{"schema":"lookcloser/record@0.2","compatible_with":["lookcloser/record@0.1"],"record_id":"854970007145","processing":{"collection_process_version":"2026-07-24.2","last_collected_at":"2026-07-24T03:20:17-0700","last_collection_event":"intake","label_reader_version":"2026-07-23.5","report_schema":"lookcloser/record@0.2","rendered_at":"2026-07-24T07:06:03-0700"},"analysis_status":"complete","processing_gaps":[],"gtin":"854970007145","listing_identifier":"B078KZ6LSQ","brand":"Superieur","title":"Superieur Sea Mineral Electrolyte Powder, Watermelon","listing_title":"Superieur Sea Mineral Electrolyte Powder, Watermelon, 70 Servings","identity":{"canonical_gtin":"854970007145","source_listing_gtin":"854970007145","listing_identifier":"B078KZ6LSQ","product_image":"https://m.media-amazon.com/images/I/61bbRtNNg1L.jpg","product_image_status":"retained","product_image_provenance":{"status":"retained","source":"source_listing","identity_basis":"exact_listing_identifier","source_url":"https://www.amazon.com/dp/B078KZ6LSQ","primary_url":"https://m.media-amazon.com/images/I/61bbRtNNg1L.jpg","image_count":7,"last_attempted":"2026-07-24T03:20:17-0700","attempts":1},"observed_at":"2026-07-24","source_confirmations":["source_listing_gtin"],"brand_consistency":{"status":"match","compatible":true,"listing_brand":"Superieur","package_brand":"SUPERIEUR","match_method":"normalized_exact","similarity":1},"identity_rule":"exact identifiers only; related products are never substituted"},"trademark_owner":{"name":"SUPERIEUR, INC.","entity":"CORPORATION","country":"NEW YORK, USA","address_filed":"112 Powell Ave., Southampton, NEW YORK 11968, UNITED STATES","address_public":"NEW YORK 11968, UNITED STATES","serial_number":"88951069","registration_number":"6233499","wordmark":"SUPERIEUR","status_description":"REGISTERED","filed_date":"2020-06-05T00:00:00","first_use_commerce_date":"2017-06-16","registration_date":"2020-12-29","assignment_recorded":false,"goods_services":["IC 005: dietary and nutritional supplements."],"source":"USPTO Trademark Search","source_url":"https://tsdr.uspto.gov/#caseNumber=88951069&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","identity_basis":"exact_wordmark_and_supplement_goods"},"trademark_owner_candidates":[],"trademark_owner_status":"found","product_manufacturer_link":"not_established","label_responsible_parties":[],"identity_nodes":[{"role":"trademark_owner","name":"SUPERIEUR, INC.","country":"NEW YORK, USA","address":"112 Powell Ave., Southampton, NEW YORK 11968, UNITED STATES","source_ref":"uspto_search","identity_basis":"exact_wordmark_supplement_class"}],"seller_of_record":null,"seller_of_record_status":"not_collected_founder_gated","consumer_view":{"template":"claim_panel","kicker":"The useful read","headline":"Panel carries documented template or translation artifacts","deck":"Template, translation, or duplicate-row artifacts are reasons to trust the printed numbers less until the brand supplies a clean, product-specific panel.","display_mode":"single_home_per_finding","finding_ids":["panel_integrity","nih-published-research-each-ingredient-s-amount-is-disclosed","uspto-trademark-registry-exact-trademark-owner-identified","review_velocity_gradual"],"point_finding_ids":["panel_integrity","nih-published-research-each-ingredient-s-amount-is-disclosed","uspto-trademark-registry-exact-trademark-owner-identified"],"cards":[{"finding_id":"panel_integrity","card_type":"panel_integrity","question":"label","tone":"warn","weight":88,"headline":"Panel carries documented template or translation artifacts","evidence":"The panel carries these quoted observations: “Calories has no unit”. US-market labels are produced under cGMP controls; these are template or translation artifacts worth checking, not proof that the label is fabricated or that the product is unsafe.","so_what":"Template, translation, or duplicate-row artifacts are reasons to trust the printed numbers less until the brand supplies a clean, product-specific panel.","source":"Supplement Facts panel","source_links":[],"registry_receipts":[],"evidence_id":"ev-1253f8017f7d","evidence_url":"https://lookcloser.ai/e/ev-1253f8017f7d","presentation_home":"finding_catalog"},{"finding_id":"nih-published-research-each-ingredient-s-amount-is-disclosed","card_type":"amounts_disclosed","question":"label","tone":"ok","weight":50,"headline":"Every declared ingredient has an amount · 9 quantified rows.","evidence":"The panel gives a per-ingredient amount rather than hiding quantities inside a proprietary blend, so each one can be compared to published research.","so_what":"You can compare each declared dose with research instead of guessing what is hidden inside a blend.","source":"NIH / published research","source_links":[],"registry_receipts":[],"evidence_id":"ev-ece253b103f0","evidence_url":"https://lookcloser.ai/e/ev-ece253b103f0","presentation_home":"finding_catalog"},{"finding_id":"uspto-trademark-registry-exact-trademark-owner-identified","card_type":"owner_identified","question":"owner","tone":"neutral","weight":38,"headline":"🇺🇸 Brand owner: SUPERIEUR, INC. · corporation, NEW YORK, USA","evidence":"USPTO lists SUPERIEUR, INC. (CORPORATION) in NEW YORK, USA for the exact brand wordmark. This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product.","so_what":"This tells you who is behind the brand and where the trademark record points. It does not by itself identify the manufacturer.","source":"USPTO trademark registry","source_links":[],"registry_receipts":[{"source":"uspto_search","url":"https://tsdr.uspto.gov/#caseNumber=88951069&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","label":"USPTO · Registration 6233499","registry_name":"USPTO","standard":null,"identifier":"Registration 6233499"}],"evidence_id":"ev-65a0b4df05a4","evidence_url":"https://lookcloser.ai/e/ev-65a0b4df05a4","presentation_home":"ownership_section"},{"finding_id":"review_velocity_gradual","card_type":"review_velocity","question":"reviews","tone":"ok","weight":28,"headline":"Written reviews moved 257 → 276 from 2026-02-03 to 2026-07-09 without one large burst.","evidence":"Written reviews grew from 257 to 276 across 2026-02-03 – 2026-07-09 with no single manufactured spike (largest 30-day gain ~7).","so_what":"Gradual growth is more ordinary; a sudden burst deserves a closer look. Neither pattern proves whether individual reviews are genuine.","source":"keepa","source_links":[{"label":"Keepa exact-listing history","url":"https://keepa.com/#!product/1-B078KZ6LSQ","role":"dated count history · exact listing"}],"registry_receipts":[],"evidence_id":"ev-b0cf73da42f7","evidence_url":"https://lookcloser.ai/e/ev-b0cf73da42f7","presentation_home":"finding_catalog"}],"research_links":[],"open_items":["No identity-bound public label filing is retained in this record."]},"tldr":{"assessment":"caution","headline":"Panel carries documented template or translation artifacts","summary":"The panel carries these quoted observations: “Calories has no unit”. US-market labels are produced under cGMP controls; these are template or translation artifacts worth checking, not proof that the label is fabricated or that the product is unsafe.","lead_finding_id":"panel_integrity","key_findings":[{"id":"panel_integrity","class":"warn","headline":"Panel carries documented template or translation artifacts","source":"Supplement Facts panel","scope":"exact_listing"},{"id":"nih-published-research-each-ingredient-s-amount-is-disclosed","class":"ok","headline":"Each ingredient’s amount is disclosed","source":"NIH / published research","scope":"ingredient_context"}],"documented_concern_count":1,"confirmed_check_count":3,"open_question_count":0,"usage_note":"Decision support, not medical advice or a product recommendation. Missing evidence is a gap, not a strike."},"origin_context":null,"verdict":{"state":"caution","headline":"Panel carries documented template or translation artifacts","detail":"The panel carries these quoted observations: “Calories has no unit”. US-market labels are produced under cGMP controls; these are template or translation artifacts worth checking, not proof that the label is fabricated or that the product is unsafe.","lead_finding_id":"panel_integrity","meaning":"Finding-first decision support. Confirmed checks are not endorsements; cautions identify documented facts or bounded comparisons, not medical advice."},"public_verifiability":{"state":"caution","headline":"Caution — panel needs explanation","detail":"The panel separates the headline blend number from the named ingredient; the evidence is below.","meaning":"Evidence availability only. Missing public data is a gap, never a strike."},"consistency_score":7.5,"findings":[{"id":"panel_integrity","source":"Supplement Facts panel","class":"warn","severity":"warn","weight":88,"headline":"Panel carries documented template or translation artifacts","detail":"The panel carries these quoted observations: “Calories has no unit”. US-market labels are produced under cGMP controls; these are template or translation artifacts worth checking, not proof that the label is fabricated or that the product is unsafe.","proof":{"quoted_tells":["Calories has no unit"],"observation_only":true},"identity_basis":"listing","status":"live","source_refs":["facts_panel","source_listing"],"source_url":"https://www.amazon.com/dp/B078KZ6LSQ","scope":"exact_listing","inference_level":"direct_observation","observed_at":"2026-07-24","presentation_tone":"warn","evidence_id":"ev-1253f8017f7d","evidence_url":"https://lookcloser.ai/e/ev-1253f8017f7d","content_fingerprint":"sha256:7e393d660b475cc14cce6d10cd71daf7f21e841319d70a18b303301397bd4619","registry_receipts":[],"evidence":{"summary":{"quoted_tells":["Calories has no unit"],"observation_only":true},"source_refs":["facts_panel","source_listing"],"source_records":[{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B078KZ6LSQ","observed_at":"2026-07-24","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B078KZ6LSQ","observed_at":"2026-07-24","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-24","looked":"LookCloser checked Supplement Facts panel.","found":"The panel carries these quoted observations: “Calories has no unit”. US-market labels are produced under cGMP controls; these are template or translation artifacts worth checking, not proof that the label is fabricated or that the product is unsafe."},"html_anchor":"finding-panel_integrity","report_url":"https://lookcloser.ai/p/854970007145#finding-panel_integrity"},{"id":"nih-published-research-each-ingredient-s-amount-is-disclosed","source":"NIH / published research","class":"ok","severity":"ok","weight":38,"headline":"Each ingredient’s amount is disclosed","detail":"The panel gives a per-ingredient amount rather than hiding quantities inside a proprietary blend, so each one can be compared to published research.","proof":"The panel gives a per-ingredient amount rather than hiding quantities inside a proprietary blend, so each one can be compared to published