{"schema":"lookcloser/record@0.2","compatible_with":["lookcloser/record@0.1"],"record_id":"850068335381","processing":{"collection_process_version":"2026-07-24.5","last_collected_at":"2026-08-01T20:15:59-0700","last_collection_event":"intake","label_reader_version":"2026-07-27.1","report_schema":"lookcloser/record@0.2","rendered_at":"2026-08-02T14:29:07-0700"},"analysis_status":"complete","processing_gaps":[],"gtin":"850068335381","listing_identifier":"B0GTGQ4GTY","brand":"InnoSupps","title":"Innosupps Inno NMN+","listing_title":"InnoSupps Inno NMN+ Supplement 500mg NAD Booster for Brain Function, Anti Aging & Cell Regeneration, Supports Cellular Energy, Muscle & Heart Health, w/Resveratrol, Niacin, & Vitamin C - 30 Servings","identity":{"canonical_gtin":"00850068335381","source_listing_gtin":"00850068335381","listing_identifier":"B0GTGQ4GTY","product_image":"https://m.media-amazon.com/images/I/81YmcXoOkQL.jpg","product_image_status":"retained","product_image_provenance":{"status":"retained","source":"source_listing","identity_basis":"exact_listing_identifier","source_url":"https://www.amazon.com/dp/B0GTGQ4GTY","primary_url":"https://m.media-amazon.com/images/I/81YmcXoOkQL.jpg","image_count":8,"last_attempted":"2026-08-01T20:15:58-0700","attempts":1},"observed_at":"2026-08-01","source_confirmations":["source_listing_gtin","brand_store_gtin"],"brand_consistency":{"status":"match","compatible":true,"listing_brand":"InnoSupps","package_brand":"INNOSUPPS","match_method":"normalized_exact","similarity":1},"identity_rule":"exact identifiers only; related products are never substituted"},"trademark_owner":{"name":"The Clean Supps LLC","entity":"LIMITED LIABILITY COMPANY","country":"DELAWARE, USA","address_filed":"7735 Commercial Way, Henderson, Nevada 89011, UNITED STATES","address_public":"Nevada 89011, UNITED STATES","serial_number":"88400627","registration_number":"5951834","wordmark":"INNOSUPPS","status_description":"SECTION 8 & 15-ACCEPTED AND ACKNOWLEDGED","filed_date":"2019-04-24T00:00:00","first_use_commerce_date":"2019-10-31","registration_date":"2019-12-31","assignment_recorded":false,"goods_services":["IC 005: Dietary and nutritional supplements."],"source":"USPTO Trademark Search","source_url":"https://tsdr.uspto.gov/#caseNumber=88400627&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","identity_basis":"exact_wordmark_and_supplement_goods"},"trademark_owner_candidates":[],"trademark_owner_status":"found","product_manufacturer_link":"not_established","label_responsible_parties":[],"identity_nodes":[{"role":"trademark_owner","name":"The Clean Supps LLC","country":"DELAWARE, USA","address":"7735 Commercial Way, Henderson, Nevada 89011, UNITED STATES","source_ref":"uspto_search","identity_basis":"exact_wordmark_supplement_class"}],"seller_of_record":null,"seller_of_record_status":"not_collected_founder_gated","consumer_view":{"template":"claim_panel","kicker":"The useful read","headline":"Every ingredient shows its amount · 6 ingredients listed.","deck":"Every ingredient shows its real amount — nothing is hidden in a proprietary blend.","display_mode":"single_home_per_finding","finding_ids":["nih-published-research-each-ingredient-s-amount-is-disclosed","brand-storefront-same-barcode-on-the-brand-s-own-store","nih-published-research-research-context-is-available-for-the-listed-ingr","uspto-trademark-registry-exact-trademark-owner-identified","review_velocity_gradual"],"point_finding_ids":["nih-published-research-each-ingredient-s-amount-is-disclosed","brand-storefront-same-barcode-on-the-brand-s-own-store","nih-published-research-research-context-is-available-for-the-listed-ingr"],"cards":[{"finding_id":"nih-published-research-each-ingredient-s-amount-is-disclosed","card_type":"amounts_disclosed","question":"label","tone":"ok","weight":50,"headline":"Every ingredient shows its amount · 6 ingredients listed.","evidence":"The panel gives a per-ingredient amount rather than hiding quantities inside a proprietary blend, so each one can be compared to published research.","so_what":"Every ingredient shows its real amount — nothing is hidden in a proprietary blend.","source":"NIH / published research","source_links":[],"registry_receipts":[],"evidence_id":"ev-6eee840b3791","evidence_url":"https://lookcloser.ai/e/ev-6eee840b3791","presentation_home":"finding_catalog"},{"finding_id":"brand-storefront-same-barcode-on-the-brand-s-own-store","card_type":"upc_corroborated","question":"owner","tone":"ok","weight":48,"headline":"The barcode identity checks out · 850068335381.","evidence":"The brand's store lists this exact barcode as “Inno NMN+” (variant: Default Title) — identity confirmed across retailer listings.","so_what":"The barcode matches, so we are checking the right product rather than a look-alike.","source":"Brand storefront","source_links":[],"registry_receipts":[],"evidence_id":"ev-6d1713adbff6","evidence_url":"https://lookcloser.ai/e/ev-6d1713adbff6","presentation_home":"finding_catalog"},{"finding_id":"nih-published-research-research-context-is-available-for-the-listed-ingr","card_type":"research_available","question":"goals","tone":"neutral","weight":44,"headline":"Research links are available for NMN.","evidence":"Published sources describe how NMN have been studied. This is ingredient context only; the record does not establish that this product delivers