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This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product.","source_refs":["uspto_search"],"source_records":[{"source":"uspto_search","source_url":"https://tsdr.uspto.gov/#caseNumber=98279745&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","observed_at":"2026-07-25","identity_basis":"exact_wordmark_and_supplement_goods","scope":"brand","registry_name":"USPTO","identifier":"Registration 7536474","receipt_label":"USPTO · Registration 7536474"}],"observed_at":"2026-07-25","looked":"LookCloser checked USPTO trademark registry.","found":"USPTO lists eSupplements, LLC (LIMITED LIABILITY COMPANY) in UTAH, USA for the exact brand wordmark. This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product."},"html_anchor":"finding-uspto-trademark-registry-exact-trademark-owner-identified","report_url":"https://lookcloser.ai/p/850057089233/full#finding-uspto-trademark-registry-exact-trademark-owner-identified"},{"id":"barcode-gtin-record-upc-independently-corroborated","source":"Barcode / GTIN record","class":"ok","severity":"ok","weight":38,"headline":"UPC independently corroborated","detail":"Open Food Facts resolves 850057089233 to \"pump-it-up creatine\" (wellah) — consistent with this listing.","proof":"Open Food Facts resolves 850057089233 to \"pump-it-up creatine\" (wellah) — consistent with this listing.","identity_basis":"gtin","status":"live","source_refs":["barcode_search","source_listing"],"source_url":"https://world.openfoodfacts.org/product/00850057089233","scope":"exact_product","inference_level":"direct_observation","observed_at":"2026-07-25","presentation_tone":"ok","evidence_id":"ev-89297af3a9d8","evidence_url":"https://lookcloser.ai/e/ev-89297af3a9d8","content_fingerprint":"sha256:fb57ac525008b11d3b7413c47a8ebd5f9d6245f8f5cbd94892b7e3ad656e6ead","registry_receipts":[],"evidence":{"summary":"Open Food Facts resolves 850057089233 to \"pump-it-up creatine\" (wellah) — consistent with this listing.","source_refs":["barcode_search","source_listing"],"source_records":[{"source":"barcode_search","source_url":"https://world.openfoodfacts.org/product/00850057089233","observed_at":"2026-07-25","identity_basis":"gtin","scope":"exact_gtin"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0CWVY3N64","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-25","looked":"LookCloser checked Barcode / GTIN record.","found":"Open Food Facts resolves 850057089233 to \"pump-it-up creatine\" (wellah) — consistent with this listing."},"html_anchor":"finding-barcode-gtin-record-upc-independently-corroborated","report_url":"https://lookcloser.ai/p/850057089233/full#finding-barcode-gtin-record-upc-independently-corroborated"},{"id":"label-and-serving-arithmetic-listing-claim-matches-the-supplement-facts-","source":"Label and serving arithmetic","class":"gap","severity":"info","weight":22,"headline":"Listing claim matches the Supplement Facts panel","detail":"The listing claims 3 g; the photo-read Supplement Facts panel shows Creatine Monohydrate at 3 g per serving — the listing text and its photo-read panel agree; this is internal consistency, not independent testing.","proof":"The listing claims 3 g; the photo-read Supplement Facts panel shows Creatine Monohydrate at 3 g per serving — the listing text and its photo-read panel agree; this is internal consistency, not independent testing.","identity_basis":"listing","status":"live","source_refs":["facts_panel","source_listing"],"source_url":"https://www.amazon.com/dp/B0CWVY3N64","scope":"exact_listing","inference_level":"gap","observed_at":"2026-07-25","presentation_tone":"gap","evidence_id":"ev-c221ad74b5aa","evidence_url":"https://lookcloser.ai/e/ev-c221ad74b5aa","content_fingerprint":"sha256:d069da1f3b462e80be28af06b4b867858a13677b7c5cd2a7d0e36c593a0ba0f6","registry_receipts":[],"evidence":{"summary":"The listing claims 3 g; the photo-read Supplement Facts panel shows Creatine Monohydrate at 3 g per serving — the listing text and its photo-read panel agree; this is internal consistency, not independent testing.","source_refs":["facts_panel","source_listing"],"source_records":[{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B0CWVY3N64","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0CWVY3N64","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-25","looked":"LookCloser checked Label and serving arithmetic.","found":"The listing claims 3 g; the photo-read Supplement Facts panel shows Creatine Monohydrate at 3 g per serving — the listing text and its photo-read panel agree; this is internal consistency, not independent testing."