{"schema":"lookcloser/record@0.2","compatible_with":["lookcloser/record@0.1"],"record_id":"850050224662","processing":{"collection_process_version":"2026-07-24.5","last_collected_at":"2026-08-19T18:12:43-0700","last_collection_event":"intake","label_reader_version":"legacy_unversioned","report_schema":"lookcloser/record@0.2","rendered_at":"2026-09-03T13:44:34-0700"},"analysis_status":"complete","processing_gaps":[],"gtin":"850050224662","listing_identifier":"B0DPR99R73","brand":"NativePath","title":"NativePath Hydrate Electrolyte Stick Packs Variety Pack","listing_title":"NativePath Hydrate Electrolyte Stick Packs Variety Pack, 30 Count","identity":{"canonical_gtin":"00850050224662","source_listing_gtin":"00850050224662","listing_identifier":"B0DPR99R73","product_image":"https://m.media-amazon.com/images/I/71CIzrwZeML.jpg","product_image_status":"retained","product_image_provenance":{"status":"retained","source":"source_listing","identity_basis":"exact_listing_identifier","source_url":"https://www.amazon.com/dp/B0DPR99R73","primary_url":"https://m.media-amazon.com/images/I/71CIzrwZeML.jpg","image_count":8,"last_attempted":"2026-08-19T18:12:43-0700","attempts":1},"observed_at":"2026-08-31","source_confirmations":["source_listing_gtin","external_barcode_record"],"brand_consistency":{"status":"unknown","compatible":null,"listing_brand":"NativePath","package_brand":null,"match_method":"insufficient_text","similarity":null},"identity_rule":"exact identifiers only; related products are never substituted"},"trademark_owner":null,"trademark_owner_candidates":[{"name":"NATIVEPATH, LLC","entity":"LIMITED LIABILITY COMPANY","country":"DELAWARE, USA","address_filed":"STE 184, 1200 South Brand Blvd, Glendale, CALIFORNIA 91204, UNITED STATES","address_public":"CALIFORNIA 91204, UNITED STATES","serial_number":"97129325","registration_number":"6960986","wordmark":"NATIVEPATH","status_description":"REGISTERED","filed_date":"2021-11-17T00:00:00","first_use_commerce_date":"2017-01-01","registration_date":"2023-01-24","assignment_recorded":false,"goods_services":["IC 005: Collagen for medical purposes; Dietary supplements; Nutritional supplements; Protein dietary supplements; Protein supplements."],"source":"USPTO Trademark Search","source_url":"https://tsdr.uspto.gov/#caseNumber=97129325&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","identity_basis":"exact_wordmark_and_supplement_goods"},{"name":"Lexicon Digital Media Group","entity":"LIMITED LIABILITY COMPANY","country":"CALIFORNIA, USA; DELAWARE, USA","address_filed":"Suite 120, 15559 Union Street, Los Gatos, CALIFORNIA 95032, UNITED STATES","address_public":"CALIFORNIA 95032, UNITED STATES; CALIFORNIA 91204, UNITED STATES","serial_number":"87640061","registration_number":"5517552","wordmark":"NATIVEPATH","status_description":"SECTION 8 & 15-ACCEPTED AND ACKNOWLEDGED","filed_date":"2017-10-10T00:00:00","first_use_commerce_date":"2017-09-01","registration_date":"2018-07-17","assignment_recorded":true,"goods_services":["IC 005: Collagen for medical purposes; Dietary supplements; Nutritional supplements; Protein supplements."],"source":"USPTO Trademark Search","source_url":"https://tsdr.uspto.gov/#caseNumber=87640061&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","identity_basis":"exact_wordmark_and_supplement_goods"}],"trademark_owner_status":"multiple","product_manufacturer_link":"not_established","label_responsible_parties":[],"identity_nodes":[],"seller_of_record":null,"seller_of_record_status":"not_collected_founder_gated","consumer_view":{"template":"identity_review","kicker":"The useful read","headline":"Registered owner records: NATIVEPATH, LLC · Lexicon Digital Media Group","deck":"The public ownership record is ambiguous. We show the exact candidates instead of choosing one by name similarity.","display_mode":"single_home_per_finding","finding_ids":["uspto-trademark-registry-multiple-uspto-brand-owner-records-are-shown","barcode-gtin-record-upc-independently-corroborated"],"point_finding_ids":["uspto-trademark-registry-multiple-uspto-brand-owner-records-are-shown","barcode-gtin-record-upc-independently-corroborated"],"cards":[{"finding_id":"uspto-trademark-registry-multiple-uspto-brand-owner-records-are-shown","card_type":"owner_candidates","question":"owner","tone":"neutral","weight":54,"headline":"Registered owner records: NATIVEPATH, LLC · Lexicon Digital Media Group","evidence":"USPTO returned multiple live supplement-class records for the exact brand wordmark: NATIVEPATH, LLC, Lexicon Digital Media Group. These records answer who owns registrations for the brand; the separate