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Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.","identity_basis":"listing","status":"live","source_refs":["keepa_history","source_listing"],"source_url":"https://keepa.com/#!product/1-B0DTBWVGMZ","scope":"exact_listing","inference_level":"gap","observed_at":"2026-07-27","presentation_tone":"gap","evidence_id":"ev-5f41ac7bfc55","evidence_url":"https://lookcloser.ai/e/ev-5f41ac7bfc55","content_fingerprint":"sha256:5a05b741a331561722ea4b7a38aa751f3f919d94b2cdaeca52143201977c6c88","registry_receipts":[],"evidence":{"summary":"The paid catalog links this exact item to a parent listing. 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Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant."},"html_anchor":"finding-keepa-exact-listing-history-this-item-belongs-to-a-catalog-variation-fam","report_url":"https://lookcloser.ai/p/860011911241/full#finding-keepa-exact-listing-history-this-item-belongs-to-a-catalog-variation-fam"},{"id":"keepa-exact-listing-history-180-day-review-count-history-is-on-file","source":"Keepa exact-listing history","class":"gap","noted":false,"severity":"info","weight":16,"headline":"180-day review-count history is on file","detail":"Exact-listing history records written-review counts from 8 on 2025-07-11 to 20 on 2026-07-06 (net +12). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.","proof":"Exact-listing history records written-review counts from 8 on 2025-07-11 to 20 on 2026-07-06 (net +12). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.","identity_basis":"listing","status":"live","source_refs":["keepa_history","source_listing"],"source_url":"https://keepa.com/#!product/1-B0DTBWVGMZ","scope":"exact_listing","inference_level":"gap","observed_at":"2026-07-27","presentation_tone":"gap","evidence_id":"ev-a00d04fa5b79","evidence_url":"https://lookcloser.ai/e/ev-a00d04fa5b79","content_fingerprint":"sha256:46ae23aa670f6078d19cd011381867f812707658a5aa74160575403042380c38","registry_receipts":[],"evidence":{"summary":"Exact-listing history records written-review counts from 8 on 2025-07-11 to 20 on 2026-07-06 (net +12). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.","source_refs":["keepa_history","source_listing"],"source_records":[{"source":"keepa_history","source_url":"https://keepa.com/#!product/1-B0DTBWVGMZ","observed_at":"2026-07-27","identity_basis":"exact_listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0DTBWVGMZ","observed_at":"2026-07-27","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-27","looked":"LookCloser checked Keepa exact-listing history.","found":"Exact-listing history records written-review counts from 8 on 2025-07-11 to 20 on 2026-07-06 (net +12). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic."},"html_anchor":"finding-keepa-exact-listing-history-180-day-review-count-history-is-on-file","report_url":"https://lookcloser.ai/p/860011911241/full#finding-keepa-exact-listing-history-180-day-review-count-history-is-on-file"},{"id":"barcode-gtin-record-upc-valid-no-independent-record","source":"Barcode / GTIN record","class":"gap","noted":false,"severity":"info","weight":14,"headline":"UPC valid, no independent record","detail":"Check digit passes; no third-party database record found yet. Coverage gaps are common — not a strike.","proof":"Check digit passes; no third-party database record found yet. Coverage gaps are common — not a strike.","identity_basis":"gtin","status":"live","source_refs":["barcode_search","source_listing"],"source_url":"https://world.openfoodfacts.org/product/00860011911241","scope":"exact_product","inference_level":"gap","observed_at":"2026-07-27","presentation_tone":"gap","evidence_id":"ev-3b0c543dfd9b","evidence_url":"https://lookcloser.ai/e/ev-3b0c543dfd9b","content_fingerprint":"sha256:0ae4193fc436bfb2ee305457d8be95ff373914459bf7459a58b0fe506186eeab","registry_receipts":[],"evidence":{"summary":"Check digit passes; no third-party database record found yet. Coverage gaps are common — not a strike.","source_refs":["barcode_search","source_listing"],"source_records":[{"source":"barcode_search","source_url":"https://world.openfoodfacts.org/product/00860011911241","observed_at":"2026-07-27","identity_basis":"gtin","scope":"exact_gtin"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0DTBWVGMZ","observed_at":"2026-07-27","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-27","looked":"LookCloser checked Barcode / GTIN record.","found":"Check digit passes; no third-party database record found yet. Coverage gaps are common — not a strike."