research.","identity_basis":"ingredient","status":"live","source_refs":["facts_panel","source_listing"],"source_url":"https://www.amazon.com/dp/B078KZ6LSQ","scope":"ingredient_context","inference_level":"direct_observation","observed_at":"2026-07-24","presentation_tone":"ok","evidence_id":"ev-ece253b103f0","evidence_url":"https://lookcloser.ai/e/ev-ece253b103f0","content_fingerprint":"sha256:4252a2358cabd7052bef8d53afc00d48789f8f352d5e30557f7ba2ac8baa3152","registry_receipts":[],"evidence":{"summary":"The panel gives a per-ingredient amount rather than hiding quantities inside a proprietary blend, so each one can be compared to published research.","source_refs":["facts_panel","source_listing"],"source_records":[{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B078KZ6LSQ","observed_at":"2026-07-24","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B078KZ6LSQ","observed_at":"2026-07-24","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-24","looked":"LookCloser checked NIH / published research.","found":"The panel gives a per-ingredient amount rather than hiding quantities inside a proprietary blend, so each one can be compared to published research."},"html_anchor":"finding-nih-published-research-each-ingredient-s-amount-is-disclosed","report_url":"https://lookcloser.ai/p/854970007145#finding-nih-published-research-each-ingredient-s-amount-is-disclosed"},{"id":"uspto-trademark-registry-exact-trademark-owner-identified","source":"USPTO trademark registry","class":"ok","severity":"ok","weight":38,"headline":"Exact trademark owner identified","detail":"USPTO lists SUPERIEUR, INC. (CORPORATION) in NEW YORK, USA for the exact brand wordmark. This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product.","proof":"USPTO lists SUPERIEUR, INC. (CORPORATION) in NEW YORK, USA for the exact brand wordmark. This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product.","identity_basis":"owner_exact","status":"live","source_refs":["uspto_search"],"source_url":"https://tsdr.uspto.gov/#caseNumber=88951069&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","scope":"brand_owner","inference_level":"direct_observation","observed_at":"2026-07-24","presentation_tone":"ok","evidence_id":"ev-65a0b4df05a4","evidence_url":"https://lookcloser.ai/e/ev-65a0b4df05a4","content_fingerprint":"sha256:752400ff7b7e945540090bc17c7a4b0647d740a1f11eb29f4850620880f4baa0","registry_receipts":[{"source":"uspto_search","url":"https://tsdr.uspto.gov/#caseNumber=88951069&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","label":"USPTO · Registration 6233499","registry_name":"USPTO","standard":null,"identifier":"Registration 6233499"}],"evidence":{"summary":"USPTO lists SUPERIEUR, INC. (CORPORATION) in NEW YORK, USA for the exact brand wordmark. This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product.","source_refs":["uspto_search"],"source_records":[{"source":"uspto_search","source_url":"https://tsdr.uspto.gov/#caseNumber=88951069&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","observed_at":"2026-07-24","identity_basis":"exact_wordmark_and_supplement_goods","scope":"brand","registry_name":"USPTO","identifier":"Registration 6233499","receipt_label":"USPTO · Registration 6233499"}],"observed_at":"2026-07-24","looked":"LookCloser checked USPTO trademark registry.","found":"USPTO lists SUPERIEUR, INC. (CORPORATION) in NEW YORK, USA for the exact brand wordmark. This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product."},"html_anchor":"finding-uspto-trademark-registry-exact-trademark-owner-identified","report_url":"https://lookcloser.ai/p/854970007145#finding-uspto-trademark-registry-exact-trademark-owner-identified"},{"id":"label-and-serving-arithmetic-no-physical-impossibility-in-the-listed-amo","source":"Label and serving arithmetic","class":"gap","severity":"info","weight":22,"headline":"No physical impossibility in the listed amounts","detail":"Technical check only: the panel’s 7 actives sum to 377 mg, which fits inside the ≈2,800 mg serving. This means the numbers are physically possible — it does not mean the formula was validated or the contents confirmed.","proof":"Technical check only: the panel’s 7 actives sum to 377 mg, which fits inside the ≈2,800 mg serving. This means the numbers are physically possible — it does not mean the formula was validated or the contents confirmed.","identity_basis":"listing","status":"live","source_refs":["facts_panel","source_listing"],"source_url":"https://www.amazon.com/dp/B078KZ6LSQ","scope":"exact_listing","inference_level":"gap","observed_at":"2026-07-24","presentation_tone":"gap","evidence_id":"ev-f64c74ac0dfb","evidence_url":"https://lookcloser.ai/e/ev-f64c74ac0dfb","content_fingerprint":"sha256:9d6dfe68443444677326a411544f9284dcb936ffbbe652734d5253040245efb8","registry_receipts":[],"evidence":{"summary":"Technical check only: the panel’s 7 actives sum to 377 mg, which fits inside the ≈2,800 mg serving. This means the numbers are physically possible — it does not mean the formula was validated or the contents confirmed.","source_refs":["facts_panel","source_listing"],"source_records":[{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B078KZ6LSQ","observed_at":"2026-07-24","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B078KZ6LSQ","observed_at":"2026-07-24","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-24","looked":"LookCloser checked Label and serving arithmetic.","found":"Technical check only: the panel’s 7 actives sum to 377 mg, which fits inside the ≈2,800 mg serving. This means the numbers are physically possible — it does not mean the formula was validated or the contents confirmed."