product-to-owner or manufacturer link remains open.","so_what":"The public ownership record is ambiguous. We show the exact candidates instead of choosing one by name similarity.","source":"USPTO trademark registry","source_links":[],"registry_receipts":[{"source":"uspto_search","url":"https://tsdr.uspto.gov/#caseNumber=97129325&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","label":"USPTO · Registrations 6960986, 5517552","registry_name":"USPTO","standard":null,"identifier":"Registrations 6960986, 5517552"}],"evidence_id":"ev-b7c7739ad190","evidence_url":"https://lookcloser.ai/e/ev-b7c7739ad190","presentation_home":"finding_catalog"},{"finding_id":"barcode-gtin-record-upc-independently-corroborated","card_type":"upc_corroborated","question":"owner","tone":"ok","weight":48,"headline":"The barcode identity checks out · 850050224662.","evidence":"Open Food Facts resolves 850050224662 to \"Variety Pack Native Hydrate Electrolyte & Amino Acid Drink Mix\" (NativePath) — consistent with this listing.","so_what":"The barcode matches, so we are checking the right product rather than a look-alike.","source":"Barcode / GTIN record","source_links":[],"registry_receipts":[],"evidence_id":"ev-aeeed6ebd00a","evidence_url":"https://lookcloser.ai/e/ev-aeeed6ebd00a","presentation_home":"finding_catalog"}],"research_links":[],"open_items":["No FDA recall matched this brand in the current search.","We have not found a public label filing for this exact product.","No dated review-history series is on file yet."]},"tldr":{"assessment":"checks_confirmed","headline":"Multiple USPTO brand-owner records are shown","summary":"USPTO returned multiple live supplement-class records for the exact brand wordmark: NATIVEPATH, LLC, Lexicon Digital Media Group. These records answer who owns registrations for the brand; the separate product-to-owner or manufacturer link remains open.","lead_finding_id":"uspto-trademark-registry-multiple-uspto-brand-owner-records-are-shown","key_findings":[{"id":"barcode-gtin-record-upc-independently-corroborated","class":"ok","headline":"UPC independently corroborated","source":"Barcode / GTIN record","scope":"exact_product"}],"documented_concern_count":0,"confirmed_check_count":1,"open_question_count":2,"usage_note":"Decision support, not medical advice or a product recommendation. Missing evidence is a gap, not a strike."},"origin_context":null,"verdict":{"state":"checks_confirmed","headline":"Multiple USPTO brand-owner records are shown","detail":"USPTO returned multiple live supplement-class records for the exact brand wordmark: NATIVEPATH, LLC, Lexicon Digital Media Group. These records answer who owns registrations for the brand; the separate product-to-owner or manufacturer link remains open.","lead_finding_id":"uspto-trademark-registry-multiple-uspto-brand-owner-records-are-shown","meaning":"Finding-first decision support. Confirmed checks are not endorsements; cautions identify documented facts or bounded comparisons, not medical advice."},"public_verifiability":{"state":"insufficient_public_data","headline":"This product can't be verified from public data","detail":"Neither good nor bad — the checks below show what this listing publishes and what it withholds. Verifiable products publish more.","meaning":"Evidence availability only. 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This is a neutral evidence gap, not a pass or strike.","proof":"The retained listing evidence does not establish net weight, per-serving dose, servings per container, so the dose claim cannot yet be checked against serving arithmetic. This is a neutral evidence gap, not a pass or strike.","identity_basis":"listing","status":"live","source_refs":["source_listing"],"source_url":"https://www.amazon.com/dp/B0DPR99R73","scope":"exact_listing","inference_level":"gap","observed_at":"2026-08-31","presentation_tone":"gap","evidence_id":"ev-ba8bc38e9b17","evidence_url":"https://lookcloser.ai/e/ev-ba8bc38e9b17","content_fingerprint":"sha256:f0cbd362ed147a6c1ca77afaa9dd2a88c20150e122b00f7e53766093c1e6fd0c","registry_receipts":[],"evidence":{"summary":"The retained listing evidence does not establish net weight, per-serving dose, servings per container, so the dose claim cannot yet be checked against serving arithmetic. This is a neutral evidence gap, not a pass or strike.","source_refs":["source_listing"],"source_records":[{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0DPR99R73","observed_at":"2026-08-31","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-08-31","looked":"LookCloser checked Label and serving arithmetic.","found":"The retained listing evidence does not establish net weight, per-serving dose, servings per container, so the dose claim cannot yet be checked against serving arithmetic. This is a neutral evidence gap, not a pass or strike."