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No product-bound report is retained, so the claim cannot be verified as stated. …","display_mode":"single_home_per_finding","finding_ids":["certification-laboratory-record-testing-claimed-documentation-not-found","barcode-gtin-record-upc-independently-corroborated","nih-published-research-research-context-is-available-for-the-listed-ingr","uspto-trademark-registry-exact-trademark-owner-identified","review_velocity_gradual"],"point_finding_ids":["certification-laboratory-record-testing-claimed-documentation-not-found","barcode-gtin-record-upc-independently-corroborated","nih-published-research-research-context-is-available-for-the-listed-ingr"],"cards":[{"finding_id":"certification-laboratory-record-testing-claimed-documentation-not-found","card_type":"testing_claimed_no_lab","question":"safety","tone":"warn","weight":80,"headline":"The observed listing says it is tested, but names no lab or certifier.","evidence":"The observed listing claims third-party testing without naming a lab or certifier. No product-bound report is retained, so the claim cannot be verified as stated. Under NSF/ANSI 173, NSF lists Toniiq, LLC products, including Resveratrol, but the retained registry result does not…","so_what":"A testing badge without an issuer or report is a marketing claim, not evidence. Ask for the lab name and lot-specific report.","source":"Certification / laboratory record","source_links":[{"label":"Observed listing claim","url":"https://www.amazon.com/dp/B0D96N12S9","role":"claim surface"},{"label":"NSF/ANSI 173 registry","url":"https://info.nsf.org/Certified/dietary/Listings.asp?CompanyName=toniiq&","role":"brand-level result · Toniiq, LLC"}],"registry_receipts":[{"source":"nsf_search","url":"https://info.nsf.org/Certified/dietary/Listings.asp?CompanyName=toniiq&","label":"NSF/ANSI 173 · Toniiq, LLC","registry_name":"NSF","standard":"NSF/ANSI 173","identifier":"Toniiq, LLC"}],"evidence_id":"ev-073a834fe2f2","evidence_url":"https://lookcloser.ai/e/ev-073a834fe2f2","presentation_home":"claim_scorecard"},{"finding_id":"barcode-gtin-record-upc-independently-corroborated","card_type":"upc_corroborated","question":"owner","tone":"ok","weight":48,"headline":"The barcode identity checks out · 850061389480.","evidence":"Open Food Facts resolves 850061389480 to \"NMNH\" (Toniiq) — consistent with this listing.","so_what":"The barcode matches, so we are checking the right product rather than a look-alike.","source":"Barcode / GTIN record","source_links":[],"registry_receipts":[],"evidence_id":"ev-e223651da931","evidence_url":"https://lookcloser.ai/e/ev-e223651da931","presentation_home":"finding_catalog"},{"finding_id":"nih-published-research-research-context-is-available-for-the-listed-ingr","card_type":"research_available","question":"goals","tone":"neutral","weight":44,"headline":"Research links are available for NMN.","evidence":"Published sources describe how NMN have been studied. 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This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product.","so_what":"This tells you who is behind the brand and where the trademark record points. It does not by itself identify the manufacturer.","source":"USPTO trademark registry","source_links":[],"registry_receipts":[{"source":"uspto_search","url":"https://tsdr.uspto.gov/#caseNumber=87493635&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","label":"USPTO · Registration 5511231","registry_name":"USPTO","standard":null,"identifier":"Registration 5511231"}],"evidence_id":"ev-872dfabaade9","evidence_url":"https://lookcloser.ai/e/ev-872dfabaade9","presentation_home":"ownership_section"},{"finding_id":"review_velocity_gradual","card_type":"review_velocity","question":"reviews","tone":"ok","weight":28,"headline":"Reviews rose from 22 to 42 between July 8, 2025 and July 19, 2026 — no sudden jump.","evidence":"Written reviews rose from 22 to 42 between July 8, 2025 and July 19, 2026. The largest rise inside any single 30-day window was about 3, so the count moved in steps rather than in one burst.","so_what":"A count that moves steadily is ordinary. A sudden burst is what deserves a closer look.","source":"keepa","source_links":[{"label":"Keepa exact-listing history","url":"https://keepa.com/#!product/1-B0D96N12S9","role":"dated count history · exact listing"}],"registry_receipts":[],"evidence_id":"ev-f38e2fa0c634","evidence_url":"https://lookcloser.ai/e/ev-f38e2fa0c634","presentation_home":"finding_catalog"}],"research_links":[{"ingredient":"NMN (nicotinamide mononucleotide)","label":"PubMed search: nicotinamide mononucleotide human trial","url":"https://pubmed.ncbi.nlm.nih.gov/?term=nicotinamide+mononucleotide+randomized+human","scope":"ingredient_context","product_evidence":false},{"ingredient":"NMN (nicotinamide mononucleotide)","label":"ClinicalTrials.gov — NMN","url":"https://clinicaltrials.gov/search?term=nicotinamide%20mononucleotide","scope":"ingredient_context","product_evidence":false}],"open_items":["No FDA recall matched this brand in the current search.","We have not found a public label filing for this exact product."]