the studied dose or outcome. Sources: PubMed search: nicotinamide mononucleotide human trial, ClinicalTrials.gov — NMN.","so_what":"Use the linked research to check whether the ingredient and outcome you care about are actually connected. Ingredient evidence does not verify this product.","source":"NIH / published research","source_links":[{"label":"PubMed search: nicotinamide mononucleotide human trial","url":"https://pubmed.ncbi.nlm.nih.gov/?term=nicotinamide+mononucleotide+randomized+human","role":"NMN (nicotinamide mononucleotide) context · not product evidence"},{"label":"ClinicalTrials.gov — NMN","url":"https://clinicaltrials.gov/search?term=nicotinamide%20mononucleotide","role":"NMN (nicotinamide mononucleotide) context · not product evidence"}],"registry_receipts":[],"evidence_id":"ev-1d80fa28e8ef","evidence_url":"https://lookcloser.ai/e/ev-1d80fa28e8ef","presentation_home":"research_section"},{"finding_id":"uspto-trademark-registry-exact-trademark-owner-identified","card_type":"owner_identified","question":"owner","tone":"neutral","weight":38,"headline":"🇺🇸 Brand owner: The Clean Supps LLC · limited liability company, DELAWARE, USA","evidence":"USPTO lists The Clean Supps LLC (LIMITED LIABILITY COMPANY) in DELAWARE, USA for the exact brand wordmark. This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product.","so_what":"This tells you who is behind the brand and where the trademark record points. It does not by itself identify the manufacturer.","source":"USPTO trademark registry","source_links":[],"registry_receipts":[{"source":"uspto_search","url":"https://tsdr.uspto.gov/#caseNumber=88400627&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","label":"USPTO · Registration 5951834","registry_name":"USPTO","standard":null,"identifier":"Registration 5951834"}],"evidence_id":"ev-6f675aaf5ca2","evidence_url":"https://lookcloser.ai/e/ev-6f675aaf5ca2","presentation_home":"ownership_section"},{"finding_id":"review_velocity_gradual","card_type":"review_velocity","question":"reviews","tone":"ok","weight":28,"headline":"Reviews rose from 5 to 55 between April 24 and July 18, 2026 — no sudden jump.","evidence":"Written reviews rose from 5 to 55 between April 24 and July 18, 2026. The largest rise inside any single 30-day window was about 42, so the count moved in steps rather than in one burst.","so_what":"A count that moves steadily is ordinary. A sudden burst is what deserves a closer look.","source":"keepa","source_links":[{"label":"Keepa exact-listing history","url":"https://keepa.com/#!product/1-B0GTGQ4GTY","role":"dated count history · exact listing"}],"registry_receipts":[],"evidence_id":"ev-7177eef64c94","evidence_url":"https://lookcloser.ai/e/ev-7177eef64c94","presentation_home":"finding_catalog"}],"research_links":[{"ingredient":"NMN (nicotinamide mononucleotide)","label":"PubMed search: nicotinamide mononucleotide human trial","url":"https://pubmed.ncbi.nlm.nih.gov/?term=nicotinamide+mononucleotide+randomized+human","scope":"ingredient_context","product_evidence":false},{"ingredient":"NMN (nicotinamide mononucleotide)","label":"ClinicalTrials.gov — NMN","url":"https://clinicaltrials.gov/search?term=nicotinamide%20mononucleotide","scope":"ingredient_context","product_evidence":false}],"open_items":["No FDA recall matched this brand in the current search.","We have not found a public label filing for this exact product.","Barcode checksum is valid; no independent product record was found."]},"tldr":{"assessment":"checks_confirmed","headline":"Each ingredient’s amount is disclosed","summary":"The panel gives a per-ingredient amount rather than hiding quantities inside a proprietary blend, so each one can be compared to published research.","lead_finding_id":"nih-published-research-each-ingredient-s-amount-is-disclosed","key_findings":[{"id":"nih-published-research-each-ingredient-s-amount-is-disclosed","class":"ok","headline":"Each ingredient’s amount is disclosed","source":"NIH / published research","scope":"ingredient_context"},{"id":"uspto-trademark-registry-exact-trademark-owner-identified","class":"ok","headline":"Exact trademark owner identified","source":"USPTO trademark registry","scope":"brand_owner"},{"id":"brand-storefront-same-barcode-on-the-brand-s-own-store","class":"ok","headline":"Same barcode on the brand's own store","source":"Brand storefront","scope":"exact_listing"}],"documented_concern_count":0,"confirmed_check_count":4,"open_question_count":0,"usage_note":"Decision support, not medical advice or a product recommendation. Missing evidence is a gap, not a strike."},"origin_context":null,"verdict":{"state":"checks_confirmed","headline":"Each ingredient’s amount is disclosed","detail":"The panel gives a per-ingredient amount rather than hiding quantities inside a proprietary blend, so each one can be compared to published research.","lead_finding_id":"nih-published-research-each-ingredient-s-amount-is-disclosed","meaning":"Finding-first decision support. Confirmed checks are not endorsements; cautions identify documented facts or bounded comparisons, not medical advice."},"public_verifiability":{"state":"insufficient_public_data","headline":"This product can't be verified from public data","detail":"Neither good nor bad — the checks below show what this listing publishes and what it withholds. Verifiable products publish more.","meaning":"Evidence availability only. 