{"schema":"lookcloser/record@0.2","compatible_with":["lookcloser/record@0.1"],"record_id":"858158005077","processing":{"collection_process_version":"2026-07-24.5","last_collected_at":"2026-07-25T05:40:51-0700","last_collection_event":"intake","label_reader_version":"2026-07-24.6","report_schema":"lookcloser/record@0.2","rendered_at":"2026-07-25T13:43:37-0700"},"analysis_status":"complete","processing_gaps":[],"gtin":"858158005077","listing_identifier":"B014G3WK9U","brand":"OLLY","title":"OLLY Hair Skin and Nails Gummies - Undeniable Beauty with Biotin 2500mcg Per 2 Gummies","listing_title":"OLLY Hair Skin and Nails Gummies - Undeniable Beauty with Biotin 2500mcg Per 2 Gummies, Keratin & Vitamin C - Supports Healthy Hair, Skin, & Nails - Grapefruit Flavor - 60 Count","identity":{"canonical_gtin":"00858158005077","source_listing_gtin":"00858158005077","listing_identifier":"B014G3WK9U","product_image":"https://m.media-amazon.com/images/I/718AEbPrCwL.jpg","product_image_status":"retained","product_image_provenance":{"status":"retained","source":"source_listing","identity_basis":"exact_listing_identifier","source_url":"https://www.amazon.com/dp/B014G3WK9U","primary_url":"https://m.media-amazon.com/images/I/718AEbPrCwL.jpg","image_count":8,"last_attempted":"2026-07-25T05:40:51-0700","attempts":1},"observed_at":"2026-07-25","source_confirmations":["source_listing_gtin","external_barcode_record"],"brand_consistency":{"status":"match","compatible":true,"listing_brand":"OLLY","package_brand":"OLLY","match_method":"normalized_exact","similarity":1},"identity_rule":"exact identifiers only; related products are never substituted"},"trademark_owner":{"name":"OLLY PBC","entity":"CORPORATION","country":"DELAWARE, USA","address_filed":"86 Graham Street, Suite 200, San Francisco, California 94129, UNITED STATES","address_public":"California 94129, UNITED STATES","serial_number":"86417346","registration_number":"4783519","wordmark":"OLLY","status_description":"REGISTERED AND RENEWED","filed_date":"2014-10-07T00:00:00","first_use_commerce_date":"2015-04-14","registration_date":"2015-07-28","assignment_recorded":false,"goods_services":["IC 005: Vitamin and mineral supplements."],"source":"USPTO Trademark Search","source_url":"https://tsdr.uspto.gov/#caseNumber=86417346&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","identity_basis":"exact_wordmark_and_supplement_goods"},"trademark_owner_candidates":[],"trademark_owner_status":"found","product_manufacturer_link":"not_established","label_responsible_parties":[{"role":"distributed_by","name":"OLLY Public Benefit Corp.","address":"ancisco, CA 94111","verbatim":"uted by: OLLY Public Benefit Corp.\nancisco, CA 94111"}],"identity_nodes":[{"role":"trademark_owner","name":"OLLY PBC","country":"DELAWARE, USA","address":"86 Graham Street, Suite 200, San Francisco, California 94129, UNITED STATES","source_ref":"uspto_search","identity_basis":"exact_wordmark_supplement_class"},{"role":"distributed_by","name":"OLLY Public Benefit Corp.","address":"ancisco, CA 94111","verbatim":"uted by: OLLY Public Benefit Corp.\nancisco, CA 94111","source_ref":"facts_panel","identity_basis":"verbatim_package_text","relationship_to_trademark_owner":"different_named_entity","relationship_limit":"Different printed and trademark-owner names do not establish a conflict; the entities may have distributor, manufacturer, or licensing relationships."}],"seller_of_record":null,"seller_of_record_status":"not_collected_founder_gated","consumer_view":{"template":"identity_review","kicker":"The useful read","headline":"The barcode identity checks out · 858158005077.","deck":"The barcode matches, so we are checking the right product rather than a look-alike.","display_mode":"single_home_per_finding","finding_ids":["barcode-gtin-record-upc-independently-corroborated","uspto-trademark-registry-exact-trademark-owner-identified","review_velocity_gradual"],"point_finding_ids":["barcode-gtin-record-upc-independently-corroborated","uspto-trademark-registry-exact-trademark-owner-identified","review_velocity_gradual"],"cards":[{"finding_id":"barcode-gtin-record-upc-independently-corroborated","card_type":"upc_corroborated","question":"owner","tone":"ok","weight":48,"headline":"The barcode identity checks out · 858158005077.","evidence":"UPCitemdb resolves 858158005077 to \"OLLY Undeniable Beauty Multivitamin Gummies for Hair Skin & Nails with Biotin, K\" (OLLY) — consistent with this listing.","so_what":"The barcode matches, so we are checking the right product rather than a look-alike.","source":"Barcode / GTIN record","source_links":[],"registry_receipts":[],"evidence_id":"ev-01990c354010","evidence_url":"https://lookcloser.ai/e/ev-01990c354010","presentation_home":"finding_catalog"},{"finding_id":"uspto-trademark-registry-exact-trademark-owner-identified","card_type":"owner_identified","question":"owner","tone":"neutral","weight":38,"headline":"🇺🇸 