},"tldr":{"assessment":"checks_confirmed","headline":"Testing claimed — documentation not found","summary":"The observed listing claims third-party testing without naming a lab or certifier. No product-bound report is retained, so the claim cannot be verified as stated. Under NSF/ANSI 173, NSF lists Toniiq, LLC products, including Resveratrol, but the retained registry result does not cover this exact SKU. IFOS, USP, and Informed-Sport were not checked in this record.","lead_finding_id":"certification-laboratory-record-testing-claimed-documentation-not-found","key_findings":[{"id":"uspto-trademark-registry-exact-trademark-owner-identified","class":"ok","headline":"Exact trademark owner identified","source":"USPTO trademark registry","scope":"brand_owner"},{"id":"barcode-gtin-record-upc-independently-corroborated","class":"ok","headline":"UPC independently corroborated","source":"Barcode / GTIN record","scope":"exact_product"},{"id":"review_velocity_gradual","class":"ok","headline":"The review count moved gradually, not in one burst","source":"keepa","scope":"exact_listing"}],"documented_concern_count":0,"confirmed_check_count":3,"open_question_count":3,"usage_note":"Decision support, not medical advice or a product recommendation. Missing evidence is a gap, not a strike."},"origin_context":null,"verdict":{"state":"checks_confirmed","headline":"Testing claimed — documentation not found","detail":"The observed listing claims third-party testing without naming a lab or certifier. No product-bound report is retained, so the claim cannot be verified as stated. Under NSF/ANSI 173, NSF lists Toniiq, LLC products, including Resveratrol, but the retained registry result does not cover this exact SKU. IFOS, USP, and Informed-Sport were not checked in this record.","lead_finding_id":"certification-laboratory-record-testing-claimed-documentation-not-found","meaning":"Finding-first decision support. 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This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product.","proof":"USPTO lists Toniiq LLC (LIMITED LIABILITY COMPANY) in MICHIGAN, USA; WYOMING, USA for the exact brand wordmark. This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product.","identity_basis":"owner_exact","status":"live","source_refs":["uspto_search"],"source_url":"https://tsdr.uspto.gov/#caseNumber=87493635&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","scope":"brand_owner","inference_level":"direct_observation","observed_at":"2026-08-02","presentation_tone":"ok","evidence_id":"ev-872dfabaade9","evidence_url":"https://lookcloser.ai/e/ev-872dfabaade9","content_fingerprint":"sha256:a7037ecc06b8063c09a7a314b39f6c2f4195bdce0dcfec6f500f61b61835aae3","registry_receipts":[{"source":"uspto_search","url":"https://tsdr.uspto.gov/#caseNumber=87493635&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","label":"USPTO · Registration 5511231","registry_name":"USPTO","standard":null,"identifier":"Registration 5511231"}],"evidence":{"summary":"USPTO lists Toniiq LLC (LIMITED LIABILITY COMPANY) in MICHIGAN, USA; WYOMING, USA for the exact brand wordmark. This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product.","source_refs":["uspto_search"],"source_records":[{"source":"uspto_search","source_url":"https://tsdr.uspto.gov/#caseNumber=87493635&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","observed_at":"2026-08-02","identity_basis":"exact_wordmark_and_supplement_goods","scope":"brand","registry_name":"USPTO","identifier":"Registration 5511231","receipt_label":"USPTO · Registration 5511231"}],"observed_at":"2026-08-02","looked":"LookCloser checked USPTO trademark registry.","found":"USPTO lists Toniiq LLC (LIMITED LIABILITY COMPANY) in MICHIGAN, USA; WYOMING, USA for the exact brand wordmark. This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product."},"html_anchor":"finding-uspto-trademark-registry-exact-trademark-owner-identified","report_url":"https://lookcloser.ai/p/850061389480/full#finding-uspto-trademark-registry-exact-trademark-owner-identified"},{"id":"barcode-gtin-record-upc-independently-corroborated","source":"Barcode / GTIN record","class":"ok","noted":false,"severity":"ok","weight":38,"headline":"UPC independently corroborated","detail":"Open Food Facts resolves 850061389480 to \"NMNH\" (Toniiq) — consistent with this listing.","proof":"Open Food Facts resolves 850061389480 to \"NMNH\" (Toniiq) — consistent with this listing.","identity_basis":"gtin","status":"live","source_refs":["barcode_search","source_listing"],"source_url":"https://world.openfoodfacts.org/product/00850061389480","scope":"exact_product","inference_level":"direct_observation","observed_at":"2026-08-02","presentation_tone":"ok","evidence_id":"ev-e223651da931","evidence_url":"https://lookcloser.ai/e/ev-e223651da931","content_fingerprint":"sha256:ff116c5d5fb97cefcf6933a6ac0b5f6ee2d7fa96dafab4dbde52eacaad39ebef","registry_receipts":[],"evidence":{"summary":"Open Food Facts resolves 850061389480 to \"NMNH\" (Toniiq) — consistent with this listing.","source_refs":["barcode_search","source_listing"],"source_records":[{"source":"barcode_search","source_url":"https://world.openfoodfacts.org/product/00850061389480","observed_at":"2026-08-02","identity_basis":"gtin","scope":"exact_gtin"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0D96N12S9","observed_at":"2026-08-02","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-08-02","looked":"LookCloser checked Barcode / GTIN record.","found":"Open Food Facts resolves 850061389480 to \"NMNH\" (Toniiq) — consistent with this listing."