},"html_anchor":"finding-label-and-serving-arithmetic-listing-claim-matches-the-supplement-facts-","report_url":"https://lookcloser.ai/p/850057089233/full#finding-label-and-serving-arithmetic-listing-claim-matches-the-supplement-facts-"},{"id":"label-and-serving-arithmetic-photo-read-pack-math-is-internally-consiste","source":"Label and serving arithmetic","class":"gap","severity":"info","weight":22,"headline":"Photo-read pack math is internally consistent","detail":"50 servings × 5 g = 250 g, matching the printed net weight 275 g (NET WT. 9.8 OZ (275 G)). This checks agreement within the photo read; it is not an independent contents test.","proof":"50 servings × 5 g = 250 g, matching the printed net weight 275 g (NET WT. 9.8 OZ (275 G)). This checks agreement within the photo read; it is not an independent contents test.","identity_basis":"listing","status":"live","source_refs":["facts_panel","source_listing"],"source_url":"https://www.amazon.com/dp/B0CWVY3N64","scope":"exact_listing","inference_level":"gap","observed_at":"2026-07-25","presentation_tone":"gap","evidence_id":"ev-ef92be38db15","evidence_url":"https://lookcloser.ai/e/ev-ef92be38db15","content_fingerprint":"sha256:b363e35c6ec422059367a0d239b12918c36f9fd406ef8b0ddc330fd485bdd3cb","registry_receipts":[],"evidence":{"summary":"50 servings × 5 g = 250 g, matching the printed net weight 275 g (NET WT. 9.8 OZ (275 G)). This checks agreement within the photo read; it is not an independent contents test.","source_refs":["facts_panel","source_listing"],"source_records":[{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B0CWVY3N64","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0CWVY3N64","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-25","looked":"LookCloser checked Label and serving arithmetic.","found":"50 servings × 5 g = 250 g, matching the printed net weight 275 g (NET WT. 9.8 OZ (275 G)). This checks agreement within the photo read; it is not an independent contents test."},"html_anchor":"finding-label-and-serving-arithmetic-photo-read-pack-math-is-internally-consiste","report_url":"https://lookcloser.ai/p/850057089233/full#finding-label-and-serving-arithmetic-photo-read-pack-math-is-internally-consiste"},{"id":"nih-published-research-reaching-a-studied-dose-costs-about-9-month","source":"NIH / published research","class":"gap","severity":"info","weight":22,"headline":"Reaching a studied dose costs about $9/month","detail":"At 1.0 serving(s) a day to reach the low end of the studied range (3000–5000 mg), this product runs roughly $9 per month. A price observation, not a recommendation.","proof":"At 1.0 serving(s) a day to reach the low end of the studied range (3000–5000 mg), this product runs roughly $9 per month. A price observation, not a recommendation.","identity_basis":"ingredient","status":"live","source_refs":["nih_ods_creatine"],"source_url":"https://ods.od.nih.gov/factsheets/ExerciseAndAthleticPerformance-HealthProfessional/","scope":"ingredient_context","inference_level":"gap","observed_at":"2026-07-25","presentation_tone":"gap","evidence_id":"ev-a21a1ea165c5","evidence_url":"https://lookcloser.ai/e/ev-a21a1ea165c5","content_fingerprint":"sha256:e0e9ce866636f567cf80ecb019c0775b7708baa47c3ef4dfda172ee44fd001d8","registry_receipts":[],"evidence":{"summary":"At 1.0 serving(s) a day to reach the low end of the studied range (3000–5000 mg), this product runs roughly $9 per month. A price observation, not a recommendation.","source_refs":["nih_ods_creatine"],"source_records":[{"source":"nih_ods_creatine","source_url":"https://ods.od.nih.gov/factsheets/ExerciseAndAthleticPerformance-HealthProfessional/","observed_at":"2026-07-25","identity_basis":"named_ingredient","scope":"ingredient","registry_name":"NIH ODS","identifier":"creatine monohydrate","receipt_label":"NIH ODS — Exercise & Athletic Performance fact sheet"}],"observed_at":"2026-07-25","looked":"LookCloser checked NIH / published research.","found":"At 1.0 serving(s) a day to reach the low end of the studied range (3000–5000 mg), this product runs roughly $9 per month. A price observation, not a recommendation."},"html_anchor":"finding-nih-published-research-reaching-a-studied-dose-costs-about-9-month","report_url":"https://lookcloser.ai/p/850057089233/full#finding-nih-published-research-reaching-a-studied-dose-costs-about-9-month"},{"id":"nih-published-research-research-context-is-available-for-the-listed-ingr","source":"NIH / published research","class":"gap","severity":"info","weight":22,"headline":"Research context is available for the listed ingredients","detail":"Published sources describe how creatine monohydrate have been studied. This is ingredient context only; the record does not establish that this product delivers the studied dose or outcome. Sources: NIH ODS — Exercise & Athletic Performance fact sheet, Creatine stability by moisture and temperature (PubMed).","proof":"Published sources describe how creatine monohydrate have been studied. This is ingredient context only; the record does not establish that