Brand owner: OLLY PBC · corporation, DELAWARE, USA","evidence":"USPTO lists OLLY PBC (CORPORATION) in DELAWARE, USA for the exact brand wordmark. This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product.","so_what":"This tells you who is behind the brand and where the trademark record points. It does not by itself identify the manufacturer.","source":"USPTO trademark registry","source_links":[],"registry_receipts":[{"source":"uspto_search","url":"https://tsdr.uspto.gov/#caseNumber=86417346&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","label":"USPTO · Registration 4783519","registry_name":"USPTO","standard":null,"identifier":"Registration 4783519"}],"evidence_id":"ev-bcb33eb847ce","evidence_url":"https://lookcloser.ai/e/ev-bcb33eb847ce","presentation_home":"ownership_section"},{"finding_id":"review_velocity_gradual","card_type":"review_velocity","question":"reviews","tone":"ok","weight":28,"headline":"Reviews grew steadily — about 43 between February 2, 2026 to July 16, 2026, with no sudden spike.","evidence":"Written reviews grew from 1340 to 1382 across 2026-02-05 – 2026-07-16 with no single manufactured spike (largest 30-day gain ~14).","so_what":"Gradual growth is more ordinary. A sudden burst deserves a closer look.","source":"keepa","source_links":[{"label":"Keepa exact-listing history","url":"https://keepa.com/#!product/1-B014G3WK9U","role":"dated count history · exact listing"}],"registry_receipts":[],"evidence_id":"ev-6675c3f25aa7","evidence_url":"https://lookcloser.ai/e/ev-6675c3f25aa7","presentation_home":"finding_catalog"}],"research_links":[],"open_items":["No identity-bound public label filing is retained in this record."]},"tldr":{"assessment":"checks_confirmed","headline":"UPC independently corroborated","summary":"UPCitemdb resolves 858158005077 to \"OLLY Undeniable Beauty Multivitamin Gummies for Hair Skin & Nails with Biotin, K\" (OLLY) — consistent with this listing.","lead_finding_id":"barcode-gtin-record-upc-independently-corroborated","key_findings":[{"id":"uspto-trademark-registry-exact-trademark-owner-identified","class":"ok","headline":"Exact trademark owner identified","source":"USPTO trademark registry","scope":"brand_owner"},{"id":"barcode-gtin-record-upc-independently-corroborated","class":"ok","headline":"UPC independently corroborated","source":"Barcode / GTIN record","scope":"exact_product"},{"id":"review_velocity_gradual","class":"ok","headline":"Reviews accumulated gradually","source":"keepa","scope":"exact_listing"}],"documented_concern_count":0,"confirmed_check_count":3,"open_question_count":2,"usage_note":"Decision support, not medical advice or a product recommendation. Missing evidence is a gap, not a strike."},"origin_context":null,"verdict":{"state":"checks_confirmed","headline":"UPC independently corroborated","detail":"UPCitemdb resolves 858158005077 to \"OLLY Undeniable Beauty Multivitamin Gummies for Hair Skin & Nails with Biotin, K\" (OLLY) — consistent with this listing.","lead_finding_id":"barcode-gtin-record-upc-independently-corroborated","meaning":"Finding-first decision support. Confirmed checks are not endorsements; cautions identify documented facts or bounded comparisons, not medical advice."},"public_verifiability":{"state":"insufficient_public_data","headline":"This product can't be verified from public data","detail":"Neither good nor bad — the checks below show what this listing publishes and what it withholds. Verifiable products publish more.","meaning":"Evidence availability only. Missing public data is a gap, never a strike."},"consistency_score":null,"findings":[{"id":"uspto-trademark-registry-exact-trademark-owner-identified","source":"USPTO trademark registry","class":"ok","severity":"ok","weight":38,"headline":"Exact trademark owner identified","detail":"USPTO lists OLLY PBC (CORPORATION) in DELAWARE, USA for the exact brand wordmark. This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product.","proof":"USPTO lists OLLY PBC (CORPORATION) in DELAWARE, USA for the exact brand wordmark. This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product.","identity_basis":"owner_exact","status":"live","source_refs":["uspto_search"],"source_url":"https://tsdr.uspto.gov/#caseNumber=86417346&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","scope":"brand_owner","inference_level":"direct_observation","observed_at":"2026-07-25","presentation_tone":"ok","evidence_id":"ev-bcb33eb847ce","evidence_url":"https://lookcloser.ai/e/ev-bcb33eb847ce","content_fingerprint":"sha256:e09b86198053a04e757c990f9ef7ec6f646eac02cee0dbf5968bea1ec566366b","registry_receipts":[{"source":"uspto_search","url":"https://tsdr.uspto.gov/#caseNumber=86417346&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","label":"USPTO · Registration 4783519","registry_name":"USPTO","standard":null,"identifier":"Registration 4783519"}],"evidence":{"summary":"USPTO