},"html_anchor":"finding-barcode-gtin-record-upc-independently-corroborated","report_url":"https://lookcloser.ai/p/850061389480/full#finding-barcode-gtin-record-upc-independently-corroborated"},{"id":"label-and-serving-arithmetic-label-math-could-not-be-verified","source":"Label and serving arithmetic","class":"gap","noted":false,"severity":"pend","weight":26,"headline":"Label math could not be verified","detail":"The retained listing evidence does not establish net weight, unit count, per-serving dose, servings per container, so the dose claim cannot yet be checked against serving arithmetic. This is a neutral evidence gap, not a pass or strike.","proof":"The retained listing evidence does not establish net weight, unit count, per-serving dose, servings per container, so the dose claim cannot yet be checked against serving arithmetic. This is a neutral evidence gap, not a pass or strike.","identity_basis":"listing","status":"live","source_refs":["source_listing"],"source_url":"https://www.amazon.com/dp/B0D96N12S9","scope":"exact_listing","inference_level":"gap","observed_at":"2026-08-02","presentation_tone":"gap","evidence_id":"ev-84bff29ab081","evidence_url":"https://lookcloser.ai/e/ev-84bff29ab081","content_fingerprint":"sha256:8b1d6bffdfc83365039cea55b394f7350f9196d0db5c54dccee5a6f7744d4f24","registry_receipts":[],"evidence":{"summary":"The retained listing evidence does not establish net weight, unit count, per-serving dose, servings per container, so the dose claim cannot yet be checked against serving arithmetic. This is a neutral evidence gap, not a pass or strike.","source_refs":["source_listing"],"source_records":[{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0D96N12S9","observed_at":"2026-08-02","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-08-02","looked":"LookCloser checked Label and serving arithmetic.","found":"The retained listing evidence does not establish net weight, unit count, per-serving dose, servings per container, so the dose claim cannot yet be checked against serving arithmetic. This is a neutral evidence gap, not a pass or strike."},"html_anchor":"finding-label-and-serving-arithmetic-label-math-could-not-be-verified","report_url":"https://lookcloser.ai/p/850061389480/full#finding-label-and-serving-arithmetic-label-math-could-not-be-verified"},{"id":"certification-laboratory-record-testing-claimed-documentation-not-found","source":"Certification / laboratory record","class":"gap","noted":true,"severity":"pend","weight":23,"headline":"Testing claimed — documentation not found","detail":"The observed listing claims third-party testing without naming a lab or certifier. No product-bound report is retained, so the claim cannot be verified as stated. Under NSF/ANSI 173, NSF lists Toniiq, LLC products, including Resveratrol, but the retained registry result does not cover this exact SKU. IFOS, USP, and Informed-Sport were not checked in this record.","proof":"The observed listing claims third-party testing without naming a lab or certifier. No product-bound report is retained, so the claim cannot be verified as stated. Under NSF/ANSI 173, NSF lists Toniiq, LLC products, including Resveratrol, but the retained registry result does not cover this exact SKU. IFOS, USP, and Informed-Sport were not checked in this record.","identity_basis":"none","status":"live","source_refs":["nsf_search","source_listing"],"source_url":"https://info.nsf.org/Certified/dietary/Listings.asp?CompanyName=toniiq&","scope":"search_scope","inference_level":"gap","observed_at":"2026-08-02","presentation_tone":"gap","evidence_id":"ev-073a834fe2f2","evidence_url":"https://lookcloser.ai/e/ev-073a834fe2f2","content_fingerprint":"sha256:e2a4af3dc739bd1893a7eec71871f9c2e8715d3b0432a51794000b5c4eb78c47","registry_receipts":[{"source":"nsf_search","url":"https://info.nsf.org/Certified/dietary/Listings.asp?CompanyName=toniiq&","label":"NSF/ANSI 173 · Toniiq, LLC","registry_name":"NSF","standard":"NSF/ANSI 173","identifier":"Toniiq, LLC"}],"evidence":{"summary":"The observed listing claims third-party testing without naming a lab or certifier. No product-bound report is retained, so the claim cannot be verified as stated. Under NSF/ANSI 173, NSF lists Toniiq, LLC products, including Resveratrol, but the retained registry result does not cover this exact SKU. IFOS, USP, and Informed-Sport were not checked in this record.","source_refs":["nsf_search","source_listing"],"source_records":[{"source":"nsf_search","source_url":"https://info.nsf.org/Certified/dietary/Listings.asp?CompanyName=toniiq&","observed_at":"2026-08-02","identity_basis":"company_brand","scope":"product_or_brand","registry_name":"NSF","standard":"NSF/ANSI 173","identifier":"Toniiq, LLC","receipt_label":"NSF/ANSI 173 · Toniiq, LLC"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0D96N12S9","observed_at":"2026-08-02","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-08-02","looked":"LookCloser checked Certification / laboratory record.","found":"The observed listing claims third-party testing without naming a lab or certifier. No product-bound report is retained, so the claim cannot be verified as stated. Under NSF/ANSI 173, NSF lists Toniiq, LLC products, including Resveratrol, but the retained registry result does not cover this exact SKU. IFOS, USP, and Informed-Sport were not checked in this record."