},"html_anchor":"finding-label-and-serving-arithmetic-label-math-could-not-be-verified","report_url":"https://lookcloser.ai/p/850050224662/full#finding-label-and-serving-arithmetic-label-math-could-not-be-verified"},{"id":"keepa-exact-listing-history-review-count-history-not-available","source":"Keepa exact-listing history","class":"gap","noted":false,"severity":"pend","weight":23,"headline":"Review-count history: not available","detail":"Marketplace rating not shown★ — rating count unavailable. No exact-listing count history was available, so no review-pattern claim is made.","proof":"Marketplace rating not shown★ — rating count unavailable. No exact-listing count history was available, so no review-pattern claim is made.","identity_basis":"listing","status":"live","source_refs":["keepa_history","source_listing"],"source_url":"https://keepa.com/#!product/1-B0DPR99R73","scope":"exact_listing","inference_level":"gap","observed_at":"2026-08-31","presentation_tone":"gap","evidence_id":"ev-a932a7299e58","evidence_url":"https://lookcloser.ai/e/ev-a932a7299e58","content_fingerprint":"sha256:0434b12847ce27ff964e479766135c1c6f43662eed44b5c3d859f6842f69f407","registry_receipts":[],"evidence":{"summary":"Marketplace rating not shown★ — rating count unavailable. No exact-listing count history was available, so no review-pattern claim is made.","source_refs":["keepa_history","source_listing"],"source_records":[{"source":"keepa_history","source_url":"https://keepa.com/#!product/1-B0DPR99R73","observed_at":"2026-08-31","identity_basis":"exact_listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0DPR99R73","observed_at":"2026-08-31","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-08-31","looked":"LookCloser checked Keepa exact-listing history.","found":"Marketplace rating not shown★ — rating count unavailable. No exact-listing count history was available, so no review-pattern claim is made."},"html_anchor":"finding-keepa-exact-listing-history-review-count-history-not-available","report_url":"https://lookcloser.ai/p/850050224662/full#finding-keepa-exact-listing-history-review-count-history-not-available"},{"id":"label-and-serving-arithmetic-public-label-filing-not-retained","source":"Label and serving arithmetic","class":"gap","noted":false,"severity":"info","weight":19,"headline":"Public label filing not retained","detail":"We have not found a public label filing for this exact product. That is a gap in our records, not evidence that no filing exists.","proof":"We have not found a public label filing for this exact product. That is a gap in our records, not evidence that no filing exists.","identity_basis":"listing","status":"live","source_refs":["source_listing"],"source_url":"https://www.amazon.com/dp/B0DPR99R73","scope":"exact_listing","inference_level":"gap","observed_at":"2026-08-31","presentation_tone":"gap","evidence_id":"ev-3379f6a1f130","evidence_url":"https://lookcloser.ai/e/ev-3379f6a1f130","content_fingerprint":"sha256:5e260330d85674931d28c7a278181a0a1315b1adf0b12bcb2efe5f136dc6fba8","registry_receipts":[],"evidence":{"summary":"We have not found a public label filing for this exact product. That is a gap in our records, not evidence that no filing exists.","source_refs":["source_listing"],"source_records":[{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0DPR99R73","observed_at":"2026-08-31","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-08-31","looked":"LookCloser checked Label and serving arithmetic.","found":"We have not found a public label filing for this exact product. That is a gap in our records, not evidence that no filing exists."},"html_anchor":"finding-label-and-serving-arithmetic-public-label-filing-not-retained","report_url":"https://lookcloser.ai/p/850050224662/full#finding-label-and-serving-arithmetic-public-label-filing-not-retained"},{"id":"fda-public-records-recall-search-no-match-found-as-of-sep-03-2026","source":"FDA public records","class":"gap","noted":false,"severity":"info","weight":19,"headline":"Recall search: no match found (as of Sep 03, 2026)","detail":"This means only that no enforcement record matched the brand name — it does not mean the product was tested, reviewed, or cleared by FDA. New and untested products also have no recall records.","proof":"This means only that no enforcement record matched the brand name — it does not mean the product was tested, reviewed, or cleared