},"html_anchor":"finding-barcode-gtin-record-upc-valid-no-independent-record","report_url":"https://lookcloser.ai/p/860011911241/full#finding-barcode-gtin-record-upc-valid-no-independent-record"}],"evidence_records":[{"evidence_id":"ev-a660680840ad","record_id":"860011911241","gtin":"860011911241","claim_key":"finding:uspto-trademark-registry-exact-trademark-owner-identified","primary_source":"uspto_search","claim":"Exact trademark owner identified","bucket":"checks_out","looked":"LookCloser checked USPTO trademark registry.","found":"USPTO lists VERUS NUTRITION LLC (LIMITED LIABILITY COMPANY) in Utah, USA for the exact brand wordmark. This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product.","proof":{"detail":"USPTO lists VERUS NUTRITION LLC (LIMITED LIABILITY COMPANY) in Utah, USA for the exact brand wordmark. This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product."},"source_refs":[{"source":"uspto_search","source_url":"https://tsdr.uspto.gov/#caseNumber=98471187&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch","observed_at":"2026-07-27","identity_basis":"exact_wordmark_and_supplement_goods","scope":"brand","registry_name":"USPTO","identifier":"Registration 7893467","receipt_label":"USPTO · Registration 7893467"}],"observed_at":"2026-07-27","content_fingerprint":"sha256:ee4ede1f65c36c276b776c2641682a61961ddcdf06fa7a2334cc8914a3488c65","evidence_url":"https://lookcloser.ai/e/ev-a660680840ad"},{"evidence_id":"ev-4e249606d119","record_id":"860011911241","gtin":"860011911241","claim_key":"finding:review_velocity_gradual","primary_source":"source_listing","claim":"The review count moved gradually, not in one burst","bucket":"checks_out","looked":"LookCloser checked keepa.","found":"Written reviews rose from 9 to 20 between July 18, 2025 and July 6, 2026. The largest rise inside any single 30-day window was about 3, so the count moved in steps rather than in one burst.","proof":{"first":["2025-07-18",9],"last":["2026-07-06",20],"max_30d_review_gain":3},"source_refs":[{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0DTBWVGMZ","observed_at":"2026-07-27","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-27","content_fingerprint":"sha256:2a29439cf6d92dfacda1ac8e5f67f189eb6d2126c04e2671ce4f08193b37ba33","evidence_url":"https://lookcloser.ai/e/ev-4e249606d119"},{"evidence_id":"ev-7c585dea7be4","record_id":"860011911241","gtin":"860011911241","claim_key":"finding:nih-published-research-each-ingredient-s-amount-is-disclosed","primary_source":"nih_ods_magnesium","claim":"Each ingredient’s amount is disclosed","bucket":"checks_out","looked":"LookCloser checked NIH / published research.","found":"The panel gives a per-ingredient amount rather than hiding quantities inside a proprietary blend, so each one can be compared to published research.","proof":{"detail":"The panel gives a per-ingredient amount rather than hiding quantities inside a proprietary blend, so each one can be compared to published research."},"source_refs":[{"source":"nih_ods_magnesium","source_url":"https://ods.od.nih.gov/factsheets/Magnesium-HealthProfessional/","observed_at":"2026-07-27","identity_basis":"named_ingredient","scope":"ingredient","registry_name":"NIH ODS","identifier":"magnesium","receipt_label":"NIH ODS — Magnesium fact sheet"},{"source":"pubmed_magnesium","source_url":"https://pubmed.ncbi.nlm.nih.gov/?term=magnesium+glycinate+supplementation","observed_at":"2026-07-27","identity_basis":"named_ingredient","scope":"ingredient"}],"observed_at":"2026-07-27","content_fingerprint":"sha256:09682dd7e2d09c751cb8c5756ccfe744e82e61768ea58bcc423c9ad4d6279827","evidence_url":"https://lookcloser.ai/e/ev-7c585dea7be4"},{"evidence_id":"ev-3dfecd1f92fc","record_id":"860011911241","gtin":"860011911241","claim_key":"finding:fda-public-records-recall-search-no-match-found-as-of-jul-27-2026","primary_source":"openfda_search","claim":"Recall search: no match found (as of Jul 27, 2026)","bucket":"unverified","looked":"LookCloser checked FDA public records.","found":"This means only that no enforcement record matched the brand name — it does not mean the product was tested, reviewed, or cleared by FDA. New and untested products also have no recall records.","proof":{"detail":"This means only that no enforcement record matched the brand name — it does not mean the product was tested, reviewed, or cleared by FDA. New and untested products also have no recall records."