{"schema":"lookcloser/record@0.2","compatible_with":["lookcloser/record@0.1"],"record_id":"860000606981","processing":{"collection_process_version":"2026-07-24.5","last_collected_at":"2026-08-08T18:25:42-0700","last_collection_event":"intake","label_reader_version":"2026-07-27.1","report_schema":"lookcloser/record@0.2","rendered_at":"2026-08-08T20:25:22-0700"},"analysis_status":"needs_label_retry","processing_gaps":[{"code":"partly_quantified","message":"7 of 8 captured rows publish a usable amount; dose comparisons are limited to those rows.","product_conclusion":false}],"gtin":"860000606981","listing_identifier":"B07XQH2YP7","brand":"Puori","title":"Puori O3, Omega 3 Fish Oil Supplement, IFOS Certified","listing_title":"Puori O3, Omega 3 Fish Oil Supplement, IFOS Certified - 240 Softgels","identity":{"canonical_gtin":"00860000606981","source_listing_gtin":"00860000606981","listing_identifier":"B07XQH2YP7","product_image":"https://m.media-amazon.com/images/I/619VddHx-IL.jpg","product_image_status":"retained","product_image_provenance":{"status":"retained","source":"source_listing","identity_basis":"exact_listing_identifier","source_url":"https://www.amazon.com/dp/B07XQH2YP7","primary_url":"https://m.media-amazon.com/images/I/619VddHx-IL.jpg","image_count":6,"last_attempted":"2026-08-08T18:25:42-0700","attempts":1},"observed_at":"2026-08-08","source_confirmations":["source_listing_gtin","external_barcode_record"],"brand_consistency":{"status":"match","compatible":true,"listing_brand":"Puori","package_brand":"puori","match_method":"normalized_exact","similarity":1},"identity_rule":"exact identifiers only; related products are never substituted"},"trademark_owner":{"name":"Puori ApS","entity":"PRIVATE LIMITED COMPANY","country":"DENMARK","address_filed":"Havnegade 41, DK-1058 København K, DENMARK","address_public":"DENMARK","serial_number":"79277523","registration_number":"6121435","wordmark":"PUORI","status_description":"REGISTERED","filed_date":"2019-10-24T00:00:00","first_use_commerce_date":null,"registration_date":"2020-08-11","assignment_recorded":false,"goods_services":["IC 035: Wholesale and retail store services, including online, featuring pharmaceutical preparations and preparations for healthcare, dietetic foods and preparations adapted for medical use; wholesale and retail store services, including online, featuring food supplements, namely, vitamins and minerals; wholesale and retail store services, including online, featuring plasters, materials for dressings, energy powder being food supplements and performance enhancing meal replacements, food supplements to normal dietary intake and for physiological purposes, natural remedies and food supplements for medical purposes, vitamin powder, protein powder, protein bars in the nature of food supplements, herb extracts for medical purposes, performance enhancing vitamin tablets, restitution boosting vitamin tablets; wholesale and retail store services, including online, featuring mouth sprays for medical use, electrolyte powder, electrolyte drinks, electrolyte solutions, magnesium oil for medical purposes, all of the aforementioned for medical use; advertising and marketing services provided by means of blogging.","IC 041: Organizing community sporting and cultural activities; physical fitness centre services and health club services, namely, providing exercise instruction, equipment and facilities; consultancy services and personal coaching in the nature of training in the field of health, diet and lifestyle wellness; writing of articles for blogs for others other than for advertising or publicity; entertainment services, namely, in the nature of arranging social entertainment events; providing online databases related to entertainment and related to social interest groups and community groups; publishing electronic journals and articles in weblogs with user-generated or specified content.","IC 044: Physiotherapy and massage; alternative health care services; beauty salons; health, diet and lifestyle wellness counseling; health consultation."],"source":"USPTO Trademark Search","source_url":"https://tsdr.uspto.gov/#caseNumber=79277523&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","identity_basis":"exact_wordmark_and_supplement_goods"},"trademark_owner_candidates":[],"trademark_owner_status":"found","product_manufacturer_link":"not_established","label_responsible_parties":[],"identity_nodes":[{"role":"trademark_owner","name":"Puori ApS","country":"DENMARK","address":"Havnegade 41, DK-1058 København K, DENMARK","source_ref":"uspto_search","identity_basis":"exact_wordmark_supplement_class"}],"seller_of_record":null,"seller_of_record_status":"not_collected_founder_gated","consumer_view":{"template":"claim_panel","kicker":"The useful read","headline":"EPA + DHA dose is within one studied range","deck":"This lines up the amount on the label with the range used in the linked studies.","display_mode":"single_home_per_finding","finding_ids":["dose_vs_research","label-and-serving-arithmetic-listing-claim-matches-the-supplement-facts-","barcode-gtin-record-upc-independently-corroborated","nih-published-research-research-context-is-available-for-the-listed-ingr","nih-published-research-reaching-a-studied-dose-costs-about-77-month","uspto-trademark-registry-exact-trademark-owner-identified"],"point_finding_ids":["dose_vs_research","label-and-serving-arithmetic-listing-claim-matches-the-supplement-facts-","barcode-gtin-record-upc-independently-corroborated"],"cards":[{"finding_id":"dose_vs_research","card_type":"dose_vs_research","question":"label","tone":"ok","weight":64,"headline":"EPA + DHA dose is within one studied range","evidence":"The panel declares 1,750 mg EPA + DHA per serving (3 softgels). One randomized dose-response trial used 300–1,800 mg/day; omega-3 studies vary widely. This is research context, not a recommendation or safety verdict.","so_what":"This lines up the amount on the label with the range used in the linked studies.","source":"NIH / published research","source_links":[{"label":"NIH ODS — Omega-3 Fatty Acids fact sheet","url":"https://ods.od.nih.gov/factsheets/Omega3FattyAcids-HealthProfessional/","role":"omega-3 (EPA + DHA) context · not product evidence"},{"label":"PubMed dose-response trial","url":"https://pubmed.ncbi.nlm.nih.gov/24252845/","role":"omega-3 (EPA + DHA) context · not product evidence"}],"registry_receipts":[],"evidence_id":"ev-03374dc47161","evidence_url":"https://lookcloser.ai/e/ev-03374dc47161","presentation_home":"claim_scorecard"},{"finding_id":"label-and-serving-arithmetic-listing-claim-matches-the-supplement-facts-","card_type":"claim_matches_panel","question":"label","tone":"ok","weight":52,"headline":"Listing claim matches the Supplement Facts panel","evidence":"The listing claims 500 mg; the photo-read Supplement Facts panel shows DHA (Docosahexaenoic Acid as triglycerides) at 500 mg per serving — the listing text and its photo-read panel agree; this is internal consistency, not independent testing.","so_what":"The label promise and the Supplement Facts amount agree.","source":"Label and serving arithmetic","source_links":[],"registry_receipts":[],"evidence_id":"ev-e1f32a1c1df2","evidence_url":"https://lookcloser.ai/e/ev-e1f32a1c1df2","presentation_home":"finding_catalog"},{"finding_id":"barcode-gtin-record-upc-independently-corroborated","card_type":"upc_corroborated","question":"owner","tone":"ok","weight":48,"headline":"The barcode identity checks out · 860000606981.","evidence":"UPCitemdb resolves 860000606981 to \"Fish Oil For Heart, Brain & Eye Health, Inflammation - Burpless, Ifos Certified,\" (Puori) — consistent with this listing.","so_what":"The barcode matches, so we are checking the right product rather than a look-alike.","source":"Barcode / GTIN record","source_links":[],"registry_receipts":[],"evidence_id":"ev-af676213eb7c","evidence_url":"https://lookcloser.ai/e/ev-af676213eb7c","presentation_home":"finding_catalog"},{"finding_id":"nih-published-research-research-context-is-available-for-the-listed-ingr","card_type":"research_available","question":"goals","tone":"neutral","weight":44,"headline":"Research links are available for