},"html_anchor":"finding-certification-laboratory-record-testing-claimed-documentation-not-found","report_url":"https://lookcloser.ai/p/850061389480/full#finding-certification-laboratory-record-testing-claimed-documentation-not-found"},{"id":"nih-published-research-research-context-is-available-for-the-listed-ingr","source":"NIH / published research","class":"gap","noted":false,"severity":"info","weight":22,"headline":"Research context is available for the listed ingredients","detail":"Published sources describe how NMN have been studied. This is ingredient context only; the record does not establish that this product delivers the studied dose or outcome. Sources: PubMed search: nicotinamide mononucleotide human trial, ClinicalTrials.gov — NMN.","proof":"Published sources describe how NMN have been studied. This is ingredient context only; the record does not establish that this product delivers the studied dose or outcome. Sources: PubMed search: nicotinamide mononucleotide human trial, ClinicalTrials.gov — NMN.","identity_basis":"ingredient","status":"live","source_refs":["pubmed_nmn"],"source_url":"https://pubmed.ncbi.nlm.nih.gov/?term=nicotinamide+mononucleotide+randomized+human","scope":"ingredient_context","inference_level":"gap","observed_at":"2026-08-02","presentation_tone":"gap","evidence_id":"ev-3004fa6e1066","evidence_url":"https://lookcloser.ai/e/ev-3004fa6e1066","content_fingerprint":"sha256:a42a488bed5f5936dd1505b8c50639bdb9b66fb4367aeacfee6e29a8af5d8fa0","registry_receipts":[],"evidence":{"summary":"Published sources describe how NMN have been studied. This is ingredient context only; the record does not establish that this product delivers the studied dose or outcome. Sources: PubMed search: nicotinamide mononucleotide human trial, ClinicalTrials.gov — NMN.","source_refs":["pubmed_nmn"],"source_records":[{"source":"pubmed_nmn","source_url":"https://pubmed.ncbi.nlm.nih.gov/?term=nicotinamide+mononucleotide+randomized+human","observed_at":"2026-08-02","identity_basis":"named_ingredient","scope":"ingredient"}],"observed_at":"2026-08-02","looked":"LookCloser checked NIH / published research.","found":"Published sources describe how NMN have been studied. This is ingredient context only; the record does not establish that this product delivers the studied dose or outcome. Sources: PubMed search: nicotinamide mononucleotide human trial, ClinicalTrials.gov — NMN."},"html_anchor":"finding-nih-published-research-research-context-is-available-for-the-listed-ingr","report_url":"https://lookcloser.ai/p/850061389480/full#finding-nih-published-research-research-context-is-available-for-the-listed-ingr"},{"id":"review_velocity_gradual","source":"keepa","class":"ok","weight":20,"headline":"The review count moved gradually, not in one burst","detail":"Written reviews rose from 22 to 42 between July 8, 2025 and July 19, 2026. The largest rise inside any single 30-day window was about 3, so the count moved in steps rather than in one burst.","proof":{"first":["2025-07-08",22],"last":["2026-07-19",42],"max_30d_review_gain":3},"identity_basis":"listing","status":"live","severity":"ok","source_refs":["source_listing"],"source_url":"https://www.amazon.com/dp/B0D96N12S9","scope":"exact_listing","inference_level":"direct_observation","observed_at":"2026-08-02","presentation_tone":"ok","evidence_id":"ev-f38e2fa0c634","evidence_url":"https://lookcloser.ai/e/ev-f38e2fa0c634","content_fingerprint":"sha256:1c55704d2c57004c0a653eaa01a46a55a04b2b9283b92acedcfb30bc66d73660","registry_receipts":[],"evidence":{"summary":{"first":["2025-07-08",22],"last":["2026-07-19",42],"max_30d_review_gain":3},"source_refs":["source_listing"],"source_records":[{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0D96N12S9","observed_at":"2026-08-02","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-08-02","looked":"LookCloser checked keepa.","found":"Written reviews rose from 22 to 42 between July 8, 2025 and July 19, 2026. The largest rise inside any single 30-day window was about 3, so the count moved in steps rather than in one burst."},"html_anchor":"finding-review_velocity_gradual","report_url":"https://lookcloser.ai/p/850061389480/full#finding-review_velocity_gradual"},{"id":"certification-laboratory-record-brand-holds-nsf-ansi-173-certification-b","source":"Certification / laboratory record","class":"gap","noted":false,"severity":"info","weight":19,"headline":"Brand holds NSF/ANSI 173 certification (brand-level)","detail":"Toniiq, LLC appears in NSF’s certified-products registry with 4 certified product(s), but we couldn’t confirm this exact listing is among them. Certification covers contents and contaminants — not effectiveness.","proof":"Toniiq, LLC appears in NSF’s certified-products registry with 4 certified product(s), but we couldn’t confirm this exact listing is among them. Certification covers contents and contaminants — not effectiveness.","identity_basis":"none","status":"live","source_refs":["nsf_search","source_listing"],"source_url":"https://info.nsf.org/Certified/dietary/Listings.asp?CompanyName=toniiq&","scope":"search_scope","inference_level":"gap","observed_at":"2026-08-02","presentation_tone":"gap","evidence_id":"ev-1e758fb80d70","evidence_url":"https://lookcloser.ai/e/ev-1e758fb80d70","content_fingerprint":"sha256:825b323fcd82d98b3dfcb10be189d97675d530d8d35b65bbeba400e5e8ba7543","registry_receipts":[{"source":"nsf_search","url":"https://info.nsf.org/Certified/dietary/Listings.asp?CompanyName=toniiq&","label":"NSF/ANSI 