{"schema":"lookcloser/record@0.2","compatible_with":["lookcloser/record@0.1"],"record_id":"860011276746","processing":{"collection_process_version":"2026-07-24.5","last_collected_at":"2026-08-03T04:18:41-0700","last_collection_event":"intake","label_reader_version":"2026-07-27.1","report_schema":"lookcloser/record@0.2","rendered_at":"2026-08-03T06:37:59-0700"},"analysis_status":"complete","processing_gaps":[],"gtin":"860011276746","listing_identifier":"B0G6J12SZ8","brand":"SuperMush","title":"Supermush Daily Sleep Gummies 28 Count","listing_title":"SuperMush Daily Sleep Gummies - Melatonin-Free Sleep Aid - 28 Count","identity":{"canonical_gtin":"00860011276746","source_listing_gtin":"00860011276746","listing_identifier":"B0G6J12SZ8","product_image":"https://m.media-amazon.com/images/I/81DFrZjTG9L.jpg","product_image_status":"retained","product_image_provenance":{"status":"retained","source":"source_listing","identity_basis":"exact_listing_identifier","source_url":"https://www.amazon.com/dp/B0G6J12SZ8","primary_url":"https://m.media-amazon.com/images/I/81DFrZjTG9L.jpg","image_count":8,"last_attempted":"2026-08-03T04:18:41-0700","attempts":1},"observed_at":"2026-08-03","source_confirmations":["source_listing_gtin","external_barcode_record","brand_store_gtin"],"brand_consistency":{"status":"match","compatible":true,"listing_brand":"SuperMush","package_brand":"SUPERMUSH","match_method":"normalized_exact","similarity":1},"identity_rule":"exact identifiers only; related products are never substituted"},"trademark_owner":{"name":"Schaper, Allison","entity":"INDIVIDUAL","country":"USA","address_filed":"2411 Ocean Front Walk, Venice, CALIFORNIA 90291, UNITED STATES","address_public":"CALIFORNIA 90291, UNITED STATES","serial_number":"90092424","registration_number":"6847361","wordmark":"SUPERMUSH","status_description":"REGISTERED","filed_date":"2020-08-04T00:00:00","first_use_commerce_date":"2021-11-09","registration_date":"2022-09-13","assignment_recorded":false,"goods_services":["IC 005: Dietary supplements including functional mushrooms in the form of preparations for the mouth and as nasal sprays; dietary supplements including functional mushrooms; dietary and nutritional supplements including functional mushrooms; functional mushrooms in decongestant nasal sprays; processed functional mushrooms for medicinal or therapeutic purposes; all the foregoing made from natural ingredients with none of the foregoing comprised of Psilocybin mushrooms or any oils, extracts, ingredients or derivatives thereof.","IC 029: Processed functional mushrooms for human consumption; all the foregoing made from natural ingredients with none of the foregoing comprised of Psilocybin mushrooms or any oils, extracts, ingredients or derivatives thereof."],"source":"USPTO Trademark Search","source_url":"https://tsdr.uspto.gov/#caseNumber=90092424&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","identity_basis":"exact_wordmark_and_supplement_goods"},"trademark_owner_candidates":[],"trademark_owner_status":"found","product_manufacturer_link":"not_established","label_responsible_parties":[],"identity_nodes":[{"role":"trademark_owner","name":"Schaper, Allison","country":"USA","address":"2411 Ocean Front Walk, Venice, CALIFORNIA 90291, UNITED STATES","source_ref":"uspto_search","identity_basis":"exact_wordmark_supplement_class"}],"seller_of_record":null,"seller_of_record_status":"not_collected_founder_gated","consumer_view":{"template":"claim_panel","kicker":"The useful read","headline":"Ingredient amounts are hidden inside “Proprietary Blend”","deck":"A blend total may be legal, but it prevents you from knowing whether any individual ingredient reaches a meaningful amount.","display_mode":"single_home_per_finding","finding_ids":["label-and-serving-arithmetic-ingredient-amounts-are-hidden-inside-propri","brand-storefront-same-barcode-on-the-brand-s-own-store","nih-published-research-research-context-is-available-for-the-listed-ingr","uspto-trademark-registry-exact-trademark-owner-identified","review_velocity_gradual"],"point_finding_ids":["label-and-serving-arithmetic-ingredient-amounts-are-hidden-inside-propri","brand-storefront-same-barcode-on-the-brand-s-own-store","nih-published-research-research-context-is-available-for-the-listed-ingr"],"cards":[{"finding_id":"label-and-serving-arithmetic-ingredient-amounts-are-hidden-inside-propri","card_type":"labeling_compliance","question":"label","tone":"warn","weight":80,"headline":"Ingredient amounts are hidden inside “Proprietary Blend”","evidence":"The panel lists “Proprietary Blend” (490 mg) as a combined amount. 