lists OLLY PBC (CORPORATION) in DELAWARE, USA for the exact brand wordmark. This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product.","source_refs":["uspto_search"],"source_records":[{"source":"uspto_search","source_url":"https://tsdr.uspto.gov/#caseNumber=86417346&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","observed_at":"2026-07-25","identity_basis":"exact_wordmark_and_supplement_goods","scope":"brand","registry_name":"USPTO","identifier":"Registration 4783519","receipt_label":"USPTO · Registration 4783519"}],"observed_at":"2026-07-25","looked":"LookCloser checked USPTO trademark registry.","found":"USPTO lists OLLY PBC (CORPORATION) in DELAWARE, USA for the exact brand wordmark. This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product."},"html_anchor":"finding-uspto-trademark-registry-exact-trademark-owner-identified","report_url":"https://lookcloser.ai/p/858158005077/full#finding-uspto-trademark-registry-exact-trademark-owner-identified"},{"id":"barcode-gtin-record-upc-independently-corroborated","source":"Barcode / GTIN record","class":"ok","severity":"ok","weight":38,"headline":"UPC independently corroborated","detail":"UPCitemdb resolves 858158005077 to \"OLLY Undeniable Beauty Multivitamin Gummies for Hair Skin & Nails with Biotin, K\" (OLLY) — consistent with this listing.","proof":"UPCitemdb resolves 858158005077 to \"OLLY Undeniable Beauty Multivitamin Gummies for Hair Skin & Nails with Biotin, K\" (OLLY) — consistent with this listing.","identity_basis":"gtin","status":"live","source_refs":["barcode_search","source_listing"],"source_url":"https://world.openfoodfacts.org/product/00858158005077","scope":"exact_product","inference_level":"direct_observation","observed_at":"2026-07-25","presentation_tone":"ok","evidence_id":"ev-01990c354010","evidence_url":"https://lookcloser.ai/e/ev-01990c354010","content_fingerprint":"sha256:735d238a0580b07c63dec6785277a28714bb28dd0626a92c654d26899c5e9fcc","registry_receipts":[],"evidence":{"summary":"UPCitemdb resolves 858158005077 to \"OLLY Undeniable Beauty Multivitamin Gummies for Hair Skin & Nails with Biotin, K\" (OLLY) — consistent with this listing.","source_refs":["barcode_search","source_listing"],"source_records":[{"source":"barcode_search","source_url":"https://world.openfoodfacts.org/product/00858158005077","observed_at":"2026-07-25","identity_basis":"gtin","scope":"exact_gtin"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B014G3WK9U","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-25","looked":"LookCloser checked Barcode / GTIN record.","found":"UPCitemdb resolves 858158005077 to \"OLLY Undeniable Beauty Multivitamin Gummies for Hair Skin & Nails with Biotin, K\" (OLLY) — consistent with this listing."},"html_anchor":"finding-barcode-gtin-record-upc-independently-corroborated","report_url":"https://lookcloser.ai/p/858158005077/full#finding-barcode-gtin-record-upc-independently-corroborated"},{"id":"label-and-serving-arithmetic-label-math-could-not-be-verified","source":"Label and serving arithmetic","class":"gap","severity":"pend","weight":26,"headline":"Label math could not be verified","detail":"The retained listing evidence does not establish net weight, per-serving dose, servings per container, so the dose claim cannot yet be checked against serving arithmetic. This is a neutral evidence gap, not a pass or strike.","proof":"The retained listing evidence does not establish net weight, per-serving dose, servings per container, so the dose claim cannot yet be checked against serving arithmetic. This is a neutral evidence gap, not a pass or strike.","identity_basis":"listing","status":"live","source_refs":["source_listing"],"source_url":"https://www.amazon.com/dp/B014G3WK9U","scope":"exact_listing","inference_level":"gap","observed_at":"2026-07-25","presentation_tone":"gap","evidence_id":"ev-b824b3c80eb0","evidence_url":"https://lookcloser.ai/e/ev-b824b3c80eb0","content_fingerprint":"sha256:3c1d986787d2b4e0d820ed9536801d8d5a71583430552f20652ce3545f053c2f","registry_receipts":[],"evidence":{"summary":"The retained listing evidence does not establish net weight, per-serving dose, servings per container, so the dose claim cannot yet be checked against serving arithmetic. This is a neutral evidence gap, not a pass or strike.","source_refs":["source_listing"],"source_records":[{"source":"source_listing","source_url":"https://www.amazon.com/dp/B014G3WK9U","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-25","looked":"LookCloser checked Label and serving arithmetic.","found":"The retained listing evidence does not establish net weight, per-serving dose, servings per container, so the dose claim cannot yet be checked against serving arithmetic. This is a neutral evidence gap, not a pass or strike."