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This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product.","proof":"USPTO lists The Clean Supps LLC (LIMITED LIABILITY COMPANY) in DELAWARE, USA for the exact brand wordmark. This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product.","identity_basis":"owner_exact","status":"live","source_refs":["uspto_search"],"source_url":"https://tsdr.uspto.gov/#caseNumber=88400627&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","scope":"brand_owner","inference_level":"direct_observation","observed_at":"2026-08-01","presentation_tone":"ok","evidence_id":"ev-6f675aaf5ca2","evidence_url":"https://lookcloser.ai/e/ev-6f675aaf5ca2","content_fingerprint":"sha256:777e82d36dc92c5c7027073b44350076eb78af1e9fa7913ad110cb546a0ce531","registry_receipts":[{"source":"uspto_search","url":"https://tsdr.uspto.gov/#caseNumber=88400627&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","label":"USPTO · Registration 5951834","registry_name":"USPTO","standard":null,"identifier":"Registration 5951834"}],"evidence":{"summary":"USPTO lists The Clean Supps LLC (LIMITED LIABILITY COMPANY) in DELAWARE, USA for the exact brand wordmark. This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product.","source_refs":["uspto_search"],"source_records":[{"source":"uspto_search","source_url":"https://tsdr.uspto.gov/#caseNumber=88400627&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","observed_at":"2026-08-01","identity_basis":"exact_wordmark_and_supplement_goods","scope":"brand","registry_name":"USPTO","identifier":"Registration 5951834","receipt_label":"USPTO · Registration 5951834"}],"observed_at":"2026-08-01","looked":"LookCloser checked USPTO trademark registry.","found":"USPTO lists The Clean Supps LLC (LIMITED LIABILITY COMPANY) in DELAWARE, USA for the exact brand wordmark. This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product."},"html_anchor":"finding-uspto-trademark-registry-exact-trademark-owner-identified","report_url":"https://lookcloser.ai/p/850068335381/full#finding-uspto-trademark-registry-exact-trademark-owner-identified"},{"id":"brand-storefront-same-barcode-on-the-brand-s-own-store","source":"Brand storefront","class":"ok","noted":false,"severity":"ok","weight":38,"headline":"Same barcode on the brand's own store","detail":"The brand's store lists this exact barcode as “Inno NMN+” (variant: Default Title) — identity confirmed across retailer listings.","proof":"The brand's store lists this exact barcode as “Inno NMN+” (variant: Default Title) — identity confirmed across retailer listings.","identity_basis":"listing","status":"live","source_refs":["brand_store","source_listing"],"source_url":"https://innosupps.com/products/inno-nmn-bonus-offer","scope":"exact_listing","inference_level":"direct_observation","observed_at":"2026-08-01","presentation_tone":"ok","evidence_id":"ev-6d1713adbff6","evidence_url":"https://lookcloser.ai/e/ev-6d1713adbff6","content_fingerprint":"sha256:1936aee4e2a88e807d216e222acf552b399694c8106a27f4b9eb62a67473245d","registry_receipts":[],"evidence":{"summary":"The brand's store lists this exact barcode as “Inno NMN+” (variant: Default Title) — identity confirmed across retailer listings.","source_refs":["brand_store","source_listing"],"source_records":[{"source":"brand_store","source_url":"https://innosupps.com/products/inno-nmn-bonus-offer","observed_at":"2026-08-01","identity_basis":"exact_gtin","scope":"brand_or_exact_product"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0GTGQ4GTY","observed_at":"2026-08-01","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-08-01","looked":"LookCloser checked Brand storefront.","found":"The brand's store lists this exact barcode as “Inno NMN+” (variant: Default Title) — identity confirmed across retailer listings."},"html_anchor":"finding-brand-storefront-same-barcode-on-the-brand-s-own-store","report_url":"https://lookcloser.ai/p/850068335381/full#finding-brand-storefront-same-barcode-on-the-brand-s-own-store"},{"id":"label-and-serving-arithmetic-multi-ingredient-formula-panel-read-serving","source":"Label and serving arithmetic","class":"gap","noted":false,"severity":"info","weight":22,"headline":"Multi-ingredient formula — panel read, serving weight unknown","detail":"We read the full Supplement Facts panel from the listing-image panel (below), but the label doesn’t state a serving weight, so the arithmetic can’t run. A gap in the label’s information, not evidence of a problem.","proof":"We read the full Supplement Facts panel from the listing-image panel (below), but the label doesn’t state a serving weight, so the arithmetic can’t run. A gap in the label’s information, not evidence of a problem.","identity_basis":"listing","status":"live","source_refs":["facts_panel","source_listing"],"source_url":"https://www.amazon.com/dp/B0GTGQ4GTY","scope":"exact_listing","inference_level":"gap","observed_at":"2026-08-01","presentation_tone":"gap","evidence_id":"ev-98e32c552739","evidence_url":"https://lookcloser.ai/e/ev-98e32c552739","content_fingerprint":"sha256:a39fbecca7284bb6dc13981bd1fadd78b9ef712fc74ab3f1a9129abe3d549047","registry_receipts":[],"evidence":{"summary":"We read the full Supplement Facts panel from the listing-image panel (below), but the label doesn’t state a serving weight, so the arithmetic can’t run. 