Full label filed with NIH — ingredients on public record
Label #241684 “Flatter Me” (HUM), entered 2021-01-22, with the full Supplement Facts on file. Company on file: Distributor — HUM Nutrition Inc, Los Angeles, CA.
Full record · 850043611752 · back to the summary
HUM Flatter Me Fiber Strawberry Lemon Fiber Powder Drink Mix
Exact product checkedGTIN 00850043611752 · checked 2026-08-07
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How to read this report
What this is. We compare what a listing claims against what public records show — label arithmetic, barcode registries, NIH’s label catalog, FDA enforcement data, certification registries, and published research. Every statement below traces to one of those.
What the states mean. Confirmed = an outside source agrees. Contradicted = an outside source disagrees. Caution = something needs explaining. No data = we looked and found nothing — a gap, not a strike.
What it is not. A clean record is not an endorsement and never proof a product works. A thin record is not an accusation. We publish evidence and gaps; the conclusion is yours. Nothing here is medical advice.
Something wrong? Every figure is meant to be checkable — sources are named and linked. Send a correction and we’ll fix the record.
Panel, decoded
What the label discloses
6listed rows
4separately quantified
2combined blend totals
The listing-image panel publishes 4 separately ingredients with amounts and 2 combined blend totals. Ingredients inside a blend do not have separate amounts.
| Panel row | Amount | %DV | What to notice |
|---|---|---|---|
| Calories | 20 | — | |
| Total Carbohydrate | 12 g | — | |
| Dietary Fiber | 9 g | — | |
| Soluble Vegetable Fiber (Maize) | 10 g | — | |
| Proprietary Flatter Me® Enzyme Blend | 249 mg | — | |
| Herbal Blend | 45 mg | — |
FDA rules (21 CFR 101.36) require the amount of each dietary ingredient per serving unless hidden in a listed “proprietary blend” (legal, but a transparency yellow flag). A label stating no amount at all is non-compliant — a checkable red flag. This panel states amounts; the open question is whether those listed amounts are independently verified and how they compare with relevant research.
vision:claude-cli:subscription Amounts are shown as listed panel data, not independently lab-tested contents.
Every check we ran
Confirmed evidence
What checked out4
These checks found support in the public record. They confirm specific facts, not the product as a whole.
Confirmed
Exact trademark owner identified
USPTO lists Hum Nutrition, Inc. (CORPORATION) in DELAWARE, USA for the exact brand wordmark. This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product.
Barcode confirmed in an outside database
Open Food Facts resolves 850043611752 to "FLATTER ME FIBER GLP-1 BOOSTER" (HUM) — consistent with this listing.
The review count moved gradually, not in one burst
Written reviews rose from 427 to 525 between January 8 and July 15, 2026. The largest rise inside any single 30-day window was about 19, so the count moved in steps rather than in one burst.
Documented concerns
What needs caution1
These are documented contradictions or claims that need more evidence. They are separate from missing data.
Unresolved public record
What is still missing6
We looked for these signals but could not settle them from public sources. A gap is not a strike.
Listed amounts fit the serving
Technical check only: the panel’s 3 actives sum to 10,294 mg, which fits inside the ≈12,000 mg serving. This means the numbers are physically possible — it does not mean the formula was validated or the contents confirmed.
Photo-read pack math is internally consistent
10 servings × 12 g = 120 g, matching the printed net weight 120 g (NET WEIGHT 4oz (120g)). This checks agreement within the photo read; it is not an independent contents test.
Research context is available for the listed ingredients
Published sources describe how prebiotic fiber have been studied. This is ingredient context only; the record does not establish that this product delivers the studied dose or outcome. Sources: NIH ODS — Fiber overview (MVMS context), PubMed search: inulin prebiotic randomized trial.
No recall found — which is not the same as being tested
This means only that no enforcement record matched the brand name — it does not mean the product was tested, reviewed, or cleared by FDA. New and untested products also have no recall records.
This item belongs to a catalog variation family
The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.
180-day review-count history is on file
Exact-listing history records written-review counts from 426 on 2026-01-07 to 525 on 2026-07-15 (net +99). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.
What to ask and check
What would settle the open questions
Why is this shown?
Everything we couldn’t verify is something a person can still ask about. Rather than leave gaps sitting as dead ends, we turn each one into a specific question — the exact document, citation, or number that would settle it — plus the things you can confirm yourself with the bottle in your hand.
Ask the brand or seller
1
Which specific study supports this claim — and was it run on this exact formula?
Ask for the citation, how many people took part, the dose used, and whether the study tested this product or just one ingredient in it. Ingredient research is not product evidence.
2
What is the amount of each ingredient inside the proprietary blend?
A blend total tells you nothing about whether any single ingredient reaches a dose used in research. Brands may decline — that answer is informative too.
Most brands and sellers publish a contact route. A clear answer adds evidence to the record; no answer leaves the question open.
Check for yourself — no one’s permission needed
1
Compare the panel on the bottle in your hand to the one shown in this record.
Ours was read from listing photos and can contain reading errors. The physical label is the source of truth — if they disagree, tell us and we’ll correct the record.
2
Scan the barcode on the package and confirm it reads 850043611752.
A mismatch between the barcode on the box and the one on the listing is worth pausing over — it can indicate a different variant, a repack, or a counterfeit.
3
Check the lot number and expiry on the bottle against any COA you’re given.
A certificate that doesn’t name your lot doesn’t describe what you’re holding.
These are the open questions on this specific record — not a warning about the product, and not a suggestion to buy or avoid it. Getting them answered is how you decide for yourself.
What the listing promises — claim by claim
Why is this shown?