this product delivers the studied dose or outcome. Sources: NIH ODS — Exercise & Athletic Performance fact sheet, Creatine stability by moisture and temperature (PubMed).","identity_basis":"ingredient","status":"live","source_refs":["nih_ods_creatine"],"source_url":"https://ods.od.nih.gov/factsheets/ExerciseAndAthleticPerformance-HealthProfessional/","scope":"ingredient_context","inference_level":"gap","observed_at":"2026-07-25","presentation_tone":"gap","evidence_id":"ev-e71cc779ebcf","evidence_url":"https://lookcloser.ai/e/ev-e71cc779ebcf","content_fingerprint":"sha256:ed797edcdf008f9a3729e30acc321b6047b8d9af93dd7177a0a8ad29aec19463","registry_receipts":[{"source":"nih_ods_creatine","url":"https://ods.od.nih.gov/factsheets/ExerciseAndAthleticPerformance-HealthProfessional/","label":"NIH ODS — Exercise & Athletic Performance fact sheet","registry_name":"NIH ODS","standard":null,"identifier":"creatine monohydrate"}],"evidence":{"summary":"Published sources describe how creatine monohydrate have been studied. This is ingredient context only; the record does not establish that this product delivers the studied dose or outcome. Sources: NIH ODS — Exercise & Athletic Performance fact sheet, Creatine stability by moisture and temperature (PubMed).","source_refs":["nih_ods_creatine"],"source_records":[{"source":"nih_ods_creatine","source_url":"https://ods.od.nih.gov/factsheets/ExerciseAndAthleticPerformance-HealthProfessional/","observed_at":"2026-07-25","identity_basis":"named_ingredient","scope":"ingredient","registry_name":"NIH ODS","identifier":"creatine monohydrate","receipt_label":"NIH ODS — Exercise & Athletic Performance fact sheet"}],"observed_at":"2026-07-25","looked":"LookCloser checked NIH / published research.","found":"Published sources describe how creatine monohydrate have been studied. This is ingredient context only; the record does not establish that this product delivers the studied dose or outcome. Sources: NIH ODS — Exercise & Athletic Performance fact sheet, Creatine stability by moisture and temperature (PubMed)."},"html_anchor":"finding-nih-published-research-research-context-is-available-for-the-listed-ingr","report_url":"https://lookcloser.ai/p/850057089233/full#finding-nih-published-research-research-context-is-available-for-the-listed-ingr"},{"id":"review_velocity_gradual","source":"keepa","class":"ok","weight":20,"headline":"Reviews accumulated gradually","detail":"Written reviews grew from 167 to 231 across 2026-02-13 – 2026-07-20 with no single manufactured spike (largest 30-day gain ~19).","proof":{"first":["2026-02-13",167],"last":["2026-07-20",231],"max_30d_review_gain":19},"identity_basis":"listing","status":"live","severity":"ok","source_refs":["source_listing"],"source_url":"https://www.amazon.com/dp/B0CWVY3N64","scope":"exact_listing","inference_level":"direct_observation","observed_at":"2026-07-25","presentation_tone":"ok","evidence_id":"ev-4fa3d51bc606","evidence_url":"https://lookcloser.ai/e/ev-4fa3d51bc606","content_fingerprint":"sha256:b186992aad02df542dc8d7db75622435f388f2bca6d6068ed1c34246f352fa0f","registry_receipts":[],"evidence":{"summary":{"first":["2026-02-13",167],"last":["2026-07-20",231],"max_30d_review_gain":19},"source_refs":["source_listing"],"source_records":[{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0CWVY3N64","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-25","looked":"LookCloser checked keepa.","found":"Written reviews grew from 167 to 231 across 2026-02-13 – 2026-07-20 with no single manufactured spike (largest 30-day gain ~19)."},"html_anchor":"finding-review_velocity_gradual","report_url":"https://lookcloser.ai/p/850057089233/full#finding-review_velocity_gradual"},{"id":"label-and-serving-arithmetic-public-label-filing-not-retained","source":"Label and serving arithmetic","class":"gap","severity":"info","weight":19,"headline":"Public label filing not retained","detail":"This record does not currently hold an identity-bound public label filing for the exact product. That is a LookCloser coverage gap, not evidence that no filing exists.","proof":"This record does not currently hold an identity-bound public label filing for the exact product. That is a LookCloser coverage gap, not evidence that no filing exists.","identity_basis":"listing","status":"live","source_refs":["facts_panel","source_listing"],"source_url":"https://www.amazon.com/dp/B0CWVY3N64","scope":"exact_listing","inference_level":"gap","observed_at":"2026-07-25","presentation_tone":"gap","evidence_id":"ev-8e99d24974fb","evidence_url":"https://lookcloser.ai/e/ev-8e99d24974fb","content_fingerprint":"sha256:03e312471e6b466effceaa2e6a9a5b7844223d9b4f9e00e663f691a637b7dd81","registry_receipts":[],"evidence":{"summary":"This record does not currently hold an identity-bound public label filing for the exact product. That is a LookCloser coverage gap, not evidence that no filing exists.","source_refs":["facts_panel","source_listing"],"source_records":[{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B0CWVY3N64","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0CWVY3N64","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-25","looked":"LookCloser checked Label and serving arithmetic.","found":"This record does not currently hold an identity-bound public label filing for the exact product. That is a LookCloser coverage gap, not evidence that no filing exists."