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Missing evidence is a gap, not a strike."},"origin_context":null,"verdict":{"state":"caution","headline":"Ingredient amounts are hidden inside “Proprietary Blend”","detail":"The panel lists “Proprietary Blend” (490 mg) as a combined amount. A blend total can’t tell you whether any single ingredient reaches a dose used in research.","lead_finding_id":"label-and-serving-arithmetic-ingredient-amounts-are-hidden-inside-propri","meaning":"Finding-first decision support. Confirmed checks are not endorsements; cautions identify documented facts or bounded comparisons, not medical advice."},"public_verifiability":{"state":"caution","headline":"Caution — a finding needs explanation","detail":"Ingredient amounts are hidden inside “Proprietary Blend”.","meaning":"Evidence availability only. 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A blend total can’t tell you whether any single ingredient reaches a dose used in research."},"html_anchor":"finding-label-and-serving-arithmetic-ingredient-amounts-are-hidden-inside-propri","report_url":"https://lookcloser.ai/p/860011276746/full#finding-label-and-serving-arithmetic-ingredient-amounts-are-hidden-inside-propri"},{"id":"barcode-gtin-record-upc-independently-corroborated","source":"Barcode / GTIN record","class":"ok","noted":false,"severity":"ok","weight":46,"headline":"UPC independently corroborated","detail":"UPCitemdb resolves 860011276746 to \"SuperMush Daily Sleep Mushroom Supplement Vegan Gummies - 28ct/14 Servings\" (SuperMush) — consistent with this listing.","proof":"UPCitemdb resolves 860011276746 to \"SuperMush Daily Sleep Mushroom Supplement Vegan Gummies - 28ct/14 Servings\" (SuperMush) — consistent with this listing.","identity_basis":"gtin","status":"live","source_refs":["barcode_search","source_listing"],"source_url":"https://world.openfoodfacts.org/product/00860011276746","scope":"exact_product","inference_level":"direct_observation","observed_at":"2026-08-03","presentation_tone":"ok","evidence_id":"ev-3d0e5c2a5c08","evidence_url":"https://lookcloser.ai/e/ev-3d0e5c2a5c08","content_fingerprint":"sha256:41cfb10d863e52e11a2adc16037db70546cc667839293b51d55d4e3bc49c281c","registry_receipts":[],"evidence":{"summary":"UPCitemdb resolves 860011276746 to \"SuperMush Daily Sleep Mushroom Supplement Vegan Gummies - 28ct/14 Servings\" (SuperMush) — consistent with this listing.","source_refs":["barcode_search","source_listing"],"source_records":[{"source":"barcode_search","source_url":"https://world.openfoodfacts.org/product/00860011276746","observed_at":"2026-08-03","identity_basis":"gtin","scope":"exact_gtin"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0G6J12SZ8","observed_at":"2026-08-03","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-08-03","looked":"LookCloser checked Barcode / GTIN record.","found":"UPCitemdb resolves 860011276746 to \"SuperMush Daily Sleep Mushroom Supplement Vegan Gummies - 28ct/14 Servings\" (SuperMush) — consistent with this listing."},"html_anchor":"finding-barcode-gtin-record-upc-independently-corroborated","report_url":"https://lookcloser.ai/p/860011276746/full#finding-barcode-gtin-record-upc-independently-corroborated"},{"id":"certification-laboratory-record-testing-claim-names-a-recognized-certifi","source":"Certification / laboratory record","class":"ok","noted":false,"severity":"ok","weight":43,"headline":"Testing claim names a recognized certifier","detail":"A named certifier/laboratory appears in the listing (registry cross-check pending).","proof":"A named certifier/laboratory appears in the listing (registry cross-check pending).","identity_basis":"none","status":"live","source_refs":["source_listing"],"source_url":"https://www.amazon.com/dp/B0G6J12SZ8","scope":"search_scope","inference_level":"direct_observation","observed_at":"2026-08-03","presentation_tone":"ok","evidence_id":"ev-98024c22c3ce","evidence_url":"https://lookcloser.ai/e/ev-98024c22c3ce","content_fingerprint":"sha256:4f2a089def1b32a7f9fd0442b584a2dbfaa0c7d2e1b89279cd094af5fc5b83b4","registry_receipts":[],"evidence":{"summary":"A named certifier/laboratory appears in the listing (registry cross-check pending).","source_refs":["source_listing"],"source_records":[{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0G6J12SZ8","observed_at":"2026-08-03","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-08-03","looked":"LookCloser checked Certification / laboratory record.","found":"A named certifier/laboratory appears in the listing (registry cross-check pending)."