},"html_anchor":"finding-label-and-serving-arithmetic-no-physical-impossibility-in-the-listed-amo","report_url":"https://lookcloser.ai/p/854970007145#finding-label-and-serving-arithmetic-no-physical-impossibility-in-the-listed-amo"},{"id":"label-and-serving-arithmetic-photo-read-pack-math-is-internally-consiste","source":"Label and serving arithmetic","class":"gap","severity":"info","weight":22,"headline":"Photo-read pack math is internally consistent","detail":"70 servings × 2.8 g = 196 g, matching the printed net weight 196 g (net.wt. 6.9 oz. (196 g.)). This checks agreement within the photo read; it is not an independent contents test.","proof":"70 servings × 2.8 g = 196 g, matching the printed net weight 196 g (net.wt. 6.9 oz. (196 g.)). This checks agreement within the photo read; it is not an independent contents test.","identity_basis":"listing","status":"live","source_refs":["facts_panel","source_listing"],"source_url":"https://www.amazon.com/dp/B078KZ6LSQ","scope":"exact_listing","inference_level":"gap","observed_at":"2026-07-24","presentation_tone":"gap","evidence_id":"ev-c5fa0a37983f","evidence_url":"https://lookcloser.ai/e/ev-c5fa0a37983f","content_fingerprint":"sha256:2f02a15e032072aa6aefca3432a831404ee0917ed924ce5d10d1c3fb04c22044","registry_receipts":[],"evidence":{"summary":"70 servings × 2.8 g = 196 g, matching the printed net weight 196 g (net.wt. 6.9 oz. (196 g.)). This checks agreement within the photo read; it is not an independent contents test.","source_refs":["facts_panel","source_listing"],"source_records":[{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B078KZ6LSQ","observed_at":"2026-07-24","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B078KZ6LSQ","observed_at":"2026-07-24","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-24","looked":"LookCloser checked Label and serving arithmetic.","found":"70 servings × 2.8 g = 196 g, matching the printed net weight 196 g (net.wt. 6.9 oz. (196 g.)). This checks agreement within the photo read; it is not an independent contents test."},"html_anchor":"finding-label-and-serving-arithmetic-photo-read-pack-math-is-internally-consiste","report_url":"https://lookcloser.ai/p/854970007145#finding-label-and-serving-arithmetic-photo-read-pack-math-is-internally-consiste"},{"id":"review_velocity_gradual","source":"keepa","class":"ok","weight":20,"headline":"Reviews accumulated gradually","detail":"Written reviews grew from 257 to 276 across 2026-02-03 – 2026-07-09 with no single manufactured spike (largest 30-day gain ~7).","proof":{"first":["2026-02-03",257],"last":["2026-07-09",276],"max_30d_review_gain":7},"identity_basis":"listing","status":"live","severity":"ok","source_refs":["source_listing"],"source_url":"https://www.amazon.com/dp/B078KZ6LSQ","scope":"exact_listing","inference_level":"direct_observation","observed_at":"2026-07-24","presentation_tone":"ok","evidence_id":"ev-b0cf73da42f7","evidence_url":"https://lookcloser.ai/e/ev-b0cf73da42f7","content_fingerprint":"sha256:17a7cef82d534bf5e185f87ec4091ba1d4a8afb4e1631f7875262e6d77451fb7","registry_receipts":[],"evidence":{"summary":{"first":["2026-02-03",257],"last":["2026-07-09",276],"max_30d_review_gain":7},"source_refs":["source_listing"],"source_records":[{"source":"source_listing","source_url":"https://www.amazon.com/dp/B078KZ6LSQ","observed_at":"2026-07-24","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-24","looked":"LookCloser checked keepa.","found":"Written reviews grew from 257 to 276 across 2026-02-03 – 2026-07-09 with no single manufactured spike (largest 30-day gain ~7)."},"html_anchor":"finding-review_velocity_gradual","report_url":"https://lookcloser.ai/p/854970007145#finding-review_velocity_gradual"},{"id":"label-and-serving-arithmetic-public-label-filing-not-retained","source":"Label and serving arithmetic","class":"gap","severity":"info","weight":19,"headline":"Public label filing not retained","detail":"This record does not currently hold an identity-bound public label filing for the exact product. That is a LookCloser coverage gap, not evidence that no filing exists.","proof":"This record does not currently hold an identity-bound public label filing for the exact product. That is a LookCloser coverage gap, not evidence that no filing exists.","identity_basis":"listing","status":"live","source_refs":["facts_panel","source_listing"],"source_url":"https://www.amazon.com/dp/B078KZ6LSQ","scope":"exact_listing","inference_level":"gap","observed_at":"2026-07-24","presentation_tone":"gap","evidence_id":"ev-be464300cd39","evidence_url":"https://lookcloser.ai/e/ev-be464300cd39","content_fingerprint":"sha256:476e0f6eccae99968ff6a9072af1cc28f1502b38ae40e6a665f54990e930c571","registry_receipts":[],"evidence":{"summary":"This record does not currently hold an identity-bound public label filing for the exact product. That is a LookCloser coverage gap, not evidence that no filing exists.","source_refs":["facts_panel","source_listing"],"source_records":[{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B078KZ6LSQ","observed_at":"2026-07-24","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B078KZ6LSQ","observed_at":"2026-07-24","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-24","looked":"LookCloser checked Label and serving arithmetic.","found":"This record does not currently hold an identity-bound public label filing for the exact product. That is a LookCloser coverage gap, not evidence that no filing exists."