{"schema":"lookcloser/record@0.2","compatible_with":["lookcloser/record@0.1"],"record_id":"850063247023","processing":{"collection_process_version":"2026-07-24.5","last_collected_at":"2026-07-30T22:54:49-0700","last_collection_event":"intake","label_reader_version":"2026-07-27.1","report_schema":"lookcloser/record@0.2","rendered_at":"2026-08-02T14:29:01-0700"},"analysis_status":"complete","processing_gaps":[],"gtin":"850063247023","listing_identifier":"B0D33VRHGS","brand":"envitamin","title":"Envitamin Methylated Multivitamin","listing_title":"envitamin Methylated Multivitamin Multimineral Complex with L Methylfolate, Methylated B12, 5-MTHF, Inositol, and Lycopene","identity":{"canonical_gtin":"00850063247023","source_listing_gtin":"00850063247023","listing_identifier":"B0D33VRHGS","product_image":"https://m.media-amazon.com/images/I/51yZYrmAeTL.jpg","product_image_status":"retained","product_image_provenance":{"status":"retained","source":"source_listing","identity_basis":"exact_listing_identifier","source_url":"https://www.amazon.com/dp/B0D33VRHGS","primary_url":"https://m.media-amazon.com/images/I/51yZYrmAeTL.jpg","image_count":8,"last_attempted":"2026-07-30T22:54:49-0700","attempts":1},"observed_at":"2026-07-30","source_confirmations":["source_listing_gtin","brand_store_gtin"],"brand_consistency":{"status":"match","compatible":true,"listing_brand":"envitamin","package_brand":"envitamin","match_method":"normalized_exact","similarity":1},"identity_rule":"exact identifiers only; related products are never substituted"},"trademark_owner":{"name":"Fernanda Mcmacken","entity":"INDIVIDUAL","country":"USA","address_filed":"3621 s le jeune, coconut grove, FLORIDA 33146, UNITED STATES","address_public":"FLORIDA 33146, UNITED STATES","serial_number":"97730203","registration_number":"7436610","wordmark":"ENVITAMIN","status_description":"REGISTERED","filed_date":"2022-12-23T00:00:00","first_use_commerce_date":"2022-12-19","registration_date":"2024-07-09","assignment_recorded":false,"goods_services":["IC 005: Dietary supplements."],"source":"USPTO Trademark Search","source_url":"https://tsdr.uspto.gov/#caseNumber=97730203&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","identity_basis":"exact_wordmark_and_supplement_goods"},"trademark_owner_candidates":[],"trademark_owner_status":"found","product_manufacturer_link":"not_established","label_responsible_parties":[{"role":"manufactured_for","name":"envitamin","address":"Miami, FL 33145","verbatim":"Manufactured For: envitamin Miami, FL 33145"}],"identity_nodes":[{"role":"trademark_owner","name":"Fernanda Mcmacken","country":"USA","address":"3621 s le jeune, coconut grove, FLORIDA 33146, UNITED STATES","source_ref":"uspto_search","identity_basis":"exact_wordmark_supplement_class"},{"role":"manufactured_for","name":"envitamin","address":"Miami, FL 33145","verbatim":"Manufactured For: envitamin Miami, FL 33145","source_ref":"facts_panel","identity_basis":"verbatim_package_text","relationship_to_trademark_owner":"different_named_entity","relationship_limit":"Different printed and trademark-owner names do not establish a conflict; the entities may have distributor, manufacturer, or licensing relationships."}],"seller_of_record":null,"seller_of_record_status":"not_collected_founder_gated","consumer_view":{"template":"claim_panel","kicker":"What we found","headline":"Package and trademark records name different responsible entities","deck":"The package says manufactured for: envitamin, Miami, FL 33145. USPTO names Fernanda Mcmacken as the exact wordmark owner. That can be a normal distributor, manufacturer, or licensing relationship; the retained…","display_mode":"single_home_per_finding","finding_ids":["nih-published-research-each-ingredient-s-amount-is-disclosed","brand-storefront-same-barcode-on-the-brand-s-own-store","nih-published-research-research-context-is-available-for-the-listed-ingr","uspto-trademark-registry-exact-trademark-owner-identified"],"point_finding_ids":["nih-published-research-each-ingredient-s-amount-is-disclosed","brand-storefront-same-barcode-on-the-brand-s-own-store","nih-published-research-research-context-is-available-for-the-listed-ingr"],"cards":[{"finding_id":"nih-published-research-each-ingredient-s-amount-is-disclosed","card_type":"amounts_disclosed","question":"label","tone":"ok","weight":50,"headline":"Every ingredient shows its amount · 15 ingredients listed.","evidence":"The panel gives a per-ingredient amount rather than hiding quantities inside a proprietary blend, so each one can be compared to published research.","so_what":"Every ingredient shows its real amount — nothing is hidden in a proprietary