},"html_anchor":"finding-certification-laboratory-record-testing-claim-names-a-recognized-certifi","report_url":"https://lookcloser.ai/p/860011276746/full#finding-certification-laboratory-record-testing-claim-names-a-recognized-certifi"},{"id":"uspto-trademark-registry-exact-trademark-owner-identified","source":"USPTO trademark registry","class":"ok","noted":false,"severity":"ok","weight":38,"headline":"Exact trademark owner identified","detail":"USPTO lists Schaper, Allison (INDIVIDUAL) in USA for the exact brand wordmark. This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product.","proof":"USPTO lists Schaper, Allison (INDIVIDUAL) in USA for the exact brand wordmark. This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product.","identity_basis":"owner_exact","status":"live","source_refs":["uspto_search"],"source_url":"https://tsdr.uspto.gov/#caseNumber=90092424&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","scope":"brand_owner","inference_level":"direct_observation","observed_at":"2026-08-03","presentation_tone":"ok","evidence_id":"ev-31c2887f0ba7","evidence_url":"https://lookcloser.ai/e/ev-31c2887f0ba7","content_fingerprint":"sha256:0e1d139fb9713b8fc3471629e7be9e92c0748df2b2bcc0443f5f4747dae4448f","registry_receipts":[{"source":"uspto_search","url":"https://tsdr.uspto.gov/#caseNumber=90092424&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","label":"USPTO · Registration 6847361","registry_name":"USPTO","standard":null,"identifier":"Registration 6847361"}],"evidence":{"summary":"USPTO lists Schaper, Allison (INDIVIDUAL) in USA for the exact brand wordmark. 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This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product."},"html_anchor":"finding-uspto-trademark-registry-exact-trademark-owner-identified","report_url":"https://lookcloser.ai/p/860011276746/full#finding-uspto-trademark-registry-exact-trademark-owner-identified"},{"id":"brand-storefront-same-barcode-on-the-brand-s-own-store","source":"Brand storefront","class":"ok","noted":false,"severity":"ok","weight":38,"headline":"Same barcode on the brand's own store","detail":"The brand's store lists this exact barcode as “Daily Sleep Gummies 28 Count” (variant: 1 Bag - 28 Gummies) — identity confirmed across retailer listings.","proof":"The brand's store lists this exact barcode as “Daily Sleep Gummies 28 Count” (variant: 1 Bag - 28 Gummies) — identity confirmed across retailer listings.","identity_basis":"listing","status":"live","source_refs":["brand_store","source_listing"],"source_url":"https://supermush.com/products/daily-sleep-gummies-28-count","scope":"exact_listing","inference_level":"direct_observation","observed_at":"2026-08-03","presentation_tone":"ok","evidence_id":"ev-c6bb3aacead2","evidence_url":"https://lookcloser.ai/e/ev-c6bb3aacead2","content_fingerprint":"sha256:2f2e4ba709ecf640d0e1a7c09b8b93996bd6c208d5b7c8dfeb05a569a8dade23","registry_receipts":[],"evidence":{"summary":"The brand's store lists this exact barcode as “Daily Sleep Gummies 28 Count” (variant: 1 Bag - 28 Gummies) — identity confirmed across retailer listings.","source_refs":["brand_store","source_listing"],"source_records":[{"source":"brand_store","source_url":"https://supermush.com/products/daily-sleep-gummies-28-count","observed_at":"2026-08-03","identity_basis":"exact_gtin","scope":"brand_or_exact_product"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0G6J12SZ8","observed_at":"2026-08-03","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-08-03","looked":"LookCloser checked Brand storefront.","found":"The brand's store lists this exact barcode as “Daily Sleep Gummies 28 Count” (variant: 1 Bag - 28 Gummies) — identity confirmed across retailer listings."},"html_anchor":"finding-brand-storefront-same-barcode-on-the-brand-s-own-store","report_url":"https://lookcloser.ai/p/860011276746/full#finding-brand-storefront-same-barcode-on-the-brand-s-own-store"},{"id":"label-and-serving-arithmetic-multi-ingredient-formula-panel-read-serving","source":"Label and serving arithmetic","class":"gap","noted":false,"severity":"info","weight":22,"headline":"Multi-ingredient formula — panel read, serving weight unknown","detail":"We read the full Supplement Facts panel from the listing-image panel (below), but the label doesn’t state a serving weight, so the arithmetic can’t run. A gap in the label’s information, not evidence of a problem.","proof":"We read the full Supplement Facts panel from the listing-image panel (below), but the label doesn’t state a