omega-3.","evidence":"Published sources describe how omega-3 have been studied. This is ingredient context only; the record does not establish that this product delivers the studied dose or outcome. Sources: NIH ODS — Omega-3 Fatty Acids fact sheet, PubMed dose-response trial.","so_what":"Use the linked research to check whether the ingredient and outcome you care about are actually connected. Ingredient evidence does not verify this product.","source":"NIH / published research","source_links":[{"label":"NIH ODS — Omega-3 Fatty Acids fact sheet","url":"https://ods.od.nih.gov/factsheets/Omega3FattyAcids-HealthProfessional/","role":"omega-3 (EPA + DHA) context · not product evidence"},{"label":"PubMed dose-response trial","url":"https://pubmed.ncbi.nlm.nih.gov/24252845/","role":"omega-3 (EPA + DHA) context · not product evidence"}],"registry_receipts":[{"source":"nih_ods_omega-3","url":"https://ods.od.nih.gov/factsheets/Omega3FattyAcids-HealthProfessional/","label":"NIH ODS — Omega-3 Fatty Acids fact sheet","registry_name":"NIH ODS","standard":null,"identifier":"omega-3 (EPA + DHA)"}],"evidence_id":"ev-1f1fce12babf","evidence_url":"https://lookcloser.ai/e/ev-1f1fce12babf","presentation_home":"research_section"},{"finding_id":"nih-published-research-reaching-a-studied-dose-costs-about-77-month","card_type":"cost_to_reach_dose","question":"value","tone":"neutral","weight":42,"headline":"Reaching a studied dose costs about $77/month","evidence":"At 1.0 serving(s) a day to reach the low end of the studied range (300–1800 mg), this product runs roughly $77 per month. A price observation, not a recommendation.","so_what":"Comparing cost at a research-relevant amount shows how quickly the package is used and what the routine actually costs.","source":"NIH / published research","source_links":[],"registry_receipts":[],"evidence_id":"ev-c3e81d555bb7","evidence_url":"https://lookcloser.ai/e/ev-c3e81d555bb7","presentation_home":"finding_catalog"},{"finding_id":"uspto-trademark-registry-exact-trademark-owner-identified","card_type":"owner_identified","question":"owner","tone":"neutral","weight":38,"headline":"🌍 Brand owner: Puori ApS · private limited company, DENMARK","evidence":"USPTO lists Puori ApS (PRIVATE LIMITED COMPANY) in DENMARK for the exact brand wordmark. This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product.","so_what":"This tells you who is behind the brand and where the trademark record points. It does not by itself identify the manufacturer.","source":"USPTO trademark registry","source_links":[],"registry_receipts":[{"source":"uspto_search","url":"https://tsdr.uspto.gov/#caseNumber=79277523&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","label":"USPTO · Registration 6121435","registry_name":"USPTO","standard":null,"identifier":"Registration 6121435"}],"evidence_id":"ev-684315d9b4a6","evidence_url":"https://lookcloser.ai/e/ev-684315d9b4a6","presentation_home":"ownership_section"}],"research_links":[{"ingredient":"omega-3 (EPA + DHA)","label":"NIH ODS — Omega-3 Fatty Acids fact sheet","url":"https://ods.od.nih.gov/factsheets/Omega3FattyAcids-HealthProfessional/","scope":"ingredient_context","product_evidence":false},{"ingredient":"omega-3 (EPA + DHA)","label":"PubMed dose-response trial","url":"https://pubmed.ncbi.nlm.nih.gov/24252845/","scope":"ingredient_context","product_evidence":false}],"open_items":["No FDA recall matched this brand in the current search.","We have not found a public label filing for this exact product."]},"tldr":{"assessment":"checks_confirmed","headline":"EPA + DHA dose is within one studied range","summary":"The panel declares 1,750 mg EPA + DHA per serving (3 softgels). One randomized dose-response trial used 300–1,800 mg/day; omega-3 studies vary widely. This is research context, not a recommendation or safety verdict.","lead_finding_id":"dose_vs_research","key_findings":[{"id":"dose_vs_research","class":"ok","headline":"EPA + DHA dose is within one studied range","source":"NIH / published research","scope":"ingredient_context"},{"id":"barcode-gtin-record-upc-independently-corroborated","class":"ok","headline":"UPC independently corroborated","source":"Barcode / GTIN record","scope":"exact_product"},{"id":"uspto-trademark-registry-exact-trademark-owner-identified","class":"ok","headline":"Exact trademark owner identified","source":"USPTO trademark registry","scope":"brand_owner"}],"documented_concern_count":0,"confirmed_check_count":4,"open_question_count":0,"usage_note":"Decision support, not medical advice or a product recommendation. Missing evidence is a gap, not a strike."},"origin_context":null,"verdict":{"state":"checks_confirmed","headline":"EPA + DHA dose is within one studied range","detail":"The panel declares 1,750 mg EPA + DHA per serving (3 softgels). One randomized dose-response trial used 300–1,800 mg/day; omega-3 studies vary widely. This is research context, not a recommendation or safety verdict.","lead_finding_id":"dose_vs_research","meaning":"Finding-first decision support. Confirmed checks are not endorsements; cautions identify documented facts or bounded comparisons, not medical advice."},"public_verifiability":{"state":"insufficient_public_data","headline":"This product can't be verified from public data","detail":"Neither good nor bad — the checks below show what this listing publishes and what it withholds. Verifiable products publish more.","meaning":"Evidence availability only. Missing public data is a gap, never a strike."},"consistency_score":null,"findings":[{"id":"dose_vs_research","source":"NIH / published research","class":"ok","noted":false,"severity":"ok","weight":58,"headline":"EPA + DHA dose is within one studied range","detail":"The panel declares 1,750 mg EPA + DHA per serving (3 softgels). One randomized dose-response trial used 300–1,800 mg/day; omega-3 studies vary widely. 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One randomized dose-response trial used 300–1,800 mg/day; omega-3 studies vary widely. This is research context, not a recommendation or safety verdict."},"html_anchor":"finding-dose_vs_research","report_url":"https://lookcloser.ai/p/860000606981/full#finding-dose_vs_research"},{"id":"nih-published-research-omega-3-dose-matches-published-studies","source":"NIH / published research","class":"ok","noted":false,"severity":"ok","weight":46,"headline":"Omega-3 dose matches published studies","detail":"label claims 500 mg/serving — within the range commonly used in research (one randomized dose-response trial used 300–1,800 mg/day of EPA + DHA; omega-3 study doses vary widely). Sources: NIH ODS — Omega-3 Fatty Acids fact sheet, PubMed dose-response trial.","proof":"label claims 500 mg/serving — within the range commonly used in research (one randomized dose-response trial used 300–1,800 mg/day of EPA + DHA; omega-3 study doses vary widely). Sources: NIH ODS — Omega-3 Fatty Acids fact sheet, PubMed dose-response trial.","identity_basis":"ingredient","status":"live","source_refs":["nih_ods_omega-3","pubmed_omega-3"],"source_url":"https://ods.od.nih.gov/factsheets/Omega3FattyAcids-HealthProfessional/","scope":"ingredient_context","inference_level":"direct_observation","observed_at":"2026-08-08","presentation_tone":"ok","evidence_id":"ev-358313ba3316","evidence_url":"https://lookcloser.ai/e/ev-358313ba3316","content_fingerprint":"sha256:e1131a0416f2fa3f664cbf689158af3fe59d9883e2ada8587c55bf161caacf07","registry_receipts":[{"source":"nih_ods_omega-3","url":"https://ods.od.nih.gov/factsheets/Omega3FattyAcids-HealthProfessional/","label":"NIH ODS — Omega-3 Fatty Acids fact sheet","registry_name":"NIH ODS","standard":null,"identifier":"omega-3 (EPA + DHA)"}],"evidence":{"summary":"label claims 500 mg/serving — within the range commonly used in research (one randomized dose-response trial used 300–1,800 mg/day of EPA + DHA; omega-3 study doses vary widely). Sources: NIH ODS — Omega-3 Fatty Acids fact sheet, PubMed dose-response trial.","source_refs":["nih_ods_omega-3","pubmed_omega-3"],"source_records":[{"source":"nih_ods_omega-3","source_url":"https://ods.od.nih.gov/factsheets/Omega3FattyAcids-HealthProfessional/","observed_at":"2026-08-08","identity_basis":"named_ingredient","scope":"ingredient","registry_name":"NIH ODS","identifier":"omega-3 (EPA + DHA)","receipt_label":"NIH ODS — Omega-3 Fatty Acids fact sheet"},{"source":"pubmed_omega-3","source_url":"https://pubmed.ncbi.nlm.nih.gov/24252845/","observed_at":"2026-08-08","identity_basis":"named_ingredient","scope":"ingredient"}],"observed_at":"2026-08-08","looked":"LookCloser checked NIH / published research.","found":"label claims 500 mg/serving — within the range commonly used in research (one randomized dose-response trial used 300–1,800 mg/day of EPA + DHA; omega-3 study doses vary widely). Sources: NIH ODS — Omega-3 Fatty Acids fact sheet, PubMed dose-response trial."