blend.","source":"NIH / published research","source_links":[],"registry_receipts":[],"evidence_id":"ev-83fc77c96c43","evidence_url":"https://lookcloser.ai/e/ev-83fc77c96c43","presentation_home":"finding_catalog"},{"finding_id":"brand-storefront-same-barcode-on-the-brand-s-own-store","card_type":"upc_corroborated","question":"owner","tone":"ok","weight":48,"headline":"The barcode identity checks out · 850063247023.","evidence":"The brand's store lists this exact barcode as “Methylated Multivitamin” (variant: 1 Pack) — identity confirmed across retailer listings.","so_what":"The barcode matches, so we are checking the right product rather than a look-alike.","source":"Brand storefront","source_links":[],"registry_receipts":[],"evidence_id":"ev-df5521a0b194","evidence_url":"https://lookcloser.ai/e/ev-df5521a0b194","presentation_home":"finding_catalog"},{"finding_id":"nih-published-research-research-context-is-available-for-the-listed-ingr","card_type":"research_available","question":"goals","tone":"neutral","weight":44,"headline":"Research links are available for boron, zinc.","evidence":"Published sources describe how boron, zinc have been studied. 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This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product.","proof":"USPTO lists Fernanda Mcmacken (INDIVIDUAL) in USA for the exact brand wordmark. This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product.","identity_basis":"owner_exact","status":"live","source_refs":["uspto_search"],"source_url":"https://tsdr.uspto.gov/#caseNumber=97730203&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","scope":"brand_owner","inference_level":"direct_observation","observed_at":"2026-07-30","presentation_tone":"ok","evidence_id":"ev-0b3a20729db1","evidence_url":"https://lookcloser.ai/e/ev-0b3a20729db1","content_fingerprint":"sha256:6d90e2518ed47d5ffb82a358c6adb9c290cc19d85170563f5c357ee539afa154","registry_receipts":[{"source":"uspto_search","url":"https://tsdr.uspto.gov/#caseNumber=97730203&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","label":"USPTO · Registration 7436610","registry_name":"USPTO","standard":null,"identifier":"Registration 7436610"}],"evidence":{"summary":"USPTO lists Fernanda Mcmacken (INDIVIDUAL) in USA for the exact brand wordmark. 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This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product."},"html_anchor":"finding-uspto-trademark-registry-exact-trademark-owner-identified","report_url":"https://lookcloser.ai/p/850063247023/full#finding-uspto-trademark-registry-exact-trademark-owner-identified"},{"id":"brand-storefront-same-barcode-on-the-brand-s-own-store","source":"Brand storefront","class":"ok","noted":false,"severity":"ok","weight":38,"headline":"Same barcode on the brand's own store","detail":"The brand's store lists this exact barcode as “Methylated Multivitamin” (variant: 1 Pack) — identity confirmed across retailer listings.","proof":"The brand's store lists this exact barcode as “Methylated Multivitamin” (variant: 1 Pack) — identity confirmed across retailer listings.","identity_basis":"listing","status":"live","source_refs":["brand_store","source_listing"],"source_url":"https://envitamin.com/products/methylated-multivitamin-bundle","scope":"exact_listing","inference_level":"direct_observation","observed_at":"2026-07-30","presentation_tone":"ok","evidence_id":"ev-df5521a0b194","evidence_url":"https://lookcloser.ai/e/ev-df5521a0b194","content_fingerprint":"sha256:b6914a2b8a36c3109172c0e54fd6589ee9b641bf88a4a3eee04c3b67e2083e5d","registry_receipts":[],"evidence":{"summary":"The brand's store lists this exact barcode as “Methylated Multivitamin” (variant: 1 Pack) — identity confirmed across retailer listings.","source_refs":["brand_store","source_listing"],"source_records":[{"source":"brand_store","source_url":"https://envitamin.com/products/methylated-multivitamin-bundle","observed_at":"2026-07-30","identity_basis":"exact_gtin","scope":"brand_or_exact_product"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0D33VRHGS","observed_at":"2026-07-30","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-30","looked":"LookCloser checked Brand storefront.","found":"The brand's store lists this exact barcode as “Methylated Multivitamin” (variant: 1 Pack) — identity confirmed across retailer listings."