13 (net +18). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.","identity_basis":"listing","status":"live","source_refs":["keepa_history","source_listing"],"source_url":"https://keepa.com/#!api","scope":"exact_listing","inference_level":"gap","observed_at":"2026-07-23","presentation_tone":"gap","evidence_id":"ev-08fb72cbdb61","evidence_url":"https://lookcloser.ai/e/ev-08fb72cbdb61","content_fingerprint":"sha256:3b9dfecc75ab41d34353198bcff7dbdf7dfc49a7d4c3eeb3acd7f96197c015e6","registry_receipts":[],"evidence":{"summary":"Exact-listing history records written-review counts from 152 on 2026-03-13 to 170 on 2026-07-13 (net +18). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.","source_refs":["keepa_history","source_listing"],"source_records":[{"source":"keepa_history","source_url":"https://keepa.com/#!api","observed_at":"2026-07-23","identity_basis":"exact_listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0CG2RQHBY","observed_at":"2026-07-23","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-23","looked":"LookCloser checked Keepa exact-listing history.","found":"Exact-listing history records written-review counts from 152 on 2026-03-13 to 170 on 2026-07-13 (net +18). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic."},"html_anchor":"finding-keepa-exact-listing-history-180-day-review-count-history-is-on-file","report_url":"https://lookcloser.ai/p/850043179214#finding-keepa-exact-listing-history-180-day-review-count-history-is-on-file"}],"evidence_records":[{"evidence_id":"ev-28c99e999151","record_id":"850043179214","gtin":"850043179214","claim_key":"finding:label-and-serving-arithmetic-no-physical-impossibility-in-the-listed-amo","primary_source":"facts_panel","claim":"No physical impossibility in the listed amounts","bucket":"unverified","looked":"LookCloser checked Label and serving arithmetic.","found":"Technical check only: the panel’s 11 actives sum to 1,260 mg, which fits inside the ≈4,140 mg serving. This means the numbers are physically possible — it does not mean the formula was validated or the contents confirmed.","proof":{"detail":"Technical check only: the panel’s 11 actives sum to 1,260 mg, which fits inside the ≈4,140 mg serving. This means the numbers are physically possible — it does not mean the formula was validated or the contents confirmed."},"source_refs":[{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B0CG2RQHBY","observed_at":"2026-07-23","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0CG2RQHBY","observed_at":"2026-07-23","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-23","content_fingerprint":"sha256:5415aa53b72420241a39cf6776b88843ba38fc916eaac92f95332ff459de692c","evidence_url":"https://lookcloser.ai/e/ev-28c99e999151"},{"evidence_id":"ev-61bdcd385fc7","record_id":"850043179214","gtin":"850043179214","claim_key":"finding:nih-published-research-each-ingredient-s-amount-is-disclosed","primary_source":"nih_ods_magnesium","claim":"Each ingredient’s amount is disclosed","bucket":"checks_out","looked":"LookCloser checked NIH / published research.","found":"The panel gives a per-ingredient amount rather than hiding quantities inside a proprietary blend, so each one can be compared to published research.","proof":{"detail":"The panel gives a per-ingredient amount rather than hiding quantities inside a proprietary blend, so each one can be compared to published research."},"source_refs":[{"source":"nih_ods_magnesium","source_url":"https://ods.od.nih.gov/factsheets/Magnesium-HealthProfessional/","observed_at":"2026-07-23","identity_basis":"named_ingredient","scope":"ingredient","registry_name":"NIH ODS","identifier":"magnesium","receipt_label":"NIH ODS — Magnesium fact sheet"},{"source":"pubmed_magnesium","source_url":"https://pubmed.ncbi.nlm.nih.gov/?term=magnesium+glycinate+supplementation","observed_at":"2026-07-23","identity_basis":"named_ingredient","scope":"ingredient"}],"observed_at":"2026-07-23","content_fingerprint":"sha256:d751256b1cd2b8d57d40e0d54f5487467911c3777c6aed50c03d2217ce3f2da9","evidence_url":"https://lookcloser.ai/e/ev-61bdcd385fc7"},{"evidence_id":"ev-92e25a6d07f1","record_id":"850043179214","gtin":"850043179214","claim_key":"finding:label-and-serving-arithmetic-photo-read-pack-math-is-internally-consiste","primary_source":"facts_panel","claim":"Photo-read pack math is internally consistent","bucket":"unverified","looked":"LookCloser checked Label and serving arithmetic.","found":"30 servings × 4.14 g = 124.2 g, matching the printed net weight 124 g (Net Wt. 4.4 oz (124g)). This checks agreement within the photo read; it is not an independent contents test.","proof":{"detail":"30 servings × 4.14 g = 124.2 g, matching the printed net weight 124 g (Net Wt. 4.4 oz (124g)). This checks agreement within the photo read; it is not an independent contents test."