},"html_anchor":"finding-nih-published-research-omega-3-dose-matches-published-studies","report_url":"https://lookcloser.ai/p/860000606981/full#finding-nih-published-research-omega-3-dose-matches-published-studies"},{"id":"barcode-gtin-record-upc-independently-corroborated","source":"Barcode / GTIN record","class":"ok","noted":false,"severity":"ok","weight":43,"headline":"UPC independently corroborated","detail":"UPCitemdb resolves 860000606981 to \"Fish Oil For Heart, Brain & Eye Health, Inflammation - Burpless, Ifos Certified,\" (Puori) — consistent with this listing.","proof":"UPCitemdb resolves 860000606981 to \"Fish Oil For Heart, Brain & Eye Health, Inflammation - Burpless, Ifos Certified,\" (Puori) — consistent with this listing.","identity_basis":"gtin","status":"live","source_refs":["barcode_search","source_listing"],"source_url":"https://world.openfoodfacts.org/product/00860000606981","scope":"exact_product","inference_level":"direct_observation","observed_at":"2026-08-08","presentation_tone":"ok","evidence_id":"ev-af676213eb7c","evidence_url":"https://lookcloser.ai/e/ev-af676213eb7c","content_fingerprint":"sha256:083f29c1aa3761f489213e5b148222d27388bbc03bf4d7a763ec2b782d167d4b","registry_receipts":[],"evidence":{"summary":"UPCitemdb resolves 860000606981 to \"Fish Oil For Heart, Brain & Eye Health, Inflammation - Burpless, Ifos Certified,\" (Puori) — consistent with this listing.","source_refs":["barcode_search","source_listing"],"source_records":[{"source":"barcode_search","source_url":"https://world.openfoodfacts.org/product/00860000606981","observed_at":"2026-08-08","identity_basis":"gtin","scope":"exact_gtin"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B07XQH2YP7","observed_at":"2026-08-08","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-08-08","looked":"LookCloser checked Barcode / GTIN record.","found":"UPCitemdb resolves 860000606981 to \"Fish Oil For Heart, Brain & Eye Health, Inflammation - Burpless, Ifos Certified,\" (Puori) — consistent with this listing."},"html_anchor":"finding-barcode-gtin-record-upc-independently-corroborated","report_url":"https://lookcloser.ai/p/860000606981/full#finding-barcode-gtin-record-upc-independently-corroborated"},{"id":"uspto-trademark-registry-exact-trademark-owner-identified","source":"USPTO trademark registry","class":"ok","noted":false,"severity":"ok","weight":38,"headline":"Exact trademark owner identified","detail":"USPTO lists Puori ApS (PRIVATE LIMITED COMPANY) in DENMARK for the exact brand wordmark. This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product.","proof":"USPTO lists Puori ApS (PRIVATE LIMITED COMPANY) in DENMARK for the exact brand wordmark. This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product.","identity_basis":"owner_exact","status":"live","source_refs":["uspto_search"],"source_url":"https://tsdr.uspto.gov/#caseNumber=79277523&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","scope":"brand_owner","inference_level":"direct_observation","observed_at":"2026-08-08","presentation_tone":"ok","evidence_id":"ev-684315d9b4a6","evidence_url":"https://lookcloser.ai/e/ev-684315d9b4a6","content_fingerprint":"sha256:443c70afe54938c7c4169c8421c5f3773a8ca3009056eb32b3b968505640734e","registry_receipts":[{"source":"uspto_search","url":"https://tsdr.uspto.gov/#caseNumber=79277523&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","label":"USPTO · Registration 6121435","registry_name":"USPTO","standard":null,"identifier":"Registration 6121435"}],"evidence":{"summary":"USPTO lists Puori ApS (PRIVATE LIMITED COMPANY) in DENMARK for the exact brand wordmark. This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product.","source_refs":["uspto_search"],"source_records":[{"source":"uspto_search","source_url":"https://tsdr.uspto.gov/#caseNumber=79277523&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","observed_at":"2026-08-08","identity_basis":"exact_wordmark_and_supplement_goods","scope":"brand","registry_name":"USPTO","identifier":"Registration 6121435","receipt_label":"USPTO · Registration 6121435"}],"observed_at":"2026-08-08","looked":"LookCloser checked USPTO trademark registry.","found":"USPTO lists Puori ApS (PRIVATE LIMITED COMPANY) in DENMARK for the exact brand wordmark. This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product."},"html_anchor":"finding-uspto-trademark-registry-exact-trademark-owner-identified","report_url":"https://lookcloser.ai/p/860000606981/full#finding-uspto-trademark-registry-exact-trademark-owner-identified"},{"id":"label-and-serving-arithmetic-label-math-withheld-variant-ambiguity","source":"Label and serving arithmetic","class":"gap","noted":false,"severity":"pend","weight":26,"headline":"Label math withheld — variant ambiguity","detail":"Multi-pack listing (pack of 2) — the stated weight may cover all packs, so per-serving mass can't be pinned. Arithmetic runs only when every number provably belongs to the same product size.","proof":"Multi-pack listing (pack of 2) — the stated weight may cover all packs, so per-serving mass can't be pinned. Arithmetic runs only when every number provably belongs to the same product size.","identity_basis":"listing","status":"live","source_refs":["facts_panel","source_listing"],"source_url":"https://www.amazon.com/dp/B07XQH2YP7","scope":"exact_listing","inference_level":"gap","observed_at":"2026-08-08","presentation_tone":"gap","evidence_id":"ev-881e832aaccb","evidence_url":"https://lookcloser.ai/e/ev-881e832aaccb","content_fingerprint":"sha256:163fb4f36e873f00e5827dd3bb2c9da97a22b4d7c0536c4c1bba68ddd4b8be86","registry_receipts":[],"evidence":{"summary":"Multi-pack listing (pack of 2) — the stated weight may cover all packs, so per-serving mass can't be pinned. Arithmetic runs only when every number provably belongs to the same product size.","source_refs":["facts_panel","source_listing"],"source_records":[{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B07XQH2YP7","observed_at":"2026-08-08","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B07XQH2YP7","observed_at":"2026-08-08","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-08-08","looked":"LookCloser checked Label and serving arithmetic.","found":"Multi-pack listing (pack of 2) — the stated weight may cover all packs, so per-serving mass can't be pinned. Arithmetic runs only when every number provably belongs to the same product size."