},"html_anchor":"finding-label-and-serving-arithmetic-public-label-filing-not-retained","report_url":"https://lookcloser.ai/p/854970007145#finding-label-and-serving-arithmetic-public-label-filing-not-retained"},{"id":"keepa-exact-listing-history-this-item-belongs-to-a-catalog-variation-fam","source":"Keepa exact-listing history","class":"gap","severity":"info","weight":19,"headline":"This item belongs to a catalog variation family","detail":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.","proof":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.","identity_basis":"listing","status":"live","source_refs":["keepa_history","source_listing"],"source_url":"https://keepa.com/#!product/1-B078KZ6LSQ","scope":"exact_listing","inference_level":"gap","observed_at":"2026-07-24","presentation_tone":"gap","evidence_id":"ev-93666b59809f","evidence_url":"https://lookcloser.ai/e/ev-93666b59809f","content_fingerprint":"sha256:dfb9a781d959f5f1f434ab731f016ef7cea054ec94ad96302fe023ace3288906","registry_receipts":[],"evidence":{"summary":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.","source_refs":["keepa_history","source_listing"],"source_records":[{"source":"keepa_history","source_url":"https://keepa.com/#!product/1-B078KZ6LSQ","observed_at":"2026-07-24","identity_basis":"exact_listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B078KZ6LSQ","observed_at":"2026-07-24","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-24","looked":"LookCloser checked Keepa exact-listing history.","found":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant."},"html_anchor":"finding-keepa-exact-listing-history-this-item-belongs-to-a-catalog-variation-fam","report_url":"https://lookcloser.ai/p/854970007145#finding-keepa-exact-listing-history-this-item-belongs-to-a-catalog-variation-fam"},{"id":"keepa-exact-listing-history-180-day-review-count-history-is-on-file","source":"Keepa exact-listing history","class":"gap","severity":"info","weight":16,"headline":"180-day review-count history is on file","detail":"Exact-listing history records written-review counts from 257 on 2026-02-03 to 276 on 2026-07-09 (net +19). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.","proof":"Exact-listing history records written-review counts from 257 on 2026-02-03 to 276 on 2026-07-09 (net +19). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.","identity_basis":"listing","status":"live","source_refs":["keepa_history","source_listing"],"source_url":"https://keepa.com/#!product/1-B078KZ6LSQ","scope":"exact_listing","inference_level":"gap","observed_at":"2026-07-24","presentation_tone":"gap","evidence_id":"ev-270b84453edf","evidence_url":"https://lookcloser.ai/e/ev-270b84453edf","content_fingerprint":"sha256:ed1067864d5e02520b4763726b1e2e42611168635f768869a586f6c8bc2d076b","registry_receipts":[],"evidence":{"summary":"Exact-listing history records written-review counts from 257 on 2026-02-03 to 276 on 2026-07-09 (net +19). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.","source_refs":["keepa_history","source_listing"],"source_records":[{"source":"keepa_history","source_url":"https://keepa.com/#!product/1-B078KZ6LSQ","observed_at":"2026-07-24","identity_basis":"exact_listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B078KZ6LSQ","observed_at":"2026-07-24","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-24","looked":"LookCloser checked Keepa exact-listing history.","found":"Exact-listing history records written-review counts from 257 on 2026-02-03 to 276 on 2026-07-09 (net +19). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic."},"html_anchor":"finding-keepa-exact-listing-history-180-day-review-count-history-is-on-file","report_url":"https://lookcloser.ai/p/854970007145#finding-keepa-exact-listing-history-180-day-review-count-history-is-on-file"},{"id":"barcode-gtin-record-barcode-record-is-too-sparse-to-confirm-identity","source":"Barcode / GTIN record","class":"gap","severity":"info","weight":14,"headline":"Barcode record is too sparse to confirm identity","detail":"Open Food Facts resolves 854970007145 to \"Electrolytes\" (brand not supplied), but that record lacks enough exact brand/product detail to confirm or contradict this listing.","proof":"Open Food Facts resolves 854970007145 to \"Electrolytes\" (brand not supplied), but that record lacks enough exact brand/product detail to confirm or contradict this listing.","identity_basis":"gtin","status":"live","source_refs":["barcode_search","source_listing"],"source_url":"https://world.openfoodfacts.org/product/854970007145","scope":"exact_product","inference_level":"gap","observed_at":"2026-07-24","presentation_tone":"gap","evidence_id":"ev-5ee90fd78b4d","evidence_url":"https://lookcloser.ai/e/ev-5ee90fd78b4d","content_fingerprint":"sha256:752d5c91c48747de715be9b1879368d29e1272a09f2f090d6fd1d56bafdedee8","registry_receipts":[],"evidence":{"summary":"Open Food Facts resolves 854970007145 to \"Electrolytes\" (brand not supplied), but that record lacks enough exact brand/product detail to confirm or contradict this listing.","source_refs":["barcode_search","source_listing"],"source_records":[{"source":"barcode_search","source_url":"https://world.openfoodfacts.org/product/854970007145","observed_at":"2026-07-24","identity_basis":"gtin","scope":"exact_gtin"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B078KZ6LSQ","observed_at":"2026-07-24","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-24","looked":"LookCloser checked Barcode / GTIN record.","found":"Open Food Facts resolves 854970007145 to \"Electrolytes\" (brand not supplied), but that record lacks enough exact brand/product detail to confirm or contradict this listing."