},"source_refs":[{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B0CG2RQHBY","observed_at":"2026-07-23","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0CG2RQHBY","observed_at":"2026-07-23","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-23","content_fingerprint":"sha256:0718cf4c705df69621396bae2bf4b276d439162878196dca45b9613fd86fe03a","evidence_url":"https://lookcloser.ai/e/ev-92e25a6d07f1"},{"evidence_id":"ev-165339802ab6","record_id":"850043179214","gtin":"850043179214","claim_key":"finding:label-and-serving-arithmetic-public-label-filing-not-retained","primary_source":"facts_panel","claim":"Public label filing not retained","bucket":"unverified","looked":"LookCloser checked Label and serving arithmetic.","found":"This record does not currently hold an identity-bound public label filing for the exact product. That is a LookCloser coverage gap, not evidence that no filing exists.","proof":{"detail":"This record does not currently hold an identity-bound public label filing for the exact product. That is a LookCloser coverage gap, not evidence that no filing exists."},"source_refs":[{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B0CG2RQHBY","observed_at":"2026-07-23","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0CG2RQHBY","observed_at":"2026-07-23","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-23","content_fingerprint":"sha256:38ea3e1272f5016ad75a42f48bd82fd20703836314373df80bd06a7f7dd4f07f","evidence_url":"https://lookcloser.ai/e/ev-165339802ab6"},{"evidence_id":"ev-ccaeaaa6daf6","record_id":"850043179214","gtin":"850043179214","claim_key":"finding:barcode-gtin-record-upc-independently-corroborated","primary_source":"barcode_search","claim":"UPC independently corroborated","bucket":"checks_out","looked":"LookCloser checked Barcode / GTIN record.","found":"Open Food Facts resolves 850043179214 to \"Lemonade Electrolytes\" (SANTA CRUZ PALEO) — consistent with this listing.","proof":{"detail":"Open Food Facts resolves 850043179214 to \"Lemonade Electrolytes\" (SANTA CRUZ PALEO) — consistent with this listing."},"source_refs":[{"source":"barcode_search","source_url":"https://world.openfoodfacts.org/product/850043179214","observed_at":"2026-07-23","identity_basis":"gtin","scope":"exact_gtin"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0CG2RQHBY","observed_at":"2026-07-23","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-23","content_fingerprint":"sha256:708c8bdaa59ef0f02cc05ecd91e7ce92ca0848886330999d15bf0d3f53f41735","evidence_url":"https://lookcloser.ai/e/ev-ccaeaaa6daf6"},{"evidence_id":"ev-9ff81d3fc336","record_id":"850043179214","gtin":"850043179214","claim_key":"finding:certification-laboratory-record-testing-claimed-documentation-not-found","primary_source":"source_listing","claim":"Testing claimed — documentation not found","bucket":"unverified","looked":"LookCloser checked Certification / laboratory record.","found":"The observed listing claims third-party testing without naming a lab or certifier. No product-bound report is retained, so the claim cannot be verified as stated. NSF, IFOS, USP, and Informed-Sport were not checked in this record.","proof":{"detail":"The observed listing claims third-party testing without naming a lab or certifier. No product-bound report is retained, so the claim cannot be verified as stated. NSF, IFOS, USP, and Informed-Sport were not checked in this record."},"source_refs":[{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0CG2RQHBY","observed_at":"2026-07-23","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-23","content_fingerprint":"sha256:0b044fc0574b910b0b41f907d54c5d19da632f2f1142b3f512ad01b747a382a5","evidence_url":"https://lookcloser.ai/e/ev-9ff81d3fc336"},{"evidence_id":"ev-08fb72cbdb61","record_id":"850043179214","gtin":"850043179214","claim_key":"finding:keepa-exact-listing-history-180-day-review-count-history-is-on-file","primary_source":"keepa_history","claim":"180-day review-count history is on file","bucket":"unverified","looked":"LookCloser checked Keepa exact-listing history.","found":"Exact-listing history records written-review counts from 152 on 2026-03-13 to 170 on 2026-07-13 (net +18). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.","proof":{"detail":"Exact-listing history records written-review counts from 152 on 2026-03-13 to 170 on 2026-07-13 (net +18). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic."},"source_refs":[{"source":"keepa_history","source_url":"https://keepa.com/#!api","observed_at":"2026-07-23","identity_basis":"exact_listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0CG2RQHBY","observed_at":"2026-07-23","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-23","content_fingerprint":"sha256:3b9dfecc75ab41d34353198bcff7dbdf7dfc49a7d4c3eeb3acd7f96197c015e6","evidence_url":"https://lookcloser.ai/e/ev-08fb72cbdb61"},{"evidence_id":"ev-489f24b8eb77","record_id":"850043179214","gtin":"850043179214","claim_key":"finding:keepa-exact-listing-history-this-item-belongs-to-a-catalog-variation-fam","primary_source":"keepa_history","claim":"This item belongs to a catalog variation family","bucket":"unverified","looked":"LookCloser checked Keepa exact-listing history.","found":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.","proof":{"detail":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant."},"source_refs":[{"source":"keepa_history","source_url":"https://keepa.com/#!api","observed_at":"2026-07-23","identity_basis":"exact_listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0CG2RQHBY","observed_at":"2026-07-23","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-23","content_fingerprint":"sha256:0bdd500f5f5ba9f4b8b6aabe4b4a1b7fd61f46fb23336ef1a9ff395bf75157de","evidence_url":"https://lookcloser.ai/e/ev-489f24b8eb77"},{"evidence_id":"ev-e43e5a270c09","record_id":"850043179214","gtin":"850043179214","claim_key":"finding:panel_integrity","primary_source":"facts_panel","claim":"Panel carries documented template or translation artifacts","bucket":"claimed_no_support","looked":"LookCloser checked Supplement Facts panel.","found":"The panel carries these quoted observations: “Calories has no unit”. US-market labels are produced under cGMP controls; these are template or translation artifacts worth checking, not proof that the label is fabricated or that the product is unsafe.","proof":{"quoted_tells":["Calories has no unit"],"observation_only":true},"source_refs":[{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B0CG2RQHBY","observed_at":"2026-07-23","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0CG2RQHBY","observed_at":"2026-07-23","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-23","content_fingerprint":"sha256:0920caa087335fdbf037a021843939d006b37cf78ca2276cfc297331a3f058e5","evidence_url":"https://lookcloser.ai/e/ev-e43e5a270c09"},{"evidence_id":"ev-fc616e427535","record_id":"850043179214","gtin":"850043179214","claim_key":"claim:testing","primary_source":"source_listing","claim":"“Third-party tested”","bucket":"unverified","looked":"the observed listing, retained brand product page, any linked COA or test report; NSF, IFOS, USP, Informed-Sport were not queried","found":"No named laboratory or lot-specific certificate was found for this exact product. No exact brand product page was available for a document check. NSF, IFOS, USP, and Informed-Sport were not checked in this record. This is a public-evidence limit, not a finding that testing did not occur.","proof":{"kind":"testing","status":"unverified","snippet":"…REE SF SUGAR FREE GF GLUTEN FREE THIRD PARTY LAB TESTED"},"source_refs":[{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0CG2RQHBY","observed_at":"2026-07-23","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"brand_store","source_url":"https://santacruzpaleo.com","observed_at":"2026-07-23","identity_basis":"brand_domain_only","scope":"brand_or_exact_product"}],"observed_at":"2026-07-23","content_fingerprint":"sha256:ea3400966333e47f7b4b10d165b535b6fa03c032f2c6889f8729fbefe796d6a4","evidence_url":"https://lookcloser.ai/e/ev-fc616e427535"}],"label_math":{"verdict":"UNKNOWN","claimed_subject":null,"claimed_mg":null,"serving_mass_mg":4140,"percent_of_serving":null,"serving_mass_source":"serving size on the label, keyed to UPC 850043179214","ambiguity":null,"declared_actives_total_mg":1200,"headline_claim_mg":1000,"headline_subject":"sodium","subject_actual_mg":1000},"listing_claims":{"dose_claims":[{"subject":"sodium","amount_mg":1000,"basis":"unspecified"}],"testing":{"claimed":false,"named_lab_or_certifier":false},"container":{"units":null,"servings":30,"pack_count":1,"units_conflict":false},"marketing_text":["Superior