173 · Toniiq, LLC","registry_name":"NSF","standard":"NSF/ANSI 173","identifier":"Toniiq, LLC"}],"evidence":{"summary":"Toniiq, LLC appears in NSF’s certified-products registry with 4 certified product(s), but we couldn’t confirm this exact listing is among them. Certification covers contents and contaminants — not effectiveness.","source_refs":["nsf_search","source_listing"],"source_records":[{"source":"nsf_search","source_url":"https://info.nsf.org/Certified/dietary/Listings.asp?CompanyName=toniiq&","observed_at":"2026-08-02","identity_basis":"company_brand","scope":"product_or_brand","registry_name":"NSF","standard":"NSF/ANSI 173","identifier":"Toniiq, LLC","receipt_label":"NSF/ANSI 173 · Toniiq, LLC"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0D96N12S9","observed_at":"2026-08-02","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-08-02","looked":"LookCloser checked Certification / laboratory record.","found":"Toniiq, LLC appears in NSF’s certified-products registry with 4 certified product(s), but we couldn’t confirm this exact listing is among them. Certification covers contents and contaminants — not effectiveness."},"html_anchor":"finding-certification-laboratory-record-brand-holds-nsf-ansi-173-certification-b","report_url":"https://lookcloser.ai/p/850061389480/full#finding-certification-laboratory-record-brand-holds-nsf-ansi-173-certification-b"},{"id":"label-and-serving-arithmetic-public-label-filing-not-retained","source":"Label and serving arithmetic","class":"gap","noted":false,"severity":"info","weight":19,"headline":"Public label filing not retained","detail":"We have not found a public label filing for this exact product. That is a gap in our records, not evidence that no filing exists.","proof":"We have not found a public label filing for this exact product. That is a gap in our records, not evidence that no filing exists.","identity_basis":"listing","status":"live","source_refs":["source_listing"],"source_url":"https://www.amazon.com/dp/B0D96N12S9","scope":"exact_listing","inference_level":"gap","observed_at":"2026-08-02","presentation_tone":"gap","evidence_id":"ev-a19ae4dfa5bb","evidence_url":"https://lookcloser.ai/e/ev-a19ae4dfa5bb","content_fingerprint":"sha256:0cb56e4111040a214bcc0288a79357e9caeb256e8b84bc9987a4f521998e2305","registry_receipts":[],"evidence":{"summary":"We have not found a public label filing for this exact product. That is a gap in our records, not evidence that no filing exists.","source_refs":["source_listing"],"source_records":[{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0D96N12S9","observed_at":"2026-08-02","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-08-02","looked":"LookCloser checked Label and serving arithmetic.","found":"We have not found a public label filing for this exact product. That is a gap in our records, not evidence that no filing exists."},"html_anchor":"finding-label-and-serving-arithmetic-public-label-filing-not-retained","report_url":"https://lookcloser.ai/p/850061389480/full#finding-label-and-serving-arithmetic-public-label-filing-not-retained"},{"id":"fda-public-records-recall-search-no-match-found-as-of-aug-02-2026","source":"FDA public records","class":"gap","noted":false,"severity":"info","weight":19,"headline":"Recall search: no match found (as of Aug 02, 2026)","detail":"This means only that no enforcement record matched the brand name — it does not mean the product was tested, reviewed, or cleared by FDA. New and untested products also have no recall records.","proof":"This means only that no enforcement record matched the brand name — it does not mean the product was tested, reviewed, or cleared by FDA. New and untested products also have no recall records.","identity_basis":"none","status":"live","source_refs":["openfda_search"],"source_url":"https://api.fda.gov/food/enforcement.json?search=(recalling_firm:%22Toniiq%22+OR+product_description:%22Toniiq%22)&limit=5","scope":"search_scope","inference_level":"gap","observed_at":"2026-08-02","presentation_tone":"caution","evidence_id":"ev-1ab617526428","evidence_url":"https://lookcloser.ai/e/ev-1ab617526428","content_fingerprint":"sha256:5d276d77baf383b4c48213e63fbb46a44ca16d4abb6d321708a798441317fa44","registry_receipts":[],"evidence":{"summary":"This means only that no enforcement record matched the brand name — it does not mean the product was tested, reviewed, or cleared by FDA. New and untested products also have no recall records.","source_refs":["openfda_search"],"source_records":[{"source":"openfda_search","source_url":"https://api.fda.gov/food/enforcement.json?search=(recalling_firm:%22Toniiq%22+OR+product_description:%22Toniiq%22)&limit=5","observed_at":"2026-08-02","identity_basis":"search_only","scope":"product_or_brand","registry_name":"FDA enforcement","identifier":"Toniiq","receipt_label":"FDA enforcement search · Toniiq"}],"observed_at":"2026-08-02","looked":"LookCloser checked FDA public records.","found":"This means only that no enforcement record matched the brand name — it does not mean the product was tested, reviewed, or cleared by FDA. New and untested products also have no recall records."