},"html_anchor":"finding-label-and-serving-arithmetic-label-math-withheld-variant-ambiguity","report_url":"https://lookcloser.ai/p/860000606981/full#finding-label-and-serving-arithmetic-label-math-withheld-variant-ambiguity"},{"id":"label-and-serving-arithmetic-listing-claim-matches-the-supplement-facts-","source":"Label and serving arithmetic","class":"gap","noted":false,"severity":"info","weight":22,"headline":"Listing claim matches the Supplement Facts panel","detail":"The listing claims 500 mg; the photo-read Supplement Facts panel shows DHA (Docosahexaenoic Acid as triglycerides) at 500 mg per serving — the listing text and its photo-read panel agree; this is internal consistency, not independent testing.","proof":"The listing claims 500 mg; the photo-read Supplement Facts panel shows DHA (Docosahexaenoic Acid as triglycerides) at 500 mg per serving — the listing text and its photo-read panel agree; this is internal consistency, not independent testing.","identity_basis":"listing","status":"live","source_refs":["facts_panel","source_listing"],"source_url":"https://www.amazon.com/dp/B07XQH2YP7","scope":"exact_listing","inference_level":"gap","observed_at":"2026-08-08","presentation_tone":"gap","evidence_id":"ev-e1f32a1c1df2","evidence_url":"https://lookcloser.ai/e/ev-e1f32a1c1df2","content_fingerprint":"sha256:8f91bf41adde5a5fa6426f5ed19d7cfea7d1ce5571d6495087c007f6a8831606","registry_receipts":[],"evidence":{"summary":"The listing claims 500 mg; the photo-read Supplement Facts panel shows DHA (Docosahexaenoic Acid as triglycerides) at 500 mg per serving — the listing text and its photo-read panel agree; this is internal consistency, not independent testing.","source_refs":["facts_panel","source_listing"],"source_records":[{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B07XQH2YP7","observed_at":"2026-08-08","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B07XQH2YP7","observed_at":"2026-08-08","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-08-08","looked":"LookCloser checked Label and serving arithmetic.","found":"The listing claims 500 mg; the photo-read Supplement Facts panel shows DHA (Docosahexaenoic Acid as triglycerides) at 500 mg per serving — the listing text and its photo-read panel agree; this is internal consistency, not independent testing."},"html_anchor":"finding-label-and-serving-arithmetic-listing-claim-matches-the-supplement-facts-","report_url":"https://lookcloser.ai/p/860000606981/full#finding-label-and-serving-arithmetic-listing-claim-matches-the-supplement-facts-"},{"id":"nih-published-research-reaching-a-studied-dose-costs-about-77-month","source":"NIH / published research","class":"gap","noted":false,"severity":"info","weight":22,"headline":"Reaching a studied dose costs about $77/month","detail":"At 1.0 serving(s) a day to reach the low end of the studied range (300–1800 mg), this product runs roughly $77 per month. A price observation, not a recommendation.","proof":"At 1.0 serving(s) a day to reach the low end of the studied range (300–1800 mg), this product runs roughly $77 per month. A price observation, not a recommendation.","identity_basis":"ingredient","status":"live","source_refs":["nih_ods_omega-3","pubmed_omega-3"],"source_url":"https://ods.od.nih.gov/factsheets/Omega3FattyAcids-HealthProfessional/","scope":"ingredient_context","inference_level":"gap","observed_at":"2026-08-08","presentation_tone":"gap","evidence_id":"ev-c3e81d555bb7","evidence_url":"https://lookcloser.ai/e/ev-c3e81d555bb7","content_fingerprint":"sha256:e8d375ff552a8d4fe4aff150d228aef117e6408b8ad7b22bed8c2f099c00c7fb","registry_receipts":[],"evidence":{"summary":"At 1.0 serving(s) a day to reach the low end of the studied range (300–1800 mg), this product runs roughly $77 per month. A price observation, not a recommendation.","source_refs":["nih_ods_omega-3","pubmed_omega-3"],"source_records":[{"source":"nih_ods_omega-3","source_url":"https://ods.od.nih.gov/factsheets/Omega3FattyAcids-HealthProfessional/","observed_at":"2026-08-08","identity_basis":"named_ingredient","scope":"ingredient","registry_name":"NIH ODS","identifier":"omega-3 (EPA + DHA)","receipt_label":"NIH ODS — Omega-3 Fatty Acids fact sheet"},{"source":"pubmed_omega-3","source_url":"https://pubmed.ncbi.nlm.nih.gov/24252845/","observed_at":"2026-08-08","identity_basis":"named_ingredient","scope":"ingredient"}],"observed_at":"2026-08-08","looked":"LookCloser checked NIH / published research.","found":"At 1.0 serving(s) a day to reach the low end of the studied range (300–1800 mg), this product runs roughly $77 per month. A price observation, not a recommendation."},"html_anchor":"finding-nih-published-research-reaching-a-studied-dose-costs-about-77-month","report_url":"https://lookcloser.ai/p/860000606981/full#finding-nih-published-research-reaching-a-studied-dose-costs-about-77-month"},{"id":"nih-published-research-research-context-is-available-for-the-listed-ingr","source":"NIH / published research","class":"gap","noted":false,"severity":"info","weight":22,"headline":"Research context is available for the listed ingredients","detail":"Published sources describe how omega-3 have been studied. This is ingredient context only; the record does not establish that this product delivers the studied dose or outcome. Sources: NIH ODS — Omega-3 Fatty Acids fact sheet, PubMed dose-response trial.","proof":"Published sources describe how omega-3 have been studied. This is ingredient context only; the record does not establish that this product delivers the studied dose or outcome. Sources: NIH ODS — Omega-3 Fatty Acids fact sheet, PubMed dose-response trial.","identity_basis":"ingredient","status":"live","source_refs":["nih_ods_omega-3","pubmed_omega-3"],"source_url":"https://ods.od.nih.gov/factsheets/Omega3FattyAcids-HealthProfessional/","scope":"ingredient_context","inference_level":"gap","observed_at":"2026-08-08","presentation_tone":"gap","evidence_id":"ev-1f1fce12babf","evidence_url":"https://lookcloser.ai/e/ev-1f1fce12babf","content_fingerprint":"sha256:8609e10c687884a8b8a0908ca9ade2a8f8aa903b7157581df540bcf92301d873","registry_receipts":[{"source":"nih_ods_omega-3","url":"https://ods.od.nih.gov/factsheets/Omega3FattyAcids-HealthProfessional/","label":"NIH ODS — Omega-3 Fatty Acids fact sheet","registry_name":"NIH ODS","standard":null,"identifier":"omega-3 (EPA + DHA)"}],"evidence":{"summary":"Published sources describe how omega-3 have been studied. This is ingredient context only; the record does not establish that this product delivers the studied dose or outcome. Sources: NIH ODS — Omega-3 Fatty Acids fact sheet, PubMed dose-response trial.","source_refs":["nih_ods_omega-3","pubmed_omega-3"],"source_records":[{"source":"nih_ods_omega-3","source_url":"https://ods.od.nih.gov/factsheets/Omega3FattyAcids-HealthProfessional/","observed_at":"2026-08-08","identity_basis":"named_ingredient","scope":"ingredient","registry_name":"NIH ODS","identifier":"omega-3 (EPA + DHA)","receipt_label":"NIH ODS — Omega-3 Fatty Acids fact sheet"},{"source":"pubmed_omega-3","source_url":"https://pubmed.ncbi.nlm.nih.gov/24252845/","observed_at":"2026-08-08","identity_basis":"named_ingredient","scope":"ingredient"}],"observed_at":"2026-08-08","looked":"LookCloser checked NIH / published research.","found":"Published sources describe how omega-3 have been studied. This is ingredient context only; the record does not establish that this product delivers the studied dose or outcome. Sources: NIH ODS — Omega-3 Fatty Acids fact sheet, PubMed dose-response trial."},"html_anchor":"finding-nih-published-research-research-context-is-available-for-the-listed-ingr","report_url":"https://lookcloser.ai/p/860000606981/full#finding-nih-published-research-research-context-is-available-for-the-listed-ingr"},{"id":"label-and-serving-arithmetic-public-label-filing-not-retained","source":"Label and serving arithmetic","class":"gap","noted":false,"severity":"info","weight":19,"headline":"Public label filing not retained","detail":"We have not found a public label filing for this exact product. That is a gap in our records, not evidence that no filing exists.","proof":"We have not found a public label filing for this exact product. That is a gap in our records, not evidence that no filing exists.","identity_basis":"listing","status":"live","source_refs":["facts_panel","source_listing"],"source_url":"https://www.amazon.com/dp/B07XQH2YP7","scope":"exact_listing","inference_level":"gap","observed_at":"2026-08-08","presentation_tone":"gap","evidence_id":"ev-aeb944d5476c","evidence_url":"https://lookcloser.ai/e/ev-aeb944d5476c","content_fingerprint":"sha256:cc7f1670cb6e9969aeeefa5211ef177d588bcf2edf371f9d52824caa1aa40c94","registry_receipts":[],"evidence":{"summary":"We have not found a public label filing for this exact product. That is a gap in our records, not evidence that no filing exists.","source_refs":["facts_panel","source_listing"],"source_records":[{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B07XQH2YP7","observed_at":"2026-08-08","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B07XQH2YP7","observed_at":"2026-08-08","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-08-08","looked":"LookCloser checked Label and serving arithmetic.","found":"We have not found a public label filing for this exact product. That is a gap in our records, not evidence that no filing exists."