serving weight, so the arithmetic can’t run. A gap in the label’s information, not evidence of a problem.","identity_basis":"listing","status":"live","source_refs":["facts_panel","source_listing"],"source_url":"https://www.amazon.com/dp/B0G6J12SZ8","scope":"exact_listing","inference_level":"gap","observed_at":"2026-08-03","presentation_tone":"gap","evidence_id":"ev-a7a0fc94b89b","evidence_url":"https://lookcloser.ai/e/ev-a7a0fc94b89b","content_fingerprint":"sha256:cd1e74d348e24f6e564dbf98aa6e156244fa484967ed7ccc17fe34f2f8b2fe47","registry_receipts":[],"evidence":{"summary":"We read the full Supplement Facts panel from the listing-image panel (below), but the label doesn’t state a serving weight, so the arithmetic can’t run. 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A gap in the label’s information, not evidence of a problem."},"html_anchor":"finding-label-and-serving-arithmetic-multi-ingredient-formula-panel-read-serving","report_url":"https://lookcloser.ai/p/860011276746/full#finding-label-and-serving-arithmetic-multi-ingredient-formula-panel-read-serving"},{"id":"nih-published-research-research-context-is-available-for-the-listed-ingr","source":"NIH / published research","class":"gap","noted":false,"severity":"info","weight":22,"headline":"Research context is available for the listed ingredients","detail":"Published sources describe how magnesium, prebiotic fiber have been studied. This is ingredient context only; the record does not establish that this product delivers the studied dose or outcome. Sources: NIH ODS — Magnesium fact sheet, PubMed search: magnesium glycinate supplementation.","proof":"Published sources describe how magnesium, prebiotic fiber have been studied. This is ingredient context only; the record does not establish that this product delivers the studied dose or outcome. 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Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant."},"html_anchor":"finding-keepa-exact-listing-history-this-item-belongs-to-a-catalog-variation-fam","report_url":"https://lookcloser.ai/p/860011276746/full#finding-keepa-exact-listing-history-this-item-belongs-to-a-catalog-variation-fam"},{"id":"keepa-exact-listing-history-180-day-review-count-history-is-on-file","source":"Keepa exact-listing history","class":"gap","noted":false,"severity":"info","weight":16,"headline":"180-day review-count history is on file","detail":"Exact-listing history records written-review counts from 0 on 2026-01-16 to 43 on 2026-07-28 (net +43). 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Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic."},"html_anchor":"finding-keepa-exact-listing-history-180-day-review-count-history-is-on-file","report_url":"https://lookcloser.ai/p/860011276746/full#finding-keepa-exact-listing-history-180-day-review-count-history-is-on-file"}],"evidence_records":[{"evidence_id":"ev-afe021bad319","record_id":"860011276746","gtin":"860011276746","claim_key":"finding:label-and-serving-arithmetic-ingredient-amounts-are-hidden-inside-propri","primary_source":"facts_panel","claim":"Ingredient amounts are hidden inside “Proprietary Blend”","bucket":"claimed_no_support","looked":"LookCloser checked Label and serving arithmetic.","found":"The panel lists “Proprietary Blend” (490 mg) as a combined amount. 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New and untested products also have no recall records."},"source_refs":[{"source":"openfda_search","source_url":"https://api.fda.gov/food/enforcement.json?search=(recalling_firm:%22SuperMush%22+OR+product_description:%22SuperMush%22)&limit=5","observed_at":"2026-08-03","identity_basis":"search_only","scope":"product_or_brand","registry_name":"FDA enforcement","identifier":"SuperMush","receipt_label":"FDA enforcement search · SuperMush"}],"observed_at":"2026-08-03","content_fingerprint":"sha256:9a93df46ff6b6523cca6ed4e2d0a620dbae7847421cc164764e75dd28cc12716","evidence_url":"https://lookcloser.ai/e/ev-76f35fc41f73"},{"evidence_id":"ev-a7a0fc94b89b","record_id":"860011276746","gtin":"860011276746","claim_key":"finding:label-and-serving-arithmetic-multi-ingredient-formula-panel-read-serving","primary_source":"facts_panel","claim":"Multi-ingredient formula — panel read, serving weight unknown","bucket":"unverified","looked":"LookCloser checked Label and serving arithmetic.","found":"We read the full Supplement Facts panel from the listing-image panel (below), but the label doesn’t state a serving weight, so the arithmetic can’t run. 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