A listing’s promises are the reason people buy. Each one gets its own row: what was promised, what evidence would settle it, and what we could actually find. We never call a claim false — only whether proof proportionate to it exists on the public record.
| Claim | Status | What we found |
|---|---|---|
| Clinical-evidence claim “…Clean and Clinically Studied: HUM products are Clean Label Project Certified, non-GMO, and carefully formulated to meet consistent standards for safety and quality.…” | No evidence located We looked for: a named, citable clinical study of this product or formula | We found no named, citable study of this product or formula. The claim may rest on ingredient research rather than a trial of this product. |
| Speed-of-results claim “…Fast-Acting Appetite Control & Satiety Support: Just one serving of our fiber supplement powder helps you feel fuller for longer by supporting key satiety signals, makin” | No evidence located We looked for: a study measuring the stated outcome over the stated time | We found no study of this product measuring the stated outcome over the stated timeframe. |
| Benefit claim “…Fast-Acting Appetite Control & Satiety Support: Just one serving of our fiber supplement powder helps you feel fuller for longer by supporting key satiety signals, makin” | Partly supported We looked for: whether the ingredient doses on the label match the doses used in published research | Published research exists for ingredients in this formula. Whether this product’s doses match those studies could not be confirmed. |
“No evidence located” does not mean a claim is false — it means the seller has not put evidence proportionate to the claim on the public record, and we could not find any. Absence of proof is not proof of absence.
This label vs. the doses studied
Why is this shown?
An ingredient can be well-studied at one amount and barely studied at the amount in your bottle. This lines the label up against the doses researchers actually used. It answers ‘are these the same numbers?’ — never ‘should you take this?’
| Ingredient | Where this label sits | Reading |
|---|---|---|
| Dietary Fiber | shaded = doses used in studies (3 g–10 g) · bar = this label | 9 g — within the studied range |
Matching a studied dose does not mean the product works, and missing it does not mean it fails — it shows whether the label and the research are talking about the same amounts. Not a recommendation to take any amount.
Verifiability profile — 4 of 6 public signals
✓ UPC / GTIN published✓ Supplement Facts visible in photos✓ Found in NIH's label catalog (DSLD)✓ Brand's own store found· Per-serving dose established — not published· Third-party lab named or registry-certified — not published
What this listing gives the public to check. Publishing these signals doesn't prove quality — but withholding them means claims can only be taken on faith.
Identity
| UPC (barcode) — also our record ID | 850043611752 — via source listing UPC |
| Brand | HUM |
| Source listing identifier | B0DT7PTPKC |
| Retailer listing title | HUM Flatter Me Fiber Strawberry Lemon Fiber Powder Drink Mix, 10 Servi… show full titleHUM Flatter Me Fiber Strawberry Lemon Fiber Powder Drink Mix, 10 Servings |
| USPTO brand owner | Hum Nutrition, Inc. · CORPORATION · DELAWARE, USA |
| Owner filed address | 6922 Hollywood Blvd, Suite 922, Los Angeles, California 90028, UNITED STATES |
From the label (photo-read)
| Serving size | 4 teaspoons (12 grams) |
| Servings per container | 10 |
| Net weight | NET WEIGHT 4oz (120g) |
| Badges printed on pack | Clean Label Project, Clean Label Project Certified, How2Recycle, Non-GMO Project Verified, Vegan |
Supplement Facts panel (photo-read):
| Ingredient | Amount per serving | Reading confidence |
|---|---|---|
| Calories | 20 | High clearly legible in the photo |
| Total Carbohydrate | 12 g | High clearly legible in the photo |
| Dietary Fiber | 9 g | High clearly legible in the photo |
| Soluble Vegetable Fiber (Maize) | 10 g | High clearly legible in the photo |
| Proprietary Flatter Me® Enzyme Blend | 249 mg | High clearly legible in the photo |
| Herbal Blend | 45 mg | High clearly legible in the photo |
Claims printed on the packaging:
“2X GLP-1 LEVELS IN ONE USE” · “Curb Appetite” · “Debloat” · “DIETARY SUPPLEMENT” · “STRAWBERRY LEMON FLAVOR” · “No Artificial Sweeteners or Synthetic Colors” · “Contains NO: milk, eggs, fish, shellfish, tree nuts, peanuts, wheat, soy, sesame.” · “Vegan Product.”
Read by a vision model from 8 listing photos — verbatim extraction; OCR errors possible. Spot a mistake? It will be corrected on review.
Supplement Facts — NIH DSLD registry
serving: 1 Capsule(s) · contents: 60 Vegetarian Capsule(s) · label #241684 at dsld.od.nih.gov
| Ingredient | Amount per serving |
|---|---|
| Proprietary Enzyme Blend | 249 mg |
| Herbal Blend | 45 mg |
mcg = 1/1,000 of a mg. As filed in the NIH Dietary Supplement Label Database — the authoritative digitization of the printed label. Label versions can lag reformulations.
Where it sells
| Seller | Price |
|---|---|
| Retailer listing ↗ | $29.99 checked Aug 07, 2026 — varies by variant/session; price history pending |
Reference links for identification only — LookCloser has no affiliate relationships and earns nothing from any link on this page.
Related research & consistency
prebiotic fiber (inulin-type) — NIH ODS — Fiber overview (MVMS context) · PubMed search: inulin prebiotic randomized trial · WebMD search: inulin · ClinicalTrials.gov — 22 registered studies
ℹ Use pattern in research: daily use; effects build over weeks as gut flora shift.
These notes state where label numbers and marketing framing sit relative to published research — documentation for your own judgment, not medical advice. LookCloser does not advise for or against taking any supplement.
Record 850043611752 · built August 07, 2026 · lookcloser.ai · corrections@lookcloser.ai