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A gap in the label’s information, not evidence of a problem."},"html_anchor":"finding-label-and-serving-arithmetic-multi-ingredient-formula-panel-read-serving","report_url":"https://lookcloser.ai/p/850068335381/full#finding-label-and-serving-arithmetic-multi-ingredient-formula-panel-read-serving"},{"id":"nih-published-research-research-context-is-available-for-the-listed-ingr","source":"NIH / published research","class":"gap","noted":false,"severity":"info","weight":22,"headline":"Research context is available for the listed ingredients","detail":"Published sources describe how NMN have been studied. This is ingredient context only; the record does not establish that this product delivers the studied dose or outcome. Sources: PubMed search: nicotinamide mononucleotide human trial, ClinicalTrials.gov — NMN.","proof":"Published sources describe how NMN have been studied. This is ingredient context only; the record does not establish that this product delivers the studied dose or outcome. Sources: PubMed search: nicotinamide mononucleotide human trial, ClinicalTrials.gov — NMN.","identity_basis":"ingredient","status":"live","source_refs":["pubmed_nmn"],"source_url":"https://pubmed.ncbi.nlm.nih.gov/?term=nicotinamide+mononucleotide+randomized+human","scope":"ingredient_context","inference_level":"gap","observed_at":"2026-08-01","presentation_tone":"gap","evidence_id":"ev-1d80fa28e8ef","evidence_url":"https://lookcloser.ai/e/ev-1d80fa28e8ef","content_fingerprint":"sha256:30d8ea4a965ea75567aaa478e97f2013c3615b3f3243b39e3e79eecb348df9b4","registry_receipts":[],"evidence":{"summary":"Published sources describe how NMN have been studied. This is ingredient context only; the record does not establish that this product delivers the studied dose or outcome. Sources: PubMed search: nicotinamide mononucleotide human trial, ClinicalTrials.gov — NMN.","source_refs":["pubmed_nmn"],"source_records":[{"source":"pubmed_nmn","source_url":"https://pubmed.ncbi.nlm.nih.gov/?term=nicotinamide+mononucleotide+randomized+human","observed_at":"2026-08-01","identity_basis":"named_ingredient","scope":"ingredient"}],"observed_at":"2026-08-01","looked":"LookCloser checked NIH / published research.","found":"Published sources describe how NMN have been studied. This is ingredient context only; the record does not establish that this product delivers the studied dose or outcome. Sources: PubMed search: nicotinamide mononucleotide human trial, ClinicalTrials.gov — NMN."},"html_anchor":"finding-nih-published-research-research-context-is-available-for-the-listed-ingr","report_url":"https://lookcloser.ai/p/850068335381/full#finding-nih-published-research-research-context-is-available-for-the-listed-ingr"},{"id":"review_velocity_gradual","source":"keepa","class":"ok","weight":20,"headline":"The review count moved gradually, not in one burst","detail":"Written reviews rose from 5 to 55 between April 24 and July 18, 2026. The largest rise inside any single 30-day window was about 42, so the count moved in steps rather than in one burst.","proof":{"first":["2026-04-24",5],"last":["2026-07-18",55],"max_30d_review_gain":42},"identity_basis":"listing","status":"live","severity":"ok","source_refs":["source_listing"],"source_url":"https://www.amazon.com/dp/B0GTGQ4GTY","scope":"exact_listing","inference_level":"direct_observation","observed_at":"2026-08-01","presentation_tone":"ok","evidence_id":"ev-7177eef64c94","evidence_url":"https://lookcloser.ai/e/ev-7177eef64c94","content_fingerprint":"sha256:967ceb3da32c0a2b96d963b40e49be34eb82fb06797f0b409356e5bfb638c1ea","registry_receipts":[],"evidence":{"summary":{"first":["2026-04-24",5],"last":["2026-07-18",55],"max_30d_review_gain":42},"source_refs":["source_listing"],"source_records":[{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0GTGQ4GTY","observed_at":"2026-08-01","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-08-01","looked":"LookCloser checked keepa.","found":"Written reviews rose from 5 to 55 between April 24 and July 18, 2026. The largest rise inside any single 30-day window was about 42, so the count moved in steps rather than in one burst."},"html_anchor":"finding-review_velocity_gradual","report_url":"https://lookcloser.ai/p/850068335381/full#finding-review_velocity_gradual"},{"id":"label-and-serving-arithmetic-public-label-filing-not-retained","source":"Label and serving arithmetic","class":"gap","noted":false,"severity":"info","weight":19,"headline":"Public label filing not retained","detail":"We have not found a public label filing for this exact product. That is a gap in our records, not evidence that no filing exists.","proof":"We have not found a public label filing for this exact product. That is a gap in our records, not evidence that no filing exists.","identity_basis":"listing","status":"live","source_refs":["facts_panel","source_listing"],"source_url":"https://www.amazon.com/dp/B0GTGQ4GTY","scope":"exact_listing","inference_level":"gap","observed_at":"2026-08-01","presentation_tone":"gap","evidence_id":"ev-33a931c59739","evidence_url":"https://lookcloser.ai/e/ev-33a931c59739","content_fingerprint":"sha256:d3d4668c8b33dd74901570b62e6fae26a05875eacaeb746a95c5dda9fbc6118d","registry_receipts":[],"evidence":{"summary":"We have not found a public label filing for this exact product. That is a gap in our records, not evidence that no filing exists.","source_refs":["facts_panel","source_listing"],"source_records":[{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B0GTGQ4GTY","observed_at":"2026-08-01","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0GTGQ4GTY","observed_at":"2026-08-01","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-08-01","looked":"LookCloser checked Label and serving arithmetic.","found":"We have not found a public label filing for this exact product. That is a gap in our records, not evidence that no filing exists."