},"html_anchor":"finding-barcode-gtin-record-barcode-record-is-too-sparse-to-confirm-identity","report_url":"https://lookcloser.ai/p/854970007145#finding-barcode-gtin-record-barcode-record-is-too-sparse-to-confirm-identity"}],"evidence_records":[{"evidence_id":"ev-f64c74ac0dfb","record_id":"854970007145","gtin":"854970007145","claim_key":"finding:label-and-serving-arithmetic-no-physical-impossibility-in-the-listed-amo","primary_source":"facts_panel","claim":"No physical impossibility in the listed amounts","bucket":"unverified","looked":"LookCloser checked Label and serving arithmetic.","found":"Technical check only: the panel’s 7 actives sum to 377 mg, which fits inside the ≈2,800 mg serving. This means the numbers are physically possible — it does not mean the formula was validated or the contents confirmed.","proof":{"detail":"Technical check only: the panel’s 7 actives sum to 377 mg, which fits inside the ≈2,800 mg serving. This means the numbers are physically possible — it does not mean the formula was validated or the contents confirmed."},"source_refs":[{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B078KZ6LSQ","observed_at":"2026-07-24","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B078KZ6LSQ","observed_at":"2026-07-24","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-24","content_fingerprint":"sha256:9d6dfe68443444677326a411544f9284dcb936ffbbe652734d5253040245efb8","evidence_url":"https://lookcloser.ai/e/ev-f64c74ac0dfb"},{"evidence_id":"ev-ece253b103f0","record_id":"854970007145","gtin":"854970007145","claim_key":"finding:nih-published-research-each-ingredient-s-amount-is-disclosed","primary_source":"facts_panel","claim":"Each ingredient’s amount is disclosed","bucket":"checks_out","looked":"LookCloser checked NIH / published research.","found":"The panel gives a per-ingredient amount rather than hiding quantities inside a proprietary blend, so each one can be compared to published research.","proof":{"detail":"The panel gives a per-ingredient amount rather than hiding quantities inside a proprietary blend, so each one can be compared to published research."},"source_refs":[{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B078KZ6LSQ","observed_at":"2026-07-24","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B078KZ6LSQ","observed_at":"2026-07-24","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-24","content_fingerprint":"sha256:4252a2358cabd7052bef8d53afc00d48789f8f352d5e30557f7ba2ac8baa3152","evidence_url":"https://lookcloser.ai/e/ev-ece253b103f0"},{"evidence_id":"ev-c5fa0a37983f","record_id":"854970007145","gtin":"854970007145","claim_key":"finding:label-and-serving-arithmetic-photo-read-pack-math-is-internally-consiste","primary_source":"facts_panel","claim":"Photo-read pack math is internally consistent","bucket":"unverified","looked":"LookCloser checked Label and serving arithmetic.","found":"70 servings × 2.8 g = 196 g, matching the printed net weight 196 g (net.wt. 6.9 oz. (196 g.)). This checks agreement within the photo read; it is not an independent contents test.","proof":{"detail":"70 servings × 2.8 g = 196 g, matching the printed net weight 196 g (net.wt. 6.9 oz. (196 g.)). This checks agreement within the photo read; it is not an independent contents test."},"source_refs":[{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B078KZ6LSQ","observed_at":"2026-07-24","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B078KZ6LSQ","observed_at":"2026-07-24","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-24","content_fingerprint":"sha256:2f02a15e032072aa6aefca3432a831404ee0917ed924ce5d10d1c3fb04c22044","evidence_url":"https://lookcloser.ai/e/ev-c5fa0a37983f"},{"evidence_id":"ev-be464300cd39","record_id":"854970007145","gtin":"854970007145","claim_key":"finding:label-and-serving-arithmetic-public-label-filing-not-retained","primary_source":"facts_panel","claim":"Public label filing not retained","bucket":"unverified","looked":"LookCloser checked Label and serving arithmetic.","found":"This record does not currently hold an identity-bound public label filing for the exact product. That is a LookCloser coverage gap, not evidence that no filing exists.","proof":{"detail":"This record does not currently hold an identity-bound public label filing for the exact product. That is a LookCloser coverage gap, not evidence that no filing exists."},"source_refs":[{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B078KZ6LSQ","observed_at":"2026-07-24","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B078KZ6LSQ","observed_at":"2026-07-24","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-24","content_fingerprint":"sha256:476e0f6eccae99968ff6a9072af1cc28f1502b38ae40e6a665f54990e930c571","evidence_url":"https://lookcloser.ai/e/ev-be464300cd39"},{"evidence_id":"ev-65a0b4df05a4","record_id":"854970007145","gtin":"854970007145","claim_key":"finding:uspto-trademark-registry-exact-trademark-owner-identified","primary_source":"uspto_search","claim":"Exact trademark owner identified","bucket":"checks_out","looked":"LookCloser checked USPTO trademark registry.","found":"USPTO lists SUPERIEUR, INC. (CORPORATION) in NEW YORK, USA for the exact brand wordmark. This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product.","proof":{"detail":"USPTO lists SUPERIEUR, INC. (CORPORATION) in NEW YORK, USA for the exact brand wordmark. This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product."