},"html_anchor":"finding-fda-public-records-recall-search-no-match-found-as-of-aug-02-2026","report_url":"https://lookcloser.ai/p/850061389480/full#finding-fda-public-records-recall-search-no-match-found-as-of-aug-02-2026"},{"id":"keepa-exact-listing-history-this-item-belongs-to-a-catalog-variation-fam","source":"Keepa exact-listing history","class":"gap","noted":false,"severity":"info","weight":19,"headline":"This item belongs to a catalog variation family","detail":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.","proof":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.","identity_basis":"listing","status":"live","source_refs":["keepa_history","source_listing"],"source_url":"https://keepa.com/#!product/1-B0D96N12S9","scope":"exact_listing","inference_level":"gap","observed_at":"2026-08-02","presentation_tone":"gap","evidence_id":"ev-4a39cccf4098","evidence_url":"https://lookcloser.ai/e/ev-4a39cccf4098","content_fingerprint":"sha256:484a150e13716d7555ae1e04170563e402e1b78c064ae915d868d76b7ebe4a54","registry_receipts":[],"evidence":{"summary":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.","source_refs":["keepa_history","source_listing"],"source_records":[{"source":"keepa_history","source_url":"https://keepa.com/#!product/1-B0D96N12S9","observed_at":"2026-08-02","identity_basis":"exact_listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0D96N12S9","observed_at":"2026-08-02","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-08-02","looked":"LookCloser checked Keepa exact-listing history.","found":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant."},"html_anchor":"finding-keepa-exact-listing-history-this-item-belongs-to-a-catalog-variation-fam","report_url":"https://lookcloser.ai/p/850061389480/full#finding-keepa-exact-listing-history-this-item-belongs-to-a-catalog-variation-fam"},{"id":"keepa-exact-listing-history-180-day-review-count-history-is-on-file","source":"Keepa exact-listing history","class":"gap","noted":false,"severity":"info","weight":16,"headline":"180-day review-count history is on file","detail":"Exact-listing history records written-review counts from 25 on 2025-07-01 to 42 on 2026-07-19 (net +17). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.","proof":"Exact-listing history records written-review counts from 25 on 2025-07-01 to 42 on 2026-07-19 (net +17). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.","identity_basis":"listing","status":"live","source_refs":["keepa_history","source_listing"],"source_url":"https://keepa.com/#!product/1-B0D96N12S9","scope":"exact_listing","inference_level":"gap","observed_at":"2026-08-02","presentation_tone":"gap","evidence_id":"ev-4318763954b5","evidence_url":"https://lookcloser.ai/e/ev-4318763954b5","content_fingerprint":"sha256:a512be4e20e9e63f81fc6b9bceab1f99df6c898c0d3523d84b770ffdb956bafe","registry_receipts":[],"evidence":{"summary":"Exact-listing history records written-review counts from 25 on 2025-07-01 to 42 on 2026-07-19 (net +17). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.","source_refs":["keepa_history","source_listing"],"source_records":[{"source":"keepa_history","source_url":"https://keepa.com/#!product/1-B0D96N12S9","observed_at":"2026-08-02","identity_basis":"exact_listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0D96N12S9","observed_at":"2026-08-02","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-08-02","looked":"LookCloser checked Keepa exact-listing history.","found":"Exact-listing history records written-review counts from 25 on 2025-07-01 to 42 on 2026-07-19 (net +17). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic."},"html_anchor":"finding-keepa-exact-listing-history-180-day-review-count-history-is-on-file","report_url":"https://lookcloser.ai/p/850061389480/full#finding-keepa-exact-listing-history-180-day-review-count-history-is-on-file"}],"evidence_records":[{"evidence_id":"ev-872dfabaade9","record_id":"850061389480","gtin":"850061389480","claim_key":"finding:uspto-trademark-registry-exact-trademark-owner-identified","primary_source":"uspto_search","claim":"Exact trademark owner identified","bucket":"checks_out","looked":"LookCloser checked USPTO trademark registry.","found":"USPTO lists Toniiq LLC (LIMITED LIABILITY COMPANY) in MICHIGAN, USA; WYOMING, USA for the exact brand wordmark. This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product.","proof":{"detail":"USPTO lists Toniiq LLC (LIMITED LIABILITY COMPANY) in MICHIGAN, USA; WYOMING, USA for the exact brand wordmark. This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product."},"source_refs":[{"source":"uspto_search","source_url":"https://tsdr.uspto.gov/#caseNumber=87493635&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","observed_at":"2026-08-02","identity_basis":"exact_wordmark_and_supplement_goods","scope":"brand","registry_name":"USPTO","identifier":"Registration 5511231","receipt_label":"USPTO · Registration 5511231"}],"observed_at":"2026-08-02","content_fingerprint":"sha256:a7037ecc06b8063c09a7a314b39f6c2f4195bdce0dcfec6f500f61b61835aae3","evidence_url":"https://lookcloser.ai/e/ev-872dfabaade9"},{"evidence_id":"ev-e223651da931","record_id":"850061389480","gtin":"850061389480","claim_key":"finding:barcode-gtin-record-upc-independently-corroborated","primary_source":"barcode_search","claim":"UPC independently corroborated","bucket":"checks_out","looked":"LookCloser checked Barcode / GTIN record.","found":"Open Food Facts resolves 850061389480 to \"NMNH\" (Toniiq) — consistent with this listing.","proof":{"detail":"Open Food Facts resolves 850061389480 to \"NMNH\" (Toniiq) — consistent with this listing."