},"html_anchor":"finding-label-and-serving-arithmetic-public-label-filing-not-retained","report_url":"https://lookcloser.ai/p/860000606981/full#finding-label-and-serving-arithmetic-public-label-filing-not-retained"},{"id":"fda-public-records-recall-search-no-match-found-as-of-aug-08-2026","source":"FDA public records","class":"gap","noted":false,"severity":"info","weight":19,"headline":"Recall search: no match found (as of Aug 08, 2026)","detail":"This means only that no enforcement record matched the brand name — it does not mean the product was tested, reviewed, or cleared by FDA. New and untested products also have no recall records.","proof":"This means only that no enforcement record matched the brand name — it does not mean the product was tested, reviewed, or cleared by FDA. New and untested products also have no recall records.","identity_basis":"none","status":"live","source_refs":["openfda_search"],"source_url":"https://api.fda.gov/food/enforcement.json?search=(recalling_firm:%22Puori%22+OR+product_description:%22Puori%22)&limit=5","scope":"search_scope","inference_level":"gap","observed_at":"2026-08-08","presentation_tone":"caution","evidence_id":"ev-c33c9f6efbc9","evidence_url":"https://lookcloser.ai/e/ev-c33c9f6efbc9","content_fingerprint":"sha256:87bfded1d4daec7216ad09eaa5d681851dab7bbd6b62f4e4fe312262ccbe07ef","registry_receipts":[],"evidence":{"summary":"This means only that no enforcement record matched the brand name — it does not mean the product was tested, reviewed, or cleared by FDA. New and untested products also have no recall records.","source_refs":["openfda_search"],"source_records":[{"source":"openfda_search","source_url":"https://api.fda.gov/food/enforcement.json?search=(recalling_firm:%22Puori%22+OR+product_description:%22Puori%22)&limit=5","observed_at":"2026-08-08","identity_basis":"search_only","scope":"product_or_brand","registry_name":"FDA enforcement","identifier":"Puori","receipt_label":"FDA enforcement search · Puori"}],"observed_at":"2026-08-08","looked":"LookCloser checked FDA public records.","found":"This means only that no enforcement record matched the brand name — it does not mean the product was tested, reviewed, or cleared by FDA. New and untested products also have no recall records."},"html_anchor":"finding-fda-public-records-recall-search-no-match-found-as-of-aug-08-2026","report_url":"https://lookcloser.ai/p/860000606981/full#finding-fda-public-records-recall-search-no-match-found-as-of-aug-08-2026"},{"id":"keepa-exact-listing-history-180-day-review-count-history-is-on-file","source":"Keepa exact-listing history","class":"gap","noted":false,"severity":"info","weight":16,"headline":"180-day review-count history is on file","detail":"Exact-listing history records written-review counts from 17 on 2025-09-17 to 18 on 2025-10-15 (net +1). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.","proof":"Exact-listing history records written-review counts from 17 on 2025-09-17 to 18 on 2025-10-15 (net +1). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.","identity_basis":"listing","status":"live","source_refs":["keepa_history","source_listing"],"source_url":"https://keepa.com/#!product/1-B07XQH2YP7","scope":"exact_listing","inference_level":"gap","observed_at":"2026-08-08","presentation_tone":"gap","evidence_id":"ev-ac620c132645","evidence_url":"https://lookcloser.ai/e/ev-ac620c132645","content_fingerprint":"sha256:368c0b9258546081c2d5408b07ec2afb912746aec743ee36bbc3e80da7b0226a","registry_receipts":[],"evidence":{"summary":"Exact-listing history records written-review counts from 17 on 2025-09-17 to 18 on 2025-10-15 (net +1). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.","source_refs":["keepa_history","source_listing"],"source_records":[{"source":"keepa_history","source_url":"https://keepa.com/#!product/1-B07XQH2YP7","observed_at":"2026-08-08","identity_basis":"exact_listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B07XQH2YP7","observed_at":"2026-08-08","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-08-08","looked":"LookCloser checked Keepa exact-listing history.","found":"Exact-listing history records written-review counts from 17 on 2025-09-17 to 18 on 2025-10-15 (net +1). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic."},"html_anchor":"finding-keepa-exact-listing-history-180-day-review-count-history-is-on-file","report_url":"https://lookcloser.ai/p/860000606981/full#finding-keepa-exact-listing-history-180-day-review-count-history-is-on-file"}],"evidence_records":[{"evidence_id":"ev-684315d9b4a6","record_id":"860000606981","gtin":"860000606981","claim_key":"finding:uspto-trademark-registry-exact-trademark-owner-identified","primary_source":"uspto_search","claim":"Exact trademark owner identified","bucket":"checks_out","looked":"LookCloser checked USPTO trademark registry.","found":"USPTO lists Puori ApS (PRIVATE LIMITED COMPANY) in DENMARK for the exact brand wordmark. This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product.","proof":{"detail":"USPTO lists Puori ApS (PRIVATE LIMITED COMPANY) in DENMARK for the exact brand wordmark. This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product."},"source_refs":[{"source":"uspto_search","source_url":"https://tsdr.uspto.gov/#caseNumber=79277523&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","observed_at":"2026-08-08","identity_basis":"exact_wordmark_and_supplement_goods","scope":"brand","registry_name":"USPTO","identifier":"Registration 6121435","receipt_label":"USPTO · Registration 6121435"}],"observed_at":"2026-08-08","content_fingerprint":"sha256:443c70afe54938c7c4169c8421c5f3773a8ca3009056eb32b3b968505640734e","evidence_url":"https://lookcloser.ai/e/ev-684315d9b4a6"},{"evidence_id":"ev-af676213eb7c","record_id":"860000606981","gtin":"860000606981","claim_key":"finding:barcode-gtin-record-upc-independently-corroborated","primary_source":"barcode_search","claim":"UPC independently corroborated","bucket":"checks_out","looked":"LookCloser checked Barcode / GTIN record.","found":"UPCitemdb resolves 860000606981 to \"Fish Oil For Heart, Brain & Eye Health, Inflammation - Burpless, Ifos Certified,\" (Puori) — consistent with this listing.","proof":{"detail":"UPCitemdb resolves 860000606981 to \"Fish Oil For Heart, Brain & Eye Health, Inflammation - Burpless, Ifos Certified,\" (Puori) — consistent with this listing."},"source_refs":[{"source":"barcode_search","source_url":"https://world.openfoodfacts.org/product/00860000606981","observed_at":"2026-08-08","identity_basis":"gtin","scope":"exact_gtin"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B07XQH2YP7","observed_at":"2026-08-08","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-08-08","content_fingerprint":"sha256:083f29c1aa3761f489213e5b148222d27388bbc03bf4d7a763ec2b782d167d4b","evidence_url":"https://lookcloser.ai/e/ev-af676213eb7c"},{"evidence_id":"ev-03374dc47161","record_id":"860000606981","gtin":"860000606981","claim_key":"finding:dose_vs_research","primary_source":"nih_ods_omega-3","claim":"EPA + DHA dose is within one studied range","bucket":"checks_out","looked":"LookCloser checked NIH / published research.","found":"The panel declares 1,750 mg EPA + DHA per serving (3 softgels). One randomized dose-response trial used 300–1,800 mg/day; omega-3 studies vary widely. This is research context, not a recommendation or safety verdict.","proof":{"subject":"EPA + DHA","declared_mg":1750,"studied_range_mg":[300,1800],"if_present":true},"source_refs":[{"source":"nih_ods_omega-3","source_url":"https://ods.od.nih.gov/factsheets/Omega3FattyAcids-HealthProfessional/","observed_at":"2026-08-08","identity_basis":"named_ingredient","scope":"ingredient","registry_name":"NIH ODS","identifier":"omega-3 (EPA + DHA)","receipt_label":"NIH ODS — Omega-3 Fatty Acids fact sheet"},{"source":"pubmed_omega-3","source_url":"https://pubmed.ncbi.nlm.nih.gov/24252845/","observed_at":"2026-08-08","identity_basis":"named_ingredient","scope":"ingredient"}],"observed_at":"2026-08-08","content_fingerprint":"sha256:e46ebfeb907ce6df9b72eaaa1f384fe1dc4b0d25831a47082a41f3ed29a2461e","evidence_url":"https://lookcloser.ai/e/ev-03374dc47161"},{"evidence_id":"ev-358313ba3316","record_id":"860000606981","gtin":"860000606981","claim_key":"finding:nih-published-research-omega-3-dose-matches-published-studies","primary_source":"nih_ods_omega-3","claim":"Omega-3 dose matches published studies","bucket":"checks_out","looked":"LookCloser checked NIH / published research.","found":"label claims 500 mg/serving — within the range commonly used in research (one randomized dose-response trial used 300–1,800 mg/day of EPA + DHA; omega-3 study doses vary widely). Sources: NIH ODS — Omega-3 Fatty Acids fact sheet, PubMed dose-response trial.","proof":{"detail":"label claims 500 mg/serving — within the range commonly used in research (one randomized dose-response trial used 300–1,800 mg/day of EPA + DHA; omega-3 study doses vary widely). Sources: NIH ODS — Omega-3 Fatty Acids fact sheet, PubMed dose-response trial."