},"html_anchor":"finding-label-and-serving-arithmetic-public-label-filing-not-retained","report_url":"https://lookcloser.ai/p/850057089233/full#finding-label-and-serving-arithmetic-public-label-filing-not-retained"},{"id":"keepa-exact-listing-history-this-item-belongs-to-a-catalog-variation-fam","source":"Keepa exact-listing history","class":"gap","severity":"info","weight":19,"headline":"This item belongs to a catalog variation family","detail":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.","proof":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.","identity_basis":"listing","status":"live","source_refs":["keepa_history","source_listing"],"source_url":"https://keepa.com/#!product/1-B0CWVY3N64","scope":"exact_listing","inference_level":"gap","observed_at":"2026-07-25","presentation_tone":"gap","evidence_id":"ev-b701c457c8c9","evidence_url":"https://lookcloser.ai/e/ev-b701c457c8c9","content_fingerprint":"sha256:2a34aafffef50b560a9710085789c8e087ad66814609a8bf78ff5ad177ba001c","registry_receipts":[],"evidence":{"summary":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.","source_refs":["keepa_history","source_listing"],"source_records":[{"source":"keepa_history","source_url":"https://keepa.com/#!product/1-B0CWVY3N64","observed_at":"2026-07-25","identity_basis":"exact_listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0CWVY3N64","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-25","looked":"LookCloser checked Keepa exact-listing history.","found":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant."},"html_anchor":"finding-keepa-exact-listing-history-this-item-belongs-to-a-catalog-variation-fam","report_url":"https://lookcloser.ai/p/850057089233/full#finding-keepa-exact-listing-history-this-item-belongs-to-a-catalog-variation-fam"},{"id":"keepa-exact-listing-history-180-day-review-count-history-is-on-file","source":"Keepa exact-listing history","class":"gap","severity":"info","weight":16,"headline":"180-day review-count history is on file","detail":"Exact-listing history records written-review counts from 161 on 2026-01-29 to 231 on 2026-07-20 (net +70). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.","proof":"Exact-listing history records written-review counts from 161 on 2026-01-29 to 231 on 2026-07-20 (net +70). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.","identity_basis":"listing","status":"live","source_refs":["keepa_history","source_listing"],"source_url":"https://keepa.com/#!product/1-B0CWVY3N64","scope":"exact_listing","inference_level":"gap","observed_at":"2026-07-25","presentation_tone":"gap","evidence_id":"ev-e4b8b8c4a145","evidence_url":"https://lookcloser.ai/e/ev-e4b8b8c4a145","content_fingerprint":"sha256:5d85b6fb1a9506f7c8f53aa291e03cc84979d877ab2757e113af69e8da23dd6b","registry_receipts":[],"evidence":{"summary":"Exact-listing history records written-review counts from 161 on 2026-01-29 to 231 on 2026-07-20 (net +70). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.","source_refs":["keepa_history","source_listing"],"source_records":[{"source":"keepa_history","source_url":"https://keepa.com/#!product/1-B0CWVY3N64","observed_at":"2026-07-25","identity_basis":"exact_listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0CWVY3N64","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-25","looked":"LookCloser checked Keepa exact-listing history.","found":"Exact-listing history records written-review counts from 161 on 2026-01-29 to 231 on 2026-07-20 (net +70). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic."},"html_anchor":"finding-keepa-exact-listing-history-180-day-review-count-history-is-on-file","report_url":"https://lookcloser.ai/p/850057089233/full#finding-keepa-exact-listing-history-180-day-review-count-history-is-on-file"},{"id":"uspto-trademark-registry-package-and-trademark-records-name-different-re","source":"USPTO trademark registry","class":"gap","severity":"info","weight":14,"headline":"Package and trademark records name different responsible entities","detail":"The package says distributed by: Wellah, 351 E 1750 N\nVineyard, UT 84059. USPTO names eSupplements, LLC as the exact wordmark owner. That can be a normal distributor, manufacturer, or licensing relationship; the retained records do not establish the