Full record · 850043179436 · back to the summary
Santa Cruz Paleo Electrolyte Powder, Kiwi Lemonade Flavor

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How to read this report
What this is. We compare what a listing claims against what public records show — label arithmetic, barcode registries, NIH’s label catalog, FDA enforcement data, certification registries, and published research. Every statement below traces to one of those.
What the states mean. Confirmed = an outside source agrees. Contradicted = an outside source disagrees. Caution = something needs explaining. No data = we looked and found nothing — a gap, not a strike.
What it is not. A clean record is not an endorsement and never proof a product works. A thin record is not an accusation. We publish evidence and gaps; the conclusion is yours. Nothing here is medical advice.
Something wrong? Every figure is meant to be checkable — sources are named and linked. Send a correction and we’ll fix the record.
What the label discloses
The listing-image panel publishes an amount for each of its 14 declared rows. That supports ingredient-by-ingredient review; it does not verify the contents.
| Panel row | Amount | %DV | What to notice |
|---|---|---|---|
| Calories | 0 | — | |
| Total Fat | 0 g | — | |
| Sat. Fat | 0 g | — | |
| Trans Fat | 0 g | — | |
| Cholest. | 0 mg | — | |
| Sodium | 800 mg | — | |
| Total Carb | 2 g | — | |
| Total Sugar | 0 g | — | |
| Protein | 0 g | — | |
| Vit. D | 0 mcg | — | |
| Calcium | 40 mg | — | |
| Iron | 0 mg | — | |
| Potas. | 300 mg | — | |
| Mag. | 60 mg | — |
FDA rules (21 CFR 101.36) require the amount of each dietary ingredient per serving unless hidden in a declared “proprietary blend” (legal, but a transparency yellow flag). A label stating no amount at all is non-compliant — a checkable red flag. This panel states amounts; the open question is whether those declared amounts are independently verified and how they compare with relevant research.
vision:google/gemini-flash-1.5 Amounts are shown as declared panel data, not independently lab-tested contents.
Every check we ran
Panel carries documented template or translation artifacts
The panel carries these quoted observations: “Calories has no unit”. US-market labels are produced under cGMP controls; these are template or translation artifacts worth checking, not proof that the label is fabricated or that the product is unsafe.
Each ingredient’s amount is disclosed
The panel gives a per-ingredient amount rather than hiding quantities inside a proprietary blend, so each one can be compared to published research.
No physical impossibility in the listed amounts
Technical check only: the panel’s 10 actives sum to 2,400 mg, which fits inside the ≈5,420 mg serving. This means the numbers are physically possible — it does not mean the formula was validated or the contents confirmed.
Photo-read pack math is internally consistent
30 servings × 5.42 g = 162.6 g, matching the printed net weight 162.6 g (Net Wt. 5.7 oz (162.6g)). This checks agreement within the photo read; it is not an independent contents test.
Public label filing not retained
This record does not currently hold an identity-bound public label filing for the exact product. That is a LookCloser coverage gap, not evidence that no filing exists.
UPC valid, no independent record
Check digit passes; no third-party database record found yet. Coverage gaps are common — not a strike.
180-day review-count history is on file
Exact-listing history records written-review counts from 69 on 2026-03-16 to 84 on 2026-06-26 (net +15). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.
This item belongs to a catalog variation family
The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.
Verifiability profile — 3 of 6 public signals
What this listing gives the public to check. Publishing these signals doesn't prove quality — but withholding them means claims can only be taken on faith.
Identity
| UPC (barcode) — also our record ID | 850043179436 — via source listing UPC |
| Brand | Santa Cruz Paleo |
| Source listing identifier | B0DB9CCWTQ |
| Retailer listing title | Santa Cruz Paleo Electrolyte Powder, Kiwi Lemonade Flavor, Sugar Free … show full titleSanta Cruz Paleo Electrolyte Powder, Kiwi Lemonade Flavor, Sugar Free Hydration Drink Mix with Himalayan Pink Salt, Sea Salt, Magnesium Glycinate, Potassium Chloride, Sweetened with Stevia, 30 Srvgs |
From the label (photo-read)
| Serving size | 1 scoop |
| Servings per container | 30 |
| Net weight | Net Wt. 5.7 oz (162.6g) |
| Badges printed on pack | PALEO, KETO, SUGAR FREE, GLUTEN FREE |
Supplement Facts panel (photo-read):
| Ingredient | Amount per serving | Reading confidence |
|---|---|---|
| Calories | 0 | High clearly legible in the photo |
| Total Fat | 0 g | High clearly legible in the photo |
| Sat. Fat | 0 g | High clearly legible in the photo |
| Trans Fat | 0 g | High clearly legible in the photo |
| Cholest. | 0 mg | High clearly legible in the photo |
| Sodium | 800 mg | High clearly legible in the photo |
| Total Carb | 2 g | High clearly legible in the photo |
| Total Sugar | 0 g | High clearly legible in the photo |
| Protein | 0 g | High clearly legible in the photo |
| Vit. D | 0 mcg | High clearly legible in the photo |
| Calcium | 40 mg | High clearly legible in the photo |
| Iron | 0 mg | High clearly legible in the photo |
| Potas. | 300 mg | High clearly legible in the photo |
| Mag. | 60 mg | High clearly legible in the photo |
Claims printed on the packaging:
“Superior Ingredients” · “SUGAR FREE” · “GLUTEN FREE” · “PALEO” · “KETO” · “All-Natural Taste” · “Sodium is an essential electrolyte needed for cell communication, muscle contractions, and sustained endurance through a” · “Our electrolytes are carefully formulated with a ration of 5mg sodium to 1mg potassium. This ensures optimal function of”
Read by a vision model from 8 listing photos — verbatim extraction; OCR errors possible. Spot a mistake? It will be corrected on review.
Where it sells
| Seller | Price |
|---|---|
| Retailer listing ↗ | $29.99 checked Jul 23, 2026 — varies by variant/session; price history pending |
Brand store santacruzpaleo.com: 66 supplement products (+28 merch items) — for comparison, single-focus brands typically carry 5–30 products; very broad catalogs are common among companies that rebrand ready-made formulas — a pattern note, not a verdict.
Reference links for identification only — LookCloser has no affiliate relationships and earns nothing from any link on this page.
Ingredient science
No knowledge-base entry yet for this formula's active ingredients — entries are added as the KB grows. Absence of a science card is a coverage gap, not a judgment.
Ingredient science — NIH references
Calcium — NIH ODS · MedlinePlus · PubMed (48,938) · UL 2500 mg (adults 19-50 (2,000 mg for 51+))
Iron — NIH ODS · MedlinePlus · PubMed (28,479) · UL 45 mg (adults, from all sources)
Reference data from the NIH Office of Dietary Supplements, IOM Dietary Reference Intakes, and PubMed. A Tolerable Upper Intake Level is a documented reference figure, not a safety verdict — both the declared amount and the reference are shown for your own judgment. LookCloser gives no medical advice.
Record 850043179436 · built July 23, 2026 · lookcloser.ai · corrections@lookcloser.ai