Ingredients","1000mg sodium / serving","Bioavailable ingredients","No Artificial Additives or Sweeteners","All-Natural Taste","Sugar Free","Gluten Free","om 100% Grass","DIETARY SUPO","Salt, it's one"],"certification_text":["PALEO","KETO","SUGAR FREE","GLUTEN FREE","SF SUGAR FREE","GF GLUTEN FREE","THIRD PARTY LAB TESTED"],"claim_checks":[{"kind":"testing","label":"Quality-testing claim","snippet":"…REE SF SUGAR FREE GF GLUTEN FREE THIRD PARTY LAB TESTED","looked":"the observed listing, retained brand product page, any linked COA or test report; NSF, IFOS, USP, Informed-Sport were not queried","found":"No named laboratory or lot-specific certificate was found for this exact product. No exact brand product page was available for a document check. NSF, IFOS, USP, and Informed-Sport were not checked in this record. This is a public-evidence limit, not a finding that testing did not occur.","status":"unverified"}],"identity_basis":"source_listing_and_identity_bound_label"},"facts_panel_status":"captured","label_photo_read":{"src":"vision:google/gemini-flash-1.5","reader_version":"2026-07-23.5","images_read":8,"source_images":["https://m.media-amazon.com/images/I/71kUrKj09+L.jpg","https://m.media-amazon.com/images/I/71U5HPrd0CL.jpg","https://m.media-amazon.com/images/I/71LTD4a7iKL.jpg","https://m.media-amazon.com/images/I/81HO+SD84DL.jpg","https://m.media-amazon.com/images/I/81rTYk+wI0L.jpg","https://m.media-amazon.com/images/I/810oQxwxqKL.jpg","https://m.media-amazon.com/images/I/7151s-49k+L.jpg","https://m.media-amazon.com/images/I/71QoHa8HTnL.jpg"],"facts_panel_image":6,"brand":"SANTA CRUZ PALEO","product_name":"lemonade electrolytes","barcode":null,"barcode_identity_status":"unreadable_or_absent","serving_size_text":"1 scoop (4.14g)","serving_size_g":4.14,"servings_per_container":30,"net_weight_text":"Net Wt. 4.4 oz (124g)","net_weight_g":124,"unit_count_text":null,"actives":[{"name":"Calories","amount":"1","unit":""},{"name":"Total Fat","amount":"0","unit":"g"},{"name":"Sat. Fat","amount":"0","unit":"g"},{"name":"Trans Fat","amount":"0","unit":"g"},{"name":"Cholest.","amount":"0","unit":"mg"},{"name":"Sodium","amount":"1000","unit":"mg"},{"name":"Total Carb","amount":"1","unit":"g"},{"name":"Total Sugar","amount":"0","unit":"g"},{"name":"Added Sugars","amount":"0","unit":"g"},{"name":"Protein","amount":"0","unit":"g"},{"name":"Vit. D","amount":"0","unit":"mcg"},{"name":"Calcium","amount":"0","unit":"mg"},{"name":"Iron","amount":"0","unit":"mg"},{"name":"Potas.","amount":"200","unit":"mg"},{"name":"Mag.","amount":"60","unit":"mg"}],"responsible_parties":[{"role":"manufactured_by","name":null,"address":null,"verbatim":"MANUFACTURED"},{"role":"distributed_by","name":"Santa Cruz Paleo Inc.","address":"343 Soquel Ave #312 Santa Cruz CA 95062","verbatim":"Distributed by:\nSanta Cruz Paleo Inc.\n343 Soquel Ave #312\nSanta Cruz CA 95062\nsantacruzpaleo.com"}],"label_claims":["Superior Ingredients","1000mg sodium / serving","Bioavailable ingredients","No Artificial Additives or Sweeteners","All-Natural Taste","Sugar Free","Gluten Free","om 100% Grass","DIETARY SUPO","Salt, it's one"],"certifications":["PALEO","KETO","SUGAR FREE","GLUTEN FREE","SF SUGAR FREE","GF GLUTEN FREE","THIRD PARTY LAB TESTED"],"barcode_observations":["5004317921","850043179214"],"panel_rows":[{"name":"Calories","amount":"1","unit":""},{"name":"Total Fat","amount":"0","unit":"g"},{"name":"Sat. Fat","amount":"0","unit":"g"},{"name":"Trans Fat","amount":"0","unit":"g"},{"name":"Cholest.","amount":"0","unit":"mg"},{"name":"Sodium","amount":"1000","unit":"mg"},{"name":"Total Carb","amount":"1","unit":"g"},{"name":"Total Sugar","amount":"0","unit":"g"},{"name":"Added Sugars","amount":"0","unit":"g"},{"name":"Protein","amount":"0","unit":"g"},{"name":"Vit. D","amount":"0","unit":"mcg"},{"name":"Calcium","amount":"0","unit":"mg"},{"name":"Iron","amount":"0","unit":"mg"},{"name":"Potas.","amount":"200","unit":"mg"},{"name":"Mag.","amount":"60","unit":"mg"}]},"resolved_facts_panel":{"src":"vision:google/gemini-flash-1.5","reader_version":"2026-07-23.5","images_read":8,"source_images":["https://m.media-amazon.com/images/I/71kUrKj09+L.jpg","https://m.media-amazon.com/images/I/71U5HPrd0CL.jpg","https://m.media-amazon.com/images/I/71LTD4a7iKL.jpg","https://m.media-amazon.com/images/I/81HO+SD84DL.jpg","https://m.media-amazon.com/images/I/81rTYk+wI0L.jpg","https://m.media-amazon.com/images/I/810oQxwxqKL.jpg","https://m.media-amazon.com/images/I/7151s-49k+L.jpg","https://m.media-amazon.com/images/I/71QoHa8HTnL.jpg"],"facts_panel_image":6,"brand":"SANTA