Every ingredient amount is disclosed
The panel gives a per-ingredient amount rather than hiding quantities inside a proprietary blend, so each one can be compared to published research.
Full record · 860011911241 · back to the summary
VERUS NUTRITION Variety Electrolyte Powder, Zero Sugar
Exact product checkedGTIN 00860011911241 · checked 2026-07-27
Free to read, download and share — no signup, no paywall, no ads.
How to read this report
What this is. We compare what a listing claims against what public records show — label arithmetic, barcode registries, NIH’s label catalog, FDA enforcement data, certification registries, and published research. Every statement below traces to one of those.
What the states mean. Confirmed = an outside source agrees. Contradicted = an outside source disagrees. Caution = something needs explaining. No data = we looked and found nothing — a gap, not a strike.
What it is not. A clean record is not an endorsement and never proof a product works. A thin record is not an accusation. We publish evidence and gaps; the conclusion is yours. Nothing here is medical advice.
Something wrong? Every figure is meant to be checkable — sources are named and linked. Send a correction and we’ll fix the record.
Panel, decoded
What the label discloses
5listed rows
5separately quantified
0combined blend totals
The listing-image panel publishes an amount for each of its 5 listed rows. That supports ingredient-by-ingredient review; it does not verify the contents.
| Panel row | Amount | %DV | What to notice |
|---|---|---|---|
| Calcium (as Calcium Citrate) | 60 mg | — | |
| Magnesium (as Magnesium Malate) | 65 mg | — | |
| Chloride | 1830 mg | — | |
| Sodium | 750 mg | — | |
| Potassium (as Potassium Chloride) | 400 mg | — |
FDA rules (21 CFR 101.36) require the amount of each dietary ingredient per serving unless hidden in a listed “proprietary blend” (legal, but a transparency yellow flag). A label stating no amount at all is non-compliant — a checkable red flag. This panel states amounts; the open question is whether those listed amounts are independently verified and how they compare with relevant research.
vision:google/gemini-2.5-flash Amounts are shown as listed panel data, not independently lab-tested contents.
Every check we ran
Confirmed evidence
What checked out3
These checks found support in the public record. They confirm specific facts, not the product as a whole.
Confirmed
Exact trademark owner identified
USPTO lists VERUS NUTRITION LLC (LIMITED LIABILITY COMPANY) in Utah, USA for the exact brand wordmark. This identifies the USPTO mark owner or applicant; it does not by itself prove who manufactures or sells this product.
The review count moved gradually, not in one burst
Written reviews rose from 9 to 20 between July 18, 2025 and July 6, 2026. The largest rise inside any single 30-day window was about 3, so the count moved in steps rather than in one burst.
Documented concerns
What needs caution0
These are documented contradictions or claims that need more evidence. They are separate from missing data.
No contradictions or product-specific cautions were found at this check depth.
Unresolved public record
What is still missing7
We looked for these signals but could not settle them from public sources. A gap is not a strike.
Listed amounts fit the serving
Technical check only: the panel’s 4 actives sum to 2,355 mg, which fits inside the ≈6,900 mg serving. This means the numbers are physically possible — it does not mean the formula was validated or the contents confirmed.
Research context is available for the listed ingredients
Published sources describe how magnesium have been studied. This is ingredient context only; the record does not establish that this product delivers the studied dose or outcome. Sources: NIH ODS — Magnesium fact sheet, PubMed search: magnesium glycinate supplementation.
Public label filing not saved
We have not found a public label filing for this exact product. That is a gap in our records, not evidence that no filing exists.
No recall found — which is not the same as being tested
This means only that no enforcement record matched the brand name — it does not mean the product was tested, reviewed, or cleared by FDA. New and untested products also have no recall records.
This item belongs to a catalog variation family
The paid catalog links this exact item to a parent listing. Review counts on public product pages may be shared across sizes, flavors, or other variants, so the count history is listing context — not evidence that reviewers received or tested this exact variant.
180-day review-count history is on file
Exact-listing history records written-review counts from 8 on 2025-07-11 to 20 on 2026-07-06 (net +12). Count movements can reflect sales, listing variants, collection resets, or moderation; this history does not establish whether reviews are authentic.
UPC valid, no independent record
Check digit passes; no third-party database record found yet. Coverage gaps are common — not a strike.
What to ask and check
What would settle the open questions
Why is this shown?
Everything we couldn’t verify is something a person can still ask about. Rather than leave gaps sitting as dead ends, we turn each one into a specific question — the exact document, citation, or number that would settle it — plus the things you can confirm yourself with the bottle in your hand.
Ask the brand or seller
1
Is this label filed with NIH’s Dietary Supplement Label Database (DSLD)?
Filing is voluntary, so absence proves nothing — but a filed label puts the full ingredient table on public record where anyone can read it.
Most brands and sellers publish a contact route. A clear answer adds evidence to the record; no answer leaves the question open.
Check for yourself — no one’s permission needed
1
Compare the panel on the bottle in your hand to the one shown in this record.
Ours was read from listing photos and can contain reading errors. The physical label is the source of truth — if they disagree, tell us and we’ll correct the record.
2
Scan the barcode on the package and confirm it reads 860011911241.
A mismatch between the barcode on the box and the one on the listing is worth pausing over — it can indicate a different variant, a repack, or a counterfeit.
3
Check the lot number and expiry on the bottle against any COA you’re given.
A certificate that doesn’t name your lot doesn’t describe what you’re holding.
These are the open questions on this specific record — not a warning about the product, and not a suggestion to buy or avoid it. Getting them answered is how you decide for yourself.
What the listing promises — claim by claim
Why is this shown?