relationship.","proof":"The package says distributed by: Wellah, 351 E 1750 N\nVineyard, UT 84059. USPTO names eSupplements, LLC as the exact wordmark owner. That can be a normal distributor, manufacturer, or licensing relationship; the retained records do not establish the relationship.","identity_basis":"owner_exact","status":"live","source_refs":["uspto_search","facts_panel"],"source_url":"https://tsdr.uspto.gov/#caseNumber=98279745&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","scope":"brand_owner","inference_level":"gap","observed_at":"2026-07-25","presentation_tone":"gap","evidence_id":"ev-7f2eb2bddbce","evidence_url":"https://lookcloser.ai/e/ev-7f2eb2bddbce","content_fingerprint":"sha256:570d87f4b5f3c0d37aca3474935ff82879bd3166e67c9917c8e8aeca6c6911cc","registry_receipts":[{"source":"uspto_search","url":"https://tsdr.uspto.gov/#caseNumber=98279745&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","label":"USPTO · Registration 7536474","registry_name":"USPTO","standard":null,"identifier":"Registration 7536474"}],"evidence":{"summary":"The package says distributed by: Wellah, 351 E 1750 N\nVineyard, UT 84059. USPTO names eSupplements, LLC as the exact wordmark owner. That can be a normal distributor, manufacturer, or licensing relationship; the retained records do not establish the relationship.","source_refs":["uspto_search","facts_panel"],"source_records":[{"source":"uspto_search","source_url":"https://tsdr.uspto.gov/#caseNumber=98279745&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","observed_at":"2026-07-25","identity_basis":"exact_wordmark_and_supplement_goods","scope":"brand","registry_name":"USPTO","identifier":"Registration 7536474","receipt_label":"USPTO · Registration 7536474"},{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B0CWVY3N64","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-25","looked":"LookCloser checked USPTO trademark registry.","found":"The package says distributed by: Wellah, 351 E 1750 N\nVineyard, UT 84059. USPTO names eSupplements, LLC as the exact wordmark owner. That can be a normal distributor, manufacturer, or licensing relationship; the retained records do not establish the relationship."},"html_anchor":"finding-uspto-trademark-registry-package-and-trademark-records-name-different-re","report_url":"https://lookcloser.ai/p/850057089233/full#finding-uspto-trademark-registry-package-and-trademark-records-name-different-re"}],"evidence_records":[{"evidence_id":"ev-0ee98651413b","record_id":"850057089233","gtin":"850057089233","claim_key":"finding:label-and-serving-arithmetic-label-math-is-physically-consistent","primary_source":"facts_panel","claim":"Label math is physically consistent","bucket":"checks_out","looked":"LookCloser checked Label and serving arithmetic.","found":"Claimed creatine 3,000.0 mg is 55% of the ≈5,500 mg serving (serving size on the label, keyed to UPC 850057089233) — within physical limits.","proof":{"detail":"Claimed creatine 3,000.0 mg is 55% of the ≈5,500 mg serving (serving size on the label, keyed to UPC 850057089233) — within physical limits."},"source_refs":[{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B0CWVY3N64","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0CWVY3N64","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-25","content_fingerprint":"sha256:9d4c81d5a1557e15dbdbc85462d5f3376093bc507052f0812f6311c622c5b987","evidence_url":"https://lookcloser.ai/e/ev-0ee98651413b"},{"evidence_id":"ev-c221ad74b5aa","record_id":"850057089233","gtin":"850057089233","claim_key":"finding:label-and-serving-arithmetic-listing-claim-matches-the-supplement-facts-","primary_source":"facts_panel","claim":"Listing claim matches the Supplement Facts panel","bucket":"unverified","looked":"LookCloser checked Label and serving arithmetic.","found":"The listing claims 3 g; the photo-read Supplement Facts panel shows Creatine Monohydrate at 3 g per serving — the listing text and its photo-read panel agree; this is internal consistency, not independent testing.","proof":{"detail":"The listing claims 3 g; the photo-read Supplement Facts panel shows Creatine Monohydrate at 3 g per serving — the listing text and its photo-read panel agree; this is internal consistency, not independent testing."