},"html_anchor":"finding-label-and-serving-arithmetic-public-label-filing-not-retained","report_url":"https://lookcloser.ai/p/850068335381/full#finding-label-and-serving-arithmetic-public-label-filing-not-retained"},{"id":"fda-public-records-recall-search-no-match-found-as-of-aug-02-2026","source":"FDA public records","class":"gap","noted":false,"severity":"info","weight":19,"headline":"Recall search: no match found (as of Aug 02, 2026)","detail":"This means only that no enforcement record matched the brand name — it does not mean the product was tested, reviewed, or cleared by FDA. New and untested products also have no recall records.","proof":"This means only that no enforcement record matched the brand name — it does not mean the product was tested, reviewed, or cleared by FDA. New and untested products also have no recall records.","identity_basis":"none","status":"live","source_refs":["openfda_search"],"source_url":"https://api.fda.gov/food/enforcement.json?search=(recalling_firm:%22InnoSupps%22+OR+product_description:%22InnoSupps%22)&limit=5","scope":"search_scope","inference_level":"gap","observed_at":"2026-08-01","presentation_tone":"caution","evidence_id":"ev-68c640a88570","evidence_url":"https://lookcloser.ai/e/ev-68c640a88570","content_fingerprint":"sha256:ec87625cd434be5595400b4af993e87e76687edfc9335a79e81a26010d5dfba1","registry_receipts":[],"evidence":{"summary":"This means only that no enforcement record matched the brand name — it does not mean the product was tested, reviewed, or cleared by FDA. New and untested products also have no recall records.","source_refs":["openfda_search"],"source_records":[{"source":"openfda_search","source_url":"https://api.fda.gov/food/enforcement.json?search=(recalling_firm:%22InnoSupps%22+OR+product_description:%22InnoSupps%22)&limit=5","observed_at":"2026-08-01","identity_basis":"search_only","scope":"product_or_brand","registry_name":"FDA enforcement","identifier":"InnoSupps","receipt_label":"FDA enforcement search · InnoSupps"}],"observed_at":"2026-08-01","looked":"LookCloser checked FDA public records.","found":"This means only that no enforcement record matched the brand name — it does not mean the product was tested, reviewed, or cleared by FDA. New and untested products also have no recall records."},"html_anchor":"finding-fda-public-records-recall-search-no-match-found-as-of-aug-02-2026","report_url":"https://lookcloser.ai/p/850068335381/full#finding-fda-public-records-recall-search-no-match-found-as-of-aug-02-2026"},{"id":"keepa-exact-listing-history-this-item-belongs-to-a-catalog-variation-fam","source":"Keepa exact-listing history","class":"gap","noted":false,"severity":"info","weight":19,"headline":"This item belongs to a catalog variation family","detail":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.","proof":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.","identity_basis":"listing","status":"live","source_refs":["keepa_history","source_listing"],"source_url":"https://keepa.com/#!product/1-B0GTGQ4GTY","scope":"exact_listing","inference_level":"gap","observed_at":"2026-08-01","presentation_tone":"gap","evidence_id":"ev-caf51b4c8dd8","evidence_url":"https://lookcloser.ai/e/ev-caf51b4c8dd8","content_fingerprint":"sha256:5d7de3e8dfe7a898a3191f4ee9a69a3936f431566ac31ef74f4eb312f2b9aefe","registry_receipts":[],"evidence":{"summary":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.","source_refs":["keepa_history","source_listing"],"source_records":[{"source":"keepa_history","source_url":"https://keepa.com/#!product/1-B0GTGQ4GTY","observed_at":"2026-08-01","identity_basis":"exact_listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0GTGQ4GTY","observed_at":"2026-08-01","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-08-01","looked":"LookCloser checked Keepa exact-listing history.","found":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant."},"html_anchor":"finding-keepa-exact-listing-history-this-item-belongs-to-a-catalog-variation-fam","report_url":"https://lookcloser.ai/p/850068335381/full#finding-keepa-exact-listing-history-this-item-belongs-to-a-catalog-variation-fam"},{"id":"keepa-exact-listing-history-180-day-review-count-history-is-on-file","source":"Keepa exact-listing history","class":"gap","noted":false,"severity":"info","weight":16,"headline":"180-day review-count history is on file","detail":"Exact-listing history records written-review counts from 5 on 2026-04-24 to 55 on 2026-07-18 (net +50). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.","proof":"Exact-listing history records written-review counts from 5 on 2026-04-24 to 55 on 2026-07-18 (net +50). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.","identity_basis":"listing","status":"live","source_refs":["keepa_history","source_listing"],"source_url":"https://keepa.com/#!product/1-B0GTGQ4GTY","scope":"exact_listing","inference_level":"gap","observed_at":"2026-08-01","presentation_tone":"gap","evidence_id":"ev-ac8c4b668d96","evidence_url":"https://lookcloser.ai/e/ev-ac8c4b668d96","content_fingerprint":"sha256:750e64df548a2eb055de195710ab22879297c9647056ed852fd043fb10d86c8d","registry_receipts":[],"evidence":{"summary":"Exact-listing history records written-review counts from 5 on 2026-04-24 to 55 on 2026-07-18 (net +50). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.","source_refs":["keepa_history","source_listing"],"source_records":[{"source":"keepa_history","source_url":"https://keepa.com/#!product/1-B0GTGQ4GTY","observed_at":"2026-08-01","identity_basis":"exact_listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0GTGQ4GTY","observed_at":"2026-08-01","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-08-01","looked":"LookCloser checked Keepa exact-listing history.","found":"Exact-listing history records written-review counts from 5 on 2026-04-24 to 55 on 2026-07-18 (net +50). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic."},"html_anchor":"finding-keepa-exact-listing-history-180-day-review-count-history-is-on-file","report_url":"https://lookcloser.ai/p/850068335381/full#finding-keepa-exact-listing-history-180-day-review-count-history-is-on-file"},{"id":"barcode-gtin-record-upc-valid-no-independent-record","source":"Barcode / GTIN record","class":"gap","noted":false,"severity":"info","weight":14,"headline":"UPC valid, no independent record","detail":"Check digit passes; no third-party database record found yet. Coverage gaps are common — not a strike.","proof":"Check digit passes; no third-party database record found yet. Coverage gaps are common — not a strike.","identity_basis":"gtin","status":"live","source_refs":["barcode_search","source_listing"],"source_url":"https://world.openfoodfacts.org/product/00850068335381","scope":"exact_product","inference_level":"gap","observed_at":"2026-08-01","presentation_tone":"gap","evidence_id":"ev-1340c1327fe6","evidence_url":"https://lookcloser.ai/e/ev-1340c1327fe6","content_fingerprint":"sha256:4cc11df7857638a39fd16f31fa3a3a3bcf499f2925ec1972274d06a55c34d2c3","registry_receipts":[],"evidence":{"summary":"Check digit passes; no third-party database record found yet. Coverage gaps are common — not a strike.","source_refs":["barcode_search","source_listing"],"source_records":[{"source":"barcode_search","source_url":"https://world.openfoodfacts.org/product/00850068335381","observed_at":"2026-08-01","identity_basis":"gtin","scope":"exact_gtin"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0GTGQ4GTY","observed_at":"2026-08-01","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-08-01","looked":"LookCloser checked Barcode / GTIN record.","found":"Check digit passes; no third-party database record found yet. Coverage gaps are common — not a strike."},"html_anchor":"finding-barcode-gtin-record-upc-valid-no-independent-record","report_url":"https://lookcloser.ai/p/850068335381/full#finding-barcode-gtin-record-upc-valid-no-independent-record"}],"evidence_records":[{"evidence_id":"ev-6f675aaf5ca2","record_id":"850068335381","gtin":"850068335381","claim_key":"finding:uspto-trademark-registry-exact-trademark-owner-identified","primary_source":"uspto_search","claim":"Exact trademark owner identified","bucket":"checks_out","looked":"LookCloser checked USPTO trademark registry.","found":"USPTO lists The Clean Supps LLC (LIMITED LIABILITY COMPANY) in DELAWARE, USA for the exact brand wordmark. This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product.","proof":{"detail":"USPTO lists The Clean Supps LLC (LIMITED LIABILITY COMPANY) in DELAWARE, USA for the exact brand wordmark. This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product."},"source_refs":[{"source":"uspto_search","source_url":"https://tsdr.uspto.gov/#caseNumber=88400627&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","observed_at":"2026-08-01","identity_basis":"exact_wordmark_and_supplement_goods","scope":"brand","registry_name":"USPTO","identifier":"Registration 5951834","receipt_label":"USPTO · Registration 5951834"}],"observed_at":"2026-08-01","content_fingerprint":"sha256:777e82d36dc92c5c7027073b44350076eb78af1e9fa7913ad110cb546a0ce531","evidence_url":"https://lookcloser.ai/e/ev-6f675aaf5ca2"},{"evidence_id":"ev-6d1713adbff6","record_id":"850068335381","gtin":"850068335381","claim_key":"finding:brand-storefront-same-barcode-on-the-brand-s-own-store","primary_source":"brand_store","claim":"Same barcode on the brand's own store","bucket":"checks_out","looked":"LookCloser checked Brand storefront.","found":"The brand's store lists this exact barcode as “Inno NMN+” (variant: Default Title) — identity confirmed across retailer listings.","proof":{"detail":"The brand's store lists this exact barcode as “Inno NMN+” (variant: Default Title) — identity confirmed across retailer listings."