},"html_anchor":"finding-label-and-serving-arithmetic-label-math-could-not-be-verified","report_url":"https://lookcloser.ai/p/858158005077/full#finding-label-and-serving-arithmetic-label-math-could-not-be-verified"},{"id":"review_velocity_gradual","source":"keepa","class":"ok","weight":20,"headline":"Reviews accumulated gradually","detail":"Written reviews grew from 1340 to 1382 across 2026-02-05 – 2026-07-16 with no single manufactured spike (largest 30-day gain ~14).","proof":{"first":["2026-02-05",1340],"last":["2026-07-16",1382],"max_30d_review_gain":14},"identity_basis":"listing","status":"live","severity":"ok","source_refs":["source_listing"],"source_url":"https://www.amazon.com/dp/B014G3WK9U","scope":"exact_listing","inference_level":"direct_observation","observed_at":"2026-07-25","presentation_tone":"ok","evidence_id":"ev-6675c3f25aa7","evidence_url":"https://lookcloser.ai/e/ev-6675c3f25aa7","content_fingerprint":"sha256:61b0c94bda266242994cf1ca79030e28ffac623ee60ca3e2fa53f604fb02786f","registry_receipts":[],"evidence":{"summary":{"first":["2026-02-05",1340],"last":["2026-07-16",1382],"max_30d_review_gain":14},"source_refs":["source_listing"],"source_records":[{"source":"source_listing","source_url":"https://www.amazon.com/dp/B014G3WK9U","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-25","looked":"LookCloser checked keepa.","found":"Written reviews grew from 1340 to 1382 across 2026-02-05 – 2026-07-16 with no single manufactured spike (largest 30-day gain ~14)."},"html_anchor":"finding-review_velocity_gradual","report_url":"https://lookcloser.ai/p/858158005077/full#finding-review_velocity_gradual"},{"id":"certification-laboratory-record-brand-holds-nsf-ansi-173-certification-b","source":"Certification / laboratory record","class":"gap","severity":"info","weight":19,"headline":"Brand holds NSF/ANSI 173 certification (brand-level)","detail":"OLLY, Public Benefit Corporation appears in NSF’s certified-products registry with 10 certified product(s), but we couldn’t confirm this exact listing is among them. Closest listed product: “UNDENIABLE BEAUTY”. Certification covers contents and contaminants — not effectiveness.","proof":"OLLY, Public Benefit Corporation appears in NSF’s certified-products registry with 10 certified product(s), but we couldn’t confirm this exact listing is among them. Closest listed product: “UNDENIABLE BEAUTY”. Certification covers contents and contaminants — not effectiveness.","identity_basis":"none","status":"live","source_refs":["nsf_search","source_listing"],"source_url":"https://info.nsf.org/Certified/dietary/Listings.asp?CompanyName=olly&","scope":"search_scope","inference_level":"gap","observed_at":"2026-07-25","presentation_tone":"gap","evidence_id":"ev-59ee10affecb","evidence_url":"https://lookcloser.ai/e/ev-59ee10affecb","content_fingerprint":"sha256:67e90f9b741da6cb4567a5d9ae26045223d39720d404c41ac73bf1442016d86c","registry_receipts":[{"source":"nsf_search","url":"https://info.nsf.org/Certified/dietary/Listings.asp?CompanyName=olly&","label":"NSF/ANSI 173 · OLLY, Public Benefit Corporation","registry_name":"NSF","standard":"NSF/ANSI 173","identifier":"OLLY, Public Benefit Corporation"}],"evidence":{"summary":"OLLY, Public Benefit Corporation appears in NSF’s certified-products registry with 10 certified product(s), but we couldn’t confirm this exact listing is among them. Closest listed product: “UNDENIABLE BEAUTY”. Certification covers contents and contaminants — not effectiveness.","source_refs":["nsf_search","source_listing"],"source_records":[{"source":"nsf_search","source_url":"https://info.nsf.org/Certified/dietary/Listings.asp?CompanyName=olly&","observed_at":"2026-07-25","identity_basis":"company_brand","scope":"product_or_brand","registry_name":"NSF","standard":"NSF/ANSI 173","identifier":"OLLY, Public Benefit Corporation","receipt_label":"NSF/ANSI 173 · OLLY, Public Benefit Corporation"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B014G3WK9U","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-25","looked":"LookCloser checked Certification / laboratory record.","found":"OLLY, Public Benefit Corporation appears in NSF’s certified-products registry with 10 certified product(s), but we couldn’t confirm this exact listing is among them. Closest listed product: “UNDENIABLE BEAUTY”. Certification covers contents and contaminants — not effectiveness."