},"source_refs":[{"source":"barcode_search","source_url":"https://world.openfoodfacts.org/product/00850061389480","observed_at":"2026-08-02","identity_basis":"gtin","scope":"exact_gtin"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0D96N12S9","observed_at":"2026-08-02","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-08-02","content_fingerprint":"sha256:ff116c5d5fb97cefcf6933a6ac0b5f6ee2d7fa96dafab4dbde52eacaad39ebef","evidence_url":"https://lookcloser.ai/e/ev-e223651da931"},{"evidence_id":"ev-f38e2fa0c634","record_id":"850061389480","gtin":"850061389480","claim_key":"finding:review_velocity_gradual","primary_source":"source_listing","claim":"The review count moved gradually, not in one burst","bucket":"checks_out","looked":"LookCloser checked keepa.","found":"Written reviews rose from 22 to 42 between July 8, 2025 and July 19, 2026. The largest rise inside any single 30-day window was about 3, so the count moved in steps rather than in one burst.","proof":{"first":["2025-07-08",22],"last":["2026-07-19",42],"max_30d_review_gain":3},"source_refs":[{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0D96N12S9","observed_at":"2026-08-02","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-08-02","content_fingerprint":"sha256:1c55704d2c57004c0a653eaa01a46a55a04b2b9283b92acedcfb30bc66d73660","evidence_url":"https://lookcloser.ai/e/ev-f38e2fa0c634"},{"evidence_id":"ev-1ab617526428","record_id":"850061389480","gtin":"850061389480","claim_key":"finding:fda-public-records-recall-search-no-match-found-as-of-aug-02-2026","primary_source":"openfda_search","claim":"Recall search: no match found (as of Aug 02, 2026)","bucket":"unverified","looked":"LookCloser checked FDA public records.","found":"This means only that no enforcement record matched the brand name — it does not mean the product was tested, reviewed, or cleared by FDA. New and untested products also have no recall records.","proof":{"detail":"This means only that no enforcement record matched the brand name — it does not mean the product was tested, reviewed, or cleared by FDA. New and untested products also have no recall records."},"source_refs":[{"source":"openfda_search","source_url":"https://api.fda.gov/food/enforcement.json?search=(recalling_firm:%22Toniiq%22+OR+product_description:%22Toniiq%22)&limit=5","observed_at":"2026-08-02","identity_basis":"search_only","scope":"product_or_brand","registry_name":"FDA enforcement","identifier":"Toniiq","receipt_label":"FDA enforcement search · Toniiq"}],"observed_at":"2026-08-02","content_fingerprint":"sha256:5d276d77baf383b4c48213e63fbb46a44ca16d4abb6d321708a798441317fa44","evidence_url":"https://lookcloser.ai/e/ev-1ab617526428"},{"evidence_id":"ev-84bff29ab081","record_id":"850061389480","gtin":"850061389480","claim_key":"finding:label-and-serving-arithmetic-label-math-could-not-be-verified","primary_source":"source_listing","claim":"Label math could not be verified","bucket":"unverified","looked":"LookCloser checked Label and serving arithmetic.","found":"The retained listing evidence does not establish net weight, unit count, per-serving dose, servings per container, so the dose claim cannot yet be checked against serving arithmetic. This is a neutral evidence gap, not a pass or strike.","proof":{"detail":"The retained listing evidence does not establish net weight, unit count, per-serving dose, servings per container, so the dose claim cannot yet be checked against serving arithmetic. This is a neutral evidence gap, not a pass or strike."},"source_refs":[{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0D96N12S9","observed_at":"2026-08-02","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-08-02","content_fingerprint":"sha256:8b1d6bffdfc83365039cea55b394f7350f9196d0db5c54dccee5a6f7744d4f24","evidence_url":"https://lookcloser.ai/e/ev-84bff29ab081"},{"evidence_id":"ev-a19ae4dfa5bb","record_id":"850061389480","gtin":"850061389480","claim_key":"finding:label-and-serving-arithmetic-public-label-filing-not-retained","primary_source":"source_listing","claim":"Public label filing not retained","bucket":"unverified","looked":"LookCloser checked Label and serving arithmetic.","found":"We have not found a public label filing for this exact product. That is a gap in our records, not evidence that no filing exists.","proof":{"detail":"We have not found a public label filing for this exact product. That is a gap in our records, not evidence that no filing exists."},"source_refs":[{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0D96N12S9","observed_at":"2026-08-02","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-08-02","content_fingerprint":"sha256:0cb56e4111040a214bcc0288a79357e9caeb256e8b84bc9987a4f521998e2305","evidence_url":"https://lookcloser.ai/e/ev-a19ae4dfa5bb"},{"evidence_id":"ev-1e758fb80d70","record_id":"850061389480","gtin":"850061389480","claim_key":"finding:certification-laboratory-record-brand-holds-nsf-ansi-173-certification-b","primary_source":"nsf_search","claim":"Brand holds NSF/ANSI 173 certification (brand-level)","bucket":"unverified","looked":"LookCloser checked Certification / laboratory record.","found":"Toniiq, LLC appears in NSF’s certified-products registry with 4 certified product(s), but we couldn’t confirm this exact listing is among them. Certification covers contents and contaminants — not effectiveness.","proof":{"detail":"Toniiq, LLC appears in NSF’s certified-products registry with 4 certified product(s), but we couldn’t confirm this exact listing is among them. Certification covers contents and contaminants — not effectiveness."