},"source_refs":[{"source":"nih_ods_omega-3","source_url":"https://ods.od.nih.gov/factsheets/Omega3FattyAcids-HealthProfessional/","observed_at":"2026-08-08","identity_basis":"named_ingredient","scope":"ingredient","registry_name":"NIH ODS","identifier":"omega-3 (EPA + DHA)","receipt_label":"NIH ODS — Omega-3 Fatty Acids fact sheet"},{"source":"pubmed_omega-3","source_url":"https://pubmed.ncbi.nlm.nih.gov/24252845/","observed_at":"2026-08-08","identity_basis":"named_ingredient","scope":"ingredient"}],"observed_at":"2026-08-08","content_fingerprint":"sha256:e1131a0416f2fa3f664cbf689158af3fe59d9883e2ada8587c55bf161caacf07","evidence_url":"https://lookcloser.ai/e/ev-358313ba3316"},{"evidence_id":"ev-c33c9f6efbc9","record_id":"860000606981","gtin":"860000606981","claim_key":"finding:fda-public-records-recall-search-no-match-found-as-of-aug-08-2026","primary_source":"openfda_search","claim":"Recall search: no match found (as of Aug 08, 2026)","bucket":"unverified","looked":"LookCloser checked FDA public records.","found":"This means only that no enforcement record matched the brand name — it does not mean the product was tested, reviewed, or cleared by FDA. New and untested products also have no recall records.","proof":{"detail":"This means only that no enforcement record matched the brand name — it does not mean the product was tested, reviewed, or cleared by FDA. New and untested products also have no recall records."},"source_refs":[{"source":"openfda_search","source_url":"https://api.fda.gov/food/enforcement.json?search=(recalling_firm:%22Puori%22+OR+product_description:%22Puori%22)&limit=5","observed_at":"2026-08-08","identity_basis":"search_only","scope":"product_or_brand","registry_name":"FDA enforcement","identifier":"Puori","receipt_label":"FDA enforcement search · Puori"}],"observed_at":"2026-08-08","content_fingerprint":"sha256:87bfded1d4daec7216ad09eaa5d681851dab7bbd6b62f4e4fe312262ccbe07ef","evidence_url":"https://lookcloser.ai/e/ev-c33c9f6efbc9"},{"evidence_id":"ev-881e832aaccb","record_id":"860000606981","gtin":"860000606981","claim_key":"finding:label-and-serving-arithmetic-label-math-withheld-variant-ambiguity","primary_source":"facts_panel","claim":"Label math withheld — variant ambiguity","bucket":"unverified","looked":"LookCloser checked Label and serving arithmetic.","found":"Multi-pack listing (pack of 2) — the stated weight may cover all packs, so per-serving mass can't be pinned. Arithmetic runs only when every number provably belongs to the same product size.","proof":{"detail":"Multi-pack listing (pack of 2) — the stated weight may cover all packs, so per-serving mass can't be pinned. Arithmetic runs only when every number provably belongs to the same product size."},"source_refs":[{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B07XQH2YP7","observed_at":"2026-08-08","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B07XQH2YP7","observed_at":"2026-08-08","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-08-08","content_fingerprint":"sha256:163fb4f36e873f00e5827dd3bb2c9da97a22b4d7c0536c4c1bba68ddd4b8be86","evidence_url":"https://lookcloser.ai/e/ev-881e832aaccb"},{"evidence_id":"ev-e1f32a1c1df2","record_id":"860000606981","gtin":"860000606981","claim_key":"finding:label-and-serving-arithmetic-listing-claim-matches-the-supplement-facts-","primary_source":"facts_panel","claim":"Listing claim matches the Supplement Facts panel","bucket":"unverified","looked":"LookCloser checked Label and serving arithmetic.","found":"The listing claims 500 mg; the photo-read Supplement Facts panel shows DHA (Docosahexaenoic Acid as triglycerides) at 500 mg per serving — the listing text and its photo-read panel agree; this is internal consistency, not independent testing.","proof":{"detail":"The listing claims 500 mg; the photo-read Supplement Facts panel shows DHA (Docosahexaenoic Acid as triglycerides) at 500 mg per serving — the listing text and its photo-read panel agree; this is internal consistency, not independent testing."},"source_refs":[{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B07XQH2YP7","observed_at":"2026-08-08","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B07XQH2YP7","observed_at":"2026-08-08","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-08-08","content_fingerprint":"sha256:8f91bf41adde5a5fa6426f5ed19d7cfea7d1ce5571d6495087c007f6a8831606","evidence_url":"https://lookcloser.ai/e/ev-e1f32a1c1df2"},{"evidence_id":"ev-aeb944d5476c","record_id":"860000606981","gtin":"860000606981","claim_key":"finding:label-and-serving-arithmetic-public-label-filing-not-retained","primary_source":"facts_panel","claim":"Public label filing not retained","bucket":"unverified","looked":"LookCloser checked Label and serving arithmetic.","found":"We have not found a public label filing for this exact product. That is a gap in our records, not evidence that no filing exists.","proof":{"detail":"We have not found a public label filing for this exact product. That is a gap in our records, not evidence that no filing exists."},"source_refs":[{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B07XQH2YP7","observed_at":"2026-08-08","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B07XQH2YP7","observed_at":"2026-08-08","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-08-08","content_fingerprint":"sha256:cc7f1670cb6e9969aeeefa5211ef177d588bcf2edf371f9d52824caa1aa40c94","evidence_url":"https://lookcloser.ai/e/ev-aeb944d5476c"},{"evidence_id":"ev-ac620c132645","record_id":"860000606981","gtin":"860000606981","claim_key":"finding:keepa-exact-listing-history-180-day-review-count-history-is-on-file","primary_source":"keepa_history","claim":"180-day review-count history is on file","bucket":"unverified","looked":"LookCloser checked Keepa exact-listing history.","found":"Exact-listing history records written-review counts from 17 on 2025-09-17 to 18 on 2025-10-15 (net +1). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.","proof":{"detail":"Exact-listing history records written-review counts from 17 on 2025-09-17 to 18 on 2025-10-15 (net +1). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic."},"source_refs":[{"source":"keepa_history","source_url":"https://keepa.com/#!product/1-B07XQH2YP7","observed_at":"2026-08-08","identity_basis":"exact_listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B07XQH2YP7","observed_at":"2026-08-08","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-08-08","content_fingerprint":"sha256:368c0b9258546081c2d5408b07ec2afb912746aec743ee36bbc3e80da7b0226a","evidence_url":"https://lookcloser.ai/e/ev-ac620c132645"},{"evidence_id":"ev-1f1fce12babf","record_id":"860000606981","gtin":"860000606981","claim_key":"finding:nih-published-research-research-context-is-available-for-the-listed-ingr","primary_source":"nih_ods_omega-3","claim":"Research context is available for the listed ingredients","bucket":"unverified","looked":"LookCloser checked NIH / published research.","found":"Published sources describe how omega-3 have been studied. 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Sources: NIH ODS — Omega-3 Fatty Acids fact sheet, PubMed dose-response trial."