},"html_anchor":"finding-certification-laboratory-record-brand-holds-nsf-ansi-173-certification-b","report_url":"https://lookcloser.ai/p/858158005077/full#finding-certification-laboratory-record-brand-holds-nsf-ansi-173-certification-b"},{"id":"label-and-serving-arithmetic-public-label-filing-not-retained","source":"Label and serving arithmetic","class":"gap","severity":"info","weight":19,"headline":"Public label filing not retained","detail":"This record does not currently hold an identity-bound public label filing for the exact product. That is a LookCloser coverage gap, not evidence that no filing exists.","proof":"This record does not currently hold an identity-bound public label filing for the exact product. That is a LookCloser coverage gap, not evidence that no filing exists.","identity_basis":"listing","status":"live","source_refs":["source_listing"],"source_url":"https://www.amazon.com/dp/B014G3WK9U","scope":"exact_listing","inference_level":"gap","observed_at":"2026-07-25","presentation_tone":"gap","evidence_id":"ev-7a3a2e81f277","evidence_url":"https://lookcloser.ai/e/ev-7a3a2e81f277","content_fingerprint":"sha256:15dbc545e2166f179c0d2c945754e3752e054115cbab2684be4b63d05c1620ed","registry_receipts":[],"evidence":{"summary":"This record does not currently hold an identity-bound public label filing for the exact product. That is a LookCloser coverage gap, not evidence that no filing exists.","source_refs":["source_listing"],"source_records":[{"source":"source_listing","source_url":"https://www.amazon.com/dp/B014G3WK9U","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-25","looked":"LookCloser checked Label and serving arithmetic.","found":"This record does not currently hold an identity-bound public label filing for the exact product. That is a LookCloser coverage gap, not evidence that no filing exists."},"html_anchor":"finding-label-and-serving-arithmetic-public-label-filing-not-retained","report_url":"https://lookcloser.ai/p/858158005077/full#finding-label-and-serving-arithmetic-public-label-filing-not-retained"},{"id":"keepa-exact-listing-history-this-item-belongs-to-a-catalog-variation-fam","source":"Keepa exact-listing history","class":"gap","severity":"info","weight":19,"headline":"This item belongs to a catalog variation family","detail":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.","proof":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.","identity_basis":"listing","status":"live","source_refs":["keepa_history","source_listing"],"source_url":"https://keepa.com/#!product/1-B014G3WK9U","scope":"exact_listing","inference_level":"gap","observed_at":"2026-07-25","presentation_tone":"gap","evidence_id":"ev-13485b1dc2c2","evidence_url":"https://lookcloser.ai/e/ev-13485b1dc2c2","content_fingerprint":"sha256:f7b083017c81a6bcab52893d4cd376babe02e2f911bf30a7af6cd1f19ff8f446","registry_receipts":[],"evidence":{"summary":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.","source_refs":["keepa_history","source_listing"],"source_records":[{"source":"keepa_history","source_url":"https://keepa.com/#!product/1-B014G3WK9U","observed_at":"2026-07-25","identity_basis":"exact_listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B014G3WK9U","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-25","looked":"LookCloser checked Keepa exact-listing history.","found":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant."},"html_anchor":"finding-keepa-exact-listing-history-this-item-belongs-to-a-catalog-variation-fam","report_url":"https://lookcloser.ai/p/858158005077/full#finding-keepa-exact-listing-history-this-item-belongs-to-a-catalog-variation-fam"},{"id":"keepa-exact-listing-history-180-day-review-count-history-is-on-file","source":"Keepa exact-listing history","class":"gap","severity":"info","weight":16,"headline":"180-day review-count history is on file","detail":"Exact-listing history records written-review counts from 1,339 on 2026-02-02 to 1,382 on 2026-07-16 (net +43). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.","proof":"Exact-listing history records written-review counts from 1,339 on 2026-02-02 to 1,382 on 2026-07-16 (net +43). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.","identity_basis":"listing","status":"live","source_refs":["keepa_history","source_listing"],"source_url":"https://keepa.com/#!product/1-B014G3WK9U","scope":"exact_listing","inference_level":"gap","observed_at":"2026-07-25","presentation_tone":"gap","evidence_id":"ev-89bd58044c3c","evidence_url":"https://lookcloser.ai/e/ev-89bd58044c3c","content_fingerprint":"sha256:a146e083fb6b346a08f68c8c293c79e99ecdc0cb4835c6e8c8c1813478e088ff","registry_receipts":[],"evidence":{"summary":"Exact-listing history records written-review counts from 1,339 on 2026-02-02 to 1,382 on 2026-07-16 (net +43). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.","source_refs":["keepa_history","source_listing"],"source_records":[{"source":"keepa_history","source_url":"https://keepa.com/#!product/1-B014G3WK9U","observed_at":"2026-07-25","identity_basis":"exact_listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B014G3WK9U","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-25","looked":"LookCloser checked Keepa exact-listing history.","found":"Exact-listing history records written-review counts from 1,339 on 2026-02-02 to 1,382 on 2026-07-16 (net +43). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic."},"html_anchor":"finding-keepa-exact-listing-history-180-day-review-count-history-is-on-file","report_url":"https://lookcloser.ai/p/858158005077/full#finding-keepa-exact-listing-history-180-day-review-count-history-is-on-file"},{"id":"uspto-trademark-registry-package-and-trademark-records-name-different-re","source":"USPTO trademark registry","class":"gap","severity":"info","weight":14,"headline":"Package and trademark records name different responsible entities","detail":"The package says distributed by: OLLY Public Benefit Corp., ancisco, CA 94111. USPTO names OLLY PBC as the exact wordmark owner. That can be a normal distributor, manufacturer, or licensing relationship; the retained records do not establish the relationship.","proof":"The package says distributed by: OLLY Public Benefit Corp., ancisco, CA 94111. USPTO names OLLY PBC as the exact wordmark owner. That can be a normal distributor, manufacturer, or licensing relationship; the retained records do not establish the relationship.","identity_basis":"owner_exact","status":"live","source_refs":["uspto_search"],"source_url":"https://tsdr.uspto.gov/#caseNumber=86417346&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","scope":"brand_owner","inference_level":"gap","observed_at":"2026-07-25","presentation_tone":"gap","evidence_id":"ev-ad74cd487716","evidence_url":"https://lookcloser.ai/e/ev-ad74cd487716","content_fingerprint":"sha256:e87037281b766e5b7bdd3c925ca56e6b5e47aa0518c003ba0cd33f6e64944c46","registry_receipts":[{"source":"uspto_search","url":"https://tsdr.uspto.gov/#caseNumber=86417346&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","label":"USPTO · Registration 4783519","registry_name":"USPTO","standard":null,"identifier":"Registration 4783519"}],"evidence":{"summary":"The package says distributed by: OLLY Public Benefit Corp., ancisco, CA 94111. USPTO names OLLY PBC as the exact wordmark owner. That can be a normal distributor, manufacturer, or licensing relationship; the retained records do not establish the relationship.","source_refs":["uspto_search"],"source_records":[{"source":"uspto_search","source_url":"https://tsdr.uspto.gov/#caseNumber=86417346&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","observed_at":"2026-07-25","identity_basis":"exact_wordmark_and_supplement_goods","scope":"brand","registry_name":"USPTO","identifier":"Registration 4783519","receipt_label":"USPTO · Registration 4783519"}],"observed_at":"2026-07-25","looked":"LookCloser checked USPTO trademark registry.","found":"The package says distributed by: OLLY Public Benefit Corp., ancisco, CA 94111. USPTO names OLLY PBC as the exact wordmark owner. That can be a normal distributor, manufacturer, or licensing relationship; the retained records do not establish the relationship."},"html_anchor":"finding-uspto-trademark-registry-package-and-trademark-records-name-different-re","report_url":"https://lookcloser.ai/p/858158005077/full#finding-uspto-trademark-registry-package-and-trademark-records-name-different-re"}],"evidence_records":[{"evidence_id":"ev-b824b3c80eb0","record_id":"858158005077","gtin":"858158005077","claim_key":"finding:label-and-serving-arithmetic-label-math-could-not-be-verified","primary_source":"source_listing","claim":"Label math could not be verified","bucket":"unverified","looked":"LookCloser checked Label and serving arithmetic.","found":"The retained listing evidence does not establish net weight, per-serving dose, servings per container, so the dose claim cannot yet be checked against serving arithmetic. This is a neutral evidence gap, not a pass or strike.","proof":{"detail":"The retained listing evidence does not establish net weight, per-serving dose, servings per container, so the dose claim cannot yet be checked against serving arithmetic. This is a neutral evidence gap, not a pass or strike."},"source_refs":[{"source":"source_listing","source_url":"https://www.amazon.com/dp/B014G3WK9U","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-25","content_fingerprint":"sha256:3c1d986787d2b4e0d820ed9536801d8d5a71583430552f20652ce3545f053c2f","evidence_url":"https://lookcloser.ai/e/ev-b824b3c80eb0"},{"evidence_id":"ev-7a3a2e81f277","record_id":"858158005077","gtin":"858158005077","claim_key":"finding:label-and-serving-arithmetic-public-label-filing-not-retained","primary_source":"source_listing","claim":"Public label filing not retained","bucket":"unverified","looked":"LookCloser checked Label and serving arithmetic.","found":"This record does not currently hold an identity-bound public label filing for the exact product. That is a LookCloser coverage gap, not evidence that no filing exists.","proof":{"detail":"This record does not currently hold an identity-bound public label filing for the exact product. That is a LookCloser coverage gap, not evidence that no filing exists."