},"source_refs":[{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B0CWVY3N64","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0CWVY3N64","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-25","content_fingerprint":"sha256:d069da1f3b462e80be28af06b4b867858a13677b7c5cd2a7d0e36c593a0ba0f6","evidence_url":"https://lookcloser.ai/e/ev-c221ad74b5aa"},{"evidence_id":"ev-37d27c922bbe","record_id":"850057089233","gtin":"850057089233","claim_key":"finding:nih-published-research-creatine-monohydrate-dose-matches-published-studi","primary_source":"nih_ods_creatine","claim":"Creatine Monohydrate dose matches published studies","bucket":"checks_out","looked":"LookCloser checked NIH / published research.","found":"label claims 3000 mg/serving — within the range commonly used in research (3–5 g/day maintenance across trials (short loading phases use more)). Sources: NIH ODS — Exercise & Athletic Performance fact sheet, Creatine stability by moisture and temperature (PubMed).","proof":{"detail":"label claims 3000 mg/serving — within the range commonly used in research (3–5 g/day maintenance across trials (short loading phases use more)). Sources: NIH ODS — Exercise & Athletic Performance fact sheet, Creatine stability by moisture and temperature (PubMed)."},"source_refs":[{"source":"nih_ods_creatine","source_url":"https://ods.od.nih.gov/factsheets/ExerciseAndAthleticPerformance-HealthProfessional/","observed_at":"2026-07-25","identity_basis":"named_ingredient","scope":"ingredient","registry_name":"NIH ODS","identifier":"creatine monohydrate","receipt_label":"NIH ODS — Exercise & Athletic Performance fact sheet"}],"observed_at":"2026-07-25","content_fingerprint":"sha256:c9842e2c5d563d2d0bfc26ebda186f69c04a5bb1daa0edfb07c7afca7f93780d","evidence_url":"https://lookcloser.ai/e/ev-37d27c922bbe"},{"evidence_id":"ev-e71cc779ebcf","record_id":"850057089233","gtin":"850057089233","claim_key":"finding:nih-published-research-research-context-is-available-for-the-listed-ingr","primary_source":"nih_ods_creatine","claim":"Research context is available for the listed ingredients","bucket":"unverified","looked":"LookCloser checked NIH / published research.","found":"Published sources describe how creatine monohydrate have been studied. This is ingredient context only; the record does not establish that this product delivers the studied dose or outcome. Sources: NIH ODS — Exercise & Athletic Performance fact sheet, Creatine stability by moisture and temperature (PubMed).","proof":{"detail":"Published sources describe how creatine monohydrate have been studied. This is ingredient context only; the record does not establish that this product delivers the studied dose or outcome. Sources: NIH ODS — Exercise & Athletic Performance fact sheet, Creatine stability by moisture and temperature (PubMed)."},"source_refs":[{"source":"nih_ods_creatine","source_url":"https://ods.od.nih.gov/factsheets/ExerciseAndAthleticPerformance-HealthProfessional/","observed_at":"2026-07-25","identity_basis":"named_ingredient","scope":"ingredient","registry_name":"NIH ODS","identifier":"creatine monohydrate","receipt_label":"NIH ODS — Exercise & Athletic Performance fact sheet"}],"observed_at":"2026-07-25","content_fingerprint":"sha256:ed797edcdf008f9a3729e30acc321b6047b8d9af93dd7177a0a8ad29aec19463","evidence_url":"https://lookcloser.ai/e/ev-e71cc779ebcf"},{"evidence_id":"ev-a21a1ea165c5","record_id":"850057089233","gtin":"850057089233","claim_key":"finding:nih-published-research-reaching-a-studied-dose-costs-about-9-month","primary_source":"nih_ods_creatine","claim":"Reaching a studied dose costs about $9/month","bucket":"unverified","looked":"LookCloser checked NIH / published research.","found":"At 1.0 serving(s) a day to reach the low end of the studied range (3000–5000 mg), this product runs roughly $9 per month. A price observation, not a recommendation.","proof":{"detail":"At 1.0 serving(s) a day to reach the low end of the studied range (3000–5000 mg), this product runs roughly $9 per month. A price observation, not a recommendation."},"source_refs":[{"source":"nih_ods_creatine","source_url":"https://ods.od.nih.gov/factsheets/ExerciseAndAthleticPerformance-HealthProfessional/","observed_at":"2026-07-25","identity_basis":"named_ingredient","scope":"ingredient","registry_name":"NIH ODS","identifier":"creatine monohydrate","receipt_label":"NIH ODS — Exercise & Athletic Performance fact sheet"}],"observed_at":"2026-07-25","content_fingerprint":"sha256:e0e9ce866636f567cf80ecb019c0775b7708baa47c3ef4dfda172ee44fd001d8","evidence_url":"https://lookcloser.ai/e/ev-a21a1ea165c5"},{"evidence_id":"ev-ef92be38db15","record_id":"850057089233","gtin":"850057089233","claim_key":"finding:label-and-serving-arithmetic-photo-read-pack-math-is-internally-consiste","primary_source":"facts_panel","claim":"Photo-read pack math is internally consistent","bucket":"unverified","looked":"LookCloser checked Label and serving arithmetic.","found":"50 servings × 5 g = 250 g, matching the printed net weight 275 g (NET WT. 9.8 OZ (275 G)). This checks agreement within the photo read; it is not an independent contents test.","proof":{"detail":"50 servings × 5 g = 250 g, matching the printed net weight 275 g (NET WT. 9.8 OZ (275 G)). This checks agreement within the photo read; it is not an independent contents test."