},"source_refs":[{"source":"nih_ods_omega-3","source_url":"https://ods.od.nih.gov/factsheets/Omega3FattyAcids-HealthProfessional/","observed_at":"2026-08-08","identity_basis":"named_ingredient","scope":"ingredient","registry_name":"NIH ODS","identifier":"omega-3 (EPA + DHA)","receipt_label":"NIH ODS — Omega-3 Fatty Acids fact sheet"},{"source":"pubmed_omega-3","source_url":"https://pubmed.ncbi.nlm.nih.gov/24252845/","observed_at":"2026-08-08","identity_basis":"named_ingredient","scope":"ingredient"}],"observed_at":"2026-08-08","content_fingerprint":"sha256:8609e10c687884a8b8a0908ca9ade2a8f8aa903b7157581df540bcf92301d873","evidence_url":"https://lookcloser.ai/e/ev-1f1fce12babf"},{"evidence_id":"ev-c3e81d555bb7","record_id":"860000606981","gtin":"860000606981","claim_key":"finding:nih-published-research-reaching-a-studied-dose-costs-about-77-month","primary_source":"nih_ods_omega-3","claim":"Reaching a studied dose costs about $77/month","bucket":"unverified","looked":"LookCloser checked NIH / published research.","found":"At 1.0 serving(s) a day to reach the low end of the studied range (300–1800 mg), this product runs roughly $77 per month. A price observation, not a recommendation.","proof":{"detail":"At 1.0 serving(s) a day to reach the low end of the studied range (300–1800 mg), this product runs roughly $77 per month. A price observation, not a recommendation."},"source_refs":[{"source":"nih_ods_omega-3","source_url":"https://ods.od.nih.gov/factsheets/Omega3FattyAcids-HealthProfessional/","observed_at":"2026-08-08","identity_basis":"named_ingredient","scope":"ingredient","registry_name":"NIH ODS","identifier":"omega-3 (EPA + DHA)","receipt_label":"NIH ODS — Omega-3 Fatty Acids fact sheet"},{"source":"pubmed_omega-3","source_url":"https://pubmed.ncbi.nlm.nih.gov/24252845/","observed_at":"2026-08-08","identity_basis":"named_ingredient","scope":"ingredient"}],"observed_at":"2026-08-08","content_fingerprint":"sha256:e8d375ff552a8d4fe4aff150d228aef117e6408b8ad7b22bed8c2f099c00c7fb","evidence_url":"https://lookcloser.ai/e/ev-c3e81d555bb7"},{"evidence_id":"ev-64f17c27401c","record_id":"860000606981","gtin":"860000606981","claim_key":"claim:testing","primary_source":"source_listing","claim":"“batch of every product is reviewed for purity and potency by The Clean Label”","bucket":"unverified","looked":"the observed listing, retained brand product page, any linked COA or test report; NSF, IFOS, USP, Informed-Sport were not queried","found":"No named laboratory or lot-specific certificate was found for this exact product. No exact brand product page was available for a document check. NSF, IFOS, USP, and Informed-Sport were not checked in this record. This is a public-evidence limit, not a finding that testing did not occur.","proof":{"kind":"testing","status":"unverified","snippet":"…Every batch of every product is reviewed for purity and potency by The Clean Label Project.…"},"source_refs":[{"source":"source_listing","source_url":"https://www.amazon.com/dp/B07XQH2YP7","observed_at":"2026-08-08","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"brand_store","source_url":"https://puori.com","observed_at":"2026-08-08","identity_basis":"brand_domain_only","scope":"brand_or_exact_product"}],"observed_at":"2026-08-08","content_fingerprint":"sha256:f249d768291806c9300544973621ce82ab85d81ebfeda5e42f396d9b852b313a","evidence_url":"https://lookcloser.ai/e/ev-64f17c27401c"},{"evidence_id":"ev-46aab60ce323","record_id":"860000606981","gtin":"860000606981","claim_key":"claim:manufacturing","primary_source":"source_listing","claim":"“GMP”","bucket":"partly","looked":"the facility registration or certificate behind the claim","found":"“GMP-certified” describes factory processes, not what is in the bottle. The claim does not name a certifier or public register that a shopper can check.","proof":{"kind":"manufacturing","status":"partly","snippet":"…Quality GMP Assured…"},"source_refs":[{"source":"source_listing","source_url":"https://www.amazon.com/dp/B07XQH2YP7","observed_at":"2026-08-08","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"brand_store","source_url":"https://puori.com","observed_at":"2026-08-08","identity_basis":"brand_domain_only","scope":"brand_or_exact_product"}],"observed_at":"2026-08-08","content_fingerprint":"sha256:fc651b47004f8259d7290d62242a80fcb525874a55417e308e9c8c1b235bafff","evidence_url":"https://lookcloser.ai/e/ev-46aab60ce323"},{"evidence_id":"ev-713176d46474","record_id":"860000606981","gtin":"860000606981","claim_key":"claim:efficacy","primary_source":"source_listing","claim":"“serving delivers 2000mg of Omega-3s, including 1250mg EPA and 500mg DHA, to support heart, brain, and eye”","bucket":"partly","looked":"whether the ingredient doses on the label match the doses used in published research","found":"The panel declares 1,750 mg EPA + DHA per serving (3 softgels). One randomized dose-response trial used 300–1,800 mg/day; omega-3 studies vary widely. 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The panel says 500 mg. They match.","proof":{"subject":"dha","listing_amount_mg":500,"panel_amount_mg":500,"panel_source":"listing_image","tolerance_mg":10},"source_refs":[{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B07XQH2YP7","observed_at":"2026-08-08","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B07XQH2YP7","observed_at":"2026-08-08","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-08-08","content_fingerprint":"sha256:37aa3e209e87d561e9b37f388349b58193b077bdeb75296fd2a09c09e16319d0","evidence_url":"https://lookcloser.ai/e/ev-8396f76b5ecc"}],"label_math":{"verdict":"UNKNOWN","claimed_subject":"dha","claimed_mg":500,"serving_mass_mg":null,"percent_of_serving":null,"serving_mass_source":null,"ambiguity":"multi-pack listing (pack of 2) — the stated weight may cover all packs, so per-serving mass can't be pinned","declared_actives_total_mg":4000,"headline_claim_mg":500,"headline_subject":"dha","subject_actual_mg":500},"listing_claims":{"dose_claims":[{"subject":"dha","amount_mg":500,"basis":"per_serving"}],"testing":{"claimed":false,"named_lab_or_certifier":false},"container":{"units":null,"servings":null,"pack_count":2,"units_conflict":false},"marketing_text":["CONTAINS 2000mg ultra pure omega-3s","Dietary supplement","Our transparent promise to you!","Tested against 200+ contaminants","Results published online","High concentration of Omega-3","Natural triglycide form","2000mg per serving","1250mg EPA","500mg DHA"],"certification_text":["Clean Label Project","Clean Label Project Certified","Clean Label Project Transparency Award","Certified Pesticide Free","IFOS","Friend of the Sea","Quality GMP Assured","Non-GMO"],"claim_checks":[{"kind":"testing","label":"Quality-testing claim","snippet":"…Every batch of every product is reviewed for purity and potency by The Clean Label Project.…","looked":"the observed listing, retained brand product page, any linked COA or test report; NSF, IFOS, USP, Informed-Sport were not queried","found":"No named laboratory or lot-specific certificate was found for this exact product. No exact brand product page was available for a document check. NSF, IFOS, USP, and Informed-Sport were not checked in this record. This is a public-evidence limit, not a finding that testing did not occur.","status":"unverified"},{"kind":"manufacturing","label":"Manufacturing claim","snippet":"…Quality GMP Assured…","looked":"the facility registration or certificate behind the claim","found":"“GMP-certified” describes factory processes, not what is in the bottle. The claim does not name a certifier or public register that a shopper can check.","status":"partly"},{"kind":"efficacy","label":"Benefit claim","snippet":"…Each serving delivers 2000mg of Omega-3s, including 1250mg EPA and 500mg DHA, to support heart, brain, and eye health.