},"source_refs":[{"source":"uspto_search","source_url":"https://tsdr.uspto.gov/#caseNumber=88951069&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","observed_at":"2026-07-24","identity_basis":"exact_wordmark_and_supplement_goods","scope":"brand","registry_name":"USPTO","identifier":"Registration 6233499","receipt_label":"USPTO · Registration 6233499"}],"observed_at":"2026-07-24","content_fingerprint":"sha256:752400ff7b7e945540090bc17c7a4b0647d740a1f11eb29f4850620880f4baa0","evidence_url":"https://lookcloser.ai/e/ev-65a0b4df05a4"},{"evidence_id":"ev-5ee90fd78b4d","record_id":"854970007145","gtin":"854970007145","claim_key":"finding:barcode-gtin-record-barcode-record-is-too-sparse-to-confirm-identity","primary_source":"barcode_search","claim":"Barcode record is too sparse to confirm identity","bucket":"unverified","looked":"LookCloser checked Barcode / GTIN record.","found":"Open Food Facts resolves 854970007145 to \"Electrolytes\" (brand not supplied), but that record lacks enough exact brand/product detail to confirm or contradict this listing.","proof":{"detail":"Open Food Facts resolves 854970007145 to \"Electrolytes\" (brand not supplied), but that record lacks enough exact brand/product detail to confirm or contradict this listing."},"source_refs":[{"source":"barcode_search","source_url":"https://world.openfoodfacts.org/product/854970007145","observed_at":"2026-07-24","identity_basis":"gtin","scope":"exact_gtin"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B078KZ6LSQ","observed_at":"2026-07-24","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-24","content_fingerprint":"sha256:752d5c91c48747de715be9b1879368d29e1272a09f2f090d6fd1d56bafdedee8","evidence_url":"https://lookcloser.ai/e/ev-5ee90fd78b4d"},{"evidence_id":"ev-270b84453edf","record_id":"854970007145","gtin":"854970007145","claim_key":"finding:keepa-exact-listing-history-180-day-review-count-history-is-on-file","primary_source":"keepa_history","claim":"180-day review-count history is on file","bucket":"unverified","looked":"LookCloser checked Keepa exact-listing history.","found":"Exact-listing history records written-review counts from 257 on 2026-02-03 to 276 on 2026-07-09 (net +19). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.","proof":{"detail":"Exact-listing history records written-review counts from 257 on 2026-02-03 to 276 on 2026-07-09 (net +19). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic."},"source_refs":[{"source":"keepa_history","source_url":"https://keepa.com/#!product/1-B078KZ6LSQ","observed_at":"2026-07-24","identity_basis":"exact_listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B078KZ6LSQ","observed_at":"2026-07-24","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-24","content_fingerprint":"sha256:ed1067864d5e02520b4763726b1e2e42611168635f768869a586f6c8bc2d076b","evidence_url":"https://lookcloser.ai/e/ev-270b84453edf"},{"evidence_id":"ev-93666b59809f","record_id":"854970007145","gtin":"854970007145","claim_key":"finding:keepa-exact-listing-history-this-item-belongs-to-a-catalog-variation-fam","primary_source":"keepa_history","claim":"This item belongs to a catalog variation family","bucket":"unverified","looked":"LookCloser checked Keepa exact-listing history.","found":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.","proof":{"detail":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant."},"source_refs":[{"source":"keepa_history","source_url":"https://keepa.com/#!product/1-B078KZ6LSQ","observed_at":"2026-07-24","identity_basis":"exact_listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B078KZ6LSQ","observed_at":"2026-07-24","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-24","content_fingerprint":"sha256:dfb9a781d959f5f1f434ab731f016ef7cea054ec94ad96302fe023ace3288906","evidence_url":"https://lookcloser.ai/e/ev-93666b59809f"},{"evidence_id":"ev-b0cf73da42f7","record_id":"854970007145","gtin":"854970007145","claim_key":"finding:review_velocity_gradual","primary_source":"source_listing","claim":"Reviews accumulated gradually","bucket":"checks_out","looked":"LookCloser checked keepa.","found":"Written reviews grew from 257 to 276 across 2026-02-03 – 2026-07-09 with no single manufactured spike (largest 30-day gain ~7).","proof":{"first":["2026-02-03",257],"last":["2026-07-09",276],"max_30d_review_gain":7},"source_refs":[{"source":"source_listing","source_url":"https://www.amazon.com/dp/B078KZ6LSQ","observed_at":"2026-07-24","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-24","content_fingerprint":"sha256:17a7cef82d534bf5e185f87ec4091ba1d4a8afb4e1631f7875262e6d77451fb7","evidence_url":"https://lookcloser.ai/e/ev-b0cf73da42f7"},{"evidence_id":"ev-1253f8017f7d","record_id":"854970007145","gtin":"854970007145","claim_key":"finding:panel_integrity","primary_source":"facts_panel","claim":"Panel carries documented template or translation artifacts","bucket":"claimed_no_support","looked":"LookCloser checked Supplement Facts panel.","found":"The panel carries these quoted observations: “Calories has no unit”. US-market labels are produced under cGMP controls; these are template or translation artifacts worth checking, not proof that the label is fabricated or that the product is unsafe.","proof":{"quoted_tells":["Calories has no unit"],"observation_only":true},"source_refs":[{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B078KZ6LSQ","observed_at":"2026-07-24","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B078KZ6LSQ","observed_at":"2026-07-24","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-24","content_fingerprint":"sha256:7e393d660b475cc14cce6d10cd71daf7f21e841319d70a18b303301397bd4619","evidence_url":"https://lookcloser.ai/e/ev-1253f8017f7d"}],"label_math":{"verdict":"UNKNOWN","claimed_subject":null,"claimed_mg":null,"serving_mass_mg":2800,"percent_of_serving":null,"serving_mass_source":"serving size printed on the packaging (photo-read from listing images)","ambiguity":null,"declared_actives_total_mg":160,"headline_claim_mg":null,"headline_subject":null,"subject_actual_mg":null},"listing_claims":{"dose_claims":[],"testing":{"claimed":false,"named_lab_or_certifier":false},"container":{"units":null,"servings":70,"pack_count":1,"units_conflict":false},"marketing_text":["zero sugar","best tasting","better ingredients","Has over 80 minerals","Our magnesium comes from inland sea water which contains other electrolytes & natural occurring trace minerals","Food source Vitamin C","Shown to be more effective against Lyme disease than antibiotics","Best known as table salt","Synthetic forms of Vitamin C","Sweetener processed with alcohols including ethanol & methanol in a 42-step process"],"certification_text":["ZERO SUGAR","GMO FREE","GLUTEN FREE","DAIRY FREE","CAFFEINE FREE","ARTIFICIAL FREE","PALEO FRIENDLY","KETO FRIENDLY"],"claim_checks":[{"kind":"efficacy","label":"Benefit claim","snippet":"…reat for maintaining daily hydration, immune support, mood, and energy. One serving a day will ke…","looked":"whether the ingredient doses on the label match the doses used in published research","found":"Ingredient-level evidence for this formula isn’t in our knowledge base yet. Recorded as not assessed — not as a negative.","status":"not-assessed"}],"identity_basis":"source_listing_and_identity_bound_label"},"facts_panel_status":"captured","label_photo_read":{"src":"vision:google/gemini-flash-1.5","reader_version":"2026-07-23.5","images_read":7,"source_images":["https://m.media-amazon.com/images/I/61bbRtNNg1L.jpg","https://m.media-amazon.com/images/I/81SoO7XNNlL.jpg","https://m.media-amazon.com/images/I/81az19OyRNL.jpg","https://m.media-amazon.com/images/I/51aj6cu87-L.jpg","https://m.media-amazon.com/images/I/81MIOWnFq5L.jpg","https://m.media-amazon.com/images/I/81vjH0slqoL.jpg","https://m.media-amazon.com/images/I/61jN174ojeL.jpg"],"facts_panel_image":3,"brand":"SUPERIEUR","product_name":"fresh watermelon [electrolytes]","barcode":null,"barcode_identity_status":"unreadable_or_absent","serving_size_text":"2.8 grams (approx. 1 scoop)","serving_size_g":2.8,"servings_per_container":70,"net_weight_text":"net.wt. 6.9 oz. (196 g.)","net_weight_g":196,"unit_count_text":null,"actives":[{"name":"Calories","amount":"10","unit":null},{"name":"Total Carbohydrate","amount":"2","unit":"g"},{"name":"Vitamin C (as Acerola Berry Extract)","amount":"70","unit":"mg"},{"name":"Calcium (as Tri-Calcium Citrate)","amount":"35","unit":"mg"},{"name":"Potassium (as Tri-Potassium Citrate)","amount":"160","unit":"mg"},{"name":"Stevia Leaf Extract","amount":"50","unit":"mg"},{"name":"Pink Himalayan Sea Salt","amount":"25","unit":"mg"},{"name":"Bamboo Stem Extract","amount":"25","unit":"mg"},{"name":"Trace Ionic Sea Minerals","amount":"12","unit":"mg"}],"responsible_parties":[],"label_claims":["zero sugar","best tasting","better ingredients","Has over 80 minerals","Our magnesium comes from inland sea water which contains other electrolytes & natural occurring trace minerals","Food source Vitamin C","Shown to be more effective against Lyme disease than antibiotics","Best known as table salt","Synthetic forms of Vitamin C","Sweetener processed with alcohols including ethanol & methanol in a 42-step process"],"certifications":["ZERO SUGAR","GMO FREE","GLUTEN FREE","DAIRY FREE","CAFFEINE FREE","ARTIFICIAL FREE","PALEO FRIENDLY","KETO FRIENDLY"],"panel_rows":[{"name":"Calories","amount":"10","unit":null},{"name":"Total Carbohydrate","amount":"2","unit":"g"},{"name":"Vitamin C (as Acerola Berry Extract)","amount":"70","unit":"mg"},{"name":"Calcium (as Tri-Calcium Citrate)","amount":"35","unit":"mg"},{"name":"Potassium (as Tri-Potassium Citrate)","amount":"160","unit":"mg"},{"name":"Stevia Leaf Extract","amount":"50","unit":"mg"},{"name":"Pink Himalayan Sea Salt","amount":"25","unit":"mg"},{"name":"Bamboo Stem Extract","amount":"25","unit":"mg"},{"name":"Trace Ionic Sea Minerals","amount":"12","unit":"mg"}]},"resolved_facts_panel":{"src":"vision:google/gemini-flash-1.5","reader_version":"2026-07-23.5","images_read":7,"source_images":["https://m.media-amazon.com/images/I/61bbRtNNg1L.jpg","https://m.media-amazon.com/images/I/81SoO7XNNlL.jpg","https://m.media-amazon.com/images/I/81az19OyRNL.jpg","https://m.media-amazon.com/images/I/51aj6cu87-L.jpg","https://m.media-amazon.com/images/I/81MIOWnFq5L.jpg","https://m.media-amazon.com/images/I/81vjH0slqoL.jpg","https://m.media-amazon.com/images/I/61jN174ojeL.jpg"],"facts_panel_image":3,"brand":"SUPERIEUR","product_name":"fresh watermelon [electrolytes]","barcode":null,"barcode_identity_status":"unreadable_or_absent","serving_size_text":"2.8 grams (approx. 1 scoop)","serving_size_g":2.8,"servings_per_container":70,"net_weight_text":"net.wt. 6.9 oz. (196 g.)","net_weight_g":196,"unit_count_text":null,"actives":[{"name":"Calories","amount":"10","unit":null},{"name":"Total Carbohydrate","amount":"2","unit":"g"},{"name":"Vitamin C (as Acerola Berry Extract)","amount":"70","unit":"mg"},{"name":"Calcium (as Tri-Calcium Citrate)","amount":"35","unit":"mg"},{"name":"Potassium (as Tri-Potassium Citrate)","amount":"160","unit":"mg"},{"name":"Stevia Leaf Extract","amount":"50","unit":"mg"},{"name":"Pink Himalayan Sea Salt","amount":"25","unit":"mg"},{"name":"Bamboo Stem Extract","amount":"25","unit":"mg"},{"name":"Trace Ionic Sea Minerals","amount":"12","unit":"mg"}],"responsible_parties":[],"label_claims":["zero sugar","best tasting","better ingredients","Has over 80 minerals","Our magnesium comes from inland sea water which contains other electrolytes & natural occurring trace minerals","Food source Vitamin C","Shown to be more effective against Lyme disease than antibiotics","Best known as table salt","Synthetic forms of Vitamin 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