},"source_refs":[{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B0CWVY3N64","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0CWVY3N64","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-25","content_fingerprint":"sha256:b363e35c6ec422059367a0d239b12918c36f9fd406ef8b0ddc330fd485bdd3cb","evidence_url":"https://lookcloser.ai/e/ev-ef92be38db15"},{"evidence_id":"ev-8e99d24974fb","record_id":"850057089233","gtin":"850057089233","claim_key":"finding:label-and-serving-arithmetic-public-label-filing-not-retained","primary_source":"facts_panel","claim":"Public label filing not retained","bucket":"unverified","looked":"LookCloser checked Label and serving arithmetic.","found":"This record does not currently hold an identity-bound public label filing for the exact product. That is a LookCloser coverage gap, not evidence that no filing exists.","proof":{"detail":"This record does not currently hold an identity-bound public label filing for the exact product. That is a LookCloser coverage gap, not evidence that no filing exists."},"source_refs":[{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B0CWVY3N64","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0CWVY3N64","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-25","content_fingerprint":"sha256:03e312471e6b466effceaa2e6a9a5b7844223d9b4f9e00e663f691a637b7dd81","evidence_url":"https://lookcloser.ai/e/ev-8e99d24974fb"},{"evidence_id":"ev-c85d30cb729b","record_id":"850057089233","gtin":"850057089233","claim_key":"finding:uspto-trademark-registry-exact-trademark-owner-identified","primary_source":"uspto_search","claim":"Exact trademark owner identified","bucket":"checks_out","looked":"LookCloser checked USPTO trademark registry.","found":"USPTO lists eSupplements, LLC (LIMITED LIABILITY COMPANY) in UTAH, USA for the exact brand wordmark. This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product.","proof":{"detail":"USPTO lists eSupplements, LLC (LIMITED LIABILITY COMPANY) in UTAH, USA for the exact brand wordmark. This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product."},"source_refs":[{"source":"uspto_search","source_url":"https://tsdr.uspto.gov/#caseNumber=98279745&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","observed_at":"2026-07-25","identity_basis":"exact_wordmark_and_supplement_goods","scope":"brand","registry_name":"USPTO","identifier":"Registration 7536474","receipt_label":"USPTO · Registration 7536474"}],"observed_at":"2026-07-25","content_fingerprint":"sha256:8602bb1978c9baa458b2730dc23f552372aa39a5c3a34ade2c2e9aac7e7f3cc3","evidence_url":"https://lookcloser.ai/e/ev-c85d30cb729b"},{"evidence_id":"ev-7f2eb2bddbce","record_id":"850057089233","gtin":"850057089233","claim_key":"finding:uspto-trademark-registry-package-and-trademark-records-name-different-re","primary_source":"uspto_search","claim":"Package and trademark records name different responsible entities","bucket":"unverified","looked":"LookCloser checked USPTO trademark registry.","found":"The package says distributed by: Wellah, 351 E 1750 N\nVineyard, UT 84059. USPTO names eSupplements, LLC as the exact wordmark owner. That can be a normal distributor, manufacturer, or licensing relationship; the retained records do not establish the relationship.","proof":{"detail":"The package says distributed by: Wellah, 351 E 1750 N\nVineyard, UT 84059. USPTO names eSupplements, LLC as the exact wordmark owner. That can be a normal distributor, manufacturer, or licensing relationship; the retained records do not establish the relationship."},"source_refs":[{"source":"uspto_search","source_url":"https://tsdr.uspto.gov/#caseNumber=98279745&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","observed_at":"2026-07-25","identity_basis":"exact_wordmark_and_supplement_goods","scope":"brand","registry_name":"USPTO","identifier":"Registration 7536474","receipt_label":"USPTO · Registration 7536474"},{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B0CWVY3N64","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-25","content_fingerprint":"sha256:570d87f4b5f3c0d37aca3474935ff82879bd3166e67c9917c8e8aeca6c6911cc","evidence_url":"https://lookcloser.ai/e/ev-7f2eb2bddbce"},{"evidence_id":"ev-89297af3a9d8","record_id":"850057089233","gtin":"850057089233","claim_key":"finding:barcode-gtin-record-upc-independently-corroborated","primary_source":"barcode_search","claim":"UPC independently corroborated","bucket":"checks_out","looked":"LookCloser checked Barcode / GTIN record.","found":"Open Food Facts resolves 850057089233 to \"pump-it-up creatine\" (wellah) — consistent with this listing.","proof":{"detail":"Open Food Facts resolves 850057089233 to \"pump-it-up creatine\" (wellah) — consistent with this listing."