},"source_refs":[{"source":"source_listing","source_url":"https://www.amazon.com/dp/B014G3WK9U","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-25","content_fingerprint":"sha256:15dbc545e2166f179c0d2c945754e3752e054115cbab2684be4b63d05c1620ed","evidence_url":"https://lookcloser.ai/e/ev-7a3a2e81f277"},{"evidence_id":"ev-59ee10affecb","record_id":"858158005077","gtin":"858158005077","claim_key":"finding:certification-laboratory-record-brand-holds-nsf-ansi-173-certification-b","primary_source":"nsf_search","claim":"Brand holds NSF/ANSI 173 certification (brand-level)","bucket":"unverified","looked":"LookCloser checked Certification / laboratory record.","found":"OLLY, Public Benefit Corporation appears in NSF’s certified-products registry with 10 certified product(s), but we couldn’t confirm this exact listing is among them. Closest listed product: “UNDENIABLE BEAUTY”. Certification covers contents and contaminants — not effectiveness.","proof":{"detail":"OLLY, Public Benefit Corporation appears in NSF’s certified-products registry with 10 certified product(s), but we couldn’t confirm this exact listing is among them. Closest listed product: “UNDENIABLE BEAUTY”. Certification covers contents and contaminants — not effectiveness."},"source_refs":[{"source":"nsf_search","source_url":"https://info.nsf.org/Certified/dietary/Listings.asp?CompanyName=olly&","observed_at":"2026-07-25","identity_basis":"company_brand","scope":"product_or_brand","registry_name":"NSF","standard":"NSF/ANSI 173","identifier":"OLLY, Public Benefit Corporation","receipt_label":"NSF/ANSI 173 · OLLY, Public Benefit Corporation"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B014G3WK9U","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-25","content_fingerprint":"sha256:67e90f9b741da6cb4567a5d9ae26045223d39720d404c41ac73bf1442016d86c","evidence_url":"https://lookcloser.ai/e/ev-59ee10affecb"},{"evidence_id":"ev-bcb33eb847ce","record_id":"858158005077","gtin":"858158005077","claim_key":"finding:uspto-trademark-registry-exact-trademark-owner-identified","primary_source":"uspto_search","claim":"Exact trademark owner identified","bucket":"checks_out","looked":"LookCloser checked USPTO trademark registry.","found":"USPTO lists OLLY PBC (CORPORATION) in DELAWARE, USA for the exact brand wordmark. This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product.","proof":{"detail":"USPTO lists OLLY PBC (CORPORATION) in DELAWARE, USA for the exact brand wordmark. This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product."},"source_refs":[{"source":"uspto_search","source_url":"https://tsdr.uspto.gov/#caseNumber=86417346&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","observed_at":"2026-07-25","identity_basis":"exact_wordmark_and_supplement_goods","scope":"brand","registry_name":"USPTO","identifier":"Registration 4783519","receipt_label":"USPTO · Registration 4783519"}],"observed_at":"2026-07-25","content_fingerprint":"sha256:e09b86198053a04e757c990f9ef7ec6f646eac02cee0dbf5968bea1ec566366b","evidence_url":"https://lookcloser.ai/e/ev-bcb33eb847ce"},{"evidence_id":"ev-ad74cd487716","record_id":"858158005077","gtin":"858158005077","claim_key":"finding:uspto-trademark-registry-package-and-trademark-records-name-different-re","primary_source":"uspto_search","claim":"Package and trademark records name different responsible entities","bucket":"unverified","looked":"LookCloser checked USPTO trademark registry.","found":"The package says distributed by: OLLY Public Benefit Corp., ancisco, CA 94111. USPTO names OLLY PBC as the exact wordmark owner. That can be a normal distributor, manufacturer, or licensing relationship; the retained records do not establish the relationship.","proof":{"detail":"The package says distributed by: OLLY Public Benefit Corp., ancisco, CA 94111. USPTO names OLLY PBC as the exact wordmark owner. That can be a normal distributor, manufacturer, or licensing relationship; the retained records do not establish the relationship."},"source_refs":[{"source":"uspto_search","source_url":"https://tsdr.uspto.gov/#caseNumber=86417346&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","observed_at":"2026-07-25","identity_basis":"exact_wordmark_and_supplement_goods","scope":"brand","registry_name":"USPTO","identifier":"Registration 4783519","receipt_label":"USPTO · Registration 4783519"}],"observed_at":"2026-07-25","content_fingerprint":"sha256:e87037281b766e5b7bdd3c925ca56e6b5e47aa0518c003ba0cd33f6e64944c46","evidence_url":"https://lookcloser.ai/e/ev-ad74cd487716"},{"evidence_id":"ev-01990c354010","record_id":"858158005077","gtin":"858158005077","claim_key":"finding:barcode-gtin-record-upc-independently-corroborated","primary_source":"barcode_search","claim":"UPC independently corroborated","bucket":"checks_out","looked":"LookCloser checked Barcode / GTIN record.","found":"UPCitemdb resolves 858158005077 to \"OLLY Undeniable Beauty Multivitamin Gummies for Hair Skin & Nails with Biotin, K\" (OLLY) — consistent with this listing.","proof":{"detail":"UPCitemdb resolves 858158005077 to \"OLLY Undeniable Beauty Multivitamin Gummies for Hair Skin & Nails with Biotin, K\" (OLLY) — consistent with this listing."