},"html_anchor":"finding-brand-storefront-same-barcode-on-the-brand-s-own-store","report_url":"https://lookcloser.ai/p/850063247023/full#finding-brand-storefront-same-barcode-on-the-brand-s-own-store"},{"id":"label-and-serving-arithmetic-multi-ingredient-formula-panel-read-serving","source":"Label and serving arithmetic","class":"gap","noted":false,"severity":"info","weight":22,"headline":"Multi-ingredient formula — panel read, serving weight unknown","detail":"We read the full Supplement Facts panel from the listing-image panel (below), but the label doesn’t state a serving weight, so the arithmetic can’t run. 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A gap in the label’s information, not evidence of a problem.","source_refs":["facts_panel","source_listing"],"source_records":[{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B0D33VRHGS","observed_at":"2026-07-30","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0D33VRHGS","observed_at":"2026-07-30","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-30","looked":"LookCloser checked Label and serving arithmetic.","found":"We read the full Supplement Facts panel from the listing-image panel (below), but the label doesn’t state a serving weight, so the arithmetic can’t run. A gap in the label’s information, not evidence of a problem."},"html_anchor":"finding-label-and-serving-arithmetic-multi-ingredient-formula-panel-read-serving","report_url":"https://lookcloser.ai/p/850063247023/full#finding-label-and-serving-arithmetic-multi-ingredient-formula-panel-read-serving"},{"id":"nih-published-research-research-context-is-available-for-the-listed-ingr","source":"NIH / published research","class":"gap","noted":false,"severity":"info","weight":22,"headline":"Research context is available for the listed ingredients","detail":"Published sources describe how boron, zinc have been studied. This is ingredient context only; the record does not establish that this product delivers the studied dose or outcome. Sources: NIH ODS — Boron fact sheet, PubMed search: boron supplementation testosterone.","proof":"Published sources describe how boron, zinc have been studied. This is ingredient context only; the record does not establish that this product delivers the studied dose or outcome. Sources: NIH ODS — Boron fact sheet, PubMed search: boron supplementation testosterone.","identity_basis":"ingredient","status":"live","source_refs":["nih_ods_boron","nih_ods_zinc","pubmed_boron","pubmed_zinc"],"source_url":"https://ods.od.nih.gov/factsheets/Boron-HealthProfessional/","scope":"ingredient_context","inference_level":"gap","observed_at":"2026-07-30","presentation_tone":"gap","evidence_id":"ev-9e4545ce598b","evidence_url":"https://lookcloser.ai/e/ev-9e4545ce598b","content_fingerprint":"sha256:64c148046e875c0592e51413db430e26df92107d16a275fdecce6ea4b2c733b2","registry_receipts":[{"source":"nih_ods_boron","url":"https://ods.od.nih.gov/factsheets/Boron-HealthProfessional/","label":"NIH ODS — Boron fact sheet","registry_name":"NIH ODS","standard":null,"identifier":"boron"},{"source":"nih_ods_zinc","url":"https://ods.od.nih.gov/factsheets/Zinc-HealthProfessional/","label":"NIH ODS — Zinc fact sheet","registry_name":"NIH ODS","standard":null,"identifier":"zinc"}],"evidence":{"summary":"Published sources describe how boron, zinc have been studied. 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This is ingredient context only; the record does not establish that this product delivers the studied dose or outcome. Sources: NIH ODS — Boron fact sheet, PubMed search: boron supplementation testosterone."},"html_anchor":"finding-nih-published-research-research-context-is-available-for-the-listed-ingr","report_url":"https://lookcloser.ai/p/850063247023/full#finding-nih-published-research-research-context-is-available-for-the-listed-ingr"},{"id":"label-and-serving-arithmetic-public-label-filing-not-retained","source":"Label and serving arithmetic","class":"gap","noted":false,"severity":"info","weight":19,"headline":"Public label filing not retained","detail":"We have not found a public label filing for this exact product. That is a gap in our records, not evidence that no filing exists.","proof":"We have not found a public label filing for this exact product. That is a gap in our records, not evidence that no filing exists.","identity_basis":"listing","status":"live","source_refs":["facts_panel","source_listing"],"source_url":"https://www.amazon.com/dp/B0D33VRHGS","scope":"exact_listing","inference_level":"gap","observed_at":"2026-07-30","presentation_tone":"gap","evidence_id":"ev-23cd47e6861e","evidence_url":"https://lookcloser.ai/e/ev-23cd47e6861e","content_fingerprint":"sha256:e7dfb94048dc53833fd54e5eae126de3ecd9910f0e4b12ba44b9c7faf07b194c","registry_receipts":[],"evidence":{"summary":"We have not found a public label filing for this exact product. That is a gap in our records, not evidence that no filing exists.","source_refs":["facts_panel","source_listing"],"source_records":[{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B0D33VRHGS","observed_at":"2026-07-30","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0D33VRHGS","observed_at":"2026-07-30","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-30","looked":"LookCloser checked Label and serving arithmetic.","found":"We have not found a public label filing for this exact product. That is a gap in our records, not evidence that no filing exists."