{"schema":"lookcloser/record@0.2","compatible_with":["lookcloser/record@0.1"],"record_id":"851989007364","processing":{"collection_process_version":"2026-07-24.5","last_collected_at":"2026-07-26T13:44:23-0700","last_collection_event":"intake","label_reader_version":"2026-07-24.6","report_schema":"lookcloser/record@0.2","rendered_at":"2026-07-26T16:09:30-0700"},"analysis_status":"needs_label_retry","processing_gaps":[{"code":"names_only_amounts_unreadable","message":"The panel read captured 1 ingredient name(s), but no usable amounts; dose comparison is withheld.","product_conclusion":false}],"gtin":"851989007364","listing_identifier":"B00NV5UTIE","brand":"EZ Melts","title":"EZ Melts Dissolvable B12 Methylcobalamin 2,500 mcg","listing_title":"EZ Melts Dissolvable B12 Methylcobalamin 2,500 mcg - Vitamin B12 for Energy & Immune Support - Non-GMO, Vegan & Gluten-Free - Red Cherry - 90 Sublingual Tablets (90 Servings)","identity":{"canonical_gtin":"00851989007364","source_listing_gtin":"00851989007364","listing_identifier":"B00NV5UTIE","product_image":"https://m.media-amazon.com/images/I/51sx+lloYgL.jpg","product_image_status":"retained","product_image_provenance":{"status":"retained","source":"source_listing","identity_basis":"exact_listing_identifier","source_url":"https://www.amazon.com/dp/B00NV5UTIE","primary_url":"https://m.media-amazon.com/images/I/51sx+lloYgL.jpg","image_count":8,"last_attempted":"2026-07-26T13:44:23-0700","attempts":1},"observed_at":"2026-07-26","source_confirmations":["source_listing_gtin","external_barcode_record"],"brand_consistency":{"status":"match","compatible":true,"listing_brand":"EZ Melts","package_brand":"ez melts","match_method":"normalized_exact","similarity":1},"identity_rule":"exact identifiers only; 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Missing evidence is a gap, not a strike."},"origin_context":null,"verdict":{"state":"checks_confirmed","headline":"Listing claim matches the Supplement Facts panel","detail":"The listing claims 2.5 mg; the photo-read Supplement Facts panel shows Vitamin B12 (as Methylcobalamin) at 2.5 mg per serving — the listing text and its photo-read panel agree; this is internal consistency, not independent testing.","lead_finding_id":"label-and-serving-arithmetic-listing-claim-matches-the-supplement-facts-","meaning":"Finding-first decision support. Confirmed checks are not endorsements; cautions identify documented facts or bounded comparisons, not medical advice."},"public_verifiability":{"state":"insufficient_public_data","headline":"This product can't be verified from public data","detail":"Neither good nor bad — the checks below show what this listing publishes and what it withholds. Verifiable products publish more.","meaning":"Evidence availability only. 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This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product."},"html_anchor":"finding-uspto-trademark-registry-exact-trademark-owner-identified","report_url":"https://lookcloser.ai/p/851989007364/full#finding-uspto-trademark-registry-exact-trademark-owner-identified"},{"id":"barcode-gtin-record-upc-independently-corroborated","source":"Barcode / GTIN record","class":"ok","noted":false,"severity":"ok","weight":38,"headline":"UPC independently corroborated","detail":"Open Food Facts resolves 851989007364 to \"B12 Vitamin\" (EZ Melts) — consistent with this listing.","proof":"Open Food Facts resolves 851989007364 to \"B12 Vitamin\" (EZ Melts) — consistent with this listing.","identity_basis":"gtin","status":"live","source_refs":["barcode_search","source_listing"],"source_url":"https://world.openfoodfacts.org/product/00851989007364","scope":"exact_product","inference_level":"direct_observation","observed_at":"2026-07-26","presentation_tone":"ok","evidence_id":"ev-e4ecb253f723","evidence_url":"https://lookcloser.ai/e/ev-e4ecb253f723","content_fingerprint":"sha256:3331e330a3b725cc4746f8e8aa5ce8bf7d0d0b4c80c684dbd2581b35d5e71a64","registry_receipts":[],"evidence":{"summary":"Open Food Facts resolves 851989007364 to \"B12 Vitamin\" (EZ Melts) — consistent with this listing.","source_refs":["barcode_search","source_listing"],"source_records":[{"source":"barcode_search","source_url":"https://world.openfoodfacts.org/product/00851989007364","observed_at":"2026-07-26","identity_basis":"gtin","scope":"exact_gtin"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B00NV5UTIE","observed_at":"2026-07-26","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-26","looked":"LookCloser checked Barcode / GTIN record.","found":"Open Food Facts resolves 851989007364 to \"B12 Vitamin\" (EZ Melts) — consistent with this listing."