A listing’s promises are the reason people buy. Each one gets its own row: what was promised, what evidence would settle it, and what we could actually find. We never call a claim false — only whether proof proportionate to it exists on the public record.
| Claim | Status | What we found |
|---|---|---|
| Benefit claim “…Everyday Hydration Support: Enjoy a balanced blend of key electrolytes while exploring multiple refreshing flavors.…” | Partly supported We looked for: whether the ingredient doses on the label match the doses used in published research | Published research exists for ingredients in this formula. Whether this product’s doses match those studies could not be confirmed. |
“No evidence located” does not mean a claim is false — it means the seller has not put evidence proportionate to the claim on the public record, and we could not find any. Absence of proof is not proof of absence.
This label vs. the doses studied
Why is this shown?
An ingredient can be well-studied at one amount and barely studied at the amount in your bottle. This lines the label up against the doses researchers actually used. It answers ‘are these the same numbers?’ — never ‘should you take this?’
| Ingredient | Where this label sits | Reading |
|---|---|---|
| Magnesium (as Magnesium Malate) | shaded = doses used in studies (200 mg–420 mg) · bar = this label | 65 mg — below the studied range |
Matching a studied dose does not mean the product works, and missing it does not mean it fails — it shows whether the label and the research are talking about the same amounts. Not a recommendation to take any amount.
Documented cautions
- magnesium — daily oral use; chelated forms (glycinate) are studied for absorption — note labels may state compound mass rather than elemental magnesium, which differs ~7-fold
Statements from published sources about these ingredients — not advice about this product, and not a complete safety review. Anyone taking medication should talk to a pharmacist or clinician.
Verifiability profile — 3 of 6 public signals
✓ UPC / GTIN published✓ Supplement Facts visible in photos✓ Brand's own store found· Per-serving dose established — not published· Found in NIH's label catalog (DSLD) — not published· Third-party lab named or registry-certified — not published
What this listing gives the public to check. Publishing these signals doesn't prove quality — but withholding them means claims can only be taken on faith.
Identity
| UPC (barcode) — also our record ID | 860011911241 — via source listing UPC |
| Brand | VERUS NUTRITION |
| Source listing identifier | B0DTBWVGMZ |
| Retailer listing title | VERUS NUTRITION Variety Electrolyte Powder, Zero Sugar, 60 Servings… show full titleVERUS NUTRITION Variety Electrolyte Powder, Zero Sugar, 60 Servings |
| USPTO brand owner | VERUS NUTRITION LLC · LIMITED LIABILITY COMPANY · Utah, USA |
| Owner filed address | 860 N 325 W, Bountiful, Utah 84010, UNITED STATES |
From the label (photo-read)
| Serving size | Serving Size: 6.9 g (1 Scoop) |
| Servings per container | 60 |
| Pack statement | 30 STICKS |
| Badges printed on pack | ZERO SUGAR + ZERO CALORIES + ALL NATURAL, ALL NATURAL INGREDIENTS, STEVIA, NATURAL SWEETENER, DIETARY SUPPLEMENT, ALL NATURAL |
Supplement Facts panel (photo-read):
| Ingredient | Amount per serving | Reading confidence |
|---|---|---|
| Calcium (as Calcium Citrate) | 60 mg | High clearly legible in the photo |
| Magnesium (as Magnesium Malate) | 65 mg | High clearly legible in the photo |
| Chloride | 1830 mg | High clearly legible in the photo |
| Sodium | 750 mg | High clearly legible in the photo |
| Potassium (as Potassium Chloride) | 400 mg | High clearly legible in the photo |
Claims printed on the packaging:
“VARIETY PACK” · “OPTIMAL NA + K RATIO” · “ALL NATURAL INGREDIENTS” · “100% HIMALAYAN SALT” · “60 mg Calcium” · “PURE HYDRATION, ZERO COMPROMISE” · “ZERO SUGAR + ZERO CALORIES + ALL NATURAL” · “400mg Potassium”
Read by a vision model from 7 listing photos — verbatim extraction; OCR errors possible. Spot a mistake? It will be corrected on review.
Where it sells
| Seller | Price |
|---|---|
| Retailer listing ↗ | $19.99 checked Jul 27, 2026 — varies by variant/session; price history pending |
Reference links for identification only — LookCloser has no affiliate relationships and earns nothing from any link on this page.
Ingredient science — NIH references
Calcium — NIH ODS · MedlinePlus · PubMed (48,938) · UL 2500 mg (adults 19-50 (2,000 mg for 51+))
Magnesium — NIH ODS · MedlinePlus · PubMed (11,814) · UL 350 mg (SUPPLEMENTAL magnesium only (not from food))
Potassium — NIH ODS · MedlinePlus · PubMed (16,128) · no UL; supplements capped at 99 mg OTC
Reference data from the NIH Office of Dietary Supplements, IOM Dietary Reference Intakes, and PubMed. A Tolerable Upper Intake Level is a documented reference figure, not a safety verdict — both the listed amount and the reference are shown for your own judgment. LookCloser gives no medical advice.
Related research & consistency
magnesium — NIH ODS — Magnesium fact sheet · PubMed search: magnesium glycinate supplementation · WebMD: magnesium · ClinicalTrials.gov — 3,206 registered studies
ℹ Use pattern in research: daily oral use; chelated forms (glycinate) are studied for absorption — note labels may state compound mass rather than elemental magnesium, which differs ~7-fold.
These notes state where label numbers and marketing framing sit relative to published research — documentation for your own judgment, not medical advice. LookCloser does not advise for or against taking any supplement.
Record 860011911241 · built July 27, 2026 · lookcloser.ai · corrections@lookcloser.ai