},"html_anchor":"finding-label-and-serving-arithmetic-public-label-filing-not-retained","report_url":"https://lookcloser.ai/p/850063247023/full#finding-label-and-serving-arithmetic-public-label-filing-not-retained"},{"id":"fda-public-records-recall-search-no-match-found-as-of-aug-02-2026","source":"FDA public records","class":"gap","noted":false,"severity":"info","weight":19,"headline":"Recall search: no match found (as of Aug 02, 2026)","detail":"This means only that no enforcement record matched the brand name — it does not mean the product was tested, reviewed, or cleared by FDA. New and untested products also have no recall records.","proof":"This means only that no enforcement record matched the brand name — it does not mean the product was tested, reviewed, or cleared by FDA. New and untested products also have no recall records.","identity_basis":"none","status":"live","source_refs":["openfda_search"],"source_url":"https://api.fda.gov/food/enforcement.json?search=(recalling_firm:%22envitamin%22+OR+product_description:%22envitamin%22)&limit=5","scope":"search_scope","inference_level":"gap","observed_at":"2026-07-30","presentation_tone":"caution","evidence_id":"ev-f021f8539d74","evidence_url":"https://lookcloser.ai/e/ev-f021f8539d74","content_fingerprint":"sha256:74703e7fbe3e6d935f801a096b2bad70d52ff6692b6dc0d29caf13b27f847fa0","registry_receipts":[],"evidence":{"summary":"This means only that no enforcement record matched the brand name — it does not mean the product was tested, reviewed, or cleared by FDA. New and untested products also have no recall records.","source_refs":["openfda_search"],"source_records":[{"source":"openfda_search","source_url":"https://api.fda.gov/food/enforcement.json?search=(recalling_firm:%22envitamin%22+OR+product_description:%22envitamin%22)&limit=5","observed_at":"2026-07-30","identity_basis":"search_only","scope":"product_or_brand","registry_name":"FDA enforcement","identifier":"envitamin","receipt_label":"FDA enforcement search · envitamin"}],"observed_at":"2026-07-30","looked":"LookCloser checked FDA public records.","found":"This means only that no enforcement record matched the brand name — it does not mean the product was tested, reviewed, or cleared by FDA. New and untested products also have no recall records."},"html_anchor":"finding-fda-public-records-recall-search-no-match-found-as-of-aug-02-2026","report_url":"https://lookcloser.ai/p/850063247023/full#finding-fda-public-records-recall-search-no-match-found-as-of-aug-02-2026"},{"id":"keepa-exact-listing-history-this-item-belongs-to-a-catalog-variation-fam","source":"Keepa exact-listing history","class":"gap","noted":false,"severity":"info","weight":19,"headline":"This item belongs to a catalog variation family","detail":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.","proof":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.","identity_basis":"listing","status":"live","source_refs":["keepa_history","source_listing"],"source_url":"https://keepa.com/#!product/1-B0D33VRHGS","scope":"exact_listing","inference_level":"gap","observed_at":"2026-07-30","presentation_tone":"gap","evidence_id":"ev-c2ec224c5f70","evidence_url":"https://lookcloser.ai/e/ev-c2ec224c5f70","content_fingerprint":"sha256:5b5528426eee5212555e6a3102e261a2700dbbe471ed45da2d550c56dd8a39b7","registry_receipts":[],"evidence":{"summary":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.","source_refs":["keepa_history","source_listing"],"source_records":[{"source":"keepa_history","source_url":"https://keepa.com/#!product/1-B0D33VRHGS","observed_at":"2026-07-30","identity_basis":"exact_listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0D33VRHGS","observed_at":"2026-07-30","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-30","looked":"LookCloser checked Keepa exact-listing history.","found":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant."},"html_anchor":"finding-keepa-exact-listing-history-this-item-belongs-to-a-catalog-variation-fam","report_url":"https://lookcloser.ai/p/850063247023/full#finding-keepa-exact-listing-history-this-item-belongs-to-a-catalog-variation-fam"},{"id":"keepa-exact-listing-history-180-day-review-count-history-is-on-file","source":"Keepa exact-listing history","class":"gap","noted":false,"severity":"info","weight":16,"headline":"180-day review-count history is on file","detail":"Exact-listing history records written-review counts from 133 on 2025-06-28 to 167 on 2026-07-30 (net +34). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.","proof":"Exact-listing history records written-review counts from 133 on 2025-06-28 to 167 on 2026-07-30 (net +34). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.","identity_basis":"listing","status":"live","source_refs":["keepa_history","source_listing"],"source_url":"https://keepa.com/#!product/1-B0D33VRHGS","scope":"exact_listing","inference_level":"gap","observed_at":"2026-07-30","presentation_tone":"gap","evidence_id":"ev-6b81b60874ad","evidence_url":"https://lookcloser.ai/e/ev-6b81b60874ad","content_fingerprint":"sha256:69a3d8845de9070bad518be7871b764e32eddd5eee83345497595aa725262495","registry_receipts":[],"evidence":{"summary":"Exact-listing history records written-review counts from 133 on 2025-06-28 to 167 on 2026-07-30 (net +34). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.","source_refs":["keepa_history","source_listing"],"source_records":[{"source":"keepa_history","source_url":"https://keepa.com/#!product/1-B0D33VRHGS","observed_at":"2026-07-30","identity_basis":"exact_listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0D33VRHGS","observed_at":"2026-07-30","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-30","looked":"LookCloser checked Keepa exact-listing history.","found":"Exact-listing history records written-review counts from 133 on 2025-06-28 to 167 on 2026-07-30 (net +34). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic."},"html_anchor":"finding-keepa-exact-listing-history-180-day-review-count-history-is-on-file","report_url":"https://lookcloser.ai/p/850063247023/full#finding-keepa-exact-listing-history-180-day-review-count-history-is-on-file"},{"id":"uspto-trademark-registry-package-and-trademark-records-name-different-re","source":"USPTO trademark registry","class":"gap","noted":true,"severity":"info","weight":14,"headline":"Package and trademark records name different responsible entities","detail":"The package says manufactured for: envitamin, Miami, FL 33145. USPTO names Fernanda Mcmacken as the exact wordmark owner. That can be a normal distributor, manufacturer, or licensing relationship; the retained records do not establish the relationship.","proof":"The package says manufactured for: envitamin, Miami, FL 33145. USPTO names Fernanda Mcmacken as the exact wordmark owner. That can be a normal distributor, manufacturer, or licensing relationship; the retained records do not establish the relationship.","identity_basis":"owner_exact","status":"live","source_refs":["uspto_search","facts_panel"],"source_url":"https://tsdr.uspto.gov/#caseNumber=97730203&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","scope":"brand_owner","inference_level":"gap","observed_at":"2026-07-30","presentation_tone":"gap","evidence_id":"ev-b62d5300db47","evidence_url":"https://lookcloser.ai/e/ev-b62d5300db47","content_fingerprint":"sha256:33d7fbc4488650bd21d3d4761d88dad58b70ebdd37c2a70325599f0f8830576f","registry_receipts":[{"source":"uspto_search","url":"https://tsdr.uspto.gov/#caseNumber=97730203&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","label":"USPTO · Registration 7436610","registry_name":"USPTO","standard":null,"identifier":"Registration 7436610"}],"evidence":{"summary":"The package says manufactured for: envitamin, Miami, FL 33145. USPTO names Fernanda Mcmacken as the exact wordmark owner. That can be a normal distributor, manufacturer, or licensing relationship; the retained records do not establish the relationship.","source_refs":["uspto_search","facts_panel"],"source_records":[{"source":"uspto_search","source_url":"https://tsdr.uspto.gov/#caseNumber=97730203&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","observed_at":"2026-07-30","identity_basis":"exact_wordmark_and_supplement_goods","scope":"brand","registry_name":"USPTO","identifier":"Registration 7436610","receipt_label":"USPTO · Registration 7436610"},{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B0D33VRHGS","observed_at":"2026-07-30","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-30","looked":"LookCloser checked USPTO trademark registry.","found":"The package says manufactured for: envitamin, Miami, FL 33145. USPTO names Fernanda Mcmacken as the exact wordmark owner. That can be a normal distributor, manufacturer, or licensing relationship; the retained records do not establish the relationship."