},"html_anchor":"finding-barcode-gtin-record-upc-independently-corroborated","report_url":"https://lookcloser.ai/p/851989007364/full#finding-barcode-gtin-record-upc-independently-corroborated"},{"id":"label-and-serving-arithmetic-listing-claim-matches-the-supplement-facts-","source":"Label and serving arithmetic","class":"gap","noted":false,"severity":"info","weight":22,"headline":"Listing claim matches the Supplement Facts panel","detail":"The listing claims 2.5 mg; the photo-read Supplement Facts panel shows Vitamin B12 (as Methylcobalamin) at 2.5 mg per serving — the listing text and its photo-read panel agree; this is internal consistency, not independent testing.","proof":"The listing claims 2.5 mg; the photo-read Supplement Facts panel shows Vitamin B12 (as Methylcobalamin) at 2.5 mg per serving — the listing text and its photo-read panel agree; this is internal consistency, not independent testing.","identity_basis":"listing","status":"live","source_refs":["facts_panel","source_listing"],"source_url":"https://www.amazon.com/dp/B00NV5UTIE","scope":"exact_listing","inference_level":"gap","observed_at":"2026-07-26","presentation_tone":"gap","evidence_id":"ev-36c39be124ff","evidence_url":"https://lookcloser.ai/e/ev-36c39be124ff","content_fingerprint":"sha256:612d20c62436c17ccbb005938909ed9ffbdca5b1e3c27a157052d472ce8794a3","registry_receipts":[],"evidence":{"summary":"The listing claims 2.5 mg; the photo-read Supplement Facts panel shows Vitamin B12 (as Methylcobalamin) at 2.5 mg per serving — the listing text and its photo-read panel agree; this is internal consistency, not independent testing.","source_refs":["facts_panel","source_listing"],"source_records":[{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B00NV5UTIE","observed_at":"2026-07-26","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B00NV5UTIE","observed_at":"2026-07-26","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-26","looked":"LookCloser checked Label and serving arithmetic.","found":"The listing claims 2.5 mg; the photo-read Supplement Facts panel shows Vitamin B12 (as Methylcobalamin) at 2.5 mg per serving — the listing text and its photo-read panel agree; this is internal consistency, not independent testing."},"html_anchor":"finding-label-and-serving-arithmetic-listing-claim-matches-the-supplement-facts-","report_url":"https://lookcloser.ai/p/851989007364/full#finding-label-and-serving-arithmetic-listing-claim-matches-the-supplement-facts-"},{"id":"label-and-serving-arithmetic-public-label-filing-not-retained","source":"Label and serving arithmetic","class":"gap","noted":false,"severity":"info","weight":19,"headline":"Public label filing not retained","detail":"We have not found a public label filing for this exact product. That is a gap in our records, not evidence that no filing exists.","proof":"We have not found a public label filing for this exact product. That is a gap in our records, not evidence that no filing exists.","identity_basis":"listing","status":"live","source_refs":["facts_panel","source_listing"],"source_url":"https://www.amazon.com/dp/B00NV5UTIE","scope":"exact_listing","inference_level":"gap","observed_at":"2026-07-26","presentation_tone":"gap","evidence_id":"ev-dd5eb674e1ed","evidence_url":"https://lookcloser.ai/e/ev-dd5eb674e1ed","content_fingerprint":"sha256:1d3c658f6d30aff220bdac05ff49ae3db00ea109c362d5bf47237645a6d49956","registry_receipts":[],"evidence":{"summary":"We have not found a public label filing for this exact product. That is a gap in our records, not evidence that no filing exists.","source_refs":["facts_panel","source_listing"],"source_records":[{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B00NV5UTIE","observed_at":"2026-07-26","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B00NV5UTIE","observed_at":"2026-07-26","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-26","looked":"LookCloser checked Label and serving arithmetic.","found":"We have not found a public label filing for this exact product. That is a gap in our records, not evidence that no filing exists."},"html_anchor":"finding-label-and-serving-arithmetic-public-label-filing-not-retained","report_url":"https://lookcloser.ai/p/851989007364/full#finding-label-and-serving-arithmetic-public-label-filing-not-retained"},{"id":"keepa-exact-listing-history-this-item-belongs-to-a-catalog-variation-fam","source":"Keepa exact-listing history","class":"gap","noted":false,"severity":"info","weight":19,"headline":"This item belongs to a catalog variation family","detail":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.","proof":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.","identity_basis":"listing","status":"live","source_refs":["keepa_history","source_listing"],"source_url":"https://keepa.com/#!product/1-B00NV5UTIE","scope":"exact_listing","inference_level":"gap","observed_at":"2026-07-26","presentation_tone":"gap","evidence_id":"ev-18164c4a01d3","evidence_url":"https://lookcloser.ai/e/ev-18164c4a01d3","content_fingerprint":"sha256:cf60c75851e9558ef2a8098d3c3dd422785d80737d5d334447870adec6b12ba2","registry_receipts":[],"evidence":{"summary":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.","source_refs":["keepa_history","source_listing"],"source_records":[{"source":"keepa_history","source_url":"https://keepa.com/#!product/1-B00NV5UTIE","observed_at":"2026-07-26","identity_basis":"exact_listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B00NV5UTIE","observed_at":"2026-07-26","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-26","looked":"LookCloser checked Keepa exact-listing history.","found":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant."},"html_anchor":"finding-keepa-exact-listing-history-this-item-belongs-to-a-catalog-variation-fam","report_url":"https://lookcloser.ai/p/851989007364/full#finding-keepa-exact-listing-history-this-item-belongs-to-a-catalog-variation-fam"},{"id":"keepa-exact-listing-history-180-day-review-count-history-is-on-file","source":"Keepa exact-listing history","class":"gap","noted":false,"severity":"info","weight":16,"headline":"180-day review-count history is on file","detail":"Exact-listing history records written-review counts from 1,543 on 2026-02-05 to 1,687 on 2026-07-21 (net +144). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.","proof":"Exact-listing history records written-review counts from 1,543 on 2026-02-05 to 1,687 on 2026-07-21 (net +144). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.","identity_basis":"listing","status":"live","source_refs":["keepa_history","source_listing"],"source_url":"https://keepa.com/#!product/1-B00NV5UTIE","scope":"exact_listing","inference_level":"gap","observed_at":"2026-07-26","presentation_tone":"gap","evidence_id":"ev-ff65bd983fd1","evidence_url":"https://lookcloser.ai/e/ev-ff65bd983fd1","content_fingerprint":"sha256:89d39c9d2861654794888f77a58a2cc04cea97d7be9abe1847b72cca6b66ad61","registry_receipts":[],"evidence":{"summary":"Exact-listing history records written-review counts from 1,543 on 2026-02-05 to 1,687 on 2026-07-21 (net +144). 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(CORPORATION) in FLORIDA, USA for the exact brand wordmark. This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product."},"source_refs":[{"source":"uspto_search","source_url":"https://tsdr.uspto.gov/#caseNumber=87582104&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","observed_at":"2026-07-26","identity_basis":"exact_wordmark_and_supplement_goods","scope":"brand","registry_name":"USPTO","identifier":"Registration 5418255","receipt_label":"USPTO · Registration 5418255"}],"observed_at":"2026-07-26","content_fingerprint":"sha256:1cadfaf11621aede3c6892a9e273cd2e4d1e6ef5a3ae85f8b767a61672837c67","evidence_url":"https://lookcloser.ai/e/ev-bf4b6c2bc134"},{"evidence_id":"ev-e4ecb253f723","record_id":"851989007364","gtin":"851989007364","claim_key":"finding:barcode-gtin-record-upc-independently-corroborated","primary_source":"barcode_search","claim":"UPC independently corroborated","bucket":"checks_out","looked":"LookCloser checked Barcode / GTIN record.","found":"Open Food Facts resolves 851989007364 to \"B12 Vitamin\" (EZ Melts) — consistent with this listing.","proof":{"detail":"Open Food Facts resolves 851989007364 to \"B12 Vitamin\" (EZ Melts) — consistent with this listing."},"source_refs":[{"source":"barcode_search","source_url":"https://world.openfoodfacts.org/product/00851989007364","observed_at":"2026-07-26","identity_basis":"gtin","scope":"exact_gtin"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B00NV5UTIE","observed_at":"2026-07-26","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-26","content_fingerprint":"sha256:3331e330a3b725cc4746f8e8aa5ce8bf7d0d0b4c80c684dbd2581b35d5e71a64","evidence_url":"https://lookcloser.ai/e/ev-e4ecb253f723"},{"evidence_id":"ev-36c39be124ff","record_id":"851989007364","gtin":"851989007364","claim_key":"finding:label-and-serving-arithmetic-listing-claim-matches-the-supplement-facts-","primary_source":"facts_panel","claim":"Listing claim matches the Supplement Facts panel","bucket":"unverified","looked":"LookCloser checked Label and serving arithmetic.","found":"The listing claims 2.5 mg; the photo-read Supplement Facts panel shows Vitamin B12 (as Methylcobalamin) at 2.5 mg per serving — the listing text and its photo-read panel agree; this is internal consistency, not independent testing.","proof":{"detail":"The listing claims 2.5 mg; the photo-read Supplement Facts panel shows Vitamin B12 (as Methylcobalamin) at 2.5 mg per serving — the listing text and its photo-read panel agree; this is internal consistency, not independent testing."},"source_refs":[{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B00NV5UTIE","observed_at":"2026-07-26","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B00NV5UTIE","observed_at":"2026-07-26","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-26","content_fingerprint":"sha256:612d20c62436c17ccbb005938909ed9ffbdca5b1e3c27a157052d472ce8794a3","evidence_url":"https://lookcloser.ai/e/ev-36c39be124ff"},{"evidence_id":"ev-dd5eb674e1ed","record_id":"851989007364","gtin":"851989007364","claim_key":"finding:label-and-serving-arithmetic-public-label-filing-not-retained","primary_source":"facts_panel","claim":"Public label filing not retained","bucket":"unverified","looked":"LookCloser checked Label and serving arithmetic.","found":"We have not found a public label filing for this exact product. 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