CRUZ PALEO","product_name":"lemonade electrolytes","barcode":null,"barcode_identity_status":"unreadable_or_absent","serving_size_text":"1 scoop (4.14g)","serving_size_g":4.14,"servings_per_container":30,"net_weight_text":"Net Wt. 4.4 oz (124g)","net_weight_g":124,"unit_count_text":null,"actives":[{"name":"Calories","amount":"1","unit":""},{"name":"Total Fat","amount":"0","unit":"g"},{"name":"Sat. Fat","amount":"0","unit":"g"},{"name":"Trans Fat","amount":"0","unit":"g"},{"name":"Cholest.","amount":"0","unit":"mg"},{"name":"Sodium","amount":"1000","unit":"mg"},{"name":"Total Carb","amount":"1","unit":"g"},{"name":"Total Sugar","amount":"0","unit":"g"},{"name":"Added Sugars","amount":"0","unit":"g"},{"name":"Protein","amount":"0","unit":"g"},{"name":"Vit. D","amount":"0","unit":"mcg"},{"name":"Calcium","amount":"0","unit":"mg"},{"name":"Iron","amount":"0","unit":"mg"},{"name":"Potas.","amount":"200","unit":"mg"},{"name":"Mag.","amount":"60","unit":"mg"}],"responsible_parties":[{"role":"manufactured_by","name":null,"address":null,"verbatim":"MANUFACTURED"},{"role":"distributed_by","name":"Santa Cruz Paleo Inc.","address":"343 Soquel Ave #312 Santa Cruz CA 95062","verbatim":"Distributed by:\nSanta Cruz Paleo Inc.\n343 Soquel Ave #312\nSanta Cruz CA 95062\nsantacruzpaleo.com"}],"label_claims":["Superior Ingredients","1000mg sodium / serving","Bioavailable ingredients","No Artificial Additives or Sweeteners","All-Natural Taste","Sugar Free","Gluten Free","om 100% Grass","DIETARY SUPO","Salt, it's one"],"certifications":["PALEO","KETO","SUGAR FREE","GLUTEN FREE","SF SUGAR FREE","GF GLUTEN FREE","THIRD PARTY LAB TESTED"],"barcode_observations":["5004317921","850043179214"],"panel_rows":[{"name":"Calories","amount":"1","unit":""},{"name":"Total Fat","amount":"0","unit":"g"},{"name":"Sat. Fat","amount":"0","unit":"g"},{"name":"Trans Fat","amount":"0","unit":"g"},{"name":"Cholest.","amount":"0","unit":"mg"},{"name":"Sodium","amount":"1000","unit":"mg"},{"name":"Total Carb","amount":"1","unit":"g"},{"name":"Total Sugar","amount":"0","unit":"g"},{"name":"Added Sugars","amount":"0","unit":"g"},{"name":"Protein","amount":"0","unit":"g"},{"name":"Vit. D","amount":"0","unit":"mcg"},{"name":"Calcium","amount":"0","unit":"mg"},{"name":"Iron","amount":"0","unit":"mg"},{"name":"Potas.","amount":"200","unit":"mg"},{"name":"Mag.","amount":"60","unit":"mg"}]},"nih_dsld":null,"ingredient_science":{"ingredients":[{"ingredient":"calcium","declared_name":"Calcium","ods_url":"https://ods.od.nih.gov/factsheets/Calcium-HealthProfessional/","medlineplus_url":"https://medlineplus.gov/search/?query=calcium","pubmed_url":"https://pubmed.ncbi.nlm.nih.gov/?term=%22calcium%22","ul":2500,"ul_unit":"mg","ul_scope":"adults 19-50 (2,000 mg for 51+)","pubmed_count":48938},{"ingredient":"iron","declared_name":"Iron","ods_url":"https://ods.od.nih.gov/factsheets/Iron-HealthProfessional/","medlineplus_url":"https://medlineplus.gov/search/?query=iron","pubmed_url":"https://pubmed.ncbi.nlm.nih.gov/?term=%22iron%22","ul":45,"ul_unit":"mg","ul_scope":"adults, from all sources","pubmed_count":28479}],"ul_exceedances":[],"source":"NIH ODS fact sheets + IOM Dietary Reference Intakes; PubMed E-utilities"},"nsf_certification":null,"brand_documentation_request":null,"plain_summary":null,"fda_recalls":null,"offers_at_check_time":[["Retailer listing",29.99]],"price_comparison":{"identity_basis":"upc_gtin","record_gtin":"850043179214","source_listing_gtin":"850043179214","retailer_gtin_match":true,"brand_store_gtin_match":false,"seller_identifiers":{},"same_product_only":true,"offers":[["Amazon",29.99]],"offer_records":[{"seller":"Amazon","price":29.99,"currency":"USD","url":"https://www.amazon.com/dp/B0CG2RQHBY","observed_at":"2026-07-24T04:26:42.580463+00:00","identity_basis":"exact_gtin","gtin":"850043179214","price_source":"Keepa","price_type":"lowest_new"}],"observed_at":"2026-07-23"},"commerce_context":{"observed_at":"2026-07-23","record_gtin":"850043179214","source_listing":{"status":"exact_listing","url":"https://www.amazon.com/dp/B0CG2RQHBY","price":29.99,"price_receipt":{"status":"available","amount":29.99,"currency":"USD","price_type":"lowest_new","observed_at":"2026-07-24T04:26:42.580463+00:00","source":"Keepa","source_url":"https://keepa.com/#!product/1-B0CG2RQHBY","listing_url":"https://www.amazon.com/dp/B0CG2RQHBY","identity_basis":"exact_listing_identifier","listing_identifier":"B0CG2RQHBY","raw_cents":2999},"rating":null,"rating_count":null,"published_gtin":"850043179214"},"brand_site":{"status":"store_found_no_product","host":"https://santacruzpaleo.com","url":"https://santacruzpaleo.com","title":null,"variant":null,"price":null,"availability":"unknown","published_gtin":null,"identity_basis":"brand_domain_only","comparison_allowed":false,"candidate_binding":null,"shared_marketing_markers":[],"review_surface":null,"testing_surface":null},"exact_offers":[{"seller":"Amazon","price":29.99,"currency":"USD","url":"https://www.amazon.com/dp/B0CG2RQHBY","observed_at":"2026-07-24T04:26:42.580463+00:00","identity_basis":"exact_gtin","gtin":"850043179214","price_source":"Keepa","price_type":"lowest_new"}],"external_marketplaces":{"iherb":{"source":"iHerb","status":"eligible_not_checked","identity_basis":"exact_gtin_required","gtin":"850043179214","search_url":"https://www.iherb.com/search?kw=Santa+Cruz+Paleo+Santa+Cruz+Paleo+Electrolyte+Powder%2C+Lemonade+Flavor%2C+Sugar+Free+Hydration+Drink+Mix+with+Himalayan+Pink+Salt%2C+Sea+Salt%2C+Magnesium+Glycinate%2C+Potassium+Chloride%2C+S"},"walmart":{"source":"Walmart","status":"eligible_not_checked","identity_basis":"exact_gtin_required","gtin":"850043179214","search_url":"https://www.walmart.com/search?q=Santa+Cruz+Paleo+Santa+Cruz+Paleo+Electrolyte+Powder%2C+Lemonade+Flavor%2C+Sugar+Free+Hydration+Drink+Mix+with+Himalayan+Pink+Salt%2C+Sea+Salt%2C+Magnesium+Glycinate%2C+Potassium+Chloride%2C+S"}},"comparison_status":"exact_single_seller","identity_rule":"Prices and reviews are compared only when both pages publish the same UPC/GTIN."},"brand_store":{"host":"https://santacruzpaleo.com","sku_count":94,"supp_count":66,"distinct_trend_cats":3,"cats":["ashwagandha","creatine","magnesium"],"specialist":false},"brand_review_surface":null,"ratings_surface":{"stars":null,"count":null,"observed_at":"2026-07-23","source_ref":"source_listing","identity_basis":"exact_listing_identifier","note":"retailer rating surface; not a product-quality or authenticity verdict"},"review_count_history":{"identity_basis":"exact_listing_identifier","selection_basis":"built_record","demand_reach":null,"rating_count":{"points":[],"summary":null},"written_review_count":{"points":[["2026-03-13",152],["2026-03-28",154],["2026-04-17",164],["2026-04-23",165],["2026-05-26",166],["2026-06-29",169],["2026-07-13",170]],"summary":{"start":["2026-03-13",152],"latest":["2026-07-13",170],"net_change":18,"largest_increase":10,"largest_decrease":1}},"price_snapshot":{"status":"available","amount":29.99,"currency":"USD","price_type":"lowest_new","observed_at":"2026-07-24T04:26:42.580463+00:00","source":"Keepa","source_url":"https://keepa.com/#!product/1-B0CG2RQHBY","listing_url":"https://www.amazon.com/dp/B0CG2RQHBY","identity_basis":"exact_listing_identifier","listing_identifier":"B0CG2RQHBY","raw_cents":2999},"catalog_snapshot":{"observed_at":"2026-07-24T04:26:42.580463+00:00","listed_since":"2023-02-13","parent_listing_identifier":"B0BVGJWDQC","root_category_id":3760901,"category_path":[{"id":3760901,"name":"Health & Household"},{"id":23675621011,"name":"Vitamins, Minerals & Supplements"},{"id":3774271,"name":"Minerals"}],"brand":"Santa Cruz Paleo","manufacturer":"Santa Cruz Paleo","monthly_sold_estimate":3000,"monthly_sold_note":"Source estimate; demand context only, not verified unit sales.","review_counts_last_observed":"2026-07-13","sales_rank_drops":{"30_days":23,"90_days":23,"180_days":23},"out_of_stock_percentage":{"30_days":null,"90_days":null,"180_days":null},"offer_count":1,"context_note":"Rank drops, stockout percentages, offer counts, and monthly-sold values are source observations or estimates; they do not establish product quality."}},"source_registry":{"source_listing":{"type":"product_listing","scope":"exact_listing","observed_at":"2026-07-23","url":"https://www.amazon.com/dp/B0CG2RQHBY","identity_basis":"listing_identifier","limitation":null},"barcode_search":{"type":"barcode_registry_search","scope":"exact_gtin","observed_at":"2026-07-23","url":"https://world.openfoodfacts.org/product/850043179214","identity_basis":"gtin"},"nih_dsld_search":{"type":"government_label_catalog","scope":"product_label","observed_at":"2026-07-23","url":"https://dsld.od.nih.gov/","identity_basis":"search_only","checked":false,"registry_name":"NIH