},"html_anchor":"finding-uspto-trademark-registry-package-and-trademark-records-name-different-re","report_url":"https://lookcloser.ai/p/850063247023/full#finding-uspto-trademark-registry-package-and-trademark-records-name-different-re"},{"id":"barcode-gtin-record-upc-valid-no-independent-record","source":"Barcode / GTIN record","class":"gap","noted":false,"severity":"info","weight":14,"headline":"UPC valid, no independent record","detail":"Check digit passes; no third-party database record found yet. Coverage gaps are common — not a strike.","proof":"Check digit passes; no third-party database record found yet. Coverage gaps are common — not a strike.","identity_basis":"gtin","status":"live","source_refs":["barcode_search","source_listing"],"source_url":"https://world.openfoodfacts.org/product/00850063247023","scope":"exact_product","inference_level":"gap","observed_at":"2026-07-30","presentation_tone":"gap","evidence_id":"ev-3dcdbe815329","evidence_url":"https://lookcloser.ai/e/ev-3dcdbe815329","content_fingerprint":"sha256:6d4d85faabfacfe7b9ae63f25fa8874b675bfe56fe418040924007e2551b6ee2","registry_receipts":[],"evidence":{"summary":"Check digit passes; no third-party database record found yet. Coverage gaps are common — not a strike.","source_refs":["barcode_search","source_listing"],"source_records":[{"source":"barcode_search","source_url":"https://world.openfoodfacts.org/product/00850063247023","observed_at":"2026-07-30","identity_basis":"gtin","scope":"exact_gtin"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0D33VRHGS","observed_at":"2026-07-30","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-30","looked":"LookCloser checked Barcode / GTIN record.","found":"Check digit passes; no third-party database record found yet. Coverage gaps are common — not a strike."},"html_anchor":"finding-barcode-gtin-record-upc-valid-no-independent-record","report_url":"https://lookcloser.ai/p/850063247023/full#finding-barcode-gtin-record-upc-valid-no-independent-record"}],"evidence_records":[{"evidence_id":"ev-0b3a20729db1","record_id":"850063247023","gtin":"850063247023","claim_key":"finding:uspto-trademark-registry-exact-trademark-owner-identified","primary_source":"uspto_search","claim":"Exact trademark owner identified","bucket":"checks_out","looked":"LookCloser checked USPTO trademark registry.","found":"USPTO lists Fernanda Mcmacken (INDIVIDUAL) in USA for the exact brand wordmark. This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product.","proof":{"detail":"USPTO lists Fernanda Mcmacken (INDIVIDUAL) in USA for the exact brand wordmark. This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product."},"source_refs":[{"source":"uspto_search","source_url":"https://tsdr.uspto.gov/#caseNumber=97730203&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","observed_at":"2026-07-30","identity_basis":"exact_wordmark_and_supplement_goods","scope":"brand","registry_name":"USPTO","identifier":"Registration 7436610","receipt_label":"USPTO · Registration 7436610"}],"observed_at":"2026-07-30","content_fingerprint":"sha256:6d90e2518ed47d5ffb82a358c6adb9c290cc19d85170563f5c357ee539afa154","evidence_url":"https://lookcloser.ai/e/ev-0b3a20729db1"},{"evidence_id":"ev-df5521a0b194","record_id":"850063247023","gtin":"850063247023","claim_key":"finding:brand-storefront-same-barcode-on-the-brand-s-own-store","primary_source":"brand_store","claim":"Same barcode on the brand's own store","bucket":"checks_out","looked":"LookCloser checked Brand storefront.","found":"The brand's store lists this exact barcode as “Methylated Multivitamin” (variant: 1 Pack) — identity confirmed across retailer listings.","proof":{"detail":"The brand's store lists this exact barcode as “Methylated Multivitamin” (variant: 1 Pack) — identity confirmed across retailer listings."},"source_refs":[{"source":"brand_store","source_url":"https://envitamin.com/products/methylated-multivitamin-bundle","observed_at":"2026-07-30","identity_basis":"exact_gtin","scope":"brand_or_exact_product"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0D33VRHGS","observed_at":"2026-07-30","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-30","content_fingerprint":"sha256:b6914a2b8a36c3109172c0e54fd6589ee9b641bf88a4a3eee04c3b67e2083e5d","evidence_url":"https://lookcloser.ai/e/ev-df5521a0b194"},{"evidence_id":"ev-83fc77c96c43","record_id":"850063247023","gtin":"850063247023","claim_key":"finding:nih-published-research-each-ingredient-s-amount-is-disclosed","primary_source":"nih_ods_boron","claim":"Each ingredient’s amount is disclosed","bucket":"checks_out","looked":"LookCloser checked NIH / published research.","found":"The panel gives a per-ingredient amount rather than hiding quantities inside a proprietary blend, so each one can be compared to published research.","proof":{"detail":"The panel gives a per-ingredient amount rather than hiding quantities inside a proprietary blend, so each one can be compared to published research."