by FDA. New and untested products also have no recall records.","identity_basis":"none","status":"live","source_refs":["openfda_search"],"source_url":"https://api.fda.gov/food/enforcement.json?search=(recalling_firm:%22NativePath%22+OR+product_description:%22NativePath%22)&limit=5","scope":"search_scope","inference_level":"gap","observed_at":"2026-08-31","presentation_tone":"caution","evidence_id":"ev-653d95bc5098","evidence_url":"https://lookcloser.ai/e/ev-653d95bc5098","content_fingerprint":"sha256:f3c79c82afd509e7ea0b47260270e5ba769a702fdb5c8639015e71269f9ecd99","registry_receipts":[],"evidence":{"summary":"This means only that no enforcement record matched the brand name — it does not mean the product was tested, reviewed, or cleared by FDA. New and untested products also have no recall records.","source_refs":["openfda_search"],"source_records":[{"source":"openfda_search","source_url":"https://api.fda.gov/food/enforcement.json?search=(recalling_firm:%22NativePath%22+OR+product_description:%22NativePath%22)&limit=5","observed_at":"2026-08-31","identity_basis":"search_only","scope":"product_or_brand","registry_name":"FDA enforcement","identifier":"NativePath","receipt_label":"FDA enforcement search · NativePath"}],"observed_at":"2026-08-31","looked":"LookCloser checked FDA public records.","found":"This means only that no enforcement record matched the brand name — it does not mean the product was tested, reviewed, or cleared by FDA. New and untested products also have no recall records."},"html_anchor":"finding-fda-public-records-recall-search-no-match-found-as-of-sep-03-2026","report_url":"https://lookcloser.ai/p/850050224662/full#finding-fda-public-records-recall-search-no-match-found-as-of-sep-03-2026"},{"id":"uspto-trademark-registry-multiple-uspto-brand-owner-records-are-shown","source":"USPTO trademark registry","class":"gap","noted":false,"severity":"pend","weight":18,"headline":"Multiple USPTO brand-owner records are shown","detail":"USPTO returned multiple live supplement-class records for the exact brand wordmark: NATIVEPATH, LLC, Lexicon Digital Media Group. These records answer who owns registrations for the brand; the separate product-to-owner or manufacturer link remains open.","proof":"USPTO returned multiple live supplement-class records for the exact brand wordmark: NATIVEPATH, LLC, Lexicon Digital Media Group. These records answer who owns registrations for the brand; the separate product-to-owner or manufacturer link remains open.","identity_basis":"owner_exact","status":"live","source_refs":["uspto_search"],"source_url":"https://tsdr.uspto.gov/#caseNumber=97129325&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","scope":"brand_owner","inference_level":"gap","observed_at":"2026-08-31","presentation_tone":"gap","evidence_id":"ev-b7c7739ad190","evidence_url":"https://lookcloser.ai/e/ev-b7c7739ad190","content_fingerprint":"sha256:8cb32b892a3c42905c5f1dbe282b63a1314d0715d38c3fc036b9996cf63931f3","registry_receipts":[{"source":"uspto_search","url":"https://tsdr.uspto.gov/#caseNumber=97129325&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","label":"USPTO · Registrations 6960986, 5517552","registry_name":"USPTO","standard":null,"identifier":"Registrations 6960986, 5517552"}],"evidence":{"summary":"USPTO returned multiple live supplement-class records for the exact brand wordmark: NATIVEPATH, LLC, Lexicon Digital Media Group. These records answer who owns registrations for the brand; the separate product-to-owner or manufacturer link remains open.","source_refs":["uspto_search"],"source_records":[{"source":"uspto_search","source_url":"https://tsdr.uspto.gov/#caseNumber=97129325&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","observed_at":"2026-08-31","identity_basis":"exact_wordmark_and_supplement_goods","scope":"brand","registry_name":"USPTO","identifier":"Registrations 6960986, 5517552","receipt_label":"USPTO · Registrations 6960986, 5517552"}],"observed_at":"2026-08-31","looked":"LookCloser checked USPTO trademark registry.","found":"USPTO returned multiple live supplement-class records for the exact brand wordmark: NATIVEPATH, LLC, Lexicon Digital Media Group. These records answer who owns registrations for the brand; the separate product-to-owner or manufacturer link remains open."