DSLD","identifier":null,"receipt_label":null},"uspto_search":{"type":"government_trademark_registry","scope":"brand","observed_at":"2026-07-23","url":"https://tmsearch.uspto.gov/","identity_basis":"exact_wordmark_and_supplement_goods","checked":false,"registry_name":"USPTO","identifier":null,"receipt_label":null},"openfda_search":{"type":"government_enforcement_search","scope":"product_or_brand","observed_at":"2026-07-23","url":"https://api.fda.gov/food/enforcement.json?search=(recalling_firm:%22Santa+Cruz+Paleo%22+OR+product_description:%22Santa+Cruz+Paleo%22)&limit=5","identity_basis":"search_only","checked":false,"registry_name":"FDA enforcement","identifier":"Santa Cruz Paleo","receipt_label":null},"nsf_search":{"type":"certification_registry_search","scope":"product_or_brand","observed_at":"2026-07-23","url":"https://info.nsf.org/Certified/dietary/","identity_basis":"search_only","checked":false,"registry_name":"NSF","standard":null,"identifier":null,"receipt_label":null},"keepa_history":{"type":"paid_catalog_history","scope":"exact_listing","observed_at":"2026-07-23","url":"https://keepa.com/#!api","identity_basis":"exact_listing_identifier"},"facts_panel":{"type":"image_read_supplement_facts","scope":"exact_listing","observed_at":"2026-07-23","url":"https://www.amazon.com/dp/B0CG2RQHBY","identity_basis":"listing_identifier","limitation":null},"brand_store":{"type":"brand_storefront","scope":"brand_or_exact_product","observed_at":"2026-07-23","url":"https://santacruzpaleo.com","identity_basis":"brand_domain_only","comparison_allowed":false,"limitation":null},"nih_ods_calcium":{"type":"government_ingredient_reference","scope":"ingredient","observed_at":"2026-07-23","url":"https://ods.od.nih.gov/factsheets/Calcium-HealthProfessional/","identity_basis":"named_ingredient","checked":true,"registry_name":"NIH ODS","identifier":"calcium","receipt_label":"NIH ODS · calcium fact sheet"},"pubmed_calcium":{"type":"research_index","scope":"ingredient","observed_at":"2026-07-23","url":"https://pubmed.ncbi.nlm.nih.gov/?term=%22calcium%22","identity_basis":"named_ingredient"},"nih_ods_iron":{"type":"government_ingredient_reference","scope":"ingredient","observed_at":"2026-07-23","url":"https://ods.od.nih.gov/factsheets/Iron-HealthProfessional/","identity_basis":"named_ingredient","checked":true,"registry_name":"NIH ODS","identifier":"iron","receipt_label":"NIH ODS · iron fact sheet"},"pubmed_iron":{"type":"research_index","scope":"ingredient","observed_at":"2026-07-23","url":"https://pubmed.ncbi.nlm.nih.gov/?term=%22iron%22","identity_basis":"named_ingredient"},"nih_ods_magnesium":{"type":"government_ingredient_reference","scope":"ingredient","observed_at":"2026-07-23","url":"https://ods.od.nih.gov/factsheets/Magnesium-HealthProfessional/","identity_basis":"named_ingredient","checked":true,"registry_name":"NIH ODS","identifier":"magnesium","receipt_label":"NIH ODS — Magnesium fact sheet"},"pubmed_magnesium":{"type":"research_index","scope":"ingredient","observed_at":"2026-07-23","url":"https://pubmed.ncbi.nlm.nih.gov/?term=magnesium+glycinate+supplementation","identity_basis":"named_ingredient"}},"decision_support":{"disclosure":{"status":"panel_anomalies","summary":"The panel has 1 quoted structural anomaly/anomalies; inspect the exact rows before relying on arithmetic.","captured_rows":15,"quantified_rows":15,"separately_quantified_rows":15,"combined_blend_rows":[],"integrity_tells":["Calories has no unit"],"derived_from":["facts_panel"]},"identity_convergence":{"gtin":"850043179214","confirmations":["source_listing_gtin","external_barcode_record"],"confirmation_count":2,"summary":"2 identity-bound source(s) converge on this product.","not_a_quality_score":true},"research_coverage":{"panel_rows":15,"ingredients_with_reference_context":2,"exact_product_dose_comparisons":0,"dose_comparison_finding_ids":[],"blend_limits_dose_comparison":false,"limitation":"Ingredient context is not product efficacy evidence."},"review_trajectory":{"status":"observed","start":{"date":"2026-03-13","count":152},"latest":{"date":"2026-07-13","count":170},"net_change":18,"span_days":122,"average_change_per_30_days":4.4,"largest_single_interval_increase":10,"identity_basis":"exact_listing_identifier","limitation":"Count movement does not establish review authenticity; variation families may share counts."},"review_surface_comparison":null,"market":{"offers":[{"seller":"Amazon","price":29.99,"currency":"USD","url":"https://www.amazon.com/dp/B0CG2RQHBY","observed_at":"2026-07-24T04:26:42.580463+00:00","identity_basis":"exact_gtin","gtin":"850043179214","price_source":"Keepa","price_type":"lowest_new","price_per_labeled_serving":1}],"exact_gtin_only":true,"price_spread":null,"servings_basis":30,"limitation":"Prices are point-in-time observations."