},"source_refs":[{"source":"brand_store","source_url":"https://innosupps.com/products/inno-nmn-bonus-offer","observed_at":"2026-08-01","identity_basis":"exact_gtin","scope":"brand_or_exact_product"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0GTGQ4GTY","observed_at":"2026-08-01","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-08-01","content_fingerprint":"sha256:1936aee4e2a88e807d216e222acf552b399694c8106a27f4b9eb62a67473245d","evidence_url":"https://lookcloser.ai/e/ev-6d1713adbff6"},{"evidence_id":"ev-7177eef64c94","record_id":"850068335381","gtin":"850068335381","claim_key":"finding:review_velocity_gradual","primary_source":"source_listing","claim":"The review count moved gradually, not in one burst","bucket":"checks_out","looked":"LookCloser checked keepa.","found":"Written reviews rose from 5 to 55 between April 24 and July 18, 2026. The largest rise inside any single 30-day window was about 42, so the count moved in steps rather than in one burst.","proof":{"first":["2026-04-24",5],"last":["2026-07-18",55],"max_30d_review_gain":42},"source_refs":[{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0GTGQ4GTY","observed_at":"2026-08-01","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-08-01","content_fingerprint":"sha256:967ceb3da32c0a2b96d963b40e49be34eb82fb06797f0b409356e5bfb638c1ea","evidence_url":"https://lookcloser.ai/e/ev-7177eef64c94"},{"evidence_id":"ev-6eee840b3791","record_id":"850068335381","gtin":"850068335381","claim_key":"finding:nih-published-research-each-ingredient-s-amount-is-disclosed","primary_source":"pubmed_nmn","claim":"Each ingredient’s amount is disclosed","bucket":"checks_out","looked":"LookCloser checked NIH / published research.","found":"The panel gives a per-ingredient amount rather than hiding quantities inside a proprietary blend, so each one can be compared to published research.","proof":{"detail":"The panel gives a per-ingredient amount rather than hiding quantities inside a proprietary blend, so each one can be compared to published research."},"source_refs":[{"source":"pubmed_nmn","source_url":"https://pubmed.ncbi.nlm.nih.gov/?term=nicotinamide+mononucleotide+randomized+human","observed_at":"2026-08-01","identity_basis":"named_ingredient","scope":"ingredient"}],"observed_at":"2026-08-01","content_fingerprint":"sha256:22e217fd1124873609ff0d08fa4df23eb224a5572994568f82d3a609770ed002","evidence_url":"https://lookcloser.ai/e/ev-6eee840b3791"},{"evidence_id":"ev-68c640a88570","record_id":"850068335381","gtin":"850068335381","claim_key":"finding:fda-public-records-recall-search-no-match-found-as-of-aug-02-2026","primary_source":"openfda_search","claim":"Recall search: no match found (as of Aug 02, 2026)","bucket":"unverified","looked":"LookCloser checked FDA public records.","found":"This means only that no enforcement record matched the brand name — it does not mean the product was tested, reviewed, or cleared by FDA. New and untested products also have no recall records.","proof":{"detail":"This means only that no enforcement record matched the brand name — it does not mean the product was tested, reviewed, or cleared by FDA. New and untested products also have no recall records."},"source_refs":[{"source":"openfda_search","source_url":"https://api.fda.gov/food/enforcement.json?search=(recalling_firm:%22InnoSupps%22+OR+product_description:%22InnoSupps%22)&limit=5","observed_at":"2026-08-01","identity_basis":"search_only","scope":"product_or_brand","registry_name":"FDA enforcement","identifier":"InnoSupps","receipt_label":"FDA enforcement search · InnoSupps"}],"observed_at":"2026-08-01","content_fingerprint":"sha256:ec87625cd434be5595400b4af993e87e76687edfc9335a79e81a26010d5dfba1","evidence_url":"https://lookcloser.ai/e/ev-68c640a88570"},{"evidence_id":"ev-98e32c552739","record_id":"850068335381","gtin":"850068335381","claim_key":"finding:label-and-serving-arithmetic-multi-ingredient-formula-panel-read-serving","primary_source":"facts_panel","claim":"Multi-ingredient formula — panel read, serving weight unknown","bucket":"unverified","looked":"LookCloser checked Label and serving arithmetic.","found":"We read the full Supplement Facts panel from the listing-image panel (below), but the label doesn’t state a serving weight, so the arithmetic can’t run. A gap in the label’s information, not evidence of a problem.","proof":{"detail":"We read the full Supplement Facts panel from the listing-image panel (below), but the label doesn’t state a serving weight, so the arithmetic can’t run. A gap in the label’s information, not evidence of a problem."},"source_refs":[{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B0GTGQ4GTY","observed_at":"2026-08-01","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0GTGQ4GTY","observed_at":"2026-08-01","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-08-01","content_fingerprint":"sha256:a39fbecca7284bb6dc13981bd1fadd78b9ef712fc74ab3f1a9129abe3d549047","evidence_url":"https://lookcloser.ai/e/ev-98e32c552739"},{"evidence_id":"ev-33a931c59739","record_id":"850068335381","gtin":"850068335381","claim_key":"finding:label-and-serving-arithmetic-public-label-filing-not-retained","primary_source":"facts_panel","claim":"Public label filing not retained","bucket":"unverified","looked":"LookCloser checked Label and serving arithmetic.","found":"We have not found a public label filing for this exact product. That is a gap in our records, not evidence that no filing exists.","proof":{"detail":"We have not found a public label filing for this exact product. That is a gap in our records, not evidence that no filing exists."