},"source_refs":[{"source":"barcode_search","source_url":"https://world.openfoodfacts.org/product/00858158005077","observed_at":"2026-07-25","identity_basis":"gtin","scope":"exact_gtin"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B014G3WK9U","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-25","content_fingerprint":"sha256:735d238a0580b07c63dec6785277a28714bb28dd0626a92c654d26899c5e9fcc","evidence_url":"https://lookcloser.ai/e/ev-01990c354010"},{"evidence_id":"ev-89bd58044c3c","record_id":"858158005077","gtin":"858158005077","claim_key":"finding:keepa-exact-listing-history-180-day-review-count-history-is-on-file","primary_source":"keepa_history","claim":"180-day review-count history is on file","bucket":"unverified","looked":"LookCloser checked Keepa exact-listing history.","found":"Exact-listing history records written-review counts from 1,339 on 2026-02-02 to 1,382 on 2026-07-16 (net +43). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.","proof":{"detail":"Exact-listing history records written-review counts from 1,339 on 2026-02-02 to 1,382 on 2026-07-16 (net +43). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic."},"source_refs":[{"source":"keepa_history","source_url":"https://keepa.com/#!product/1-B014G3WK9U","observed_at":"2026-07-25","identity_basis":"exact_listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B014G3WK9U","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-25","content_fingerprint":"sha256:a146e083fb6b346a08f68c8c293c79e99ecdc0cb4835c6e8c8c1813478e088ff","evidence_url":"https://lookcloser.ai/e/ev-89bd58044c3c"},{"evidence_id":"ev-13485b1dc2c2","record_id":"858158005077","gtin":"858158005077","claim_key":"finding:keepa-exact-listing-history-this-item-belongs-to-a-catalog-variation-fam","primary_source":"keepa_history","claim":"This item belongs to a catalog variation family","bucket":"unverified","looked":"LookCloser checked Keepa exact-listing history.","found":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.","proof":{"detail":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant."},"source_refs":[{"source":"keepa_history","source_url":"https://keepa.com/#!product/1-B014G3WK9U","observed_at":"2026-07-25","identity_basis":"exact_listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B014G3WK9U","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-25","content_fingerprint":"sha256:f7b083017c81a6bcab52893d4cd376babe02e2f911bf30a7af6cd1f19ff8f446","evidence_url":"https://lookcloser.ai/e/ev-13485b1dc2c2"},{"evidence_id":"ev-6675c3f25aa7","record_id":"858158005077","gtin":"858158005077","claim_key":"finding:review_velocity_gradual","primary_source":"source_listing","claim":"Reviews accumulated gradually","bucket":"checks_out","looked":"LookCloser checked keepa.","found":"Written reviews grew from 1340 to 1382 across 2026-02-05 – 2026-07-16 with no single manufactured spike (largest 30-day gain ~14).","proof":{"first":["2026-02-05",1340],"last":["2026-07-16",1382],"max_30d_review_gain":14},"source_refs":[{"source":"source_listing","source_url":"https://www.amazon.com/dp/B014G3WK9U","observed_at":"2026-07-25","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-25","content_fingerprint":"sha256:61b0c94bda266242994cf1ca79030e28ffac623ee60ca3e2fa53f604fb02786f","evidence_url":"https://lookcloser.ai/e/ev-6675c3f25aa7"}],"label_math":{"verdict":"UNKNOWN","claimed_subject":null,"claimed_mg":null,"serving_mass_mg":null,"percent_of_serving":null,"serving_mass_source":null,"ambiguity":null,"declared_actives_total_mg":null,"headline_claim_mg":null,"headline_subject":null,"subject_actual_mg":null},"listing_claims":{"dose_claims":[{"subject":"biotin","amount_mg":2.5,"basis":"unspecified"}],"testing":{"claimed":false,"named_lab_or_certifier":false},"container":{"units":60,"servings":null,"pack_count":1,"units_conflict":false},"marketing_text":["Healthy Hair, Skin & Nails","Expertly formulated to support healthy hair, skin & nails.*","B Vitamin that supports healthy hair and nails.*","Key to producing collagen, a protein that supports healthy skin.*","A key protein for healthy hair.*","Per 2 gummies","*These statements have not been evaluated by the Food and Drug Administration.","This product is not intended to diagnose, treat, cure or prevent any disease.","No synthetic colors","Gluten-Free"],"certification_text":["Certified B Corporation","NSF","Certified","B","Corporation"],"claim_checks":[{"kind":"efficacy","label":"Benefit claim","snippet":"…2500mcg Per 2 Gummies, Keratin & Vitamin C - Supports Healthy Hair, Skin, & Nails - Grapefruit Fla…","looked":"whether the ingredient doses on the label match the doses used in published research","found":"Ingredient-level evidence for this formula isn’t in our knowledge base yet. 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