},"source_refs":[{"source":"openfda_search","source_url":"https://api.fda.gov/food/enforcement.json?search=(recalling_firm:%22VERUS+NUTRITION%22+OR+product_description:%22VERUS+NUTRITION%22)&limit=5","observed_at":"2026-07-27","identity_basis":"search_only","scope":"product_or_brand","registry_name":"FDA enforcement","identifier":"VERUS NUTRITION","receipt_label":"FDA enforcement search · VERUS NUTRITION"}],"observed_at":"2026-07-27","content_fingerprint":"sha256:c9d611dc892ab9197abb528baeac5d929ef753fbd2fa5774c341f87c094d9ffd","evidence_url":"https://lookcloser.ai/e/ev-3dfecd1f92fc"},{"evidence_id":"ev-0f8016575c96","record_id":"860011911241","gtin":"860011911241","claim_key":"finding:label-and-serving-arithmetic-no-physical-impossibility-in-the-listed-amo","primary_source":"facts_panel","claim":"No physical impossibility in the listed amounts","bucket":"unverified","looked":"LookCloser checked Label and serving arithmetic.","found":"Technical check only: the panel’s 4 actives sum to 2,355 mg, which fits inside the ≈6,900 mg serving. This means the numbers are physically possible — it does not mean the formula was validated or the contents confirmed.","proof":{"detail":"Technical check only: the panel’s 4 actives sum to 2,355 mg, which fits inside the ≈6,900 mg serving. This means the numbers are physically possible — it does not mean the formula was validated or the contents confirmed."},"source_refs":[{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B0DTBWVGMZ","observed_at":"2026-07-27","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0DTBWVGMZ","observed_at":"2026-07-27","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-27","content_fingerprint":"sha256:d81481cf3618679e4a604377fb0414d2cda4082ec828c9bb10fcc4ee71a0439b","evidence_url":"https://lookcloser.ai/e/ev-0f8016575c96"},{"evidence_id":"ev-919fef6344ff","record_id":"860011911241","gtin":"860011911241","claim_key":"finding:label-and-serving-arithmetic-public-label-filing-not-retained","primary_source":"facts_panel","claim":"Public label filing not retained","bucket":"unverified","looked":"LookCloser checked Label and serving arithmetic.","found":"We have not found a public label filing for this exact product. That is a gap in our records, not evidence that no filing exists.","proof":{"detail":"We have not found a public label filing for this exact product. That is a gap in our records, not evidence that no filing exists."},"source_refs":[{"source":"facts_panel","source_url":"https://www.amazon.com/dp/B0DTBWVGMZ","observed_at":"2026-07-27","identity_basis":"listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0DTBWVGMZ","observed_at":"2026-07-27","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-27","content_fingerprint":"sha256:21ae60d7d711c3995d768f6536b7d2c600c44ac045f95a91d54255f848f8e717","evidence_url":"https://lookcloser.ai/e/ev-919fef6344ff"},{"evidence_id":"ev-3b0c543dfd9b","record_id":"860011911241","gtin":"860011911241","claim_key":"finding:barcode-gtin-record-upc-valid-no-independent-record","primary_source":"barcode_search","claim":"UPC valid, no independent record","bucket":"unverified","looked":"LookCloser checked Barcode / GTIN record.","found":"Check digit passes; no third-party database record found yet. Coverage gaps are common — not a strike.","proof":{"detail":"Check digit passes; no third-party database record found yet. Coverage gaps are common — not a strike."},"source_refs":[{"source":"barcode_search","source_url":"https://world.openfoodfacts.org/product/00860011911241","observed_at":"2026-07-27","identity_basis":"gtin","scope":"exact_gtin"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0DTBWVGMZ","observed_at":"2026-07-27","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-27","content_fingerprint":"sha256:0ae4193fc436bfb2ee305457d8be95ff373914459bf7459a58b0fe506186eeab","evidence_url":"https://lookcloser.ai/e/ev-3b0c543dfd9b"},{"evidence_id":"ev-a00d04fa5b79","record_id":"860011911241","gtin":"860011911241","claim_key":"finding:keepa-exact-listing-history-180-day-review-count-history-is-on-file","primary_source":"keepa_history","claim":"180-day review-count history is on file","bucket":"unverified","looked":"LookCloser checked Keepa exact-listing history.","found":"Exact-listing history records written-review counts from 8 on 2025-07-11 to 20 on 2026-07-06 (net +12). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.","proof":{"detail":"Exact-listing history records written-review counts from 8 on 2025-07-11 to 20 on 2026-07-06 (net +12). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic."},"source_refs":[{"source":"keepa_history","source_url":"https://keepa.com/#!product/1-B0DTBWVGMZ","observed_at":"2026-07-27","identity_basis":"exact_listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0DTBWVGMZ","observed_at":"2026-07-27","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-27","content_fingerprint":"sha256:46ae23aa670f6078d19cd011381867f812707658a5aa74160575403042380c38","evidence_url":"https://lookcloser.ai/e/ev-a00d04fa5b79"},{"evidence_id":"ev-5f41ac7bfc55","record_id":"860011911241","gtin":"860011911241","claim_key":"finding:keepa-exact-listing-history-this-item-belongs-to-a-catalog-variation-fam","primary_source":"keepa_history","claim":"This item belongs to a catalog variation family","bucket":"unverified","looked":"LookCloser checked Keepa exact-listing history.","found":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.","proof":{"detail":"The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant."},"source_refs":[{"source":"keepa_history","source_url":"https://keepa.com/#!product/1-B0DTBWVGMZ","observed_at":"2026-07-27","identity_basis":"exact_listing_identifier","scope":"exact_listing"},{"source":"source_listing","source_url":"https://www.amazon.com/dp/B0DTBWVGMZ","observed_at":"2026-07-27","identity_basis":"listing_identifier","scope":"exact_listing"}],"observed_at":"2026-07-27","content_fingerprint":"sha256:5a05b741a331561722ea4b7a38aa751f3f919d94b2cdaeca52143201977c6c88","evidence_url":"https://lookcloser.ai/e/ev-5f41ac7bfc55"},{"evidence_id":"ev-63c5ad1053d6","record_id":"860011911241","gtin":"860011911241","claim_key":"finding:nih-published-research-research-context-is-available-for-the-listed-ingr","primary_source":"nih_ods_magnesium","claim":"Research context is available for the listed ingredients","bucket":"unverified","looked":"LookCloser checked NIH / published research.","found":"Published sources describe how magnesium have been studied. This is ingredient context only; the record does not establish that this product delivers the studied dose or outcome. Sources: NIH ODS — Magnesium fact sheet, PubMed search: magnesium glycinate supplementation.","proof":{"detail":"Published sources describe how magnesium have been studied. This is ingredient context only; the record does not establish that this product delivers the studied dose or outcome. Sources: NIH ODS — Magnesium fact sheet, PubMed search: magnesium glycinate supplementation."},"source_refs":[{"source":"nih_ods_magnesium","source_url":"https://ods.od.nih.gov/factsheets/Magnesium-HealthProfessional/","observed_at":"2026-07-27","identity_basis":"named_ingredient","scope":"ingredient","registry_name":"NIH ODS","identifier":"magnesium","receipt_label":"NIH ODS — Magnesium fact sheet"},{"source":"pubmed_magnesium","source_url":"https://pubmed.ncbi.nlm.nih.gov/?term=magnesium+glycinate+supplementation","observed_at":"2026-07-27","identity_basis":"named_ingredient","scope":"ingredient"}],"observed_at":"2026-07-27","content_fingerprint":"sha256:ed25697896566ded052ecaae52be862c9cfeeedf7f2727482f9bcd3e3008cd6b","evidence_url":"https://lookcloser.ai/e/ev-63c5ad1053d6"},{"evidence_id":"ev-10ab6798f21d","record_id":"860011911241","gtin":"860011911241","claim_key":"claim:efficacy","primary_source":"source_listing","claim":"“Hydration Support: Enjoy a balanced blend of key electrolytes while exploring multiple refreshing”","bucket":"partly","looked":"whether the ingredient doses on the label match the doses used in published research","found":"Published research exists for ingredients in this formula. 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Whether this product’s doses match those studies could not be confirmed.","status":"partly"}],"identity_basis":"source_listing_and_identity_bound_label"},"facts_panel_status":"captured","label_photo_read":{"src":"vision:google/gemini-2.5-flash","reader_version":"2026-07-26.3","images_read":7,"raw_reads":[{"img":0,"model":"google/gemini-2.5-flash","text":"```json\n{\"brand\": \"VERUS NUTRITION\\u2122\", \"product_name\": \"ELECTROLYTE MIX\", \"barcode\": null, \"panel\": false, \"serving_size_text\": null, \"serving_size_g\": null, \"servings_per_container\": null, \"net_weight_text\": null, \"net_weight_g\": null, \"unit_count_text\": \"30 STICKS\", \"responsible_parties\": [], \"websites\": [], \"actives\": [], \"label_claims\": [\"VARIETY PACK\", \"OPTIMAL\\nNA + K RATIO\", \"ALL NATURAL\\nINGREDIENTS\", \"100% HIMALAYAN\\nSALT\", \"60 mg\\nCalcium\"], \"certifications\": [\"ZERO SUGAR + ZERO CALORIES + ALL 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