LookCloser.aipublic supplement evidence
Exact product checked · GTIN 00860012100644HNY+ · checked Jul 22, 2026 · on sale since Jun 26, 2025🇺🇸 USPTO wordmark owner · HNY PLUS LLC · Texas, USA
Quick read · HNY+

HNY+ Buzz Organic Honey Energy Gel with…

Checked against public sources between July 22 and July 24, 2026 · LookCloser does not sell or recommend supplements.

Does the marketing hold up?

Every ingredient shows its amount · 13 ingredients listed. Every ingredient shows its real amount — nothing is hidden in a proprietary blend.

Is the dose real?Panel read — dose not verified13 ingredients listed; no advertised amount we could confirm against them
What a serving costs$3.00per serving, at the checked price
Is it tested?No testing claim made
Who’s behind it?🇺🇸HNY PLUS LLClimited liability company · Texas, USA
Is it the real thing?Barcode matches outside records
Trouble on record?No recalls found

“Couldn’t verify” means we looked and found no public proof — not a mark against the product. Most supplement claims cannot be independently verified by anyone, so grey is the normal state of this industry.

1◖ partly confirmedno contradictions · no recalls
The label itself

What the Supplement Facts panel says

Serving size 1 Pouch (25g) · 12 servings per container · NET WT. 9.36oz (264g) | 0.78oz (22g) x 12 Pouches

Calories80
Total Fat0 mg
Saturated Fat0 g
Trans Fat0 g
Cholesterol0 mg
Sodium110 mg
Total Carbohydrate20 g
Dietary Fiber0 g
Total Sugars20 g
Protein0 mg
Potassium90 mg
Magnesium20 mg
Caffeine50 mg

Printed on the package: 100% organic honey · Organic Honey · CLASSIC · Caffeine Free · BUZZ · CONTAINS CAFFEINE · ORGANIC

We read 13 lines from the package photograph. It is our transcript of the label, not the manufacturer’s panel, and it may be incomplete.

Marketing claims, checked

The checks, one by one

The public sources did not settle the marketing promises on this label.

Partly confirmed1

“clean, natural ingredients work together to support sustained energy and proper hydration during demanding exercise and sports”

Published research exists for ingredients in this formula. Whether this product’s doses match those studies could not be confirmed.

Evidence →

Ingredient research can support context, but it is not a trial of this exact product.

Quick read · 3 useful findings

What is worth knowing.

Headlines first. Open evidence only when you want the source trail.

CheckedIs the label honest?

Every ingredient shows its amount · 13 ingredients listed.

Every ingredient shows its real amount — nothing is hidden in a proprietary blend.

Evidence and sources

The panel gives a per-ingredient amount rather than hiding quantities inside a proprietary blend, so each one can be compared to published research.

Locked evidence record →Open the full source-linked finding
CheckedWho is behind it?

The barcode identity checks out · 860012100644.

The barcode matches, so we are checking the right product rather than a look-alike.

Evidence and sources

Open Food Facts resolves 860012100644 to "Energy Honey" (HNY+) — consistent with this listing.

Locked evidence record →Open the full source-linked finding
CheckedCan you trust the review pattern?

Reviews rose from 17 to 97 between October 31, 2025 and August 26, 2026 — no sudden jump.

A count that moves steadily is ordinary. A sudden burst is what deserves a closer look.

Evidence and sources

Written reviews rose from 17 to 97 between October 31, 2025 and August 26, 2026. The largest rise inside any single 30-day window was about 19, so the count moved in steps rather than in one burst.

Locked evidence record →Open the full source-linked finding
What remains open 2
  • No FDA recall matched this brand in the current search.
  • We have not found a public label filing for this exact product.

These are evidence gaps, not strikes against the product.

Who owns the brand wordmark?
🇺🇸
HNY PLUS LLCLimited Liability Company · exact supplement-class mark for HNY+
Registration8209369
Registered2026-04-14
AssignmentsNo transfers recorded

Filed address
3003 McCart Avenue, Forth Worth, Texas 76110, UNITED STATES

USPTO identifies the public owner or applicant behind this brand wordmark. This does not by itself identify the product manufacturer or prove where the product was made. Open USPTO source ↗

Research behind the findings

Dose and research context

We could not match an amount on this product to a studied range for the same ingredient, so these links are ingredient background rather than a measurement of this product.

Background reading

What the research says about these amounts

Not a score. Studies disagree with each other and change over time, so this sits beside the evidence rather than counting toward it — it is here so you can read the sources yourself.

The panel lists 20 mg of magnesium per serving. Studies we found used 200 mg–420 mg a day, so this sits below that range.

0studied 200 mg–420 mg

Study ranges differ between trials and change as research changes. This is background reading, not a pass, a failure, or a recommendation.

Where it sells

Price check for this exact product

Amazon

Exact UPC/GTIN match
$35.99

$3.00 per labeled serving

matching UPC/GTIN · checked Aug 29, 2026

View on Amazon ↗

Brand website

Official product-page candidate · UPC absent
$36.00

Official shopping lead; excluded from exact price comparisons.

Buzz Energy Honey · 12 Pack. Confirm the package UPC/GTIN before buying.

Check brand website ↗

iHerb

Not confirmed
No exact listing saved

We only show a price when the seller publishes the same barcode as the bottle. We haven’t found that match here.

Search iHerb ↗

Target

Not confirmed
No exact listing saved

We only show a price when the seller publishes the same barcode as the bottle. We haven’t found that match here.

Search Target ↗

Walmart

Not confirmed
No exact listing saved

We only show a price when the seller publishes the same barcode as the bottle. We haven’t found that match here.

Search Walmart ↗

Only one exact price was available at build time; prices change by date, seller, and promotion.

The brand-page price is shown as a shopping lead only. It is excluded from the exact-product price difference because the page does not publish this record's matching UPC/GTIN.

The observed listing and related brand page repeat 50 mg. That confirms cross-page consistency of the published claim, not the product contents.

Reference prices only · no affiliate links · every compared seller must publish the matching UPC/GTIN.

Want to inspect the evidence?

The full report shows every source, the exact unresolved question, and the documentation that would settle it.

Read / share full evidence →

Record built September 03, 2026. Sources: source listing observed at check time · USPTO Trademark Search · Keepa exact-listing history · NIH / published research · certification and regulator records where available. LookCloser publishes evidence and gaps; it does not advise for or against any supplement. Evidence-based corrections welcome.