The dose claim fits the serving — physically possible
Claimed collagen 20,000.0 mg is 100% of the ≈20,000 mg serving (serving size on the label, keyed to UPC 850232005096) — within physical limits.
Full record · 850232005096 · back to the summary

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What this is. We compare what a listing claims against what public records show — label arithmetic, barcode registries, NIH’s label catalog, FDA enforcement data, certification registries, and published research. Every statement below traces to one of those.
What the states mean. Confirmed = an outside source agrees. Contradicted = an outside source disagrees. Caution = something needs explaining. No data = we looked and found nothing — a gap, not a strike.
What it is not. A clean record is not an endorsement and never proof a product works. A thin record is not an accusation. We publish evidence and gaps; the conclusion is yours. Nothing here is medical advice.
Something wrong? Every figure is meant to be checkable — sources are named and linked. Send a correction and we’ll fix the record.
We did the comparison: the listing claims 20 g of collagen peptides (from bovine), and the listing-image panel shows 20 g collagen peptides (from bovine) serving size 3 tbsp (about 21 g). Those amounts agree. This is internal consistency, not independent lab testing.
| Panel row | Amount | %DV | What to notice |
|---|---|---|---|
| Calories | 70 | — | |
| Protein | 18 g | — | |
| Vitamin C (from calcium ascorbate) | 90 mg | — | |
| Sodium | 110 mg | — | |
| Collagen peptides (from bovine) | 20 g | — | |
| Hyaluronic acid (from sodium hyaluronate) | 120 mg | — |
FDA rules (21 CFR 101.36) require the amount of each dietary ingredient per serving unless hidden in a listed “proprietary blend” (legal, but a transparency yellow flag). A label stating no amount at all is non-compliant — a checkable red flag. This panel states amounts; any remaining comparison concerns the front-label framing.
vision:claude-cli:subscription Amounts are shown as listed panel data, not independently lab-tested contents.
Every check we ran
Confirmed evidence
These checks found support in the public record. They confirm specific facts, not the product as a whole.
Claimed collagen 20,000.0 mg is 100% of the ≈20,000 mg serving (serving size on the label, keyed to UPC 850232005096) — within physical limits.
The panel gives a per-ingredient amount rather than hiding quantities inside a proprietary blend, so each one can be compared to published research.
USPTO lists Vital Proteins LLC (LIMITED LIABILITY COMPANY; SOCIÉTÉ ANONYME (SA)) in DELAWARE, USA; SWITZERLAND for the exact brand wordmark. This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product.
The brand's store lists this exact barcode as “Collagen Peptides - Unflavored” (variant: 9.33oz) — identity confirmed across retailer listings.
Open Food Facts resolves 850232005096 to "Collagen Peptides" (Vital Proteins) — consistent with this listing.
Documented concerns
These are documented contradictions or claims that need more evidence. They are separate from missing data.
label claims 20000 mg/serving — above the range commonly used in research (trials use 2.5–15 g/day of hydrolyzed peptides). Sources: PubMed search: collagen peptide supplementation trial, WebMD search: collagen.
Unresolved public record
We looked for these signals but could not settle them from public sources. A gap is not a strike.
The listing claims 20 g; the photo-read Supplement Facts panel shows Collagen peptides (from bovine) at 20 g per serving — the listing text and its photo-read panel agree; this is internal consistency, not independent testing.
12 servings × 21 g = 252 g, matching the printed net weight 265 g (NET WT 9.33 OZ (265 g)). This checks agreement within the photo read; it is not an independent contents test.
At 1.0 serving(s) a day to reach the low end of the studied range (2500–15000 mg), this product runs roughly $68 per month. A price observation, not a recommendation.
Published sources describe how collagen peptides have been studied. This is ingredient context only; the record does not establish that this product delivers the studied dose or outcome. Sources: PubMed search: collagen peptide supplementation trial, WebMD search: collagen.
This recall is not about the product on this page. Vital Proteins recalled a different product on April 21, 2023. FDA has since closed that case. The recalled item was “Vital Proteins Collagen Peptides, retail 24oz plastic canister, UPC 8 57273 00866 6; 6 retail units per wholesale case”. FDA recorded the reason as “potential foreign material contamination (pieces of one blue broken lid may be in one or more canisters)”. Verify at FDA’s recall database.
We have not found a public label filing for this exact product. That is a gap in our records, not evidence that no filing exists.
The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.
Exact-listing history records written-review counts from 10,037 on 2025-06-30 to 10,000 on 2025-11-16 (net -37). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.
The package says manufactured for: Vital Proteins, 3400 Wolf Rd Ste 200, Franklin Park, IL 60131. USPTO names Vital Proteins LLC as the exact wordmark owner. That can be a normal distributor, manufacturer, or licensing relationship; the saved records do not establish the relationship.
What to ask and check
Ask the brand or seller
Answered by the panel: 20 g of the 20 g headline is collagen. Which independent lab can confirm that amount in this product?
The panel resolves the front-label arithmetic. The remaining question is lot-specific contents and stability; published category testing gives context, not a test of this product.
Is this label filed with NIH’s Dietary Supplement Label Database (DSLD)?
Filing is voluntary, so absence proves nothing — but a filed label puts the full ingredient table on public record where anyone can read it.
Most brands and sellers publish a contact route. A clear answer adds evidence to the record; no answer leaves the question open.