},"source_refs":[{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B0GTGQ4GTY","observed_at":"2026-08-01","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0GTGQ4GTY","observed_at":"2026-08-01","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-08-01","content_fingerprint":"sha256:d3d4668c8b33dd74901570b62e6fae26a05875eacaeb746a95c5dda9fbc6118d","evidence_url":"https://lookcloser.ai/e/ev-33a931c59739"},{"evidence_id":"ev-1340c1327fe6","record_id":"850068335381","gtin":"850068335381","claim_key":"finding:barcode-gtin-record-upc-valid-no-independent-record","primary_source":"barcode_search","claim":"UPC valid, no independent record","bucket":"unverified","looked":"LookCloser checked Barcode / GTIN record.","found":"Check digit passes; no third-party database record found yet. Coverage gaps are common — not a strike.","proof":{"detail":"Check digit passes; no third-party database record found yet. Coverage gaps are common — not a strike."},"source_refs":[{"source":"barcode_search","source_url":"https://world.openfoodfacts.org/product/00850068335381","observed_at":"2026-08-01","identity_basis":"gtin","scope":"exact_gtin"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0GTGQ4GTY","observed_at":"2026-08-01","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-08-01","content_fingerprint":"sha256:4cc11df7857638a39fd16f31fa3a3a3bcf499f2925ec1972274d06a55c34d2c3","evidence_url":"https://lookcloser.ai/e/ev-1340c1327fe6"},{"evidence_id":"ev-ac8c4b668d96","record_id":"850068335381","gtin":"850068335381","claim_key":"finding:keepa-exact-listing-history-180-day-review-count-history-is-on-file","primary_source":"keepa_history","claim":"180-day review-count history is on file","bucket":"unverified","looked":"LookCloser checked Keepa exact-listing history.","found":"Exact-listing history records written-review counts from 5 on 2026-04-24 to 55 on 2026-07-18 (net +50). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.","proof":{"detail":"Exact-listing history records written-review counts from 5 on 2026-04-24 to 55 on 2026-07-18 (net +50). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic."},"source_refs":[{"source":"keepa_history","source_url":"https://keepa.com/#!product/1-B0GTGQ4GTY","observed_at":"2026-08-01","identity_basis":"exact_listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0GTGQ4GTY","observed_at":"2026-08-01","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-08-01","content_fingerprint":"sha256:750e64df548a2eb055de195710ab22879297c9647056ed852fd043fb10d86c8d","evidence_url":"https://lookcloser.ai/e/ev-ac8c4b668d96"},{"evidence_id":"ev-caf51b4c8dd8","record_id":"850068335381","gtin":"850068335381","claim_key":"finding:keepa-exact-listing-history-this-item-belongs-to-a-catalog-variation-fam","primary_source":"keepa_history","claim":"This item belongs to a catalog variation family","bucket":"unverified","looked":"LookCloser checked Keepa exact-listing history.","found":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.","proof":{"detail":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant."},"source_refs":[{"source":"keepa_history","source_url":"https://keepa.com/#!product/1-B0GTGQ4GTY","observed_at":"2026-08-01","identity_basis":"exact_listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0GTGQ4GTY","observed_at":"2026-08-01","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-08-01","content_fingerprint":"sha256:5d7de3e8dfe7a898a3191f4ee9a69a3936f431566ac31ef74f4eb312f2b9aefe","evidence_url":"https://lookcloser.ai/e/ev-caf51b4c8dd8"},{"evidence_id":"ev-1d80fa28e8ef","record_id":"850068335381","gtin":"850068335381","claim_key":"finding:nih-published-research-research-context-is-available-for-the-listed-ingr","primary_source":"pubmed_nmn","claim":"Research context is available for the listed ingredients","bucket":"unverified","looked":"LookCloser checked NIH / published research.","found":"Published sources describe how NMN have been studied. This is ingredient context only; the record does not establish that this product delivers the studied dose or outcome. Sources: PubMed search: nicotinamide mononucleotide human trial, ClinicalTrials.gov — NMN.","proof":{"detail":"Published sources describe how NMN have been studied. This is ingredient context only; the record does not establish that this product delivers the studied dose or outcome. Sources: PubMed search: nicotinamide mononucleotide human trial, ClinicalTrials.gov — NMN."},"source_refs":[{"source":"pubmed_nmn","source_url":"https://pubmed.ncbi.nlm.nih.gov/?term=nicotinamide+mononucleotide+randomized+human","observed_at":"2026-08-01","identity_basis":"named_ingredient","scope":"ingredient"}],"observed_at":"2026-08-01","content_fingerprint":"sha256:30d8ea4a965ea75567aaa478e97f2013c3615b3f3243b39e3e79eecb348df9b4","evidence_url":"https://lookcloser.ai/e/ev-1d80fa28e8ef"},{"evidence_id":"ev-6ae3c5a800d4","record_id":"850068335381","gtin":"850068335381","claim_key":"claim:testing","primary_source":"source_listing","claim":"“ENDORSED & THIRD-PARTY”","bucket":"unverified","looked":"the observed listing, retained brand product page, any linked COA or test report; NSF, IFOS, USP, Informed-Sport were not queried","found":"No named laboratory or lot-specific certificate was found for this exact product. The exact brand page names no testing issuer and links no product-bound report. NSF, IFOS, USP, and Informed-Sport were not checked in this record. 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