},"html_anchor":"finding-uspto-trademark-registry-multiple-uspto-brand-owner-records-are-shown","report_url":"https://lookcloser.ai/p/850050224662/full#finding-uspto-trademark-registry-multiple-uspto-brand-owner-records-are-shown"}],"evidence_records":[{"evidence_id":"ev-aeeed6ebd00a","record_id":"850050224662","gtin":"850050224662","claim_key":"finding:barcode-gtin-record-upc-independently-corroborated","primary_source":"barcode_search","claim":"UPC independently corroborated","bucket":"checks_out","looked":"LookCloser checked Barcode / GTIN record.","found":"Open Food Facts resolves 850050224662 to \"Variety Pack Native Hydrate Electrolyte & Amino Acid Drink Mix\" (NativePath) — consistent with this listing.","proof":{"detail":"Open Food Facts resolves 850050224662 to \"Variety Pack Native Hydrate Electrolyte & Amino Acid Drink Mix\" (NativePath) — consistent with this listing."},"source_refs":[{"source":"barcode_search","source_url":"https://world.openfoodfacts.org/product/00850050224662","observed_at":"2026-08-31","identity_basis":"gtin","scope":"exact_gtin"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0DPR99R73","observed_at":"2026-08-31","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-08-31","content_fingerprint":"sha256:403fb79d9d6628a5d23159873c2dbc8d2790a4e0c6776023c562ead1db9073ad","evidence_url":"https://lookcloser.ai/e/ev-aeeed6ebd00a"},{"evidence_id":"ev-653d95bc5098","record_id":"850050224662","gtin":"850050224662","claim_key":"finding:fda-public-records-recall-search-no-match-found-as-of-sep-03-2026","primary_source":"openfda_search","claim":"Recall search: no match found (as of Sep 03, 2026)","bucket":"unverified","looked":"LookCloser checked FDA public records.","found":"This means only that no enforcement record matched the brand name — it does not mean the product was tested, reviewed, or cleared by FDA. New and untested products also have no recall records.","proof":{"detail":"This means only that no enforcement record matched the brand name — it does not mean the product was tested, reviewed, or cleared by FDA. New and untested products also have no recall records."},"source_refs":[{"source":"openfda_search","source_url":"https://api.fda.gov/food/enforcement.json?search=(recalling_firm:%22NativePath%22+OR+product_description:%22NativePath%22)&limit=5","observed_at":"2026-08-31","identity_basis":"search_only","scope":"product_or_brand","registry_name":"FDA enforcement","identifier":"NativePath","receipt_label":"FDA enforcement search · NativePath"}],"observed_at":"2026-08-31","content_fingerprint":"sha256:f3c79c82afd509e7ea0b47260270e5ba769a702fdb5c8639015e71269f9ecd99","evidence_url":"https://lookcloser.ai/e/ev-653d95bc5098"},{"evidence_id":"ev-b7c7739ad190","record_id":"850050224662","gtin":"850050224662","claim_key":"finding:uspto-trademark-registry-multiple-uspto-brand-owner-records-are-shown","primary_source":"uspto_search","claim":"Multiple USPTO brand-owner records are shown","bucket":"unverified","looked":"LookCloser checked USPTO trademark registry.","found":"USPTO returned multiple live supplement-class records for the exact brand wordmark: NATIVEPATH, LLC, Lexicon Digital Media Group. These records answer who owns registrations for the brand; the separate product-to-owner or manufacturer link remains open.","proof":{"detail":"USPTO returned multiple live supplement-class records for the exact brand wordmark: NATIVEPATH, LLC, Lexicon Digital Media Group. These records answer who owns registrations for the brand; the separate product-to-owner or manufacturer link remains open."},"source_refs":[{"source":"uspto_search","source_url":"https://tsdr.uspto.gov/#caseNumber=97129325&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","observed_at":"2026-08-31","identity_basis":"exact_wordmark_and_supplement_goods","scope":"brand","registry_name":"USPTO","identifier":"Registrations 6960986, 5517552","receipt_label":"USPTO · Registrations 6960986, 5517552"}],"observed_at":"2026-08-31","content_fingerprint":"sha256:8cb32b892a3c42905c5f1dbe282b63a1314d0715d38c3fc036b9996cf63931f3","evidence_url":"https://lookcloser.ai/e/ev-b7c7739ad190"},{"evidence_id":"ev-ba8bc38e9b17","record_id":"850050224662","gtin":"850050224662","claim_key":"finding:label-and-serving-arithmetic-label-math-could-not-be-verified","primary_source":"source_listing","claim":"Label math could not be verified","bucket":"unverified","looked":"LookCloser checked Label and serving arithmetic.","found":"The retained listing evidence does not establish net weight, per-serving dose, servings per container, so the dose claim cannot yet be checked against serving arithmetic. This is a neutral evidence gap, not a pass or strike.","proof":{"detail":"The retained listing evidence does not establish net weight, per-serving dose, servings per container, so the dose claim cannot yet be checked against serving arithmetic. 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