Check for yourself — no one’s permission needed
Compare the panel on the bottle in your hand to the one shown in this record.
Ours was read from listing photos and can contain reading errors. The physical label is the source of truth — if they disagree, tell us and we’ll correct the record.
Scan the barcode on the package and confirm it reads 850232005096.
A mismatch between the barcode on the box and the one on the listing is worth pausing over — it can indicate a different variant, a repack, or a counterfeit.
Check the lot number and expiry on the bottle against any COA you’re given.
A certificate that doesn’t name your lot doesn’t describe what you’re holding.
These are the open questions on this specific record — not a warning about the product, and not a suggestion to buy or avoid it. Getting them answered is how you decide for yourself.
What the listing promises — claim by claim
| Claim | Status | What we found |
|---|---|---|
| Benefit claim “…SUPPORTS COLLAGEN PRODUCTION: Formulated with Vitamin C to aid the body's natural collagen synthesis…” | Partly supported We looked for: whether the ingredient doses on the label match the doses used in published research | Ingredient evidence exists; on dose: label claims 20000 mg/serving — above the range commonly used in research (trials use 2.5–15 g/day of hydrolyzed peptides). |
“No evidence located” does not mean a claim is false — it means the seller has not put evidence proportionate to the claim on the public record, and we could not find any. Absence of proof is not proof of absence.
This label vs. the doses studied
| Ingredient | Where this label sits | Reading |
|---|---|---|
| Collagen peptides (from bovine) | shaded = doses used in studies (2.5 g–15 g) · bar = this label | 20 g — above the studied range |
Matching a studied dose does not mean the product works, and missing it does not mean it fails — it shows whether the label and the research are talking about the same amounts. Not a recommendation to take any amount.
Verifiability profile — 4 of 6 public signals
What this listing gives the public to check. Publishing these signals doesn't prove quality — but withholding them means claims can only be taken on faith.
Identity
| UPC (barcode) — also our record ID | 850232005096 — via source listing UPC |
| Brand | Vital Proteins |
| Source listing identifier | B00NLR1PX0 |
| Retailer listing title | Vital Proteins Collagen Peptides Powder Advanced, Unflavored, 9.33oz… show full titleVital Proteins Collagen Peptides Powder Advanced, Unflavored, 9.33oz |
| USPTO brand owner | Vital Proteins LLC · LIMITED LIABILITY COMPANY; SOCIÉTÉ ANONYME (SA) · DELAWARE, USA; SWITZERLAND |
| Owner filed address | 3400 Wolf Road, Franklin Park, ILLINOIS 60131, UNITED STATES |
From the label (photo-read)
| Serving size | Serving Size 3 Tbsp (About 21 g) |
| Servings per container | 12 |
| Net weight | NET WT 9.33 OZ (265 g) |
| Badges printed on pack | Gluten Free, Certified B Corporation |
Supplement Facts panel (photo-read):
| Ingredient | Amount per serving | Reading confidence |
|---|---|---|
| Calories | 70 | High clearly legible in the photo |
| Protein | 18 g | High clearly legible in the photo |
| Vitamin C (from calcium ascorbate) | 90 mg | High clearly legible in the photo |
| Sodium | 110 mg | High clearly legible in the photo |
| Collagen peptides (from bovine) | 20 g | High clearly legible in the photo |
| Hyaluronic acid (from sodium hyaluronate) | 120 mg | High clearly legible in the photo |
Claims printed on the packaging:
“90% LESS PLASTIC PACKAGING” · “20g Collagen Peptides per serving” · “Skin Hydration + Elasticity Support” · “Hair, Nail + Joint Support” · “+ HYALURONIC ACID + VITAMIN C” · “DIETARY SUPPLEMENT” · “New look, same advanced formula” · “GRASS FED + PASTURE RAISED”
Read by a vision model from 8 listing photos — verbatim extraction; OCR errors possible. Spot a mistake? It will be corrected on review.
Where it sells
| Seller | Price |
|---|---|
| Brand store (vitalproteins.com) ↗ | $27.00 variant: 9.33oz — matching UPC/GTIN best price |
| Retailer listing ↗ | $29.99 checked Aug 02, 2026 — varies by variant/session; price history pending |
Brand store vitalproteins.com: 33 supplement products (+4 merch items) — a single-category catalog.
Reference links for identification only — LookCloser has no affiliate relationships and earns nothing from any link on this page.
Ingredient science — NIH references
Vitamin C — NIH ODS · MedlinePlus · PubMed (11,019) · UL 2000 mg (total intake, adults)
Reference data from the NIH Office of Dietary Supplements, IOM Dietary Reference Intakes, and PubMed. A Tolerable Upper Intake Level is a documented reference figure, not a safety verdict — both the listed amount and the reference are shown for your own judgment. LookCloser gives no medical advice.
Related research & consistency
collagen peptides — PubMed search: collagen peptide supplementation trial · WebMD search: collagen · ClinicalTrials.gov — 587 registered studies
ℹ Dosage: label claims 20000 mg/serving — above the range commonly used in research (trials use 2.5–15 g/day of hydrolyzed peptides).
ℹ Use pattern in research: daily oral use over 8+ weeks in studies.
These notes state where label numbers and marketing framing sit relative to published research — documentation for your own judgment, not medical advice. LookCloser does not advise for or against taking any supplement.
Record 850232005096 · built August 02, 2026 · lookcloser.ai · corrections@lookcloser.ai