},"source_refs":[{"source":"nih_ods_boron","source_url":"https://ods.od.nih.gov/factsheets/Boron-HealthProfessional/","observed_at":"2026-07-30","identity_basis":"named_ingredient","scope":"ingredient","registry_name":"NIH ODS","identifier":"boron","receipt_label":"NIH ODS — Boron fact sheet"},{"source":"nih_ods_zinc","source_url":"https://ods.od.nih.gov/factsheets/Zinc-HealthProfessional/","observed_at":"2026-07-30","identity_basis":"named_ingredient","scope":"ingredient","registry_name":"NIH ODS","identifier":"zinc","receipt_label":"NIH ODS — Zinc fact sheet"},{"source":"pubmed_boron","source_url":"https://pubmed.ncbi.nlm.nih.gov/?term=boron+supplementation+testosterone","observed_at":"2026-07-30","identity_basis":"named_ingredient","scope":"ingredient"},{"source":"pubmed_zinc","source_url":"https://pubmed.ncbi.nlm.nih.gov/?term=zinc+supplementation+randomized","observed_at":"2026-07-30","identity_basis":"named_ingredient","scope":"ingredient"}],"observed_at":"2026-07-30","content_fingerprint":"sha256:e1f9f103721268dd8a437c2cf15708194f9fb077bffae26a2debf22f138eaced","evidence_url":"https://lookcloser.ai/e/ev-83fc77c96c43"},{"evidence_id":"ev-f021f8539d74","record_id":"850063247023","gtin":"850063247023","claim_key":"finding:fda-public-records-recall-search-no-match-found-as-of-aug-02-2026","primary_source":"openfda_search","claim":"Recall search: no match found (as of Aug 02, 2026)","bucket":"unverified","looked":"LookCloser checked FDA public records.","found":"This means only that no enforcement record matched the brand name — it does not mean the product was tested, reviewed, or cleared by FDA. New and untested products also have no recall records.","proof":{"detail":"This means only that no enforcement record matched the brand name — it does not mean the product was tested, reviewed, or cleared by FDA. New and untested products also have no recall records."},"source_refs":[{"source":"openfda_search","source_url":"https://api.fda.gov/food/enforcement.json?search=(recalling_firm:%22envitamin%22+OR+product_description:%22envitamin%22)&limit=5","observed_at":"2026-07-30","identity_basis":"search_only","scope":"product_or_brand","registry_name":"FDA enforcement","identifier":"envitamin","receipt_label":"FDA enforcement search · envitamin"}],"observed_at":"2026-07-30","content_fingerprint":"sha256:74703e7fbe3e6d935f801a096b2bad70d52ff6692b6dc0d29caf13b27f847fa0","evidence_url":"https://lookcloser.ai/e/ev-f021f8539d74"},{"evidence_id":"ev-b62d5300db47","record_id":"850063247023","gtin":"850063247023","claim_key":"finding:uspto-trademark-registry-package-and-trademark-records-name-different-re","primary_source":"uspto_search","claim":"Package and trademark records name different responsible entities","bucket":"unverified","looked":"LookCloser checked USPTO trademark registry.","found":"The package says manufactured for: envitamin, Miami, FL 33145. USPTO names Fernanda Mcmacken as the exact wordmark owner. That can be a normal distributor, manufacturer, or licensing relationship; the retained records do not establish the relationship.","proof":{"detail":"The package says manufactured for: envitamin, Miami, FL 33145. USPTO names Fernanda Mcmacken as the exact wordmark owner. That can be a normal distributor, manufacturer, or licensing relationship; the retained records do not establish the relationship."},"source_refs":[{"source":"uspto_search","source_url":"https://tsdr.uspto.gov/#caseNumber=97730203&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","observed_at":"2026-07-30","identity_basis":"exact_wordmark_and_supplement_goods","scope":"brand","registry_name":"USPTO","identifier":"Registration 7436610","receipt_label":"USPTO · Registration 7436610"},{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B0D33VRHGS","observed_at":"2026-07-30","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-30","content_fingerprint":"sha256:33d7fbc4488650bd21d3d4761d88dad58b70ebdd37c2a70325599f0f8830576f","evidence_url":"https://lookcloser.ai/e/ev-b62d5300db47"},{"evidence_id":"ev-3e419008c984","record_id":"850063247023","gtin":"850063247023","claim_key":"finding:label-and-serving-arithmetic-multi-ingredient-formula-panel-read-serving","primary_source":"facts_panel","claim":"Multi-ingredient formula — panel read, serving weight unknown","bucket":"unverified","looked":"LookCloser checked Label and serving arithmetic.","found":"We read the full Supplement Facts panel from the listing-image panel (below), but the label doesn’t state a serving weight, so the arithmetic can’t run. A gap in the label’s information, not evidence of a problem.","proof":{"detail":"We read the full Supplement Facts panel from the listing-image panel (below), but the label doesn’t state a serving weight, so the arithmetic can’t run. A gap in the label’s information, not evidence of a problem."