},"source_refs":[{"source":"barcode_search","source_url":"https://world.openfoodfacts.org/product/00850057089233","observed_at":"2026-07-25","identity_basis":"gtin","scope":"exact_gtin"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0CWVY3N64","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-25","content_fingerprint":"sha256:fb57ac525008b11d3b7413c47a8ebd5f9d6245f8f5cbd94892b7e3ad656e6ead","evidence_url":"https://lookcloser.ai/e/ev-89297af3a9d8"},{"evidence_id":"ev-e4b8b8c4a145","record_id":"850057089233","gtin":"850057089233","claim_key":"finding:keepa-exact-listing-history-180-day-review-count-history-is-on-file","primary_source":"keepa_history","claim":"180-day review-count history is on file","bucket":"unverified","looked":"LookCloser checked Keepa exact-listing history.","found":"Exact-listing history records written-review counts from 161 on 2026-01-29 to 231 on 2026-07-20 (net +70). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.","proof":{"detail":"Exact-listing history records written-review counts from 161 on 2026-01-29 to 231 on 2026-07-20 (net +70). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic."},"source_refs":[{"source":"keepa_history","source_url":"https://keepa.com/#!product/1-B0CWVY3N64","observed_at":"2026-07-25","identity_basis":"exact_listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0CWVY3N64","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-25","content_fingerprint":"sha256:5d85b6fb1a9506f7c8f53aa291e03cc84979d877ab2757e113af69e8da23dd6b","evidence_url":"https://lookcloser.ai/e/ev-e4b8b8c4a145"},{"evidence_id":"ev-b701c457c8c9","record_id":"850057089233","gtin":"850057089233","claim_key":"finding:keepa-exact-listing-history-this-item-belongs-to-a-catalog-variation-fam","primary_source":"keepa_history","claim":"This item belongs to a catalog variation family","bucket":"unverified","looked":"LookCloser checked Keepa exact-listing history.","found":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.","proof":{"detail":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant."},"source_refs":[{"source":"keepa_history","source_url":"https://keepa.com/#!product/1-B0CWVY3N64","observed_at":"2026-07-25","identity_basis":"exact_listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0CWVY3N64","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-25","content_fingerprint":"sha256:2a34aafffef50b560a9710085789c8e087ad66814609a8bf78ff5ad177ba001c","evidence_url":"https://lookcloser.ai/e/ev-b701c457c8c9"},{"evidence_id":"ev-4fa3d51bc606","record_id":"850057089233","gtin":"850057089233","claim_key":"finding:review_velocity_gradual","primary_source":"source_listing","claim":"Reviews accumulated gradually","bucket":"checks_out","looked":"LookCloser checked keepa.","found":"Written reviews grew from 167 to 231 across 2026-02-13 – 2026-07-20 with no single manufactured spike (largest 30-day gain ~19).","proof":{"first":["2026-02-13",167],"last":["2026-07-20",231],"max_30d_review_gain":19},"source_refs":[{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0CWVY3N64","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-25","content_fingerprint":"sha256:b186992aad02df542dc8d7db75622435f388f2bca6d6068ed1c34246f352fa0f","evidence_url":"https://lookcloser.ai/e/ev-4fa3d51bc606"},{"evidence_id":"ev-2e813a3976ea","record_id":"850057089233","gtin":"850057089233","claim_key":"finding:dose_vs_research","primary_source":"nih_ods_creatine","claim":"Creatine dose matches the studied range","bucket":"checks_out","looked":"LookCloser checked NIH / published research.","found":"The panel declares 3 g creatine per serving, at the top of the commonly studied 3–5 g/day range. 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The claim does not name a certifier or public register that a shopper can check.","proof":{"kind":"manufacturing","status":"partly","snippet":"…Assurance: Manufactured in an NSF Certified GMP Compliant facility and undergoing rigorous t…"},"source_refs":[{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0CWVY3N64","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"brand_store","source_url":"https://wellah.com","observed_at":"2026-07-25","identity_basis":"brand_domain_only","scope":"brand_or_exact_product"}],"observed_at":"2026-07-25","content_fingerprint":"sha256:3e06bba436bc06fe2670d28f4e7ec37893040cf4c6f3f17250726c385a42ed0e","evidence_url":"https://lookcloser.ai/e/ev-5fb94f3b053a"},{"evidence_id":"ev-d46adc8bf878","record_id":"850057089233","gtin":"850057089233","claim_key":"claim:efficacy","primary_source":"source_listing","claim":"“ingredient known for its potential to support strength and muscle endurance during”","bucket":"partly","looked":"whether the ingredient doses on the label match the doses used in published research","found":"The panel declares 3 g creatine per serving, at the top of the commonly studied 3–5 g/day range. 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The panel says 3,000 mg. 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