},"ownership":{"status":"not_found","owner":null,"candidate_count":0,"brand_age_months":41.3,"manufacturer_link":"not_established","limitation":"Trademark ownership does not establish manufacturer or country of manufacture."},"open_questions":[{"finding_id":"certification-laboratory-record-testing-claimed-documentation-not-found","question":"Can the testing claim be tied to a named laboratory and this product lot?","source_headline":"Testing claimed — documentation not found","needed_evidence":"lot-specific COA naming the laboratory and matching the product lot","priority":23,"absence_is_not_a_strike":true}],"connected_signals":[],"evidence_balance":{"documented_concerns":1,"confirmed_checks":2,"neutral_or_open_findings":6,"material_open_questions":1,"concern_finding_ids":["panel_integrity"],"confirmation_finding_ids":["nih-published-research-each-ingredient-s-amount-is-disclosed","barcode-gtin-record-upc-independently-corroborated"]},"claim_scorecard":{"version":"2026-07-23.9","fairness_note":"Couldn’t verify means public proof was not found; it is not a mark against the product. Ingredient research is not treated as a trial of this exact product.","bucket_order":["contradicted","overreaching","checks_out","partly","claimed_no_support","unverified"],"buckets":{"contradicted":[],"overreaching":[],"checks_out":[],"partly":[],"claimed_no_support":[],"unverified":[{"bucket":"unverified","claim_key":"claim:testing","claim":"“Third-party tested”","check":"No named laboratory or lot-specific certificate was found for this exact product. No exact brand product page was available for a document check. NSF, IFOS, USP, and Informed-Sport were not checked in this record. This is a public-evidence limit, not a finding that testing did not occur.","looked":"the observed listing, retained brand product page, any linked COA or test report; NSF, IFOS, USP, Informed-Sport were not queried","found":"No named laboratory or lot-specific certificate was found for this exact product. No exact brand product page was available for a document check. NSF, IFOS, USP, and Informed-Sport were not checked in this record. This is a public-evidence limit, not a finding that testing did not occur.","finding_id":"certification-laboratory-record-testing-claimed-documentation-not-found","registry_receipts":[],"evidence_id":"ev-fc616e427535","evidence_url":"https://lookcloser.ai/e/ev-fc616e427535","content_fingerprint":"sha256:ea3400966333e47f7b4b10d165b535b6fa03c032f2c6889f8729fbefe796d6a4","observed_at":"2026-07-23","source_refs":[{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0CG2RQHBY","observed_at":"2026-07-23","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"brand_store","source_url":"https://santacruzpaleo.com","observed_at":"2026-07-23","identity_basis":"brand_domain_only","scope":"brand_or_exact_product"}],"proof":{"kind":"testing","status":"unverified","snippet":"…REE SF SUGAR FREE GF GLUTEN FREE THIRD PARTY LAB TESTED"}}]},"counts":{"contradicted":0,"overreaching":0,"checks_out":0,"partly":0,"claimed_no_support":0,"unverified":1},"puffery":["Superior Ingredients"],"consumed_finding_ids":["certification-laboratory-record-testing-claimed-documentation-not-found"]},"brand_presence":{"status":"store_found_no_product","host":"https://santacruzpaleo.com","exact_product_page":null,"consumer_meaning":"Brand presence is reported separately from exact-product identity.","absence_is_not_a_strike":true}},"observations":{"offers":[{"seller":"Amazon","price":29.99,"currency":"USD","url":"https://www.amazon.com/dp/B0CG2RQHBY","observed_at":"2026-07-24T04:26:42.580463+00:00","identity_basis":"exact_gtin","gtin":"850043179214","price_source":"Keepa","price_type":"lowest_new"}],"ratings":{"stars":null,"count":null,"observed_at":"2026-07-23","source_ref":"source_listing"},"facts_panel_source":"listing_image"},"report_url":"https://lookcloser.ai/p/850043179214","methodology":"https://lookcloser.ai/methodology","built_at":"2026-07-24T05:27:11Z","status":"complete","caveats":["Pre-launch beta; not yet independently archived.","Listing-image panel data was machine-read; transcription errors are possible.","Prices and ratings are point-in-time snapshots.","LookCloser does not advise for or against any supplement."],"content_fingerprint":"sha256:14d7606e00a48bd71500ae9d12e3511df02ee56995e99a362652f4fa394eeaba"}