},"source_refs":[{"source":"nsf_search","source_url":"https://info.nsf.org/Certified/dietary/Listings.asp?CompanyName=toniiq&","observed_at":"2026-08-02","identity_basis":"company_brand","scope":"product_or_brand","registry_name":"NSF","standard":"NSF/ANSI 173","identifier":"Toniiq, LLC","receipt_label":"NSF/ANSI 173 · Toniiq, LLC"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0D96N12S9","observed_at":"2026-08-02","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-08-02","content_fingerprint":"sha256:825b323fcd82d98b3dfcb10be189d97675d530d8d35b65bbeba400e5e8ba7543","evidence_url":"https://lookcloser.ai/e/ev-1e758fb80d70"},{"evidence_id":"ev-073a834fe2f2","record_id":"850061389480","gtin":"850061389480","claim_key":"finding:certification-laboratory-record-testing-claimed-documentation-not-found","primary_source":"nsf_search","claim":"Testing claimed — documentation not found","bucket":"unverified","looked":"LookCloser checked Certification / laboratory record.","found":"The observed listing claims third-party testing without naming a lab or certifier. No product-bound report is retained, so the claim cannot be verified as stated. Under NSF/ANSI 173, NSF lists Toniiq, LLC products, including Resveratrol, but the retained registry result does not cover this exact SKU. IFOS, USP, and Informed-Sport were not checked in this record.","proof":{"detail":"The observed listing claims third-party testing without naming a lab or certifier. No product-bound report is retained, so the claim cannot be verified as stated. Under NSF/ANSI 173, NSF lists Toniiq, LLC products, including Resveratrol, but the retained registry result does not cover this exact SKU. IFOS, USP, and Informed-Sport were not checked in this record."},"source_refs":[{"source":"nsf_search","source_url":"https://info.nsf.org/Certified/dietary/Listings.asp?CompanyName=toniiq&","observed_at":"2026-08-02","identity_basis":"company_brand","scope":"product_or_brand","registry_name":"NSF","standard":"NSF/ANSI 173","identifier":"Toniiq, LLC","receipt_label":"NSF/ANSI 173 · Toniiq, LLC"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0D96N12S9","observed_at":"2026-08-02","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-08-02","content_fingerprint":"sha256:e2a4af3dc739bd1893a7eec71871f9c2e8715d3b0432a51794000b5c4eb78c47","evidence_url":"https://lookcloser.ai/e/ev-073a834fe2f2"},{"evidence_id":"ev-4318763954b5","record_id":"850061389480","gtin":"850061389480","claim_key":"finding:keepa-exact-listing-history-180-day-review-count-history-is-on-file","primary_source":"keepa_history","claim":"180-day review-count history is on file","bucket":"unverified","looked":"LookCloser checked Keepa exact-listing history.","found":"Exact-listing history records written-review counts from 25 on 2025-07-01 to 42 on 2026-07-19 (net +17). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.","proof":{"detail":"Exact-listing history records written-review counts from 25 on 2025-07-01 to 42 on 2026-07-19 (net +17). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic."},"source_refs":[{"source":"keepa_history","source_url":"https://keepa.com/#!product/1-B0D96N12S9","observed_at":"2026-08-02","identity_basis":"exact_listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0D96N12S9","observed_at":"2026-08-02","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-08-02","content_fingerprint":"sha256:a512be4e20e9e63f81fc6b9bceab1f99df6c898c0d3523d84b770ffdb956bafe","evidence_url":"https://lookcloser.ai/e/ev-4318763954b5"},{"evidence_id":"ev-4a39cccf4098","record_id":"850061389480","gtin":"850061389480","claim_key":"finding:keepa-exact-listing-history-this-item-belongs-to-a-catalog-variation-fam","primary_source":"keepa_history","claim":"This item belongs to a catalog variation family","bucket":"unverified","looked":"LookCloser checked Keepa exact-listing history.","found":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.","proof":{"detail":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant."},"source_refs":[{"source":"keepa_history","source_url":"https://keepa.com/#!product/1-B0D96N12S9","observed_at":"2026-08-02","identity_basis":"exact_listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0D96N12S9","observed_at":"2026-08-02","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-08-02","content_fingerprint":"sha256:484a150e13716d7555ae1e04170563e402e1b78c064ae915d868d76b7ebe4a54","evidence_url":"https://lookcloser.ai/e/ev-4a39cccf4098"},{"evidence_id":"ev-3004fa6e1066","record_id":"850061389480","gtin":"850061389480","claim_key":"finding:nih-published-research-research-context-is-available-for-the-listed-ingr","primary_source":"pubmed_nmn","claim":"Research context is available for the listed ingredients","bucket":"unverified","looked":"LookCloser checked NIH / published research.","found":"Published sources describe how NMN have been studied. 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