…","looked":"whether the ingredient doses on the label match the doses used in published research","found":"Ingredient evidence exists; on dose: label claims 500 mg/serving — within the range commonly used in research (one randomized dose-response trial used 300–1,800 mg/day of EPA + DHA; omega-3 study doses vary widely).","status":"partly"}],"identity_basis":"source_listing_and_identity_bound_label"},"facts_panel_status":"captured","label_photo_read":{"src":"vision:claude-cli:subscription","reader_version":"2026-07-27.1","images_read":6,"raw_reads":[{"img":0,"model":"claude-cli:subscription","text":"{\"brand\": \"puori\", \"product_name\": \"Omega 3\", \"barcode\": null, \"panel\": false, \"serving_size_text\": null, \"serving_size_g\": null, \"servings_per_container\": null, \"net_weight_text\": null, \"net_weight_g\": null, \"unit_count_text\": \"120 softgels\", \"responsible_parties\": [], \"websites\": [], \"actives\": [], \"label_claims\": [\"CONTAINS 2000mg ultra pure omega-3s\", \"Dietary supplement\"], \"certifications\": []}\n"},{"img":1,"model":"claude-cli:subscription","text":"```json\n{\"brand\": null, \"product_name\": null, \"barcode\": null, \"panel\": false, \"serving_size_text\": null, \"serving_size_g\": null, \"servings_per_container\": null, \"net_weight_text\": null, \"net_weight_g\": null, \"unit_count_text\": null, \"responsible_parties\": [], \"websites\": [], \"actives\": [], \"label_claims\": [\"Our transparent promise to you!\", \"Tested against 200+ contaminants\", \"Results published online\"], \"certifications\": [\"Clean Label Project\", \"Clean Label Project Certified\", \"Clean Label Project Transparency Award\", \"Certified Pesticide Free\", \"IFOS\", \"Friend of the Sea\", \"Quality GMP Assured\"]}\n```\n"},{"img":2,"model":"claude-cli:subscription","text":"```json\n{\"brand\": \"puori\", \"product_name\": \"Omega\", \"barcode\": null, \"panel\": false, \"serving_size_text\": null, \"serving_size_g\": null, \"servings_per_container\": null, \"net_weight_text\": null, \"net_weight_g\": null, \"unit_count_text\": null, \"responsible_parties\": [], \"websites\": [], \"actives\": [], \"label_claims\": [\"High concentration of Omega-3\", \"Natural triglycide form\", \"2000mg per serving\", \"1250mg EPA\", \"500mg DHA\"], \"certifications\": []}\n```\n"},{"img":3,"model":"claude-cli:subscription","text":"```json\n{\"brand\": null, \"product_name\": null, \"barcode\": null, \"panel\": false, \"serving_size_text\": null, \"serving_size_g\": null, \"servings_per_container\": null, \"net_weight_text\": null, \"net_weight_g\": null, \"unit_count_text\": null, \"responsible_parties\": [], \"websites\": [], \"actives\": [], \"label_claims\": [\"Supports heart, brain function and eye health*\", \"Non-GMO\", \"No artificial ingredients\", \"No fishy taste or burps\"], \"certifications\": [\"Non-GMO\"]}\n```\n"},{"img":4,"model":"claude-cli:subscription","text":"```json\n{\n  \"brand\": \"puori\",\n  \"product_name\": \"Omega\",\n  \"barcode\": null,\n  \"panel\": false,\n  \"serving_size_text\": null,\n  \"serving_size_g\": null,\n  \"servings_per_container\": null,\n  \"net_weight_text\": null,\n  \"net_weight_g\": null,\n  \"unit_count_text\": null,\n  \"responsible_parties\": [],\n  \"websites\": [],\n  \"actives\": [],\n  \"label_claims\": [\n    \"High quality fish oil\",\n    \"3 capsules daily\",\n    \"Capsule size 0.9 inches\",\n    \"No artificial ingredients\",\n    \"No fishy taste or burps\"\n  ],\n  \"certifications\": [\n    \"Non-GMO\"\n  ]\n}\n```\n"},{"img":5,"model":"claude-cli:subscription","text":"{\"brand\": null, \"product_name\": null, \"barcode\": null, \"panel\": true, \"serving_size_text\": \"3 softgels\", \"serving_size_g\": null, \"servings_per_container\": 40, \"net_weight_text\": null, \"net_weight_g\": null, \"unit_count_text\": null, \"responsible_parties\": [], \"websites\": [], \"actives\": [{\"name\": \"Calories\", \"amount\": \"30\", \"unit\": \"\"}, {\"name\": \"Calories from fat\", \"amount\": \"25\", \"unit\": \"\"}, {\"name\": \"Total fat\", \"amount\": \"2.5\", \"unit\": \"g\"}, {\"name\": \"Protein\", \"amount\": \"<1\", \"unit\": \"g\"}, {\"name\": \"Omega-3 Fatty Acids\", \"amount\": \"2000\", \"unit\": \"mg\"}, {\"name\": \"EPA (Eicosapentaenoic Acid as triglycerides)\", \"amount\": \"1250\", \"unit\": \"mg\"}, {\"name\": \"DHA (Docosahexaenoic Acid as triglycerides)\", \"amount\": \"500\", \"unit\": \"mg\"}, {\"name\": \"Other Omega-3s\", \"amount\": \"250\", \"unit\": \"mg\"}], \"label_claims\": [\"Non-GMO\", \"No artificial ingredients\", \"No fishy taste or burps\"], \"certifications\": [\"Non-GMO\", \"Clean Label Project Certified\", \"IFOS\", \"Friend of the Sea\", \"Certified Pesticide Free\", \"Quality GMP Assured\"]}\n"}],"source_images":["https://m.media-amazon.com/images/I/619VddHx-IL.jpg","https://m.media-amazon.com/images/I/716YP+rB6jL.jpg","https://m.media-amazon.com/images/I/71rEMJewK9L.jpg","https://m.media-amazon.com/images/I/71+YgbThC3L.jpg","https://m.media-amazon.com/images/I/71TcXbXl+yL.jpg","https://m.media-amazon.com/images/I/71JBzTZatqL.jpg"],"facts_panel_image":5,"brand":"puori","product_name":"Omega 3","barcode":null,"barcode_identity_status":"unreadable_or_absent","serving_size_text":"3 softgels","serving_size_g":null,"servings_per_container":40,"net_weight_text":null,"net_weight_g":null,"unit_count_text":"120 softgels","actives":[{"name":"Calories","amount":"30","unit":""},{"name":"Calories from fat","amount":"25","unit":""},{"name":"Total fat","amount":"2.5","unit":"g"},{"name":"Protein","amount":"<1","unit":"g"},{"name":"Omega-3 Fatty Acids","amount":"2000","unit":"mg"},{"name":"EPA (Eicosapentaenoic Acid as triglycerides)","amount":"1250","unit":"mg"},{"name":"DHA (Docosahexaenoic Acid as triglycerides)","amount":"500","unit":"mg"},{"name":"Other Omega-3s","amount":"250","unit":"mg"}],"responsible_parties":[],"websites":[],"label_claims":["CONTAINS 2000mg ultra pure omega-3s","Dietary supplement","Our transparent promise to you!","Tested against 200+ contaminants","Results published online","High concentration of Omega-3","Natural triglycide form","2000mg per serving","1250mg EPA","500mg DHA"],"certifications":["Clean Label Project","Clean Label Project Certified","Clean Label Project Transparency Award","Certified Pesticide Free","IFOS","Friend of the Sea","Quality GMP Assured","Non-GMO"],"panel_rows":[{"name":"Calories","amount":"30","unit":""},{"name":"Calories from fat","amount":"25","unit":""},{"name":"Total fat","amount":"2.5","unit":"g"},{"name":"Protein","amount":"<1","unit":"g"},{"name":"Omega-3 Fatty Acids","amount":"2000","unit":"mg"},{"name":"EPA (Eicosapentaenoic Acid as triglycerides)","amount":"1250","unit":"mg"},{"name":"DHA (Docosahexaenoic Acid as triglycerides)","amount":"500","unit":"mg"},{"name":"Other Omega-3s","amount":"250","unit":"mg"}]},"resolved_facts_panel":{"src":"vision:claude-cli:subscription","reader_version":"2026-07-27.1","images_read":6,"raw_reads":[{"img":0,"model":"claude-cli:subscription","text":"{\"brand\": \"puori\", \"product_name\": \"Omega 3\", \"barcode\": null, \"panel\": false, \"serving_size_text\": null, \"serving_size_g\": null, \"servings_per_container\": null, \"net_weight_text\": null, \"net_weight_g\": null, \"unit_count_text\": \"120 softgels\", \"responsible_parties\": [], \"websites\": [], \"actives\": [], \"label_claims\": [\"CONTAINS 2000mg ultra pure omega-3s\", \"Dietary supplement\"], \"certifications\": []}\n"},{"img":1,"model":"claude-cli:subscription","text":"```json\n{\"brand\": null, \"product_name\": null, \"barcode\": null, \"panel\": false, \"serving_size_text\": null, \"serving_size_g\": null, \"servings_per_container\": null, \"net_weight_text\": null, \"net_weight_g\": null, \"unit_count_text\": null, \"responsible_parties\": [], \"websites\": [], \"actives\": [], \"label_claims\": [\"Our transparent promise to you!\", \"Tested against 200+ contaminants\", \"Results published online\"], \"certifications\": [\"Clean Label Project\", \"Clean Label Project Certified\", \"Clean Label Project Transparency Award\", \"Certified Pesticide Free\", \"IFOS\", \"Friend of the Sea\", \"Quality GMP Assured\"]}\n```\n"},{"img":2,"model":"claude-cli:subscription","text":"```json\n{\"brand\": \"puori\", \"product_name\": \"Omega\", \"barcode\": null, \"panel\": false, \"serving_size_text\": null, \"serving_size_g\": null, \"servings_per_container\": null, \"net_weight_text\": null, \"net_weight_g\": null, \"unit_count_text\": null, \"responsible_parties\": [], \"websites\": [], \"actives\": [], \"label_claims\": [\"High concentration of Omega-3\", \"Natural triglycide form\", \"2000mg per 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