},"source_refs":[{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B0D33VRHGS","observed_at":"2026-07-30","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0D33VRHGS","observed_at":"2026-07-30","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-30","content_fingerprint":"sha256:87324a003f8567c41218203cc8f04a1262a53f9ddb371f7c70b1e2d322ad22c1","evidence_url":"https://lookcloser.ai/e/ev-3e419008c984"},{"evidence_id":"ev-23cd47e6861e","record_id":"850063247023","gtin":"850063247023","claim_key":"finding:label-and-serving-arithmetic-public-label-filing-not-retained","primary_source":"facts_panel","claim":"Public label filing not retained","bucket":"unverified","looked":"LookCloser checked Label and serving arithmetic.","found":"We have not found a public label filing for this exact product. That is a gap in our records, not evidence that no filing exists.","proof":{"detail":"We have not found a public label filing for this exact product. That is a gap in our records, not evidence that no filing exists."},"source_refs":[{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B0D33VRHGS","observed_at":"2026-07-30","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0D33VRHGS","observed_at":"2026-07-30","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-30","content_fingerprint":"sha256:e7dfb94048dc53833fd54e5eae126de3ecd9910f0e4b12ba44b9c7faf07b194c","evidence_url":"https://lookcloser.ai/e/ev-23cd47e6861e"},{"evidence_id":"ev-3dcdbe815329","record_id":"850063247023","gtin":"850063247023","claim_key":"finding:barcode-gtin-record-upc-valid-no-independent-record","primary_source":"barcode_search","claim":"UPC valid, no independent record","bucket":"unverified","looked":"LookCloser checked Barcode / GTIN record.","found":"Check digit passes; no third-party database record found yet. Coverage gaps are common — not a strike.","proof":{"detail":"Check digit passes; no third-party database record found yet. Coverage gaps are common — not a strike."},"source_refs":[{"source":"barcode_search","source_url":"https://world.openfoodfacts.org/product/00850063247023","observed_at":"2026-07-30","identity_basis":"gtin","scope":"exact_gtin"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0D33VRHGS","observed_at":"2026-07-30","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-30","content_fingerprint":"sha256:6d4d85faabfacfe7b9ae63f25fa8874b675bfe56fe418040924007e2551b6ee2","evidence_url":"https://lookcloser.ai/e/ev-3dcdbe815329"},{"evidence_id":"ev-6b81b60874ad","record_id":"850063247023","gtin":"850063247023","claim_key":"finding:keepa-exact-listing-history-180-day-review-count-history-is-on-file","primary_source":"keepa_history","claim":"180-day review-count history is on file","bucket":"unverified","looked":"LookCloser checked Keepa exact-listing history.","found":"Exact-listing history records written-review counts from 133 on 2025-06-28 to 167 on 2026-07-30 (net +34). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.","proof":{"detail":"Exact-listing history records written-review counts from 133 on 2025-06-28 to 167 on 2026-07-30 (net +34). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic."},"source_refs":[{"source":"keepa_history","source_url":"https://keepa.com/#!product/1-B0D33VRHGS","observed_at":"2026-07-30","identity_basis":"exact_listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0D33VRHGS","observed_at":"2026-07-30","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-30","content_fingerprint":"sha256:69a3d8845de9070bad518be7871b764e32eddd5eee83345497595aa725262495","evidence_url":"https://lookcloser.ai/e/ev-6b81b60874ad"},{"evidence_id":"ev-c2ec224c5f70","record_id":"850063247023","gtin":"850063247023","claim_key":"finding:keepa-exact-listing-history-this-item-belongs-to-a-catalog-variation-fam","primary_source":"keepa_history","claim":"This item belongs to a catalog variation family","bucket":"unverified","looked":"LookCloser checked Keepa exact-listing history.","found":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.","proof":{"detail":"The paid catalog links this exact item to a parent listing. 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